how to deliver opening speech

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8 Opening a Speech: Get Their Attention from the Start!

Man holding a prop while talking to an audience

Get the audience’s attention, or the rest of your speech is a waste. I mean it! Most people spend the majority of their speech preparation time working on the body of their speech and then they tack on an opening and a closing last minute.

The opening and closing deserve the most attention. Why? If you don’t get the audience’s attention and get them to pay attention to you instead of… the thoughts in their heads, their grocery lists, their neighbors, their social media…then all the rest of your brilliant content is wasted because they will never hear it. Lisa Marshall of Toastmasters International stresses the opening words are so important that “I spend 10 times more time developing and practicing the opener than any other part of the speech.”

Look at the description of Person A and Person B and tell me which person you like more.

Person A envious, stubborn, critical, impulsive, industrious, and intelligent

Person B intelligent, industrious, impulsive, critical, stubborn, and envious

If you are like most people, you have a preference for Person B. This illustrates a study by Solomon Ashe. He had subjects rate these two people using a string of descriptive words. Now look back at the descriptions. Look closely and you will notice they are the same words in a different order. Most people put the most emphasis on the first three words in determining how they will create the person. Like Asche’s subjects, your audience will be evaluating those first three words. Let’s bring it back around to speechmaking. The first sentence out of your mouth is crucial and the first three words are especially important.

I am sure you are not surprised to know that people form opinions quickly. To prove this, researchers showed subjects either a 20-minute clip of a job applicant or a 20-30 second clip of a job applicant. They were asked to rate the person on likeability and self-assurance. People were able to form an opinion in under thirty seconds. Not only that but they were able to form the same opinions from a 30-second clip as a 20-minute exposure.

The Battle for Attention

Remember that every piece of content in our modern era is part of an attention war. It’s fighting against thousands of other claims on people’s time and energy. This is true even when you’re standing on a stage in front of a seated audience. They have deadly distracters in their pockets called smartphones, which they can use to summon to their eyes a thousand outside alternatives. Once emails and texts make their claim, your talk may be doomed. And then there’s that lurking demon of modern life, fatigue. All these are lethal enemies. You never want to provide someone with an excuse to zone out. You have to be a savvy general directing this war’s outcome. Starting strong is one of your most important weapons. Chris Anderson, TED Talks, The Official TED Guide to Public Speaking.

“People don’t pay attention to boring things,” according to John Medina, author of Brain Rules, “You’ve got 30 seconds before they start asking the question, ‘Am I going to pay attention to you or not?'” It is important to get your audience’s attention right away. In this chapter, I will share with you several ways to win the war for attention and to start your speech right. I will show you the basic opening and closing structure of speeches and give you many examples of what that looks like. A speech, like an airplane, needs a good take-off and a good landing. Now it’s time to prepare to have a strong take-off and learn everything that goes into a speech introduction. This chapter is full of examples from a variety of talks. I included quotes from those introductions, but I also included links to each of those talks hoping you will be interested enough to want to listen.

Ways to Start a Speech

Chris Anderson likens this to battle. “First there is the 10-second war: can you do something in your first moments on stage to ensure people’s eager attention while you set up your talk topic? Second is the 1-minute war: can you then use that first minute to ensure that they’re committed to coming on the full talk journey with you?”

When thinking about your speech, spend a lot of time thinking about how to win the battle for their attention. Your introduction should make your audience want to put down their phones and listen. Your introduction should be so compelling they stop their wandering minds and turn their thoughts to you and you alone. Your introduction should start with three strong words where they form a strong opinion of you and your speech. Let me share how to accomplish this.

Capturing the audience through the story is one of the most powerful ways to start a speech. A story engages the brain in powerful ways and causes the audience’s brains to sync with the speakers. A well-told story will allow the audience to “see” things in their mind’s eye and to join the speaker’s emotions.

Watch this clip by Ric Elias for how he begins his speech with a powerful story. Particularly notice his first four words, “Imagine a big explosion.”

Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary. Well, I had a unique seat that day. I was sitting in 1D. I was the only one who could talk to the flight attendants. So I looked at them right away, and they said, “No problem. We probably hit some birds.” The pilot had already turned the plane around, and we weren’t that far. You could see Manhattan. Two minutes later, three things happened at the same time.

Ric Elias, Three Things I Learned While My Plane Crashed.

Consider these other examples and notice how the speaker uses a story.

More powerful introductions using story:

I love you, I believe in you and it’s going to be OK. The three things that I needed to hear three years ago when I felt more abandoned than ever. I remember that day as if it happen this morning. It was Sunday and I had just woken up early at a brisk 12:30 in the afternoon. Ryan Brooks, Honesty, courage, and the importance of brushing your teeth. When I was nine years old I went off to summer camp for the first time. And my mother packed me a suitcase full of books, which to me seemed like a perfectly natural thing to do. Because in my family, reading was the primary group activity. And this might sound antisocial to you, but for us, it was really just a different way of being social. You have the animal warmth of your family sitting right next to you, but you are also free to go roaming around the adventureland inside your own mind. And I had this idea that camp was going to be just like this, but better. Susan Cain. The Power of Introverts. I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia. Jill Bolte Taylor, My Stroke of Insight. A few years ago, I got one of those spam emails. I’m not quite sure how, but it turned up in my inbox, and it was from a guy called Solomon Odonkoh. James Veitch This is What Happens When You Reply to Spam Email. Eleven years ago, while giving birth to my first child, I hemorrhaged and was transfused with seven pints of blood. Four years later, I found out that I had been infected with the AIDS virus and had unknowingly passed it to my daughter, Ariel, through my breast milk, and my son, Jake, in utero. Elizabeth Glaser, Address to the 1992 Democratic National Convention.

Good stories immediately set the stage and introduce you to the place and to the people. Doing this helps your brain can form a structure where the story takes place. It helps you see the story unfold in your mind. If you need help starting a story, Vanessa Van Edwards suggests these prompts:

Once upon a time.
I’m here for a reason, and it’s an interesting story.
The best thing that ever happened to me was.

There is an entire chapter on the Power of Story that can be found here.

Humor is a rubber sword – it allows you to make a point without drawing blood. – Mary Hirsch

When Family Guy’s Seth MacFarlane spoke at Harvard Commencemen t in the rain, he started with “There’s nowhere I would rather be on a day like this than around all this electrical equipment.” People laughed, people smiled, and the speech was off to a strong start. Humor works because it gives the audience a hit of the feel-good hormone dopamine. That is … if you are funny. If you decide to use humor, make sure you are funny. Test your humor on honest friends. In addition, the humor you use should fit your personality and your audience. Be warned, some groups would find humor inappropriate, do your research.

Watch this clip for how Tshering Tobgay begins his speech with humor.

In case you are wondering, no, I’m not wearing a dress, and no, I’m not saying what I’m wearing underneath. (Laughter) This is a go. This is my national dress. This is how all men dress in Bhutan. That is how our women dress. Like our women, we men get to wear pretty bright colors, but unlike our women, we get to show off our legs. Our national dress is unique, but this is not the only thing that’s unique about my country. Our promise to remain carbon neutral is also unique, and this is what I’d like to speak about today, our promise to remain carbon neutral.

Tshering Tobgay, This Country Isn’t Just Carbon Neutral–Its Carbon Negative.

More powerful introductions using humor

I didn’t rebel as a teenager. I started late and was still going at it the summer I turned thirty. I just became an American citizen, I divorced my husband, I got a big tattoo of a bat on my arm, and I joined a New York City punk band. Danusia Trevino, Guilty I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I’m not particularly proud of. Something that, in many ways, I wish no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school. Dan Pink, The Puzzle of Motivation. It is really interesting to be a woman and to get to 45 and to not be married yet and to not have kids, especially when you have pushed out your fifth kid on television. Tracee Ellis Ross, 2017 Glamour Woman of the Year. I am not drunk …but the doctor who delivered me was.” (reference the shake she has due to a botched medical procedure at birth causing her cerebral palsey). Maysoon Zayid, I’ve Got 99 Prolbems and Cerebral Palsey is Not One of Them .

Salutation followed by humor

Oh boy, thank you so much, thank you so much. Thank you, President Cowan, Mrs. President Cowen; distinguished guests, undistinguished guests, you know who you are, honored faculty and creepy Spanish teacher. And thank you to all the graduating Class of 2009, I realize most of you are hungover and have splitting headaches and haven’t slept since Fat Tuesday, but you can’t graduate ’til I finish, so listen up. When I was asked to make the commencement speech, I immediately said yes. Then I went to look up what commencement meant which would have been easy if I had a dictionary, but most of the books in our house are Portia’s, and they’re all written in Australian. So I had to break the word down myself, to find out the meaning. Commencement: common, and cement, common cement. You commonly see cement on sidewalks. Sidewalks have cracks, and if you step on a crack, you break your mother’s back. So there’s that. But I’m honored that you’ve asked me here to speak at your common cement Ellen DeGenres, Commencement Speech at Tulane. Well, thank you. Thank you Mr. President, First Lady, King Abdullah of Jordan, Norm, distinguished guests. Please join me in praying that I don’t say something we’ll all regret. That was for the FCC. If you’re wondering what I’m doing here, at a prayer breakfast, well so am I. I’m certainly not here as a man of the cloth, unless that cloth is — is leather. Bono at the 54th annual National Prayer Breakfast.

Starting your speech by sharing a little-known fact, can be powerful. For this to fully work, you need to have the audience’s attention from the very first word. Read on for how these speakers started strong.

Powerful introductions using facts

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead from the food that they eat. Jamie Oliver, Teach Every Child About Food. So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes. Amy Cuddy, Your Body Language May Shape Who You Are. Okay, now I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. (Laughter) Also, the person to your left is a liar. Also the person sitting in your very seats is a liar. We’re all liars. What I’m going to do today is I’m going to show you what the research says about why we’re all liars, how you can become a lie spotter and why you might want to go the extra mile and go from lie spotting to truth seeking, and ultimately to trust building. Pamela Meyer, How to Spot a Liar. You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk. Jane McGonigal. The Game That Can Give You Ten Extra Years of Life. There are 900,000 divorces in the United States of America every year. Fewer than 10% of them ever talked to anybody about their relationship. So why would you need a science? Well, we need a science to develop effective treatment and understanding of how to make love work. Why? Why should we care about having great relationships? Well, it turns out that in the past 50 years, a field called social epidemiology has emerged, and it shows that great friendships, great love relationships between lovers and parents and children lead to greater health – mental health as well as physical health – greater wealth, greater resilience, faster recovery from illness, greater longevity – if you want to live 10 to 15 years longer, work on your relationships, not just your exercise – and more successful children as well. John Gottman. The Science of Love. This room may appear to be holding 600 people but there is actually so many more because within each of us there is a multiple of personalities. Elizabeth Lesser, Take the Other to Lunch.

Using a physical object can draw the audience’s attention. Make sure you plan the timing of the prop, and you practice with it. It is important that it is large enough for the audience to see and they can see it well enough that they are not frustrated. Depending on your speech, it may be appropriate to put it away, so it is not distracting.

Powerful introductions using props

Darren Tay walks onto the stage and stares at the audience. He pulls a pair of underwear out of his pocket and puts them on over his suit. “Hey loser how do you like your new school uniform. I think it looks great on you. Those were the words of my high school bully Greg Upperfield. Now if you are all wondering if the underwear that Greg used was clean, I had the same questions. Darren Tay, Outsmart, Outlast. Toastmasters 2016 World Champion of Public Speaking . Mohammed Qahtani walks onstage, puts a cigarette in his mouth … then looks up as if noticing the audience and says, “What?” As the audience laughs, he continues. “Oh, you all think smoking kills? Ha-ha, let me tell you something. Do you know that the amount of people dying from diabetes are three times as many [as the] people dying from smoking? Yet if I pulled out a Snickers bar, nobody would say anything.” He goes on to say, his facts are made up and his real topic is about how words have power. Mohammed Qahtani, Toastmasters 2015 World Champion of Public Speaking

JA Gamach blows a train whistle and then starts his speech as if he were a conductor, “All aboard! It’s a bright sunny day and you are taking a train. You are wearing a pair of sandals you proudly made yourself. As you board the train one of your sandals slips off and falls beside the track. (J.A. loses one sandal that falls down the platform.) You try to retrieve it. Too late. The train starts to pull away. What would you have done? I would have cursed my bad luck, mad at losing a sandal. JA Gamache, Toastmasters 2007 World Championship.

Use a Quotation

Powerful introductions using quotes.

Rules for using quotes

Be sure to use the quote purposefully and not just as placeholders.
Quotes can just take up valuable space where you could put content unless they are not properly used.
Let the quote be more important than the author. When using a quote at the opening, say the quote first and then the author. When using a quote at the end of a speech, say the author first and then the quote.
Keep it short and sweet. Use a quote that gets to the point quickly.
If you must use long quotes–put them on your slide.
If you project a quote, read it to the audience. Never expect them to read it while you talk about something else. Never say stupid things like, “You can read, I’ll let you read this for yourselves” or “Your adults, I’ll let you process this.”
Check the authorship and authenticity of the quote. There are so many quotes on the internet that are misattributed and misquoted. For example, who wrote the quote: “They may forget what you said, but they will never forget how you made them feel”?
Do not go for the overused quote or your audience is prone to dismiss it. Instead of quoting an overused “I have a dream quote” do as Jim Key, the 2003 Toastmasters International World Championship of Public Speaking did and pick an equally great but lesser-used Martin Luther King Quote: “The time is always right to do what is right!”

Watch Nate Stauffer at a Moth Grand Slam as he uses poetry to start and carry his story.

Watch this clip for how Andrew Solomon opens with a quote to make us think about depression.

Andrew Solomon, Depression, The Secret We Share.

Reference the Occasion

Ceremonial speeches often call for acknowledgment of those in attendance or a mention of the occasion. Here is how Martin Luther King Junior set up his famous speech. I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation. Five score years ago, a great American, in whose symbolic shadow we stand today, signed the Emancipation Proclamation. Martin Luther King Junior, I Have a Dream.

Get the Audience Involved

Having the audience stand, raise their hand, or even nod in encouragement can cause them to focus on your message. This can be particularly helpful if the audience has been sitting for a while. Let me show you a few examples of how that works.

Ask a Question

You can involve the audience from the start by asking them a question.

Watch the first few minutes of Amy Purdy’s speech and how she starts with a question, “ If your life were a book and you were the author, how would you want your story to go?”

Have the Audience Participate

If you ask a question you want the audience to answer, be sure to give them time to respond. If they raise their hands, be sure to acknowledge their response. You might have the answer by standing, by raising their hands, by speaking to their neighbor. You might call on one member of the audience to answer for the group.

If you ask a question you want the audience to answer, don’t let your presentation slide give away the answer. For example, one speaker had a slide behind him that said, “Lesson 1: Don’t Worry About IQ.” He has the audience raise their hand if they want to improve their grades then he asks, “So can I get a show of hands, how many would say IQ is going to be the most important to get those marks to go up?” Very few people responded because the answer was “written on the wall” literally.

Watch this clip as Allan Pease engages the audience.

Everybody hold your right hand in front like this in a handshaking position. Uncross your legs. Relaxed position. Right hand in front. When I say the word, “Now” here’s what we’re going to do. I am going to ask you to turn to someone besides you, shake hands as if you’re meeting for the first time, and keep pumping till I ask you to stop. Then you’ll stop and freeze it and we’re going to analyze what’s happening. You got that? You don’t have time to think about this. Do it now. Pick anybody and pump. Pump, everybody. Freeze it. Hold it. Stop. Hold it. Freeze it. Keep your hands locked. Keep them locked. The person whose hand is most on top is saying “I’ll be the boss for the rest of the day.” Allan Pease, Body Language, the Power is in the Palm of Your Hands.

More powerful introductions using audience participation

I have a confession to make. But first, I want you to make a little confession to me. In the past year, I want you to just raise your hand if you’ve experienced relatively little stress? Kelly McGonigal, How to Make Stress Your Friend. So I’d like to start, if I may, by asking you some questions. If you’ve ever lost someone you truly loved, ever had your heartbroken, ever struggled through an acrimonious divorce, or being the victim of infidelity, please stand up. If standing up isn’t accessible to you, you can put your hand up. Please stay standing and keep your hand up there. If you’ve ever lived through a natural disaster, being bullied or made redundant, stand on up. If you’ve ever had a miscarriage, if you’ve ever had an abortion or struggled through infertility, please stand up. Finally, if you or anyone you love has had to cope with mental illness, dementia, some form of physical impairment or cope with suicide, please stand up. Look around you. Adversity doesn’t discriminate. If you are alive, you are going to have to, or you’ve already had to, deal with some tough times Thank you, everyone. Take a seat. Lucy Hone: The Three Secrets of Resilient People. Advice from Moth Storytelling Club Have a great first line that sets up the stakes and grabs attention No: “So I was thinking about climbing this mountain. But then I watched a little TV and made a snack and took a nap and my mom called and vented about her psoriasis then I did a little laundry (a whites load) (I lost another sock, darn it!) and then I thought about it again and decided I’d climb the mountain the next morning.” Yes: “The mountain loomed before me. I had my hunting knife, some trail mix and snow boots. I had to make it to the little cabin and start a fire before sundown or freeze to death for sure.”

Arouse Suspense or Curiosity

Watch this clip for how Kathryn Schulz creates curiosity by showing us Johnny Depp’s tattoo and then talks about her tattoo of regret. We hang on to her every word wondering, “Where is all this going and how bad can her tattoo really be?”

So that’s Johnny Depp, of course. And that’s Johnny Depp’s shoulder. And that’s Johnny Depp’s famous shoulder tattoo. Some of you might know that, in 1990, Depp got engaged to Winona Ryder, and he had tattooed on his right shoulder “Winona forever.” And then three years later — which in fairness, kind of is forever by Hollywood standards — they broke up, and Johnny went and got a little bit of repair work done. And now his shoulder says, “Wino forever.”

Kathryn Schulz, Don’t Regret, Regret.

Saying unexpected things or challenging assumptions can get a speech started off right. A herd of wildebeests, a shoal of fish, a flock of birds. Many animals gather in large groups that are among the most wonderful spectacles in the natural world. But why do these groups form? The common answers include things like seeking safety in numbers or hunting in packs or gathering to mate or breed, and all of these explanations, while often true, make a huge assumption about animal behavior, that the animals are in control of their own actions, that they are in charge of their bodies. And that is often not the case. Ed Yong. Zombie Roaches and Other Parasite Tales. TED Talk

Keys to Success

Memorize your first sentence so you can deliver it with impact. Memorize your whole speech opening if possible. Make sure your first three words have an impact.

Typical Patterns for Speech Openings

Get the audience’s attention–called a hook or a grabber.
Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic.
Introduce the speech thesis/preview/good idea.
Tell the audience why they should care about this topic.
Give a transition statement to the body of the speech.

Step Two: Credibility

First, you hook the audience with your powerful grabber, then you tell them why you are credible to speak on the topic and why the topic is important. If they know your credentials, you would not need to tell them your credibility but you may still want to tell them why you are interested in the topic. Here are a few examples of how some speakers included credibility.

Tell Why You Are Credible

I’m a doctor, but I kind of slipped sideways into research, and now I’m an epidemiologist. Ben Goldacre, Battling Bad Science. I started studying resilience research a decade ago at the University of Pennsylvania in Philadelphia. It was an amazing time to be there because the professors who trained me had just picked up the contract to train all 1.1 million American soldiers to be as mentally fit as they always have been physically fit. Lucy Hone: The Three Secrets of Resilient People. What I’m going to do is to just give a few notes, and this is from a book I’m preparing called “Letters to a Young Scientist.” I’d thought it’d be appropriate to present it, on the basis that I have had extensive experience in teaching, counseling scientists across a broad array of fields. And you might like to hear some of the principles that I’ve developed in doing that teaching and counseling. EO Wilson: Advice to a Young Scientist.

Step Three: Tell Why it is Important

Early on in your speech, you should tell the audience why they should care. You should connect the speech to things they care about. This is where you answer, so what, who cares?

You know, I didn’t set out to be a parenting expert. In fact, I’m not very interested in parenting, per se. It’s just that there’s a certain style of parenting these days that is kind of messing up kids, impeding their chances to develop. Julie Lythcott-Haims, How to Raise Successful Kids – Without Over-Parenting

Step Four: Tell the Purpose of the Talk (aka Preview/ Thesis)

“If you don’t know what you want to achieve in your presentation your audience never will.” – Harvey Diamond, author

Tell the audience your purpose, clearly give them an overview of the main points. MIT professor, Patrick Winston says one of the best things to add to your speech is an empowerment promise. You want to tell people what they will know at the end of your speech that they didn’t know at the beginning. It’s their reason for being here. His empowerment promise was, “Today you will see some examples of what you can put in your armory of speaking techniques and it will be the case that one of those examples–some heuristic, some technique, maybe only one will be the one that will get you the job. By the end of the next 60 minutes, you will have been exposed to a lot of ideas, some of which you will incorporate into your own repertoire, and they will ensure that you get the maximum opportunity to have your ideas valued and accepted by the people you speak with.” Notice that this statement told you what to expect and why it mattered.

Here are examples of how various speakers accomplished this.

For years, I’ve been telling people, stress makes you sick. It increases the risk of everything from the common cold to cardiovascular disease. Basically, I’ve turned stress into the enemy. But I have changed my mind about stress, and today, I want to change yours. Kelly McGonigal, How to Make Stress Your Friend. We’ve been sold the lie that disability is a Bad Thing, capital B, capital T. It’s a bad thing, and to live with a disability makes you exceptional. It’s not a bad thing, and it doesn’t make you exceptional. Stella Young, I’m Not Your Inspiration, Thank You Very Much

What I’m going to show you is all of the main things, all of the main features of my discipline, evidence-based medicine. And I will talk you through all of these and demonstrate how they work, exclusively using examples of people getting stuff wrong. Ben Goldacre, Battling Bad Science. I would like to think that we (Arab women) poor, oppressed women actually have some useful, certainly hard-earned lessons to share, lessons that might turn out useful for anyone wishing to thrive in the modern world. Here are three of mine. Leila Hoteit, Three Lessons on Success from an Arab businesswoman We are often terrified and fascinated by the power hackers now have. They scare us. But the choices they make have dramatic outcomes that influence us all. So I am here today because I think we need hackers, and in fact, they just might be the immune system for the information age. Sometimes they make us sick, but they also find those hidden threats in our world, and they make us fix it. Keren Elazari. Hackers: The Internet’s Immune System Try This — Inspired by TED Master Class After you write your thesis, send it to three people with the question, “Based on what you read here, what do you think my speech will be about?”

Putting It All Together

At this point, you know you need to have a grabber, a preview, a credibility statement, and a so-what-who-cares statement. Let’s take a look at one of the top TED talks of all time by Jamie Oliver. This speech is a good illustration of everything we’ve been talking about so far and how all this works together.


Get the audience’s attention– called a hook or a grabber.
Establish rapport and tell the audience why you care about the topic or why you are credible to speak on the topic.
Tell the audience why they should care about this topic.
Introduce the speech thesis/preview/good idea.
Give a transition statement to the body of the speech.

“Everybody close your eyes.”

I don’t want to close my eyes; it makes me feel awkward and exposed to be in a group of people with my eyes closed. Because of that, I keep my eyes open. The problem is when I keep my eyes open, I feel like some sort of horrible nonconformist rebel. I feel awkward with my eyes closed and I feel guilty if they are open. Either way, I just feel bad. Besides, half of the time when speakers tell audience members to close their eyes, they forget to tell us when we can open them. If you are wanting me to imagine a story, just tell me to imagine it, don’t make me close my eyes (rant over).

“Can everybody hear me?”

You should plan your opening to be intentional and with power. “Can everybody hear me” is a weak and uncertain statement and this is not the first impression you want to leave. Do a microphone check before the audience members arrive and have someone stand in different corners of the room to make sure you can be heard. Don’t waste your valuable speech time with questions that you should already know the answer to.

“How long do I have to speak?”

You should know that before you begin. Even if the presentations for the day are running over and you are the last speaker, you should ask the MC before you begin. Always plan your first words with power.

“Can you read this?”

You should make your slides big, really big. Test out your slides in advance of your speech, walk all around the room and make sure you can read them. Have a friend check them out as well. You should know they are big enough because you planned for it and tested it.

“Turn off your cell phones and laptops.”

People really hate having things taken away, not to mention that your audience may want to take notes on their devices. Chances are you are speaking to adults, let them determine if it is appropriate to have out their technology.

“I’m sorry, I’m losing my voice.” “I’m stopped up.” “I’m under the weather.”

Stop apologizing! Stop making excuses! While these lines may be true, they just come of as excuses and can make the audience either feel like you don’t want to be there, or they just feel sorry for you.

“I’m so nervous right now.”

Talking about your nervousness will make you more nervous and will make them look for signs of your nervousness. Just start your speech.

“So, Um, Ok.”

Do not start with hesitation. Plan the first words, memorize the first words, practice the first words. Do not start with “Ok, so um, now I’d like…” Plan strong and start strong.

Do Not Discuss Your Business with People Watching…Really! I Mean It! Many of us are giving and listening to presentations in an online format. I have attended numerous presentations this year through Zoom where I have to sit and watch while the organizers engage in personal small talk or deal with the details of the presentation. This is how the speech I recently attended began. “Donna, you are going to share your screen, right?” “Yes. I have my PowerPoint ready to go. Will you push “record” when I give the signal?” “Sure. Where did you say that button is again? Do you think we should wait five more minutes, I think we had more who were coming? Dave, what was the total we were expecting?” “Yeah, we had 116 sign up, but the reminders went out late so this may be all we have. We can give them a few more minutes to log on.” “Donna, How is your dog? Is she still struggling with her cone since her spay surgery? My dog never would wear the cone –she tore her stitches out and broke her wound open. It was terrible. Well, it looks like it is about time to begin, thank you everyone for coming.” If you are organizing an event online, hosting a speech online, giving a presentation online–please keep it professional. Most platforms will allow you to keep the audience in a waiting room until it is time to start. If you have a business to deal with, keep the audience out until you have everything ready to go. Once the audience is in the meeting, you should engage the audience in group-type small talk or you should just start the presentation. In professional settings, you should start the meeting on time. Why punish those who showed up on time to wait for those who aren’t there yet?

