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78 Best Online Shopping Sites in India for 2023

Online shopping has become a regular part of our routines, and knowing the top online shopping sites in India can save us from potential pitfalls. If you’re on the same page, this blog post is here to guide you. It’s packed with insights into the best online shopping destinations that not only boast a wide range of products but also roll out fantastic deals during their sales.

Before delving into the list, let’s discuss key factors that distinguish one online shopping site from another. Prior to finalizing a purchase from any eCommerce platform, it’s prudent to assess the available payment methods and their security measures. Additionally, examining customer reviews provides insights into the platform’s after-sale service. Furthermore, identifying prominent sellers on the platform and reviewing their feedback contributes to making an informed decision.

Having covered the essential considerations, let’s now directly explore our comprehensive list. This compilation aims to empower you with the knowledge needed to choose the best online shopping site for your needs, ensuring a secure and satisfactory online shopping journey.

Top 78 best online shopping sites in India

Here is the curated list of the top 10 online shopping sites in India across different categories. To find the ranking of your favourite website, read on!

This website needs no introduction, and it is the king of marketplaces. By adding new options every day, it is getting better. Name the product, and they have it, be it household products, electronics, clothing, books, furniture, etc. For some of its products, Amazon offers same-day or one-day delivery which is only available for Prime Members. However, you can check out various tips and tricks to get next-day deliveries without a Prime Membership . No wonder it is considered to be the best online shopping website in India! 

For their users , Amazon has also launched its Prime Video app

Category: Online Marketplace (Electronics, Fashion, Accessories etc.) App Download s: 500M+

2. Flipkart

Category: Online Marketplace (Electronics, Fashion, Accessories etc.) App Downloads : 500M+

Myntra is a go-to choice for online shopping, offering a wide range of products from luxury items to clothing, accessories, and makeup. With notable sales and extensive advertising, Myntra has gained trust and expanded its reach. The website regularly introduces new brands, and the process of exchanging or returning products is straightforward. Whether you’re into saree shopping or retro fashion, Myntra stands out as a popular destination. It’s currently recognized as the top choice for online fashion purchases, and users can enjoy additional savings with available Myntra coupon codes .

Category: Fashion App Downloads: 100M+

In search of the trendiest range of clothes? Ajio can be your one-stop destination! It is one of the most promising fashion e-commerce marketplaces in India that completely satisfies the wants of its users. Be it clothes, accessories, or footwear, it offers the most stylish products from various brands at an affordable price.

Category: Fashion App Downloads : 100M+

5. Snapdeal

Category:  Online Marketplace (Electronics, Fashion, Accessories etc.) App Downloads: 50,000,000+

6. No Labels

Category: Fashion

7. BookMyShow

BookMyShow is a ticket booking portal that lets you book tickets conveniently from the comforts of your home. No more standing in long queues to watch a movie. They also keep you updated with the latest events in your city. It is the best way to book movie and event tickets. You can also pick the seat you like and reserve it. They have ample payment options for the user’s convenience.

Category: Online Booking Tickets (Movies, Shows and Entertainment)

App Downloads: 10,000,000+

8. Pharmeasy

With the growing internet era, almost everything is possible online including doorstep medicine delivery. Pharmeasy is one of the pioneering leaders of the online e-pharmacy market in India. It not only delivers medicines but also lets users book online tests, virtual doctor appointments, and much more. Having said that, the company is also sure to provide excellent services at a reasonable price.

App Downloads : 10,000,000+

Category: Online pharmacy & medical stores

9. BigBasket

BigBasket, a prominent online food and grocery provider, simplifies our hectic lives by offering a convenient solution to grocery shopping. With abundant offers and coupons, customers enjoy substantial savings across a comprehensive range of products, from staples to fresh produce. Prioritizing quality, BigBasket sources fresh fruits and vegetables directly from the farm. During the COVID-19 lockdown, BigBasket played a vital role in e-commerce, cementing its status as a significant brand in India.

Category: Online Grocery Store App Downloads: 10,000,000+

In a short span of time, Nykaa has managed to become the beauty destination of India. This online shop has everything that you can imagine. From soaps to luxury products, they have it all. Over the years, they have collaborated with many international brands and created Nykaa Luxe. It is a perfect place to shop for your cosmetics, personal hygiene, grooming, toiletries, and skincare products, mostly at discounted prices.

Category: Fashion App Downloads: 10,000,000+

11. TATA CLiQ

One of the most popular online shopping websites right now, TataCLiQ, houses all kinds of products, from clothing to electronics. They have all the top brands on their website, combined with the assurance of the Tata brand. It is difficult not to take them as one of the best sites in the Indian market right now. The next time you want to purchase something, it is just a CLiQ away!

Category: Online Marketplace (Electronics, Fashion, Accessories etc.) App Downloads : 10,000,000+

12. Paytm Mall

Category: Online Marketplace (Electronics, Fashion, Accessories, Recharge, etc.) App Downloads : 10,000,000+

Category: Online Grocery Store App Downloads: 100M+

14. MakeMyTrip

Who doesn’t know about MakeMyTrip ? Over the years, this website has gained huge success and trust. It is a solution to all travel worries. You can book their travel packages, hotels, flights, buses, cabs, and much more all in one place.

Category: Online Booking (Flights, Hotels, Holiday packages) App Downloads: 50M+

15. Goibibo

Category: Online Booking (Flights, Hotels, Airport Cab Booking, Buses) App Downloads: 50M+

Category: Online Food Delivery App Downloads: 10M+

Category: Online healthcare platform App Downloads: 10M+

Category: Sporting goods company App Downloads: 10M+

19. The Souled Store

If you are a comic buff who loves to look cool in that Bat symbol or want an Iron Man suit, this is the perfect website for you. Right from cool backpacks to collectibles, find everything under one banner. Name your favourite superheroes, characters from DC or Marvel comics, or even Cartoon Network creations that you adore the most – this is the spot that has got it all. Also, the discounts from The Souled Store are sure to get you going to buy more, more, and more.

Category: Online Shopping App Downloads: 1M+

20. Pepperfry

Category: Online Furniture Shopping App Downloads: 10M+

21. Decathlon

Category: sporting goods App Downloads: 10M+

Category: Online Ticket Booking App Downloads: 50M+

Category: Handcrafted products App Downloads: Currently Unavailable.

24. Firstcry

If you are dreaming big for your little one, look nowhere else. At FirstCry, Asia’s largest online store for baby wear, find the best baby clothes and products. From toys to soaps, nappies to jeans, your kid is going to look back at those videos and wonder, “Damn, I had style.”

Category: Online Store for newborn App Downloads: 10M+

After eBay India shut down, there was a concern. Where else will you get refurbished goods? As they say, whenever there is a demand, there is supply. 2Gud is the newest addition to the online shopping sites family. Today, you can get any phone here, fully refurbished, and in near-new condition. They also have a wide range of products available as well.

Category: Online selling platform for e-commerce solutions App Downloads: 5M+

26. Urban Company

One of the fastest-growing startups in the country, Urban Company claims to be a mobile marketplace for local services. It is your one-stop destination for all kinds of housekeeping services. Be it plumbing, pest control, electricians, or carpenters, they have got it all. They also provide repair services for laptops and mobiles. Wait, it doesn’t stop there. Do you need personal services like home spas or salons, yoga, playing the guitar, etc.? Well, guess what? With Urban Company they are just a click away. 

Category: One-stop solution for your household needs & services App Downloads: 10M+

27. Nature’s Basket

Category: Online supermarket and grocery store App Downloads: 1M+

28. Blinkit

Blinkit is an online grocery delivery service. Active in over 26 cities, they deliver groceries straight to your doorstep. You can buy fresh fruits, fresh vegetables, and groceries. You can order everything using your mobile and get your orders delivered to your doorstep.

Category: Online grocery delivery app App Downloads: 10M+

29. Mamaearth

Do you like skincare and healthcare products with natural and organic ingredients? If yes, Mamaearth is all you need! It has an array of skincare and hair products made with 100% pure organic substances. From hair oil to shampoo, from beauty products to pregnancy products, from baby products to men’s grooming. You can enjoy a wide range of harmless products and get amazing skin in no time.

Category: Online Products (Skin, Face, Hair) App Downloads: 10M+

30. FabIndia

One of the most popular chain stores in India, FabIndia has set a benchmark for their authentic handmade products by craftspeople across rural India. They are known for selling garments, home furnishings, home products, personal products, and organic products. FabIndia connects rural households to the urban cross-culture, and their wonderful initiative has made multiple homes live better lives. We love how artistic their products are!

Category: Online Shopping App Downloads: 500K+

31. Himalaya Wellness

Himalaya is one of the oldest and largest multinational companies that supply a huge range of herbal products.   Be it skincare products, cosmetics, baby care, or healthcare, the company deals in a plethora of products that are completely chemical-free and organic.

Category: Herbal products ( Skin, Hair, Face) App Downloads: 10K+

Udemy, one of the leading e-learning platforms, has millions of users who benefit through virtual training programs. The web development, finance and accounting, marketing, networking, software, and other training modules are available in more than 60 languages, making it the best choice for students and working professionals. You can connect and learn the desired course from top-class teachers by subscribing to free (limited resources) and premium plans. If pricing is your biggest concern, use Udemy Coupons to avail the premium plans at affordable prices.

Category: Online Courses App Downloads: 10M+

33. Dineout

Dineout is India’s largest table reservation site. With Dineout, you can book tables at your favorite place easily. In addition to that, you can discover new places to eat in your city every day. They have special discounts to help you save on your bill. If you aren’t sure about a place, you can read reviews on their site and figure it out.

Category: Online Booking Reservation App Downloads: 5M+

34. Shopclues

Shopclues is considered one of the cheapest online shopping websites in India. By cheap, we mean low prices, the quality, however, is decent. Like the rest of the marketplaces, they have almost everything. Most of their products are available at massive bargains.

Category: Online marketplace App Downloads: 50M+

When we think about men’s grooming, one of the first brands that comes to our mind is Beardo . All this is because of its exotic range of men’s care products. From hair oil to shampoo, face masks to bear oil, it has everything to offer at an unbelievable price range. Why should women have all the fun? Shop now with the amazing Beardo range and get a sleek look every day.

Why should women have all the fun? Shop now with the amazing Beardo range and get a sleek look everyday.

