steps to write a rhetorical analysis essay

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How to write a rhetorical analysis

What is a rhetorical analysis?

What are the key concepts of a rhetorical analysis, rhetorical situation, claims, supports, and warrants.

• Step 1: Plan and prepare
• Step 2: Write your introduction
• Step 3: Write the body
• Step 4: Write your conclusion

Frequently Asked Questions about rhetorical analysis

Related articles.

Rhetoric is the art of persuasion and aims to study writers’ or speakers' techniques to inform, persuade, or motivate their audience. Thus, a rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were.

This will generally involve analyzing a specific text and considering the following aspects to connect the rhetorical situation to the text:

• Does the author successfully support the thesis or claims made in the text? Here, you’ll analyze whether the author holds to their argument consistently throughout the text or whether they wander off-topic at some point.
• Does the author use evidence effectively considering the text’s intended audience? Here, you’ll consider the evidence used by the author to support their claims and whether the evidence resonates with the intended audience.
• What rhetorical strategies the author uses to achieve their goals. Here, you’ll consider the word choices by the author and whether these word choices align with their agenda for the text.
• The tone of the piece. Here, you’ll consider the tone used by the author in writing the piece by looking at specific words and aspects that set the tone.
• Whether the author is objective or trying to convince the audience of a particular viewpoint. When it comes to objectivity, you’ll consider whether the author is objective or holds a particular viewpoint they want to convince the audience of. If they are, you’ll also consider whether their persuasion interferes with how the text is read and understood.
• Does the author correctly identify the intended audience? It’s important to consider whether the author correctly writes the text for the intended audience and what assumptions the author makes about the audience.
• Does the text make sense? Here, you’ll consider whether the author effectively reasons, based on the evidence, to arrive at the text’s conclusion.
• Does the author try to appeal to the audience’s emotions? You’ll need to consider whether the author uses any words, ideas, or techniques to appeal to the audience’s emotions.
• Can the author be believed? Finally, you’ll consider whether the audience will accept the arguments and ideas of the author and why.

Summing up, unlike summaries that focus on what an author said, a rhetorical analysis focuses on how it’s said, and it doesn’t rely on an analysis of whether the author was right or wrong but rather how they made their case to arrive at their conclusions.

Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

Now that we’ve seen what rhetorical analysis is, let’s consider some of its key concepts .

Any rhetorical analysis starts with the rhetorical situation which identifies the relationships between the different elements of the text. These elements include the audience, author or writer, the author’s purpose, the delivery method or medium, and the content:

• Audience: The audience is simply the readers of a specific piece of text or content or printed material. For speeches or other mediums like film and video, the audience would be the listeners or viewers. Depending on the specific piece of text or the author’s perception, the audience might be real, imagined, or invoked. With a real audience, the author writes to the people actually reading or listening to the content while, for an imaginary audience, the author writes to an audience they imagine would read the content. Similarly, for an invoked audience, the author writes explicitly to a specific audience.
• Author or writer: The author or writer, also commonly referred to as the rhetor in the context of rhetorical analysis, is the person or the group of persons who authored the text or content.
• The author’s purpose: The author’s purpose is the author’s reason for communicating to the audience. In other words, the author’s purpose encompasses what the author expects or intends to achieve with the text or content.
• Alphabetic text includes essays, editorials, articles, speeches, and other written pieces.
• Imaging includes website and magazine advertisements, TV commercials, and the like.
• Audio includes speeches, website advertisements, radio or tv commercials, or podcasts.
• Context: The context of the text or content considers the time, place, and circumstances surrounding the delivery of the text to its audience. With respect to context, it might often also be helpful to analyze the text in a different context to determine its impact on a different audience and in different circumstances.

An author will use claims, supports, and warrants to build the case around their argument, irrespective of whether the argument is logical and clearly defined or needs to be inferred by the audience:

• Claim: The claim is the main idea or opinion of an argument that the author must prove to the intended audience. In other words, the claim is the fact or facts the author wants to convince the audience of. Claims are usually explicitly stated but can, depending on the specific piece of content or text, be implied from the content. Although these claims could be anything and an argument may be based on a single or several claims, the key is that these claims should be debatable.
• Support: The supports are used by the author to back up the claims they make in their argument. These supports can include anything from fact-based, objective evidence to subjective emotional appeals and personal experiences used by the author to convince the audience of a specific claim. Either way, the stronger and more reliable the supports, the more likely the audience will be to accept the claim.
• Warrant: The warrants are the logic and assumptions that connect the supports to the claims. In other words, they’re the assumptions that make the initial claim possible. The warrant is often unstated, and the author assumes that the audience will be able to understand the connection between the claims and supports. In turn, this is based on the author’s assumption that they share a set of values and beliefs with the audience that will make them understand the connection mentioned above. Conversely, if the audience doesn’t share these beliefs and values with the author, the argument will not be that effective.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. As a result, an author may combine all three appeals to convince their audience:

• Ethos: Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.
• Logos: Logos refers to the reasoned argument the author uses to persuade their audience. In other words, it refers to the reasons or evidence the author proffers in substantiation of their claims and can include facts, statistics, and other forms of evidence. For this reason, logos is also the dominant approach in academic writing where authors present and build up arguments using reasoning and evidence.
• Pathos: Through pathos, also referred to as the pathetic appeal, the author attempts to evoke the audience’s emotions through the use of, for instance, passionate language, vivid imagery, anger, sympathy, or any other emotional response.

To write a rhetorical analysis, you need to follow the steps below:

With a rhetorical analysis, you don’t choose concepts in advance and apply them to a specific text or piece of content. Rather, you’ll have to analyze the text to identify the separate components and plan and prepare your analysis accordingly.

Here, it might be helpful to use the SOAPSTone technique to identify the components of the work. SOAPSTone is a common acronym in analysis and represents the:

• Speaker . Here, you’ll identify the author or the narrator delivering the content to the audience.
• Occasion . With the occasion, you’ll identify when and where the story takes place and what the surrounding context is.
• Audience . Here, you’ll identify who the audience or intended audience is.
• Purpose . With the purpose, you’ll need to identify the reason behind the text or what the author wants to achieve with their writing.
• Subject . You’ll also need to identify the subject matter or topic of the text.
• Tone . The tone identifies the author’s feelings towards the subject matter or topic.

Apart from gathering the information and analyzing the components mentioned above, you’ll also need to examine the appeals the author uses in writing the text and attempting to persuade the audience of their argument. Moreover, you’ll need to identify elements like word choice, word order, repetition, analogies, and imagery the writer uses to get a reaction from the audience.

Once you’ve gathered the information and examined the appeals and strategies used by the author as mentioned above, you’ll need to answer some questions relating to the information you’ve collected from the text. The answers to these questions will help you determine the reasons for the choices the author made and how well these choices support the overall argument.

Here, some of the questions you’ll ask include:

• What was the author’s intention?
• Who was the intended audience?
• What is the author’s argument?
• What strategies does the author use to build their argument and why do they use those strategies?
• What appeals the author uses to convince and persuade the audience?
• What effect the text has on the audience?

Keep in mind that these are just some of the questions you’ll ask, and depending on the specific text, there might be others.

Once you’ve done your preparation, you can start writing the rhetorical analysis. It will start off with an introduction which is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text.

The introduction also summarizes the text and the main ideas you’ll discuss in your analysis. Most importantly, however, is your thesis statement . This statement should be one sentence at the end of the introduction that summarizes your argument and tempts your audience to read on and find out more about it.

After your introduction, you can proceed with the body of your analysis. Here, you’ll write at least three paragraphs that explain the strategies and techniques used by the author to convince and persuade the audience, the reasons why the writer used this approach, and why it’s either successful or unsuccessful.

You can structure the body of your analysis in several ways. For example, you can deal with every strategy the author uses in a new paragraph, but you can also structure the body around the specific appeals the author used or chronologically.

No matter how you structure the body and your paragraphs, it’s important to remember that you support each one of your arguments with facts, data, examples, or quotes and that, at the end of every paragraph, you tie the topic back to your original thesis.

Finally, you’ll write the conclusion of your rhetorical analysis. Here, you’ll repeat your thesis statement and summarize the points you’ve made in the body of your analysis. Ultimately, the goal of the conclusion is to pull the points of your analysis together so you should be careful to not raise any new issues in your conclusion.

After you’ve finished your conclusion, you’ll end your analysis with a powerful concluding statement of why your argument matters and an invitation to conduct more research if needed.

A rhetorical analysis aims to explore the goals and motivations of an author, the techniques they’ve used to reach their audience, and how successful these techniques were. Although rhetorical analysis is most used by academics as part of scholarly work, it can be used to analyze any text including speeches, novels, television shows or films, advertisements, or cartoons.

The steps to write a rhetorical analysis include:

Your rhetorical analysis introduction is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text. The introduction also summarizes the text and the main ideas you’ll discuss in your analysis.

Ethos represents the authority or credibility of the author. To be successful, the author needs to convince the audience of their authority or credibility through the language and delivery techniques they use. This will, for example, be the case where an author writing on a technical subject positions themselves as an expert or authority by referring to their qualifications or experience.

Appeals are used by authors to convince their audience and, as such, are an integral part of the rhetoric and are often referred to as the rhetorical triangle. The 3 types of appeals are ethos, logos, and pathos.

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How to Write a Rhetorical Analysis

Last Updated: April 2, 2024 Fact Checked

This article was co-authored by Megan Morgan, PhD . Megan Morgan is a Graduate Program Academic Advisor in the School of Public & International Affairs at the University of Georgia. She earned her PhD in English from the University of Georgia in 2015. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,378,655 times.

A rhetorical analysis can be written about other texts, television shows, films, collections of artwork, or a variety of other communicative mediums that attempt to make a statement to an intended audience. In order to write a rhetorical analysis, you need to be able to determine how the creator of the original work attempts to make his or her argument. You can also include information about whether or not that argument is successful. To learn more about the right way to write a rhetorical analysis, continue reading.

Gathering Information

• The speaker refers to the first and last name of the writer. If the writer has any credentials that lend to his or her authority on the matter at hand, you should also briefly consider those. Note that if the narrator is different from the writer, though, it could also refer to the narrator.
• The occasion mostly refers to the type of text and the context under which the text was written. For instance, there is a big difference between an essay written for a scholarly conference and a letter written to an associate in the field.
• The audience is who the text was written for. This is related to the occasion, since the occasion can include details about the audience. In the example above, the audience would be a conference of scholars versus an associate in the field.
• The purpose refers to what the writer wants to accomplish in the text. It usually includes selling a product or point of view.
• The subject is simply the topic the writer discusses in the text.

• Ethos, or ethical appeals, rely on the writer's credibility and character in the garnering of approval. Mentions of a writer's character or qualifications usually qualify as ethos. For instance, if a family therapist with 20 years of practice writes an article on improving familial relations, mention of that experience would be using ethos. Despite their name, these appeals don't have anything to do with "ethics" as we usually think of them.
• Logos, or logical appeals, use reason to make an argument. Most academic discourse should make heavy use of logos. A writer who supports an argument with evidence, data, and undeniable facts uses logos.
• Pathos, or pathetic appeals, seek to evoke emotion in order to gain approval. These emotions can include anything from sympathy and anger to the desire for love. If an article about violent crime provides personal, human details about victims of violent crime, the writer is likely using pathos.

• Analogies and figurative language, including metaphors and similes, demonstrate an idea through comparison.
• Repetition of a certain point or idea is used to make that point seem more memorable.
• Imagery often affects pathos. The image of a starving child in a low income country can be a powerful way of evoking compassion or anger.
• Diction refers to word choice. Emotionally-charged words have greater impact, and rhythmic word patterns can establish a theme more effectively.
• Tone essentially means mood or attitude. A sarcastic essay is vastly different from a scientific one, but depending on the situation, either tone could be effective.
• Addressing the opposition demonstrates that the writer is not afraid of the opposing viewpoint. It also allows the writer to strengthen his or her own argument by cutting down the opposing one. This is especially powerful when the author contrasts a strong viewpoint he or she holds with a weak viewpoint on the opposing side.

• Ask yourself how the rhetorical strategies of appeals and style help the author achieve his or her purpose. Determine if any of these strategies fail and hurt the author instead of helping.
• Speculate on why the author may have chosen those rhetorical strategies for that audience and that occasion. Determine if the choice of strategies may have differed for a different audience or occasion.
• Remember that in a rhetorical analysis, you do not need to agree with the argument being presented. Your task is to analyze how well the author uses the appeals to present her or his argument.

Writing the Introduction

• By letting the reader know that your paper is a rhetorical analysis, you let him or her know exactly what to expect. If you do not let the reader know this information beforehand, he or she may expect to read an evaluative argument instead.
• Do not simply state, "This paper is a rhetorical analysis." Weave the information into the introduction as naturally as possible.
• Note that this may not be necessary if you are writing a rhetorical analysis for an assignment that specifically calls for a rhetorical analysis.

• The introduction is a good place to give a quick summary of the document. Keep it quick, though. Save the majority of the details for your body paragraphs, since most of the details will be used in defending your analysis.

• You do not necessarily need to mention these details in this order. Include the details in a matter that makes sense and flows naturally within your introductory paragraph.

• Try stating which rhetorical techniques the writer uses in order to move people toward his or her desired purpose. Analyze how well these techniques accomplish this goal.
• Consider narrowing the focus of your essay. Choose one or two design aspects that are complex enough to spend an entire essay analyzing.
• Think about making an original argument. If your analysis leads you to make a certain argument about the text, focus your thesis and essay around that argument and provide support for it throughout the body of your paper.
• Try to focus on using words such as "effective" or "ineffective" when composing your thesis, rather than "good" or "bad." You want to avoid seeming like you are passing value judgments.

Writing the Body

• The order of logos, ethos, and pathos is not necessarily set in stone. If you intend to focus on one more than the other two, you could briefly cover the two lesser appeals in the first two sections before elaborating on the third in greater detail toward the middle and end of the paper.
• For logos, identify at least one major claim and evaluate the document's use of objective evidence.
• For ethos, analyze how the writer or speaker uses his or her status as an "expert" to enhance credibility.
• For pathos, analyze any details that alter the way that the viewer or reader may feel about the subject at hand. Also analyze any imagery used to appeal to aesthetic senses, and determine how effective these elements are.
• Wrap things up by discussing the consequences and overall impact of these three appeals.

• Start from the beginning of the document and work your way through to the end. Present details about the document and your analysis of those details in the order the original document presents them in.
• The writer of the original document likely organized the information carefully and purposefully. By addressing the document in this order, your analysis is more likely to make more coherent sense by the end of your paper.

• Evidence often include a great deal of direct quotation and paraphrasing.
• Point to spots in which the author mentioned his or her credentials to explain ethos. Identify emotional images or words with strong emotional connotations as ways of supporting claims to pathos. Mention specific data and facts used in analysis involving logos.

• Avoid use of the first-person words "I" and "we." Stick to the more objective third-person.

Writing the Conclusion

• When restating your thesis, you should be able to quickly analyze how the original author's purpose comes together.
• When restating your thesis, try to bring more sophistication or depth to it than you had in the beginning. What can the audience now understand about your thesis that they would not have without reading your analysis?

• Keep this information brief. You spent an entire essay supporting your thesis, so these restatements of your main ideas should only serve as summaries of your support.

• Indicate what that research must entail and how it would help.
• Also state why the subject matter is important enough to continue researching and how it has significance to the real world.

Writing Help

Community Q&A

• Avoid the use of "In conclusion..." While many writers may be taught to end conclusion paragraphs with this phrase as they first learn to write essays, you should never include this phrase in an essay written at a higher academic level. This phrase and the information that usually follows it is empty information that only serves to clutter up your final paragraph. Thanks Helpful 0 Not Helpful 0
• Do not introduce any new information in your conclusion. Summarize the important details of the essay. Thanks Helpful 0 Not Helpful 0
• Do not argue in an analysis. Focus on the "how" they made their point, not if it's good or not. Thanks Helpful 0 Not Helpful 0

You Might Also Like

• ↑ https://owl.purdue.edu/owl/general_writing/academic_writing/establishing_arguments/rhetorical_strategies.html
• ↑ https://writingcenter.tamu.edu/Students/Writing-Speaking-Guides/Alphabetical-List-of-Guides/Academic-Writing/Analysis/Rhetorical-Analysis
• ↑ https://courses.lumenlearning.com/englishcomp1/chapter/text-an-overview-of-the-rhetorical-modes/
• ↑ https://oer.pressbooks.pub/informedarguments/chapter/rhetorical-modes-of-writing/
• ↑ https://owl.purdue.edu/owl/general_writing/visual_rhetoric/analyzing_visual_documents/organizing_your_analysis.html
• ↑ https://www.pfw.edu/offices/learning-support/documents/WriteARhetoricalAnalysis.pdf

About This Article

To write a rhetorical analysis, start by determining what the author of the work you're analyzing is trying to argue. Then, ask yourself if they succeeded in making their argument. Whether you think they did or didn't, include quotes and specific examples in your analysis to back up your opinion. When you're writing your analysis, use the third-person to appear objective as opposed to using "I" or "we." Also, make sure you include the author's name, profession, and purpose for writing the text at the beginning of your analysis to give reader's some context. To learn different ways to structure your rhetorical analysis from our English Ph.D. co-author, keep reading! Did this summary help you? Yes No

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What Is a Rhetorical Analysis and How to Write a Great One

Helly Douglas

Do you have to write a rhetorical analysis essay? Fear not! We’re here to explain exactly what rhetorical analysis means, how you should structure your essay, and give you some essential “dos and don’ts.”