A Conversation Over Coffee with Bill Rogers

I asked my long-time friend, Bill Rogers, to write an excerpt to add to the book. I met Bill when he was the Chief Development Officer for a hospital in Northwest Arkansas and I met him again when he was reinventing himself as a college student getting a Master’s Degree in the theater. He would love to share a symbolic cup of coffee with you and give you advice about public speaking.

Perfect morning for a walk, isn’t it? Join me for a cup of coffee? Wonderful. Find us a table and I’ll get our coffee.

There you go; just like you like it. There’s nothing like a great cup of coffee on the patio of your neighborhood coffee shop, is there?

Now that you’re settled in your favorite chair, take a sip, and let that glorious caffeine kick in and do its stuff. Okay, let’s talk.

So, you were asking me about public speaking.

Well, let’s see. Where do we begin?

One of the first pieces of advice I ever received was to imagine that every member of your audience is sitting there in their underwear! Yeah, right. That never worked for me. I tried it once with a local civic group of community leaders both male and female. If the intent of that tidbit is to make you relax, it certainly didn’t work for me. It just made me more self-conscious…and more nervous. I not only got distracted, but I also lost my train of thought, I started sweating, and, of course, imagined myself standing there without clothes. Needless to say, that speech was a disaster and I’ve never used it again. I suggest you don’t either.

In the early days, I also relied very heavily on my typed-up speech. Now, there’s nothing wrong with that unless you find yourself reading it word for word as I did. Nothing is more boring nor puts an audience to sleep quicker than a speaker with their nose down reading a speech. There’s no connection and connection with your audience is key.

As you know, I love theatre and I’ve done a bit of acting over the years. Early on, I learned that the quicker I learned my lines, the more I could play, experiment, and shape my character. It relaxed me and gave me enormous freedom. It led me to find a mantra for myself: “With discipline comes freedom.” This freedom will allow you to improvise as your audience or situation dictates while still conveying the core message of your presentation. That discipline and its resulting freedom apply to public speaking of any kind and, I think, will serve you well.

Another old adage we’ve all heard is Aristotle’s advice. You know the one. No? Well, roughly, it’s to tell your audience what you’re going to say, say it, and then tell them what you just said. That’s the basic formula for public speaking. And it works as a good place to start.

However, effective speaking is much more and, to me, it starts with a story or even a simple sentence.

You know the feeling you get when you read the first sentence of a good book and it just reaches out and grabs you? That should be your goal with every presentation. One sentence to capture your audience’s attention. Something that causes them to lean forward. Something that sparks their imagination.

It doesn’t have to be all that profound either. It can be something very simple. A personal story that relates to your topic. A relevant fact or statistic that defines or illustrates the issue or subject matter at hand.

A couple of classics come to mind. The first is Alice Walker’s, “The Color of Purple.”

“You better not tell nobody but God.”

And the second one is from my favorite novel, “To Kill A Mockingbird,” by Harper Lee.

“When he was nearly thirteen, my brother Jem got his arm broken at the elbow.”

Both sentences hook you immediately. A few simple words speak volumes. After reading or hearing those words, you naturally lean in. You want to learn more. You want to find out what happens next. Every effective speech or presentation does the same thing.

Of course, make sure that the first and last thing you say to your audience is both relevant and appropriate. I share this out of an abundance of caution. I once worked for an internationally recognized and well-respected children’s research hospital and I was given the privilege to speak at a national educational convention. The room was filled wall to wall with teachers. I thought I’d be cute and add a little levity. I opened my presentation with this line, “You know, I’ve had nightmares like this…” Instead of the roars of laughter, I was expecting, a wave of silence ensued. Not only was the line not funny, but it was also wholly inappropriate and I immediately lost my audience. Not my best day. Learn from my mistakes.

Finally, let’s touch on the importance of approaching a speech as a conversation. You and I are sitting here enjoying our coffee and having a friendly, relaxed conversation. Strive for that every chance you get. You may not always have that luxury. Some speeches and presentations simply demand formality. But even in those cases, you can usually make it somewhat conversational. I always try to write my speeches in a conversational style. Like I’m talking to a friend…or trying to make a new one.

So, to recap: tell a story, learn your lines, hook your audience with a simple sentence, close with a question or call to action, use repetition, keep it conversational, treat your audience as a friend, and give yourself permission to relax.

Above all, be yourself. Allow yourself to be as relaxed as you are with those closest to you. If you’re relaxed, if you try to think of your audience as a friend, then, in most cases, they too will relax and they will root for you. Even if they disagree with what you are telling them, they will respect you and they will listen.

How about another cup?

Key Takeaways

Remember This!

The most important part of your speech is the introduction because if you don’t get their attention, they are not listening to the rest of what you have to say.
To get attention, tell a story, use humor, share a quote, tell a startling fact, show a prop, ask a question, reference the occasion.
In addition to the grabber, a good introduction should establish rapport and tell the audience why you are credible.
An introduction often includes a “so what who cares statement” to tell the audience why this should matter to them.
The thesis/preview should be clear enough that someone could read just that sentence or couple of sentences and know what the speech is about.

Please share your feedback, suggestions, corrections, and ideas.

I want to hear from you.

Do you have an activity to include? Did you notice a typo that I should correct? Are you planning to use this as a resource and do you want me to know about it? Do you want to tell me something that really helped you?

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How to Start a Speech: The Best (and Worst) Speech Openers

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One of the hardest things about public speaking is knowing how to start a speech. Your opening line is your first impression. It’s how you capture attention. It’s how you captivate the audience. So how do you make sure you nail it every time?

The best way to know how to open a speech is to look at what has worked in the past. When we examined the top speeches of all time and the most popular TED talks of all time, we found some interesting speaking patterns.

Time has identified the top 10 greatest speeches of all time. They are:

Opening Lines of the Top 10 Greatest Speeches of All Time

#1: Socrates – “Apology”

#2: Patrick Henry – “Give Me Liberty or Give Me Death”

#3: Frederick Douglass – “The Hypocrisy of American Slavery”

#4: Abraham Lincoln – “Gettysburg Address”

Opening Line: “Fourscore and seven years ago our fathers brought forth on this continent a new nation, conceived in liberty and dedicated to the proposition that all men are created equal.”

Abraham Lincoln Gettysburg Address Quote

#5: Susan B. Anthony – “Women’s Rights to the Suffrage”

#6: Winston Churchill – “Blood, Toil, Tears, and Sweat”

#7: John F. Kennedy – “Inaugural Address”

Opening Line: “We observe today not a victory of party, but a celebration of freedom — symbolizing an end, as well as a beginning — signifying renewal, as well as change.”

#8: Martin Luther King, Jr. – “I Have a Dream”

Martin Luther King, Jr.'s Speech Opening Line

#9: Lyndon B. Johnson – “The American Promise”

#10: Ronald Reagan – “Remarks at the Brandenburg Gate”

How do all of these historical greats start their speeches? Is there a difference between these and some of the more modern top TED talks?

Before we dive in, let’s recap with some critical do’s and don’ts when opening a speech:

Opening Lines of the Top 10 TED Talks of All Time

Here are the opening lines to the top 10 Ted Talks of all time according to view count:

#1: Sir Ken Robinson – “Do schools kill creativity?” Opening Line: “Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.”

#2: Amy Cuddy – “Your Body Language May Shape Who You Are” Opening Line: “So I want to start by offering you a free, no-tech life hack, and all it requires of you is this: that you change your posture for two minutes.”

#3: Simon Sinek – “How Great Leaders Inspire Action”

#4: Brene Brown – “The Power of Vulnerability” Opening Line: “So, I’ll start with this: a couple years ago, an event planner called me because I was going to do a speaking event.”

#5: Mary Roach – “10 Things You Didn’t Know About Orgasm” Opening Line: “All right. I’m going to show you a couple of images from a very diverting paper in The Journal of Ultrasound in Medicine.”

#6: Julian Treasure – “How to Speak so that People Want to Listen” Opening Line: “The human voice: It’s the instrument we all play.”

#7: Jill Bolte Taylor – “My Stroke of Insight” Opening Line: “I grew up to study the brain because I have a brother who has been diagnosed with a brain disorder: schizophrenia.”

#8: James Veitch – “This is What Happens When You Reply to Spam Email” Opening Line: “A few years ago, I got one of those spam emails.”

#9: Cameron Russell – “Looks Aren’t Everything; Believe Me, I’m a Model” Opening Line: “Hi. My name is Cameron Russell, and for the last little while, I’ve been a model.”

#10: Dan Pink – “The Puzzle of Motivation” Opening Line: “I need to make a confession at the outset here.”

What can we learn from these opening lines? There are some patterns that can help us. First, let’s start with what you shouldn’t do. Have you ever made one of these cardinal speaking sins?

Never Start a Presentation with…

Anything technical! This is a big mistake people make when they have not done a tech check ahead of time or are feeling nervous. Never start with these openers:

Is this microphone working?
Can you hear me?
Wow, these lights are bright!

Your nervousness. Many people think it is vulnerable to start with how nervous they are about speaking — you can mention this later, but it should not be the first thing. Why? People will then only be looking for signs of your nervousness. Don’t start with:

I’m so nervous right now!
Wow there are so many people here.
I’m not a great public speaker.

A lackluster or non-believable nicety. It’s great to be grateful to the person who introduced you, but it’s not a great way to include the audience. It’s ok to thank the audience for being there—but do it at the end (not as your opening line). These are all too boring:

Thanks for having me.
Thanks for that intro.
Nice to be here.

Boring, shmoring! I have an exception here if you can make it funny. Ken Robinson started with a nicety and then turned it into a joke. He said, “ “Good morning. How are you? It’s been great, hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.”

More Public Speaking Resources

Get even more public speaking tips with our related resources:

10 Presentation Ideas that will Radically Improve Your Presentation Skills
6 Public Speaking Apps to try Before Your Next Presentation
My Top 5 Favorite Public Speakers
15 Science-Based Public Speaking Tips To Become a Master Speaker
How to Give Captivating Presentations
How to Give an Awesome Toast

How to Start a Presentation

A story. The absolute best way to start a presentation is with a story. There is nothing better to capture the imagination and attention of an audience. Try to use these speaking openers as fill-in-the-blanks for your speech.

I’m here for a reason. And it’s an interesting story…
The best thing that ever happened to me was…
Once upon a time…

In his talk, “The lies our culture tells us about what matters,” David Brooks started off with a great opening line AND a story. He said, “So, we all have bad seasons in life. And I had one in 2013. My marriage had just ended, and I was humiliated by that failed commitment.” Makes you want to watch right…

And if you need help on storytelling basics, be sure to check out some of my top 5 favorite speakers .

A BIG idea. Sometimes you want to share your big idea right up front. This can be helpful because it is intriguing and gets people clued in right away. All TED speakers try to integrate their big idea early.

You’re here for a reason. It’s…
The single most important thing I want to share with you today is…
Today, I want to share a big idea…

I love how Stacy Smith starts off her talk with her big idea framed in an interesting way. She said, “Today, I want to tell you about a pressing social issue. Now, it’s not nuclear arms, it’s not immigration, and it’s not malaria. I’m here to talk about movies.”

Special Note: Be very careful to NOT deliver your one-liner by re-reading your title slide. You also want to position it as exciting and intriguing. For example, don’t say, “Today I am going to talk about body language.” Instead say, “Today I am going to teach you the single most important thing you can do to improve your charisma… and it starts with your body.”

A quirky one-liner. If you can use humor — do it! Humor or curiosity is a great way to start a speech on a high. You can get creative with these! Think of an interesting fact about you, your audience or your topic that can lead you into your content.

One thing most people don’t know about me is…
A teacher, a mother and a duck walk into a bar…
I want to tell you something surprising.

When I gave my TEDx London Talk I started off with a quirky one-liner that immediately got a few laughs. It was “Hi, I’m Vanessa and I am a recovering awkward person.” It worked so well it is also the first line of my book, Captivate .

II love the way Eve Ensler opens her speech with an interesting one-liner: “For a long time, there was me, and my body.”

This is a great tip from Conor Neill. He says that it is great to start with a question that the audience is asking themselves or would be very curious to know the answer to. This might be phrasing a pain point or worry for your audience.

Do you ever worry about…?
Have you ever wondered…?
You might have always thought…

See Cono Neill’s examples here:

Did you know…? Any interesting factoid or curiosity is bound to intrigue your audience. This is great if it leads into your content or a story. I like to start with did you know… Here are some that I use. You will have to fill in the blank for your audience:

Did you know that it takes less than a second to make a first impression ?
Did you know that your nonverbal communication is 12.5 times more powerful than your words ?
Did you know that we are lied to 200 times a day ?

Jamie Oliver does this amazingly in his TED Talk. He starts with this mind-blowing fact, “Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat.”

Hopefully these opening lines will give you some ideas to use to open your speech.

How to End a Speech: My Favorite Closers

Do you know how to end on a high? Leave a lasting impression in your presentation? Science tells us that the first and last parts of your presentations are the most important. Get our FREE download to get our closer guide.

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20 thoughts on “how to start a speech: the best (and worst) speech openers”.

Love your material

didnt help me but still good stuff

Thank you Vanessa. I’ve been a public speaker for 25 years and I’m impressed with your content here. Thank you. Looking forward to a deep dive into more of your material. With gratitude.

Found these examples super informative. Can’t wait to mix match the examples to see which one will work best for my presentation!

I am preparing to make a presentation on Public Speaking and came across your article. This is very instructive and timely too.Many thanks.

Comments are closed.

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How to Start a Speech: The Best Ways to Capture Your Audience

You’ve heard the saying, “First impressions are lasting; you never get a second chance to create a good first impression” — right?

The same is true when talking about how to start a speech…

The truth is, when you start your speech, you must focus everything on making a positive first impression on your audience members (especially if you are doing the presentation virtually ). Capturing the audience’s attention from the very beginning is crucial to prevent them from being distracted, losing interest, or forming negative opinions.

The introduction is the formal greeting for speeches, so let’s be sure to get this right to hook the audience. Understanding the importance of speech openings can significantly impact making a strong first impression. Planning and delivering the first words with confidence and relevance is essential, as they set the tone for the entire presentation and ensure you deliver a professional start, free from hesitation or irrelevance.

Here are 15 different ways to start a speech as well as 2 extra BONUS tips at the end.

1) Thank the Organizers and Audience

You can start by thanking the audience for coming and thanking the organization for inviting you to speak.

Refer to the person who introduced you or to one or more of the senior people in the organization in the audience.

This compliments them, makes them feel proud and happy about your presence, and connects you to the audience like an electrical plug in a socket.

2) Start With a Positive Statement

A presentation tip at the start is to tell the audience members how much they will like and enjoy what you have to say.

For example, you might say:

“You’re really going to enjoy the time we spend together this evening. I’m going to share with you some of the most important ideas that have ever been discovered in this area.”

Remember that speaking is an art, so be an artist and take complete control of your performance,

3) Compliment the Audience

You can begin by complimenting the audience members sincerely and with great respect.

Smile as if you are really glad to see them as if they are all old friends of yours that you have not seen for quite a while.

You can tell them that it is a great honor for you to be here, that they are some of the most important people in this business or industry, and that you are looking forward to sharing some key ideas with them.

You could say something like:

“It is an honor to be here with you today. You are the elite, the top 10 percent of people in this industry. Only the very best people in any field will take the time and make the sacrifice to come so far for a conference like this.”

4) Start Your Speech With the First Sentence Referring to Current Events

Use a current event front-page news story to transition into your subject and to illustrate or prove your point. You can bring a copy of the newspaper and hold it up as you refer to it in your introduction.

This visual image of you holding the paper and reciting or reading a key point rivets the audience’s attention and causes more people to lean forward to hear what you have to say.

5) Refer to a Historical Event

For many years, I studied military history…

Especially the lives and campaigns of the great generals and the decisive battles they won. One of my favorites was Alexander the Great. Standing in the symbolic shadow of such historical figures can provide a powerful and engaging start to any speech, especially when drawing parallels to contemporary challenges.

One day, I was asked to give a talk on leadership principles to a roomful of managers for a Fortune 500 company.

I decided that the campaign of Alexander the Great against Darius of Persia would make an excellent story that would illustrate the leadership qualities of one of the great commanders in history.

I opened my talk with these words:

“Once upon a time there was a young man named Alex who grew up in a poor country. But Alex was a little bit ambitious. From an early age, he decided that he wanted to conquer the entire known world. But there was a small problem.

Most of the known world was under the control of a huge multinational called the Persian Empire, headed by King Darius II. To fulfill his ambition, Alex was going to have to take the market share away from the market leader, who was very determined to hold on to it.

This is the same situation that exists between you and your major competitors in the market today. You are going to have to use all your leadership skills to win the great marketing battles of the future.”

6) Refer to a Well Known Person

You can start by quoting a well-known person or publication that recently made an interesting or important statement.

One of the subjects I touch upon regularly is the importance of continual personal development.

I will say something like:

“In the twenty-first century, knowledge and know-how are the keys to success. As basketball coach Pat Riley said, ‘If you are not getting better, you are getting worse.’”

7) Refer to a Recent Conversation

Start by telling a story about a recent conversation with someone in attendance.

For instance, I might say:

“A few minutes ago, I was talking with Tom Robinson in the lobby. He told me that this is one of the very best times to be working in this industry, and I agree.”

8) Make a Shocking Statement With a Startling Fact

You can start your talk by making a shocking statement of some kind.

For example, you might say something like:

“Here’s a startling fact: According to a recent study, there will be more change, more competition, and more opportunities in this industry in the next year than ever before. And 72 percent of the people in this room will be doing something different within two years if they do not rapidly adapt to these changes.”

Click here If you want to learn more techniques to wow your audience.

9) Quote From Recent Research

You can start by quoting a relevant, recent research report.

One example is:

“According to a story in a recent issue of Businessweek, there were almost 11 million millionaires in America in 2018, most of them self-made.”

10) Start Your Speech With a Strong Opening By Giving Them Hope

The French philosopher Gustav Le Bon once wrote, “The only religion of mankind is, and always has been hope.”

When you speak effectively, you give people hope of some kind.

Remember, the ultimate purpose of public speaking, is to inspire people to do things that they would not have done in the absence of your comments.

Everything you say should relate to the actions you want people to take and the reasons that they should take those actions.

11) Be Entertaining

Bill Gove used to walk onto the stage after his introduction if he had just finished talking to someone on the side and was breaking off to give his talk to the group.

The audience got the feeling that his entire talk was one continuous conversation, devoid of meaningless filler words .

Bill would often go to the edge of the stage and then drop his voice in a conspiratorial way, open his arms, and beckon the audience members to come a little closer.

He would say, “Come here, let me tell you something,” and then he would wave them forward as though he was about to tell a secret to the entire room.

The amazing thing was that everyone in the room would lean forward to hear this “secret” that he was about to share. People would all suddenly realize what they were doing and break out in laughter. It was a wonderful device to get the audience into the palm of his hands.

12) Ask a Question

You can open by making a positive statement and then pose a rhetorical question to engage your audience and set the stage for your presentation.

Try something like this:

“This is a great time to be alive and in business in America. But let me ask you, what does it truly mean to be self-employed in today’s economy?”

Raise your hand to indicate what you want people to do. I have used this line, and after a moment of thought, I then say to someone who looks intrigued in the front, “How many people here feel truly self-employed?”

Invariably, someone will say, “We all do!”

I then compliment and affirm the answer: “You’re right! We are all self-employed, from the time we take our first jobs to the day that we retire; we all work for ourselves, no matter who signs our paychecks.”

Similarly, a 17-year-old science fair winner effectively engaged their audience with a question at the beginning of their TED Talk, showcasing the power of this technique.

13) Open With a Problem

You can start with a problem that must be solved. If it is a problem that almost everyone has in common, you will immediately have the audience’s complete and undivided attention.

For example, you could say:

“Fully 63 percent of baby boomers are moving toward retirement without enough money put aside to provide for themselves for as long as they are going to live. We must address this problem and take action immediately to ensure that each person who retires will be able to live comfortably for the rest of his or her natural life.”

Introducing a new idea at this point can be a powerful way to engage your audience further, by promising a solution that is both innovative and beneficial.

14) Make a Strong Statement, Then Ask a Question

You can start by making a strong and powerful statement and then ask a question. You then follow with an answer and ask another question. This gets people immediately involved and listening to your every word.

Here’s an example:

“Twenty percent of the people in our society make 80 percent of the money. Are you a member of the top 20 percent? If not, would you like to join the top 20 percent or even the top 10 percent? Well, in the next few minutes, I am going to give you some ideas to help you become some of the highest-paid people in our society. Would that be a good goal for our time together today?”

15) Tell a Personal Story

You can start your talk with a personal story. Some of the most powerful words to capture the complete attention of the audience and make a personal connection are, “Once upon a time…”

From infancy and early childhood, people love stories of any kind. When you start off a presentation with a personal anecdote using the words, “Once upon a time…” you tell the audience that a relatable story is coming. People immediately settle down, become quiet, and lean forward, eager to hear how your experience might mirror their own or offer them new insights.

When I conduct full-day seminars and I want to bring people back to their seats after a break, I will say loudly, “Once upon a time there was a man, right here in this city…”

As soon as I say these words, people hurry back to their seats and begin to listen attentively, connecting with the story on a personal level.

Incorporating a personal story is very effective.

In fact, it’s probably one of the best public speaking tips I’ve learned to this day.

Bonus Tip: Tell Them About Yourself

Very often, I will start a serious speech or presentation to a business, sales, or entrepreneurial group by saying:

“I started off without graduating from high school. My family had no money. Everything I accomplished in life I had to do on my own with very little help from anyone else.”

It is amazing how many people come up to me after a talk that began with those words and tells me that was their experience as well.

They tell me that they could immediately identify with me because they too had started with poor grades and limited funds, as most people do. As a result, they were open to the rest of my talk, even a full-day seminar, and felt that everything I said was more valid and authentic than if I had been a person who started off with a successful background.

Building a bridge like this is very helpful in bringing the audience onto your side.

Bonus Tip: Get Them Talking to One Another

You can ask people to turn to the person next to them to discuss a particular point.

For instance, you could say:

“Tell the person next to you what you would like to learn from this seminar.”

Whatever you ask your audience members to do, within reason, they will do it for you. Your commands and your thought leadership will easily influence them, as long as you ask them with confidence.

By following any one of these tips for starting your speech, you are sure to grab your audience’s attention every time. How do you start a speech? Let me know in the comments.

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About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Twitter , Facebook , Pinterest , Linkedin and Youtube .

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How to Open a Speech or Presentation

by Matt Eventoff

The audience is seated. The lights dim and the room quiets. All eyes are on the dais. All too often, this is what is heard to open the speech or presentation:

“Hi, thank you for having me. It is an honor to be here with you today. My name is ____ _______, and I am going to be speaking to you today about_______.”

Looking around, here is what I tend to see:

1) People reviewing a physical copy of the program, their notes, even the labeling on the sugar on the table;

2) T-U-T/T-O-T – Typing under table/typing on table. The smartphones are out in force; it is not unusual to see laptops, netbooks or tablets out and being utilized as well;

3) Eyes looking up. Eyes looking down;

4) Eyes looking everywhere but at the speaker.

So how do you effectively open a speech or presentation?

There are a number of effective ways to open a speech or presentation. Here are four:

1) A Quote – Name a topic, and more often than not there is a great quote or saying that suits your subject matter perfectly. An example – one that I often use to open a presentation dealing with public speaking:

“It usually takes me more than three weeks to prepare a good impromptu speech.” – Mark Twain

2) A “What If” Scenario – Drawing your audience into your presentation is important and doing it immediately works wonders. Getting your audience thinking right away by painting a scenario is very effective.

3) An “Imagine” Scenario – Same thought process. Putting your audience members directly into the presentation by allowing each member to visualize a scenario is a great tool

4) A Question – Rhetorical or literal; When someone is posed with a question, whether an answer is called for or not, that person intuitively answers, even if just in his or her mind, and now that person is involved.

I will be periodically adding more opening tips. Stay tuned…

13 thoughts on “ How to Open a Speech or Presentation ”

Excellent information. I would love to hear your thoughts for best strategies on closings. Thanks Matt.

Good Points, Matt.

The Law of Primacy and Recency applies here. http://www.nosweatpublicspeaking.com/the-law-of-primacy-and-recency/

The First and Last things you say will be remembered by the audience. That’s why we need a Strong Opening and Strong Closing.

Thanks for the Post!

We have been trained as children to want a type of start to a speech that is not mentioned in your list…

When I read my daughter a story, it begins always the same way.

When a teacher reads a story to her class, it always begins the same way…

“Once upon a time…”

There is a business version of this start…

Moment in time, situation, aha moment…

“Three weeks ago i was at dinner with John and Mary. Over dessert, Mary said something to me that has changed the way I look at [topic of speech]…”

Nothing gets a crowd leaning in than a simple story about everyday life.

Pingback: Beginning a Speech or Presentation - Four More Tips | Matt Eventoff

Another way to open a speech is to just dive right in to a story. No pleasantries, no introductions, just start telling a story. This immediately commands the audience’s attention.

the advic eof starting the speech was great…..it really worked…thanks!!

Great points……they were great help for me…thanx!!

Pingback: Closing A Speech or Presentation, Part I | Matt Eventoff

Great post. A strong start makes a strong presentation, and these are good ideas to get the show on the road

Pingback: Public Speaking: Five Great Ways To End A Speech | Mr. Media Training

that was the best thsnk you so much!

it was very nice and a easy one for the students.thanks

nice information matt i like so much..

Comments are closed.

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Practical Media Training and Public Speaking Tips

How to Open a Speech – 25 Ways & Ideas

We don’t want to break it to you, but you don’t really have all that much time. As a public speaker or presenter, you have but a scant few moments to open a speech or presentation with a powerful hook. Here, we offer 25 great ways on how to open a speech.