Category: Hair Growth Products App Downloads: Currently Unavailable

36. Testbook

Preparing for a government job? If yes, Testbook can be your ultimate companion to help you crack the exam. Be it SSC, railways, insurance, banking, or defense, it is the one-stop destination to prepare for government exams.

Category: Exam preparation app for competitive exams App Downloads: 10M+

37. H&M

H&M has set the bar high with its trendy yet classy collection of fashion apparel for men, women, and kids. All its clothes and accessories are finely crafted, keeping in mind the likes and dislikes of today’s youth. Moreover, the products available at H&M are all unique, comfortable, and durable. But, if you are new to the platform, you can check out a few shopping tips that will help you save money on your purchases. 

Category: Fashion App Downloads: 50M+

38. The Man Company

Another brand especially dedicated to men’s grooming is The Man Company . Its premium range of products is what men need to get naturally glowing skin. It offers a wide range of products like face masks, face wash, hair oil, beard oil, face cream, perfumes, and much more. 

Category: Beauty products (Face, Skin, Hair) App Downloads: 100K+

Crocs has been ruling the footwear industry ever since its inception. Through its amazing collection of shoes, it has won the hearts of millions. Be it boots, sandals, sports shoes, flats and clogs, it has an incredible range of footwear for both men and women alike.

Category: Foot Wear App Downloads: 500K+

40. Dominos

Ask any pizza lover about his favorite eatery and the answer will be Dominos . Dominos is the leading and renowned restaurant company across the globe. It is best known for its finger-licking pizzas, garlic bread sticks, and Choco lava cake. It is also one of the early companies that started the home food delivery system.

Category: Food Delivery App Downloads: 50M+

Among the top-performing laptops in the world, Lenovo is the most reliable brand. The company manufactures fantastic laptops with high-end features and advanced technology. Its platform is also the preferred place for people who want to choose the best laptop at an affordable price. Users get further discounts on their online orders by using Lenovo coupons .

Category: Technology Products (laptops, Mobiles) App Downloads: 50M+

Adidas is world’s number-one sportswear company. The credit goes to its mind-blowing range of products manufactured with utmost dedication. All the products available on its website, be it apparel or shoes are of supreme comfort and fit. Moreover, apart from its quality, the brand also offers clothes and accessories of world-class design and trend.

Category: Sports Wear (Footwear, clothes, Accessories) App Downloads: 10M+

Yet another premium sportswear brand is Puma . It is also ranked as the world’s A1 sportswear manufacturing company. From clothes to sports accessories for men and women, you can spot some wonderful products at Puma. Flaunt your best performance on track in the most stylish athleisure and get noticed wherever you go.  

Category: Sports Wear (Footwear, clothes, Accessories) App Downloads: 1M+

Dell is one of the undisputed market leaders in the computer and laptop industry. It is the most trusted, reliable, and efficient brand known to the world. It specialises in manufacturing PCs, desktops, laptops, and other computer-related accessories. The laptops and PCs of Dell are just what every tech freak person dreams of. And it is also affordable to buy products from the brand. You can explore the range of laptops, and accessories and save on them with Dell coupons .

Category: Technology Products (laptops, Mobiles) App Downloads: 1M+

Nike is a a brand loved by all sports enthusiasts. It is popularly known for its sports clothes, footwear, and accessories. Besides this, the company also produces designer apparel and footwear for its customers.

Category: Sports Wear (Footwear, clothes, Accessories) App Downloads: 50M+

46. Samsung

The name and fame that Samsung has created in the electronics market just cannot be measured in any terms. With its groundbreaking gadgets and innovations, the company has become the king of the electronics industry. Be it smartphones, tablets, watches, headsets, TVs, refrigerators, or any other home appliances, name it and Samsung is sure to have it.

Category: Technology Products (laptops, Mobiles) App Downloads: 10M+

47. Indiamart

IndiaMart is an online marketplace that bridges the gap between manufacturers and businesses . With an endless variety of products, suppliers, importers, and exporters can trade with each other through this reliable platform. It is also India’s largest business directory where you can find important contact details.

Category: Online marketplace App Downloads: 10M+

48. Lifestyle

A popular offline store, Lifestyle came online a year ago. And since then, they have been as popular as they are offline. One of the oldest chains of clothing and accessories stores, they have some of the top brands on their website. Head over if you want some great clothes!

Category: Shopping Store (Clothing, Accessories) App Downloads: 10M+

49. ITC Store

Are you looking for the best online store to shop for grocery items? The ITC store is the right choice. Not only for groceries, but it also provides items of multiple categories like food, personal care, stationery, etc. You will also be eligible for a refund within 10 days if the items that you receive are damaged. While purchasing the items in bulk, you may need to spend huge amounts. Above all, you can use the ITC store coupon code to get them at a discounted price.

Category: Online Shopping (Grocery, food, Personal care) App Downloads: 10M+

50. Just Herbs

We know how the name sounds, and it is precisely that. They sell natural, organic ayurvedic products for the skin and body. Be it soaps, shampoos, body wash, or body lotion- they sell all the essentials for your care. No chemicals and no harmful additions. Their products are pure, and you can feel the difference. Take care of your skin; it needs that.

Category: Herbal, Organic & Ayurvedic products.

Category: Herbal, Organic & Ayurvedic products. App Downloads: Not Available

51. Ustaraa 

Ustraa stands out as a top-notch men’s grooming company in an industry predominantly centered on women’s skincare and beauty products. In a market where such offerings were the norm, Ustraa made a significant impact with its innovative range of men’s self-care products. Users can explore Ustaraa’s online store for all your essential grooming needs, and the best part is, that the products are crafted to be budget-friendly without compromising quality.

Category: Men’s Grooming App Downloads: 500K+

52. Cleartrip

Cleartrip is a great place to make reservations for your travels. You can book hotels, flights, and trains on their website. They have good deals on flight tickets to help you save money.

You can also bag exciting offers and get unlimited free online coupons for Cleartrip just by registering on their official website.

Category: Online flight booking App App Downloads: 10M+

53. Flavors Of My City

Are you stuck in the office, dreaming about rosellas, in Bangalore? Sure, you have several stores that sell rosellas. But the question is: how authentic is it? Well, let us give you a life hack. Flavors of My City is a website that promises to deliver you authentic snacks from your city. Not the cheap stuff for the namesake, but the best goodies. So, if you are dying for your homely munchies, they got you covered. Yea yea, we know we just gave you the best website ever.

Category: Food App Downloads: 50K+

54. Purplle

Purplle is also an online shopping site for beauty and personal care products. Compared to Nykaa, Purplle promotes lesser-known brands. It is a great place to discover affordable brands which you might have never heard of. They run offers throughout the year on various brands.

Category: Online shopping App Downloads: 50K+

Koovs is hands down the trendiest website for clothing in India. They have unique clothes that look like they are straight out of the runway. Koovs frequently launches collections in collaboration with Indian and International designers. That is the reason it is loved by many. So far, they have collaborated with Disney, Masaba Gupta, Hattie, Gauri Nainika, and many more. They also create hot looks according to the latest trends. Their clothes are frequently spotted by celebrities and fashion bloggers.

56. Shoppers Stop

This popular brand has also moved to e-platforms to establish itself in the online space. Shoppers Stop rightly stands by its name and gives its users all that they need to create their favorite OOTD in one place.

Shop accessories, footwear, apparel, handbags, and many more items and slay wherever you go.

57. Forever 21

Forever 21 has experienced remarkable success in recent years, achieving substantial growth. It boasts a distinctive clothing catalog and offers one of the most fashionable collections for a diverse audience. Initially focused on women’s clothing, the brand rapidly diversified to include a range of men’s wear.

Category: Online Marketplace App Downloads: 100K+

58. Ferns & Petals

Want to send flowers or a cake to a loved one when you are far away? Ferns & Petals is the answer to your prayers. This website schedules and executes the timely delivery of personalized gifts. They have different options for different occasions. Be it pillows, cakes, flowers, jewelry, or photo frames, they have it all. You can choose what fits your likes and budget and place your order. You can also add a message for the person you’re sending it to. One of the top websites if you want anything delivered for a special occasion. 

Category: Online Gifting App App Downloads: 1M+

59. Bewakoof

Bewakoof stands out as a well-known online shopping platform in India, offering a variety of products such as T-shirts, mugs, notebooks, and mobile cases. With diverse collections catering to different preferences, the platform ensures there’s something for everyone. Whether you’re a devoted follower of a popular TV series or movie, Bewakoof likely has dedicated merchandise in stock for you. The merchandise is not only reasonably priced but also boasts well-thought-out and distinctive designs.

Category: Online shopping App Downloads: 10M+

60. Chumbak

Who doesn’t know about this brand? With their stores across malls and airports of India, they have caught attention with their quirky merchandise. They sell everything from laptop sleeves, mugs, bags to mousepads, and much more. It is the best place to go to if you like making a statement with the accessories you wear or use. This store has something for every funky and quirky one out there.

Category: Shopping Platform (Bag, watches, Handcraft) App Downloads: 100K+

Croma is a trusted electronics store across India. To beat e-commerce websites, they started their online store. You can now buy electronics like refrigerators, mobiles, laptops, music systems, and much more through their website. It is a mix of years of trust with convenience.

Formerly an offline store, NNNOW is now one of the best websites to shop from when it comes to brands like U.S Polo, GAP, Flying Machine, Aeropostale, etc. With frequent sales coming up now and then (for example, the Holi Moly Sale ), they give out massive discounts. Fashion+best brands+cheap? Well, hold your mouse.

Category: Online Marketplace App Downloads: 1M+

63. Healthkart

Healthkart is a one-stop solution for all your healthcare needs and one of the top shopping websites for medicine. They have everything from healthy drinks and drugs to protein packs. In addition to this, they also provide online consultations by experts. There are bodybuilding products available as well. All this comes at a discounted price. They also have the option of Cash On Delivery. 

Category: Online Health Supplements App Downloads: 5M+

Clovia is one of the most affordable intimate wear sites online. They have a huge variety of products to suit everyone’s budget. The starting price of their garments is only INR 99. Throughout the year, they have ongoing offers on their site. So if you want cheap but good quality lingerie, give this one a try.