What is a Rhetorical Analysis Essay?

How do you write a rhetorical analysis, what are the three rhetorical strategies, what are the five rhetorical situations, how to plan a rhetorical analysis essay, creating a rhetorical analysis essay, examples of great rhetorical analysis essays, final thoughts.

A rhetorical analysis essay studies how writers and speakers have used words to influence their audience. Think less about the words the author has used and more about the techniques they employ, their goals, and the effect this has on the audience.

In your analysis essay, you break a piece of text (including cartoons, adverts, and speeches) into sections and explain how each part works to persuade, inform, or entertain. You’ll explore the effectiveness of the techniques used, how the argument has been constructed, and give examples from the text.

A strong rhetorical analysis evaluates a text rather than just describes the techniques used. You don’t include whether you personally agree or disagree with the argument.

Structure a rhetorical analysis in the same way as most other types of academic essays . You’ll have an introduction to present your thesis, a main body where you analyze the text, which then leads to a conclusion.

Think about how the writer (also known as a rhetor) considers the situation that frames their communication:

• Topic: the overall purpose of the rhetoric
• Audience: this includes primary, secondary, and tertiary audiences
• Purpose: there are often more than one to consider
• Context and culture: the wider situation within which the rhetoric is placed

Back in the 4th century BC, Aristotle was talking about how language can be used as a means of persuasion. He described three principal forms —Ethos, Logos, and Pathos—often referred to as the Rhetorical Triangle . These persuasive techniques are still used today.

Rhetorical Strategy 1: Ethos

Are you more likely to buy a car from an established company that’s been an important part of your community for 50 years, or someone new who just started their business?

Reputation matters. Ethos explores how the character, disposition, and fundamental values of the author create appeal, along with their expertise and knowledge in the subject area.

Aristotle breaks ethos down into three further categories:

• Phronesis: skills and practical wisdom
• Arete: virtue
• Eunoia: goodwill towards the audience

Ethos-driven speeches and text rely on the reputation of the author. In your analysis, you can look at how the writer establishes ethos through both direct and indirect means.

Rhetorical Strategy 2: Pathos

Pathos-driven rhetoric hooks into our emotions. You’ll often see it used in advertisements, particularly by charities wanting you to donate money towards an appeal.

Common use of pathos includes:

• Vivid description so the reader can imagine themselves in the situation
• Personal stories to create feelings of empathy
• Emotional vocabulary that evokes a response

By using pathos to make the audience feel a particular emotion, the author can persuade them that the argument they’re making is compelling.

Rhetorical Strategy 3: Logos

Logos uses logic or reason. It’s commonly used in academic writing when arguments are created using evidence and reasoning rather than an emotional response. It’s constructed in a step-by-step approach that builds methodically to create a powerful effect upon the reader.

Rhetoric can use any one of these three techniques, but effective arguments often appeal to all three elements.

The rhetorical situation explains the circumstances behind and around a piece of rhetoric. It helps you think about why a text exists, its purpose, and how it’s carried out.

The rhetorical situations are:

• 1) Purpose: Why is this being written? (It could be trying to inform, persuade, instruct, or entertain.)
• 2) Audience: Which groups or individuals will read and take action (or have done so in the past)?
• 3) Genre: What type of writing is this?
• 4) Stance: What is the tone of the text? What position are they taking?
• 5) Media/Visuals: What means of communication are used?

Understanding and analyzing the rhetorical situation is essential for building a strong essay. Also think about any rhetoric restraints on the text, such as beliefs, attitudes, and traditions that could affect the author's decisions.

Before leaping into your essay, it’s worth taking time to explore the text at a deeper level and considering the rhetorical situations we looked at before. Throw away your assumptions and use these simple questions to help you unpick how and why the text is having an effect on the audience.

1: What is the Rhetorical Situation?

• Why is there a need or opportunity for persuasion?
• How do words and references help you identify the time and location?
• What are the rhetoric restraints?
• What historical occasions would lead to this text being created?

2: Who is the Author?

• How do they position themselves as an expert worth listening to?
• What is their ethos?
• Do they have a reputation that gives them authority?
• What is their intention?
• What values or customs do they have?

3: Who is it Written For?

• Who is the intended audience?
• How is this appealing to this particular audience?
• Who are the possible secondary and tertiary audiences?

4: What is the Central Idea?

• Can you summarize the key point of this rhetoric?
• What arguments are used?
• How has it developed a line of reasoning?

5: How is it Structured?

• What structure is used?
• How is the content arranged within the structure?

6: What Form is Used?

• Does this follow a specific literary genre?
• What type of style and tone is used, and why is this?
• Does the form used complement the content?
• What effect could this form have on the audience?

7: Is the Rhetoric Effective?

• Does the content fulfil the author’s intentions?
• Does the message effectively fit the audience, location, and time period?

Once you’ve fully explored the text, you’ll have a better understanding of the impact it’s having on the audience and feel more confident about writing your essay outline.

A great essay starts with an interesting topic. Choose carefully so you’re personally invested in the subject and familiar with it rather than just following trending topics. There are lots of great ideas on this blog post by My Perfect Words if you need some inspiration. Take some time to do background research to ensure your topic offers good analysis opportunities.

Remember to check the information given to you by your professor so you follow their preferred style guidelines. This outline example gives you a general idea of a format to follow, but there will likely be specific requests about layout and content in your course handbook. It’s always worth asking your institution if you’re unsure.

Make notes for each section of your essay before you write. This makes it easy for you to write a well-structured text that flows naturally to a conclusion. You will develop each note into a paragraph. Look at this example by College Essay for useful ideas about the structure.

1: Introduction

This is a short, informative section that shows you understand the purpose of the text. It tempts the reader to find out more by mentioning what will come in the main body of your essay.

• Name the author of the text and the title of their work followed by the date in parentheses
• Use a verb to describe what the author does, e.g. “implies,” “asserts,” or “claims”
• Briefly summarize the text in your own words
• Mention the persuasive techniques used by the rhetor and its effect

Create a thesis statement to come at the end of your introduction.

After your introduction, move on to your critical analysis. This is the principal part of your essay.

• Explain the methods used by the author to inform, entertain, and/or persuade the audience using Aristotle's rhetorical triangle
• Use quotations to prove the statements you make
• Explain why the writer used this approach and how successful it is
• Consider how it makes the audience feel and react

Make each strategy a new paragraph rather than cramming them together, and always use proper citations. Check back to your course handbook if you’re unsure which citation style is preferred.

3: Conclusion

Your conclusion should summarize the points you’ve made in the main body of your essay. While you will draw the points together, this is not the place to introduce new information you’ve not previously mentioned.

Use your last sentence to share a powerful concluding statement that talks about the impact the text has on the audience(s) and wider society. How have its strategies helped to shape history?

Before You Submit

Poor spelling and grammatical errors ruin a great essay. Use ProWritingAid to check through your finished essay before you submit. It will pick up all the minor errors you’ve missed and help you give your essay a final polish. Look at this useful ProWritingAid webinar for further ideas to help you significantly improve your essays. Sign up for a free trial today and start editing your essays!

You’ll find countless examples of rhetorical analysis online, but they range widely in quality. Your institution may have example essays they can share with you to show you exactly what they’re looking for.

The following links should give you a good starting point if you’re looking for ideas:

Pearson Canada has a range of good examples. Look at how embedded quotations are used to prove the points being made. The end questions help you unpick how successful each essay is.

Excelsior College has an excellent sample essay complete with useful comments highlighting the techniques used.

Brighton Online has a selection of interesting essays to look at. In this specific example, consider how wider reading has deepened the exploration of the text.

Writing a rhetorical analysis essay can seem daunting, but spending significant time deeply analyzing the text before you write will make it far more achievable and result in a better-quality essay overall.

It can take some time to write a good essay. Aim to complete it well before the deadline so you don’t feel rushed. Use ProWritingAid’s comprehensive checks to find any errors and make changes to improve readability. Then you’ll be ready to submit your finished essay, knowing it’s as good as you can possibly make it.

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How to Write a Rhetorical Analysis Essay

3-minute read

• 22nd August 2023

A rhetorical analysis essay is a type of academic writing that analyzes how authors use language, persuasion techniques , and other rhetorical strategies to communicate with their audience. In this post, we’ll review how to write a rhetorical analysis essay, including:

• Understanding the assignment guidelines
• Introducing your essay topic
• Examining the rhetorical strategies
• Summarizing your main points

Keep reading for a step-by-step guide to rhetorical analysis.

What Is a Rhetorical Strategy?

A rhetorical strategy is a deliberate approach or technique a writer uses to convey a message and/or persuade the audience. A rhetorical strategy typically involves using language, sentence structure, and tone/style to influence the audience to think a certain way or understand a specific point of view. Rhetorical strategies are especially common in advertisements, speeches, and political writing, but you can also find them in many other types of literature.

1.   Understanding the Assignment Guidelines

Before you begin your rhetorical analysis essay, make sure you understand the assignment and guidelines. Typically, when writing a rhetorical analysis, you should approach the text objectively, focusing on the techniques the author uses rather than expressing your own opinions about the topic or summarizing the content. Thus, it’s essential to discuss the rhetorical methods used and then back up your analysis with evidence and quotations from the text.

2.   Introducing Your Essay Topic

Introduce your essay by providing some context about the text you’re analyzing. Give a brief overview of the author, intended audience, and purpose of the writing. You should also clearly state your thesis , which is your main point or argument about how and why the author uses rhetorical strategies. Try to avoid going into detail on any points or diving into specific examples – the introduction should be concise, and you’ll be providing a much more in-depth analysis later in the text.

3.   Examining the Rhetorical Strategies

In the body paragraphs, analyze the rhetorical strategies the author uses. Here are some common rhetorical strategies to include in your discussion:

●  Ethos : Establishing trust between the writer and the audience by appealing to credibility and ethics

●  Pathos : Appealing to the audience’s emotions and values

●  Logos : Employing logic, reason, and evidence to appeal to the reader

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●  Diction : Deliberately choosing specific language and vocabulary

●  Syntax : Structuring and arranging sentences in certain ways

●  Tone : Conveying attitude or mood in certain ways

●  Literary Devices : Using metaphors, similes, analogies , repetition, etc.

Keep in mind that for a rhetorical analysis essay, you’re not usually required to find examples of all of the above rhetorical strategies. But for each one you do analyze, consider how it contributes to the author’s purpose, how it influences the audience, and what emotions or thoughts it could evoke in the reader.

4.   Summarizing Your Main Points

In your conclusion , sum up the main points of your analysis and restate your thesis. Without introducing any new points (such as topics or ideas you haven’t already covered in the main body of your essay), summarize the overall impact that the author’s rhetorical strategies likely had on their intended audience.

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How to Write a Rhetorical Analysis Essay–Examples & Template

What is a Rhetorical Analysis Essay?

A rhetorical analysis essay is, as the name suggests, an analysis of someone else’s writing (or speech, or advert, or even cartoon) and how they use not only words but also rhetorical techniques to influence their audience in a certain way. A rhetorical analysis is less interested in what the author is saying and more in how they present it, what effect this has on their readers, whether they achieve their goals, and what approach they use to get there. 

Its structure is similar to that of most essays: An Introduction presents your thesis, a Body analyzes the text you have chosen, breaks it down into sections and explains how arguments have been constructed and how each part persuades, informs, or entertains the reader, and a Conclusion section sums up your evaluation. 

Note that your personal opinion on the matter is not relevant for your analysis and that you don’t state anywhere in your essay whether you agree or disagree with the stance the author takes.

In the following, we will define the key rhetorical concepts you need to write a good rhetorical analysis and give you some practical tips on where to start.

Key Rhetorical Concepts

Your goal when writing a rhetorical analysis is to think about and then carefully describe how the author has designed their text so that it has the intended effect on their audience. To do that, you need to consider a number of key rhetorical strategies: Rhetorical appeals (“Ethos”, “Logos”, and “Pathos”), context, as well as claims, supports, and warrants.

Ethos, Logos, and Pathos were introduced by Aristotle, way back in the 4th century BC, as the main ways in which language can be used to persuade an audience. They still represent the basis of any rhetorical analysis and are often referred to as the “rhetorical triangle”. 

These and other rhetorical techniques can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify the concepts they are based on.

Rhetorical Appeals

Rhetorical appeal #1: ethos.

Ethos refers to the reputation or authority of the writer regarding the topic of their essay or speech and to how they use this to appeal to their audience. Just like we are more likely to buy a product from a brand or vendor we have confidence in than one we don’t know or have reason to distrust, Ethos-driven texts or speeches rely on the reputation of the author to persuade the reader or listener. When you analyze an essay, you should therefore look at how the writer establishes Ethos through rhetorical devices.

Does the author present themselves as an authority on their subject? If so, how? 

Do they highlight how impeccable their own behavior is to make a moral argument? 

Do they present themselves as an expert by listing their qualifications or experience to convince the reader of their opinion on something?

Rhetorical appeal #2: Pathos

The purpose of Pathos-driven rhetoric is to appeal to the reader’s emotions. A common example of pathos as a rhetorical means is adverts by charities that try to make you donate money to a “good cause”. To evoke the intended emotions in the reader, an author may use passionate language, tell personal stories, and employ vivid imagery so that the reader can imagine themselves in a certain situation and feel empathy with or anger towards others.

Rhetorical appeal #3: Logos

Logos, the “logical” appeal, uses reason to persuade. Reason and logic, supported by data, evidence, clearly defined methodology, and well-constructed arguments, are what most academic writing is based on. Emotions, those of the researcher/writer as well as those of the reader, should stay out of such academic texts, as should anyone’s reputation, beliefs, or personal opinions. 

Text and Context

To analyze a piece of writing, a speech, an advertisement, or even a satirical drawing, you need to look beyond the piece of communication and take the context in which it was created and/or published into account. 

Who is the person who wrote the text/drew the cartoon/designed the ad..? What audience are they trying to reach? Where was the piece published and what was happening there around that time? 

A political speech, for example, can be powerful even when read decades later, but the historical context surrounding it is an important aspect of the effect it was intended to have. 

Claims, Supports, and Warrants

To make any kind of argument, a writer needs to put forward specific claims, support them with data or evidence or even a moral or emotional appeal, and connect the dots logically so that the reader can follow along and agree with the points made.

The connections between statements, so-called “warrants”, follow logical reasoning but are not always clearly stated—the author simply assumes the reader understands the underlying logic, whether they present it “explicitly” or “implicitly”. Implicit warrants are commonly used in advertisements where seemingly happy people use certain products, wear certain clothes, accessories, or perfumes, or live certain lifestyles – with the connotation that, first, the product/perfume/lifestyle is what makes that person happy and, second, the reader wants to be as happy as the person in the ad. Some warrants are never clearly stated, and your job when writing a rhetorical analysis essay is therefore to identify them and bring them to light, to evaluate their validity, their effect on the reader, and the use of such means by the writer/creator. 

What are the Five Rhetorical Situations?

A “rhetorical situation” refers to the circumstance behind a text or other piece of communication that arises from a given context. It explains why a rhetorical piece was created, what its purpose is, and how it was constructed to achieve its aims.

Rhetorical situations can be classified into the following five categories:

Asking such questions when you analyze a text will help you identify all the aspects that play a role in the effect it has on its audience, and will allow you to evaluate whether it achieved its aims or where it may have failed to do so.

Rhetorical Analysis Essay Outline

Analyzing someone else’s work can seem like a big task, but as with every assignment or writing endeavor, you can break it down into smaller, well-defined steps that give you a practical structure to follow. 

To give you an example of how the different parts of your text may look when it’s finished, we will provide you with some excerpts from this rhetorical analysis essay example (which even includes helpful comments) published on the Online Writing Lab website of Excelsior University in Albany, NY. The text that this essay analyzes is this article on why one should or shouldn’t buy an Ipad. If you want more examples so that you can build your own rhetorical analysis template, have a look at this essay on Nabokov’s Lolita and the one provided here about the “Shitty First Drafts” chapter of Anne Lamott’s writing instruction book “Bird by Bird”.

Analyzing the Text

When writing a rhetorical analysis, you don’t choose the concepts or key points you think are relevant or want to address. Rather, you carefully read the text several times asking yourself questions like those listed in the last section on rhetorical situations to identify how the text “works” and how it was written to achieve that effect.

Start with focusing on the author : What do you think was their purpose for writing the text? Do they make one principal claim and then elaborate on that? Or do they discuss different topics? 

Then look at what audience they are talking to: Do they want to make a group of people take some action? Vote for someone? Donate money to a good cause? Who are these people? Is the text reaching this specific audience? Why or why not?

What tone is the author using to address their audience? Are they trying to evoke sympathy? Stir up anger? Are they writing from a personal perspective? Are they painting themselves as an authority on the topic? Are they using academic or informal language?

How does the author support their claims ? What kind of evidence are they presenting? Are they providing explicit or implicit warrants? Are these warrants valid or problematic? Is the provided evidence convincing?  

Asking yourself such questions will help you identify what rhetorical devices a text uses and how well they are put together to achieve a certain aim. Remember, your own opinion and whether you agree with the author are not the point of a rhetorical analysis essay – your task is simply to take the text apart and evaluate it.

If you are still confused about how to write a rhetorical analysis essay, just follow the steps outlined below to write the different parts of your rhetorical analysis: As every other essay, it consists of an Introduction , a Body (the actual analysis), and a Conclusion .