But first, a quick note about the two elements any speech opening should possess: it must be engaging and on message . The way you open a speech gets them in the door and your main point, or message, keeps them in their seats.

Notice that we said engaging and on message. A funny opening joke may engage the audience, but if it’s not directly related to your presentation’s main message , your audience may only remember the joke. There’s nothing funny about that.

What does it mean to be on message? First, you need one. As part of our public speaking workshops , we encourage our clients to themselves a simple question: What is the one thing, more than anything else, I want this audience to remember from my presentation six months from now? That one thing typically is your overarching message .

Some examples:

“Our nonprofit organization’s donations are surging and have more than made up for the dip in last year’s contributions.” “This program for at-risk youth is as beneficial for the overall community as it is for the actual participants. “ “My new product may look like many others, but what it delivers is unlike anything else on the shelf.”

Your messages are meaningful, but they become memorable when you frame them within the context of your open.

Understanding the Importance of the Speech Greeting and Opener

Just as a storefront business owner draws customers with their window display, or a publisher gets a sale because of an eye-catching book cover, your speech opening hooks your audience and keeps them in their seats.

The first few moments of your presentation are vital for its success.

For that reason, your presentation opening speech needs to be as engaging as possible. Niceties, such as introductions or thank-yous, or relevant (but uninteresting) logistical information are impediments to getting your audience immediately invested in your topic. We show you all about the three parts you should have in your presentation open here .

The opens that follow allow you to leap directly into the heart of your message and convey your main takeaway points quickly, creatively, and effectively. Your audience’s attention is precious. Give them an open that convinces them their investment of time will be worth it.

25 Ways to Open a Speech

These opens, from our book 101 Ways to Open a Speech , represent a mix of styles and methods. You can open your presentation speech with a third-person anecdote or share your own story. You can be persuasive or utilize the element of surprise. Some speech openers tell a story, others frame a topic, and a couple rely on modern technology. There’s a way to open a speech that is right for you, that reflects your personality, and that serves your specific goals and topics.

1. The Common Ground Open – Is there a gap between you and the audience? Perhaps you’re a 70-something speaking to some high school students, or a conservative Republican addressing a group of left-leaning advocates. If you have any chance of succeeding in sharing your message, you’ll need to close the gap quickly. Opening with a shared story, statistic, goal, or interest, and doing so with humility and grace, is an excellent way to bring the audience closer to you and to show them they have something to gain by listening to you. Imagine that a CEO of a large investment company is about to talk finances to a group of entry-level employees at one of your many locations. Here’s how she could start:

“You may not think I know what it is like to struggle, but at your age I was scraping for pennies, working two jobs, and still barely managing to pay my rent. It got easier when I learned to make my money work as hard as I was. It’s a lesson I plan to share with you today .”

2. Descriptive Open – A school administrator is talking to teachers about a new approach to student test prep. He could say:

“With your help, we are going to implement new lessons that reduce the rate of failure by increasing students’ opportunities to experience success.”

Are you still awake? Abstract concepts like “rate of failure,” “opportunities,” and “success” don’t exactly rouse an audience. When words are vivid, messages gain power and pop. Concrete and descriptive words, as opposed to abstract concepts, put the audience in the middle of the action. This version would be better:

“No one wants to see that big red ‘F’ on a test – not a student, not a teacher, and not a parent. With our new approach, and your help, we’ll be able to hand out a lot more ‘A’s’ and ‘B’s’—and the students would have worked hard to earn them.”

4. The Third-Person Anecdote Open – Stories are great ways to communicate the human condition. Therefore, choose a story or anecdote you’ve heard along the way – or pick one out of the local newspaper or online news story – and use it to reinforce your presentation’s main message. However, don’t start by saying, “I’d like to begin with a story.” Just start with the action:

“Three years ago, Walt Harris had his dream job, dream spouse, and dream home. He worked out five days a week, ate well, and mediated on weekends. Then he received a diagnosis from his doctor that changed his life. In the past three years, Walt lost his job, lost his home, and is close to facing divorce. Unfortunately, almost all of this was preventable.”

5. The Show of Hands Open – How many of you think this way to open a speech is overdone? How many of you think it could be done better? The question you pose should challenge conventional thinking, lead to a counterintuitive conclusion, or add a dose of unexpected humor. Likewise, this strategy works well if you are trying to sway the audience to reconsider previously held positions or beliefs. You must be quick on your feet to transition from the audience’s answers to the point you are trying to make:

“So, you think the sky is blue? Well, I’m going to tell you what happens on those days when it appears to be green.”

6. The Fable Open – Do you have something to preach but don’t want to sound preachy? If you lead off with a fable, or one of its literary cousins (allegories and parables), you can delve into moral lessons and insights about human behavior, all without sounding too heavy. In her book, “The Story Factor,” Annette Simmons writes that stories provide a more accessible route. A story, she says, is a “more dynamic tool of influence. Story gives people enough space to think for themselves.”

7. The Contrast Open – If speeches were boxing matches, you’d use the contrast open every time. This technique showcases the difference between diametrically opposed concepts, positions, ideas, or words. As a result, this approach is useful if you want to persuade others to change their perspective or embrace something new. Here are some of the themes that work well:

Needs vs. Wants
Obstacles vs. Opportunity
Problem vs. Solution
Possible vs. Impossible

8. The Information Gap – You know you will be facing a crowd of people who are quite knowledgeable about your subject. That’s OK. As it turns out, people who know a lot about a topic are still just as interested in learning about the parts of the topic they don’t know, according to American educator and economist George Loewenstein . If you can find a kernel of knowledge that exposes the gap or looks at the topic in a different way, you’ve given your audience ample reason to stick around to the end.

9. The Unexpected Definition Open – Dictionaries obviously do their jobs and do them well. However, there are times when a word gains more power when it is redefined. Say you are a valedictorian and you want to share how much your fellow students mean to you. Here’s a start:

“The dictionary defines classmate as a member of your class, but I define you all as so much more than that. We were each other’s friends, confidants, mentors, and guides. As worthy opponents, we challenged one other on the field and in the classroom. We were each other’s keepers and cheerleaders. And, we now can define ourselves as fellow graduates.”

10. “This Day in History” Open – This day in history you learned there were 25 ways to open a speech. That is a historical fact, but not a great citation. Fortunately, there are plenty of worthy, significant, thought-provoking, and interesting events you can find – a simple online search yields thousands – to illustrate your main point.

11. The Incorrect (or Ironic) Quote – Back in 2004, Microsoft’s Bill Gates told the world, “Two years from now, spam will be solved.” Oh yeah? Hindsight is 20/20, but that doesn’t mean you can’t benefit from the trove of ill-considered observations and incorrect assumptions about the future. Leading a presentation with an incorrect quote can help you transition to many powerful points, including the risks of false assumptions, the dangers of being slow to change, and the speed of evolution.

“We’re going to go on a dive to the deep sea. Anyone that’s had that lovely opportunity knows that for about two-and-a-half hours on the way down, it’s a perfectly, positively pitch-black world.”

When combined with a series of video images featuring bioluminescent sea creatures, the open transported the audience deep into the world of ocean exploration all from the comfort of their hotel meeting room.

13. The Bookend Open – Like the inseparable friends that they are, the Bookend Open must go with the Bookend Close, no ifs, ands or buts about it. Consequently, the theme, story, example, joke, theme, or fact that you offer in the open must return – in some fashion – for a visit in the end.

14. Rapid-Fire Statistics Open – A dietician wants to warn her audience about the dangers of gaining weight on a diet rich in fast food meals. She could start like this:

“Between 2013 and 2016, more than 1 in 3 American adults took a turn through the drive-thru or approached the counter to grab a fast food meal on any given day. For children and teens, a fast food diet has been associated with higher caloric intake and poor diet quality. That double whammy is a reality that more young people face, as studies have found caloric intake from fast food on the rise for children aged 2 to 18. The industry itself shows no signs of slowing. The fast food industry is a $198.9 billion business in the United States. It’s expected to grow by more than $20 billion by 2020.”

This data stacking is less about individual numbers and more about the broader point she is trying to convey. The main takeaway is this: Society’s propensity for fast food is growing and affecting the health of children and teens.

15. The Mystery Open – They fill bookshelves and dominate television listings. What are they? Those mysteries, psychological thrillers, and police procedurals readers and viewers can’t seem to get enough of. A mystery works fine for an open, too. Here’s one way to do it: Pose a single question at the start of your talk and then answer it piece by piece during your presentation – leaving the big reveal for the close.

16. The Multiple Choice – It’s better than the tests you remembered as a student or the online surveys you are asked to take. That’s because it’s your multiple-choice test and it’s the way you can draw your audience to your topic. This open is tailor-made for a talk with multiple perspectives about an issue or different solutions for the same problem. Here’s an example:

“As a company, we have several directions we can take in terms of growth and increased sales. We could a.) buy up smaller companies to diversify our portfolio of services, b.) cull some of our services and move resources to focus on only a few or, c.) we could opt to franchise. I’m going to spend some time on each and then offer the option that I think is the way for us to go.”

17. The Challenge Open – Challenges spur audiences to act or deliver on a goal. You could open a speech with a challenge if you are seeking legislative change, raising money for a project, looking to increase sales, or asking for volunteers. The main objective is motivation. The audience not only needs to buy-in to your message but take the actions to manifest it. Here’s one way to do that:

“Dreamers see possibilities where others see obstacles. I am here today to call upon my fellow dreamers to encourage those who are hesitant about the project to look past the stumbling blocks we face in the construction of this community playground and consider giving kids a chance to play.”

18. The Skeptical Audience Open – A doubting audience is a difficult audience – there is no getting around it. They may be untrusting of your ideas or against what you are proposing. Perhaps they have been disappointed in the past or are simply stuck in their ways. The more “hostile” the crowd, the faster you need to address the gap. While every open needs to be a blend of your goals and audience needs, this one requires careful consideration. Here’s the formula:

Anticipate the major objections.
Have a sense of divided loyalties – the intractable, the undecided, and the supportive. Identify which of those most needs to hear your message and adjust accordingly.
Frame the message around their concerns, not yours.
Avoid defensiveness.
Acknowledge obvious truths early.

19. The Rhetorical Question Open – Do you think opening with a question engages audience members? Yes, it does. This method engages the audience from the get-go. A CEO might pose this question:

“We offer great services. We have a loyal customer base. And, we make improvements every year. So, why are we not No. 1 in our market?”

Man's hand fitting a piece into a puzzle

Ask a puzzling question you promise to reveal in the end.
Propose a riddle.
Suggest that the audience complete a mathematical equation and promise to give the answer context during the speech.

21. The Activity Open – Of all the 25 ways to open, this one triggers the most immediate engagement. Use it during training sessions and workshops when you are trying to teach a specific skill. When an audience engages in an activity right from the start, they recognize the benefits of listening to the rest of what you have to say. Make sure the activity is challenging, however. If they breeze through it, they’ll spend the rest of the workshop twiddling their thumbs.

22. The Self-Effacing Open – Remember the speaker who offered a joke, only to have that become his message? Well, in this way to open a speech, humor also must be deftly handled. Modesty and humility are the hallmarks of people who can laugh at themselves – which are both traits that can attract an audience. If you are planning to laugh at your own expense, just make sure it’s not at a cost. Stay away from jokes that question your credibility or diminish the topic of your speech. And make sure your self-deprecating humor doesn’t sound too self-pitying (“I hope, like my receding hairline, you won’t similarly retreat for the exit before I am done.”). You don’t want the audience thinking about your weaknesses or paying undue attention to them.

Antique gramophone vinyl record player on wooden table

An audio testimony
A recording of a song
An oral account
A snippet of a speech
Sounds of nature

24. The PowerPoint Open – Ahh, the PowerPoint presentation … when used correctly it is a highly effective tool for the audience. When used incorrectly, it induces a snoozefest. Overly literal slides typically fall flat, while conceptual (and eye-catching) images make your words even more memorable. If you plan on using technology front and center, you should pick an image that captivates and intrigues, and forms a segue into the opening you want to tell. For instance, you are presenting a talk on how to create a stunning painting. You could begin with a slide that shows a big, bold, and colorful painting. You say:

“This painting is the manifestation of dozens of choices and decisions the artist made along the way from concept to completion. We only see the final product, but the real art is the way it all comes together.”

As you proceed, you show slides in reverse, moving from final product to blank canvas. Along the way, you bring the viewer through each step.

25. The Study Hall Open – Some presenters are faced with the dilemma of sharing data-heavy charts and graphs. To rely solely on PowerPoint is potentially ineffective – just too much data at once. So, take your audience back to school and to all those handouts. Edward Tufte , an expert in data visualization and a professor emeritus at Yale University, suggests using the “study hall” method. At the beginning of the session, distribute the handouts and ask the audience to read them. Following their review, you are off to the races. Your task is not to repeat what they have read but offer context and meaning. “

What’s Your Opening?

Back in 1973, a horse named Secretariat ran the Kentucky Derby in 1 minute and 59 seconds – breaking the two-minute mark for the first time in the then 99-year history of the race. His record still stands.

It doesn’t take a lot of time to do something great. The way you open a speech may not break any records, but it can have a long-standing effect on your audience. From the very start, you have an opportunity to influence others, establish rapport, and exhibit creativity. When done well, such effort is rewarded. Your audience not only connects with you during your talk but also remembers what you said long after your speech is done.

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April 1, 2023

How to Start a Speech: 27 Key Tips to Captivate Your Audience from the Get-Go

Do you wonder how to start a speech here are some cool tips to captivate your audience.

Public speaking is an essential skill for leaders, educators, and professionals across various fields. It is a powerful tool for sharing ideas, influencing others, and building a strong personal brand. While many people find it intimidating, mastering the art of public speaking can be achieved with the right techniques, practice, and mindset. One of the most crucial aspects of delivering a successful speech is nailing the opening, as it sets the tone for the entire presentation and can make or break audience engagement.

Whether you are a seasoned orator or a novice presenter, starting a speech effectively can be challenging. After all, first impressions matter, and the first few minutes of your presentation determine whether your audience will be engaged, bored, or indifferent. To help you captivate your audience from the start, we have compiled a comprehensive list of 27 key tips to consider when crafting your speech opening. These tips, combined with relevant examples, will guide you in creating an impactful and memorable introduction.

Understanding your audience, identifying the purpose of your speech, and maintaining a clear structure are all essential elements to consider. However, the true magic lies in the delivery. It is important to practice and refine your skills to ensure a confident and captivating performance. The following tips have been meticulously curated to provide a roadmap for success, enabling you to transform your speech from ordinary to extraordinary.

This blog post aims to provide you with a wealth of knowledge and examples, empowering you to overcome your public speaking fears and conquer the stage. By implementing these tips, you will be well on your way to delivering a powerful, engaging, and persuasive speech that leaves a lasting impression on your audience.

27 Key Tips for Better Speech with Relevant Examples:

Begin with a strong opening line: Your opening line should be engaging and thought-provoking. For example, “Imagine a world where poverty is a distant memory.”
Use a quote: Start your speech with a relevant and powerful quote. For instance, “As Martin Luther King Jr. once said, ‘Our lives begin to end the day we become silent about things that matter.'”
Tell a story: Share a personal or anecdotal story that relates to your speech topic. This will create an emotional connection with your audience.
Utilize humor: Make your audience laugh with a tasteful joke or amusing anecdote. This can help break the ice and make your audience more receptive to your message.
Ask a rhetorical question: Pose a question that encourages your audience to think critically about your topic, e.g., “What if I told you that a single decision could change your life forever?”
Share a shocking statistic: Present a surprising fact or figure to grab your audience’s attention, such as, “Did you know that 1 in 4 people will experience mental health issues in their lifetime?”
Use a prop or visual aid: Show your audience something tangible that relates to your topic, like a product, a photograph, or a diagram.
Employ the power of silence: Pause for a few seconds before beginning your speech to build anticipation and capture your audience’s attention.
Connect with your audience: Make eye contact, smile, and be personable. This will help you establish rapport and trust with your listeners.
Address your audience directly: Refer to your audience as “you” to make your speech feel more personal and engaging.
Establish your credibility: Briefly mention your expertise, background, or accomplishments related to your speech topic to establish your authority.
State the purpose of your speech: Clearly outline the objective of your presentation and what you hope your audience will take away from it.
Preview your main points: Give a brief overview of the key points you will cover during your speech, so the audience knows what to expect.
Use a metaphor or simile: Make a comparison that illustrates your main point, such as, “Conquering your fears is like climbing a mountain – it may be difficult, but the view from the top is worth it.”
Employ repetition: Repeat a key phrase or message to emphasize its importance and help your audience remember it.
Share a personal experience: Connect with your audience by sharing a relatable experience that demonstrates your vulnerability and authenticity.
Create suspense: Build intrigue by hinting at a compelling revelation or insight that will be shared later in your speech.
Invoke emotion: Appeal to your audience’s emotions by using vivid language and descriptions that evoke feelings such as happiness, sadness, or excitement.
Reference current events: Relate your speech topic to a recent news story or event to demonstrate its relevance and timeliness.
Use an anecdote from history: Share a historical event or figure that relates to your speech topic, such as referencing Abraham Lincoln’s Gettysburg Address when discussing the power of public speaking.
Start with a bold statement: Capture your audience’s attention with a controversial or thought-provoking assertion, like, “Our education system is failing our children.”
Use a call to action: Encourage your audience to take action, whether it’s to support a cause, change a behavior, or adopt a new perspective.
Address potential objections: Acknowledge any counterarguments or concerns your audience may have, and address them in your opening.
Incorporate a relevant pop culture reference: Connect with your audience by referencing a popular movie, TV show, or song that relates to your topic.
Use alliteration or rhyme: Craft a memorable opening line by using alliteration or rhyme, such as, “The power to persuade starts with the perfect presentation.”
Offer a surprising insight: Share an unexpected fact or revelation that challenges your audience’s assumptions and piques their interest.
Demonstrate vulnerability: Show your human side by admitting your own fears or struggles related to your speech topic.

The art of starting a speech effectively is a skill that can be honed with practice and dedication. By incorporating these 27 tips into your speech preparation and delivery, you can set the stage for a captivating and memorable presentation. Keep in mind that each audience is unique, and you may need to adjust your approach depending on your listeners’ needs and expectations. Nevertheless, these tips will provide a strong foundation for you to build upon, ensuring that you make a powerful first impression.

As you continue to refine your public speaking skills, remember that the key to success lies in engaging your audience, being authentic, and delivering a message that resonates with them. By doing so, you will not only captivate your listeners but also leave a lasting impact that goes beyond the stage.

In conclusion, delivering an exceptional speech begins with a strong and engaging opening. With these 27 tips and examples, you now have the tools to craft a compelling introduction that will set the tone for an unforgettable presentation. So, embrace your inner orator and step confidently onto the stage – your audience awaits!

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How to Start a Speech

As vocal coaches, we’ve seen many speakers struggle at the beginning of a speech. Learning how to start a speech is crucial for any speaker, as this can ensure your audience stays engaged right from the start. Discover how to do this by using our effective strategies to kick off every speech in an impactful way.

A woman passionately holds a megaphone while a man stands beside her

Crafting a strong opening requires a blend of creativity and strategy. You want your initial words to resonate, offering a compelling reason for your audience to invest their attention in your message. Whether you choose humor, a striking fact, or a powerful quote, your beginning should be relevant to your main topic and align with the general objective of your speech.

Understanding Your Audience

To adeptly captivate your audience, you’ll need insights into who they are and what matters to them. Fostering an emotional rapport with the crowd sets the stage for a receptive and engaged audience.

By demonstrating genuine empathy and understanding, you can create a connection that resonates deeply, allowing your message to penetrate their hearts and minds. This connection forms the foundation for a memorable and impactful speech experience, regardless if it’s a memorized or an impromptu speech.

Assessing Demographics and Preferences

Begin by gathering data on the age, occupation, and education level of your audience members. Consider their cultural background and interests as well. This information will shape the language, references, and examples you choose. For example, if your audience primarily consists of young entrepreneurs in the tech field, using current tech industry examples can be more engaging.

Age tailors your language and references.
Occupation/education influences the complexity of concepts discussed.
Interests help align your speech with your audience’s passions.

In practice, you could distribute pre-event surveys or mine social media data, if available. Understanding these aspects makes sure that your words are not just heard but also resonate.

Building an Emotional Connection

Establishing an emotional connection transcends the mere understanding of demographics. It involves tapping into the collective feelings of your audience. Begin by identifying common values and experiences that you share with your audience. Using anecdotes that speak to these shared experiences can be a powerful tool in forming a bond.

Shared values/experiences create a sense of unity.
Empathy demonstrates that you understand their struggles or aspirations.

Use empathetic language to show comprehension and concern for their viewpoints or challenges. By doing so, you bolster an emotional bridge that guarantees your message doesn’t just reach ears, it lingers in the minds and hearts of your listeners.

Crafting a Strong Opening

Your speech’s opening is your first impression and your unique opportunity to captivate your audience. A strong opening grabs attention and also sets the tone for the messages that follow. Let’s look at how you can open your speech in a manner that’s both engaging and memorable.

Using a Powerful Quote

Begin with a quote that resonates with the theme of your speech. Make sure it’s relevant and comes from a credible source your audience recognizes. A well-chosen quote can offer a profound insight or spark curiosity. For instance, quoting a known figure like Nelson Mandela might give your speech a sense of gravity and wisdom right from the start.

Telling a Personal Story

Storytelling is a powerful tool . Start with a personal story or anecdote that ties into the main topic of your speech. This approach makes your message relatable and can stir emotions in your audience. When telling your story, remember to be concise and make the connection to your topic clear.

Refer to a Well-Known Person

Referring to a well-known person can instantly create a connection with your audience. It could be a recent achievement of a public figure or a historical character’s famous deed. Make sure this reference is intriguing and sets up the direction for your talk.

Injecting Humor

Humor can be a winning strategy , but it must be used cautiously. A well-timed joke that’s appropriate for the audience can break the ice and make your opening more engaging. Bear in mind to keep it tasteful and relevant to avoid losing your listeners’ respect.

Referring to Current Events

Linking your speech to current events can demonstrate immediacy and relevance, providing a timely hook for your audience. Mentioning a recent headline or a trending topic can show that your speech is up-to-date, offering a new perspective or insight on the matter at hand.

Engaging Your Audience From the Start

A man in a suit delivers a speech to an attentive crowd, conveying his message with confidence

Interactive Questions and Show of Hands

Engaging your audience can be as simple as involving them directly in your speech. By starting with a thought-provoking question, you actively engage their minds. This could be a rhetorical question to make them think or an actual query expecting a show of hands. Here’s how you can do it effectively:

Explicitly invite your audience to raise their hand in response.
Ask questions that relate directly to your audience’s experiences or interests.
Create curiosity by posing a problem that your speech will solve.

Sharing Relevant Statistics and Facts

Another method to grab attention is by hitting your audience with a compelling statistic that highlights the importance of your topic. Relevant facts can:

Provide a surprising insight related to your topic.
Establish your credibility as a knowledgeable speaker.
Engage your audience by presenting a problem backed by data.

Remember that statistics should be up-to-date and verifiable. When discussing recent stats from reliable sources, guarantee they resonate with the audience. For example:

“Did you know that according to Voiceplace, 90% of audiences value a presentation more when it starts with a compelling fact?”
“Consider this: Recent findings on Voiceplace show that attention spans are shorter than ever. Your opening needs to combat that trend effectively.”

Utilizing Effective Speech Techniques

Crafting an engaging speech involves the strategic use of visuals and an understanding of non-verbal cues. These elements can significantly enhance your delivery and engage your audience on a deeper level .

Incorporating Visuals and Demonstrations

Visual aids can transform your presentation from monotonous to captivating.

Use slides wisely: Do not overload your slides with text. Aim for high-quality images and concise bullet points.
Props and physical objects: Bringing a physical object related to your topic can serve as a powerful visual metaphor or illustrate a point clearly.
Relevant demonstrations: Live demonstrations not only break the monotony yet also help reinforce your message by showing real applications.

A man delivers a presentation to a captivated audience

Mastering Tone and Body Language

Your voice is an indispensable tool to convey your passion and authenticity. The same thing happens with your physical expression.

Voice modulation: Practice varying your pitch, pace, and volume to maintain interest and emphasize key points.
Purposeful gestures: Use hand gestures to underscore ideas , and make sure your posture is open and inviting.
Facial expressions: Whether it’s excitement, concern, or joy, use your facial expressions to reflect the emotion of your topic and connect with your audience.

Remember, your goal is to appear confident and in control, which comes from preparation and experience. Practice is imperative, so seize every opportunity to rehearse and refine your performance.

What Is a Good Quote to Start a Speech?

A good quote to kick off a speech should resonate with the essence of your message and grab the audience’s attention. Select a quote that aligns with your topic and provides a springboard for your main points. Make sure the chosen quote is attributed to a reputable figure whom your audience recognizes and respects.

What Should I Do Before Starting a Speech?

Before you begin your speech, it’s important to engage in thorough preparation, that includes practicing your speech, including your pace, tone, and body language, which will enhance your confidence and delivery. Inspecting the venue and testing any equipment you’ll be using guarantees you’ll be free from technical difficulties.

Starting a speech with a strong opening is imperative. To create a solid and memorable opening, it’s important to understand your audience, establish an emotional connection, and use powerful quotes, personal stories, humor or current events. These techniques combined with regular practice will ensure that you captivate your audience right from the start.

How to Memorize a Speech

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How to start a speech in 8 powerful ways

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Meghan Ryan November 01, 2019

Even after spending hours preparing and practicing your presentation speech, the first few moments on stage are what truly sets the tone of your presentation . When it’s time to deliver your speech, you only have a few seconds to establish command of the room and build rapport. Learn how to start a speech and make a great impression on your audience using these 8 powerful tips.