Category: Intimate wear products App Downloads: 5M+

Zivame is one of India’s top lingerie brands. Recently, this e-commerce website started putting up stores in various malls across India. The brand aims to add practicality along with comfort and style to women’s intimate wear. They have the best bra collections, be it lace, sports, or everyday use.

Zivame also helps its users in figuring out the type of bra that would suit them the most. Try their size finder, if you have sizing issues

They have amazing offers like 3 for 999, 4 for 1299, etc. You can also exchange the product in case of any problems, making it one of the best shopping websites for lingerie.

Category: Intimate wear products App Downloads: 10M+

66. Urban Ladder

Urban Ladder covers everything from mattresses to storage needs. It has a wide variety of products to suit your aesthetic.

  With a carefully curated selection of products, you can rest assured that they deliver exactly what you envision. They also have study tables, sofas, and much more. Revamp what your home looks like. 

Category: Furniture Products (Mattress, Bed, Tables, Sofa) App Downloads:5 M+

“Do you get everything online these days?”- Was what popped into our mind, when we came across this website. And the answer is yes. Licious is a website that sells meat online- chicken, mutton, prawns, or fish. They even sell spreads and exotic meats. Currently, they are only available in Hyderabad, New Delhi, and Bangalore.

Category: Meat Delivery App App Downloads:10 M+

68. LimeRoad

LimeRoad is an online shopping site that offers huge discounts on apparel. Known for clothes, their team specially curates collections based on different occasions and trends. This way, it is easy to browse through and shop. The site also has a feature wherein you can create your scrapbooks. Other than mainstream brands, the site also promoted unknown labels.

Category: Online shopping App Downloads:10 M+

Bata is known for its powerful and durable range of footwear for men, women, and kids. All its products are designed to meet the expectations of their consumers. The shoes, sandals, boots, and flats available on its website are designed keeping in mind the latest trends and needs of people.

Category: Footwear and Accessories App Downloads:100K+

Paytm is India’s leading e-commerce and fin-tech company. It offers payments and financial solutions to consumers, offline businesses, and online merchants. It has simplified the world of online shopping and money transfer. Using Paytm, one can effortlessly book tickets, recharge, pay bills, etc.

Category: Online shopping and Money Transfer App App Downloads:100M+

71. Freecharge

Online payments were never this easy before the launch of Freecharge. Ever since its inception, people across the country started relying on the platform for all sorts of online payments. One can smoothly recharge mobile plans, pay electricity bills, and perform other online payments seamlessly.

Category: Online Recharge & Bill Payments App Downloads:10M+

72. Mobikwik

Mobikwik is India’s favorite and most trusted digital wallet and payment system. The users of Mobikwik can easily store money in their digital wallet and use it for any kind of online payment. The company has expanded by leaps and bounds over the years and currently has over 2 million merchants and more than 50 million daily users.

Category: Online Recharge & Bill Payments App Downloads:50M+

73. Urbanic

After the ban on the Chinese fashion platform Shein, Urbanic is at boom. The company has exquisite fashion apparel for women which is extremely trendy and affordable.

You can find the latest and the most chic options on this platform at unbelievable prices. Shop your favorite street style or party wear at this new cool destination that can help you look the sassiest within a budget-friendly range.

Category: Online Shopping Platform App Downloads:10M+

74. Redwolf

Redwolf is the one-stop store to purchase all the official merchandise and goodies from Harry Potter to Game of Thrones, Batman to Star Wars, and Tom & Jerry to Looney Tunes, you can grab any official merchandise of your favorite franchise. This site is also the go-to option if you want to gift something to DC, Disney, or Friends fanatics.

Category: Online Shopping Platform App Downloads:10K+

Pro Tip: Thinking of starting your online store? Make sure your images are visually striking and consistent with your branding! Use an editing app like Instasize to adjust your photo sizes, add your borders, choose filters that highlight your products, and even add important details such as product names and prices as text on your images. Selling is easy when your images do the talking.

75. AliExpress

AliExpress is a Chinese internet shopping platform. It serves local and international individuals and businesses. They provide everything anybody might want. Their marketplace offers a wide range of products, from clothing to electronics. However, because they export products from China, you need to consider the transportation costs. The product may also take longer to arrive. If you don’t mind the shipping time and cost, here are some fantastic AliExpress coupons to help you save money.

Category: Online Shopping Platform App Downloads:500K+

76. Earth Rhythm

This beauty brand built on the blocks of sustainability and inclusivity has a wide range of skin care products for its customers. From sunscreens to moisturizers, cleansers, lip balms, and more.

Earth Rhythm has a lot in stock for all its customers out there. Take benefit of their seasonal sales and save a lot at the checkout by using online coupon codes of Earth Rhythm.

Category: Online Skin Care App Downloads:50K+

77. Woodland

Known for their durability, this brand has made its mark in the 21 st century for its ultimate practical fashion designs. At this online store, you can shop from a wide range of categories from apparel to shoes, wallets, and many more items.

Their winter apparel is a must-explore for anyone looking for affordable and long-lasting options. Shop smart and do remember to use the Woodland promo code to get the best deals on your cart’s sub-total.

Clarks products are the ones that will blow your mind. You can buy these high-end-looking items at the lowest market price.

This British international shoe and retailer manufacturer has created a space for its customers to dress with elegance and experiment with different styles from their collection. Shop right now for the best deals and get exclusive Clarks discounts on your online shopping.

Category: Online Shopping Platform App Downloads:50K+

Key Factors to Consider When Making Online Purchases

When you buy things online, it’s important to be careful and make sure everything goes smoothly and securely. Here are some key things to think about:

• Check the Website or Seller’s Reputation: Look at reviews and ratings to see if other people had good experiences. Make sure there’s no history of scams or unhappy customers.
• Use Secure Payment Options: Make sure the website uses secure payment methods (look for “https://” in the URL and a padlock icon). Consider using credit cards or PayPal for buyer protection.
• Read Product Reviews and Descriptions: See what other people say about the product. Make sure the product description matches what you expect.
• Know the Return and Exchange Policies: Understand the rules for returning or exchanging items. Make sure you can return something if it’s not what you wanted.
• Check Shipping Costs and Times: Find out how much shipping costs, how long it takes, and which company delivers it. Some websites offer free shipping if you spend a certain amount.
• Review Privacy and Security: Read the privacy policy to know how your information will be used. Make sure your details are kept safe.
• Look for Customer Service: Find contact information or customer service options. Good customer service is important if you have any problems.
• Compare Prices: Don’t just pick the first website. Compare prices on different sites to get the best deal.
• Check Warranty Information: If there’s a warranty, see what it covers. This is especially important for expensive or electronic items.
• Verify Authenticity for Branded Items: If you’re buying branded or expensive items, check if they’re authentic and come with the right certificates or guarantees.
• Read the Terms and Conditions: Even though it might be boring, read the terms and conditions. They can tell you important things about your rights and what the seller has to do.

Frequently Asked Questions

1. What are some of the best ways to save on my online shopping? Register on the online site and get early access to their exclusive sales. Do remember to use offer codes available online to keep your pockets from burning.

2. Is it beneficial to use online shopping websites? With online shopping websites, you can scroll through a plethora of options. Users can also avail extra benefits by registering for their various web-exclusive programs.

3. How can I avail of promo codes for my online shopping? Sign up at the respective website and get notifications on exclusive sales. Many websites also give their first-time users some special offers. You can also use promotional codes easily available online.

4. Will online shopping platforms give me refunds for my orders? Each online website has its own return/exchange and refund policy. This policy may vary depending on the product as well. Customers can read through the respective website’s policy to understand the refund liability for their online orders.

This brings us to the end of our list of top online shopping sites in India. In this highly competitive market, new websites are popping up every single day. Currently, there are thousands of trending online shopping sites in India, which makes it tricky for users to choose the one that is safe and customer-friendly But rest assured because we will keep on changing the websites as soon as we spot something trendy or useful for all of you (and us!)

This carefully collated list of the best online shopping sites is composed of online portals that are safe and offer a wide variety of goods. They offer both affordable products and luxury goods without compromising on either. Not only does our list come in handy, but we have other good news for you. Next time you shop online, visit GrabOn first and catch the latest and the best offers and coupon codes for all the websites mentioned above. So why wait? Start shopping!

Vinodkumar Sankranthi

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India is fast moving online. Digital wallets, online shopping and many more. Only regret is that foreign companies are controlling the online space with all the major Indian companies either sold or losing the majority stake. This is sad.

When it comes to purchasing 3D glasses online, it is a good idea to purchase from a place that is exclusive for that category and whos service is best.

People are not aware that scalp therapy shampoos for fast hair growth (obviously with no sulfates, no parabens and no DEA) are a thing. Folks now may enjoy longer hair and experience more options. Surely worth looking into it.

When you’re dealing with alopecia, hair damage, avoiding scalp disorders, fast hair growth, hair and scalp care at large, the same ideas actualize.

In general, you want to steer clear of hair products and treatments that include chemicals such as parabens, DEA or sulfates.

What is good for your hair is healthy for your skin also.

It goes without saying your content here hits the nail in the head for so many reasons. It stays away from the usual traps and pitfalls most fall into: buying horrible alternatives. Greatly appreciated!

Thanks for sharing the sites. Going over each site and comparing products, price is cumbersome job. So better to use the product aggregator sites to do these jobs for you. Few such sites.. Nearbuy.com – Restaurant, Buffets, Spa deals based upon location. PlanetOnSale.com – Shopping deals and price comparator with searching, filtering and sorting. MakeMyTrip.com – Flights deals compare different airline prices. Trivago.in – Hotel deals booking compare hotel prices.

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Traditional Indian Matka or Water Pot for Decor

IKEA 403.495.31 FEJKA Artificial Potted Plant, Indoor/Outdoor, Hanging

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17.5 in. x 78 in. One Way Non-Adhesive Privacy Window Film

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• Return will be processed in either of the following two ways: self return or pick-up. Pick-up process is only available to particular set of orders and not all, hence you have to self return the product in the case where pick-up service is not available. We request you to use a reputed courier with proper tracking number in case of Self Return. Mirraw will not bear the return shipping charges.

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During 2500 BC, India became one of the first places to grow and use cotton for making clothes. Human art forms in Indian temples and monuments are perhaps the main source of information on Indian clothing. Apart from that the rock-cut sculptures, the cave paintings, and remains from the sites of Indus Valley civilization also give a detailed bureau of clothing trends in India.

