example of a hook in an essay

Essay Writing Guide

Hook Examples

Last updated on: Jun 28, 2024

Hook Examples: How to Start Your Essay Effectively

By: Nova A.

15 min read

Reviewed By: Jacklyn H.

Published on: Feb 19, 2019

Tired of getting poor grades on your high school or college essays? Feeling lost when it comes to captivating your professor's attention?

Whether you're a high school or college student, the constant stream of essays, assignments, and projects can be overwhelming. But fear not!

There's a secret weapon at your disposal: hooks. 

These attention-grabbing phrases are the key to keeping your reader hooked and eager for more. In this blog, we'll explore powerful essay hook examples that will solve all your essay writing concerns.

So let’s get started!

On this Page

What is an Essay Hook?

An essay hook is the opening sentence or a few sentences in an essay that grab the reader's attention and engage them from the very beginning. It is called a " hook " because it is designed to reel in the reader and make them interested in reading the rest of the essay.

The purpose of an essay hook is to:

• Grab the reader's attention from the very beginning
• Create curiosity and intrigue
• Engage the reader emotionally
• Establish the tone and direction of the essay
• Make the reader want to continue reading
• Provide a seamless transition into the rest of the essay
• Set the stage for the main argument or narrative
• Make the essay memorable and stand out
• Demonstrate the writer's skill in captivating an audience

Check out our complete guide on how to start an essay here!

How to Write a Hook?

The opening lines of your essay serve as the hook, capturing your reader's attention right from the start. Remember, the hook is a part of your essay introduction and shouldn't replace it.

A well-crafted introduction consists of a hook followed by a thesis statement . While the hook attracts the reader, the thesis statement explains the main points of your essay.

To write an effective hook, consider the following aspects:

• Understand the nature of the literary work you're addressing.
• Familiarize yourself with your audience's preferences and interests.
• Clearly define the purpose behind your essay writing.

Keep in mind that the hook should be directly related to the main topic or idea of your writing piece. When it comes to essays or other academic papers, you can employ various types of hooks that align with your specific requirements. 

Learn more about Hook Statements in this informative Video!

Hook Sentence Examples

To give you a better understanding of the different types of essay hooks, we will be discussing essay hook examples.

Question Hook

Starting your essay by asking a thought-provoking question can be a good way to engage the reader. Ask your reader a question that they can visualize. However, make sure to keep your questions relevant to the reader's interest. Avoid generalized, and yes or no questions.

Rhetorical questions make up good hooks.

• “How are successful college students different from unsuccessful college students?”
• “What is the purpose of our existence?”
• “Have you ever wondered whether Hazel Grace and Augustus Waters would have been still together if he didn’t die of cancer?”
• "Ever wondered what lies beneath the ocean's depths? Dive into an underwater adventure and uncover the wonders of the deep sea."
• "Have you ever pondered the true meaning of happiness? Join us on a quest to unravel the secrets of lasting joy."
• Ready to challenge your limits? How far would you go to achieve your dreams and become the best version of yourself?"
• "Curious about the future of technology? Can you envision a world where robots and humans coexist harmoniously?"
• "Are you tired of the same old recipes? Spice up your culinary repertoire with exotic flavors and innovative cooking techniques."
• "Are you ready to take control of your finances? Imagine a life of financial freedom and the possibilities it brings."
• "Ever wondered what it takes to create a masterpiece? Discover the untold stories behind the world's most celebrated works of art."

Quotation Hook

A quotation from a famous person is used to open an essay to attract the reader's attention. However, the quote needs to be relevant to your topic and must come from a credible source. To remove any confusion that the reader might have it is best to explain the meaning of the quote later.

Here are the quotes you can use to start your essay:

• “Education is the most powerful weapon you can use to change the world.”
• If your topic is related to hard work and making your own destiny, you can start by quoting Michael Jordan.
• “Some people want it to happen; some wish it would happen; others make it happen.”
• The only way to do great work is to love what you do." - Steve Jobs
• "In the middle of difficulty lies opportunity." - Albert Einstein
• "Don't watch the clock; do what it does. Keep going." - Sam Levenson
• "Believe you can and you're halfway there." - Theodore Roosevelt
• "The best way to predict the future is to create it." - Peter Drucker
• "The harder I work, the luckier I get." - Samuel Goldwyn
• "Don't let yesterday take up too much of today." - Will Rogers

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Statistic Hook

Here you use statistical data such as numbers and figures, percentages, etc. to hook the reader. This is mostly used in informative writing to provide the reader with new and interesting facts. It is important to mention the source.

• “Reports have shown that almost two-thirds of adults in the United States of America have lived in a place with at least one gun, at some point of their life.”
• Another persuasive essay hook example about people’s psychology and lying is mentioned below:
• “It is noted by Allison Komet from the Psychology Today magazine that people lie in every one out of five conversations that last for at least 10 minutes.”
• "Did you know that 8 out of 10 entrepreneurs fail within their first year? Discover the secrets of the successful 20% and defy the odds."
• "According to recent studies, people spend an average of 2 hours and 22 minutes on social media every day. Is it time to reevaluate our digital habits?"
• "Did you know that over 75% of communication is non-verbal? Explore the power of body language and unlock the secrets of effective communication."
• "Research shows that 1 in 4 adults suffer from mental health issues. It's time to break the stigma and prioritize our well-being."
• "Did you know that nearly 70% of consumers rely on online reviews before making a purchase? Build trust and boost your business with positive feedback."
• "According to recent data, the global e-commerce industry is projected to reach $6.38 trillion by 2024. Don't miss out on the digital revolution."
• "Did you know that 80% of car accidents are caused by distracted driving? Let's put an end to this dangerous epidemic."