If you’re interested in learning how to start a virtual presentation, watch a 5-minute video on 5 highly effective public speaking techniques:

1. Start your presentation speech with a strong emotion

Strong emotions can capture the attention of your audience and set up an interesting discussion. Use strong words such as “hate,” “love,” and “worst.” For example, when delivering a speech on teamwork, start by saying this: “What I love about emperor penguins is that they know how to take a hit for the team. They show a ferocious, ambitious, and territorial attitude in the worst weather conditions by taking their turn to fight the elements for their team.”

Your goal is to get a reaction from your audience at the start of your speech. This will help them focus on your message.

2. Refer to current or historical events

Tying your message to current or historical events can help you start a presentation speech in an immediately relatable way. Try drawing parallels between well-known events and your content. This will familiarize the audience with your topic without extra preamble. Use relevant images and videos in your presentation, and take advantage of Prezi’s zoom animations to help your audience visualize the way they’re connected. However, be mindful when choosing a current event to reference. Beyond making sure it’s relevant to your content, you should generally avoid polarizing subjects such as politics.

Man uses props and a presentation to support his speech

3. Start with a shocking statistic

Quantifying your content with a stark statistic can help you establish immediate credibility and make your message feel more real. For this to be effective, though, you need to choose a number that’s actually impressive. Saying that a campaign drove 10% retention may not sound great by itself. However, if you state that it’s a 100% improvement over last year’s efforts, this context will accentuate your message.

To really drive the point home, use data visuals or visual metaphors to illustrate the stats. With Prezi Design , you can create captivating slides, infographics, and more to accompany your presentation. Plus, the easy-to-use templates will help you visualize any data-rich content the right way.

4. Use an anecdote

One of the most effective ways to capture your audience’s attention is by starting your presentation with a story, personal anecdote, or case study. While your story can be about an event (see #2 above), personal stories are better at humanizing your message and making your audience more invested in what you have to say.

Before you include a story, first think about the goal of your speech. What emotion do you want to elicit from your audience? Find the appropriate anecdote to share, and then work on delivering it with the right pacing and tone. Storytelling can be one of the best ways to inform and inspire others, so learn how to incorporate compelling storytelling to make your message more memorable.

5. Involve your audience

A great way to get the attention of your audience is to involve them right away. One method is to speak with, not to, your audience. Asking questions at the beginning of your speech creates audience participation right from the start. They’ll feel like they’re part of the presentation, and you’ll also better understand your audience in turn. For example, during a media training speech, ask people to think of their biggest fear when being interviewed on camera or on the mic, then ask one or two individuals in the audience to share. Motivating people to share personal stories or experiences with others creates a sense of community. As a result, your speech resonates with the feeling of togetherness and leaves everyone feeling more connected to you and your message.

The best presentations are interactive and conversational as if you’re chatting over a cup of coffee. As you speak, change the tone, speed, and pitch of your voice. Prezi’s open, conversational presentation format allows you to quickly maneuver between topics depending on the feedback from your audience and the flow of the conversation.

Another way to involve your audience is to ask for a show of hands. This is a great way to show everyone how their answers compare to their peers. For example, for a training workshop, you could start by asking, “How many of you love public speaking?” You’ll most likely see very few raised hands, which can be a good kicking-off point for the rest of your content.

6. Introduce a problem

Figuring out how to start a speech doesn’t have to be complex – even something as simple as introducing the problem you want to solve can be effective. Choose a problem that most of your audience shares to really capture their attention. For example, you could start by saying, “x percent of Baby Boomers don’t have sufficient retirement money put aside to sustain them for the rest of their lives. We need to address this problem and take action to make sure that everyone who retires can continue living comfortably.”

By introducing the problem first, your audience will have a clear understanding of what your speech is going to be about. Also, this will incite curiosity to find out what is your take on the issue or if you have a solution that can help solve it.

7. Use your body language

Your body language plays an important role in entertaining and captivating your audience. Don’t just stand behind the podium or stare at the screen. Show off your passion by commanding the stage and moving around with confident body language . You can even start your speech by walking into the audience. The same applies to online presentations. Don’t hide behind slides when presenting important statistics or eye-catching visuals. In a few easy clicks, incorporate Prezi Video into your Zoom calls and take your content with you on screen. By simply removing the barrier between you and your listeners, you can get them more involved and invested in what you have to say.

8. Start with a “what if” scenario

Imagination helps us visualize different situations. It also allows us to explore our own thoughts and opinions. Starting your speech off with a “what if” scenario quickly brings the audience into your story world, and makes it easier for them to visualize and connect with your message.

For example, if you want to discuss career choices, try starting your presentation speech off by saying, “what if money didn’t matter?” You can follow up by asking a more direct question, such as, “what kind of a job would you like to have?”

“What if” scenarios and other questions that evoke imagination are great openings that make it clear what your speech is going to be about. However, make sure that these scenarios are tailored for your audience and are not too specific.

If you’re interested in learning more about public speaking and different techniques that can help you build confidence on stage, check out Jessica Chen’s tips on public speaking:

When preparing for your next presentation speech, be sure to apply these 8 tips on how to start a speech in a powerful and confident way. Then, incorporate that into your content by using Prezi to design , build , and deliver a more compelling presentation.

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7 ways for opening a speech! The ideal speech introduction to grab your audience’s attention

Maybe you know this: you may or must give a speech, but how do you start? Whether you’re giving a speech as an employer or to your colleagues, or you’re an external keynote speaker, the principles are always the same. Likewise, your preparation is not much different: whether it’s a keynote at a kick-off event , the festive speech at the company Christmas party , a motivational speech at a team event or even a laudatory speech at an awards ceremony – the search for the right begining should not be left to chance.

How do you get your audience’s attention so that they want to listen and can follow you easily? How do you sound interesting? In this article you will get the necessary tips for your ideal start for your next speech to inspire your audience. I have collected these speech introductions and examples in my work in the field of public speaking as a presenter and keynote speaker in front of over 5 million people.

Why is the beginning, i.e. the first few minutes of a presentation, so important? This is where the first impression is being made. Your audience intuitively decides within a few seconds whether they like the speaker and want to follow. After that, you still have up to three minutes to pick up your audience with the content of your speech.

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The first impression is crucial for further success

There’s a saying that goes, “ There’s no second chance for a first impression. ” It takes between 100 milliseconds and 7 seconds for your audience to get the same impression of you. If you as a speaker fail to make that first impression, no matter how impressive your speech, it will be very difficult to pick up your audience.

US comedian Jerry Seinfeld , one of the most famous American comedians of the 90s, said that his fame only gives him a starting bonus for the first three minutes – at the latest then he has to deliver. If you don’t enjoy the celebrity bonus in your speeches, that means you have to deliver right from the get go to win over your audience.

Requirements for the ideal introduction for your speech

Before you can wow people as a speaker and give any thought to content, you need to set the stage. If you want to give a good speech and move your audience from A to B, two things are essential: you need to know where you want to go and where your audience is coming from .

Know the outcome of your speech

If you don’t know in which direction you want to move your audience, then no amount of tips will get you there. So before you tinker with the ideal introduction, you need to be clear about what your outcome is .

What feeling do you want the audience to have when you leave the stage? What impression do you want to convey as a speaker? Even more public speaking tips you can find here.

Know your audience members

If you want to catch a fish, you have to use a bait that tastes good to the fish, not to the fisherman . The same applies to presentations: who decides what is a top speech? That is, of course, in the eye of your audience. Therefore, it is all the more important to know who the people are, listening to your speech.

An American proverb says that your audience doesn’t care how much you know until they know how much you care. Your audience won’t pay attention to you until they see that your speech is relevant to them. As a speaker, do you bring examples and tips and answer questions in your main points that matter to the audience? Do your main ideas strike a cord?

Tip: Try to find out as much as possible to know in advance what moves your audience and why people are here today. If you have the opportunity, use the time for successful networking and listen to their needs.

The goal of an ideal introduction to your speech

Only after you know your outcome and your audience you can focus on how to start your presentation, because now you know as a speaker in which direction your ship should sail. If you want to give a speech, you need to get your audience interested in you and your main points. For this to happen, you need the attention of your audience.

Speaker Tip: First create attention , then develop interest in your message and your main points to make it worth listening for your audience.

Giving a speech: seven perfect speech introductions

Now let’s look at tips and examples of how you as a speaker can inspire your audience. These tips should give you a guideline from where you can successfully transition from your chosen introduction to the main part and final part of your speech.

1. He who asks, leads – starting with a question

An elegant way to begin a speech is with a question . The goal is to engage your listener directly in your opening and generate interest. In order for the question to be effective, it must be tailored to your target audience. The question may be provocative, surprising or even make you smile, but it must be relevant.

For example, if you’re speaking to a group of retirees, a question like “Which one of you went to a disco last weekend?” would be just as out of place as asking a group of Wall street brokers “Which one of you has been involved in stocks?”. Your audience needs to feel like you know who you’re dealing with.

“Who remembers what they did last Saturday night?” was an opening I chose many years ago when giving a speech. Of course, after that, there was a story about my Saturday night that fit right in with the theme of my speech. People were immediately involved and everyone was thinking. Because just about everybody did something last Saturday and so it was relevant… even if many didn’t even remember it.

With questions that fit the topics, you are sure to get the attention of the participants. However, always pay attention to what you trigger in your audience with a question and, if requested, also provide the appropriate answer.

Another speaking tip: When you ask a question, give your audience time to respond . Whether out loud, with a show of hands, or silently, people need time for what you say to have an impact. Of course, questions can also be used during your speech.

2. Start your speech with a quote

Using the words of another person in your speech is a proven way. The art of building a good speech is to pick up your audience where they are. A pointed quote that gets to the heart of your ideas or the occasion is the basic premise for choosing someone else’s statement as your lead-in. If people are familiar with the name of the person you are quoting, it gives you added credibility as a speaker.

Very similar to a quote is using a proverb to start your speech. Again, there is often a deeper wisdom behind it. Link this to the idea of your speech and you have a great introduction.

Again, I’ll give you an example from my own experience when I was asked to give a presentation on the topic of corporate mission statements many years ago. I decided to start with a quote, but the number of quotes on this topic are manageable. However, the corporate mission statement compares very well with the soul for people, and so on this occasion I found a quote on the subject of the soul and then drew the analogy with the corporate mission statement. “Outside the box” solutions are also the speaker’s friend.

3. Inspire your audience with storytelling

A particularly powerful way to start is to share a story or personal real life experience with your audience at the beginning of your presentation. With a personal story, you create compelling moments and build an emotional connection with your audience. However, this is also where the biggest danger lies: your story must absolutely correspond to the facts and at the same time should have a connection to the topic of the event. The audience has a good nose for it, if you serve them a “suitably made” story.

Of course, storytelling is not limited to stories you have experienced yourself. You can also draw on a current or even historical event. Important, as mentioned above, is the connection to the goal of your presentation. Also, make sure that you start right in the relevant event and do not begin with Adam and Eve. Especially extroverted people like to get into narration and then it can happen that you lose the drive to your actual presentation and your audience is no longer on the point.

One of my stage coaching clients, for example, took his audience into a situation right at the beginning of his speech when he was at the start of his first triathlon. He immediately built up a tension, because he put his audience directly into it instead of talking about preparation and planning for the triathlon. Because he also found the right tone, the speech went down great. Bonus tip for your speech: Stories absolutely need to be rehearsed and tailored to your audience and the occasion. This does not mean, as already mentioned, that you add things, but that you leave out unnecessary things. Don’t just tell from memory, but really practice.

4. Start with an open loop

Starting with an open loop is something like the supreme discipline. Here, you start with a story, but don’t finish telling it until the end of your speech . This type of introduction is certainly a bit unusual and, in my opinion, more suitable for experienced speakers, especially to keep the tension high.

You start with the open loop in the same way as with storytelling and take your audience along until the point where the tension is at its highest. Instead of the resolution, you lead into the topic of your speech and then come to the main part, where the content is presented with further examples. Only at the end do you pick up the ball of your introductory story again and close the open loop.

As an example, I start one of my keynote speeches with such an open loop: I take the audience on my experience at the New York City Marathon. Since my preparation for it was far from ideal due to injuries, I wasn’t sure until the start how far I would run that day. My speech started with the thoughts going through my head at the start, with my uncertainty but also anticipation. The start of the marathon was then the Open Loop, which I only resolved at the end of the speech.

5. Enchant the audience with parables

A parable is a very short to short story which might not even have a plot of its own. While a parable can be told with action, as if something has actually taken place, it can also be about something hypothetical: “Imagine…” or “Suppose…”. In both cases, the point is that we want to make a connection to the content.

The purpose of parables is to pick up the audience as they enter your presentation and provide an emotional experience that immediately introduces them to the topic through your words.

6. Facts, figures and statistics as an introduction for the speech

The FFS introduction is particularly useful if you have facts, figures or statistics that are not familiar to your audience and are also unusual. In addition, it must of course fit your topic and possibly support your thesis. A personalized statistic works best to meet your audience’s needs.

When we were designing the outline for one of my Executive Legacy Coaching clients’ investor pitch, we made a conscious decision to start with a number that would probably come as a surprise to many listeners. To back up the pain point that his product solves, he asked the panel how much they thought that an unhappy employee costs a company per year. Starting with that number was so effective because the audience’s estimates were all substantially lower than the true number, creating an a-ha effect.

7. Looking back

Another way to start your speech is with a look back . This variant is particularly suitable if you are to give a speech on the occasion of an anniversary or birthday. In your preparation, you should pay special attention to who is sitting in your audience: what connection do they have to the person or the company or the occasion and, above all, have they experienced the period themselves.

Some time ago, I had the privilege of being on stage at a company’s 20th anniversary. In order to give the audience as emotional an experience as possible, I first had to find out who was in the audience. Have people lived through these last 20 years, and are they likely to remember the moment from 20 years ago? Since my audience was mostly over 35 years old I assumed that was the case. Thus I dove into the world of 20 years ago: how did the world look and what moved people at the time? Immediately the people were in the emotions of the memories and from that I could then draw a bow to the company anniversary: “much has changed, but one thing has remained the same…”.

Giving a speech: here’s what you should avoid when getting started

Jokes are for comedians.

There are talented joke tellers and there are those who always flub the punch line. If you feel uncomfortable in the role of the joker, don’t do it. However, that doesn’t mean you can’t spice up the introduction with a little humor. Humor arouses positive emotions and loosens the atmosphere. A humorous introduction, which also works without a joke, signals to the participants that the event will not be dry as dust and that it is worth staying for.

Bonus tip: Humor is different in different regions and works best when you approach your audience with respect and humility.

Stay away from provocative introductions

A provocative introduction is like riding on a razor blade: very dangerous. You have to have an incredible ace up your sleeve to win your audience back. As a rule, I would strongly advise you not to use provocative introductions. If your audience perceives you as an unsympathetic person, no matter how ingenious the content of your speech, it will not bring the desired success.

Start with an apology

Some insecure speaker starts his speech with an apology for his insecurity or God knows what else. Please don’t do that. For one thing, the audience usually doesn’t notice it anyway, and for another, it immediately takes something away from your first impression. You might get sympathy for it, but in the rarest cases you will get the attention for your speech.

One of the most important tips I once received was that your audience wants you to win . That’s right, you read that correctly. Your audience wants you to be good. No one sits in the audience hoping for a boring speaker to come on now. Your audience wants you to do your job well. If you feel anxiety on the way to the stage, keep reading.

The way to the stage and the first seconds

The key to a perfect introduction lies not only in the preparation for your speech, but also in the emotional preparation in the moments before public speaking. Especially if you are nervous or even feel speech anxiety , it is even more important that you, to present convincingly, are in an ideal state.

Take a deep breath just before your performance, send positive emotions to your audience and off you go. Many speakers also like to take index cards with their notes to be prepared in case of an emergency. The phrase for the introduction as well as for the conclusion I would always write in full. For the main points, keywords are enough here.

When you finally arrive on stage, at first be aware of your audience . Before you begin, start with eye contact and confident body language to radiate stage presence . Only then, when you feel the attention of your audience, you start to talk. This confidence will automatically boost your credibility.

Bonus tip: if you’re unsure about your voice, a little voice training will help.

The ideal start for your virtual speech

Of course, the principles for your ideal start also apply at virtual events. So if you hold a webinar or a virtual presentation or are on stage at a hybrid event , nothing will change in the structure of your preparation. The main point in the virtual space is that you have to speak in front of the camera and this should be practiced. The specific elements of structuring your presentation stay the same.

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Feeling ready for your next speech?

In this article you have learned how to start your speech in an ideal way. Do you already have an idea which structure you like best? Remember that you always start with your outcome and your audience before you create a thread for your presentation.

The tone makes the music. Former American writer Maya Angelou summed it up this way: “Your audience won’t remember exactly what you said, but they’ll always remember how it made them feel.” Whatever the occasion, take your audience on an emotional journey.

If you feel that you still need help for your next speech or keynote , feel free to contact me or just write me an e-mail ! Together many things are easier.

Which introduction appeals to you the most? Which start to a speech have you learned about here and would like to try out for your next performance? Please leave a comment below and share this article with someone who you think will profit from it. All the best for your next speeches.

There is no second chance for a first impression . The first impression is created in the first few seconds of perception and is crucial to whether your audience perceives you as likeable or unlikeable. If you mess up the first impression, the next few minutes will be a steep uphill climb to get the audience back on your side.

First, take three deep breaths and consciously put a smile on your face. Stand up straight, shoulders back, head up and visualize your audience and your goal. The important thing here is to move as quickly as possible from an internal focus (thinking about you) to an external focus (thinking about your audience). Imagine how your audience will benefit from your speech. For even more tips, I recommend you read my blog post Persuasive presentations: 3 Steps to Your Ideal State in Front of an Audience.

Ideally, you were introduced by a presenter who has also given some interesting background information about you to the audience. However, it always makes sense to leave nothing to chance here and, on the one hand, to discuss your introduction with the presenter upfront and, on the other hand, to include the most important points in your speech. I would always start with an introduction into the topic to get the audience interested and then introduce myself. The best way to find the right introduction is to read this article.

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Speak for success.

"Be a voice not an echo." - Albert Einstein

How to Start a Speech — 12 Foolproof Ways to Grab Your Audience!

Want to move audiences? Develop a powerful opening! Here is how to start a speech, including 12 foolproof ways to grab audiences in public speaking.

Let's talk about how to start a speech. When it comes to persuading, inspiring, or influencing an audience, your opening is by far the most important moment in your performance.

So how do you begin a presentation in ways that will get an audience on your side and start you on the road to speaking memorably?

Learn this skill and 101 tips and tricks for more successful speaking in my Public Speaking Handbook, How to Give a Speech . Also available as an Amazon bestseller!

Dr. Gary Genard's Amazon best seller for business speeches, How to Give a Speech.

Let's imagine that you're finally pitching to that audience of decision makers. It's the high-stakes opportunity you've been waiting for, and you've put together a killer presentation. There's just one problem: how do you start the thing off with a bang? Remember, anyone can give an ordinary presentation. It's your job to stand out from the crowd for career success.

Your Opening Sets the Tone of Your Presentation

You probably already know you need to begin with power and purpose. You're just not sure how . . . or for that matter, exactly why.

The answer is that, when it comes to influencing listeners in speeches and presentations, two concepts explain why your beginning and ending need to be particularly strong. I'll discuss both concepts here, then provide some powerful tools for your opening gambit: your speech Introduction .

Ready to set your audience on fire?

This article is available as a free PDF . Click here to download "How to Start a Speech - 12 Foolproof Ways to Grab Your Audience!" Learn and practice starting out powerfully!

Your Introduction and Conclusion Need to Be Strong

The two concepts concerning why you need to start and end strongly, are primacy and recency . Primacy states that people remember most vividly what they hear at the beginning of a speech. Recency says those same people will strongly recall what you say at the end. In terms of public speaking, this translates into your introduction and conclusion. And you really do need to start early. Here's how to create an opening your audience will remember .

In more practical terms, there are three specific reasons why your introduction needs to be engaging and interesting immediately :

(1) Audiences make judgments about you and your message in the first minute. After that point, you'll be able to change those opinions about as easily as you can change a hamster into a ham sandwich. So here's how to be strong in the first 60 seconds of your speech .

(2) Your opening sets the entire tone of your presentation (including whether you'll be interesting or not).

(3) This is when you introduce your message and tell the audience why they should listen.

Sound like a tall order? It isn't, if you use the seven key components of successful presentations . Your audience needs to be both fully engaged and predisposed favorably toward you and your message. Neither will happen unless you can grab their attention, so they're onboard when you spin your verbal magic. Keep reading to learn how that's done.

Ready to boost your influence with stakeholders? Grab your copy of my book, Speak for Leadership . Learn an executive speech coach's secrets! Get it today here or on Amazon .

Using Creativity in Business Presentations

Achieving the objective of a 'grabbing' opening takes thought, a bit of imagination, and yes, a little creativity. The good news is that since you know your topic well and you're psyched up for the big game (it's an audience of decision-makers, remember?), you should be well positioned to succeed.

Primacy won't have much of a chance to operate, though, if you use what I call the 'Today, I'm going to talk about . . .' opening. This is boring! Be on the lookout instead for something that will pique the interest of your listeners, and perhaps surprise them. And here's something else you absolutely need to know: 20 ways to connect with an audience for lasting influence .

A few minutes of focused thinking should be all you need to know how to come up with an effective opening. And remember to avoid that I call introducing your introduction. That sounds like this: 'Let me start out with a story . . .', or, 'I heard a very funny joke the other day . . . ' Or even the inexplicable 'Before I begin . . . ' since you've already begun!

Just tell us the story, the joke, or the in-the-know reference that will delight your listeners. But if you signal your effect beforehand, you water down its potency and its power to surprise.

So how can you be completely focused and on your game?

12 Powerful Ways to Start a Speech or Presentation

As a springboard to launching your presentation with verve and originality, here are a dozen rhetorical devices you can use. Each of them is an effective 'speech hook that you can use to start any speech or presentation:

Startling statement
Personal anecdote or experience
Expert opinion
Sound effect
Physical object or demonstration
Testimony or success story

You could literally think of dozens more from your own experience or that of your audience. Remember, the best grabbers engage an audience immediately, both intellectually and emotionally. Interestingly, these same devices can be used to conclude in a way that keeps your audience thinking about what you said. It's all part of my six rules for effective public speaking .

Coming up with an exciting grabber and clincher involves some work on your part. But the rewards if you're successful more than justify the effort.

Famous Speech Openings

How about a few examples? Here are four great openings that illustrate some of the grabbers listed above:

Jesus , Sermon on the Mount: "Blessed are the poor in spirit: for theirs is the kingdom of heaven." — Startling statement.

Bill Clinton , 1993 speech in Memphis to ministers (after having heard himself introduced as "Bishop Clinton"): "You know, in the last ten months, I've been called a lot of things, but nobody's called me a bishop yet. When I was about nine years old, my beloved and now departed grandmother, who was a very wise woman, looked at me and she said, 'You know, I believe you could be a preacher if you were just a little better boy.'" — Humor

Jane Fonda in her TED Talk "Life's Third Act": "There have been many revolutions over the last century, but perhaps none as significant as the longevity revolution. We are living on average today 34 years longer than our great-grandparents did. Think about that: that's an entire second adult lifetime that's been added to our lifespan." — Statistic.

Steve Jobs , 2005 Commencement Address at Stanford University: "Truth be told, I never graduated from college, and this is the closest I've ever gotten to a college graduation. Today, I want to tell you three stories from my life. That's it, no big deal—just three stories. The first story is about connecting the dots. I dropped out of Reed College after the first six months, but then stayed around as a drop-in for another eighteen months or so before I really quit. So why'd I drop out? It started before I was born." — Story, with a seamless transition into his speech.

Like historical mysteries? — Discover my Dr. William Scarlet Mystery Series!

A haunted young artist. A trail of bodies. What is terrorizing London? Scotland Yard surgeon and psychic Dr. William Scarlet pursues a serial killer in Red Season ! Also on Amazon .

You should follow me on Twitter here .

Gary Genard is an actor, author, and expert in public speaking and overcoming speaking fear. His company, The Genard Method offers live 1:1 Zoom executive coaching and corporate group training worldwide. He was named for nine consecutive years as One of the World’s Top 30 Communication Professionals , and also named as One of America's Top 5 Speech Coaches . He is the author of the Amazon Best-Sellers How to Give a Speech and Speak for Leadership: An Executive Speech Coach's Secrets for Developing Leadership Presence . His book, Fearless Speaking , was named in 2019 as "One of the 100 Best Confidence Books of All Time." He is also the author of the Dr. William Scarlet Mysteries . Contact Gary here.

Tags: leadership skills , public speaking training , public speaking , business presentations , public speaking tips , Speaking for Leadership , Public Speaking Techniques , how to start a speech , how to give a speech , speech introduction , how to persuade an audience , how to open a speech , speech coach , speech coaching , public speaking for leadership , presentations , The Genard Method , Dr. Gary Genard , CEO , speak for leadership , public speaking training company , executive coaching , keynote speaker training , how to start a presentation , motivational speaker training , TEDx speaker training , public speaking coaching , speech hooks , speech training , speech expert , online public speaking training , executive coach , public speaking books , leadership books , books on leadership , leadership expert , leadership authors , executive speech coaching , speech for leadership , public speaking for doctors , public speaking for lawyers , public speaking for engineers , public speaking for IT professionals , public speaking for data scientists , public speaking for scientists , public speaking for business , how to win friends and influence people , public speaking for business executives , talk like TED , Red Season , Dr. William Scarlet Mysteries

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How to write a MUN Opening Speech

With Examples

Writing an opening speech in MUN can be a bit challenging.

Common questions we get from delegates before going to a conference. “What should I say in my opening speech?” “Should I read out my Positions Paper?” “How do I take all the research I did and fit it into a short opening speech?”

Before you start working on your MUN opening speech, you should know the topic, done some research, and preferably already have written a position paper .