Rhetorical Analysis Introduction

The Introduction section briefly presents the topic of the essay you are analyzing, the author, their main claims, a short summary of the work by you, and your thesis statement . 

Tell the reader what the text you are going to analyze represents (e.g., historically) or why it is relevant (e.g., because it has become some kind of reference for how something is done). Describe what the author claims, asserts, or implies and what techniques they use to make their argument and persuade their audience. Finish off with your thesis statement that prepares the reader for what you are going to present in the next section – do you think that the author’s assumptions/claims/arguments were presented in a logical/appealing/powerful way and reached their audience as intended?

Have a look at an excerpt from the sample essay linked above to see what a rhetorical analysis introduction can look like. See how it introduces the author and article , the context in which it originally appeared , the main claims the author makes , and how this first paragraph ends in a clear thesis statement that the essay will then elaborate on in the following Body section:

Cory Doctorow ’s article on BoingBoing is an older review of the iPad , one of Apple’s most famous products. At the time of this article, however, the iPad was simply the latest Apple product to hit the market and was not yet so popular. Doctorow’s entire career has been entrenched in and around technology. He got his start as a CD-ROM programmer and is now a successful blogger and author. He is currently the co-editor of the BoingBoing blog on which this article was posted. One of his main points in this article comes from Doctorow’s passionate advocacy of free digital media sharing. He argues that the iPad is just another way for established technology companies to control our technological freedom and creativity . In “ Why I Won’t Buy an iPad (and Think You Shouldn’t, Either) ” published on Boing Boing in April of 2010, Cory Doctorow successfully uses his experience with technology, facts about the company Apple, and appeals to consumer needs to convince potential iPad buyers that Apple and its products, specifically the iPad, limit the digital rights of those who use them by controlling and mainstreaming the content that can be used and created on the device . 

Doing the Rhetorical Analysis

The main part of your analysis is the Body , where you dissect the text in detail. Explain what methods the author uses to inform, entertain, and/or persuade the audience. Use Aristotle’s rhetorical triangle and the other key concepts we introduced above. Use quotations from the essay to demonstrate what you mean. Work out why the writer used a certain approach and evaluate (and again, demonstrate using the text itself) how successful they were. Evaluate the effect of each rhetorical technique you identify on the audience and judge whether the effect is in line with the author’s intentions.

To make it easy for the reader to follow your thought process, divide this part of your essay into paragraphs that each focus on one strategy or one concept , and make sure they are all necessary and contribute to the development of your argument(s).

One paragraph of this section of your essay could, for example, look like this:

One example of Doctorow’s position is his comparison of Apple’s iStore to Wal-Mart. This is an appeal to the consumer’s logic—or an appeal to logos. Doctorow wants the reader to take his comparison and consider how an all-powerful corporation like the iStore will affect them. An iPad will only allow for apps and programs purchased through the iStore to be run on it; therefore, a customer must not only purchase an iPad but also any programs he or she wishes to use. Customers cannot create their own programs or modify the hardware in any way. 

As you can see, the author of this sample essay identifies and then explains to the reader how Doctorow uses the concept of Logos to appeal to his readers – not just by pointing out that he does it but by dissecting how it is done.

Rhetorical Analysis Conclusion

The conclusion section of your analysis should restate your main arguments and emphasize once more whether you think the author achieved their goal. Note that this is not the place to introduce new information—only rely on the points you have discussed in the body of your essay. End with a statement that sums up the impact the text has on its audience and maybe society as a whole:

Overall, Doctorow makes a good argument about why there are potentially many better things to drop a great deal of money on instead of the iPad. He gives some valuable information and facts that consumers should take into consideration before going out to purchase the new device. He clearly uses rhetorical tools to help make his case, and, overall, he is effective as a writer, even if, ultimately, he was ineffective in convincing the world not to buy an iPad . 

Frequently Asked Questions about Rhetorical Analysis Essays 

What is a rhetorical analysis essay.

A rhetorical analysis dissects a text or another piece of communication to work out and explain how it impacts its audience, how successfully it achieves its aims, and what rhetorical devices it uses to do that. 

While argumentative essays usually take a stance on a certain topic and argue for it, a rhetorical analysis identifies how someone else constructs their arguments and supports their claims.

What is the correct rhetorical analysis essay format?

Like most other essays, a rhetorical analysis contains an Introduction that presents the thesis statement, a Body that analyzes the piece of communication, explains how arguments have been constructed, and illustrates how each part persuades, informs, or entertains the reader, and a Conclusion section that summarizes the results of the analysis. 

What is the “rhetorical triangle”?

The rhetorical triangle was introduced by Aristotle as the main ways in which language can be used to persuade an audience: Logos appeals to the audience’s reason, Ethos to the writer’s status or authority, and Pathos to the reader’s emotions. Logos, Ethos, and Pathos can all be combined to create the intended effect, and your job as the one analyzing a text is to break the writer’s arguments down and identify what specific concepts each is based on.

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How to Write a Rhetorical Analysis: Full Guide

Have you ever been completely fascinated by a speech or ad, wondering how it managed to convince you so effectively? From powerful political speeches to catchy commercials, persuasion is all around us, shaping our thoughts and choices every day.

In this guide, we'll explain all about a rhetorical analysis essay. We'll break down the clever tricks writers and speakers use to win over their audience, like how they choose their words carefully and play with our emotions. This article will give you the tools you need to understand and analyze texts more deeply. So, let’s jump right in and start by understanding the nature of this assignment first.

What is a Rhetorical Analysis Essay

A rhetorical analysis essay is a type of essay where you examine how authors or speakers use words, phrases, and other techniques to influence or persuade their audience. This type of essay focuses on analyzing the strategies used by the writer or speaker to achieve their purpose, whether it's to inform, persuade, entertain, or provoke.

You'll dissect the text or speech into its components, looking at how each part contributes to the overall message. This might involve examining the introduction, thesis statement, body paragraphs, evidence, and conclusion.

Once you've identified the strategies used, you'll assess their effectiveness in achieving the author's or speaker's purpose. This involves considering the intended audience, context, and the impact of the communication.

As per our essay writing service , some common topics for rhetorical analysis include analyzing speeches by influential leaders, dissecting political advertisements, or examining the rhetoric used in literary works.

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Rhetorical Analysis Topic Ideas

Now that we've grasped the essence of a rhetorical analysis essay let's explore some potential topics you might consider for your own analysis. Here are 15 specific ideas to get you started:

• The Use of Metaphors in Barack Obama's 'Yes We Can' Speech
• Visual Rhetoric in Dove's 'Real Beauty' Advertising Campaign
• The Role of Irony in Jonathan Swift's 'A Modest Proposal'
• The Manipulation of Emotions in Coca-Cola's 'Share a Coke' Campaign
• The Repetition Technique in Winston Churchill's 'We Shall Fight on the Beaches' Speech
• The Argument Structure in Michelle Obama's Speech on Education
• The Use of Imagery in Edgar Allan Poe's 'The Raven'
• Gender Stereotypes in Old Spice's 'The Man Your Man Could Smell Like' Ad
• Satirical Elements in George Orwell's 'Animal Farm'
• The Influence of Tone in Greta Thunberg's Climate Change Speeches
• Political Symbolism in Banksy's Street Art
• Humor as Persuasion in Ellen DeGeneres' Stand-Up Comedy
• The Power of Silence in Emma Watson's UN Speech on Gender Equality
• Ethical Appeals in ASPCA's Animal Rights Advertisements
• The Cultural References in Super Bowl Commercials: A Case Study

How to Write a Rhetorical Analysis

Understanding how to start a rhetorical analysis essay involves dissecting a piece of communication to learn how it works and what effect it aims to achieve. This analytical process typically includes five paragraphs and three main parts: an introduction, three body paragraphs, and a conclusion. Below, our analytical essay writing service will explain each in more detail

Major Rhetorical Elements

Before heading towards the analysis process, it's essential to grasp some key rhetorical concepts that will help guide your examination of the text or speech. These concepts provide a framework for understanding how authors and speakers use language to persuade and influence their audience.

Ethos, pathos logos in rhetorical analysis form the foundation of persuasive communication and are often intertwined in rhetorical strategies. Ethos refers to the credibility or authority of the speaker or author. Pathos involves appealing to the audience's emotions, while logos appeals to reason and logic.

There are also other rhetorical devices that are specific techniques or patterns of language used to convey meaning or evoke particular responses. Examples include metaphor, simile, imagery, irony, repetition, and hyperbole. Recognizing and analyzing these devices can provide insight into the author's intended message and its impact on the audience.

Tone and mood also play crucial roles in shaping the audience's perception and response to the communication. Tone refers to the author's attitude toward the subject matter, while mood describes the emotional atmosphere created by the text.

Whether you ask us - write my essay , or tackle the task yourself, familiarizing yourself with these concepts will help you analyze the text and persuade the audience more effectively.

Understanding Rhetorical Appeals

First off, what is ethos in rhetorical analysis? Well, it revolves around establishing the credibility and authority of the speaker or author. This appeal seeks to convince the audience that the communicator is trustworthy, knowledgeable, and reliable. Ethos in rhetorical analysis can be built through various means, including:

• Professional Credentials : Demonstrating expertise in the subject matter through relevant qualifications or experience.
• Personal Character : Highlighting traits such as honesty, integrity, and sincerity to engender trust and respect.
• Association : Aligning oneself with respected individuals, institutions, or causes to enhance credibility by association.

For instance, in a health-related speech, a doctor might leverage their medical expertise and professional experience (credentials) to establish ethos. Similarly, a celebrity endorsing a product is using their fame and reputation (association) to persuade consumers.

Now, let's understand what is pathos in rhetorical analysis. Pathos involves appealing to the audience's emotions, aiming to evoke feelings such as empathy, sympathy, joy, anger, or fear. This emotional connection can be a powerful tool for persuasion, as it resonates with the audience on a personal level. Strategies for employing pathos in rhetorical analysis include:

• Vivid Imagery : Painting a vivid picture or narrative that elicits strong emotional responses from the audience.
• Anecdotes : Sharing personal stories or anecdotes that evoke empathy or sympathy and make the message more relatable.
• Language Choice : Using emotive language, sensory details, and rhetorical devices to evoke specific emotional reactions.

For example, in a charity advertisement for children in need, images of impoverished and suffering children coupled with heart-wrenching stories (anecdotes) are used to evoke feelings of compassion and a desire to help.

Lastly, what is logos in rhetorical analysis, you may ask. It appeals to reason and logic, aiming to persuade the audience through rational argumentation and evidence. This appeal relies on facts, statistics, logical reasoning, and sound arguments to convince the audience of the validity of the message. Strategies for employing logos in rhetorical analysis include:

• Factual Evidence : Providing empirical data, research findings, or expert opinions to support the argument.
• Logical Reasoning : Presenting a well-structured argument with clear premises and conclusions that logically follow one another.
• Counterarguments : Addressing potential counterarguments and refuting them with logical reasoning and evidence.

For instance, in a persuasive essay advocating for environmental conservation, the author might present scientific data on climate change (factual evidence) and use logical reasoning to explain the consequences of inaction.

Text and Context

Text analysis involves closely examining the language, structure, and rhetorical devices employed within the communication. This includes identifying key themes, rhetorical appeals, persuasive strategies, and stylistic elements used by the author or speaker to convey their message.

For example, in a political speech advocating for healthcare reform, text analysis might involve identifying the use of rhetorical appeals such as ethos (e.g., highlighting the speaker's experience in healthcare policy), pathos (e.g., sharing anecdotes of individuals struggling with medical costs), and logos (e.g., presenting statistics on healthcare affordability).

Contextual analysis involves considering the broader social, cultural, and historical factors that shape communication and influence its reception. This includes examining the audience demographics, the political and cultural climate, the historical events surrounding the communication, and any relevant societal norms or values.

For instance, when analyzing a historical speech advocating for civil rights, contextual research paper writers might involve considering the social and political context of the time, including prevailing attitudes towards race, ongoing civil rights movements, and recent legislative developments.

Claims, Supports, and Warrants

A claim is a statement or assertion that the author or speaker is advocating for or seeking to prove. Claims can take various forms, including factual claims (assertions of fact), value claims (judgments about what is good or bad), and policy claims (proposals for action). For example, in an argumentative essay about the importance of exercise, the claim might be that regular physical activity is essential for maintaining good health.

Supports are the evidence, reasoning, or examples provided to substantiate and strengthen the claims being made. Supports can take many forms, including empirical data, expert testimony, personal anecdotes, logical reasoning, and analogies. The quality and relevance of the supports provided play a critical role in the persuasiveness of the argument.

Continuing with the example of the argumentative essay about exercise, supports might include scientific studies demonstrating the health benefits of physical activity, testimonials from fitness experts, and personal stories of individuals who have experienced positive changes from incorporating exercise into their routine.

Warrants are the underlying assumptions or principles that connect the supports to the claims. They provide the reasoning or justification for why the supports are relevant and valid evidence for supporting the claims. Warrants are often implicit rather than explicit and require careful analysis to uncover. In the context of the essay on exercise, the warrant connecting the supports to the claim might be the assumption that actions that promote good health are inherently valuable and worthy of pursuit.

Rhetorical Analysis Essay Outline

Whether you opt for the option to buy essay or start writing it yourself, it's important to use a clear plan to organize your thoughts well. This plan usually includes four main steps, each looking at different parts of your analysis.

Analyzing the Text

Before writing a rhetorical analysis, take the time to thoroughly analyze the text you'll be examining. This means more than just skimming through it; it requires a thorough understanding of its subtleties and complexities. Here are some questions to guide your analysis:

• How does the text try to sway its audience? What methods does it use to convince or influence them?
• Which rhetorical appeals—ethos (credibility), pathos (emotion), logos (logic)—does the author use, and how do they contribute to the overall argument?
• What specific rhetorical devices and strategies does the author employ to effectively convey their message? Are there any patterns or recurring motifs?
• How does the structure of the text contribute to its persuasive power or overall impact?
• Are there any cultural, historical, or contextual factors that influence how the text is perceived or understood?

By scrutinizing the text in this manner, you'll gain a deeper understanding of how it functions and the techniques employed by the author to achieve their desired effect.

Rhetorical Analysis Introduction

The introduction sets the stage for your analysis by providing essential context and framing the discussion. Start by introducing the text you're analyzing, including the author's name and the title of the work. Provide some background information to give context to your analysis. For example, if you're analyzing a speech, mention the occasion or event where it was delivered.

Next, summarize the main arguments or claims made by the author. Highlight the rhetorical techniques they use to persuade their audience. Are they appealing to logic, emotion, credibility, or a combination of these? Use specific examples from the text to illustrate these techniques discussed by our dissertation service .

For instance, if you're analyzing a speech on climate change, mention the speaker's expertise in environmental science to establish credibility. Summarize the key points they make about the consequences of inaction and the urgent need for change.

Finally, conclude your introduction with a clear thesis statement. This statement should encapsulate the main argument or purpose of your analysis.

Rhetorical Analysis Body Paragraph

The body paragraphs form the crux of your analysis, where you delve into the details of the text and dissect its rhetorical strategies. Each paragraph should focus on a specific aspect of the text, such as the use of ethos, pathos, logos, or specific rhetorical devices.

Utilize Aristotle's rhetorical triangle and other key concepts introduced earlier to guide your analysis. Provide quotations or examples from the text to illustrate your points and explain why the author chose certain approaches. Evaluate the effectiveness of these strategies in achieving the author's goals and persuading the audience.

For instance, if you're discussing the use of pathos in a marketing campaign, analyze the emotional appeal of the imagery or language used and consider how it resonates with the target audience.

Rhetorical Analysis Conclusion

In the conclusion, it's crucial to reinforce your main arguments and evaluate the author's effectiveness in achieving their goals, whether you're writing an MLA or APA essay format . Reflect on the overall impact of the text on both its immediate audience and society at large, underscoring the importance of your analysis.

Resist the temptation to introduce new ideas in the conclusion. Instead, draw upon the points you've already explored in the body of your essay to strengthen your analysis. Conclude with a poignant statement that resonates with your readers, encapsulating the essence of your interpretation and leaving a lasting impression. This final remark should tie together the threads of your analysis, leaving the reader with a deeper understanding of the text's rhetorical strategies and significance.

Rhetorical Analysis Essay Example

In this section, you'll discover two essay samples that skillfully demonstrate the application of rhetorical analysis. These examples offer insightful insights into the effective use of rhetorical techniques in writing.

5 Rhetorical Analysis Essay Tips

Here are five focused tips that will help you lay a solid foundation for your examination.

• Dissect Rhetorical Strategies : Break down the text to identify specific rhetorical devices such as metaphor, simile, or parallelism.
• Evaluate Tone and Diction : Pay attention to the author's tone and word choice. Analyze how these elements contribute to the overall mood of the text.
• Probe Ethos, Pathos, Logos : Explore how the author establishes credibility (ethos), evokes emotions (pathos), and employs logic (logos) to sway the audience.
• Contextualize Historical Significance : Consider the historical, cultural, and social backdrop against which the text was written.
• Craft a Structured Analysis : Organize your essay with a clear introduction, body paragraphs focusing on specific rhetorical elements, and a conclusion that synthesizes your findings.

Final Words

As we near the end, it's important to analyze carefully whether you're examining a speech, an advertisement, or a story. Pay attention to the smart tactics that influence our thinking. It's all about revealing how we communicate and relate to one another. Ultimately, understanding rhetoric offers a fresh perspective on the world beyond just academic success.