Anecdotal Hook

An anecdote is a short story relevant to the essay topic, illustrated to gain the reader’s attention. This story can be derived from a personal experience or your imagination. Mostly, an anecdote is humorous; it makes the reader laugh and leaves them wanting to read more.

It is mostly used when writing narrative or descriptive essays.

If you are a non-English speaker and call the support department or the helpline and hear:

• “If you want instructions in English, press 1. If you don't understand English, press 2.”
• “ An elderly person came to buy a TV, asked the shopkeeper if they had colored TVs. When told that they are available, he asked to purchase a purple one.” 

Here are some more anecdotal hook examples:

• "Picture this: It was a cold winter's night, the snowflakes gently falling from the sky, as I embarked on a journey that would change my life forever..."
• "I still remember the day vividly, sitting in my grandmother's kitchen, the aroma of freshly baked cookies filling the air. Little did I know, that day would teach me a valuable lesson about the power of kindness..."
• "It was a crowded subway ride during rush hour, everyone lost in their own world. But then, a stranger's act of generosity restored my faith in humanity..."
• "As I stepped onto the stage, the spotlight shining down, my heart pounding with a mix of excitement and nerves. It was in that moment, I realized the transformative power of facing your fears..."
• "In the heart of the bustling city, amidst the noise and chaos, I stumbled upon a hidden park, an oasis of serenity that reminded me of the importance of finding peace within ourselves..."
• "The dusty attic held countless treasures, but it was the tattered journal that caught my eye. As I flipped through its pages, I discovered the untold story of my ancestors, and a connection to my roots I never knew I had..."
• "Lost in the maze of a foreign city, unable to speak the language, I relied on the kindness of strangers who became my unexpected guides and lifelong friends..."
• "As the final notes of the symphony resonated through the concert hall, the audience erupted in a thunderous applause. It was in that moment, I witnessed the pure magic that music can evoke..."

Personal Story

Starting with a personal story is the right way to go when writing a personal narrative or admissions essay for College.

There is no such rule that the story has to be yours. You can share your friends' story or someone you know of.

Remember that such hooks aren't suitable when writing a more formal or argumentative piece of writing.

• “My father was in the Navy; I basically grew up on a cruise. As a young boy, I saw things beyond anyone's imagination. On April 15, 2001…”
• "Growing up, I was the shyest kid in the classroom. But one day, a simple act of courage changed the course of my life forever..."
• "I'll never forget the exhilarating rush I felt as I crossed the finish line of my first marathon, defying all odds and proving to myself that anything is possible..."
• "At the age of 18, I packed my bags, bid farewell to familiarity, and embarked on a solo adventure across the globe. Little did I know, it would become the journey of self-discovery I had always longed for..."
• "As a single parent, juggling multiple jobs and responsibilities, I faced countless obstacles. But my unwavering determination and the support of my loved ones propelled me towards success..."
• "It was a rainy day when I stumbled upon an old, forgotten journal in my grandmother's attic. Its pages held untold stories and secrets that would unearth the hidden truths of our family history..."
• "The sound of applause echoed through the auditorium as I stepped onto the stage, my heart pounding with a mix of nerves and excitement. Little did I know, that performance would be a turning point in my artistic journey..."
• "After years of battling self-doubt, I finally found the courage to pursue my passion for writing. The moment I held my published book in my hands, I knew I had conquered my fears and embraced my true calling..."
• "As a volunteer in a remote village, I witnessed the resilience and strength of the human spirit. The people I met and the stories they shared forever changed my perspective on life..."
• "In the midst of a turbulent relationship, I made the difficult decision to walk away and embark on a journey of self-love and rediscovery. It was through that process that I found my own worth and reclaimed my happiness..."

In the next section we will be discussing hook examples for different kinds of essays.

Surprising Statement Hook

A surprising statement hook is a bold and unexpected statement that grabs the reader's attention and piques their curiosity. It challenges their assumptions and compels them to delve deeper into the topic. Example:

• "Contrary to popular belief, spiders are our unsung heroes, silently protecting our homes from pesky insects and maintaining delicate ecological balance."
• "Forget what you know about time management. The key to productivity lies in working less, not more."
• "In a world where technology dominates, studies show that the old-fashioned pen and paper can boost memory and learning."
• "You'll be shocked to discover that the average person spends more time scrolling through social media than sleeping."
• "Contrary to popular belief, introverts possess hidden powers that can make them exceptional leaders."
• "Prepare to be amazed: chocolate can actually be beneficial for your health when consumed in moderation."
• "Buckle up, because recent research reveals that multitasking can actually make you less productive, not more."
• "Did you know that learning a new language can slow down the aging process and keep your brain sharp?"
• "Hold onto your hats: studies suggest that taking regular naps can enhance your overall productivity and creativity."
• "You won't believe it, but playing video games in moderation can enhance problem-solving skills and boost cognitive function."

Argumentative Essay Hook Examples

The opening paragraph of an argumentative essay should be similar to the opening statement of a trial. Just as a lawyer presents his point with a logical system, you must do the same in your essay.

For example, you are writing about the adverse effects of smoking, and arguing that all public places should be turned into no smoking zones. For such essays, good hook examples will be statistical such as:

“According to the World Health Organization consumption of tobacco kills about five million people every year, which makes it more than the death rate from HIV/AIDS, TB and malaria altogether.”