A MUN opening speech should cover the following:

Problem The specific problem you want to solve – 1 line.
Clash Solution – What you want to do about the issue – 1 line.
Information Back up your views on the issue and solutions with facts from research . – 2 lines
Action Solution Details – The step by step how to solve the issue. – 3 + lines

What not to do:

Do not repeat the problem . Everyone knows what it is. Repeating the problem is a great way to waste precious speech time. Your first sentence should be what you want to do. That is what the other delegates are more interested in.

Your first sentence should be a clear clash. To impact the committee it is not enough to bring vague ideas. There needs to be engagement between delegates and your ideas need to be discussed by others.

You know your idea is important when countries that oppose your idea fight against it while countries who are on your side support it. Other delegates’ ideas clashing with yours is what gives them both life and makes them interesting and relevant.

For this reason, a good MUN opening speech needs to have:

Information

Clash is your solution in one specific sentence. The Clash is framed as a two-sided solution which the other side can object to. Information is properly used facts. Call to Action is the policy you want to see implemented. The guide below will explain how the CIA formula works and how to use it to create your influential, informative, and rhetorically sound opening speech. Let’s get to it!

Intro to CIA
Opening Speech Structure
Topic Types
Opening Speech Examples

Introducing CIA

CIA is the foundation for any MUN opening speech. A strong CIA speech, will convey a clear and consistent message to your fellow delegates that you know what you are talking about and have a plan. Clear communication is the key to successful MUNing in your committee. Missing your C lash, I nformation or A ction can result in confusion about where you stand on the matter and your outlook on how to solve the issue at hand.

Just Remember CIA:

I nformation

C la sh – What you want to do in one specific sentence. .

I nformation – Relevant facts. numbers, that support your speech. Information can also be facts about your country that justify your position.

Call to A ction – How you will carry out the one line “what” you states in the Clash.

Before we explain how each part of CIA works, it is vital to understand clashing with at least a few other delegates is an important litmus test for how relevant your talking points are.

Why 100% Agreement = Irrelevance

A Model United Nations opening speech should present a problem, as you perceive said problem, and give one or more practical policy proposals on how you propose to solve it. However, if everyone agrees with you, no one will talk about your ideas.

When no one talks about your ideas, they will fade from the discussion. This is why your framing of the problem needs to clash with the world view of other delegates. The debate between you and those who oppose your ideas will keep both ideas alive. Hours later, if you find a compromise with the other side, you will get credit for making the biggest difference. If you cannot find a compromise, you get credit for sticking to your principles. In both cases, if your clash is central to what takes place in the committee, you will get the credit for shaping the discussion and bringing the ideas that led the direction the committee took.

This is why it is not enough to say what is correct, or even important. It needs to arouse some kind of response to remain relevant and important. Ideally, the way you frame the debate will be so relevant and well presented that the committee clashes along the lines you set and the rich and relevant discussion takes up a central place in the committee, or at least is relevant to enough delegates to keep it going as a secondary discussion. For this reason, the first part of your MUN opening speech is called a Clash.

What you want to do.

Clash definition: A confrontation of solutions.

We cannot censor people who incite violence in a country with freedom of speech. Vs We must censor people to ensure physical safety from those who successfully incite violence.

You cannot censor and not censor at the same time and there you have a strong clash.

For something to be a clash, delegates from your committee need to be on either side of it. If there are no two sides, the committee won’t debate it. Instead, your ideas will either unanimously go straight to the unimportant clause section of the resolution or fall entirely out of discussion. Either way, it will not be central to determining the direction the committee goes.

Examples of Clash:

Revoking asylum status for anyone who does not agree to get vaccinated at the border.

Advocating for megacities to have their own independent legal system.

The United Nations should fund water filtration in countries that suffer volcanic eruptions.

In all of these examples, there is a clear ‘yes’ or ‘no’ question. The answer to these questions will be the main one to divide the committee room.

An idea that everyone agrees on is Off Clash . Off Clash statements (Like the Ebola virus is bad or tornados are dangerous) are a waste of precious speech time that could be further used to develop your Clash or Call to Action. (More on Clash and Off Clash in the expanded explanation below)

Which clash should you choose?

Some topics have many possible clashes. In those cases, you should choose the one you feel will be most relevant to the discussion.

Committee : World Health Organization

Topic: Combating the Zika Virus

Clash 1: Increase the number of doctors sent to Peru to treat Zika.

Clash 2: Remove patent restrictions to let countries locally develop medicines to counter Zika.

Clash 3: Suggest countries around the world teach children about the world’s top deadliest diseases.

The general concept of combating Zika is an Off Clash topic. No one will say the Zika virus is a good thing. To find the Clash you need to go one level deeper and decide what type of discussion will best serve our country’s interests.

It is clear that Clash 3 will save the least leaves and bring the least immediate benefit. It will also likely get little or no discussion time.

When choosing between Clash 1 and Clash 2, Paraguay would open for Clash 2, as creating generic medicines would be cheaper not only for fighting Zika but could also make medical treatment cheaper across the board. This idea would also be of interest to Angola, who faces similar constraints on creating generic medicines, even though they do not have the Zika virus. As a rule of thumb, it is better to choose a clash that is not only relevant to your country but many others can also agree with it.

Information = Hard facts that support your case

A strong MUN speech needs to have relevant facts and numbers that support parts of your speech.

Without information, your fellow delegates can only rely on your word, which might not give enough credibility to what you have to say. Numbers, names, dates and hard facts show what we are saying exists in the real world and is not an opinion. Numbers are the best form of information to use and the hardest to argue with.

No “Information”

The coral reefs are very important. Huge numbers of people who live near a reef. Corals also protect the shoreline of many countries. Also, many countries, like the US, and make a lot of money from tourism.

With “Information”

The coral reefs are very important. 962 million people (Roughly an eighth of the world’s population) lives within 60 miles of a reef. Additionally, corals protect 100,000 miles of shoreline in over 100 countries from being batters by the ocean’s force. The coral reefs also generating billions of dollars in tourism revenue. The National Oceanic and Atmospheric Administration’s National Marine Fisheries Service estimates the annual commercial value of U.S. fisheries from coral reefs to be over $100 million.

Which sounds smarter?

Information does not exist in a vacuum. There is no such thing as facts for facts sake.

Information in a CIA speech should always do one of the following:

Supports why your Clash is the most relevant
Shows why your Call to Action is the most important
Shows why your country has the position it does
Disproves information brought by another delegate

Information in follow up speeches usually moves between these four. In earlier speeches the “I” focuses more on your own world-building and less on countering other countries. However, MUN simulation has a lot going on and the Information should be used, as deemed appropriate, on a case by case basis.

Call to Action (CtA) is a statement designed to give instructions for an immediate response.

In MUN, your CtA is the practical policy to solve the issue you set up in your clash.

Without a clear CtA other delegates will not know what to do with the Clash and Information you presented. Worse, they can use what you set up in your speech to justify other CtA’s.

A Call to Action needs to be Specific, Measurable, Achievable, Relevant and Time Bound (SMART).

Your CtA needs to be specific as to:

Where you will get funding from
Which organizations will be involved
What you will send

Clash: Let’s send teachers to the refugee camps in Ethiopia.

CtA : Hiring 300 teachers who specialize in teaching English and Math, to United Nations run high schools at the 3 refugee camps in the Tigray region in Ethiopia.

We can’t send “teachers” as we don’t know what types how many, where to send them or what they are going to do. However, when we look at the CtA, we can guestimate the cost of 300 teachers who specialize in English and Math and now know where to send them.

A good Call to Action explains the problem, the solution and what it’s going to do.

Specific actionable policy ideas will allow you to direct the discussion, and later take credit for the ideas when everyone else has the same general stance (ex. “humanitarian aid”).

Structure of an opening speech

The opening speeches at most MUN conferences are 60 seconds.

However, you should ask your conference team if you are unsure about the opening speech times since this could differ. Take into considerations, a delegate could motion to change the opening speeckers time during the course of the conference or a chair could change the time due to other unforeseen reasons …. So even if the opening speech is as short as 30 seconds, or as long as two minutes, the structure remains the same.

Information – Sprinkled throughout

Call to Action

Clash breaks into two parts, clashline and explanation.

How to start an MUN opening speech

A good MUN opening speech goes straight to the point. The longer you take the more of a risk you run that they’ll find someone else to focus on like passing a note, writing an opening speech of their own, chatting to the delegate next to them, etc. Your strong opener is your Clashline.

Clashline – Your first few lines. It tells the listener what clash you want to focus on. Shouldn’t be more than 10 seconds.

Examples of Clashlines:

Syrian refugees who spent over three years in refugee camps should get work visas Countries should be responsible for their own epidemics The UN should send food aid to the people of North Korea

Clash explanation – Your next few seconds should explain why what you are speaking about is important by showing why your clash is the correct one.

Examples of Explanation: Clashline: “The UN should send unconditional food aid to the people of North Korea.” Explanation: “The leadership is stable and not looking to change any time soon. Life will continue the same for the elites as the people are starving. This is why the food should be sent now.”

This is a good example of getting straight to the point. Within four sentences we have a clear idea that human rights come second to the leadership of the DPRK. This clarity of Clashline and Explanation can be used in any MUN committee from the General Assembly, ECOSOC, DISEC, SOCHUM and WHO to the Security Council and even a crisis committee.

Information Facts in your speech always have a purpose. That purpose is almost always one of the following: – Show why your Clash is the most relevant – Show why your Call to Action will make the biggest difference – Explain why your country has the position it does – Disprove information brought by another delegate

Use of information to strengthen a speech

Clash: The UN should send unconditional food aid to the people of North Korea. Kim Jong Un is 35 years old. He’s not going anywhere anytime soon. At the same time, 10.5 million people, which is 41% of the total population, are undernourished. Life will continue the same for the elites as the people are starving.

You should describe your policy / solution halfway through your speech at the latest. This is because you need time to elaborate on your solution. No idea is clear in one sentence. You will need time to explain why it is important and why it is going to work.

Use of Call to Action

The United Nations should send 240 million tons of food aid to the Democratic People’s Republic of North Korea. This food should be sent over two years. 30 million should be sent every three months as long as Kim Jong Un abides by the following.

Regular scheduled UN inspections every six months.
Surprise inspections are accommodated.

This text can be turned into clauses for a draft resolution. The main idea is clear.

Closing your Opening Speech

After your Call to Action, a summary sentence can be a nice way to close your speech.

However, this should not come at the expense of your content or important details of your Call to Action. Style should never trump substance.

What if you have extra time in my opening speech?

If you find yourself with extra time in your opening speech, and you used the CIA format in your speech.

Do the following:

Elaborate on additional points you didn’t get enough time to introduce.
Set up ideas that you can follow up in your next speech.
Reinforce your main points.
End your speech early if you really have nothing to add.

It should be rare to have extra time in your opening speech if you planned wisely, when you happen to find yourself with extra time use it strategically.

Types of MUN Topics

How it impacts your opening speech.

There are three types of MUN topics, Open, Semi-Open and Closed.

Types of MUN Topics:

Open Open topics are very broad and should be significantly narrowed to create the clash in an opening speech.

Example – Combatting the Slave Trade

This topic is very broad and could be about anything that has to do with slavery in the world today. What does slave trade mean? It could be child slavery, forced labor or the sex trade. It could be placed in the developed world or developing world. It could be about countries of origin, transit countries or destinations. To be debatable the opening speech needs to move from the topic to something specific to set the Clash.

Semi-Open Semi-Open topics are similar to open topics and should be narrowed and focused. They have more direction than open topics but you are still required to choose from a few directions to set the clash.

Example – The right to the internet of children in developing countries

There is an understanding of what types of countries and populations that we’re focusing on but there is still work needed to set a Clash. What ages are the children? Who is providing the internet, government, the UN or an NGO? What about the devices to use the internet?

Closed topics have a clear main clash. Most, or all, of the countries in the committee will fall onto one side or the other. For closed topics, countries without a clear point of view still need to pick a side before they can begin discussing the issue.

Example – Sending aid to the people of North Korea.

While you still need to decide what types of aid, how much and what conditions, the question of “should we send aid” is a yes or no question that each country should have an opinion on and which strongly influences their starting point in the discussion.

You can learn more about the three types of MUN topics here.

Below are MUN opening speech samples for an open and closed topic.

MUN Opening Speech Examples

The following MUN speech examples show both good and bad opening speeches. After the speech, there will be a breakdown according to CIA and an analysis of the speech evaluating what worked, what didn’t and why.

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MUN Opening Speech Example – Open Topic

Committee: World Food Program

Topic: Eradicating Global Hunger

Country: Norway

Honorable chair distinguished delegates,

The first step to stopping starvation is improving access to clean water, critical for food growth. Half of the 800 million people without access to clean water live in Sub-Saharan Africa. The Kingdom of Norway believes that the WFP’s efforts should focus on community-oriented aid to promote self-sufficient living. Norway thinks self-operated water harvesting devices are a good way to do this. The University of Akron in Ohio developed a water harvester that produces 10 gallons of drinking water per hour from thin air. The UN should purchase, and distribute, water harvesters to the countries most in need such as Niger, Burundi and Mozambique. For the UN to ensure long term success, the WFP should transfer harvesters and not funds to the countries in need.

The Breakdown

The first step to stopping starvation is improving access to clean water , critical for food growth. Half of the 800 million people without access to clean water live in Sub-Saharan Africa . The Kingdom of Norway believes that the WFP’s efforts should focus on community-oriented aid to promote self-sufficient living. Norway thinks self-operated water harvesting devices are a good way to do this. The University of Akron in Ohio developed a water harvester that produces 10 gallons of drinking water per hour from thin air . The UN should purchase, and distribute, water harvesters to the countries most in need such as Niger, Burundi and Mozambique . For the UN to ensure long term success, the WFP should transfer harvesters and not funds to the countries in need.

Clash – Improving access to clean water is how we tackle global hunger.

When asked in a question, “Does stopping starvation means providing access to clean water as the first priority?” Some countries will agree and some will not.

Information – 400 million people don’t have access to water in sub-Saharan Africa. (Numbers) Water harvester in the University of Akron produced 10 gallons of water per hour. (Numbers and names) Niger, Burundi and Mozambique are countries that could use this. (Names)

Call to Action – The UN should replace cash with water harvesters and give them directly to the people in need.

This Call to Action has two parts. In a follow-up speech, Norway can say that they give $975 million in aid to sub-Saharan countries. This can support why they want to make sure their investment is spent correctly. Also, even if the committee doesn’t go for water harvesters, or even water, the idea of not sending cash to the countries in need can still be central to the discussion.

Speech Analysis

Norway is hedging her bets and, while going in strong, leaves room to maneuver. The subtext of her case is countries should use whatever they are given responsibly and handing cash to governments is not an effective means. As long as whatever policy is chosen is done more responsibly (by what Norway considers responsible) she can still have a strong impact on the committee even if none of her policies go through.

MUN Opening Speech Example – Closed topic

Committee: International Organization for Migration (IOM)

Topic: Changing visa policy to combat illegal migration

Country: United Kingdom

Honorable chair distinguished delegates,

The United Kingdom is strongly against making visa access easier. While the death of the 39 Chinese found inside a refrigerated lorry from Bulgaria on October 23rd, 2019 is regrettable, our only option is informing potential migrants of the danger to themselves.

Illegal migration into Britain is around 650,000—give or take a couple hundred thousand. Many of these enter countries on tourist visas and then stay. Changing the laws will only give smugglers more opportunities.

Britain proposes the UN create translated online platforms to apply for legal visas, while also showing the dangers of illegal migration. The UN should invest in the proliferation, so this information reaches the right people. The smugglers who get past our x-ray machines, canine units, heartbeat monitors and carbon-dioxide sniffers are extremely resourceful. If we loosen visa laws, they will adapt and continue to take money from the poor but now with the white hats, we handed to them.

Honorable chair distinguished delegates, The United Kingdom is strongly against making visa access easier . While the death of the 39 Chinese found inside a refrigerated lorry from Bulgaria on October 23rd, 2019 is regrettable, our only option is informing potential migrants of the danger to themselves . Illegal migration into Britain is around 650,000 —give or take a couple hundred thousand. Many of these enter countries on tourist visas and then stay . Changing the laws will only give smugglers more opportunities.

Britain proposes the UN create translated online platforms to apply for legal visas, while also showing the dangers of illegal migration . The UN should invest in the proliferation , so this information reaches the right people. The smugglers who get past our x-ray machines, canine units, heartbeat monitors and carbon-dioxide sniffers are extremely resourceful. If we loosen visa laws, they will adapt and continue to taking money from the poor but now with the white hats, we handed to them.

Clash – Do not change the visa laws. Like at all.

Information – 39 victims inside a lorry from Bulgaria (numbers and names), Illegal migration into Britain + – 650,000 (number), x-ray machines, canine units, heartbeat monitors and carbon-dioxide sniffers (specific names of detection methods.)

Call to Action – UN online platform in local languages explaining the visa process and warning of dangers. UN should create a mechanism to make sure the platform reaches relevant people. (How to reach people needs elaboration in later speeches)

This speech starts with the UK clearly stating that they are against changing visa status, which shows which side of the main clash he is on. He brings information which he knows those who want to change visa status to save lives will bring up and says, despite that, he is against.

The UK brings many new stakeholders into the discussion such as the resourceful smugglers and how most illegal migrants come with tourist visas and stay.

As draft resolutions are practical policies, it isn’t enough to be against changing visas. The UK also needs to propose something proactive. The online resource is a good policy proposal in that it gives the IOM sometimes to advocate for which does not require a change in visa law. All countries that don’t want to change their immigration policy can get behind this idea that does not really change anything. It’s a position that many countries could back and might even get a majority. By putting the focus on resourceful smugglers, the UK is moving away from the danger to human life by saying the real enemy is the smugglers, who will be empowered by changing visa law.

Examples of Bad MUN Opening Speeches

Example bad opening speech - #1.

Committee : ECOSOC

Country : Egypt

TOPIC : Rebuilding the Middle East

We, the Arab Republic of Egypt believe that we should help rebuild the Middle East and specifically Syria .

While the 580,000 casualties of the civil war in Syria are extremely regrettable, the real victims are the people trying to stay alive in the conflict zone that is modern Syria. More than 6.2 million people are displaced . 13.1 million are still in need of humanitarian assistance . The estimated unemployment rate stands at 54 percent . Also, 83.5 percent of the 19,454,263 Syrians live below the poverty line . Cities have been engulfed in crime, police stations closed down and the overall police personal dropped from 100,000 officers to 20,000 . Rates of theft increased, with criminals looting houses and stores. To fix this problem we need to rebuild the Middle East by rebuilding Syria!

Clash – Rebuilding the Middle East = Rebuilding Syria

Information – A lot of facts about how difficult life is in Syria.

Call to Action – There is none.

This speech starts with the clash going half way. It focuses the rebuilding efforts on Syria. This excludes Iraq, and other candidate states, but is also a fairly predictable option which could be expected from a majority of delegates (at least if the committee takes place late 2019).

After the place setting in Syria, the speech brings many facts. This shows research but a clear lack of focus. The facts shows life in Syria is difficult, but the knowledge that life is difficult for Syrians is something everyone in the committee probably knows. The information is scattered between those who need aid, those who are unemployed and the information about dropping police forces. There is no Call to Action to make use of the data so the listener is left with the conclusion that life in Syria is hard, which they knew before the committee began.

Furthermore, the information in this speech can be used to support almost any Call to Action, from sending emergency humanitarian aid workers throughout the country to giving 100% support to Bashar Assad to reassert full control. This is the danger in giving a speech with a sort of Clash, Information and no Call to Action. Anyone can use your facts to support their own agenda.

Example Bad Opening Speech #2

Country : Ireland

The Republic of Ireland declares that we need to rebuild the Middle East ! Ireland believes that we should take action against the war and apply sanctions against the rebel terrorists in Syria and even resort to military action if necessary to stop the war. Syria is in such a poor condition because of the west’s irresponsible behavior regarding the war. The millions who died and fled are directly our fault. This is the same level of neglect seen after the Vietnam war in 1975 , when we left over 2 million as the casualty count and fled to lick our wounds and rebuild ourselves. Once the war is over, we should send financial aid to rebuild Syria again and prevent any future wars from happening.

Clash – Unclear. 1) Rebuild the Middle East (off clash), 2) Apply Sanctions against rebel terrorists in Syria, 3) Resort to military action.

Information – Vietnam war ended in 1975. Casualty count of over 2 million.

Call to Action – Send financial aid.

This speech is a mess of mixed messages. The Clashline is Off Clash, as there likely isn’t a country who would say they do not support the idea of rebuilding the Middle East (whatever that means). We then hear “we should apply sanctions against the terrorists in Syria” with no further explanation of how this will work or who they are. We then hear “resort to military action to stop the war” with no explanation about who we are taking action against. It could be the undefined terrorists mentioned before. It could be the Syrian army. It could be someone else.

The information in this speech is about the Vietnam war. The example is extremely dated, and the numbers undefined and possibly incorrect. However, the larger issue with the information is that it doesn’t serve a purpose. The west abandoning the Middle East is never even hinted at in the beginning of the clash. It also has nothing to do with the one liner Call to Action that comes later.

The Call to Action, if we can even call it that, has nothing to do with any previous part of the speech. If anything, sending aid is the opposite of sanctions and war, both of which have nothing to do with the American withdrawal from Vietnam in 1975.

Overall, this is a confusing speech where each part sends a different message from the other parts. This speech is very open to highjacking by another delegate who will say that this speech supports their ideas. Another option is this speech is ignored. What is clear is the direction the committee takes will likely not be set by this speech.

Example Bad Opening Speech - #3

Committee : ECOFIN

Country : Peru

Topic : Responsible Usage of Arctic Resources

Peru believes that every Arctic country has the sovereignty to use their resources .

However, because of the climate changes, we should create a special committee that will discuss this subject and find ways to decrease the ecological damage. The Arctic region contains major reserves of uranium, copper, tungsten, gold, diamonds and most importantly gas and oil . In addition, it’s one of the largest freshwater reservoirs in the world. Climate changes and release of contaminants in the Arctic have potential to affect European and global weather patterns. The Arctic is particularly sensitive to the effects of global warming, and icebergs are melting at a rapid rate. Scientists fear that it will cause a significant rise in sea levels around the world, and that in the 20th of the 21 century there will be no ice zone at all during the summer.

Clash – Countries can use resources within their territory.

Information – Names of resources in the arctic and some more scattered data.

Call to Action – Create a special committee.

This speech starts with a pretty clear Clash, that countries who have access to the arctic can use their resources as they please. The next line contradicts the first and presents either an alternative Clash or a Call to Action in the form of creating a “special committee” to find ways to decrease egonolical damage (first time this is mentioned). The rest of the speech is an array of information that doesn’t really point at anything. Some of it counts as Information in the form of new facts but most of what is said doesn’t really serve a purpose. At the end of the speech we are left wondering what was the point. From the third sentence the speech rambles on with no connection to the Clash or Call to Action which end up forgotten by the end of the speech..

Example Bad Opening Speech - #4

Country : Cuba

The Arctic states are completed and integrated by customary international sea law and several treaties. The Arctic includes areas of the national sovereignty. Cuba fully respects these sovereign rights and will be ready to play their role to confront global challenges with its scientific and technological expertise and leading companies to contribute to a sustainable Arctic development while respecting the ecosystem and indigenous people.

In this frame, Cuba expects the extending bilateral and multilateral cooperation in the Arctic, in the framework of international law to create a committee to cooperate in the following subjects : wider access of geo- strategic interest , scientific cooperation on climate change and environmental protection , economic expertise in the use of mineral resources , cooperation on human lives in extreme climate conditions .

Clash – None.

Information – None.

Call to Action – Create a committee to do basically everything.

This speech opening with what is clearly not a clashline. Cuba then says they “fully respect sovereign rights” and continue with a run on sentence (specifically how they will “ play their role to confront global challenges” using “scientific and technological expertise and leading companies” to “contribute to a sustainable Arctic development” while “respecting the ecosystem and indigenous people.”)

This delegate’s opening speech, unknowingly, tries to cover everything. The same can be seen in their call to action where the committee is created to do 5 separate things, which could each be an entire Call to Action in its own right.

This speech is hard to follow and tries to commit to so many different things. As a result, almost any other delegate can say that Cuba supports them. There are buzzwords like terms that have no clear link between them such as “sustainable Arctic development”, “ecosystem”, “indigenous people” and more. Overall, it is a difficult speech to follow where the listener is left without a clear idea of what the delegate wants, unless if what they want is absolutely everything.

Country : Dominican Republic

The Dominican Republic says we have to take care of the arctic . It is important because there are many resources there which the world will be sad to lose. It also has endangered species.

We have not been careful with the arctic. Countries could also go to war over it. We need to be responsible. This means setting up mechanisms to protect the environment. We should also create treaties to protect nature and the natural resources there.

We owe it to our children and their children to take care of the arctic . We will have failed them if they ask us “why were you not responsible”. We need to be able to have an answer. As ECOFIN, we need to make sure the United Nations ensures that its member states use the arctic responsibly or do not use it at all. If we want an arctic when we are older we need to protect it today!

Clash – The clash in this speech is off clash.

Information – There are zero facts in this speech.

Call to Action – “take care of the arctic” which could mean anything.

This speech could have been written by someone who only read the name of the topic. Everything in it is general. No fact is present and no original idea is presented.

The only merit of this speech is that it can be read dramatically but even then there is nothing to remember except for lines like “we owe it to our children and their children to take care of the arctic.” At best, this speech shows eloquence and a knack for drama. What it does not do is set or drive debate in any way. Coming away from this you can assume no research was done and there is possibly a lack of understanding of how a MUN works.

Adapting Your Opening Speech in Real Time

At this point, you should be able to understand the different parts of a MUN opening speech and how they work together. Inspired by the examples and opening speech analysis, the patterns and characteristics of a good MUN opening speech should be clear. The final part of the opening speech process is the modifications you will sometimes need to do to adapt your speech to the previous speeches that came before yours.

MUN RULE: Always ready to adapt in real-time. This rule applies to your opening speech.