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What is a Rhetorical Analysis Essay?

How to structure a rhetorical analysis essay, how to write a rhetorical analysis essay.

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Organizing Your Analysis

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There is no one perfect way to organize a rhetorical analysis essay. In fact, writers should always be a bit leery of plug-in formulas that offer a perfect essay format. Remember, organization itself is not the enemy, only organization without considering the specific demands of your particular writing task. That said, here are some general tips for plotting out the overall form of your essay.

Introduction

Like any rhetorical analysis essay, an essay analyzing a visual document should quickly set the stage for what you’re doing. Try to cover the following concerns in the initial paragraphs:

• Make sure to let the reader know you’re performing a rhetorical analysis. Otherwise, they may expect you to take positions or make an evaluative argument that may not be coming.
• Clearly state what the document under consideration is and possibly give some pertinent background information about its history or development. The intro can be a good place for a quick, narrative summary of the document. The key word here is “quick, for you may be dealing with something large (for example, an entire episode of a cartoon like the Simpsons). Save more in-depth descriptions for your body paragraph analysis.
• If you’re dealing with a smaller document (like a photograph or an advertisement), and copyright allows, the introduction or first page is a good place to integrate it into your page.
• Give a basic run down of the rhetorical situation surrounding the document: the author, the audience, the purpose, the context, etc.

Thesis Statements and Focus

Many authors struggle with thesis statements or controlling ideas in regards to rhetorical analysis essays. There may be a temptation to think that merely announcing the text as a rhetorical analysis is purpose enough. However, especially depending on your essay’s length, your reader may need a more direct and clear statement of your intentions. Below are a few examples.

1. Clearly narrow the focus of what your essay will cover. Ask yourself if one or two design aspects of the document is interesting and complex enough to warrant a full analytical treatment.

The website for Amazon.com provides an excellent example of alignment and proximity to assist its visitors in navigating a potentially large and confusing amount of information.

2. Since visual documents often seek to move people towards a certain action (buying a product, attending an event, expressing a sentiment), an essay may analyze the rhetorical techniques used to accomplish this purpose. The thesis statement should reflect this goal.

The call-out flyer for the Purdue Rowing Team uses a mixture of dynamic imagery and tantalizing promises to create interest in potential, new members.

3. Rhetorical analysis can also easily lead to making original arguments. Performing the analysis may lead you to an argument; or vice versa, you may start with an argument and search for proof that supports it.

A close analysis of the female body images in the July 2007 issue of Cosmopolitan magazine reveals contradictions between the articles’ calls for self-esteem and the advertisements’ unrealistic, beauty demands.

These are merely suggestions. The best measure for what your focus and thesis statement should be the document itself and the demands of your writing situation. Remember that the main thrust of your thesis statement should be on how the document creates meaning and accomplishes its purposes. The OWl has additional information on writing thesis statements.

Analysis Order (Body Paragraphs)

Depending on the genre and size of the document under analysis, there are a number of logical ways to organize your body paragraphs. Below are a few possible options. Which ever you choose, the goal of your body paragraphs is to present parts of the document, give an extended analysis of how that part functions, and suggest how the part ties into a larger point (your thesis statement or goal).

Chronological

This is the most straight-forward approach, but it can also be effective if done for a reason (as opposed to not being able to think of another way). For example, if you are analyzing a photo essay on the web or in a booklet, a chronological treatment allows you to present your insights in the same order that a viewer of the document experiences those images. It is likely that the images have been put in that order and juxtaposed for a reason, so this line of analysis can be easily integrated into the essay.

Be careful using chronological ordering when dealing with a document that contains a narrative (i.e. a television show or music video). Focusing on the chronological could easily lead you to plot summary which is not the point of a rhetorical analysis.

A spatial ordering covers the parts of a document in the order the eye is likely to scan them. This is different than chronological order, for that is dictated by pages or screens where spatial order concerns order amongst a single page or plane. There are no unwavering guidelines for this, but you can use the following general guidelines.

• Left to right and top to down is still the normal reading and scanning pattern for English-speaking countries.
• The eye will naturally look for centers. This may be the technical center of the page or the center of the largest item on the page.
• Lines are often used to provide directions and paths for the eye to follow.
• Research has shown that on web pages, the eye tends to linger in the top left quadrant before moving left to right. Only after spending a considerable amount of time on the top, visible portion of the page will they then scroll down.

Persuasive Appeals

The classic, rhetorical appeals are logos, pathos, and ethos. These concepts roughly correspond to the logic, emotion, and character of the document’s attempt to persuade. You can find more information on these concepts elsewhere on the OWL. Once you understand these devices, you could potentially order your essay by analyzing the document’s use of logos, ethos, and pathos in different sections.

The conclusion of a rhetorical analysis essay may not operate too differently from the conclusion of any other kind of essay. Still, many writers struggle with what a conclusion should or should not do. You can find tips elsewhere on the OWL on writing conclusions. In short, however, you should restate your main ideas and explain why they are important; restate your thesis; and outline further research or work you believe should be completed to further your efforts.

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How to Write a Rhetorical Analysis: A Step-by-Step Guide

by  Antony W

September 13, 2022

If you’re looking for a guide on how to write a rhetorical analysis the right way, this article is for you.

Journalists and reporters love to throw the word 'rhetoric' around, as in 'political rhetoric' and 'empty rhetoric. The word serves their purpose quite well because its dictionary meaning is 'the art of effective persuasive writing or speaking.'

In this case, rhetorical analysis is the study of how effectively a writer or speaker communicates and how they use various techniques and tools to accomplish it.

As a student in the arts, literature, history, and other similar disciplines, you will be called to write a rhetorical analysis essay on works, mostly nonfiction publications.

This article will take you on a step-by-step journey through the exciting world of rhetorical analysis, what form your assignment should take, and how you can ensure that your own writing passes the threshold of great rhetoric.

What Is a Rhetorical Analysis

Given that rhetoric is the study of how writers use words to influence an audience, a rhetorical analysis is a detailed breakdown of how a writer achieves his goal in a written work.

Specifically, it is an essay that breaks down such a work into parts and shows each plays a part individually and in the whole to bring about the intended effect.

Even though we refer to nonfiction works, any type of communication can be subjected to this form of analysis.

A politician's speech might be weighed based on how effectively he manages to rouse his audience. A video or piece of art might be analyzed based on how the creator managed to express their intended message.

For the sake of simplicity, let us retain the word ‘writer’ to refer to the person whose work is under rhetorical scrutiny. You can remain the student, and we will limit ourselves to purely nonfiction written work.

Most rhetorical analysis essays are a few pages long of mostly unstructured work, following the flow of ideas as you (the one analyzing) sees fit.

Just as you are analyzing how another writer is effectively communicating, you are also striving to pass on your own ideas successfully.

What a rhetorical analysis is not: it is not a summary of a published work.

You are not seeking to reword the work, not summarize the message for readers. You will not put so much emphasis on what the work has to say as in how it says it.

It is not an easy task to break down a full-length book, journal, article, or other publication into its various literary devices without first having a working strategy. 

 If you would prefer to have expert writers and acclaimed academicians help you complete your rhetorical analysis assignment, get in touch with the team at Help for Assessments.

Parts of a Rhetorical Analysis

Credit: Open English SLCC

Like most other essays, a rhetorical analysis essay is made up of three parts: an introduction , body, and conclusion.

However, these will not be of much help if you have no previous experience. The logical parts of such an essay are much more useful.

1. Thesis/Claim

A rhetorical analysis essay rests on a few major arguments you make based on what your opinion regarding the work is.

Each of these arguments is part of your thesis statement and should come from your strongest claims about the work.

Your thesis statement argues the most important rhetorical features in the work. You can write one or several statements, each one expressing a major point.

Remember to make the thesis statement debatable, specific, and be ready to back it up later in the text with a lot of evidence.

You will essentially be explaining and expounding your thesis statements later in the text.

One approach is to give your whole argument upfront in the thesis statements and then explain them later in the text. This is your claim you will be talking about, not what the author claims in the text.

We can take the example of Horace Miner's article titled Body Rituals Among the Nacirema. To start with, you might summarize your argument thus:

"The article uses sociological imagination to distance the reader with what he considers an inferior culture to effectively deliver the message before he realizes that he is the subject. It also uses a didactic tone to give credibility and emphasis on his message, while infusing an objectivity that would otherwise not be present given the sensitive nature of the topic ... "

The author(s) of the text are in control of what the flow of the text is, what the reader sees, and the overall outcome of the work.

Thus, you should think about discussing the author’s motivation for writing the word, what their goal is, and what their qualifications are.

Talking about the writer establishes what is referred to as the rhetorical situation.

Answer the following questions to help you figure out what you need to mention.

• Who is the writer?
• What issue are they addressing?
• What is their purpose for creating the work? Is it to raise awareness? To critique? Defend? Is it to persuade or dissuade?
• How does the writer go about achieving this purpose? Is it satirical? Humorous?
• What figures of speech does he use?
• What effect does the chosen form have on the entire work?

For example, in the work Body Rituals Among the Nacirema, you might say about the author:

“Horace Miner uses cryptic language to conceal the fact that the culture he is actually talking about is the American one. He makes the reader assume moral superiority in judging what he considers an inferior culture, only to reveal in the end that the subject under scrutiny is himself. In the work, he seeks to address America’s obsession with cosmetic beauty at any cost, even their own health. He does this subtly by using … “

3. Audience

If writing is a performance, the reader is the audience you have to think about to make your communication effective.

The author had to think about who was going to read his work, who it was meant to influence, and what pressure points he would manipulate to deliver the message. 

You can talk about how the writer's strategies influence the audience and help to bring the message home. How do his techniques appeal to the reader?

As it is, look through the writer's lens and share their angle of view to effectively dissect, describe, and critique their approach.

4. Summary of The Text

In as much as the main goal is to describe and analyze how the work puts its message across, the message itself is important for the reader to understand what you are talking about.

The essay is not meant to be abstract but rather practical and with a hands-on approach.

The summary also gives the context of the work. Use your own words to tell what you believe to be the main message of the work, taking care to remain as brief as possible.

Break the message into parts and tell what each part is conveying.

In this section, you should also use descriptive words like metaphor, analogy, common ground, metonymy, euphemism, foreshadowing, among other literary devices.

You will likely have learned these already in class, and this is a chance to prove to your instructor that you were listening.

Taking Miner’s example again, you might have a few statements such as:

The author uses common ground to place himself and the author or a superior level, thus creating engagement to help the reader identify with his message, before finally revealing that he was, in fact, analyzing himself.

This is where you back up your claims/thesis statements with arguments and facts from the text. This is done through emotional appeals, quoting or paraphrasing the text, evidence from other sources and texts, among others.

The goal is to make the appeal as solid and credible as possible.

One of the most important forms of support comes in three forms of claims called pathos, ethos, and logos.

We shall take a deeper look at each and what they entail, but for now, remember that support for the statements takes a structured form.

This support comes in the body of the essay. You will be writing it in paragraphs beginning with a strong topic sentence , then followed by a few explanatory or expository sentences.

Each paragraph will be describing one form of stylistic choice used in the text. The entire support section should flow logically and the arguments link into each other.

A rhetorical analysis isn’t usually long, a few pages at most. Most instructors will have you write about five pages or so.

As such, there is no need for sub-sections in the body. The support sets the stage for the final part; the warrant.

A  warrant in rhetoric writing is the connection between the claim and the arguments made in the text.

It is usually an assumed kind of support or belief, inference, experience, or value that ties the writer to the assumption they share with the audience.

If this belief were wrong, the entire argument would be wrong and out of place.

In our example text, Miner assumes that other Americans share the same superiority complex with him and will thus assume an elevated state, a moral pedestal, as they read the article.

If this were a wrong assumption, his techniques would daily dramatically.

The Rhetorical Triangle: Ethos, Pathos, and Logos

The support in a rhetorical analysis essay is dynamic and each part relies on the others to stand.

The three major parts mentioned: ethos, pathos, and logos, form a kind of rhetorical triangle where this relationship is apparent.

A final look at these three devices, also called claims, will help you craft an A-grade essay.

Ethos refers to the author’s authority or credibility as established in the essay.

Thus, an ethical appeal uses the writer’s own credibility, expertise, knowledge, or other position of higher regard compared to his audience to give importance to the work.

This position of importance can be achieved in different ways.

Some authors prefer to negotiate with the audience beforehand, others set forth their credibility with convincing arguments, while others prefer to set up a different persona in the text to assume this authoritarian position to invoke ethos.

• What can you say about the author based on the text only?
• How does the author establish credibility in the text?
• What qualifies the author to write with authority on the subject?

Pathos, as in the word pathetic, refers to an emotional appeal to the audience’s feelings.

Here, the writer would be looking to evoke pity, angler, sympathy, tenderness, sorrow, or any other emotion to elicit a reaction or achieve a goal.

Advertisements and political propaganda do this to great effect.

Pathos is also a valid appeal in academic work, but it must be backed by a lot of facts and hard evidence.

Otherwise, a work rich in pathos but lacking in either ethos or logos is empty and risks polarizing the audience or losing them completely.

As you might guess, logos is the same word used in 'logic.' it involves a practical appeal or demonstration to the mind and intellect of the audience.

Using facts, figures, and fact-based evidence, the writer seeks to draw connections that the audience is meant to see as logical arguments.

Logos is a major device used in scholarly work.

Scientific minds rely on hard evidence and logical facts to prove a point, but it would be unappealing unless it was garnished skillfully with a bit of pathos.

As the rhetorical triangle shows, the three major parts are fully co-dependent. However, a few others are also worth a mention:

Kairos means 'right time.' The most effective writers build the tempo up to the time when they can deliver the main argument.

If it were given too early or too late, it would not have the effect desired and might even be detrimental to the work.

Thus, a good writer knows how to time their acts perfectly. That is kairos in action.

Stasis means 'resting place.'

A writer may move the arguments away from his main idea in such a way that they seem to differ, but will actually rest on one firm point that seems irrefutable.

Such is the mark of a skilled writer, and this common point or foundation is what is called stasis.

Remember to include a ‘Works Cited’ section at the end of your essay.

It will be your bibliography of both the text under analysis and any other sources you have relied on during in the essay. Use an approved citation style for this section.

How to Write a Good Rhetorical Analysis Step-by-Step

Rhetorical essays are typically unstructured, at least not in the way that other assignments can be.

The way to approach them if you want to write an excellent essay is through a planned logical approach. Here is one way to go about it:

1. Pre-writing

The first part, one that you will include in the essay, is a general explanation of what you think the work is about.

Start with a broad approach and talk about the impression the work has had on you.

However, remember that you will later have to defend each of these opinions.

2. Breakdown

Pick out the major strategies or techniques that the writer uses to bring his message home.

They will be techniques you have already covered in your schoolwork, so be lookout as you are reading the work.

3. Craft Your Thesis Statement

Write down a few sentences explaining what the major strategies used in the text are.

As you do, note down the textual evidence you will use to support them.

Remember that you should also be doing this as you read through the work, preferably on a notepad for future reference.

4. Write the Draft

Make sure that you have your thesis statements put down and polished because there will be little room to change them later.

Then write as if you are trying to debate or convince your colleagues regarding the literary devices and techniques in use.

5. Edit and Proofread Your Work

Go through your work once or thrice to make sure that there is a natural flow of ideas. Of course, there should be no grammatical errors in the work. 

About the author 

Antony W is a professional writer and coach at Help for Assessment. He spends countless hours every day researching and writing great content filled with expert advice on how to write engaging essays, research papers, and assignments.

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In my English class, we have to write a rhetorical analysis essay and I've never done one before. Can anyone give me some advice on how to break down the text and write a solid essay? I'd really appreciate any help you guys can provide!

First and foremost, it's essential to understand the basic structure of a rhetorical analysis essay and what the purpose is. Rhetorical analysis essays focus on examining how authors use rhetorical strategies (such as ethos, pathos, and logos) to create an argument or persuade the audience. Here is a step-by-step guide to help you write an effective rhetorical analysis essay:

1. Carefully read the text: Begin by reading the text multiple times to ensure that you thoroughly understand the arguments presented. Note down significant points, arguments, and claims made by the author.

2. Identify rhetorical strategies: After understanding the text, identify the rhetorical strategies the author uses, such as ethos (credibility), pathos (emotional appeal), and logos (logical appeal). Keep in mind that authors may also utilize rhetorical devices like analogy, juxtaposition, or irony to enrich their arguments.

3. Analyze the effectiveness of rhetorical strategies: Examine how the rhetorical strategies contribute to the author's purpose and message. Assess the effectiveness of each strategy and how they work in tandem to persuade the audience.

4. Develop a thesis statement: Craft a concise and clear thesis statement that outlines your essay's focus. The thesis should articulate the author's purpose, the rhetorical strategies used, and your analysis of their effectiveness.

5. Outline your essay: Create an outline that includes the introduction, main points supporting your thesis, and a conclusion. This will help you organize your thoughts and ensure a coherent flow throughout the essay.

6. Write the introduction: In the introduction, provide some background on the text and author, as well as a brief summary of the main arguments. Your thesis statement should be placed at the end of the introduction.

7. Develop body paragraphs: Each body paragraph should focus on one rhetorical strategy, starting with a topic sentence that connects to your thesis statement. Then, provide evidence from the text to illustrate the strategy's use and effectiveness. Finally, analyze how the strategy contributes to the author's overall message and purpose.