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Persuasive Essay Hook Examples

The main idea or aim for writing a persuasive essay is to convince and persuade the reader to do something. It is also written to change their beliefs and agree with your point of view.

Hook sentences for such essays are a shocking revelation that the reader is curious to learn more about.

“On average each year, humans release 38.2 billion tons of carbon dioxide approximately. Due to this, the level of carbon dioxide has increased significantly, more than it has been in centuries. If you think climate change is nothing to worry about then you are highly mistaken.”

Narrative Essay Hook Examples

Simply put, a narrative essay is just like a story. In other types of essays you need to pick a side, argue and prove your point with the help of evidence. A narrative essay gives you a freehand to tell your story however you may please.

It can be a story inspired by your life, something you may have experienced. If you feel like it isn’t exciting enough you can always transform it using your imagination.

Examples of a hook sentence for a narrative essay can be something like:

“I was riding the bus to school; the other kids were making fun of me thinking I couldn’t understand them. “Why are his eyes like that?” “His face is funny.” A Chinese kid in America is probably like a zoo animal.”

Subject-wise Hook Examples

Here are 20+ interesting hook examples across various subjects:

• Technology: "Imagine a world where machines can read our thoughts. Welcome to the future of mind-reading technology."
• Health and Wellness: "Did you know that a simple 10-minute meditation can change your entire day? Unlock the transformative power of mindfulness."
• Environment: "The clock is ticking. Discover the urgent and astonishing truth behind the disappearing rainforests."
• Travel: "Pack your bags and leave your comfort zone behind. Uncover the hidden gems of off-the-beaten-path destinations."
• History: "Step into the shoes of a time traveler as we unravel the untold secrets of ancient civilizations."
• Science: "Prepare to be amazed as we dive into the mind-bending world of quantum physics and its implications for our understanding of reality."
• Education: "Traditional classrooms are a thing of the past. Explore the innovative and disruptive trends shaping the future of education."
• Food and Cooking: "Savor the tantalizing flavors of a culinary revolution, where unexpected ingredient pairings redefine the boundaries of taste."
• Psychology: "Unmask the hidden forces that drive our decision-making and explore the fascinating world of subconscious influences."
• Art and Creativity: "Witness the collision of colors and ideas in a mesmerizing display of artistic expression. Unlock your inner creativity."
• Finance: "Escape the paycheck-to-paycheck cycle and discover the path to financial freedom. It's time to take control of your wealth."
• Sports: "Feel the adrenaline surge as we uncover the captivating stories behind the world's most legendary sports moments."
• Relationships: "Love in the digital age: How technology has transformed the way we connect, flirt, and navigate modern relationships."
• Self-Improvement: "Embark on a journey of self-discovery and learn the life-changing habits that lead to personal growth and fulfillment."
• Business and Entrepreneurship: "From startup to success story: Explore the rollercoaster ride of building and scaling a thriving business."
• Fashion: "Step into the fashion revolution as we decode the latest trends and unveil the stories behind iconic designer collections."
• Music: "Unleash the power of music: How melodies, rhythms, and lyrics can touch our souls and evoke powerful emotions."
• Politics: "Behind closed doors: Delve into the intriguing world of political maneuvering and the impact on global affairs."
• Nature and Wildlife: "Journey to the untouched corners of our planet, where awe-inspiring creatures and breathtaking landscapes await."
• Literature: "Enter the realm of literary magic as we explore the profound symbolism and hidden meanings within beloved classics."

In conclusion, these were some catchy hook examples just to give you an idea. You can make use of any one of these types according to your paper and its requirements. Generate free essays through our AI essay writer , to see how it's done!

The key to making your essay stand out from the rest is to have a strong introduction. While it is the major part, there’s more that goes into writing a good essay.

If you are still unable to come up with an exciting hook, and searching “ who can write my essay ?”. The expert essay writers at 5StarEssays.com are just a click away.  Reach out to our essay writer today and have an engaging opening for your essay.

Frequently Asked Questions

What is a visual hook.

The visual hook is a scene that captures the audience's interest by encapsulating something about the movie. It usually occurs around 15 minutes into it, and can be found in marketing or reviews of movies.

As a Digital Content Strategist, Nova Allison has eight years of experience in writing both technical and scientific content. With a focus on developing online content plans that engage audiences, Nova strives to write pieces that are not only informative but captivating as well.

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How to Write Great Essay Hooks (Tips + Examples)

Table of contents

Yona Schnitzer

Blank screen. Cursor blinks. Clock ticks. Brain freezes.

You stressfully wonder, “How will I ever finish this essay?”

I’ve been there. 

Every time you write an essay, you want to catch your readers’ undivided attention from the very first word. The opening hook has to be *perfect* — no compromises. 

But, instead of reeling under pressure to come up with this elusively perfect essay hook at the eleventh hour, I’ve found a better way to write great essay hooks. 

In this guide, I’ll tell you what it takes to write the most compelling and attention-grabbing hooks. I’ll also break down six awesome types of essay hooks you can experiment with and share examples to inspire your next opening statement.

What is an Essay Hook?

An essay hook is the opening statement of an essay, written to capture readers' attention and nudge them to learn more about the topic. Also known as a lede or lead, this hook introduces readers to the topic/theme of the essay and piques their curiosity to continue reading. 

The hook creates the entire narrative for your essay. It tells readers what to expect from the rest of the essay and creates context around your main argument or thesis statement. 