Just because it’s your first speech , doesn’t mean it’s the first speech in the committee room.

Ideas will come up from the very first opening speech in the committee. Once a delegate utters the words,“Honorable chair distinguished delegate” you should be ready to make a few modifications to your opening speech. Adapting to the room and the ideas is key to success in MUN.

Factor in the speaking order

Opening speeches are usually heard alphabetically. Other options are reverse alphabetical , in order of seating or completely at random .

Write your speech to build on top of others

Take note of the first letter of your country, write your speech with your place in the speaking order in mind. Countries with the letters A through C often give the first speeches, since not every committee has interviews countries with every letter in the alphabet. : )

(Remember although most conferences have opening speeches in alphabetical order, this is not a guarantee)

The countries who start their opening speech have first crack at defining the terms, setting the Clash and introducing the first Calls to Action.

More delegates on your Clash = Better

If you are not the first delegate making an opening speech, it is very possible you will join an existing Clash. Joining other delegates with the same idea is not a bad thing. The more delegates who subscribe to your world view the better chance you have to get a majority.

Hearing your Clash by another delegate in previous speeches is a very good thing. This lays the foundation to start building your coalition already during the opening speech stage through a tactic called echoing .

If you are not the first delegate making an opening speech, think what is likely to have been said and add to it. It is very possible you will join an existing Clash. This is not a bad thing. The more delegates there are who subscribe to your world view the better chance you have to get a majority.

As long as it isn’t Off Clash, hearing your Clash in some of the previous speeches is a very good thing. This means you can start building your coalition already during the opening speech stage through a tactic called echoing.

Echo others

Echoing is mentioning another country by name in your speech. You can echo that you agree with them or disagree. You can directly quote or paraphrase. Echoing is not limited to opening speeches but it is a very potent strategy to use when you aren’t the first speaker.

How to Echo:

Echoing in an opening speech is usually best done right before your clash. You can also echo a country in the middle of your speech but it has a larger chance of getting missed.

Echoing in an opening speech can look something like this:

“Portugal agrees with Denmake, France and Haiti and disagreed with Russia and Pakistan.”

When you mention another country by name their ears perk up and they listen. You want allies and the opposing bloc to listen. You definitely want the countries you mention by name to listen.

Echoing in an opening speech needs to have a purpose. The purpose is usually to start putting your coalition together. Mentioning someone else in your speech grants you street credit with them. On a secondary level echoing helps set the Clash. Other countries will see that a number of delegates see your Clash as the issue to discuss and can choose to come on board, or at least acknowledge the Clash as something to be addressed.

If you are not one of the first speakers echoing it is also a way to show other delegates that you’re listening. If you mention countries who spoke at the beginning when you’re one of the later delages to speak, it sounds like your stopped listening at the beginning. It’s better to echo a country from the beginning, middle and a few speakers before you. This way the delegates in the room know your are attentive.

Echoing other delegates as a way to communicate with them from within your opening speech. Those extra words can help you start building coalitions, and agreeing on what reality the committee is taking place in, before the opening speeches end.

Finally, remember that echoing is part of your word count . If you’re going to echo, factor that into your speech time. A strategy some delegates use is writing their opening speech with 10 words less than fits a minute to leave room for echoing.

Saying CtA Best > Saying CtA First

Some MUN topics have a limited number of policies that can be implemented. If you’re a further down the opening speech list it is very likely someone said your policy, or something like it. This too is a good thing. When the topic has only three or four viable policies, it should be expected that some ideas will repeat themselves.

If you’re dealing with an earthquake there are only so many ways to rescue people from under the rubble.

If you’re dealing with a virus, there are only so many ways to vaccinate and research an antidote.

This is why would should not worry about saying the Call to Action first. On some topics, if you’re the only one to say it, you likely have a much larger problem

This is where going into detail and SMART policy come into play. You can echo the other countries who mentioned your policy idea in one line and develop it. If they gave one line at the end of their speech but you take 25 seconds to explain, the credit will go to you.

Remember that your opening speech is not the end, it’s a beginning. The delegate who best develops the idea, and pushes it the furthest over time, is the one who gets the credit. Also, you don’t need to do it alone. Having one or two strong allies will make a big difference when it comes to getting your Call to Action a central place of the draft resolution. MUN is a team activity and there is no promise of an easy ride to a majority. That is also part of the fun and the magic that is MUN. Be open to working with others and see the other delegates who try to set your Clash or introduce your Call to Action as an opportunity. CIA alone is more work for you. Others joining and supporting your CIA is the essence of cooperation and leveling up in Model United Nations.

There you have it. The secret to writing a great MUN opening speech. Remember, a speech alone is not though. You need to combine it with proper country representation , good coalition work, and resolution writing . However, if you give a bad opening speech you will need to work extra hard to catch up afterward. This can potentially be especially hard in an expert room.

You will also have to give other speeches after the first one. There are all types of follow up speeches that are needed to keep your CIA going. Once the ideas are out, their repetition is key to keeping your ideas on the table and yourself relevant. However, now that you gave a great opening speech, you have a much better chance to influence the direction the committee takes.

You should also use the tools of CIA speech writing to critically listen to others. Listen to hear what they are missing, whether it’s a Clash, a Call to Action or data to back it up. Write notes on their speeches and factor that into your general strategy.

The tools you gained here are relevant for high school MUN, college or university MUN as well as for other platforms that involve public speech. More importantly, these tools can also be used outside of MUN. After all, being relevant, interesting and driving conversation are even more important outside of a Model UN committee simulation. Make these tools second nature and they should serve you well for a long time.

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How to write a good speech in 7 steps

By: Susan Dugdale

- an easily followed format for writing a great speech

Did you know writing a speech doesn't have be an anxious, nail biting experience?

Unsure? Don't be.

You may have lived with the idea you were never good with words for a long time. Or perhaps giving speeches at school brought you out in cold sweats.

However learning how to write a speech is relatively straight forward when you learn to write out loud.

And that's the journey I am offering to take you on: step by step.

To learn quickly, go slow

Take all the time you need. This speech format has 7 steps, each building on the next.

Walk, rather than run, your way through all of them. Don't be tempted to rush. Familiarize yourself with the ideas. Try them out.

I know there are well-advertised short cuts and promises of 'write a speech in 5 minutes'. However in reality they only truly work for somebody who already has the basic foundations of speech writing in place.

The foundation of good speech writing

These steps are the backbone of sound speech preparation. Learn and follow them well at the outset and yes, given more experience and practice you could probably flick something together quickly. Like any skill, the more it's used, the easier it gets.

In the meantime...

Step 1: Begin with a speech overview or outline

Are you in a hurry? Without time to read a whole page? Grab ... The Quick How to Write a Speech Checklist And come back to get the details later.

WHO you are writing your speech for (your target audience)
WHY you are preparing this speech. What's the main purpose of your speech? Is it to inform or tell your audience about something? To teach them a new skill or demonstrate something? To persuade or to entertain? (See 4 types of speeches: informative, demonstrative, persuasive and special occasion or entertaining for more.) What do you want them to think, feel or do as a result of listening the speech?
WHAT your speech is going to be about (its topic) - You'll want to have thought through your main points and have ranked them in order of importance. And have sorted the supporting research you need to make those points effectively.
HOW much time you have for your speech eg. 3 minutes, 5 minutes... The amount of time you've been allocated dictates how much content you need. If you're unsure check this page: how many words per minute in a speech: a quick reference guide . You'll find estimates of the number of words required for 1 - 10 minute speeches by slow, medium and fast talkers.

Use an outline

The best way to make sure you deliver a perfect speech is to start by carefully completing a speech outline covering the essentials: WHO, WHY, WHAT and HOW.

Beginning to write without thinking your speech through is a bit like heading off on a journey not knowing why you're traveling or where you're going to end up. You can find yourself lost in a deep, dark, murky muddle of ideas very quickly!

Pulling together a speech overview or outline is a much safer option. It's the map you'll follow to get where you want to go.

Get a blank speech outline template to complete

Click the link to find out a whole lot more about preparing a speech outline . ☺ You'll also find a free printable blank speech outline template. I recommend using it!

Understanding speech construction

Before you begin to write, using your completed outline as a guide, let's briefly look at what you're aiming to prepare.

an opening or introduction
the body where the bulk of the information is given
and an ending (or summary).

Imagine your speech as a sandwich

Image: gourmet sandwich with labels on the top (opening) and bottom (conclusion) slices of bread and filling, (body). Text: Key ingredients for a superb speech sandwich.

If you think of a speech as a sandwich you'll get the idea.

The opening and ending are the slices of bread holding the filling (the major points or the body of your speech) together.

You can build yourself a simple sandwich with one filling (one big idea) or you could go gourmet and add up to three or, even five. The choice is yours.

But whatever you choose to serve, as a good cook, you need to consider who is going to eat it! And that's your audience.

So let's find out who they are before we do anything else.

Step 2: Know who you are talking to

Understanding your audience.

Did you know a good speech is never written from the speaker's point of view? ( If you need to know more about why check out this page on building rapport .)

Begin with the most important idea/point on your outline.

Consider HOW you can explain (show, tell) that to your audience in the most effective way for them to easily understand it.

Writing from the audience's point of view

To help you write from an audience point of view, it's a good idea to identify either a real person or the type of person who is most likely to be listening to you.

Make sure you select someone who represents the "majority" of the people who will be in your audience. That is they are neither struggling to comprehend you at the bottom of your scale or light-years ahead at the top.

Now imagine they are sitting next to you eagerly waiting to hear what you're going to say. Give them a name, for example, Joe, to help make them real.

Ask yourself

How do I need to tailor my information to meet Joe's needs? For example, do you tell personal stories to illustrate your main points? Absolutely! Yes. This is a very powerful technique. (Click storytelling in speeches to find out more.)
What type or level of language is right for Joe as well as my topic? For example if I use jargon (activity, industry or profession specific vocabulary) will it be understood?

Step 3: Writing as you speak

Writing oral language.

Write down what you want to say about your first main point as if you were talking directly to Joe.

If it helps, say it all out loud before you write it down and/or record it.

Use the information below as a guide

Infographic: The Characteristics of Spoken Language - 7 points of difference with examples.

(Click to download The Characteristics of Spoken Language as a pdf.)

You do not have to write absolutely everything you're going to say down * but you do need to write down, or outline, the sequence of ideas to ensure they are logical and easily followed.

Remember too, to explain or illustrate your point with examples from your research.

( * Tip: If this is your first speech the safety net of having everything written down could be just what you need. It's easier to recover from a patch of jitters when you have a word by word manuscript than if you have either none, or a bare outline. Your call!)

Step 4: Checking tone and language

The focus of this step is re-working what you've done in Step 2 and 3.

You identified who you were talking to (Step 2) and in Step 3, wrote up your first main point. Is it right? Have you made yourself clear? Check it.

Graphic:cartoon drawing of a woman sitting in front of a laptop. Text:How to write a speech: checking tone and language.

How well you complete this step depends on how well you understand the needs of the people who are going to listen to your speech.

Please do not assume because you know what you're talking about the person (Joe) you've chosen to represent your audience will too. Joe is not a mind-reader!

How to check what you've prepared

Check the "tone" of your language . Is it right for the occasion, subject matter and your audience?
Check the length of your sentences. You need short sentences. If they're too long or complicated you risk losing your listeners.

Check for jargon too. These are industry, activity or group exclusive words.

For instance take the phrase: authentic learning . This comes from teaching and refers to connecting lessons to the daily life of students. Authentic learning is learning that is relevant and meaningful for students. If you're not a teacher you may not understand the phrase.

The use of any vocabulary requiring insider knowledge needs to be thought through from the audience perspective. Jargon can close people out.

Read what you've written out loud. If it flows naturally, in a logical manner, continue the process with your next main idea. If it doesn't, rework.

We use whole sentences and part ones, and we mix them up with asides or appeals e.g. "Did you get that? Of course you did. Right...Let's move it along. I was saying ..."

Click for more about the differences between spoken and written language .

And now repeat the process

Repeat this process for the remainder of your main ideas.

Because you've done the first one carefully, the rest should follow fairly easily.

Step 5: Use transitions

Providing links or transitions between main ideas.

Between each of your main ideas you need to provide a bridge or pathway for your audience. The clearer the pathway or bridge, the easier it is for them to make the transition from one idea to the next.

Graphic - girl walking across a bridge. Text - Using transitions to link ideas.

If your speech contains more than three main ideas and each is building on the last, then consider using a "catch-up" or summary as part of your transitions.

Is your speech being evaluated? Find out exactly what aspects you're being assessed on using this standard speech evaluation form

Link/transition examples

A link can be as simple as:

"We've explored one scenario for the ending of Block Buster 111, but let's consider another. This time..."

What follows this transition is the introduction of Main Idea Two.

Here's a summarizing link/transition example:

"We've ended Blockbuster 111 four ways so far. In the first, everybody died. In the second, everybody died BUT their ghosts remained to haunt the area. In the third, one villain died. His partner reformed and after a fight-out with the hero, they both strode off into the sunset, friends forever. In the fourth, the hero dies in a major battle but is reborn sometime in the future.

And now what about one more? What if nobody died? The fifth possibility..."

Go back through your main ideas checking the links. Remember Joe as you go. Try each transition or link out loud and really listen to yourself. Is it obvious? Easily followed?

Keep them if they are clear and concise.

For more about transitions (with examples) see Andrew Dlugan's excellent article, Speech Transitions: Magical words and Phrases .

Step 6: The end of your speech

The ideal ending is highly memorable . You want it to live on in the minds of your listeners long after your speech is finished. Often it combines a call to action with a summary of major points.

Example speech endings

Example 1: The desired outcome of a speech persuading people to vote for you in an upcoming election is that they get out there on voting day and do so. You can help that outcome along by calling them to register their support by signing a prepared pledge statement as they leave.

"We're agreed we want change. You can help us give it to you by signing this pledge statement as you leave. Be part of the change you want to see!

Example 2: The desired outcome is increased sales figures. The call to action is made urgent with the introduction of time specific incentives.

"You have three weeks from the time you leave this hall to make that dream family holiday in New Zealand yours. Can you do it? Will you do it? The kids will love it. Your wife will love it. Do it now!"

How to figure out the right call to action

A clue for working out what the most appropriate call to action might be, is to go back to your original purpose for giving the speech.

Was it to motivate or inspire?
Was it to persuade to a particular point of view?
Was it to share specialist information?
Was it to celebrate a person, a place, time or event?

Ask yourself what you want people to do as a result of having listened to your speech.

For more about ending speeches

Visit this page for more about how to end a speech effectively . You'll find two additional types of speech endings with examples.

Write and test

Write your ending and test it out loud. Try it out on a friend, or two. Is it good? Does it work?

Step 7: The introduction

Once you've got the filling (main ideas) the linking and the ending in place, it's time to focus on the introduction.

The introduction comes last as it's the most important part of your speech. This is the bit that either has people sitting up alert or slumped and waiting for you to end. It's the tone setter!

What makes a great speech opening?

Ideally you want an opening that makes listening to you the only thing the 'Joes' in the audience want to do.

You want them to forget they're hungry or that their chair is hard or that their bills need paying.

The way to do that is to capture their interest straight away. You do this with a "hook".

Hooks to catch your audience's attention

Hooks come in as many forms as there are speeches and audiences. Your task is work out what specific hook is needed to catch your audience.

Graphic: shoal of fish and two hooked fishing lines. Text: Hooking and holding attention

Go back to the purpose. Why are you giving this speech?

Once you have your answer, consider your call to action. What do you want the audience to do, and, or take away, as a result of listening to you?

Next think about the imaginary or real person you wrote for when you were focusing on your main ideas.

Choosing the best hook

Is it humor?
Would shock tactics work?
Is it a rhetorical question?
Is it formality or informality?
Is it an outline or overview of what you're going to cover, including the call to action?
Or is it a mix of all these elements?

A hook example

Here's an example from a fictional political speech. The speaker is lobbying for votes. His audience are predominately workers whose future's are not secure.

"How's your imagination this morning? Good? (Pause for response from audience) Great, I'm glad. Because we're going to put it to work starting right now.

I want you to see your future. What does it look like? Are you happy? Is everything as you want it to be? No? Let's change that. We could do it. And we could do it today.

At the end of this speech you're going to be given the opportunity to change your world, for a better one ...

No, I'm not a magician. Or a simpleton with big ideas and precious little commonsense. I'm an ordinary man, just like you. And I have a plan to share!"

And then our speaker is off into his main points supported by examples. The end, which he has already foreshadowed in his opening, is the call to vote for him.

Prepare several hooks

Experiment with several openings until you've found the one that serves your audience, your subject matter and your purpose best.

For many more examples of speech openings go to: how to write a speech introduction . You'll find 12 of the very best ways to start a speech.

That completes the initial seven steps towards writing your speech. If you've followed them all the way through, congratulations, you now have the text of your speech!

Although you might have the words, you're still a couple of steps away from being ready to deliver them. Both of them are essential if you want the very best outcome possible. They are below. Please take them.

Step 8: Checking content and timing

This step pulls everything together.

Check once, check twice, check three times & then once more!

Go through your speech really carefully.

On the first read through check you've got your main points in their correct order with supporting material, plus an effective introduction and ending.

On the second read through check the linking passages or transitions making sure they are clear and easily followed.

On the third reading check your sentence structure, language use and tone.

Double, triple check the timing

Now go though once more.

This time read it aloud slowly and time yourself.

If it's too long for the time allowance you've been given make the necessary cuts.

Start by looking at your examples rather than the main ideas themselves. If you've used several examples to illustrate one principal idea, cut the least important out.

Also look to see if you've repeated yourself unnecessarily or, gone off track. If it's not relevant, cut it.

Repeat the process, condensing until your speech fits the required length, preferably coming in just under your time limit.

You can also find out how approximately long it will take you to say the words you have by using this very handy words to minutes converter . It's an excellent tool, one I frequently use. While it can't give you a precise time, it does provide a reasonable estimate.

Graphic: Click to read example speeches of all sorts.

Step 9: Rehearsing your speech

And NOW you are finished with writing the speech, and are ready for REHEARSAL .

Please don't be tempted to skip this step. It is not an extra thrown in for good measure. It's essential.

The "not-so-secret" secret of successful speeches combines good writing with practice, practice and then, practicing some more.

Go to how to practice public speaking and you'll find rehearsal techniques and suggestions to boost your speech delivery from ordinary to extraordinary.

The Quick How to Write a Speech Checklist

Before you begin writing you need:.

Your speech OUTLINE with your main ideas ranked in the order you're going to present them. (If you haven't done one complete this 4 step sample speech outline . It will make the writing process much easier.)
Your RESEARCH
You also need to know WHO you're speaking to, the PURPOSE of the speech and HOW long you're speaking for

The basic format

the body where you present your main ideas

Split your time allowance so that you spend approximately 70% on the body and 15% each on the introduction and ending.

How to write the speech

Write your main ideas out incorporating your examples and research
Link them together making sure each flows in a smooth, logical progression
Write your ending, summarizing your main ideas briefly and end with a call for action
Write your introduction considering the 'hook' you're going to use to get your audience listening
An often quoted saying to explain the process is: Tell them what you're going to tell them (Introduction) Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending)

TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing.

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Model un 101: how to give the perfect opening speech.

Whether you’re a Model UN newbie or a seasoned veteran, public speaking is a skill that we can always continuously hone and improve, and it’s one that we focus on here at the MUN Institute . It’s a key aspect of MUN that is at the heart of the activity – as a MUN delegate, you need to be able to communicate with your fellow committee members, and you need to know exactly how to effectively promote your country’s policy.

Many of us have sat through speeches, MUN-related or otherwise, that were all over the place. The speaker had no structure to their speech, and they just rambled on with no rhyme or reason. Having a well-structured speech is a great way to ensure that you’ll be able to not only catch, but also keep, your audience’s attention. Additionally, they’ll understand exactly what the point of your speech is, and what they should take away from it.

Watch the video below to learn more about how to structure the perfect Model UN opening speech from Best Delegate Co-Founder Ryan Villanueva!

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Opening Speech

Opening speech generator.

Whether you are opening for a small gathering such as minor events or a big one like global conferences, public speaking always gives people stage fright. If you are nervous, you have all the reasons to feel that way. You must already know it since you are here, but one helpful tip to combat nervousness is preparation. That said, turn on your gears and practice your speech writing skills as you compose your opening speech.

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What Is an Opening Speech?

An opening speech is a talk that people give to welcome guests and give a brief overview of what will happen in an event. People give this type of speech during formal and informal gatherings. Just as the name states, the purpose of an opening speech is to open programs.

How to Compose an Impressive Opening Speech

Giving an opening statement means giving the people something to measure for their first impression. When you get on that stage and give your speech, you are doing the first performance of the event itinerary . It is your responsibility to set the vibe for the entirety of the gathering. That said, you should ensure to give a grand opening speech.

1. Start With a Compelling Introduction

The first words that come out of your mouth when you hold the microphone are a defining factor in the quality of your speech. In writing this segment, ensure to incorporate a hook. It should be effective enough to captivate and retain the attention of your audience throughout your whole speech. One method that will help you to devise your introduction is by conducting an audience analysis . Doing this will give you an idea of how to catch the attention of your listeners.

2. Acknowledge The Guests

Of course, one of the purposes of giving an opening speech at every event is to welcome the guests. Convey how thankful the organizers are for their acceptance of the event invitation . Also, do not forget to thank them for sparing time for the program. If there are important people on your attendance list , you should show them your appreciation by giving them a special mention.

3. State the Purpose of the Event

The next step is to write the part where you explain the reason for holding the event. To make things interesting, you can give a very brief history or a fascinating fact about the program. Ensure to compose this segment properly. This part is what will give the audience an idea of what to expect for the ceremony.

4. Conclude Your Speech

In giving a welcome speech for guests , you should not consume too much of the people’s time. That said, after the previous steps, you should now start coming up with a conclusion. In concluding your speech, you should once again thank the guests. After that, you should introduce the next speaker or performer.

What makes a good opening speech?

Good speech openings are those that can rouse the emotions of the audience. Despite that, you should tailor your introduction based on the formality of the gathering you are attending. For example, giving an opening speech for an event should be something that would brighten the atmosphere. On the other hand, when giving a welcome speech for conference , you should try a more formal approach and include essential meeting details.

How do you give a self-introduction speech?

Aside from mentioning your name, there are other things you should include in your self-introduction speech . Before deciding what details to add to what you will say, you should first consider your audience and the formality of the setting. Despite that, one universal tip that is appropriate for multiple circumstances is to give a brief background of yourself and your accomplishments.

What are essential things to remember when giving a speech?

In giving a speech, it is always advisable to compose a speech outline and practice what you will say. Another necessary thing that you should consider is how you will establish a connection with your listeners. One way to do this is by maintaining eye contact with your audience. Also, during your speech, you should use appropriate hand gestures.

Giving opening speeches are a heavy responsibility. Knowing that you would be the first person to go up the podium can make a person’s heartbeat twice as fast as it usually would. That said, you should prepare ahead and secure to write a killer opening speech. That way, you can walk towards the mic with confident steps.

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Create an opening speech for a community event

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10 of the Best Things to Say in Opening Remarks

Hrideep barot.

Public Speaking , Speech Writing

An Opening Remark is the first sentence, phrase, or paragraph you utter at the beginning of your speech or presentation. Opening Remarks determine whether or not the audience will be intrigued enough to sit through the rest of your talk . The main purposes of opening remarks can be summed up as follows:

Captures the attention of the audience
Sets the overall tone and theme for your talk
Introduces the situation/problem at hand

Here’s the game plan for this article:

1. Time Limit of Opening Remarks

2. audience expectations from opening remarks.

3. Do's and Don'ts of Opening Remarks

1. Shock them with Statistics

2. props and placards, 3. the potential of a promise, 4. sing a song, 5. strike the minds with a startling statement, 6. influence with imagination.

7. What if we use the "What If Scenario"?

8. Optimize that Outfit!

9. the strength of storytelling, 10. propose a problem, 1. writing opening remarks for meetings/seminars, 2. writing opening remarks for virtual meetings, 3. writing opening remarks for ceremony/event, in conclusion.

Even after reading this, you might wonder, ‘Why is it important for me to focus upon opening remarks?’ After all, it’s just a part of the overall structure of your talk, right?

Now, let me ask you something!

Have you ever found yourself in a situation where the moment a speaker started delivering his talk, you immediately felt disconnected and just couldn’t pay attention to it?

Soon, you began to yawn and decided to check up on the people sitting beside you but surprisingly, you found them staring at their wristwatches waiting for the talk to get over.

Most likely the reason is that the speaker forgot to pay attention to his/her opening remarks and because of this very reason, failed at capturing the audience’s attention. So, ask yourself, ‘Do you wish to be that speaker?’ NO, right?

Before I dive into the Complete Guide on ‘What to Say in Opening Remarks?’ , let’s first discuss a few guidelines that you must keep in mind while crafting your introductory remarks!

How to Write Opening Remarks? (Basic Guidelines)

An opening remark can cover 10-15% of the total duration of your talk. For example, if you are delivering a 7-minute long talk, your opening remark must last for at least a minute.

Let’s face it- every single time, we listen to a strong introduction, we ponder ‘How did the speaker do it effortlessly?’

Well, my friend, the secret lies in thinking from the audience’s perspective ! (a crucial step that most of the speakers skip)

This is the only way to figure out what will work in your opening remarks. So, ask yourself,

If I were the speaker, would I care about the situation/issue at hand after listening to this opening remark?
Does this opening remark intrigue me enough to hear the rest of the talk with all my interest?

3. Do’s and Don’ts of Opening Remarks

While each situation/issue is different, there are certain Do’s and Don’t’s of opening remarks that you need to keep in mind to not make your audience snooze on you! Because come on, we don’t wish to be those boring monotonous speakers!

Do’s of Opening Remarks

Serve a sneak-peek.

Remember how the trailer of any movie gives you an idea of what the movie is about but doesn’t give all the information to make you curious enough for the remainder of the movie? That’s exactly what we need to do here!