A large majority of Indian clothing for men and women has evolved from garments like langota, lungi, sari, gamcha, and dhoti. India is the second most populous country in the world and it shows great diversity in its population as well. Clothing in India is greatly influenced by the religion people follow.

The most notable ethnic apparel for men in India is the kurta pyjama. The sherwani is an iteration of the kurta pyjama and is mainly worn during the wedding. However, the kurta pyjama is an iteration of the jama dhoti which was worn by men India in the 19th century. It is still worn regularly by men in rural areas and occasionally by men in urban areas during festive occasions.

Apart from the dhoti , ethnic Indian wear also consists of the sarong which is more commonly known as the lungi. It is a piece of cloth that men drape around the waist and tie it. It is usually worn by Muslim men. But a large majority of men in South and East India can be seen sporting the lungi. It comes in different patterns and colors but the length of the cloth is usually constant.

The sherwani is another Indian ethnic wear. The ethnic name of this garment is achkan. It is essentially a kurta made in the form of a jacket with exposed button, heavy embroidery and needlework. The sherwani flows just below the knees and is usually paired with pants called churidar. As a matter of fact, churidars are also worn by Indian women.

The bandhgala is an iteration of the sherwani. Bandh means closed and gala means neck. The name suggests that the garment sports a closed neck design or what many people like to call as the mandarin collar design. This garment hails from the royal land of Jodhpur. The pants worn with this are baggy throughout the hip and thigh region and grasp the legs tightly. This Indian ethnic wear gain popularity quickly and a large majority of men wear this outfit during festivals, weddings, and special occasions

Sarees are indeed the most popular Indian ethnic wear for women. A saree is basically a long piece of cloth, usually around 10 meters long which is draped around the body in a variety of different styles. Different regions have a special type of saree, for example, Kanchipuram from South India, Paithani from Maharashtra, Benarasi from North India, and Muga Silk from Assam. A blouse is worn with the saree which is called the choli.

The saree is very popular in all parts of India and so is the salwar kameez. The kameez is basically a kurti and the salwar is the lower garment. It is traditionally worn by women in Punjab and hence, it is also sometimes referred to as the Punjabi Suit. There are different iterations of the salwar kameez. The Anarkali suit, palazzo suit, Patiala suit etc. are some of the different kinds of suits available. Dupatta is worn along with salwar kameez. It is called the odani in some parts of India and is mainly used to veil the head in the presence of elders. Change in fashion trends has bought in various types of salwars like dhoti salwar, churidars, Patiala salwars, Afghani Salwars, Palazzo and so on.

Traditional Clothing of India

Traditional Indian clothing depends largely on the religious group that people follow. Followers of Islam probably have the most distinct outfits. Islam guides that men and women must dress modestly. Islamic clothing is all about modesty. Both men and women have certain rules on what they can wear and what they can’t. One distinctive feature of the Islamic pant is that they are airy and comfortable.

Serwal is one of the most prevalent pant types in Muslim culture. A large majority of Muslim men have at least 1 serwal in their wardrobe. The serwal is made from cotton and is mostly worn beneath the thobe. Men can also pair it with a white shirt. The serwal also doubles down as a pyjama. It is very comfortable and can be worn easily at home. It is available in the elastic waist, drawstring waist, or a combination of both. In Islamic culture, the serwal is better known as mikasser.

Muslim men also wear the izar which is an iteration of the lungi/sarong. For Muslim women, the burka, hijab and abaya are staples. The hijab is a cloth which is used to cover the head, the abaya is a free-flowing cloak from head to toe and the burka covers the head and the chest region. Men and women that follow Hinduism wear kurta pyjama and sarees mainly. Regional diversity also comes into play when talking about traditional Indian clothing .

Therefore, the Indian clothing history is very rich and the future of Indian fashion also looks pretty bright with all the fashion designers around. Get the fashion trend outfits at Mirraw online shopping site with amazing options and cool price

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22 Best Online Shopping Sites In India (June 2024)

In 2022 , e-commerce has taken India by storm. Every person knows about it. Most of them have a favourite e-commerce website from which they purchase all kinds of products. Online shopping started with clothing at its core and has now expanded into electronics, beauty products, sports items, groceries, furniture, footwear, and every other category you can imagine.

The e-commerce market size in India stood at $84 billion in FY21 and is expected to reach a $350 billion valuation by 2030. That steep rise will involve major players fighting it out to grab the highest market share. Whatever the future holds, hundreds of online shopping giants are already providing their services in India. Let us talk about some of the top online shopping sites in India that provide a wide range of products at affordable prices.

List of Top 22 Online Shopping Sites in India

On this page:

1. Amazon India

2. flipkart, 6. snapdeal, 9. tatacliq, 10. pepperfry, 11. decathlon, 12. bewakoof, 13. paytm mall, 14. lenskart, 16. limeroad, 17. myglamm, 18. shopclues, 19. the souled store, 20. urbanic, what are the top 3 biggest online shopping sites, which site is the cheapest for online shopping, which is the safest online shopping app.

Do you know that you can also Make Money Through these Sites?

Yes, you have read it right. It is 100% possible to earn through these sites. You just have to share the link of the products from any of these websites and earn an affiliate commission on each transaction placed through your link.

Isn’t it exciting? This process is called affiliate marketing, and thousands and Lakhs of Indians are earning up to ₹1,00,000 /Month doing the same.

Start your affiliate marketing journey with EarnKaro today. It is totally free to start.

Amazon is the biggest online shopping platform in the world, and India is no different. With over 295.8M individual visits per month, Amazon serves a large audience to fulfil their daily needs. The website is a one-stop platform for affordable clothing, gadgets, footwear, watches, luggage, décor, groceries, accessories, and much more. Amazon has expanded its reach in India due to its solid logistical network and unique marketing campaigns. The website is not bound to online shopping and has ventured into the entertainment industry through Amazon Prime Video, Amazon Prime Music, Amazon Audible, and Kindle. The platform provides Prime subscription in India at an affordable rate of Rs. 179/month, providing exclusive benefits to subscribers.

Site Insights :

Founded by Binny and Sachin Bansal in 2007, Flipkart is an Indian-grown online retail platform that truly speaks to the customer’s mindset. The website can be associated with the earliest days of online retail and has over 167.4M monthly visitors. The website provides high-quality products at affordable prices in different categories, including clothing, electronics, footwear, groceries, etc. The company has its yearly flagship sale called ‘The Big Billion Days’ in which it provides branded products to the public at some of the lowest prices on the Internet.

A subsidiary of Flipkart since 2014, Myntra started as a website for personalized gifts in 2007 but quickly developed into a major player in the e-commerce industry. By 2012, Myntra added 350 Indian and foreign brands to its marketplace, which has continued to rise yearly. With its impressive social media following, customer-focused reward program, and irresistible bargains, Myntra currently dominates the online fashion market. The Myntra shopping app was created in 2015 to promote customers’ buying binges even more. Myntra offers a wide selection of apparel, accessories, jewelry, and personal care items and is the ultimate shopping destination for fashion and lifestyle. Go through these best deal websites as you shop to earn some extra cashback.

Meesho provides shopping choices for anything you want at the lowest prices in the market. The platform has a vast inventory of products ranging from apparel to cosmetics to home utility and kitchen products. With over 50 lakh products and 650+ product categories, Meesho will surely have everything you need.

Ajio is an online fashion and lifestyle retail platform that offers trendy, handpicked wardrobe choices at a price never seen before. Founded in 2016, Ajio quickly made a name for itself due to its immersive user experience, unique and fresh shopping choices, and competitive pricing. The company sources its products from many national, international, and indie brands for men, women, and kids under categories like clothing, footwear, beauty products, and accessories. The website also has an in-house label called ‘Ajio Own’ that allows indigenous artists to showcase their talent. ‘Ajio Luxe’ caters to the high-end clients of the website.

One of India’s top four online lifestyle buying sites, Snapdeal was founded in 2010 by Kunal Bahl and Rohit Bansal. Snapdeal offers a huge selection of high-quality and reasonably priced goods on its site. It aims to make it possible for customers to enjoy the satisfaction of achieving their goals through dependable, cost-effective buying. Powered by third-party logistics, Snapdeal’s logistics networks cover more than 96% of India’s pin codes and more than 2,500 towns and cities.

Nykaa is an online retail platform that deals exclusively in beauty and self-care products. The company brings all kinds of brands – domestic, luxury, international, premium, niche, etc. Also, it provides expert advice to consumers alongside more than 72 Luxe and On-Trend Kiosk Stores. Nykaa offers a well-curated comprehensive selection of makeup, skincare, haircare, bath and body, fragrance, grooming appliances, personal care, and health and wellness through more than 2400+ 100% authentic brands.

JioMart is Reliance Fresh and Reliance Smart’s online grocery channel in India, which makes grocery buying even easier. The platform allows you the convenience of shopping for all of your household needs in one place, including fresh fruits and vegetables, rice, dals, oil, packaged food, dairy products, frozen food, pet food, household cleaning supplies, and personal care items.

TataCliq is an Indian online retail platform with a sleek, immersive design that allows customers to easily navigate between categories and brand stores and helps them buffer through a wide selection of womenswear, menswear, kidswear, footwear, watches, and accessories. Users can also check our great offers and get the best prices on various products across lifestyle, fashion, and more.

Pepperfry is an online furniture and home décor platform that provides handpicked products, differentiated designs, curated collections, and so much more. Customers can also get free design consultation and solve all their doubts by visiting one of its 60+ stores across India. Pepperfry provides products like Furniture, Mattresses, Furnishings, Wall Accents, Showpieces, Décor, Wall Art, Indoor Plants, Lamps & Lighting, Serveware, Glassware, Tableware, Bath Essentials, and Homeware from brands like Woodsworth, Mintwud, Mudramark, Hometown, Bombay Dyeing, Swayam, Nilkamal, Godrej Interio, Kurlon, etc.

Through its website and mobile application, Decathlon provides more than 5,000 products suited for a range of 70+ sports. People have a wide selection of play-ready clothing and equipment to pick from. Decathlon covers you no matter what sport you prefer, whether football, running, cycling, fishing, archery, or horseback riding.