8. Write the conclusion: Summarize your analysis, restate your thesis, and discuss the implications or significance of your findings. Avoid introducing new ideas in this section.

9. Revise and edit: Make sure to proofread your essay and revise any errors in grammar, syntax, or punctuation. Also, check for clarity, coherence, and cohesion throughout the essay.

By following these steps and maintaining a clear focus on the author's rhetorical strategies, you'll be well on your way to crafting a strong rhetorical analysis essay. Good luck!

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How To Write a Rhetorical Analysis Essay

A rhetorical analysis essay is a type of academic writing where the author looks at a topic in great detail and articulates their perspective on the matter using effective and persuasive methods. The essence of this type of essay is to evaluate a text, often a speech or a written article, based on the strategies used by the original author to persuade their audience.

Understanding and writing a rhetorical analysis essay is an important skill, particularly for students in humanities and social science fields. It not only sharpens one's analytical skills but also enhances the ability to dissect intricate arguments and expose the underlying intent.

In this post, we will walk you through the step-by-step process of crafting an effective rhetorical analysis essay. We'll start with the basics of rhetoric, followed by the pre-writing stages and the development of a thesis statement. Next, we'll dive into how to structure your essay and guide you on how to write compelling introductions, body paragraphs, and conclusions. Lastly, we will touch upon the critical stages of revising and editing your essay.

Overview of ethos, pathos, and logos

Ethos, Pathos, and Logos are integral elements of persuasive communication, first outlined by the ancient Greek philosopher, Aristotle .

• Ethos: This refers to the credibility or ethical appeal of the speaker or writer. When utilizing ethos, the author establishes their authority and credibility on the topic, which in turn, instills trust in the audience.
• Pathos: This is the emotional appeal that targets the audience's feelings and values. By using pathos, the author can provoke an emotional response in the audience, thereby making the argument more relatable and impactful.
• Logos: This involves the logical appeal, where arguments are constructed using solid evidence and sound reasoning. Through logos, the author can present a clear and rational argument that speaks to the audience's intellect.

In a nutshell, Ethos, Pathos, and Logos are vital tools in the rhetoric toolbox. An understanding of these elements not only aids in crafting a persuasive argument but also equips one with the skills to critically analyze and interpret the work of others.

Explanation of the rhetorical situation

The rhetorical situation is a fundamental concept in rhetoric, which encompasses the context in which communication occurs. It's made up of four key components: author, audience, purpose, and context.

• Author: The author is the person who creates the message. In a rhetorical analysis, understanding the author involves recognizing their background, their perspective, and their credibility, as these can influence the arguments they make and the strategies they employ.
• Audience: The audience refers to the receivers of the message. They could be readers of a text, listeners of a speech, or viewers of a media piece. The audience's characteristics, such as their beliefs, values, and experiences, can affect how they interpret the message. Therefore, authors often tailor their rhetorical strategies to appeal to their specific audience.
• Purpose: The purpose is the goal or intent behind the message. It could be to inform, persuade, entertain, or inspire. Identifying the purpose can help you understand why certain rhetorical strategies were chosen over others.
• Context: The context includes the circumstances, time, and place in which the communication occurs. It could be a historical event, a social issue, or a cultural trend. The context can influence both the author's creation of the message and the audience's interpretation of it.

Understanding the rhetorical situation is essential in a rhetorical analysis essay because it provides the framework within which the communication takes place. By analyzing the author, audience, purpose, and context, you can gain deeper insights into the rhetorical strategies used in the text and their effectiveness.

Significance of these elements in a rhetorical analysis essay

Understanding Ethos, Pathos, Logos, and the rhetorical situation is foundational to writing an effective rhetorical analysis essay. Each of these elements plays a significant role in not only shaping the author's message but also in how that message is received by the audience.

• Ethos, Pathos, Logos: Identifying the use of these persuasive strategies gives you a clear insight into the author's approach to persuading their audience. Whether they're appealing to the audience's sense of trust (ethos), emotion (pathos), or logic (logos), understanding these tactics equips you with the ability to dissect the author's argument and evaluate its effectiveness.
• Rhetorical Situation: Recognizing the author, audience, purpose, and context is key to understanding the broader framework within which the argument is made. Knowing the author's background and viewpoint can reveal biases or strengths in the argument. Understanding the audience can highlight why certain appeals were used and how they might be received. Identifying the purpose can clarify the author's main goal and message. Finally, acknowledging the context can illuminate external factors that might influence both the creation and reception of the argument.

In a rhetorical analysis essay, these elements serve as the bedrock of your evaluation. They help you discern not just what the author's argument is, but also how and why it is presented in a certain way, and how effectively it reaches its intended audience. Consequently, this understanding enhances your capacity to critique and analyze persuasive communication in various forms.

Pre-writing steps

Before you start writing your rhetorical analysis essay, it's important to thoroughly understand the text you are analyzing. This stage, often known as the pre-writing stage, involves careful reading, understanding the rhetorical situation, and identifying the use of Ethos, Pathos, and Logos in the text.

Carefully reading and understanding the text

The first step is to read the text carefully, making sure you understand the overall argument that the author is making. It may be helpful to read the text multiple times to ensure that you grasp the nuances and subtleties. Take note of the author's main points, their supporting arguments, and the evidence they use. Pay attention to the language, tone, and style of writing as well.

Identifying the rhetorical situation in the text

Next, identify the rhetorical situation of the text - the author, audience, purpose, and context. Understanding who the author is and their perspective can shed light on the stance they take. Consider who the intended audience is and how this might influence the author's argument. Identify the purpose or goal of the text, and consider the context within which the text was created. Each of these factors could influence the rhetorical strategies used by the author.

Taking notes of effective use of ethos, pathos, and logos

Lastly, identify the use of Ethos, Pathos, and Logos in the text. Take note of instances where the author establishes their credibility (ethos), appeals to the audience's emotions (pathos), or uses logical arguments and evidence (logos). These notes will serve as the basis for your analysis of how the author constructs their argument and persuades their audience.

These pre-writing steps lay the groundwork for a well-structured, thorough, and effective rhetorical analysis essay. Remember, the key to a successful rhetorical analysis is not just in writing well, but in understanding the text deeply and completely.

Constructing your thesis statement

One of the crucial elements of a rhetorical analysis essay, or any academic essay for that matter, is the thesis statement . It guides your analysis and gives your reader a clear understanding of your perspective.

Importance of a strong, clear thesis statement

A well-crafted thesis statement is pivotal to a successful essay. It sets the tone for your entire analysis and provides your reader with insight into what they can expect from your essay. A clear and strong thesis statement illustrates your main argument and the points that support it. It enables the reader to understand your stance and how you intend to support it using your analysis of the text.

Tips for crafting a robust thesis statement for a rhetorical analysis essay

Creating a sound thesis statement requires precision and clarity. Here are some tips to guide you:

• Make it clear and concise: Your thesis statement should be straightforward and to the point. It should effectively summarize your main argument in one to two sentences.
• Mention the author, text, and rhetorical strategies: Your thesis statement should mention the text you're analyzing, the author, and the key rhetorical strategies that you will be discussing.
• State your claim: Your thesis should clearly state your claim or main argument about the effectiveness of the rhetorical strategies used by the author.
• Avoid stating facts: Your thesis statement should be an argument, not a simple statement of fact. It should be something that could be debated and argued for or against.

Here's an example: "In her persuasive essay, Jane Doe effectively uses ethos, pathos, and logos to argue against climate change denial, although her appeal to emotion occasionally borders on fear-mongering."

Remember, a robust thesis statement paves the way for a compelling rhetorical analysis essay. It's your roadmap, guiding your analysis and helping your reader understand your argument.

Organizing your essay

After you have a clear understanding of the text and a robust thesis statement, the next step is to organize your essay. A well-structured essay can enhance your argument and make it easier for your reader to follow your analysis.

Overview of rhetorical analysis essay structure

A typical rhetorical analysis essay consists of three main sections: an introduction, the body, and a conclusion.

• Introduction: The introduction is where you'll present the text you're analyzing, its author, and your thesis statement. It should engage your reader and provide them with a clear understanding of your main argument.
• Body: The body of your essay is where you'll present your detailed analysis of the text. Each paragraph should focus on a particular aspect or rhetorical strategy used by the author. Remember to provide evidence from the text to support your analysis.
• Conclusion: In the conclusion , you'll summarize your main points and restate your thesis in a new light, considering the arguments and evidence presented in your essay's body. It should leave your reader with a clear understanding of your analysis and its implications.

Tips for creating a detailed essay outline

Creating an outline before you start writing can help you structure your thoughts and make your writing process smoother. Here are some tips for creating an effective outline:

• Start with your thesis statement: Write your thesis statement at the top of your outline. It will guide your analysis and help you stay focused on your argument.
• Organize your points: List the main points or arguments that you will make in your analysis. These could be the different rhetorical strategies used by the author.
• Provide supporting details: For each main point, list the specific details, examples, or quotes from the text that you will use to support your argument.
• Follow a logical order: Organize your main points in a logical order, whether it's the order in which the strategies appear in the text or in order of their effectiveness or importance.

Remember, an outline is a tool to help you structure your essay. It's not set in stone and can be adjusted as you delve deeper into your analysis. However, having a solid outline to start with can make your writing process much easier and more efficient.

Writing the introduction

The introduction is the first section of your essay that the reader will encounter, so it's crucial to make it engaging and informative. It sets the stage for your analysis and introduces your thesis statement.

Briefly introducing the text, author, and rhetorical situation

Start your introduction by briefly introducing the text you're analyzing and its author. Provide some context about the author, such as their background, reputation, or other relevant information that might influence their perspective or credibility (ethos).

Next, describe the rhetorical situation of the text. This includes the purpose of the text (what the author is trying to achieve), the audience (who the author is addressing), and the context (the circumstances surrounding the text's creation and reception).

Here's an example: "In his acclaimed speech 'I Have a Dream,' delivered at the height of the civil rights movement, Martin Luther King Jr. addresses a nation divided by racial injustice, aiming to persuade his audience of the need for equality and freedom for all."

Presenting the thesis statement

After introducing the text, author, and rhetorical situation, you should present your thesis statement. Your thesis statement should clearly and concisely state your main argument or claim about the effectiveness of the rhetorical strategies used by the author.

For example: "Through his powerful use of pathos, combined with an appeal to ethos and logos, King paints a compelling picture of a future where racial harmony is possible, making 'I Have a Dream' a timeless rallying call for justice and equality."

Remember, your introduction should hook your reader's attention and provide them with a clear sense of what they can expect from your essay. Ensure it is engaging, informative, and leads smoothly into your body paragraphs.

Writing the body paragraphs

The body of your essay is where you'll present your detailed analysis of the text. Each paragraph should focus on a specific point or rhetorical strategy, providing examples and explaining the impact on the audience.

Analyzing the use of rhetorical strategies in the text

Start each paragraph by identifying a specific rhetorical strategy that the author uses, such as ethos, pathos, or logos. Describe how the author uses this strategy in the text. This might involve analyzing the author's language, style, tone, use of evidence, emotional appeals, logical structure, and more.

Providing examples from the text

Next, provide specific examples from the text to illustrate your points. This might involve quoting a passage from the text, summarizing a particular section, or referring to specific details. These examples serve as evidence to support your analysis and give your reader a clear understanding of the text and its rhetorical strategies.

Explaining the impact of the rhetorical strategies on the audience

Lastly, explain the impact of these strategies on the audience. Consider how the author's use of ethos, pathos, and logos might influence the audience's perceptions, emotions, or beliefs. Assess the effectiveness of these strategies: Did they help the author achieve their purpose? Why or why not?

For instance, if analyzing a speech, you might write: "The speaker's personal anecdotes and passionate delivery (pathos) resonate with the audience's shared experiences and emotions, making his argument for environmental conservation more compelling."

Remember, each body paragraph should be focused and coherent, with a clear main idea that supports your thesis statement. Use transitions between paragraphs to help your essay flow smoothly from one point to the next.

Writing the conclusion

The conclusion of your essay is your last chance to leave a lasting impression on your reader. It should summarize your main points, restate your thesis, and offer a final thought or reflection on your analysis.

Summarizing the main points

Start your conclusion by summarizing the main points of your analysis. This doesn't mean simply listing your points again, but rather synthesizing them to show how they come together to support your thesis.

For instance, you might write: "Through careful use of ethos, pathos, and logos, the author crafts a compelling argument that resonates deeply with the audience."

Restating the thesis statement

Next, restate your thesis statement in a new light, given the evidence and arguments you've presented in your essay. Don't simply repeat your thesis verbatim; instead, rephrase it in a way that reflects the insights gained from your analysis.

For example: "As evidenced, the author's effective use of rhetorical strategies not only strengthens their argument but also deeply engages and moves the audience."

Offering a final thought or reflection on the analysis

Finally, offer a final thought or reflection on your analysis. This could be a comment on the significance of your findings, a question for further thought, or a connection to a broader context or current issue.

For instance: "The author's skillful rhetoric not only serves their argument but also highlights the power of well-crafted persuasion in sparking change – a reminder of the significant role language plays in our daily lives and societal dialogues."

Your conclusion should bring closure to your essay while still leaving your reader with something to think about. It's your final opportunity to make a strong impression, so make sure it's clear, concise, and compelling.

Revising and editing your essay

Once you've completed the initial draft of your essay, it's time to revise and edit. This process is critical for enhancing the clarity and coherence of your essay, strengthening your argument, and ensuring your work is free from errors and plagiarism.

Importance of revising for clarity, coherence, and argument strength

Revising involves reviewing your essay as a whole and making changes to improve its clarity, coherence, and the strength of your argument. This might involve rephrasing sentences, reorganizing paragraphs, or even rewriting sections of your essay.

As you revise, ask yourself: Does my essay clearly and effectively answer the essay prompt? Does my argument flow logically from one point to the next? Is my thesis statement well-supported by my analysis and evidence?

Tips for effective self-editing

After revising, it's time to edit, which involves checking your essay for grammar, spelling, punctuation, and formatting errors.

Here are some tips for effective editing:

• Take a break: Allow some time to pass after writing your essay before you start editing. This can help you view your work with fresh eyes and spot errors more easily.
• Read aloud: Reading your essay out loud can help you catch awkward phrasing and punctuation errors.
• Use a spellchecker: While not foolproof , spellcheckers can help catch some spelling and grammar errors.

Reminder to check for plagiarism and properly cite sources

Ensure your work is original and properly cited. Plagiarism is a serious academic offense , so always give credit to the authors and sources that informed your analysis. Use the citation style recommended by your instructor (e.g., MLA , APA , Chicago ), and consider using citation management software to make this process easier.

Considering professional editing services

Finally, if you're aiming for the best possible outcome or if you're unsure about your revising and editing skills, consider hiring a professional editor . An editor can provide a fresh perspective and expert feedback to improve your essay's clarity, coherence, and overall quality. They can also help you catch any remaining errors and ensure your work adheres to the required formatting and citation style.

Remember, a great essay isn't written in a single draft. Revising and editing are essential parts of the writing process that will help you create a polished, compelling rhetorical analysis essay.

Writing a rhetorical analysis essay is a rewarding and insightful process that involves careful reading, detailed analysis, and thoughtful writing. This guide has walked you through each step of the process, from understanding the basics of rhetoric to crafting your thesis statement, organizing your essay, and revising and editing your work.

Remember, the goal of your essay is to dissect the author's use of rhetorical strategies and evaluate their effectiveness. With a solid understanding of ethos, pathos, and logos, a clear and concise thesis statement, a detailed essay outline, and a commitment to revision and editing, you're well on your way to crafting a standout rhetorical analysis essay.

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How to Write a Rhetorical Analysis Essay: Outline, Steps, & Examples

If you are assigned to write a rhetorical analysis essay, you have one significant advantage. You can choose a text from an almost infinite number of resources. The most important thing is that you analyze the statement addressed to an audience. The task of a rhetorical analysis essay is to identify the speaker’s main objectives. However, it is also crucial to work through the rhetorical strategies the speaker uses.

In this article by Custom-Writing.org experts, you will get to know the SOAPSTone and rhetorical appeals. This is included in our seven-step guide on how to write a rhetorical analysis essay. You’ll find out the essential tips on formatting and formulating the thesis statement. There are also a rhetorical essay outline and examples at the end for your reference!

• ❓ What Is Rhetorical Analysis?
• 👣 Writing Steps
• 👀 Essay Examples

🔗 References

❓ what is a rhetorical analysis essay.

In a rhetorical analysis essay, you have to divide a text into parts and explain whether they work together or not . It is quite different from a usual literary analysis . The task is to find out how successful the speaker is at reaching their objective.

How to Write a Rhetorical Analysis Essay: Main Steps

There are several steps you should follow to hit the highest score for your essay. First, you should work with SOAPSTone and rhetorical appeals. Then, you should proceed with basic tasks, such as writing a thesis statement and outline. When you have these done, it’s time to put it all together into the three main parts of the essay.

Step #1: Identify the SOAPSTone of the Text

SOAPSTone is a very handy tool to help you understand the text you are dealing with. The following questions allow you to gather all the information you will need for future analysis.

Step #2: Identify Rhetorical Appeals Used in the Text

Rhetorical appeals are also known as “modes of persuasion” and include ethos, pathos, and logos. They can be understood as tools for making others believe a particular point of view. Some of the most potent examples can be found in advertisements.

Ethos is related to the speaker’s credibility. Mentioning some impressive qualifications or years of practice reassures the reader of the speaker’s reliability and trustworthiness. It helps to persuade the audience.