At the beginning of your speech, provide the audience an idea about the theme of your talk but don’t give it all in!

Give them questions to ponder over! After listening to your opening remarks, your audience should go like, ‘Umm, that’s interesting! Tell me more about it!’ But how do you do that? Keep an eye out for the section in this article where we talk about interesting ways to begin your speech.

Establishing Credibility

Now that you have your audience’s attention, your mission now is to make them trust you!

Because admit it, for the audience to truly believe your arguments, they must first trust you!

Consider thinking from your audience’s perspective and ask yourself, ‘What aspect of my life would relate the most with my audience and the theme of my talk?’ Once you have got your answer, narrate that personal anecdote! (Don’t go on blabbering, keep it short and sweet!)

Make Eye Contact and Smile

This is pretty self-explanatory! You would any day prefer a speaker who is smiling and seems confident as opposed to someone who has a serious face on with a monotonous voice.

So, remember to maintain eye contact (but not stare at them!) to make your audience feel like you are talking to them and not at them. But if you are afraid of maintaining eye contact, here a few things that you can try out:

Consider looking at objects instead of people. You could look at the spaces between the chair or the wall towards the end of the room.
If you have a bunch of friends sitting in the audience, convince them to scatter around at different junctures and you can look at them while delivering your speech.

Lastly, put on a smile if your speech topic calls for it (If it’s a sad topic, don’t smile, obviously!).

Don’t’s of Opening Remarks

Bid ‘goodbye’ to a bland ‘good morning’.

Starting your speech with a plain ‘Good Morning’ is by far the most mundane way and doesn’t really add to the listening experience of your audience.

After listening to a bland ‘Good Morning’, they would most likely go like, ‘Ah, here we go again!’ and we don’t want our audience members to think that way! So, put on your creativity hat and make your introductory remarks interesting!

Don’t Be TOO Creative

As discussed in the previous section, we wish to be creative but not too creative. Let me tell you why! We focus so much on making our introduction creative that we incorporate too many interesting elements, adjectives, and idioms-all of these together confuse the audience. We need to strike a balance between creativity and simplicity.

For example, if you are talking about ‘Why more people are watching dark content these days?’ Don’t start your speech narrating the emergence of OTT Platforms, it’s too broad! Instead, prefer narrating a personalized story of binge-watching dark content.

Don’t Keep your Introductory Remarks TOO Long

Avoid crafting an opening remark which is too long, stick to the time limit guidelines we discussed in one of the previous sections of this article. Keeping our opening remarks too long can bore our audience members to sleep and as a result, they might lose all their interest!

We’ve made an in-depth video of things we should NOT do when it comes to opening our speech. Check it out for deeper insights:

10 Types of ‘Interesting’ Opening Remarks

A strong speech introduction serves two purposes:

Provides a gist of the theme
Makes the audience intrigued for the remainder of the speech

Below-mentioned is the list of 10 best ways to write a strong introduction without sounding boring:

How to Begin your Speech with Statistics?

Starting your speech by throwing in some statistics, be it positive or negative, can help you capture your audience’s attention. Here’s how:

Throw in a question regarding the fact by asking for a show of hands
Now, present the fact
Answer the question yourself by connecting it to the theme of your talk

Example of a Statistical Opening Remark

In this TED Talk, Dr. Tharoor uses statistics to arise the curiosity of his audience members using the exact method that I stated above. Check out the video to understand it better!

Opening Remark :

How many of you here are under 35? Okay, that seems pretty representative of the country; 65% of India is under 35. How many of you are under 25? Okay. Then you are not so representative because we have half of the Indian population pretty much under 25. We are an amazingly young country!

Now, this is just one way of presenting the fact in an interesting way. Well, we have written an entire article on ’11 Unique Ways to Present Facts Without Sounding Boring’ . So, make sure you check it out!

Instead of simply coming on to the stage and start speaking, shock your audience by doing something different. We all love surprises and with the right props and placards, you can get your audience interested for the entire duration of your speech.

How to Start your Talk with Prop/Placard?

No technical rules here! Put on your creativity hat and think ‘What Prop can you bring onto the stage which will relate to the theme of your talk?’ Once you have got your potential answers, ask yourself, ‘Which prop is the most convenient yet effective?’ Then, bring that prop onto the stage.

Hold on, don’t just present your prop! Use it as a guiding light to present the theme of your talk in a really engaging manner.

Example of Opening Remark involving Use of Prop

Let’s assume that you are delivering a talk on ‘Walking the Pathways of Sustainability with Old Modes of Transportation.’ This time, instead of simply starting to talk, you can enter the stage riding a bicycle!

Sounds interesting, right? (I’m sure your audience would find this to be intriguing too!)

Now, get off that bicycle, and speak about the theme of your talk by building a connection with that bicycle. This way, the audience would remember your theme nicely and be intrigued for the rest of your talk as well.

To witness the application of this technique in action, watch this TEDTalk by Hans Rosling on ‘The Magic Washing Machine’. Hans Rosling brings a washing machine on stage to illustrate his point. Here’s how:

Opening Remarks:

I was only a four years old when I saw my mother load a washing machine for the very first time in her life…

An irresistible promise would lure the audience in towards your speech in the hope of wanting to know more and that’s what you aim for, right?

But while you are at it, please make a point not to overpromise or exaggerate because this will hurt your credibility as a speaker and make the audience lose all their interest.

How to Present an Irresistible Promise in the Opening Remarks?

Step 1: Keep your opening statement something as simple like ‘Today, I’m about to tell you the secret to…’

Step 2: As a continuation of this statement, tell your audience what your secret is all about? For example, ‘Today, I’m about to tell you the secret to maintaining a healthy diet without losing out on junk food.’

Step 3: Now, don’t reveal your secret in the opening remarks itself. Wait till the body of your talk to reveal your secret!

Example of an Irresistible Promise

Opening Remark:

So, I know the secret to getting anything you want in life.

Allow me to ask you, ‘Are you intrigued after listening to her statement?’ (At least I am) But your task as a speaker doesn’t get over here, look at this video to see how she presents this secret and structure her talk to be all the more persuasive.

No, I’m not kidding! I mean it. Public Speaking is not just about simply speaking, your task as an orator is to inform as well as engage your audience.

And what’s a better way to engage your audience than singing a song?

Now, if you are not at all confident about your singing skills, don’t go for it! Go for any of the remaining 9 techniques but if you are a decent singer, I’d suggest that you go for it! After all, no one’s judging you, all you need to do is present your idea effectively!

How to Incorporate A Song in Your Opening Remarks?

Step 1: Pick a song, yes! There are two ways here: Either you can go for a song which you can disagree with while presenting the theme of your talk or you can go choose a song to agree with.

Step 2: Once you have a song that resonates with your theme in one way or the other, pick up a stanza (Don’t go for more than 2-4 lines here). Ideally, prefer picking the lines which you can directly relate with your theme and at the same time, the lines are popular enough for the audience to recall the song.

Step 3: Sing the song, tell if you agree or disagree, and then, present your theme in the follow-up statement

Example of Opening Remark involving Use of Song

The stars in the sky remind me why I live by love and I dream the future is bright as I look towards the sky. I live by love and I dream…

In this TED Talk, Kamica sings a song that talks about how music heals a soul and acts as a therapist. This, by the way, was also the theme of the talk she delivered. Check out this video to know in detail how exactly she effectively conveyed her theme in the opening remark- all because of a song!

What do I mean by this, you ask? You need to present an unpopular thought as our opening sentence , something that stands in opposition to the general belief of the public.

When you do this right, your audience will be intrigued to know more about how you defend this thought and that’s all what you are looking for- their undivided attention!

How to Write A Startling Opening Remark?

While deciding on this startling opening remark, ask yourself the following questions:

What is the unpopular opinion about the topic I am about to speak on?
Is the unpopular opinion startling yet believable?
If I were to listen to this thought, would my reaction be, ‘Hold on, what did he just say?’

Example of A Startling Opening Remark

Hi, my name is Frank and I collect secrets.

Intriguing, isn’t it? That’s how Frank Warrren started his TEDTalk, ‘Half A Million Secrets’. Look at it!

We all love day-dreaming! So, why not use it to our advantage?

Present a step-by-step chain of thoughts for the audience to follow and let them immerse in that reality. For this to truly work, make sure that your description is vivid to control your audience’s thoughts.

How to Use the Hook of Imagination?

Step 1: First things first, decide on the emotion you wish to channel- Is it positive or negative? My suggestion would be to go for negative emotion since it is comparatively more powerful. Having mentioned this, present a scenario of “ what will happen if the audience chooses not to listen to you? ” Tell them what they have in store to lose.

Step 2: Next, present a series of thoughts (in the order of progression) for the audience to follow.

Step 3: Throw in a question at the audience. If you are channeling the negative emotion, ask something scary like, “Would you prefer being in such a scary situation? No, right?” Similarly, while channeling the positive emotion, ask something optimistic like, “You enjoyed that, didn’t you? So, how can we sustain this in reality?”

Example of Thought-Provoking Opening Remark

Let’s take an example of Ric Elias TED Talk where he channels the negative emotion with the help of his powerful imagination by narrating a story of a plane crash. Look at how he builds up this piece of imagination.

Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary. Well I had a unique seat that day. I was sitting in 1D.

7. What if we use the “What If Scenario”?

Present an opportunity towards the audience to think with you and not think for you .

This ‘What if’ hook will bring both you and your audience on the same page. Once this is done, with the help of powerful storytelling as the next step, you can make the audience buy your thoughts in a structured manner.

How to Use the ‘What If’ Scenario?

Open up your talk with the phrase ‘what if’ and follow it up with a question.

One thing to keep in mind here is that your question should not reflect an existing reality but present a conflicting thought that challenges the existing perception of the public.

This way, the audience would truly ponder over your question and when they do, wait for some time and then, answer that question by yourself. Trust me, the audience will be more inclined to believe you!

Example of ‘What If’ Opening Remark

To witness this technique in action, watch this TED Talk where Cynthia Thurlow asks her audience a thought-provoking question regarding our daily meals.

What if I told that breakfast being ‘the most important meal of the day’ was wrong?

There’s no rocket science here! If your topic is closely related to a culture or even a place for that matter, the best bet is to wear that representative outfit to stand out.

How to Connect your Outfit with Opening Remark?

Before you dive into this method, cross-check with the event administration regarding dress code specifications. If no specifics are given and you have a theme wherein you can pull off a unique outfit, GO FOR IT!

Example of Opening Remarks involving Outfit

While representing Bhutan’s steps towards sustainability, Prime Minister Tshering Tobgay decided to wear a traditional outfit to represent his country in its truest essence. Watch this TED Talk to know how he connects his outfit with the overall theme of the talk.

In case you are wondering, No, I’m not wearing a dress and no, I’m not saying what I’m wearing underneath. This is a gho. This is my national dress.

Be it real or fictional- we all love listening to gripping stories. Do you have a personal anecdote to share? Awesome! If not, there’s nothing to worry about.

You can craft your own story as well or narrate a friend’s story too. But one thing to remember here is that our stories should hold realism. Don’t go too overboard because if the audience gets a hint of exaggeration, they might not believe you!

How to Include A Story in Opening Remark?

Mountain Curve is by far one of the most popular techniques to narrate a gripping story! Here’s how:

Begin with establishing the setting and then, slowly work linearly towards the climax of the story (the key challenge/problem). Once you have reached the stage of climax, focus on the step-by-step resolution of that conflict (solution).

Want to know about more ways of effective storytelling? We have written an entire article on ‘9 Storytelling Methods for your Upcoming Presentation’. Go check it out!

Example of Tell-tale Opening Remark

Watch this TED Talk as the orator Michael narrates a camping story and relates it with the theme of his talk, ‘Why renewables can’t save the planet?’.

When I was a boy, my parents would sometimes take me camping in California…

Remember how every movie begins with introducing a problem and focusing the entire narrative towards solving that one problem? That’s exactly what needs to be done here!

How to Introduce A Problem in the Opening Remark?

What’s that one related problem that you are addressing in the theme of your talk? Once you have identified this problem, use the call and response technique to prove the viability of that problem in front of your audience.

But hold on, ‘What is the call and response method?’ Here’s how it works:

Throw a close-ended question towards your audience and ask them for a show of hands
Analyze the response you get through the show of hands. Consider this as a direction to structure the remainder of your talk.

Once you have got your desired response through the show of hands, mold your rest of the talk towards solving that problem and give your audience a key takeaway!

Example of An Interrogative Opening Remark

While delivering a TEDTalk on ‘What makes a good life?’, Robert Waldinger begins his talk by proposing a problem. Here’s how!

What keeps us healthy and life as we go through life? If you were going to invest, in your future self, where would you put your time and energy?

Looking out for some more examples and inspiration to craft a strong opening remark? We have written an article highlighting 15 Best Speech Opening Examples and How to Use Them? Do check it out.

How to Craft Opening Remarks for Different Scenarios?

Even after reading about all these tips, I’m sure you must be wondering, ‘How do I decide on which technique to use?’

Don’t worry! I’m listing down a few scenarios along with the techniques which work the best there. So, let’s dive in!

Since meetings and seminars demand you to act professionally, you should not really go overboard with creativity and try incorporating fun and engaging elements.

Keeping the opening remark precise, minimalist, and to-the-point is what will work the best here.

Here are a few techniques that you can swear by in such a situation:

Shock them with Statistics
What if we use the “What if Scenario?”
Propose A Problem

With the digitization stepping into our lives, virtual meetings have become an inescapable reality.

Since the attention span is really less in these online settings, you must strive towards making your talk engaging yet informative.

Here are a few techniques that can help you craft a suitable opening remark in this case:

Props and Placards
Potential of A Promise
Sing A Song

But all these techniques won’t work until and unless you are comfortable talking to a camera. If you are not, make sure you check this article on ‘How to Speak (Well) on Camera? ‘

With an interesting line of order already at your disposal, your work as an orator is comparatively a lot easier in this case.

Since the tone of ceremonies and events tend to be either semi-formal or informal, you can afford to be a little creative by employing the following techniques to use:

Influence with Imagination
Optimize that Outfit

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Be wary of the fact that the opening remarks can make or break your talk!

I hope that this article provided you with some valuable insight into crafting a strong introduction for your speech. Remember not to use too many techniques at once as it will confuse and disinterest your audience.

Use one or a combination of two complementary techniques at the maximum to craft an effective opening remark and you will be good to go!

The next step now is to start working on your closing remarks. Don’t worry, we’ve written an article on ‘ 10 of the Best Things to Say in Closing Remarks ‘ for you to refer.

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News round up

Queen to give opening speech at Aarhus culture festival today

When the ten-day culture festival Aarhus Festuge officially opens on Friday evening with a gala performance in the Musikhuset, Denmark’s Queen Margrethe will take to the podium to give the opening speech.Despite the fact that the Queen is no longer the patron of Aarhus Festuge, she has nevertheless agreed to speak – to the great […]

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Danish short film eyes oscars nomination after wowing at odense film festival.

At this year’s Odense International Film Festival, the German -born Danish-Icelandic director Hilke Rönnfeldt scooped a top prize for her short film – and might be in line for an even bigger accolade.Rönnfeldt won the award for Best Danish Short Film for A Study of Empathy, and it will now be sent to the Oscar […]

Crown Prince Christian leaving for three-month work trip to East Africa

Denmark’s Crown Prince Christian will go to East Africa for an extended work trip, the Royal House announced on Friday.

The Crown Prince will leave on 4 September and stay until December.

He will be involved in “the daily operation of two farms, which will, among other things, include practical and administrative tasks and also give the Crown Prince an insight into local nature conservation,” writes the Royal House in a press release.

It added that there is a “long tradition that the successors to the throne go on extended stays abroad during their youth and have the opportunity to develop and experience the world”, and noted King Frederik X’s “expedition to Mongolia in 1986 focused on the nomads” and work on a vineyard in California in 1989.

Her Majesty Queen Margrethe also went on longer trips to the East and South America in the 1960s.

The Royal House said no additional information would be made public:

“It is the hope of The King and Queen and The Crown Prince that there will be an understanding that the stay abroad remains a private matter from beginning to end.”

Supreme Court decides 8-year-old son of revoked Danish citizen will be brought home from Syria

A protracted and drawn-out case ends with Denmark taking home an 8-year-old boy from a prison camp in Syria.The boy’s mother had her citizenship revoked by the Ministry of Immigration and Integration in 2020 for her involvement with terrorist group Islamic State (IS).The mother’s connection to Denmark consists in the fact that she lived in […]

Lars Weiss will become interim Lord Mayor of Copenhagen again

Sophie Hæstorp Andersen is leaving the position of Lord Mayor of Copenhagen to take up the position of Minister of Social Affairs and Housing.She will be replaced by Social Democratic party member Lars Weiss, who will be temporary Lord Mayor until the municipal elections in November 2025.Lars Weiss is a local politician for many years […]

The two children buried by landslide in Danish holiday destination have died

Two young German boys aged 9 and 12 who were buried by a large landslide on a popular holiday beach in Thy, Nordjylland on Sunday afternoon have died, Central and Vestjylland Police said on Wednesday.The children, who are from different families, were with their parents at Vorupør beach, and were playing at the base of […]

Four Danish cities to host EU Council meetings during Denmark 2025 Presidency

When Denmark takes over the presidency of the Council of the European Union in July 2025, four Danish cities will play host its high-level ministerial meetings and conferences.In Copenhagen, proceedings will take place in Forum CPH, while Aalborg will host its meetings in Nordjylland’s largest conference centre, AKKC. AKKC’s director Nicolaj Holm says the conference […]

Bornholm ferry crossing will be cheaper from 2025

A journey from Copenhagen to the island of Bornholm is about to get cheaper: Bornholmslinjen has announced lower ticket prices in 2025.In its new sailing schedule to and from Bornholm in 2025, the ferry service’s ticket cost is reduced, while the number of crossings with the fast ferry ‘Express 1’ is increased.Decreasing fuel costs will […]

Danish banks’ record high interest income begins to wane as economy cools

Danish banks have set annual earnings records year on year in recent times, as inflation in Denmark and the EU has climbed, pushing up interest rates.But with inflation finally coming under control in the past year in the world’s major economies, and the ECB cutting its rates in May, Danish banks’ net interest incomes have […]

Danish scientists find new explanations for the risk of developing depression

A team of Danish scientists have been the first to show that healthy and fit people with a particular brain chemical and psychological profile are at high risk of developing depression requiring treatment in the long term.The profile that puts otherwise healthy and fit people at high risk of developing severe depression -without them having […]

Finance Minister: 1,000 state administration jobs will be cut from 2025

Up to 1,000 government jobs will be cut as part of Denmark’s 2025 state budget, in an “extensive round of layoffs” aimed at reducing administrative hours, according to information obtained by Ekstra Bladet and confirmed by the Finance Minister.The move is intended to reduce unnecessary administration and free up funds for salary increases for frontline […]

SAS averts major strike in Norway, signs new labour agreement

SAS has averted a major strike that would have paralysed the airline’s Norwegian domestic traffic, on the eve of the planned action.The trade union Fellesforbundet said on Tuesday morning that it had entered into a new collective agreement with partially Danish state-owned airline, to ensure better wages and working conditions for its Norwegian cabin crew.A […]

New study: Choral singing improves the quality of life for people with dementia

Choral singing not only spreads joy. It can also have a markedly positive effect on the quality of life for people with dementia, according to a pilot study from Aalborg University.The DR documentary series ”Dementia Choir” follows 17 Danes with dementia and how, despite their illness, they get ready to give a big concert in […]

Denmark’s new national coach on stress leave – unknown assistant will handle UEFA matches

After a disappointing Euro24, Denmark’s national coach, Kasper Hjulmand, chose to step down from the post. Instead, his assistant, Morten Wieghorst, was appointed as temporary national coach until the end of the year.But now it seems uncertain whether Wieghorst will lead the national team at all. On the day when he was to stand up […]

Rule change: Work and residence applications in foreign currencies no longer accepted

To be granted a residence and work permit for salaried work in Denmark as a non-EU resident, your salary and terms of employment must adhere to what the Danish Agency for International Recruitment and Integration (SIRI) terms ‘Danish standards’.That means that your hours and pay must fall within the average range, as calculated by the […]

Working from home still as popular as during corona

Four out of ten employees in Denmark have worked from home in the past month – the same levels as during the peak of the covid-19 pandemic at the beginning of 2021, according to new figures from Danmarks Statistik.After lockdown was lifted, the number of employees who worked from home decreased – likely because they were […]

Danish drugmaker Bavarian Nordic predicts strong revenue after large new mpox contract

Bavarian Nordic announced on Wednesday that it has signed a contract with an undisclosed European country to provide 440,000 doses of its smallpox and mpox vaccine.

The delivery of the vaccines will take place before the end of 2024, and the Danish drugmaker said it was therefore optimistic on full-year earnings, writing in a stock exchange announcement that it would maintain its full-year guidance at the top end of its range.

On Friday, the company published its interim results , declaring revenue for the first half of DKK 2,259 million – which is roughly 30 percent below the same period last year.

However, revenue from travel health increased by a 15 percent as predicted, while its rabies and tick-borne encephalitis vaccines sold better than expected, said the company.

After confirming its new contract with the unnamed European country, Bavarian Nordic assured in a statement that it could still fulfil its existing commitment to supply up to 10 million mpox doses, plus another 2 million by the end of the year.

The new order “will not impact the remaining capacity that is available to support governments and organizations to address the current WHO declared Public Health Emergency of International Concern for mpox”, it wrote.

Several countries in Africa are currently tackling one of the largest and deadliest known mpox outbreaks to date.

So far in 2024, more than 8,700 mpox cases and over 400 deaths have been reported across seven African countries, 96 percent of which have occurred in the Democratic Republic of Congo, with children accounting for the majority of infections and deaths, according to a report in June from the Africa Centres for Disease Control and Prevention.

On Wednesday, the world’s largest vaccine manufacturer Serum Institute in India announced it will develop an mpox vaccine, causing Bavarian’s share value to drop by 7.7 percent on the Copenhagen Nasdaq exchange.

In April, Bavarian Nordic launched its mpox vaccine in the US, and won a EUR 65 million contract to supply of smallpox vaccines to the EU preparedness programme, rescEU.

The mpox vaccine is yet to become publicly available in African countries.

However in June, Bavarian announced it would donate mpox vaccines to support the public health response in Africa, and in August announced it was preparing for a clinical trial to assess vaccine’s viability in children from 2 to 12 years in the DRC and Uganda.

The trial, scheduled for later this year, may eventually support the vaccine’s approval in the region, said the company in a press release.

“Children and adolescents are disproportionally affected by mpox in the ongoing outbreak in Africa, highlighting the importance and urgency to broaden the access to vaccines and therapies for this vulnerable population,” said Paul Chaplin, President and Chief Executive Officer of Bavarian Nordic.

Novo Nordisk throws summer party for 30,000 staff with Danish music headliners

As tradition has it, Novo Nordisk holds its summer party at Roskilde Dyrskueplads, the same spot where Roskilde Festival is held.“All employees who work in Denmark are invited, which is more than 30,000. The vast majority arrive by bus, but we apologize if there are impacts on traffic in the area around the festival site,” […]

Government will let 17-year-olds drive to school

Denmark is challenged by the fact that citizens living in rural areas are poorly served by public transport. Especially young people under education can experience it will take a while to go to school and home.The government will remedy this by allowing 17-year-olds to drive. Since 2017, it has been possible for 17-year-olds to drive […]

Renowned arts festival LOUISIANA LITERATURE begins today

The 13th annual Danish literary arts festival LOUISIANA LITERATURE begins today, featuring interviews, dialogues, readings, performances and musical interpretations by a slew of international authors over four days at the famous Louisiana Museum of Modern Art in Humlebæk.

This year, writers will attend from Romania, Austria, Canada, Norway, the United States, Finland, Ireland, Palestine, Switzerland, Pakistan, Sweden and the United Kingdom.

The line up includes British Rachel Cusk, Irish Colm Tóibín, Palestinian Adania Shibli, American Danez Smith, Romanian Mircea Cărtărescu, Swiss Kim de l’Horizon, Norwegian Oliver Lovrenski and more.

“Inspiration from abroad is imperative for our small language region, and translations of high quality international literature offer that addition to Danish literature,” said Louisiana museum director Poul Erik Tøjner and festival director Christian Lund in a joint statement.

During the festival, the authors appear on stages around the museum, outdoors and indoors, amid nature, architecture and art.

“They have all been invited because they have something to say and because their books have made an impression on us. We look forward to hearing literary takes on what it means to live in the world in these times,” they added.

LOUISIANA LITERATURE takes place from 22-25 August 2024.

See the programme here.

Sales are down for Danish industry giants – Danfoss will cut jobs

Both Danfoss and Grundfos (headquartered in Jutland) have been affected by lower demand in core markets.For Danfoss, revenue will reach just over five billion euros in the first half of 2024. This is a drop of nine percent compared to the same period last year.The lower demand is seen in end markets for machinery for […]

10 Danish fjords suffer from oxygen depletion

Cloudy water, oily sludge and dead seabeds are spreading in the Danish fjords.So far, severe oxygen depletion has been measured in 2024 in eight fjords and moderate oxygen depletion in two fjords.This is reported by Denmark’s Nature Conservation Association based on measurements from the Danish Environmental Protection Agency.In the same period last year, there was […]

US Department of Defense approves guided missiles sales to Denmark

The US Department of Defense yesterday approved a possible sale to Denmark of military weapons, logistics and program support for an estimated USD 121 million (DKK 800 million), according to a press release from subsidiary agency, the Defense Security Cooperation Agency (DSCA).The sale is for 339 ‘Excalibur Projectiles’ – an extended-range guided artillery shell able […]

New FC Copenhagen Women team wins debut match in front of record crowd

F.C. Copenhagen Women won 3-0 against B73 Slagelse in their inaugural league match on Saturday, watched by a record numbers of spectators.

A crowd of 5195 turned up to watch the Second Division’s season opener at Vanløse Idrætspark, making it the most-watched women’s match ever on Danish soil, excluding the national team.