Bewakoof is an Indian online shopping platform with a range of 1,00,000+ products. Since 2012, Bewakoof has sold over 2 Crore products under categories like fashion apparel, accessories, mobile covers, beauty, skincare, etc. The brand is known for providing millennial and Gen-Z-appropriate styles and is also the top choice for merchandising from Disney, Marvel, Star Wars, DC Comics, Money Heist, Anime, and much more.

A speedy and practical online shopping platform, Paytm Mall provides over 65 million products, including dairy products, baby products, makeup kits, smartphones, tablets, and laptops. You can also find sarees, kurtas & kurtis, t-shirts, sneakers, sports shoes, and sandals. Paytm Mall works hard to make your online shopping experience more pleasurable and affordable by offering the best-quality goods at the lowest prices in India. Additionally, the website provides its users with seasonal sales, cashback promotions, and limited-time offers.

Founded in 2010, the fastest-growing eyewear company in India is Lenskart. Since then, they have transformed the eyewear market in India with a quickly expanding business that reaches out to over 100,000 clients each month through a unique combination of a strong online business, distinctively designed physical storefronts, and a first-of-its-kind “home eye checkup” service. The platform provides all kinds of eyewear – sunglasses, reading glasses, contact lenses, and powered glasses, in hundreds of styles and brands.

Shopsy is an online retail platform under the umbrella of Flipkart where you can shop for Fashion, Beauty, Mobiles, footwear, and accessories at the best prices. The platform also allows customers to earn money while shopping. The website offers the trendiest items in fashion, the best in mobiles, and top-branded electronics at up to 80% off. Customers can browse over 15 crore product listings on Shopsy and share them with their friends and family members to start earning.

Limeroad is a curated fashion website providing customers with a mélange of fashion and lifestyle with handpicked curations with exclusive offers and discounts. With over 50 million followers, the platform provides the latest styles and trends in women’s, men’s, and kids’ wear. With over 6,00,000+ products and 10,000+ top brands, Limeroad offers something for everyone at its one-stop fashion app. There is no lack of brands on the platform, which includes names like Aurelia, Globus, Allen Solly, Van Heusen, Peter England, Jockey, Flying Machine, and many more.

MyGlamm is a beauty & makeup products online store with premium makeup products that cater to Indian skin tones & needs. Products to stylize and take care of your lips, face, nails, eyes, skin, and hair are available on the website at the most affordable prices. MyGlamm features collections from top brands and artists like Manish Malhotra, Superfoods, POSE HD Makeup, LIT, GLOW, YOUTHfull, POPxo etc.

An Indian e-commerce platform, ShopClues, was created in 2011 as a low-cost online market in India. As India’s first & largest fully managed marketplace, the weekly properties of ShopClues Bazaar—Sunday Flea Market, Refreshing Monday Sale, Triple Value Friday Sale, and Wednesday Brand Bazaar—bring the experience of India’s flea markets online. NRH (National Regional Heritage), another original ShopClues concept, offers an inexpensive glimpse into India’s Cultural Gullies.

Another Indian-based online retailer , TheSouledStore, crafts and curates amazing designs that are printed on a variety of equally stunning products, including t-shirts, phone cases, backpacks, boxers, mugs, socks, badges, pins, hoodies, and more. The quirky items on the website are created and produced to spread joy to your “soul.” The marketplace promotes fandom by offering licensed apparel for Hollywood films, TV shows, sports teams, comedians, and singers, with a large selection of graphic designs on various product types.

A fashion retailer based out of London, Urbanic provides women’s apparel and accessories at excellent prices. Customers can browse their extensive selection of items, which includes tops, dresses, bottoms, beachwear, activewear, and accessories for people of all sizes and shapes. By offering runway-inspired fashions at reasonable rates with uncompromised quality, the brand hopes to alter the game. Urbanic takes a more ethical approach to quick fashion by using cutting-edge technology and a digitalized supply chain.

With such a long list of online shopping websites available at your fingertips, it is a great time to be a shopper. Find anything and everything that you need and want by simply searching for it on the internet. Compare different websites to find the best online deals and make the most of this new phenomenon. Happy Shopping!

At last you can also check out our Video related to this topic.

The top 3 biggest online shopping sites in India are Amazon, Flipkart and Myntra.

Amazon is the most affordable website in India for online shopping.

There are many safest online shopping apps, including Amazon, Flipkart, Myntra, Ajio and Nykaa.

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10 Best Online Shopping Sites in India

The Internet has transformed the way we shop and the process of online shopping is slowly moving into India. Presently, a large number of populations prefer purchasing stuff online. From clothing to grocery, to more, the Indian audience is gaining interest in the concept of online shopping. So, if you too wish to be a part of this evolution and want to know the 10 best online shopping sites in India, then here is a list of all of them.

📖 Table of Contents

Shopping Online – Why is it better than Shopping Offline?

Convenience.

Will any offline store offer you the convenience to shop during midnight? Such great convenience is offered by online stores. Nor you have to wait in long queues; neither have you to travel places to shop for your favorite stuff. Online stores offer the comfort to shop 24 x 7 from your own comfort.

Prices and Deals

Variety of products.

Another topmost reason to shop online is a single site offer products of several brands under one roof. The topmost Indian sites like Amazon, Flipkart, and more offer customers the ease to shop for national as well as international brands in one roof. Such stores offer a wider selection of sizes, colors, designs, brands, and more. This is a lot more that you will not be able to find in the local stores. If one site is not able to offer you with products of your choice then there are numerous others that you can browse right from your place.

Fewer Expenses

Compare for prices and quality.

With online shops, it is convenient to conduct a comparison of products and prices with ease. Online shops offer you the ease to share reviews and information with other online shoppers. This helps to do a better comparison of products and hence you can purchase quality products in just minutes.

Avoid the Hassles of Crowd

Make discreet purchases, buy second-hand items at lowest prices.

If you are looking out a platform that can offer you the convenience to shop for best quality second-hand products at the lowest prices then online shopping is the best solution to go. Even if you want to purchase antique items then online portals can suggest you with the best offerings at the finest prices.

Best Online Shopping Sites in India

1. amazon india.

The company is already a renowned name in foreign nations and established its operation in the country in 2013. It is a giant market leader that holds the maximum population in its grip. You can shop for all types of items on this website. Be it food, clothing, mobiles, gadgets, beauty care, kid’s items, furniture, medicines, and anything else that you can think of!

2. Flipkart

Just like Amazon, even Flipkart is a reliable platform to shop for all types of products. From mobile accessories, gadgets, apparel, electronics, home appliances, and more, this site offers all types of products under one roof. The amazing aspect is that you can find more products at Flipkart than in a mall.

3. Snapdeal

Though the market share occupied by Snapdeal is not as much as owned by the two giants – Amazon and Flipkart, still, it is a renowned and huge company based in India. Being headquartered in Gurugram, Haryana, it is an absolutely Indian site where you can shop for your favorite Indian products at low prices than the offline market. Even the company announces deals and coupons on a regular basis to let customers enjoy affordable and convenient shopping experience.

4. eBay (Now 2GUD)

Update: eBay India was sold to Flipkart and now relaunched as the brand “2GUD”.

Myntra is an online shopping portal in India that has direct competition with similar reputed websites for clothing and apparel.

7. Shopclues

Shopclues is famous to offer products at great deals and discounts. From mobiles, laptops, fashion apparels, electronics, shoes, kitchen, and home products, to appliances, you can shop for these and more other products at Shopclues at greatly discounted prices.

9. Infibeam

It is one of the biggest online retailers for electronics, automobiles, and books. Other than this, you can shop for a range of internet and eCommerce software services from the site. The company was established in 2007 and has been able to gain success in a short time period. Having its offices in Delhi, Bangalore, Ahmedabad, and Mumbai, Infibeam is a trusted platform to shop for good products at discounted prices.

10. FirstCry

With more than 400 brands for kids, you can definitely shop for the best for your kid from Firstcry.

“As an Amazon Associate & Affiliate Partners of several other brands we earn from qualifying purchases.” [ Read More Here ]

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Best Online Shopping Sites in India – 2024

If you just landed on our page, that means that you’re in the mood for shopping and that you’re looking for the best online shopping sites in India. So, where do people shop online? What are the best websites where Indians can shop for any type of product and service?

We’ll answer all that and much more in our very carefully researched article. We’re going to cover the best online shopping sites from all over the country, so you’ll know what’s the most efficient and cheapest way to purchase the things that you desire.

Shopping, especially online shopping, has never been easier than in the 2020s. Everything you want is at a single click of a button away, and while that may be highly efficient, it can also cost you a lot of money if you don’t know where to shop for quality and bargains.

Let’s go over the top 10 best online shopping sites in India, and after reading this article, we’re pretty sure that you’ll become an online shopping expert in no time. Shall we begin?

Top 10 Online Shopping Sites in India

• 1. Amazon – Best Overall 

2. Flipkart – Best Online Marketplace

3. myntra – best for clothing, 4. ajio – best fashion store.

• 5. Snapdeal – Best for Low Prices
• 6. Bookmyshow – Best for Tickets Booking  

7. Pharmeasy – Best Online Pharmacy

• 8. BigBasket – Best for Groceries 
• 9. Nykaa – Best for Beauty Products 
• 10. TATA CLiQ – Best for Electronics 

The list of online shopping sites in India will show you what digital stores to buy from and where you can get the cheapest price available for all the products and services you are looking for. 

Before scrolling down, can you guess which website is India’s leading online shopping platform?

1. Amazon – Best Overall

Amazon is the world’s largest online shopping site, and it comes as no surprise that the company owned and managed by Jeff Bezos is also the number 1 digital store in India.

Jeff Bezos is also the richest person globally, with a net worth of approximately $197.8 billion. Given the large number of unique visitors Amazon has each day, it makes it the go-to place for Indian shoppers nationwide. 

Amazon has become such an essential part of online shopping. You almost can’t imagine how the world looked before this titan took over the global digital marketplace. 

Regardless of the industry, most of the world’s big brands have their official stores on Amazon, just because this is where all the customers are. Sure, they also sell their products and services on their websites, but Amazon brings in a lot more revenue than their own shopping websites.

You can think of Amazon as the Youtube or Facebook for online shopping websites because everybody has heard of this brand and has purchased / or will purchase at least one thing from the platform throughout their lifetime. 