6 Types of Essay Hooks You Can Experiment With

I’ve created this handy list of six different types of essay hooks. You can choose the one that best fits your essay’s context and create a stellar opening statement within minutes. 

1. Compelling fact or statistic

Lead with evidence and use a powerful fact or statistic as your essay hook. It’s one of the best ways to capture readers’ attention from the start and keep them intrigued throughout your essay. 

For example, if you’re writing about the importance of time management for freelancers, you have two options to create your opening sentence:

Generic : “Managing time as a freelancer is no easy feat.”

Impactful : “Nearly 70% of freelancers struggle to effectively divide and manage their time between multiple clients.” 

This data point, linked to the original research, sets a strong tone for your essay and draws people in to read more. It communicates  

Find a shocking statistic with AI

Finding relevant statistics for any topic is one of the hardest parts of the job. 

But you don't have to spend hours looking for these data points anymore. Wordtune can do this heavy lifting for you in three easy steps.

• Open the Wordtune editor and add your essay title. 
• Type in any content you've written, click on 'Add spice,' and select the 'Expand on' option.
• Write 'statistics,' and Wordtune will add relevant data points to your content.

2. Bold claim hook

When working on an argumentative essay , I always write with the mindset that nobody has the time to read my thoughts from start to finish. So, I have to get to the point quickly and make a solid argument worth people’s time. 

That's when opening with a bold claim works best. Condense all your views on the topic into a few thought-provoking lines that would make readers go, hmmm…

But remember, you can't open with a claim that people already know and accept as fact. It has to be something original and unique to make your readers tick, nudging them to dive deeper into your essay. 

For example, if you’re writing about water crisis, you have two options to open your essay: 

‍ "In some regions, there is not enough clean water for people to use."

‍ "Imagine a world where every drop of water is a battle, a precious commodity fought over by scores of people and animals alike. This can become a reality as early as 2050."

This bold claim presents a convincing argument about the global water crisis. It also emphasizes the urgency of this argument with a research-backed statistic.

Create a bold claim suggestion using AI

Can’t think of a strong opening sentence for your essay? Wordtune can translate your thoughts into a bold claim and create a compelling essay hook. 

Open your Wordtune editor and write a few lines related to your topic. These sentences should have a consensus among your audience. Then, choose the 'Counterargument' option from the list of suggestions. 

And you’ll have a bold claim for your essay with no effort at all!

3. Story/Anecdote hook

In all my years of writing, I’ve noticed how stories have a unique effect on people. A good story can resonate with a bigger audience, pique their curiosity, and deliver a more personal message. 

That's why you can cite a personal anecdote or talk about a publicly known story as a good hook for your essay. This hook allows you to play with words and work in more storytelling . 

One of my favorite writing tips applies here: enter the scene as late as possible and leave as early as possible. You have to keep it crisp instead of rambling on and on. 

Consider these two examples:

Either of these hooks could work fine if we were just writing a personal essay about a move to a new place. But if we’re specifically writing about the sky, the second example is better. It sticks to the point — the sky and the color of the sky — and doesn’t stray into irrelevant details. 

Create a compelling story with AI

I get it—not all of us are natural storytellers. But you can use AI to your advantage to create a concise and exciting story for your essay.  

Wordtune can help you write a short story from scratch or trim down your writing into a quick anecdote. Click on the expand or shorten button to edit your story any way you like. 

4. Question Hook

Humans have a tendency to immediately look for answers every time they come across fascinating questions. Using questions as essay hooks can reel people into your essay and feed their curiosity.

But questions are also fairly overused in essays. You don't want to use a generic question that makes people say, " Not another question ." 

Instead, think of questions that approach your topic from a fresh angle. This means honing in on what was especially interesting or surprising from your research—and maybe even brainstorming different questions to find the most fascinating one.

For example, if you’re writing about the psychology behind why we buy, you have two options to open your essay:

‍ “Do you know what factors compel us to buy certain things?”

Plugged in :

“Before buying anything, have you ever taken a moment to pause and think about possible reasons driving you to this purchase?”

The latter is more descriptive and creates a realistic scenario for readers to truly think about the topic of the essay.

5. Description hook

A descriptive hook works best when writing an explanatory or opinion-led essay. Descriptive hooks, as the name suggests, illustrate a topic in detail to create context for the essay. It's a good way to build awareness for and educate readers on lesser-known themes.

But a descriptive hook can easily become too plain or unexciting to read. To make it work, you have to write an engaging description using imagery, analogies, and other figures of speech. 

Remember to make your hook reader-friendly by avoiding passive voice, mainstream cliches, and lengthy sentences.

Consider this example:

Describing a sunset is too cliche, so cross that one off the list. Describing the sky as it is on a normal day wouldn't be shocking or unexpected, so scratch that one, too.

This example creates something unique by using analogies to describe the color of the sky and painting a beautiful picture. 

Write a gripping description with AI

Writing an exciting hook for a boring topic is more challenging than it looks. But Wordtune makes it a breeze with just two steps:

• Open the Wordtune editor and write your essay topic.
• Click on Explain or Emphasize and let it work its magic.

You can also change the tone of voice to make the text more in tune with your theme. 

6. Metaphor hook

One of my favorite essay hooks is to open with a persuasive metaphor to contextualize the topic. Metaphors can help you approach the topic from a completely different lens and wow your readers with interesting insight. 

Metaphors are also super versatile to make your writing more impactful. You can write a one-line metaphor or create a scenario comparing one thing to another and linking it to your topic. 