For example, a doctor might write an article about the surgery success rate after 30 years of practicing in the field. Demonstrating one’s expertise like this is an excellent example of ethos.

Pathos is all about emotions. Evoking deep feelings in the listeners is a powerful tool, which helps the speaker convince them. The range of emotions varies from love, admiration, and sympathy to anger and hate. Whenever the response from the audience aligns with what the speaker is expecting, it is a win. Usually, it is achieved by using provocative language.

For instance, a mayoral candidate shouts out into the crowd that hundreds of people could lose their jobs if they don’t do something. The speaker aims to make the audience feel resentful of the current situation and sympathetic to a new plan. This way, they are more likely to vote for this candidate since they feel passionate about the promises.

Emotions are not always enough to convince someone to follow you, are they? Therefore, the last crucial mode is logos. Logos is responsible for logic. Appealing to reason is mostly used in an academic environment , but it’s not uncommon in other fields. The speaker could use reliable data , facts, and evidence to convince the audience.

Using numbers is always a good idea. For example, during the presentation, the speaker can include some graphs and percentages: “Last year, we finished 23% of projects ahead of schedule, saving over two million dollars for our customers.”

Step #3: Formulate Your Thesis Statement

Remember that your thesis statement is considered to be the front page of your paper. When successfully composed, it points out the main idea of your essay. Therefore, it has to be as clear and specific as possible.

You want to include everything you found out about the chosen text in this single sentence. If you didn’t skip the first two steps, it shouldn’t be a problem! A decent thesis statement would look like this:

“In her article, the writer mentions her expertise and up-to-date statistics, and appeals to the readers’ pity to convince them of the necessity of regular yearly check-ups for disease prevention.”

Don’t worry if you still can’t come up with anything decent. try using a rhetorical analysis thesis generator that will give you some ideas of what direction you should take in your writing.

Step #4: Create Your Rhetorical Analysis Essay Outline

Even though keeping your essay organized is not your most important task, it is undoubtedly helpful! If you don’t want to forget anything and save yourself quite a lot of time, follow our advice and write an outline . This can be especially helpful if you mostly use visual memory.

Introduction, main body, and conclusion create the basic layout of any essay. The main body of the paper includes at least three paragraphs. The rhetorical analysis essay outline also fits this rule.

Carefully go through all the notes you’ve made and mark the main points you want to include in your essay. Think about the evidence you have to support them. Along with the thesis statement, write it all down in a format of a list. When you are done with it, you may use it as a cheat sheet during the next steps of the writing process.

Now, you’re all set up and ready to begin writing your essay!

Step #5: Write Your Rhetorical Analysis Essay Introduction

There are several things you need to consider when writing an introduction:

• If it’s not your school assignment, let the reader know that it’s a rhetorical analysis.
• Come up with a hook to interest the reader.
• Don’t forget to mention the text or speech you’re analyzing. You can also drop a few facts about it.
• Think of the SOAPSTone details that matter and include them here as well. You don’t have to mention all of the parts, just the ones that make sense to you.
• At the end of the introduction, write your thesis statement . It brings more clarity to this part of the essay.

Step #6: Write Your Body Paragraphs

As usual, this is where you put all your findings and support them with some facts. Don’t forget that there should be at least three body paragraphs . Since it fits the number of rhetorical appeals, you can go ahead and write about ethos, pathos, and logos. Another way of organizing the paragraphs is to present the text’s details chronologically, meaning from beginning to end. In this case, whatever text or speech you chose, it was probably well-prepared, so it helps your analysis look coherent.

It doesn’t matter which option you prefer, but make sure you provide enough support for your arguments . The most effective way to make it work is to use quotes. Also, stick to using the third-person so that you don’t break the rules of academic writing.

You can see how your main points can be organized most effectively in the rhetorical analysis essay sample at the end of the article.

Step #7: Write Your Rhetorical Analysis Essay Conclusion

The purpose of the conclusion is to sum up the most important findings of your analysis . You need to include your thesis statement here as well, but not word-for-word. Aim to paraphrase it and make it seem more sophisticated. This can be achieved by using new terminology. Maybe there is something the readers now understand from your essay that they couldn’t have before.

Then, in the form of a summary, briefly mention the main ideas that support your thesis. You don’t have to be a professional summary typer , just get your idea across in a concise manner. You might add a few words about the importance of your analysis as well. If you think that this issue is worth further research, write that down too.

👀 Rhetorical Analysis Essay: Examples

Below you’ll find an essay aiming to analyze On Women’s Right to Vote by Susan B. Anthony – a speech regarded as one of the best in American history. In this rhetorical analysis essay example, you can see how to put everything together by following the seven-step guide above. Here, the main body is divided into three paragraphs presenting one rhetorical appeal each.

Here are some other essay examples for you to check out.

• Obama Speech: Rhetorical Analysis and Evaluation
• “Get Out” Movie’s Rhetorical Analysis
• Susan B. Anthony’s Speech: Rhetorical Analysis
• Rhetorical Analysis of John F. Kennedy’s Inaugural Address
• Steve Jobs’ Commencement: Rhetorical Analysis
• Blogs on Euthanasia: Rhetorical Analysis
• Rhetorical Writing Analysis of Jenna Berko’s Essay

Rhetorical Analysis Essay Topics

• A rhetorical analysis of one of Hallmark’s commercials. 
• Steve Jobs’ speech at Stanford University in 2005: rhetorical analysis.
• The use of rhetorical devices in Gary Shteyngart’s Only Disconnect .
• Rhetorical strategies used in horror film Us by Jordan Peele.
• Analyze Hamlet’s monologues in W. Shakespeare’s The Tragedy of Hamlet, Prince of Denmark .
• Discuss how Martin Luther King Jr. uses rhetorical appeals in his Letter from Birmingham Jail .
• Describe the rhetorical devices used in Greta Thunberg’s speech .
• The common rhetorical aspects used in articles of Carolyn Gregoire and Sophie Reeves .
• Examine the rhetoric in Brooks’ Reading Too Much Political News Is Bad for Your Well-Being .
• Analyse the persuasive devices in Google Analytics App .
• Study the application of rhetorical strategies in Beyond Vietnam: A Time to Break Silence by Martin Luther King, Jr .
• Compare the lyrics rhetoric in The Times They Are A-Changing and The Wind of Change .
• Rhetorical analysis for applying critical thinking. 
• Describe the rhetorical devices used in Confessions of a Female Chauvinist Sow by Anne Roiphe .
• Examine the persuasive techniques in the Gillette commercial We Believe: The Best Men Can Be .
• Compare the rhetorical schemes of Abraham Lincoln’s Second Inaugural Address and Emily Dickinson’s Success is Counted Sweetest .
• Rhetorical analysis of Media Control by Noam Chomsky .
• Analyse the persuasive devices used in political debates The Issue of Women and Race (2019).
• Rhetorical appeal in Andrew Cadelago’s film Snack Attack .
• Discuss the rhetorical strategies in Hidden Intellectualism by Gerald Graff .
• Analyse the persuasive devices used in Angelina Jolie’s speech on female empowerment .
• Describe the rhetorical appeals applied by Steinbeck in Of Mice and Men to stir up the emotions of the readers.
• Compare the rhetoric of Margaret Fuller and Fredrick Douglass . .
• Body by Milk and Moms Demand Action advertising campaigns: rhetorical analysis.
• Describe the use of three appeals in Coors Light Beer ad .
• Discuss the persuasive tactics in the 1950s advertising with Marilyn Monroe .
• Analyze the rhetorical strategies in Aveeno advertisement .
• Examine the efficiency of persuasive devices in the Stop Bullying public campaign .
• The instruments used to persuade the audience in Anti-Drug Abuse public campaign .
• Explore the rhetorical appeals in Julius Caesar by W. Shakespeare .
• Analyze the persuasive strategies of FIFA franchise.
• Rhetoric of The American Scholar by Ralph Waldo Emerson.
• Describe the rhetorical devices that made Pericles’ Funeral Oration one of the world’s most influential speeches.
• Persuasive techniques in American Crisis by Thomas Paine.
• Analyze the rhetorical strategies used by Linda Hogan in Dwellings .
• Explore the modes of persuasion in Narrative of the Life of Frederick Douglas .
• The Myth of the Charioteer : rhetorical analysis.
• Discuss the rhetorical appeals of Pop Can: Popular Culture in Canada .
• The three appeals in Claire Giordano’s Virtual Promise .
• Rhetorical devices in the film Henry V (1944) directed by Laurence Olivier.
• Describe the rhetoric technique used by Michelle Obama in her TED speech .
• Analyze the persuasive tactics in James Q. Wilson’s Just Take Away Their Guns .
• Compare the rhetorical strategies in Moore’s Idiot Nation and Gatto’s Against School .
• What in the world is a rhetorical analysis? – NC State University
• Rhetorical Analysis – Stanford University
• Rhetorical Strategies // Purdue Writing Lab
• Rhetorical Analysis – Writers Workshop (Illinois)
• Rhetorical Analysis – SAGE Research Methods
• Rhetorical Analysis | Department of English | University of Washington
• Doing a Rhetorical Analysis of a Text (CSU)
• Aristotle’s Rhetorical Situation // Purdue Writing Lab
• Ethos, logos, pathos: Strategies of persuasion in social/environmental reports
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6 Steps Writing a Rhetorical Analysis Essay Effectively

Table of contents

Rhetorical analysis - ooh, that sounds heavy.

Let’s first understand what a rhetorical analysis essay is. The word ‘rhetoric’ refers to the study of words writers use to communicate and influence their readers. Rhetorical analysis is nothing but analyzing a writer’s writing.

More than writing about whether you agree with the writer’s arguments, this essay asks you to dive deep into how the writer has chosen to write. It’s about dissecting the piece to determine the writing techniques used to deliver the main point or message.

This might sound stressful and confusing, but that’s what we’re here for - to break down the steps to writing a rhetorical analysis essay and help you put together an impressive, high-scoring paper.

How to Approach a Rhetorical Analysis Essay

Before jumping straight into the steps to writing a rhetorical analysis essay, it’s essential to understand how to approach such an essay and the factors you need to consider to do justice to it.

This is where the SOAPSTone strategy comes into the picture. It stands for Speaker, Occasion, Audience, Purpose, Subject, and Tone. Following this strategy helps you plan the essay and approach it organizationally.

Read on to know what each of these crucial elements constitutes and the questions you need to answer while writing a rhetorical analysis essay.

‘Speaker’ refers to the person telling the story. Don’t mistake the author and speaker to be the same voice. In many instances, the author may choose to tell the story from the main character or the narrator’s point of view.

Questions to ask: Who is the speaker? Are the author and speaker the same? What do you know about the speaker? What assumptions can you make about him/her?

‘Occasion’ refers to the setting or context of the piece of writing. While analyzing ‘occasion,’ there is two ways to look at it - micro and macro view. Micro is about understanding where the writing was set, while macro is about considering when the author wrote it and what the environment was like.

Questions to ask: What is the time and place of the text? What era is it set in? What are the historical events that took place then? What details are mentioned about the social or political climate? How does the environment influence the text?

As the name suggests, ‘audience’ asks you to consider who the text is directed to. The audience of a text can range from a particular person to a group of people.

Questions to ask: Who is the audience? Does the speaker define the audience? What do you know about the audience? What assumptions can you make? Why was the text written for that specific audience?

Establishing the purpose means analyzing why the author has written that piece of text and understanding the message he/she wants to deliver through it.

Questions to ask: What is the purpose of the author? Has he/she made the purpose or goal of writing clear? How does the author choose to convey the main message? How does the text make you feel? What is the effect the author intends to have on his/her readers?

‘Subject’ is the underlying message or the main topic of the text - you should be able to explain that in a few words.

Questions to ask: What is the main idea or topic? What does the author reveal about the subject? What is the underlying message? When is the issue revealed? How does the author present the subject?

‘Tone’ refers to the attitude of the author, which is usually reflected in the choice of words, imagery, sentence structure, and other literary devices he/she uses.

Questions to ask: What words does the author use? What is the author’s attitude towards the readers and subject? What is the author’s point of view? What emotions are you left with after reading the text? What are the literary tools the author uses to set the tone?

Here’s a video by Snap Language which articulates how you can accurately interpret the author’s tone

6 Simple Steps to Write an Effective Rhetorical Analysis Essay

Once you have analyzed each of the above elements, gathered the answers, and made your notes, it gets easier to begin the writing process.

So, let’s get started. Here’s how you can write an effective rhetorical analysis essay in six simple steps.

Determine the Persuasion Strategy

According to Aristotle, any spoken or written communication that intends to persuade the audience contains three elements - ethos, pathos, and logos.

It’s important to be aware of these modes of persuasion because it aids in the analysis and helps identify the rhetorical appeals the author uses to convince the audience:

Ethos appeals to ethics and is used to convince the reader of the author’s credibility. An author would use this mode to justify his/her stance and exhibit how moral or reliable he/she is:

E.g., “I am confident that you gentlemen will review without passion the evidence you have heard, come to a decision, and restore this defendant to his family. In the name of God, do your duty.” - To Kill a Mockingbird, Harper Lee.

Pathos appeals to emotions and is meant to evoke an emotional response in the reader:

E.g., “He had meant the best in the world, and been treated like a dog—like a very dog. She would be sorry someday—maybe when it was too late. Ah, if he could only die temporarily!” - The Adventures of Tom Sawyer, Mark Twain.

Logos appeals to logic and aims to convince the reader through logical reasoning and facts:

E.g., “Crafty men condemn studies, simple men admire them, and wise men use them; for they teach not their use; but that is wisdom without them, and above them, won by observation.” - Of Studies, Francis Bacon.

Do note that the author can use more than one mode of persuasion in the text. While explaining your analysis, you need to point out which ones the author used while explaining the reasons behind them and determining if he/she was influential in persuading.

Actively Read Multiple Times

The first critical step to writing a rhetorical analysis essay is actively reading the text you’re analyzing thoroughly because all the research you need to do and the answers you want to lie there.

The best way to read is to go paragraph-wise, have the list of SOAPSTone questions by your side and answer them as you go. Don’t rely on one or two readings - you should give it multiple reads to analyze it effectively.

Remember - you are reading to analyze and evaluate, which means digging deep, making notes, focusing on the author’s writing techniques, and taking note of patterns if any.

Formulate a Clear Thesis Statement

Just like other academic essays, even a rhetorical analysis essay requires a well-defined thesis statement. This statement should reflect your stance or interpretation of the text. You need to essentially answer how effective the writer was in convincing the readers and/or meeting his/her goal.

Your thesis statement needs to be included towards the end of the introductory paragraph but it’s a good idea to start by crafting the thesis statement because that’s what forms the skeleton of your paper and gives your writing direction.

Make sure you write an arguable and precise thesis statement which you will need to justify and prove in the following paragraphs with evidence and examples from the text.

Watch this interesting video by Cruz Medina on formulating a thesis statement for rhetorical analysis essays

Create an Outline

Making an outline of the essay before writing is integral. It ensures your arguments flow logically and you don’t miss out on anything. So, spend some time putting together the outline and jotting down your points in the respective sections.

Here are the three main sections of a rhetorical analysis essay

Introduction.

The introductory paragraph needs to begin with introducing the text you’re analyzing and details on the author. It’s a good idea to include a crisp summary, just in case, your instructor is unaware of what it’s about.

You should then mention the modes of persuasion used by the author and touch upon the SOAPStone elements in the text. This paragraph needs to define your purpose of analysis and end with a thesis statement.

Being the majority of the paper, it’s in this section where you need to justify your arguments with the help of examples. In the body paragraphs, you need to elaborate on the persuasion appeals and comprehensively analyze the literary devices , methods, and strategies used by the writer.

It’s a good idea to devote one paragraph to each mode of persuasion. Remember to use a lot of quotes and excerpts to support your arguments.

Here’s a helpful tip - go in chronological order while writing the essay. That way, you can present your insights as they appear in the original text.

The concluding paragraph needs to tie everything together. Don’t just repeat your thesis - rephrase it to reinstate the point you’re trying to make. You can also end with how the writer’s work has impacted the audience or society.

Use the Appropriate Writing Style

Apart from the rhetorical strategies you need to use, it’s essential to stay true to grammar rules and use the right words to create an exciting read.

Maintain an objective tone in your writing, write in the third person and stick to the present tense. Don’t make the mistake of being overly critical without proper reasoning. Ensure you analyze the text and give enough supporting evidence instead of summarizing or merely stating your point of view.

Edit and Proofread your Work

Lastly, don’t forget to edit and proofread your work before submitting it. You need to ensure you’re submitting an error and plagiarism-free paper .

So, please give it a few reads to see whether you’ve covered all the points, not made any silly mistakes and that your paper flows logically.

9 Mistakes to Avoid Writing a Rhetorical Analysis Essay

Now that you know how to approach a rhetorical analysis essay, let’s look at the nine common mistakes students make while writing such an essay.

Neglecting the thesis statement

Your rhetorical analysis essay's thesis statement plays a crucial role and should be stated clearly at the end of your introduction paragraph.

All the arguments and claims made in the essay to prove a point should eventually tie everything back to the thesis statement.

Neglecting to add your thesis statement as the main argument in the introduction and the entire essay will make your readers lose the point of reading the essay and the will to understand what your paper is all about.

Moreover, there would be no firm statement to tie all your claims and arguments back to while writing your analysis essay.

Crafting a complex essay

Sometimes students fall into the trap of creating complicated structures for their essays, thinking that the complexity will bring them the applause they deserve.