Store Category: Online Marketplace (Electronics, Fashion, Accessories, Books, Perfumes, Hardware, Software and almost anything else you can imagine) 

Total Number of Online Monthly Visitors: 293.77 million 

Current Alexa Rank: 5 

Total Number of App Downloads: 100,000,000+

If you were looking for an online shopping platform in India that has it all, Flipkart is one of the easiest, fastest and safest ways to go. They have everything you need and everything you never even knew you needed.

That’s how complex the range of products and services offered on Flipkart is. Indian shoppers come here for clothing, PC hardware, house appliances, furniture and anything under the sun.

Flipkart’s main popular factor in India is that they offer a vast array of payment options, from credit and debit cards to PayPal, Payoneer, and e-wallets. The more payment options a platform provides, the more users it will attract because people love the idea of having options to choose from.

You can also buy gift vouchers to give your friends, which can be awesome birthday gifts, especially if you never know what to get them. This way they’ll be able to buy whatever present they want with the gift card you gave them. 

Store Category: Online Marketplace (Electronics, Fashion, Accessories, Automotive, Hardware and loads of other products and even services) 

Total Number of Online Monthly Visitors: 176.93 million 

Current Alexa Rank: 10 

If there’s a place where Indian shoppers go to buy some of the latest and most fashionable clothes and accessories, that place is Myntra! It’s almost a staple of Indian society by now to buy clothes from the country’s biggest fashion online shopping website.

On Myntra, you can buy anything ranging from international clothing brands, local brands, hair products, makeup and anything a person needs to look their best for a special event, or just for wearing a stunning daily attire.

The platform constantly adds new brands, which is a big plus and their return policy is super-friendly. These two factors are why people in India prefer Myntra above any other online fashion store. 

Don’t forget to be on the lookout for their weekly promotions and super discount coupons. They always have something on sale, so you might as well get it at an affordable price. 

Store Category: Fashion

Total Number of Online Monthly Visitors: 36.42 million 

Current Alexa Rank: 85 

Total Number of App Downloads: 50,000,000+

Ajio is one of the relatively new players in the Indian online shopping industry. It already shows a lot of potentials, being the second most popular digital fashion store.

It offers clothing, footwear, accessories and any new fashion statement that manages to gain worldwide popularity. If celebrities in Hollywood and Bollywood are wearing it, you’re most likely to find it on Ajio in the shortest time possible.

They work fast and try to add new big brands to their online portfolio to keep up with the latest fashion trends that are constantly changing rapidly. 

Another thing that sets them apart is their desire to appeal to both the Indian public and international buyers that land on their page. They’re available in almost all languages through Google Translate’s instant page translation feature, making it even easier for shoppers from other countries to palace an order.

Of course, they do not ship worldwide, but they do ship in many other countries and regions through their official partners.

Indian shoppers prefer switching between Ajio and Myntra to find the best online deals on the best digital clothing stores. In the end, it’s just a matter of taste and platform preference. 

Total Number of Online Monthly Visitors: 19.16 million 

Current Alexa Rank: 203 

Total Number of App Downloads: Not disclosed 

5. Snapdeal – Best for Low Prices

Snapdeal, as its name suggests, is a place where Indian shoppers come to find the best online deals for electronics, fashion, accessories, hardware, software and anything else they are interested in at that specific moment.

If you’re looking to purchase something for a reasonable price, Snapdeal’s platform will help you get a better idea about costs for the product category you are interested in.

Not only that, but they’ll also offer pretty precise suggestions following your order. Let’s say you’ve already added a mink coat to your shopping cart. Snapdeal’s algorithms will match your selection with something that was already ordered by other shoppers interested in the same product.

They can even suggest a pair of shoes or a hat that goes with the coat you have selected, making online shopping much easier for men.

Similar to the Amazon Prime service, Snapdeal has launched Snapdeal Gold which offers users free shipment and even 24-hour delivery, based on the region you are ordering from and the product’s availability. It’s one of the most promising online shopping sites in India today. 

Store Category: Online Marketplace (They sell Electronics, Fashion, Accessories, Hardware, Software and a lot of other various products)

Total Number of Online Monthly Visitors: 18.23 million 

Current Alexa Rank: 84 

6. Bookmyshow – Best for Tickets Booking

Looking to go to a concert, or perhaps you want to see the latest Hollywood and Bollywood movie releases? Look no further than BookMyShow, because this is the palace that has it all.

If you can’t find a ticket for the show you are interested in on BookMyShow, that means that you probably shouldn’t go to that event anyway. 

BookMyShow is the number 1 website for buying tickets for all sorts of events. Everybody in India knows that if you want to see the latest movies, theatre plays, concerts, or entertainment events, you go to this platform to check out the prices.

One thing that makes this website the most popular in India is the variety of payment options available for users. Since the COVID-19 pandemic hit the world, and India especially, more and more people are eager to attend live events and shows.

This desire has only increased BookMyShow’s website traffic, making it an even bigger player in India’s online shopping sector.

Store Category: Online Tickets (Movies, Theatre, Concerts, Shows and Entertainment ticketing buying service) 

Total Number of Online Monthly Visitors: 14.95 million 

Current Alexa Rank: 77 

Total Number of App Downloads: 10,000,000+

We’ve already reached the no. 7 spot in our TOP 10 best online shopping sites in India, and this platform is unique.

Pharmeasy is one of those websites that immediately gives out an innovative and friendly vibe. They want to revolutionise the way people look at medicine and how they purchase their pills, medication and supplements.

Pharmeasy makes it extremely easy for any new user to check out all the latest pills, medicine, and supplements available for purchase, based on their illness or medical condition.

This platform is an e-pharmacy and a pioneer in India to bring the medical sector into the 21st century. You can book online doctor appointments, order medicine and receive it right at your doorstep, all these services being provided at very affordable prices.

In COVID-19 times, e-pharmacy is extremely important, so such an online shopping site is so popular nowadays. Everything is secure and discrete, and you don’t have to worry about revealing personal medical information to anyone.

Store Category: Online Pharmacy and Supplements

Total Number of Online Monthly Visitors: 12.75 million 

Current Alexa Ranking: 684 

Total Number of App Downloads: Undisclosed 

8. BigBasket – Best for Groceries

BigBasket, just like the brand’s name says, it’s all about creating a big virtual basket that will be delivered to you in just a matter of minutes. Sure, delivery times may vary based on your location and the size of your order, but they rarely fail to deliver your goods in less than 2-3 hours.

It’s the beauty of living in the digital age. You can order anything you want from a grocery store, and you will have it on your kitchen table the same day.

While most people stay at home to avoid the coronavirus pandemic, a home-delivery service for groceries couldn’t have come at a better time. You can have all the ingredients to prepare your favourite dish without having to spend a single minute driving to the store and browsing around the aisles.

BigBasket has made it extremely easy to shop for food online, and more Indians are hopping on board this bandwagon. Why waste so much time shopping and carrying all those heavy bags when you can have them delivered to your doorstep for the same price (and sometimes even cheaper!)?

Store Category: Online Grocery (Buy food, beverages and any other items you would regularly find in regular stores) 

Total Number of Online Monthly Visitors: 9.93 million

Current Alexa Rank: 419 

Total Number of App Downloads: 10,000,000+ 

9. Nykaa – Best for Beauty Products

Nykaa has managed to carve a name for itself on the Indian online fashion scene in record time. Given India’s enormous appetite for fashion and trendy clothing, it’s not surprising to see the third platform of this kind in the top 10.

This is where Nykaa comes into play. While it may be the smallest of India’s top 3 fashion websites, its future is promising due to its fresh approach and unique design.

Their platform is user-friendly, and almost anyone can purchase clothing straight from the get-go without going through countless ads. Another thing that separates them from the pack is that they have an ideal social media strategy.

They have a blog and a very popular Youtube challenge where they advertise their products, interact with their users, and offer tips and tricks for people who want to make fashion statements.

You can also buy cosmetics, makeup, and other beauty products at high-quality and reasonable prices. Nykaa is an extremely promising online shopping site in India, and more and more people are starting to notice it. 

Store Category: Online Fashion Store (Clothing, Footwear, Accessories, Apparel) 

Total Number of Online Monthly Visitors: 10.39 million

Current Alexa Rank: 673 

10. TATA CLiQ – Best for Electronics

Tata CLiQ is the last addition to our list of best online shopping sites in India, but this doesn’t mean it’s not just as good as the other platforms we’ve already talked about.

Tata CLiQ is unique in the way it shows its products and services, and it has a very diversified array of things you can buy and sell.

If you’re looking for high-quality electronics and household appliances, this should be one of your first stops. You can also find many clothing options, not necessarily from the biggest brands, but still fashionable.

Being a platform under the TATA brand, you can also rest assured that they’ve got you covered. Their payment options are highly-secured, and your transactions are safe from cyber-attacks.

That’s what makes it one of India’s most popular online shopping sites, and the chances are that it will quickly climb up the ranks. Being backed up by such a vast corporation can only help the CLiQ digital store to gather more users in the upcoming period. 

Store Category: Online Marketplace (Electronics, Fashion, Accessories and loads of other products and services are made available on the shopping platform)

Total Number of Online Monthly Visitors: 8.09 million 

Current Alexa Rank: 674 

After viewing India’s best online shopping sites, what would you say is your favourite digital store? What website made you feel like you were walking inside an actual brick-and-mortar shop?

Where did you feel like you were using a safe and secure platform for online shopping? Were you comfortable adding your credit card details for payment? Or did you prefer to pay the order upon arrival? 

What features did you find the most attractive about an online shopping site, and what did you dislike? 

It’s important to ask yourselves these questions to make the best possible decisions when using online shopping websites in India. 

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18 Best Online Shopping Sites In India For Clothes (2024)

The thriving eCommerce scene in India has witnessed a surge in online shopping platforms, making it challenging to pinpoint the right ones. If you find yourself grappling with the dilemma of finding the best online shopping sites for clothes in India, worry not! In this detailed blog post, we’ve curated a list of top-notch eCommerce platforms that stand out for offering trendy and comfortable clothing with fantastic discounts.  

If we talk about the current landscape of eCommerce, it is dominated by the apparel sector, catering to the evolving preferences of the average Indian consumer. Beyond clothing, sectors like food, beauty, electronics, and books have experienced substantial sales growth, contributing to the remarkable expansion of India’s eCommerce industry. Statistically speaking, reports from Redseer and other reputable institutes project an annual growth rate of 27%, with the industry reaching $163 billion by 2026 and an impressive $350 billion by 2030.  