For example, if you’re writing about the experience of working at a startup, you can open your essay with these two options:

Short & sweet: "Joining a startup is like strapping into a rollercoaster: be ready to witness thrilling highs and sinking drops."

Long & descriptive : “Picture a small sailboat navigating the unpredictable winds and tides in a vast ocean. That’s a startup operating in a massive market. And with the right vision, this journey is filled with risks and rewards.” 

Create a convincing metaphor with AI

Writing good metaphors takes up a lot of creative brain power. You can always use Wordtune to find some extra inspiration if you're out of creative ideas. 

Type your opening line in the Wordtune editor and click on the 'Give an analogy' option. You can ask for as many suggestions as you want till you find the best one! 

What to Know About Your Essay (and Topic) Before You Write the Hook

Whether you’re writing a research paper on economics, an argumentative essay for your college composition class, or a personal essay sharing your thoughts on a topic, you need to nail down a few things before you settle on the first line for your essay.

‍ Let me break them down for you. 

1. Gain in-depth knowledge of your topic

Before you start writing your essay, you need to know your topic — not just in name, but in-depth. You don't have to become a subject matter expert overnight. But you do need to research the topic inside out 

Your research will help you:

• Narrow your focus
• Build an argument
• Shape the narrative

Your research insights determine your essay’s structure and guide your choice of hook. 

After organizing your research in a neat outline, think to yourself: ‍Did you uncover a shocking fact? A compelling anecdote? An interesting quote? Any of those things could be your hook.

⚡ ‍ Take action:  After finishing your research, review your notes and think through your essay. Mark or make a list of anything compelling enough to be a good lead.

2. Type of essay

In academic settings, there are generally three kinds of essays:

• Argumentative: Making the case for a certain stance or route of action.
• Expository: Explaining the who, what, when, where, why, and how of some phenomenon.
• Narrative: Telling a true story as a way to explore different ideas.

‍ The type of essay you’re writing is key to choosing the best hook for your piece. 

A serious argumentative essay can start with a shocking statistic or a bold claim. And an expository essay can open with a descriptive hook while a metaphor hook would work best for a narrative essay.

⚡ ‍ Take action: Go through your list of potential hooks and cross out anything that doesn't fit the type of essay you're writing, whether it's persuasive , argumentative, or any other type.

3. Audience and tone

A best practice I often share with writers is to think of one reader and keep yourself in their shoes . This exercise can tell you so much about your audience — what kind of tone they like, what matters the most to them, what topics interest them, and so on. 

You can use these insights to create a compelling essay hook. Here’s how:

• For an argumentative essay, you’re trying to convince someone who doesn’t agree with you that what you’re claiming is right or, at least, reasonable. You don’t want to turn them off with snarky or offensive language — but you do want to be authoritative. Your hook should match that tone and support your effort.
• A narrative essay is likely to welcome more lyrical language, so starting with a colorful description or an anecdote might make more sense than, say, a bold claim or surprising fact. Whatever tone you choose for your narrative essay — comical or gentle or bold — should be used for your hook.
• ‍ Expository essays can use all sorts of tones and be written to a variety of audiences, so think carefully about the tone that best fits your subject matter. An essay explaining how the human body shuts down when overdosed will likely require a different tone than one on the lives of circus masters in the late 1800s. 

⚡ ‍ Take action: Look at your list. Can you write these potential hooks in a tone that suits your subject and audience?

4. Length of essay

Are you writing a 10-page paper or a three-page reflection? Or is this your senior thesis, pushing over 100 pages?

‍ If you’re writing a shorter paper, you’ll want to keep your hook quick and snappy.  

Readers are expecting a quick read, and they don’t want to spend five minutes only going through the introduction. 

In contrast, you can approach a longer essay — like a senior thesis or a term paper — with a longer hook. Just make sure your hook relates to and supports the core point of your essay. You don’t want to waste space describing a scene that ultimately has nothing to do with the rest of your piece.

⚡ ‍ Take action: If you write out the items on your list, how long will they be? A sentence or paragraph? Perfect. Two to five paragraphs? Unless your essay is on the longer side, you may want to save that information for later in the piece.

‍ Now that you know the basic facts about what you’re writing, let’s look at some approaches you could use to catch those readers — and reel them in.

3 Approaches to Avoid When Writing Hooks 

I’ve read hundreds of essays — enough to recognize lazy writing from the first few words. It’s equally easy for readers to discard your essays as ‘poorly written’ just by reading the first line. 

So, I made a list of three types of essay hooks you want to avoid at all costs because these hooks can only disappoint your readers. 

1. Quotations

Quotes are probably the most overused type of hook in any form of writing. What's even worse is rinsing and repeating the same old quotes from Abraham Lincoln or Nelson Mandela in your essays. 

No matter how powerful a quote sounds, you shouldn’t slap it at the opening of your essay. It doesn’t give readers the excitement of reading something original and looks lazy.

For example, if you’re writing an essay on productivity, here’s what a good and bad lede looks like:

“Amateurs sit and wait for inspiration, the rest of us just get up and go to work” – Stephen King

Did you know that consuming 100 gms of sugar can slash your productivity levels by over 50% in a day?  

2. Definitions

The New Oxford American Dictionary defines a hook as "a thing designed to catch people's attention." 

If I opened my article with this dictionary definition of a hook, you’d have either dozed off or left this page long back to find something more interesting. 