This is incorrect because your analysis essay is required to be simple and easy to understand so that the readers can digest and decipher the content of the essay without any problems. It is expected for the students to present the message of the rhetorical essay in a clear and easy-to-read format.

To avoid making this error:

• restrict extra phrases, words, and other fluff that can confuse your readers;
• adhere to the main points and arguments of the essay;
• avoid straying into too many topics and multiple viewpoints;
• create a clear, well-structured outline for the construction of the essay.

Avoid extreme views or opinions

Avoid writing your rhetorical analysis essays using extreme terms and controversial opinions when opposing views are being analyzed.

This harsh language and expressions can immediately put off your readers and showcase the writer as attacking the opposite side instead of valuing the opposing arguments' ideas and not being able to partake in a healthy, well-thought-out debate.

Getting your readers to understand your arguments without any complication will require the writer to add simple, well-researched points that engage with the ideas and the thought process involved in the difference of opinions for both sides of the essay.

Incorrect formatting

An essay is not always about the content. No matter how much you work on the content, if the formatting of your essay is not correct, it can bring down the entire quality of your essay and make you look unprofessional. There are also a few ways you can avoid incorrect formatting:

• choose a consistent and proper format and style of writing;
• be careful about font size, page numbers, margins, and line spacing.

Additionally, it is crucial to know how to format and cite your resources and evidence. This way, your readers can easily refer to the indented resources without having to repeatedly go back to the essay’s bibliography to find a specific source for a particular statement.

Unable to answer key questions

An analysis essay aims to dive deep into crucial questions raised while brainstorming about the basic ideas that involved the main argument. This is then used to write the thesis statement correctly and understand the aim of the essay.

Finally, these fundamental questions should be analyzed thoroughly to craft a clear and specific essay.

Sometimes the writer forgets to adhere to the main questions and delves into other issues. That is why you must disclose your thought process behind the central theme and the key questions.

No transitions between paragraphs

Each paragraph in a rhetorical analysis essay is separate and has its arguments and claims.

These essays should be formatted in such a way as well, but that does not necessarily mean that these paragraphs should sound like two different essays or have no connection and transitions between the two sections.

Make sure to frame your essay in a coherent, flowing manner that gives your readers smoother readability. In addition to that, use transition words or phrases such as:

• on the contrary
• furthermore
• at any rate
• for this purpose
• in particular

Grammar, spelling, and punctuation errors

The primary thing to avoid when writing a rhetorical analysis essay or any other academic paper is having minimal to no grammar or punctuation, or spelling mistakes.

Think about it: you research for days and craft a thorough rhetorical essay only to fail because it is riddled with spelling and multiple grammatical errors.

Additionally, when professors see these errors in your essay right at the beginning, they no longer need to read the rest of your essay or have any interest in reading the content that makes up your paper. Thus, your essay gets sidelined, and your effort is failed.

Plagiarism is a strict no when writing your essays and other academic papers. Citing someone else’s work as your own is not only cheating. Still, it is also very unethical, and no teachers or professors would allow a student to write a plagiarized essay or request good grades for plagiarized work.

It's advisable to:

• never use an exact quotation in your essay and make it seem like your own sentence;
• always cite your sources and links;
• make sure to use the idea behind the writing and not the exact sentences;
• cite your work from primary or secondary sources like scientific papers, works of literature, and other notable reading materials;
• follow the correct format for citing your sources.

We understand how taxing this assignment can turn out to be because it requires you to write impeccably and wholly understand rhetorical strategies, literary devices, and other writing techniques.

So, follow these six steps to writing a rhetorical analysis essay, avoid the common mistakes, and you’re sure to get the scores you desire!

If you’re stuck, are struggling to start, or are running out of time, we at Writers Per Hour can make your life easier and help you write an excellent rhetorical analysis essay.

Our team of reliable, expert writers is here to provide you with original, high-quality essays and deliver precisely what you want. Contact us today and let us help you with your rhetorical analysis essay writing needs!

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• Rhetorical Analysis Essay Writing – A Step-by-Step Guide

What do you know about ‘rhetorical analysis essay writing?’ Would you like to learn about it? A quick one though, a rhetorical analysis essay is writing that analyses a rhetorical (technique & intent) of the author rather than the text of the paper. You have to write this essay in the “AP English Language and Composition” exams.

Academics, professionals, and students use rhetorical approaches to analyze writings. To write your rhetoric essay analysis, you need to determine answers to certain questions, like what the desired outcome is and whether it was achieved or not.

The rhetorical essay has the same structure as most essays: an introduction to present the thesis, a body text to analyze the chosen text for study, a division into sections to describe how arguments are built coherently and which part informs, entertains, or persuades the reader, and, lastly, the conclusion section to wind up your analysis.

As you read on, we will describe how the rhetorical approach effectively decrypts the fundamental mechanism of arguments and presentations in an academic essay and how to write your essay step by step.

What is Rhetorical Analysis Essay?

Rhetorical writing is a paper that examines an author’s use of rhetorical devices, appeals, and techniques in a text. Overall, it’s an art of persuasion techniques to drive an action from your target audience.

How do You Write a Rhetorical Analysis Essay?

Writing a rhetorical essay involves different steps. First of all, you have to select a text, understand its context, identify the rhetorical devices used in it, build an analysis and draw conclusions.

A rhetorical essay is a demanding task and if you are stressed because of your other academic activities. You can acquire essay writing help from a professional to get a structured essay. But, if you want to write it yourself, some steps explained below can make it up to mark to academic standards.

1. Choose and Study a Text

The piece of writing that you analyze in the rhetorical analysis may include a political speech or an advertisement.

The first step towards your professional rhetoric analysis essay is to select and analyze a text. To become more and more familiar with the argument and writing style of the author, read and review the text you’re analyzing multiple times.

Ensure you have read the piece of writing thoroughly and you completely understand its main points and context. Select a text that covers the topic you’re interested in, passionate about, or knowledgeable about. This may ease the writing process and make it more interesting for you.

2. Understand the Context by Contextual Analysis

The analysis of the context of the content includes historical, social, cultural, and political elements. Contextual analysis of your rhetoric analysis essay involves inspecting the political and historical circumstances, cultural climate and demographics.

However, everything that surrounds the text, i.e., who the author or speaker is, their target audience, the time and surroundings of when the text was written, and its purpose is context. Understanding the context of the text can impact the reading’s message and its interpretation by the audience. 

3. Identify the Claims, Support, and Warrants

According to Toulmin’s Method, claim, support, and warrant are the main elements of an argument. In the context of a rhetorical analysis essay, the claim is what an author needs his readers to accept, support is the appeal or confirmation the author uses to convince his audience to accept the claim, and a warrant is a presumption that justifies the link between the claim and support.

To establish the claim, support, and warrant, you need to find answers to these questions in the text.

• What is the Author’s argument in this reading?
• What is the evidence used by the author to support their argument?
• How does the support justify the claim?

4. Examine the Appeals

Appeals, also called persuasive/convincing strategies, are used to drive desired actions from the audience. The main appeals discussed in rhetoric are often referred to as the rhetorical triangle; Aristotle establishes logos, ethos, and pathos.

These three appeals are known as the basic part of rhetoric, and a writer may add all three to convince the audience.

• Logos:   Logos, or logical appeal, refers to the use of rational argument to persuade. This approach is often used in academic writing where building arguments with proper reasoning and evidence.
• Ethos: Often referred to as ethical appeal, it includes the presentation of the author as an authority on the topic. i.e., an author making a moral argument might spotlight his or her own moral behavior, and another one talking about travel might mention his travelling experiences.
• Pathos: Often referred to as pathetic appeal, gives rise to the audience’s emotions. It may include, speaking passionately, trying to provoke sympathy, anger, or any other emotion.

One thing that is most important about rhetoric analysis essay appeals is that you cannot get them wrong. Your complete essay will be based on your analysis of the appeals.

So, if you do not have a grip on knowledge about appeals or lack analysis skills, you are advised to hire an expert essay writer to get the job done with a perfect understanding of the arguments.

5. Build an Analysis

To build an analysis, you need to review the information gathered on the topic and figure out what the reading suggests to you.

Does the reading suggest how rhetorical appeals helped the writer achieve their purposes? Do the used strategies drive results or fail? Why did the writer select these strategies for the target audience and occasion? Decide if the strategies can be changed with the change in audience demographics and occasion.

6. Draw Conclusions from Your Analysis

Before you start writing your rhetorical essay, you need to draw conclusions from the reading as per your analysis. This will require you to consider the overall efficacy.

To draw effective conclusions, analysts may seek answers to these questions:

• Was the writer successful in achieving his goals?
• What improvement could they have made to be more successful?
• What are your thoughts about the text?

7. Write a Rhetorical Analysis

After you have analysed it thoroughly, it’s time to write your rhetorical analysis paper. Remember, you are required to write the analysis instead of summarising the text. To do so, you should write about composition and choices that affect the helpfulness of the text.

In the introduction, a brief overview of the text is expected to give the audience a review of the analysis. Other than that, the writer must focus on persuasion devices used in the text to convince the audience of the claim.

Here are some best practices for writing a rhetorical analysis essay:

• Make sure to use the present tense while narrating the actions in the paper and what the author does.
• Quote the writer’s name correctly. When referring to the author the first time, use his first and second name, and only use his second name to reference again in the paper.
• Use straight quotes from the paper. While writing the rhetorical analysis essay, it is a better option to quote the exact text and avoid paraphrasing. This will give a better idea of the form of rhetoric used in the text. 
• You need to explain each quote, determine its importance, and understand how it shows rhetoric.

Rhetorical Analysis Essay Examples and Topics

Here, we have provided a sample rhetorical analysis essay so you can better understand its purpose and structure. The example is taken from the St. Luis Community College.

Rhetorical Analysis Essay Topics

Here are the best topics for a great rhetorical analysis essay:

• Is it necessary to separate sports on a gender basis?
• How affordable are monopolies?
• Describe the rhetorical devices used in Palahniuk’s Fight Club
• Rhetorical analysis of sermon by Edward
• A rhetorical analysis of Mona Lisa’s meaningful smile
• How authors handle prejudice and race matters in their writings
• How does the choice of language affect speech delivery?

Writing your essay on these types of topics may help you get good grades.

Frequently Asked Questions

What is the purpose of a rhetorical analysis essay.

The motive of the rhetorical analysis essay is to make an argument on how the author passes on their message to their target audience . You need to explore the writer’s goals, techniques, or devices used in the text. You also need to explain those techniques and analyse if these techniques were effective or not.

What are the 5 Points of a Rhetorical Analysis?

Here are five points of Rhetorical analysis:

• Target audience
• Rhetor (author)
• Purpose of the text
• Content of the paper
• Context of the writing

To conclude the article, we can state that writing a rhetorical analysis essay is quite a challenging and demanding task. It requires a lot of energy, focus, and time to complete an effective rhetorical essay.

In this article, we have covered seven steps that you can use to write a perfect rhetorical analysis essay. We have also answered the common questions and provided the best examples for your understanding.

The student must have a strong knowledge of rhetorical devices and claim, support, and warrant rules to get good grades out of their hard work. If you lack any of these skills, you should avail of essay writing services UK from a reputed platform to pass your essay with flying colors.

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Rhetorical Question

Ai generator.

A rhetorical question is a powerful tool in English that engages the audience by asking a question where the answer is implied rather than directly stated. This technique, often used in speeches and writing, helps emphasize a point, provoke thought, or persuade the audience without expecting a response. By incorporating rhetorical questions, writers and speakers can make their message more compelling and memorable, effectively utilizing one of the key rhetorical devices in the English language.

What Is a Rhetorical Question?

Types of rhetorical question.

• Hypophora A hypophora occurs when the speaker asks a question and immediately answers it. This technique helps guide the audience to the speaker’s conclusion. For example, “What makes a great leader? A great leader inspires and motivates their team.”
• Erotesis An erotesis is a strong, emphatic question asked to assert or deny something. The speaker does not expect an answer because the question itself implies it. For instance, “How could I be so careless?” suggests the speaker acknowledges their mistake.
• Epiplexis Epiplexis involves asking a question to criticize or reproach rather than to elicit an answer. This type often conveys frustration or disapproval. For example, “Why do you never listen?” expresses the speaker’s dissatisfaction with the listener’s behavior.
• Ratiocinatio Ratiocinatio uses a question to anticipate and refute possible objections. The speaker asks a question that the audience might have, then provides the answer to counter the objection. For instance, “You might wonder if this plan is too ambitious. However, we have the resources and dedication to succeed.”
• Antipophora Antipophora is similar to hypophora but focuses on asking and answering the audience’s likely questions or concerns. The speaker addresses potential doubts directly. For example, “What if this strategy fails? We have a backup plan to ensure we stay on track.”

Examples of Rhetorical Question

• “Isn’t it a bit too late to start now?”
• “Who doesn’t love a good story?”
• “Can you imagine living without electricity?”
• “Why bother trying if you don’t believe in yourself?”
• “Is the sky blue?”
• “What’s the point of all this effort if no one appreciates it?”
• “How could I be so foolish?”
• “Do you really think money grows on trees?”
• “Why do bad things happen to good people?”
• “Isn’t it time we took a stand for what’s right?”

Examples of Rhetorical Question in a Sentences

• “Isn’t it a beautiful day today?”
• “Why can’t we all just get along?”
• “Do you want to be a follower or a leader?”
• “Who wouldn’t want to win the lottery?”
• “Why should we accept mediocrity?”
• “Is this the best we can do?”
• “How can anyone deny climate change?”
• “Isn’t knowledge the greatest power?”
• “Why do you always leave your homework until the last minute?”
• “Can you imagine a world without art?”

Examples of Rhetorical Questions in Literature

• “What’s in a name? That which we call a rose by any other name would smell as sweet.” – William Shakespeare, Romeo and Juliet
• “If you prick us, do we not bleed? If you tickle us, do we not laugh?” – William Shakespeare, The Merchant of Venice
• “Are we not like two volumes of one book?” – Marceline Desbordes-Valmore, To Alphonse de Lamartine
• “Shall I compare thee to a summer’s day?” – William Shakespeare, Sonnet 18
• “O Wind, If Winter comes, can Spring be far behind?” – Percy Bysshe Shelley, Ode to the West Wind
• “What’s Montague? It is nor hand, nor foot, nor arm, nor face, nor any other part belonging to a man.” – William Shakespeare, Romeo and Juliet
• “How can I then return in happy plight, That am debarred the benefit of rest?” – William Shakespeare, Sonnet 28
• “When will you be wise, O wandering mind?” – Geoffrey Chaucer, The Canterbury Tales
• “Is this a dagger which I see before me, the handle toward my hand?” – William Shakespeare, Macbeth
• “Was this the face that launched a thousand ships?” – Christopher Marlowe, Doctor Faustus

Examples of Rhetorical Question for Students

• “Do you want to fail this class?”
• “Isn’t it important to study for your exams?”
• “How can you learn if you don’t ask questions?”
• “Do you think success comes without effort?”
• “Why wouldn’t you take advantage of extra credit opportunities?”
• “Isn’t participating in class discussions beneficial?”
• “Can you imagine a future without a good education?”
• “Why would you ignore the importance of homework?”
• “Do you want to be unprepared for the test?”
• “Isn’t it easier to complete your assignments on time?”

1. Rhetorical Question Template

2. Rhetorical Questions as Redundant Interrogatives

3. Rhetorical Questions Powerpoint

4. Rhetorical Question Use and Resistance to Persuasion

5. Pragmatics of Rhetorical Questions

6. Rhetorical Questions in Sunwar

7. Three Rhetorical Questions

8. Presentations Rhetorical Questions

9. Rhetorical Question Concerning Glitch

10. Rhetorical Questions in German Political Speech

11. Cognitive Pragmatic Study of Rhetorical Questions

How To Use Rhetorical Questions as a Literary Device

Well-written rhetorical questions can improve specific parts of the text by allowing the writer to emphasize certain points of their written text. There are many studies of rhetorical questions and templates you can look up on the list above.

Step 1: Outline the Whole Statement, Scene, or Text

Begin by creating an outline that will try and succinctly cover the whole text. The outline will provide the structure and direction, which will allow you to easily plot out the setup and the rhetorical question.

Step 2: Write the Set Up for the Rhetorical Question

An effective rhetorical question needs to be preceded by a set-up that creates context and provides the reader with a recent event. Write a situation or a couple of statements that will preface the rhetorical question.

Step 3: Formulate a Question that is Opposite of The Most Recent Event

The rhetorical questions should try to ask a question that is obviously opposite or a juxtaposition of the recent event or set-up you have provided. Be sure to pose the rhetorical question as question with the appropriate punctuation.

Step 4: Re-read and Edit the Whole Text

When you have finished writing the whole text, be sure to re-read the whole text and edit any issues that may pop up. You can also have an outside person read the text and provide feedback for you to work on.

Tips for Using Rhetorical Questions

• Know Your Purpose – Use rhetorical questions to emphasize a point, provoke thought, or engage the audience.
• Use Sparingly – Avoid overusing rhetorical questions to maintain their impact and effectiveness.
• Match Tone and Context – Ensure the question fits the tone of your message and the context in which you’re speaking or writing.
• Be Clear and Direct – Make sure the rhetorical question is easily understood and directly related to your main point.
• Anticipate Audience Reaction – Consider how your audience might respond mentally to the question to ensure it achieves the desired effect.
• Complement with Evidence – Follow rhetorical questions with supporting evidence or statements to strengthen your argument.
• Engage Emotionally – Use questions that resonate emotionally to create a stronger connection with your audience.
• Use in Introductions and Conclusions – Employ rhetorical questions at the beginning to hook the audience or at the end to leave a lasting impression.
• Vary Your Questions – Mix different types of rhetorical questions (e.g., hypophora, erotesis) to keep your audience engaged.
• Practice Delivery – If speaking, practice your delivery to ensure the rhetorical question sounds natural and impactful.