Now, talking about the specifics of our comprehensive blog post, you’ll discover a diverse range of eCommerce platforms renowned not only for their extensive clothing collections but also for their offerings across various product categories. This curated list aims to eliminate any confusion, providing you with a clear roadmap for purchasing your clothes and availing of enticing deals to maximize your savings.  

Table of Contents

18 Best Online Shopping Sites in India for Clothes

India has a range of great clothing websites to choose from, but it can be a bit tricky to find the right one for your needs. These brands are well-known for their fast delivery and affordable prices, making them top choices for online clothing shopping in India. In this article, we’ll explore these popular sites to help you make an informed decision about which platform is the best and why. Keep reading to learn more.

Be it men, women or kids, Myntra caters to the needs of everyone! Find T-shirts, shirts, trousers, kurtas, tops, dresses, shorts, skirts, ethnic wear and a lot more at an affordable price on this platform. Head over to your favorite section and shop by applying the Myntra coupon and promo codes to get them at a discounted price.

Categories: Men, Women, Kids, Accessories, Beauty, and Home & Living

 What We Liked?

• Enormous collection of fashionable and trendy clothes
• Affordable Prices
• Style suggestions
• Easy to navigate
• Quick and easy return/refund

Categories: Men, Women, Kids, Indie and Home and Kitchen

What We Liked?

• Ajio’s Luxe offers luxury brands
• Polite and helpful customer service
• Genuine and high-quality products
• Has sale most time of the year

Their free Prime deliveries are still unmatched, and they are considered one of the best cheap online shopping sites in India for clothes . At Amazon, you can buy clothes from local artisans as well as from some of the popular Indian brands. Besides, they host various sales events on their website. Make sure you check for the upcoming Amazon sales in India.

Categories: Men’s, women’s, footwear, beauty, skincare, accessories, handbags, luggage, and much more

• Lightning-fast deliveries
• The ‘Amazon Pay Later’ option helps shoppers buy now and pay later
• You can use the website for other very useful purposes
• Affordable and high-quality products

4. Flipkart

Categories: Men’s, women’s, kids, and more

• You receive SuperCoins after all your purchases that you can use to save money on any purchase
• All their items have extremely cheap prices
• A variety of premium and local clothing brands
• No extra charge for delivery

5. TATA CLiQ

TATA CLiQ is an Indian e-commerce service that sells clothing from Indian and international brands. They have over 800 apparel brands on their portal, including 50 premium brands that can be found exclusively only on their portal. Apart from these brands, you can also find a humongous collection of designer clothes at the online store from some of the most notable fashion designers.

The designs can be a little expensive. That’s why TATA CLiQ offers discounts via their dedicated ‘Offers and Promotions’ page to help you save some money. With affordable prices, quick delivery, and an excellent customer support team, they have earned a well-deserved mention in the list. Here are some categories that you can expect at the store.

Categories: Men’s Fashion, Women’s Fashion, Kid’s Fashion, Beauty, Jewellery

• Easy user interface
• EMI options available for payment
• Easy and quick refunds through QUiQ Exchange
• Free return pick up

6. LimeRoad

From ethnic to modern, Limeroad has a variety of styles for people to try. When shopping on their site, don’t forget about using LimeRoad coupons . They also have a lenient return policy, so in case you don’t like any of their clothes, you can visit their website to return the product. Lastly, by shopping from their app, you can receive LR credits to save more on purchases.

Categories: Top wear, Bottom wear, Home, Accessories, Footwear

• Exclusive Scrapbook Feature that helps users earn rewards
• Has national as well as international brands
• User interface consists of ample of filters for better search results

Whatever your fashion needs are, ZARA has got your back with over 40,000 unique designs. Their collection of apparel includes linen, blazers, jumpsuits, shirts, shorts, and much more. In addition to an enormous collection, they also introduce a new collection every quarter. So, get ready for the next season with ZARA offers from GrabOn.

Categories: Woman, Men, Kids, Beauty

• One stop shop for environmentally sustainable fashion
• Frequent collection update to provide the latest styles from around the world
• Unique, out-of-the-box styles that most brands would not dare create
• Available only on the ZARA website and app

Be it pastel colours for summer or bold colours for winter, H&M manufactures the prettiest collection of clothes for every season. And, once you start wearing their clothes, you will surely fall in love with the brand! Although the items are available at reasonable prices, use the deals and discounts of H&M to save some extra cash.

Categories: Men, Women, Baby, Kids, Sports, Home

• Fast fashion brand that offers variety of option throughout the year
• A membership program that gives exciting benefits and offers
• Provide comprehensive details about each product
• Product list images are interchangeable between “models” and “only products”

9. Lifestyle

One of the standout features of the online store is its commitment to offering a seamless and hassle-free shopping experience, both in its offline as well as online store. With a strong presence across 77 stores in 44 cities, Lifestyle caters to fashion enthusiasts across the country. The brand’s dedication to excellence has earned it numerous accolades. Additionally, Lifestyle frequently offers discounts on its collections that you definitely shouldn’t miss.

Categories: Men, Women, Kids, Shoes & Bags, Beauty, Home & Living

• An extensive collection of ethnic wear as compared to others mentioned in the list
• Biggest collection of Plus size clothes, you could find sizes up to 4XL
• You can easily save products for a later date with the Wishlist feature
• Offers and promotions throughout the year

10. Marks and Spencer

But the good news is that whether you are a new or existing user, you can save money by availing deals that Marks and Spencer has in store . Their membership program and festive sales are some other ways of increasing on your savings. So, if you are searching for some new clothes, be sure to visit Marks and Spencer’s online store. You won’t regret it.

Categories: Men, Women, Lingerie, Footwear, Kids, Home, Beauty

• “Inspire Me” section helps shoppers figure out a complete look
• Offer an affordable line of clothing while maintaining superior quality and style
• Free delivery on orders above Rs 999/-
• No questions asked 35 days return policy

Expect western styles for different occasions, moods and body types at prices that would never hurt your pockets. All the clothes are sustainable and developed with proper sizing for a long time to perfectly fit the woman. The brand consciously chooses to make its products via the methods of reduce, reuse and recycle to promote ethical fashion

Categories: Tops, Bottoms, Dresses

• Exclusive gift collection
• You can replace or get a refund in under 7 days for any order from IS.U.
• Great destination to buy floral printed clothing
• Enticing discounts for first time users

12. Bewakoof

Everyone desires to purchase quality products, but if you are constrained by a limited budget, you may not be able to acquire the items you need. For such prospective buyers, the brand provides discounts when Bewakoof coupon codes are applied during the final payment. What’s more, the platform is also open up for sellers with cool and quirky products.

Categories: Men, Women, Accessories, Official Merch, Bewakoof Air

• Bewakoof offers customizable T-shirts, so people can design their own clothes
• Unique designs of clothing
• Has one of the highest numbers of T-Shirt collections on the internet
• Fanbook feature helps people with assistance on what to buy

13. Fable Street

The brand’s proprietary tailored fit algorithm, which allows customers to achieve a perfect fit with just three self-measurements, is one of the many great features. This personalized approach to sizing highlights the brand’s commitment to making each woman feel her best. The store ensures that its clothing caters specifically to the unique needs of Indian women.

Categories: Tops, Dresses, Livin Pants, Trousers, Shirts, Jackets & Suits and more

• Practical fashion wear
• Plethora of designs
• Personalized size fit guide
• Accessible and responsive customer support

The brand is a well-established sportswear brand known for delivering top-quality products at budget-friendly prices. To maximize savings on your favorite items while shopping online, take advantage of Nike’s promo codes and discounts, making it easier to stay stylish without breaking the bank. Remember to avail these offers only from trusted coupon websites.

Categories: Men, Women, and Kids

• Offer durable and comfortable to wear
• Modern and sleek designs with a focus on aesthetics
• Popular choice among athletes and casual consumers alike
• App exclusive benefits for registered users

15. Utsavfashion

Categories: Men, Women, Kids, Jewellery and more

• Stitching gives a comfortable and elegant fit
• Reasonable prices and excellent customer service
• Outstanding quality and unmatched designs make these clothes perfect for special occasions like weddings or other formal events
• Style edits to suggest the trending fashion

16. Gunj Fashion

Categories: Salwar Kameez, Sarees, Suits, Kurtis, Gowns and more

• Unique designs and vibrant colors
• Enticing offers for all first time shoppers
• Free shipping option available
• Rolls out all ongoing trends on their social media platforms

17. Ninecolours.com

With the launch of its men’s collection the platform is emerging as a prominent fashion destination for traditional wear. Expect a well curated collection of kurtas, churidars, dhoti and more for men. You can also find cotton turbans for your little ones to wear. The products on the platform may cost you handsomely, but they are worth your money.

Categories: Designer Sarees, Sharara Suit, Party Gown, Kurti, Lehenga Choli and more

• Clothing requires minimal maintenance
• Usage of high-quality material
• Versatile designs that are worth any occasion
• Best destination to shop for celebrity traditional looks

18. Redwolf

Also, you can make payments using credit cards, debit cards, and other preferred UPI apps. What’s so exciting is that they are offering exclusive deals and discounts to the customers. You can find all these deals on the ‘Sale’ page from their official website. One can avail the Redwolf coupons to get up to 75% off on the desired shirts and other items.