Here's the thing: definitions put people to sleep. Readers don't want to see a formal, jargon-heavy definition of a topic as the very first line of an essay. Your opening statement should have some personality in it to show readers they're in for an exciting read. 

For example, if you’re writing about happy hormones, here’s what a good and bad lede looks like:

Happy hormones are known to boost the happiness levels in your body by creating positive feelings.

Ever wondered why cat videos make you instantly happy, and ice creams give you an extra dose of energy? It's all about how happy hormones control our brain chemistry.

3. “Imagine this”

Opening your essay with "Imagine this" used to be an interesting way to put your readers in a scenario and set the context for your essay. But now, it's far too cliched and just another lazy attempt to write an essay hook. 

You can create a relatable scenario for users without asking them to imagine or picture it. Use the descriptive hook format with an interesting choice of words to convey the same ideas more creatively.

For example, if you’re writing an essay on preparing for higher studies abroad, here’s what a good and bad lede looks like:

Imagine this: You’ve been applying to multiple universities, writing SOPs, and preparing for exams without guidance. Everything can go south any minute. 

College application season is officially here. But with each passing day, you’re under more and more stress to apply to your chosen colleges and tick all the items off your list.

‍Our Go-To Trick for Writing Catchy Hooks

This opening statement can make or break your entire essay. While I’ve broken down my best tips to create the best essay hooks, here’s a surefire way to write compelling openings :

Go through your notes and either outline your essay or write the whole thing. This way, you’ll know the central thread (or throughline) that runs throughout your piece. 

Once your essay or outline is complete, go back through and identify a particularly compelling fact, claim, or example that relates to that central thread.

‍Write up that fact, claim, or example as the hook for your essay using any of the methods we’ve covered. Then revise or write your essay so the hook leads smoothly into the rest of the piece and you don’t repeat that information elsewhere.

Does your hook spark curiosity in you? 

Did that fact surprise you in the research stage? 

Chances are, your readers will have the same reaction.

And that’s exactly what you want.

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How to Write a Hook (40 Good Examples)

As a professional blogger who has crafted hundreds of hooks for stories, articles, blog posts, and more, I understand the power of a good hook.

Here is quick summary of how to write a hook:

Write a hook by capturing attention with a direct, concise statement or question. Use emotional triggers, strong imagery, or surprising facts to engage readers immediately and keep them intrigued. A story or snippet of dialogue are also good hooks.

In this guide, I’ll share everything I know about writing compelling hooks, from definitions to types, tips, and 40 good examples.

What Is a Hook?

Table of Contents

A hook is essentially the opening sentence or paragraph of your content.

Its job is to grab the reader’s attention so compellingly that they are drawn into reading more.

Think of it as the bait on a fishing line or the flashy headline on a magazine cover.

For instance, starting a blog post with “Last year, I doubled my income using this simple trick…” instantly piques interest because it promises an intriguing story and valuable information.

Types of Hooks

There are five major types of hooks:

• Question hooks
• Anecdotal hooks
• Statistic hooks
• Quotation hooks
• Statement hooks

Question Hooks

Questions provoke thought and beckon readers to find answers. “Have you ever wondered what makes people truly happy?” This type of hook engages readers by directly involving them in the narrative.

Anecdotal Hooks

Sharing a short, personal story can connect emotionally with readers. “When I first started blogging, I made every mistake in the book – here’s what I learned…” This approach makes the hook relatable and builds a personal connection.

Statistic Hooks

Starting with a surprising statistic can shock or intrigue readers. “Did you know that 90% of startups fail within the first year?” Such hooks build credibility and set the stage for a discussion based on factual evidence.

Quotation Hooks

A well-chosen quote can lend authority or set the mood. “‘The only way to do great work is to love what you do’ – Steve Jobs. This has been my guiding principle in over a decade of writing.”

Statement Hooks

Bold statements can spark curiosity and debate. “Most people are wrong about how to become a millionaire.” This type of hook challenges common beliefs and encourages readers to engage further.

11 Tips to Write a Hook

Writing a hook that captures attention and drives readers to continue is an art form.

Here’s how you can master it:

1) Know Your Audience

The effectiveness of your hook entirely depends on its ability to resonate with your audience.

Consider their demographics, interests, and challenges. For example, a hook for a teenage fashion magazine will differ vastly from one aimed at retirees interested in financial planning.

Understanding your audience’s expectations and crafting your hook accordingly can dramatically increase engagement.

2) Be Direct and Concise

A straightforward and concise hook is much more likely to catch attention than a rambling opener.

Keep it short and impactful.

Instead of saying, “In this article, I will discuss several ways that can possibly help you improve your productivity,” cut to the chase with, “Boost your productivity with these five unmissable tips!”

3) Evoke Emotions

Hooks that tap into emotions can compel readers to engage deeply with your content.

Whether it’s excitement, anger, sadness, or joy, emotional hooks create a psychological connection.

“I never thought a simple decision could bring me to tears every time I remembered it.” This kind of hook can make the reader eager to find out more about your personal story or the insight you offer.

4) Use Strong Imagery

Visual hooks can transport readers to a different place or situation, making your opening memorable.

“Imagine a world where every morning, you wake up to the sound of waves gently crashing against the shore.”

This not only sets a scene but also engages the senses, making your content more appealing.

5) Offer a Solution or Promise

People often read content looking for solutions.

A hook that promises a payoff can be highly effective. “Eliminate back pain forever with this one simple exercise!” promises a significant benefit, making it more likely that the reader will stick around to learn more.