Club director Jacob Lauesen said the numbers showed there is a “huge interest in women’s football” and that “the timing is absolutely right”.

“It is a fantastic day for women’s football. We are blown away by the great support, and it confirms to us that there are great prospects for FC Copenhagen in women’s football,” he told Bold.

“It is a big day for FC Copenhagen. A historic day.”

The previous record was 2,204 spectators for the match between HB Køge and Brøndby.

When FC Copenhagen’s men’s team premiered back in 1992, it drew 2,711 spectators.

🤍💙 Fantastisk fremmøde til Kvindeholdets første hjemmekamp – kick-off 12:00!⏰ #fcklive pic.twitter.com/mjoOQIdVlg — F.C. København (@FCKobenhavn) August 17, 2024

Denmark should attract more African international students, says Foreign Minister

The Danish government wants to attract even more African students to Danish universities and higher education, says Foreign Minister and chairman of Moderaterne Lars Løkke Rasmussen to Politiken.“This is not altruism or charity. For me, it is about safeguarding sharp Danish interests. Europe is shrinking. We do this by population and by our relative share […]

Work-life balance: Minister of Culture on three-month paternity leave

The Minister of Culture Jakob Engel-Schmidt will take around three months of parental leave from today until 17 November, the Prime Minister’s Office said in a press release.His party colleague Christina Egelund, who holds the post of Minister of Education and Research, will stand in as acting Minister of Culture.In 2022, the Maternity Act was […]

Bavarian Nordic ramps up manufacture of mpox vaccine as WHO declares Public Health Emergency

The Danish biochemistry firm Bavarian Nordic announced on Saturday it would expand the supply and manufacture of its smallpox and mpox vaccine to Africa, where an outbreak of a severe variant of the disease has claimed hundreds of lives in the Democratic Republic of Congo, and resulted in the Africa CDC and WHO declaring continental and international Public Health Emergencies.

So far in 2024, more than 8,700 mpox cases and over 400 deaths have been reported across seven African countries, 96 percent of which have occurred in the Democratic Republic of Congo, according to a report in June from the Africa Centres for Disease Control and Prevention.

On Friday, Bavarian Nordic had sought approval from the European Medicines Agency (EMA) to extend its smallpox and mpox vaccine to children from 12 to 17 years, after a clinical study showed similar immune and safety results in children as adults.

Bavarian Nordic is preparing for a clinical trial to assess the mpox vaccine viability in children from 2 to 12 years of age in the DRC and Uganda later this year, said the company in a press release.

The mpox vaccine is not available in African countries, but Bavarian Nordic said that this trial, partially funded by the Coalition for Epidemic Preparedness Innovations (CEPI), may eventually support the vaccine’s approval in the region.

Bavarian Nordic’s Copenhagen-listed shares jumped 18.5 percent to 285 Danish crowns after the announcement. Over the last five sessions, the stock is up 46 percent.

During the 2022-2023 mpox outbreak, Bavarian Nordic’s mpox vaccine was granted an Emergency Use Authorization by the U.S. FDA for both pre- and post-exposure use in adolescents, and the company expanded access to the vaccine, supplying more than 15 million doses to 76 countries.

Since, the Danish firm has built a vaccine inventory that can provide a surge capacity for potential outbreaks. The company has told Africa CDC that it can manufacture 10 million doses by the end of 2025, in addition to current orders, and could already supply up to 2 million doses this year.

Africa is currently tackling one of the largest and deadliest known mpox outbreak to date, with children accounting for the majority of infections and deaths. Along with DRC, cases have also been confirmed in Cameroon, Central African Republic, Ghana, Liberia and South Africa.

Mpox was first identified in the DR Congo in 1970. In most cases, mpox symptoms – typically fever and headache, followed by painful lesions – resolve within a few weeks.

However, for some, mpox can lead to medical complications, such as bronchopneumonia, sepsis, encephalitis, loss of vision, or death. The mpox virus strain behind the current outbreak, known as clade I, is estimated to be fatal in up to 10 percent of cases.

Bavarian Nordic specializes in the development, production and distribution of vaccines against infectious diseases in connection with cancer treatment, as well as Ebola and cervical cancer.

Their biggest market is in Europe and North America and they are headquartered in Kvistgaard, Denmark.

Bavarian Nordic’s is the only mpox vaccine approved in the U.S., Canada, Switzerland, the EU/EEA and the UK, where it is part of the countries’ national biological preparedness.

The Centers for Disease Control and Prevention (CDC) currently recommends two vaccines to prevent mpox: one by Bavarian Nordic and one by U.S. pharmaceutical company Emergent Biosolutions.

Bavarian Nordic will announce its second quarter results on 22 August.

Danish gang member charged with complicity in Copenhagen hand grenade case

A 25-year-old Danish gang member has been charged with complicity in an incident involving a 25-year-old Swedish man who was arrested in Copenhagen last week for possession of two hand grenades with intent to detonate them somewhere in the Copenhagen area.In court on Friday morning, it emerged that the Dane is accused of having ordered […]

Uber rides will return to Denmark in new format

The ride app Uber is returning to Denmark in 2025, a country it previously operated in, with a different business model adapted to the Danish market.

In light of the changes, the trade union 3F welcomed the company back. The union had been one of Uber’s biggest critics in Denmark under its previous model.

“I think Uber has turned the corner. You are allowed to become wiser. When they come, it’s probably because they want to comply with the Danish rules of the game,” said secretary of negotiations at 3F Transport Jørn Hedengran.

Uber pulled out of Denmark in 2017 amid accusations of social dumping. A review by the Tax Office subsequently showed that 99 percent of the country’s almost 1,200 Uber drivers had failed to report their income from driving.

Uber’s business model was also found to be in violation of the taxi act, and in 2020 the company paid a fine of DKK 25 million for its operations in Denmark.

When Uber stopped doing business in Denmark the driving service had 300,000 users in Denmark, according to Uber.

Many Danes still have Uber’s app on their mobiles because they use it frequently in other countries.

But, from the beginning of next year, when they order a ride via the Uber app in Denmark, the car will come from the Copenhagen taxi company Drivr, and will cost the same as an ordinary Danish rental car.

“We bring the best of both worlds into this partnership. It is Uber’s software platform, where they have millions of users, combined with our knowledge of Copenhagen, where we drive and serve customers on a daily basis” said director at Drivr Bo Svane.

Uber’s collaboration with Drivr mirrors a similar approach they have taken in other countries.

“We do it in many places in Europe. We find a local partner who can help us with the things we need. In this case it is drivers and local knowledge. And then we contribute with our app,” said regional manager of Uber in Northern Europe Maurits Schönfeld.

Greenlandic court rules anti-whaling activist will remain in prison while extradition decision pends

The American-Canadian anti-whaling activist Paul Watson, who was arrested in Greenland in July, will remain in custody on the island while Denmark decides whether to extradite him to Japan, a local court ruled on Thursday.Watson, 73, was arrested in the port of Nuuk after docking his ship on July 21. He is wanted under an […]

Carlsberg CEO eyes India expansion after buyout of regional partners

Carlsberg has taken full control of its business in India and Nepal, agreeing to buy out its Singaporean partner Khetan Group for a total of USD 744 million, the the Danish brewing giant has confirmed.

Carlsberg announced on August 2 its intentions to buy a 33.33 percent stake in Carlsberg South Asia from Singaporean partner CSAPL Holdings, along with stakes in underlying companies, with the deal expected to be completed in the fourth quarter of this year.

After the sale, Carlsberg will own 100 percent of the business in India and 99.94 percent of the business in Nepal, according to a company press release .

Carlsberg and Khetan have been embroiled in a long-standing dispute that emerged in 2019, when Carlsberg India board members from Khetan appealed to the Indian government to investigate what they said was Carlsberg’s flouting of laws on trade discounts, advertisement and sales promotion, according to Reuters.

Carlsberg’s CEO Jacob Aarup-Andersen said he was pleased to have reached an “amicable agreement” with CSAPL, and that the buy-out would open new opportunities in India.

“We can now accelerate investments to capture the long-term growth opportunities in this exciting market,” he said.

In a new interview with Finans on Thursday, Aarup-Andersen said that Khetan Group had “held back on investments”, and looked ahead to taking Carlsberg “beyond the Steppes”.

The Danish company currently controls around 17 percent of India’s drinks market.

Greenlandic court will today decide whether to extradite prominent anti-whaling activist to Japan

A hearing at a Greenlandic court will today decide whether the well-known Canadian-American environmental activist Paul Watson, co -founder of Greenpeace, will continue to be held in custody with a view to extradition to Japan, which has had an international arrest warrant on him since 2010.

Watson, who also founded the activist conservation group Sea Shepherd, had docked his ship in the Greenlandic capital Nuuk when he was arrested on 21 July for anti-whaling activities in Antarctica in 2010.

Watson himself does not want to be extradited, and his lawyers believe it would be a breach of EU conventions.

The Captain Paul Watson Foundation, another organisation founded by the 73-year-old activist, responded in July that it was “completely shocked” by the arrest, “as the Red Notice had disappeared a few months ago”.

“We implore the Danish government to release Captain Watson and not entertain this politically-motivated request”, stated Locky MacLean, Ship Operation’s Director for CPWF in a press release.

In the three weeks since the arrest, the case has attracted close international attention.

Several celebrities and political figures have voiced their support for Watson, including French President Emmanuel Macron, whose office issued an official statement urging Danish authorities not to extradite the prominent environmentalist, according to Le Monde .

Actor Pierce Brosnan published a widely-circulated letter to the Danish Prime Minister Mette Frederiksen imploring her to “consider saving Paul Watson’s life”.

The hashtag #FreePaulWatson emerged on X, and the French actor turned animal rights activist Brigitte Bardot – a longtime patron of Watson’s work – told Le Parisien that he was “caught in a trap” and that the Japanese government had “launched a global manhunt”.

The hearing to decide whether Watson remains in custody will take place at Sermersooq Circuit Court this afternoon.

Dance and choreography get plenty of space and stages from 31 August

A new mecca for dance opens on 31 August in Carlsberg Byen in Copenhagen. Dansehallerne (The dance halls) are a new national stage and will become “a hub for dance and choreography and an injection of salt water that will have an impact on Danish cultural life,” writes director Danjel Andersson.Dansehallerne will be open to […]

Swedish man with two hand grenades arrested in Copenhagen

A 25-year-old Swedish man who was in possession of two hand grenades was arrested in Tingbjerg in Copenhagen last night, according to a statement from Copenhagen Police on X.The man will be produced in a closed-door constitutional hearing at Frederiksberg court at 9:30 AM.Yesterday, the police were called to a suspicious situation in Tingbjerg by […]

Denmark’s plan for first green flight route stumbles over legislation

Denmark’s first green aviation route, which the government pledged last year would open in Denmark in 2025, is looking “uncertain”, according to the Danish Transport Agency.A significant roadblock is the fact that flying on 100 percent green fuel is still restricted. Safety regulations stipulate that an aircraft tank may contain a fuel mixture of a […]

Northern Lights visible in Copenhagen

Last night, the northern lights were visible in the Capital Region of Denmark, and even in Copenhagen itself – a rare occurrence due to the heightened levels of light pollution in the big city. It’s going to become more common, says astrophysicist and science manager at the Planetarium in Copenhagen, Cecilie Sand Nørholm.“We have had a […]

Inflation in Denmark falls significantly – approaches one percent

In July, consumer prices were 1.1 percent higher than in the same period last year, according to Danmarks Statistik.In June, inflation was 1.8 percent.The lower inflation is due to the price of electricity has risen significantly less between June and July this year compared to last year.The lower inflation benefits many wage earners. They have […]

Olympics: King salutes legends as they take gold in emotional goodbye to handball team

For more than 15 years, goalkeeper Niklas Landin and left back Mikkel Hansen have dominated and carried the successful Danish national team in handball.Before the Olympics, both players announced that Paris will be their last tournament. Mikkel Hansen, who with his long hair and characteristic hair band literally looks like an actual Viking, is ending […]

Travelling choir will reintroduce morning song to Danish schools in new government initiative

School children should start their mornings with shared singing, according to Culture Minister Jakob Engel-Schmidt, who wants to reintroduce morning song as a permanent feature of the school day.He has earmarked a pool of DKK 10 million, which Danish schools can apply for, to buy instruments and fund further training for teachers who will lead […]

Tighter security introduced at Danish-Swedish border to curb gang warfare

There will be tighter controls at the Danish-Swedish border from Friday onwards, the Danish Minister of Justice Peter Hummelgaard told TV 2 on Friday.Police personnel will be deployed at the Øresund train stations, and there will be increased analysis of car number plates via ANPG cameras at the border.The announcement comes after several recent arrests […]

Demonstration against gun violence in Nørrebro to take place on Friday

A demonstration organised by the citizens’ initiative We’re taking back the streets will take place on Friday evening in Nørrebro, in response to a shooting on Thursday that killed one and injured another in the Copenhagen neighbourhood.A representative from the initiative Jan Malinokowski said that it is important that Nørrebro’s residents “who experience the danger […]

Man killed and woman injured in shooting in Nørrebro – police appeal for information

A 43-year-old man was killed and a 42-year old woman injured in a shooting on Hans Tavsens Gade in Nørrebro on Thursday evening.The perpetrator remains at large and is said to be wearing black clothes, have dark skin, and rode away from the scene on a bicycle in the direction of Griffenfeldsgade, according to Copenhagen […]

Dane sought under red notice for drug trafficking is extradited from Morocco

A 38-year-old man suspected of smuggling and selling around 50 kilograms of amphetamine, was extradited to Denmark from Morocco on Wednesday, according to a press release from Denmark’s special crime unit NSK.The man, who is from Aalborg, was arrested at Mohammed V Airport in Casablanca in January. He is wanted under an international red notice […]

Danish pharmaceutical group buys US company in move to expand lung-cancer drug worldwide

The Danish pharmaceutical group Pharmacosmos today announced that it has acquired the American listed company G1 Therapeutics.The total equity value of the acquisition is DKK 2.8 billion, or USD 405 million, according to a press release from G1.The Danish company, via its US subsidiary Pharmacosmos Therapeutics Inc., will acquire all outstanding shares of G1 Therapeutics […]

Polish man who punched Prime Minister on shoulder will be deported

Copenhagen City Court yesterday sentenced a Polish man who assaulted the Danish Prime Minister on a street in Copenhagen to four months’ unconditional prison, followed by deportation and a six-year re-entry ban to Denmark.The 39-year-old man struck Frederiksen “with a closed fist” on the shoulder as she was walking to meet a friend for coffee […]

Global share panic may produce cheaper mortgage loans in Denmark

The global share panic this week, after Japan on Monday posted its worst stock market drop since Wall Street’s Black Monday in 1987, and the US Dow Jones opened on a significant loss, has partially abated as markets show signs of a choppy recovery.In Denmark, where the C25 Index has mostly regained its initial 3.5 […]

Pharma stocks rebound after manic Monday

On Monday, the Danish C25 Index lost 3.5 percent. Accordingly, there was much anxiety and eager anticipation around how shares would trade on Tuesday.The major pharmaceutical companies Novo Nordisk, Zealand Pharma and Bavarian Nordic all had good days with increases of 3 percent or more. The Danish pharmaceutical companies have thereby won back some of […]

Swedish teenager charged with attempted murder in Frederiksberg shooting

A Swedish 17-year-old has been charged with attempted murder after a shooting in Frederiksberg on Monday. It is the third attack by a Swedish teenager in Denmark this week.

Copenhagen Police say they have charged a 17-year-old Swedish boy with attempted murder after a shooting on Falkoner Allé in Frederiksberg on Monday.

The boy will be produced at 11.30 at the Court in Frederiksberg, said Copenhagen Police in a post on X.

It is the third time in a week that a Swedish teenager has been charged with attempted murder in Denmark.

Last week, a 16-year-old Swedish boy was taken into custody in connection with a shooting on Wednesday last week at Blågårds Plads in Nørrebro in Copenhagen.

The same day, a 17-year-old Swedish boy was taken into custody after a shooting in Kolding.

According to TV 2 Kosmopol, there have been 11 cases in less than a year involving Swedish citizens. They include attempted murder, complicity in murder, explosions, and weapons possession.

Danish citizens have also been arrested in connection with the shootings at Blågårds Plads and Kolding.

In Kolding, two accomplices to the Swedish 17-year-old have been imprisoned.

Olympics: Tall Axelsen secures Denmark’s first gold in Paris

Denmark has won its first gold medal at the Olympics – and it happened with some style.In the badminton final, defending Olympic champion Viktor Axelsen won gold just like in Tokyo in 2021 with a rare one-sided victory of 21-11, 21-11 over Thai world champion Kunlavut Vitidsarn.The 30-year-old Axelsen has won every important title in […]

Danish stock exchange dips as global markets fall

Friday and Monday saw significant losses on the Danish stock market. Denmark is following markets around the world, where a sudden gloom and nervousness has spread.The sour reaction on the stock exchanges – the Japanese Nikkei 225 index fell by 12.4 percent on Monday – is due to investors fearing a recession in the United […]

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15 Powerful Speech Opening Lines (And How to Create Your Own)
Analyze their response and tweak the joke accordingly if necessary. Starting your speech with humour means your setting the tone of your speech. It would make sense to have a few more jokes sprinkled around the rest of the speech as well as the audience might be expecting the same from you. 4. Mohammed Qahtani.
8 Opening a Speech: Get Their Attention from the Start!
Typical Patterns for Speech Openings. Get the audience's attention-called a hook or a grabber. Establish rapport and tell the audience why you care about the topic of why you are credible to speak on the topic. Introduce the speech thesis/preview/good idea. Tell the audience why they should care about this topic.
How to Start a Speech: The Best (and Worst) Speech Openers
Opening Lines of the Top 10 Greatest Speeches of All Time. #1: Socrates - "Apology". "How you, men of Athens, have been affected by my accusers. I do not know.". #2: Patrick Henry - "Give Me Liberty or Give Me Death". "Mr. President, it is natural to man to indulge in the illusions of hope.".
How to Make an Opening Speech
Don't be pretentious, cheesy, or vain in your speech, the opening speech isn't the occasion for that and will make you look bad. Delivering the Speech. 1. Practice and be prepared. Make sure you practice at least one day in advance. Print your opening speech - it's unprofessional to use an electronic device! Timing is especially important.
How to Start a Speech: The Best Ways to Capture Your Audience
1) Thank the Organizers and Audience. You can start by thanking the audience for coming and thanking the organization for inviting you to speak. Refer to the person who introduced you or to one or more of the senior people in the organization in the audience. This compliments them, makes them feel proud and happy about your presence, and ...
26 Ways To Start a Speech and Capture People's Attention
Here are 26 different techniques for beginning your speech: 1. Use a quote. One method of starting a speech and gaining the audience's attention is to use a famous or relatable quote. This approach can give your audience context for your topic and connect it to something they recognize. For instance, if you plan to give a speech on a political ...
How to Open a Speech or Presentation
1) A Quote - Name a topic, and more often than not there is a great quote or saying that suits your subject matter perfectly. An example - one that I often use to open a presentation dealing with public speaking: "It usually takes me more than three weeks to prepare a good impromptu speech.". - Mark Twain. 2) A "What If" Scenario ...
50 Speech Opening Lines (& How to Create Your Own) l The Ultimate Guide
Step 2: Based upon this audience analysis, figure out their set expectation regarding the topic you are about to deliver your speech on. Step 3: Shred that expectation by challenging that set expectation in your opening remark. Remember not to be offensive and play by the rule of your moral compass.
How to Open a Speech
Suggest that the audience complete a mathematical equation and promise to give the answer context during the speech. 21. The Activity Open - Of all the 25 ways to open, this one triggers the most immediate engagement. Use it during training sessions and workshops when you are trying to teach a specific skill.
How to Start a Speech: 27 Key Tips to Captivate Your Audience from the
One of the most crucial aspects of delivering a successful speech is nailing the opening, as it sets the tone for the entire presentation and can make or break audience engagement. Whether you are a seasoned orator or a novice presenter, starting a speech effectively can be challenging. After all, first impressions matter, and the first few ...
5 Ways to Craft Powerful (& Short) Speech Opening Lines
2) Prompts. Once you have your research in place, you can begin looking at the kind of opening you want to utilize. Now there are a lot of options that you have here that can be used. 1. Humor. There's the ever-famous and highly utilized option of humor. Make your audience laugh and they will have your attention.
How to Start a Speech
Your opening needs to combat that trend effectively." Utilizing Effective Speech Techniques. Crafting an engaging speech involves the strategic use of visuals and an understanding of non-verbal cues. These elements can significantly enhance your delivery and engage your audience on a deeper level. Incorporating Visuals and Demonstrations
How to start a speech in 8 powerful ways
Start your presentation speech with a strong emotion. Strong emotions can capture the attention of your audience and set up an interesting discussion. Use strong words such as "hate," "love," and "worst.". For example, when delivering a speech on teamwork, start by saying this: "What I love about emperor penguins is that they know ...
7 ways for opening a speech! The perfect speech introduction
3. Inspire your audience with storytelling. A particularly powerful way to start is to share a story or personal real life experience with your audience at the beginning of your presentation. With a personal story, you create compelling moments and build an emotional connection with your audience.
Writing the Perfect MUN Opening Speech
For your next opening speech, try out the following recipe: - Pull your audience in with a thought-provoking question, anecdote or fact. - Highlight the importance of the topic, preferably linking with your future solutions. - State your country's position on the topic, express your priorities and set a foundation.
How to Start a Speech
After that point, you'll be able to change those opinions about as easily as you can change a hamster into a ham sandwich. So here's how to be strong in the first 60 seconds of your speech. (2) Your opening sets the entire tone of your presentation (including whether you'll be interesting or not). (3) This is when you introduce your message and ...
MUN Opening Speech Guide with Examples
A MUN opening speech should cover the following: Problem. The specific problem you want to solve - 1 line. Clash. Solution - What you want to do about the issue - 1 line. Information. Back up your views on the issue and solutions with facts from research. - 2 lines. Action.
How to write a good speech [7 easily followed steps]
Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending) TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing. Return to top. A step by step guide for writing a great speech.
How to Start a Speech
Learn the 5 Best Ways to Start a Speech or Presentation. Crafting a killer opening is a vital public speaking skill and separates beginners from more advance...
Lessons from the MUN Institute: How to Write an Opening Speech
1. Hook. The beginning of a speech should grab your audience's attention. It should give your audience a reason to listen to you - otherwise they won't. An attention-grabbing introduction is often called a "hook.". There are many different types of hooks, but here are a few common ones that work well in Model UN.
Model UN 101: How to Give the Perfect Opening Speech
Whether you're a Model UN newbie or a seasoned veteran, public speaking is a skill that we can always continuously hone and improve, and it's one that we focus on here at the MUN Institute.It's a key aspect of MUN that is at the heart of the activity - as a MUN delegate, you need to be able to communicate with your fellow committee members, and you need to know exactly how to ...
Opening Speech
Doing this will give you an idea of how to catch the attention of your listeners. 2. Acknowledge The Guests. Of course, one of the purposes of giving an opening speech at every event is to welcome the guests. Convey how thankful the organizers are for their acceptance of the event invitation. Also, do not forget to thank them for sparing time ...
10 of the Best Things to Say in Opening Remarks
If you have a bunch of friends sitting in the audience, convince them to scatter around at different junctures and you can look at them while delivering your speech. Lastly, put on a smile if your speech topic calls for it (If it's a sad topic, don't smile, obviously!). Don't's of Opening Remarks Bid 'Goodbye' to a Bland 'Good ...
Queen to give opening speech at Aarhus culture festival today
When the ten-day culture festival Aarhus Festuge officially opens on Friday evening with a gala performance in the Musikhuset, Denmark's Queen Margrethe will take to the podium to give the opening speech.Despite the fact that the Queen is no longer the patron of Aarhus Festuge, she has nevertheless agreed to speak - to the great […]
DNC 2024 highlights: Biden passes torch to Harris in Democratic
Biden's speech hit the 38-minute mark, officially surpassing the length of his 2012 vice presidential acceptance speech. The speech is also longer than his 2020 nomination acceptance speech and ...

8 Opening a Speech: Get Their Attention from the Start!

The Battle for Attention

More powerful introductions using story:

More powerful introductions using humor

Salutation followed by humor

Powerful introductions using facts

Powerful introductions using props

Use a Quotation

Get the Audience Involved

Ask a Question

More powerful introductions using a question

Have the Audience Participate

More powerful introductions using audience participation

Arouse Suspense or Curiosity

Keys to Success

Typical Patterns for Speech Openings

Step Two: Credibility

Step Three: Tell Why it is Important

Step Four: Tell the Purpose of the Talk (aka Preview/ Thesis)

Putting It All Together

“Everybody close your eyes.”

“Can everybody hear me?”

“How long do I have to speak?”

“Can you read this?”

“Turn off your cell phones and laptops.”

“I’m sorry, I’m losing my voice.” “I’m stopped up.” “I’m under the weather.”

“I’m so nervous right now.”

“So, Um, Ok.”

A Conversation Over Coffee with Bill Rogers

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How to Start a Speech: The Best (and Worst) Speech Openers

Opening Lines of the Top 10 Greatest Speeches of All Time

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How to Start a Speech: The Best Ways to Capture Your Audience

1) Thank the Organizers and Audience

2) Start With a Positive Statement

3) Compliment the Audience

4) Start Your Speech With the First Sentence Referring to Current Events

5) Refer to a Historical Event

6) Refer to a Well Known Person

7) Refer to a Recent Conversation

8) Make a Shocking Statement With a Startling Fact

9) Quote From Recent Research

10) Start Your Speech With a Strong Opening By Giving Them Hope

11) Be Entertaining

12) Ask a Question

13) Open With a Problem

14) Make a Strong Statement, Then Ask a Question

15) Tell a Personal Story

Bonus Tip: Tell Them About Yourself

Bonus Tip: Get Them Talking to One Another

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