Categories: Men, Women, Artist Merch, Accessories, Characters, Clothing

• Themed collection
• We love the quality of the clothing that the Redwolf indie clothing label has to offer
• Merchandise based on all popular online trends
• Can place bulk orders

How to Successfully Shop Online for Clothes

When you’re shopping for clothes online, here are some important things to consider for a good experience:  

• Size: Make sure to check the size charts on the website to pick the right size. Reading customer reviews can give you an idea of how the clothes fit in real life.  
• Return Policy: Know the return policy of the online store. Check if they allow returns and exchanges and understand how the process works.  
• Fabric and Material: Pay attention to the fabric and material info. Read about the texture, thickness, and care instructions to make sure the clothes match what you’re looking for.  
• Reviews and Ratings: Customer reviews and ratings are helpful. They can tell you about the quality, fit, and overall satisfaction of other people who bought the same item.  
• Secure Payment: Use secure payment methods to protect your financial information. Make sure the website has trusted payment options and a secure connection.  
• Shipping: Be aware of shipping costs and how long it will take for your order to arrive. Some places offer free shipping or faster options.  
• Authenticity and Brand Reputation: Stick to well-known online stores and brands to make sure you’re getting authentic products. Check out the brand’s reputation and what other customers say about them.  
• Promotions and Discounts: Look for deals or discount codes to save money. You can subscribe to newsletters or follow social media for updates on sales.    
• Mobile-Friendly: Check if the online store’s website or app is easy to use, especially on your phone. A user-friendly interface makes the whole shopping process smoother.  
• Hidden Costs: Be aware of any extra costs like taxes or import fees. Knowing the total cost upfront helps you avoid surprises at checkout.  
• Order Tracking: After you buy something, use any tracking tools the store provides to keep an eye on your order’s shipping progress.

How To Avoid Scam While Shopping Online?

These are some of the best online shopping websites that you can trust, however with the recent rise in online scams and phishing websites educating oneself on online fraud is necessary. Here are some ways to avoid getting conned while shopping on the internet: –

• Website Reputation and Reviews: Before making a purchase, research the online shopping website’s reputation. Look for customer reviews and ratings on reliable platforms like Trustpilot or Google Reviews. Positive reviews and a good overall rating can be indicative of a trustworthy website. Additionally, check for any negative feedback or complaints about the site to gauge its credibility.
• Secure Payment Methods: Always opt for secure payment methods when shopping online. Reputable websites offer various secure payment options such as credit/debit cards, digital wallets, and net banking. Avoid websites that insist on unconventional payment methods or ask for sensitive information like your Social Security number.
• Check Website Security: Ensure that the website you’re using is secure. Look for “https://” in the website URL, which indicates a secure connection, and a padlock icon in the browser’s address bar. This encryption helps protect your personal and financial information from potential hackers.
• Verify Seller Information: Pay close attention to the details of the seller or the online store. Legitimate websites usually provide contact information, including a physical address and customer support email or phone number. Check if the seller has a presence on social media platforms, and review their communication for professionalism and responsiveness.

Frequently Asked Questions

1. Are there any loyalty programs or reward systems offered by these online shopping websites to help buyers save money? Yes, many websites offer loyalty programs, discounts, and cashback rewards for regular shoppers.

2. What should I do to stay updated on exclusive deals and sales on these clothing websites? Subscribe to their newsletters or follow their social media accounts to receive notifications about upcoming sales and offers.

3. Are there any student discounts available for clothing purchases on these online shopping websites? Some websites do offer student discounts; verify eligibility and check the terms and conditions for availing them.

4. Which website is best for shopping clothes in India? The best website for shopping clothes in India depends on your preferences. Popular options include Amazon Fashion, Flipkart, Myntra, and Ajio, offering diverse choices and competitive prices.

5. Where can I find cheap clothes online in India? To find affordable clothes online in India, check out budget-friendly options on platforms like Myntra, Lifestyle and Tata CLiQ, known for their competitive prices and trendy selections.

Final Thoughts

Are you planning to upgrade your wardrobe with trendy clothes or surprise your loved one with an enchanting dress? If your answer is yes, you have landed in the right place. With the help of the above-mentioned brands, you can definitely find what you are looking for.

Indulge in a world full of fast fashion and beautiful clothes. Browse through this list of fabulous clothing brands and buy some chic yet modern apparel without stepping out of your house. Lastly, comment below if you want us to include any other top brand in the list. Till then, keep shopping!

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How To Start An Online Boutique (2024 Guide)

Published: Jun 25, 2024, 2:53pm

Reviewed By

Table of Contents

Step 1. decide on a niche, step 2. set up your legal entity, step 3. make a business plan, step 4. source suppliers and/or materials, step 5. create an online store, step 6. market your online boutique, frequently asked questions (faqs).

eCommerce sales in India will reach INR 4,416.68 billion in 2024. With more people buying online than ever, starting a boutique is a great side hustle or full-time business idea. Getting started is easy, but having all the pieces in place for a successful store takes time. In this guide, we’ll walk you through how to start an online boutique so you can quickly launch your new business.

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A niche is a specific type of product you focus on. When starting an online boutique , choosing a niche is important so you can stand out in the enormous sea of e-commerce businesses. Research and figure out what type of products you want to sell. Consider your interests, what’s popular in the market, and which gap you can fill.

Some niche ideas include:

• Cashmere clothing and gifts
• Vintage-style costume jewelry
• Children’s wall art
• Plants and gardening tools
• High-end stationery
• Ship and boat model kits
• Custom-fitted shapewear

One of the entrepreneurs’ biggest mistakes when deciding on a niche is chasing saturated markets. The niche you choose needs a captive audience, but yours must have an edge to compete in a dominant category. How will your products differentiate from the hoard of the same products sold by other boutiques?

Before choosing a name, checking to see if the domain is available is best. You can do this using a site such as GoDaddy. Otherwise, you can check its availability but wait to purchase the name in step five through your e-commerce platform.

The name you choose must be easy to spell, memorable, and catchy. While you can choose a domain name ending in something other than .com, it’s easier for customers to remember your site when using .com instead of .biz or .info.

Setting up your legal entity will determine how you’re taxed and your liability as the online boutique owner. Small businesses’ most common legal entities are sole proprietorships and limited liability companies (LLCs) .

Sole Proprietorship: As the name suggests, this is a business owned by a single person. No paperwork is required to set up a sole proprietorship, but you must register your business with the state and get a tax ID. This is the simplest way to set up a business, but you’re personally liable for any debts the business accumulates.

LLC: An LLC offers some liability protection for the owner, and it’s easier to get bank loans and other funding as an LLC than as a sole proprietorship. To set up an LLC, you must file Articles of Organization with your state and get an employer identification number (EIN) from the IRS. Most states offer this ability 100% online with little wait time to incorporate. You can also use an online business filing company, such as BetterLegal or Inc Authority, to do the filing.

Many small business owners skip the step of creating a business plan. While not required, it’s a good idea to have one in place to track your progress, determine the feasibility of your boutique, understand both your customer and competition, pivot and secure financing.

Your business plan can include sections such as:

• Executive Summary
• Business Description
• Products and Services
• Market Analysis
• Target Market
• Marketing Plan
• Financial Plan
• Business Structure and Ownership
• Legal Requirements
• Operations and Management

Finding reliable product suppliers for a price you can afford is half the battle of running an online boutique. Find a supplier or wholesaler who offers quality products, on-time delivery, and excellent customer service.

To find suppliers, search for terms such as “wholesale” or “product supplier” and include the type of product you’re looking for, such as “clothing supplier.” You can also attend trade shows in your industry to meet with suppliers and get product ideas.

Sources for products include:

DHgate can be a great source of wholesale goods for your boutique.

To establish your store, you first need an e-commerce platform. You can either use a hosted platform, a turnkey solution that includes everything you need to launch and maintain your store, or an open-source platform requiring a bit more technical know-how to set up and maintain. Open-source platforms provide far more customization options than what you’d find with a hosted platform.

The platform you choose will determine the features and functionality of your store, so it’s essential to choose one that offers the features you need to run your business. Read our e-commerce platform guide for recommendations.

We’ll show you how to set up a Shopify boutique for ease. It offers a free 14-day trial.

• Go to Shopify.com and create an account
• Install product apps (e.g., print-on-demand apps)
• Select a theme and customize it with your branding
• Add products
• Add, delete and customize web pages
• Organize your menu
• Set up a custom domain name
• Set up shipping
• Create a test order
• Choose a plan and publish

Please note that while creating an online boutique with Shopify’s free 14-day trial is free, you will need a plan for your site to be professional, with its own custom domain name and ad-free hosting. This is the case for every quality e-commerce site builder, including Weebly, Wix, Squarespace, and WordPress.

Now that your online store is up and running, it’s time to start marketing it. There are several ways to market an online store, and the best approach depends on your budget, target market, and goals.

Typical marketing strategies for online stores include:

• Search engine optimization (SEO)
• Paid advertising (Google Ads, Facebook Ads, etc.)
• Social media marketing
• Content marketing
• Email marketing
• Affiliate programs
• Influencer marketing
• Loyalty programs (create buzz through existing clients)
• Trade shows
• Press coverage

How much does it cost to start an online boutique?

The cost of starting an online boutique varies depending on the type of business structure you choose, your product, the platform you use for your store, and the marketing strategies you employ.

How long does it take to start an online boutique?

Getting your online store up and running typically takes about four to six weeks. However, this time frame can vary depending on the platform you choose and your level of technical expertise. If you’re dropshipping, you can have your site live in as little as a weekend.

What are some ways to drive traffic to my online boutique?

Some ways that you can ensure that your online boutique gets seen by the customers that you want to attract include using the right keywords to keep your store at or near the top of the search engine results pages keeping a constant presence on social media outlets, work with social media influencers, create or pay for relevant, helpful content that draws customers to your pages and keep up with your current customer with emails and promotional deals.

Can I run a business from my home?

Yes, you can run a business from your home. Many small businesses start this way. But remember that you may need to comply with local zoning laws and regulations, so be sure to check with your city or county about any restrictions before you get started.

How can I start a clothing business with no money?

One option for starting a clothing business with no money is to dropship products. Dropshipping is a type of e-commerce in which you don’t keep any inventory on hand but instead order products from a supplier as orders come in. When a customer places an order, you simply contact your supplier to have the product shipped directly to the customer. This eliminates the need for any upfront investment in inventory.

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Kathy Haan, MBA is a former financial advisor-turned-writer and business coach. For over a decade, she’s helped small business owners make money online. When she’s not trying out the latest tech or travel blogging with her family, you can find her curling up with a good novel.

Kelly is an SMB Editor specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an editor and strategist covering small business marketing content. She is a former Google Tech Entrepreneur and she holds an MSc in International Marketing from Edinburgh Napier University. Additionally, she manages a column at Inc. Magazine.

Rob is an SMB writer and editor based in New Jersey. Before joining Forbes Advisor, he was a content producer at Fit Small Business. In that role, he was responsible for writing, editing, and strategizing content geared toward small business owners. Before that, he worked at PCMag as a business analyst.