6) Create a Sense of Urgency

Hooks that convey urgency push readers to act immediately, whether it’s reading a post or buying a product.

“Don’t miss out! Learn the secrets to instant stress relief available only for today.”

Such hooks make the content feel essential and time-sensitive.

7) Experiment with Different Hook Types

Each piece of writing is unique, and different hooks work for different types of content.

Don’t be afraid to experiment with various styles to find what best suits your piece.

A humorous anecdote might work better in some cases, while a shocking statistic might be more effective in others.

What Makes a Powerful Hook?

A powerful hook grabs attention, resonates emotionally, or intellectually stimulates the reader.

It’s precise, unexpected, and seamlessly transitions into the rest of your content. A good hook not only intrigues but also promises something that the rest of the text delivers.

Key Characteristics of a Powerful Hook:

• Precision: A strong hook is clear and focused. It directly addresses something that is crucial to the reader, making it impossible for them to pass by without wanting to dive deeper.
• Surprise: Incorporating an element of surprise in your hook can jolt the reader into paying attention. Whether it’s a startling statistic, an unusual fact, or an unexpected twist in phrasing, surprise makes your content stand out.
• Seamless Transition: The best hooks are those that naturally lead the reader into the body of the text. They serve as a smooth segue that enhances the reader’s curiosity about what follows.

To create such effective hooks, consider tips:

• Start with a conflict: Introduce a problem or conflict right away to create immediate tension and intrigue. This could be as simple as posing a dilemma or as complex as starting in the middle of an action sequence.
• Invoke the senses: Use vivid language to tap into the reader’s sensory experiences. Describing a sound, a smell, or a tactile sensation can vividly pull readers into the scene.
• Challenge common beliefs: Present a statement that contradicts common knowledge or popular opinion. This not only piques interest but also prompts readers to reconsider their assumptions.
• Use dialogue: Opening with a snippet of dialogue can be an effective way to drop readers directly into the scene, providing immediate context and character insights.
• Include a compelling character insight: Introduce a character in a way that showcases a unique trait or dilemma. This can make the reader immediately care about what happens to the character.

Hook Examples (for Different Types of Writing)

Here are some good hook examples.

Story Hooks

“Under the light of a blood-red moon, she vowed to uncover the truth, even if it led her into the heart of darkness itself.” This hook sets the stage for a thrilling mystery or adventure story.

“As the clock struck midnight, the statues in the garden whispered secrets of the old mansion’s past.” This hook immerses readers in a mysterious, possibly supernatural storyline.

“He woke up to find the city deserted, the silence an ominous prelude to the chaos that was about to unfold.” This opening sets a dramatic and suspenseful tone for a post-apocalyptic tale.

Article/Essay Hooks

“Scientists have discovered a revolutionary technology that could end global warming within the next decade.” This hook promises new, potentially world-changing information, drawing readers into the article.

“Recent studies show that the lifespan of the average person could increase by 20 years due to new genetic editing techniques.” This hook introduces groundbreaking scientific advancements, capturing the reader’s curiosity.

“A hidden environmental disaster bigger than the BP oil spill is silently unfolding in the Pacific.” This hook alerts readers to an urgent issue, leveraging the shock factor to engage them.

Blog Post Hooks

“I tried living without plastic for a month, and it changed my life. Here’s how you can do it too.” This hook combines personal experience with a guide, making it perfect for a lifestyle or environmental blog.

“Five years ago, I said goodbye to my 9-5 job; here’s why I’ll never go back.” This hook offers a personal testimony that resonates with many aspiring to escape the traditional workforce.

“How I traveled the world with just $100 in my pocket — the ultimate guide to budget backpacking.” This hook provides a tempting offer of adventure on a shoestring budget, ideal for travel enthusiasts.

Social Media Hooks

“This simple trick can save you hours on your daily chores. Click to see how!” This kind of hook works well on social media where users are looking for quick, practical advice.

“Double your workout results with this one little-known technique — tap to learn more!” This approach appeals to fitness enthusiasts eager for more efficient training methods.

“Are you making these five common makeup mistakes? Watch to find out and fix your routine today!” This hook uses curiosity and the promise of improvement to draw in viewers interested in beauty tips.

Marketing Copy Hooks

“Last chance to grab your dream vacation at half the price!” This hook uses urgency and the appeal of savings to encourage quick decisions and actions.

“Unlock the secrets to younger-looking skin with our new serum — first 50 customers get a 40% discount!” This hook combines the allure of exclusivity with a significant discount.

“This gadget cuts your energy bills in half—find out how and save big this season!” This hook promises financial savings and practical benefits, which are key selling points in marketing copy.

Speaking of story hooks, here is a good video about how to write them:

Final Thoughts: How to Write a Hook

Now, go write some hooks that no one can resist.

This guide should equip you with everything you need to start crafting hooks that not only catch attention but also transform casual browsers into engaged readers. Happy writing!

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How to Get the Perfect Hook for Your College Essay

What’s covered:, developing your hook.

• 5 College Essay Hook Examples

5 Tips and Examples for Crafting a Great Hook

Your essay is one of the best tools available for standing out in a crowded field of college applicants (many with academic portfolios similar to yours) when applying to your dream school. A college essay is your opportunity to show admissions committees the person behind the grades, test scores, and resume. To ensure your college essay receives the full attention of admissions committees, you need to lure them in with a great hook—that is, a compelling opening that makes your audience hungry for more.

You need a strong start to capture the attention of the admission committees. When it comes to college essays, first impressions are everything. In fact, there’s no guarantee that anyone is going to read more than your first sentence if you bore them to tears within a few words, which is why it’s essential to craft an effective and engaging hook.

There’s no one-size-fits-all strategy for composing an attention-grabbing hook. A well-crafted hook can be anything from an image to an anecdote to an interesting fact while factors like writing style, essay structure, and prompt can all influence what makes for a good hook. That said, memorable hooks share a number of attributes, most notably they draw readers in,  connect with the topic you’re writing about, and leave a lasting impression, often in a creative or unexpected way.

For example, let’s construct a hypothetical essay. Let’s say that after some careful consideration, Jane Doe has decided to write her personal essay about her experience running canine obedience classes. She isn’t quite sure how to start her essay, so she’s practicing with some proven essay hooks. If you’re ready to develop your own hook, check out four of our favorite college essay hook strategies and how they work for Jane below!

College Essay Hook Examples

There are a number of proven strategies that Jane can use to craft a compelling hook. A few tried-and-true hooks include:

1. Open with an Anecdote

People love stories, so it makes sense that telling one is a great way to attract readers. Detailing a relevant anecdote provides context for your essay and can give the reader an idea of what you are up against if you’re overcoming an obstacle or rising to a challenge.

On the day that I told my mother I wanted to start my own canine obedience school, she smiled and muttered something under her breath about the irony of my youthful disobedience and my newfound passion for enforcing rules. What she didn’t know then was that it was not in spite of, but rather because of, my tendency to push the boundaries that I was confident in my ability to succeed.

2. Set the Scene

One fantastic way to get your essay moving and to draw your readers in is to plunge them into the middle of an important scene. Provide readers with descriptive details and dialogue to make them feel like they’re watching a movie from your life and have just tuned in at a critical moment.

I jumped back as the dog lunged for my leg, teeth bared and snarling. “It’s okay, Smokey, it’s okay,” I soothed as I tried to maneuver closer to the post where I had tied his leash. In the back of my head, I heard my brother’s taunts swirling around.

“A dog trainer?” he had scoffed. “What kind of person would hire you as a dog trainer?!”

I pushed the thoughts away and grasped the leash, pulling it tightly to my side as Smokey, surprised by my sudden confidence, fell into stride beside me.

3. Ask a Question

Asking a question at the beginning of your essay can activate your reader’s critical thinking and get them hungry for the answer that you won’t offer until later. Try to come up with a question that’s broad enough that they won’t know the answer right away, but specific enough that it isn’t a generic hook that could work on just any college essay.

How do you respond when you’re faced with a very real physical threat to your safety, yet you literally can’t afford to back down? This is the question I faced on my very first day as a dog trainer.

4. Use a Metaphor or Simile

A metaphor or simile can pull readers in by helping them make connections between seemingly unrelated topics or by encouraging them to think about topics from a different point of view.

Running canine obedience classes is a lot like navigating high school. It’s a dog-eat-dog world with a lot to learn, many personalities to manage, peril around every corner, and everyone anxious to graduate.

Selecting the right hook is a great first step for writing a winning college essay, but the execution is also important.

1. Narrow Down Your Scope

Sometimes the best way to tackle big projects like writing an attention-grabbing hook or captivating college essay is to think small. Narrow down on a specific incident or even a moment that leads into your topic.

It’s my first time teaching a canine obedience class. I’m surrounded by strangers and the dogs are barking so loud I can’t hear myself think, but I have a gnawing feeling that I’m losing control. I put my fingers to my lips and let out the loudest whistle I’m capable of. Suddenly there was silence.

2. Use Adjectives

Adjectives are used to add a description and make your writing clearer and more specific. In other words, they’re the details that make your writing stand out and suck readers in. Jane didn’t simply reward the dog for sitting, she…

It was a battle of wills between me and the eight-month-old Australian Shepherd—defiance was in his sparkling blue eyes, but so was desire for the bit of hot dog hiding in my hand. Reluctantly he sat, earning his treat while I claimed my alpha status.

3. Use Emotion

Use emotion to connect and entice your reader. Emotions make readers feel, pulling them into your essay, and are memorable. You can use them for everything from sharing a fact about yourself to putting the reader in your shoes.

When I was young, I would have been extremely lonely if not for my dog Trevor. I struggled to make friends and Trevor provided companionship, helped me overcome my shyness (he was a great icebreaker), and is responsible for shaping who I am today. When Trevor passed away in high school, I set out to train canine obedience and help dogs become the best versions of themselves—just like what Trevor did for me.

4. Short and Sweet

Admissions committees have a lot of essays to read, so the quicker you get to the point and capture their attention, the better.

Mere moments into my dream job, someone had already peed on the floor and another had bitten a person. Welcome to the life of a dog trainer.

5. Just Start Writing

Sometimes the hook of your college essay isn’t clear. Rather than getting hung up, start developing your essay and see if it adds clarity as to how to best implement a hook. Some students even find that it’s easiest to write a hook last, after writing the body of the personal statement.

Where to Get Feedback on Your Essay Hook

Wondering if you created an effective hook? It’s difficult to evaluate your own writing, especially a line or two you read and reworked numerous times. CollegeVine can help. Through our free Peer Essay Review tool , you can get a free review of your hook, and overall essay, from another student. Then you can pay it forward and improve your own writing skills by reviewing other students’ essays.

If you want a college admissions expert to review your essay, advisors on CollegeVine have helped students refine their writing and submit successful applications to top schools. Find the right advisor for you to improve your chances of getting into your dream school!

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