How do you know if a question is rhetorical?

A question is rhetorical if it doesn’t seek an answer but aims to make a point, provoke thought, or emphasize an idea.

What Is the Rule of Rhetorical Question?

The rule of a rhetorical question is to ask without expecting a response, using it to highlight an argument or engage the audience.

How to Ask a Rhetorical Question?

Ask a rhetorical question by posing a thought-provoking query that emphasizes a point or leads the audience to a conclusion without needing an answer.

What Is a Question That Cannot Be Answered?

A question that cannot be answered often addresses complex, philosophical, or hypothetical scenarios, such as “What is the meaning of life?”

Why use rhetorical questions?

They engage the audience, emphasize a point, and encourage deeper thinking about a topic.

Are rhetorical questions answered?

Typically, no. They imply their own answers.

Where are rhetorical questions used?

They are commonly used in speeches, literature, and persuasive writing to engage and persuade the audience.

Can rhetorical questions be used in essays?

Yes, they can highlight important points and engage readers in essays.

Do rhetorical questions need answers?

No, rhetorical questions are meant to provoke thought or emphasize a point, not to be answered.

What is meant by a rhetoric question?

A rhetorical question is a question asked to make a point or provoke thought rather than to get an answer. It emphasizes an idea or encourages reflection.

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• Open access
• Published: 03 June 2024

Applying large language models for automated essay scoring for non-native Japanese

• Wenchao Li 1 &
• Haitao Liu 2  

Humanities and Social Sciences Communications volume  11 , Article number:  723 ( 2024 ) Cite this article

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• Language and linguistics

Recent advancements in artificial intelligence (AI) have led to an increased use of large language models (LLMs) for language assessment tasks such as automated essay scoring (AES), automated listening tests, and automated oral proficiency assessments. The application of LLMs for AES in the context of non-native Japanese, however, remains limited. This study explores the potential of LLM-based AES by comparing the efficiency of different models, i.e. two conventional machine training technology-based methods (Jess and JWriter), two LLMs (GPT and BERT), and one Japanese local LLM (Open-Calm large model). To conduct the evaluation, a dataset consisting of 1400 story-writing scripts authored by learners with 12 different first languages was used. Statistical analysis revealed that GPT-4 outperforms Jess and JWriter, BERT, and the Japanese language-specific trained Open-Calm large model in terms of annotation accuracy and predicting learning levels. Furthermore, by comparing 18 different models that utilize various prompts, the study emphasized the significance of prompts in achieving accurate and reliable evaluations using LLMs.

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Conventional machine learning technology in aes.

AES has experienced significant growth with the advancement of machine learning technologies in recent decades. In the earlier stages of AES development, conventional machine learning-based approaches were commonly used. These approaches involved the following procedures: a) feeding the machine with a dataset. In this step, a dataset of essays is provided to the machine learning system. The dataset serves as the basis for training the model and establishing patterns and correlations between linguistic features and human ratings. b) the machine learning model is trained using linguistic features that best represent human ratings and can effectively discriminate learners’ writing proficiency. These features include lexical richness (Lu, 2012 ; Kyle and Crossley, 2015 ; Kyle et al. 2021 ), syntactic complexity (Lu, 2010 ; Liu, 2008 ), text cohesion (Crossley and McNamara, 2016 ), and among others. Conventional machine learning approaches in AES require human intervention, such as manual correction and annotation of essays. This human involvement was necessary to create a labeled dataset for training the model. Several AES systems have been developed using conventional machine learning technologies. These include the Intelligent Essay Assessor (Landauer et al. 2003 ), the e-rater engine by Educational Testing Service (Attali and Burstein, 2006 ; Burstein, 2003 ), MyAccess with the InterlliMetric scoring engine by Vantage Learning (Elliot, 2003 ), and the Bayesian Essay Test Scoring system (Rudner and Liang, 2002 ). These systems have played a significant role in automating the essay scoring process and providing quick and consistent feedback to learners. However, as touched upon earlier, conventional machine learning approaches rely on predetermined linguistic features and often require manual intervention, making them less flexible and potentially limiting their generalizability to different contexts.

In the context of the Japanese language, conventional machine learning-incorporated AES tools include Jess (Ishioka and Kameda, 2006 ) and JWriter (Lee and Hasebe, 2017 ). Jess assesses essays by deducting points from the perfect score, utilizing the Mainichi Daily News newspaper as a database. The evaluation criteria employed by Jess encompass various aspects, such as rhetorical elements (e.g., reading comprehension, vocabulary diversity, percentage of complex words, and percentage of passive sentences), organizational structures (e.g., forward and reverse connection structures), and content analysis (e.g., latent semantic indexing). JWriter employs linear regression analysis to assign weights to various measurement indices, such as average sentence length and total number of characters. These weights are then combined to derive the overall score. A pilot study involving the Jess model was conducted on 1320 essays at different proficiency levels, including primary, intermediate, and advanced. However, the results indicated that the Jess model failed to significantly distinguish between these essay levels. Out of the 16 measures used, four measures, namely median sentence length, median clause length, median number of phrases, and maximum number of phrases, did not show statistically significant differences between the levels. Additionally, two measures exhibited between-level differences but lacked linear progression: the number of attributives declined words and the Kanji/kana ratio. On the other hand, the remaining measures, including maximum sentence length, maximum clause length, number of attributive conjugated words, maximum number of consecutive infinitive forms, maximum number of conjunctive-particle clauses, k characteristic value, percentage of big words, and percentage of passive sentences, demonstrated statistically significant between-level differences and displayed linear progression.

Both Jess and JWriter exhibit notable limitations, including the manual selection of feature parameters and weights, which can introduce biases into the scoring process. The reliance on human annotators to label non-native language essays also introduces potential noise and variability in the scoring. Furthermore, an important concern is the possibility of system manipulation and cheating by learners who are aware of the regression equation utilized by the models (Hirao et al. 2020 ). These limitations emphasize the need for further advancements in AES systems to address these challenges.

Deep learning technology in AES

Deep learning has emerged as one of the approaches for improving the accuracy and effectiveness of AES. Deep learning-based AES methods utilize artificial neural networks that mimic the human brain’s functioning through layered algorithms and computational units. Unlike conventional machine learning, deep learning autonomously learns from the environment and past errors without human intervention. This enables deep learning models to establish nonlinear correlations, resulting in higher accuracy. Recent advancements in deep learning have led to the development of transformers, which are particularly effective in learning text representations. Noteworthy examples include bidirectional encoder representations from transformers (BERT) (Devlin et al. 2019 ) and the generative pretrained transformer (GPT) (OpenAI).

BERT is a linguistic representation model that utilizes a transformer architecture and is trained on two tasks: masked linguistic modeling and next-sentence prediction (Hirao et al. 2020 ; Vaswani et al. 2017 ). In the context of AES, BERT follows specific procedures, as illustrated in Fig. 1 : (a) the tokenized prompts and essays are taken as input; (b) special tokens, such as [CLS] and [SEP], are added to mark the beginning and separation of prompts and essays; (c) the transformer encoder processes the prompt and essay sequences, resulting in hidden layer sequences; (d) the hidden layers corresponding to the [CLS] tokens (T[CLS]) represent distributed representations of the prompts and essays; and (e) a multilayer perceptron uses these distributed representations as input to obtain the final score (Hirao et al. 2020 ).

AES system with BERT (Hirao et al. 2020 ).

The training of BERT using a substantial amount of sentence data through the Masked Language Model (MLM) allows it to capture contextual information within the hidden layers. Consequently, BERT is expected to be capable of identifying artificial essays as invalid and assigning them lower scores (Mizumoto and Eguchi, 2023 ). In the context of AES for nonnative Japanese learners, Hirao et al. ( 2020 ) combined the long short-term memory (LSTM) model proposed by Hochreiter and Schmidhuber ( 1997 ) with BERT to develop a tailored automated Essay Scoring System. The findings of their study revealed that the BERT model outperformed both the conventional machine learning approach utilizing character-type features such as “kanji” and “hiragana”, as well as the standalone LSTM model. Takeuchi et al. ( 2021 ) presented an approach to Japanese AES that eliminates the requirement for pre-scored essays by relying solely on reference texts or a model answer for the essay task. They investigated multiple similarity evaluation methods, including frequency of morphemes, idf values calculated on Wikipedia, LSI, LDA, word-embedding vectors, and document vectors produced by BERT. The experimental findings revealed that the method utilizing the frequency of morphemes with idf values exhibited the strongest correlation with human-annotated scores across different essay tasks. The utilization of BERT in AES encounters several limitations. Firstly, essays often exceed the model’s maximum length limit. Second, only score labels are available for training, which restricts access to additional information.

Mizumoto and Eguchi ( 2023 ) were pioneers in employing the GPT model for AES in non-native English writing. Their study focused on evaluating the accuracy and reliability of AES using the GPT-3 text-davinci-003 model, analyzing a dataset of 12,100 essays from the corpus of nonnative written English (TOEFL11). The findings indicated that AES utilizing the GPT-3 model exhibited a certain degree of accuracy and reliability. They suggest that GPT-3-based AES systems hold the potential to provide support for human ratings. However, applying GPT model to AES presents a unique natural language processing (NLP) task that involves considerations such as nonnative language proficiency, the influence of the learner’s first language on the output in the target language, and identifying linguistic features that best indicate writing quality in a specific language. These linguistic features may differ morphologically or syntactically from those present in the learners’ first language, as observed in (1)–(3).

我-送了-他-一本-书

Wǒ-sòngle-tā-yī běn-shū

1 sg .-give. past- him-one .cl- book

“I gave him a book.”

Agglutinative

彼-に-本-を-あげ-まし-た

Kare-ni-hon-o-age-mashi-ta

3 sg .- dat -hon- acc- give.honorification. past

Inflectional

give, give-s, gave, given, giving

Additionally, the morphological agglutination and subject-object-verb (SOV) order in Japanese, along with its idiomatic expressions, pose additional challenges for applying language models in AES tasks (4).

足-が 棒-に なり-ました

Ashi-ga bo-ni nar-mashita

leg- nom stick- dat become- past

“My leg became like a stick (I am extremely tired).”

The example sentence provided demonstrates the morpho-syntactic structure of Japanese and the presence of an idiomatic expression. In this sentence, the verb “なる” (naru), meaning “to become”, appears at the end of the sentence. The verb stem “なり” (nari) is attached with morphemes indicating honorification (“ます” - mashu) and tense (“た” - ta), showcasing agglutination. While the sentence can be literally translated as “my leg became like a stick”, it carries an idiomatic interpretation that implies “I am extremely tired”.

To overcome this issue, CyberAgent Inc. ( 2023 ) has developed the Open-Calm series of language models specifically designed for Japanese. Open-Calm consists of pre-trained models available in various sizes, such as Small, Medium, Large, and 7b. Figure 2 depicts the fundamental structure of the Open-Calm model. A key feature of this architecture is the incorporation of the Lora Adapter and GPT-NeoX frameworks, which can enhance its language processing capabilities.

GPT-NeoX Model Architecture (Okgetheng and Takeuchi 2024 ).

In a recent study conducted by Okgetheng and Takeuchi ( 2024 ), they assessed the efficacy of Open-Calm language models in grading Japanese essays. The research utilized a dataset of approximately 300 essays, which were annotated by native Japanese educators. The findings of the study demonstrate the considerable potential of Open-Calm language models in automated Japanese essay scoring. Specifically, among the Open-Calm family, the Open-Calm Large model (referred to as OCLL) exhibited the highest performance. However, it is important to note that, as of the current date, the Open-Calm Large model does not offer public access to its server. Consequently, users are required to independently deploy and operate the environment for OCLL. In order to utilize OCLL, users must have a PC equipped with an NVIDIA GeForce RTX 3060 (8 or 12 GB VRAM).

In summary, while the potential of LLMs in automated scoring of nonnative Japanese essays has been demonstrated in two studies—BERT-driven AES (Hirao et al. 2020 ) and OCLL-based AES (Okgetheng and Takeuchi, 2024 )—the number of research efforts in this area remains limited.

Another significant challenge in applying LLMs to AES lies in prompt engineering and ensuring its reliability and effectiveness (Brown et al. 2020 ; Rae et al. 2021 ; Zhang et al. 2021 ). Various prompting strategies have been proposed, such as the zero-shot chain of thought (CoT) approach (Kojima et al. 2022 ), which involves manually crafting diverse and effective examples. However, manual efforts can lead to mistakes. To address this, Zhang et al. ( 2021 ) introduced an automatic CoT prompting method called Auto-CoT, which demonstrates matching or superior performance compared to the CoT paradigm. Another prompt framework is trees of thoughts, enabling a model to self-evaluate its progress at intermediate stages of problem-solving through deliberate reasoning (Yao et al. 2023 ).

Beyond linguistic studies, there has been a noticeable increase in the number of foreign workers in Japan and Japanese learners worldwide (Ministry of Health, Labor, and Welfare of Japan, 2022 ; Japan Foundation, 2021 ). However, existing assessment methods, such as the Japanese Language Proficiency Test (JLPT), J-CAT, and TTBJ Footnote 1 , primarily focus on reading, listening, vocabulary, and grammar skills, neglecting the evaluation of writing proficiency. As the number of workers and language learners continues to grow, there is a rising demand for an efficient AES system that can reduce costs and time for raters and be utilized for employment, examinations, and self-study purposes.

This study aims to explore the potential of LLM-based AES by comparing the effectiveness of five models: two LLMs (GPT Footnote 2 and BERT), one Japanese local LLM (OCLL), and two conventional machine learning-based methods (linguistic feature-based scoring tools - Jess and JWriter).

The research questions addressed in this study are as follows:

To what extent do the LLM-driven AES and linguistic feature-based AES, when used as automated tools to support human rating, accurately reflect test takers’ actual performance?

What influence does the prompt have on the accuracy and performance of LLM-based AES methods?

The subsequent sections of the manuscript cover the methodology, including the assessment measures for nonnative Japanese writing proficiency, criteria for prompts, and the dataset. The evaluation section focuses on the analysis of annotations and rating scores generated by LLM-driven and linguistic feature-based AES methods.

Methodology

The dataset utilized in this study was obtained from the International Corpus of Japanese as a Second Language (I-JAS) Footnote 3 . This corpus consisted of 1000 participants who represented 12 different first languages. For the study, the participants were given a story-writing task on a personal computer. They were required to write two stories based on the 4-panel illustrations titled “Picnic” and “The key” (see Appendix A). Background information for the participants was provided by the corpus, including their Japanese language proficiency levels assessed through two online tests: J-CAT and SPOT. These tests evaluated their reading, listening, vocabulary, and grammar abilities. The learners’ proficiency levels were categorized into six levels aligned with the Common European Framework of Reference for Languages (CEFR) and the Reference Framework for Japanese Language Education (RFJLE): A1, A2, B1, B2, C1, and C2. According to Lee et al. ( 2015 ), there is a high level of agreement (r = 0.86) between the J-CAT and SPOT assessments, indicating that the proficiency certifications provided by J-CAT are consistent with those of SPOT. However, it is important to note that the scores of J-CAT and SPOT do not have a one-to-one correspondence. In this study, the J-CAT scores were used as a benchmark to differentiate learners of different proficiency levels. A total of 1400 essays were utilized, representing the beginner (aligned with A1), A2, B1, B2, C1, and C2 levels based on the J-CAT scores. Table 1 provides information about the learners’ proficiency levels and their corresponding J-CAT and SPOT scores.

A dataset comprising a total of 1400 essays from the story writing tasks was collected. Among these, 714 essays were utilized to evaluate the reliability of the LLM-based AES method, while the remaining 686 essays were designated as development data to assess the LLM-based AES’s capability to distinguish participants with varying proficiency levels. The GPT 4 API was used in this study. A detailed explanation of the prompt-assessment criteria is provided in Section Prompt . All essays were sent to the model for measurement and scoring.

Measures of writing proficiency for nonnative Japanese

Japanese exhibits a morphologically agglutinative structure where morphemes are attached to the word stem to convey grammatical functions such as tense, aspect, voice, and honorifics, e.g. (5).

食べ-させ-られ-まし-た-か

tabe-sase-rare-mashi-ta-ka

[eat (stem)-causative-passive voice-honorification-tense. past-question marker]

Japanese employs nine case particles to indicate grammatical functions: the nominative case particle が (ga), the accusative case particle を (o), the genitive case particle の (no), the dative case particle に (ni), the locative/instrumental case particle で (de), the ablative case particle から (kara), the directional case particle へ (e), and the comitative case particle と (to). The agglutinative nature of the language, combined with the case particle system, provides an efficient means of distinguishing between active and passive voice, either through morphemes or case particles, e.g. 食べる taberu “eat concusive . ” (active voice); 食べられる taberareru “eat concusive . ” (passive voice). In the active voice, “パン を 食べる” (pan o taberu) translates to “to eat bread”. On the other hand, in the passive voice, it becomes “パン が 食べられた” (pan ga taberareta), which means “(the) bread was eaten”. Additionally, it is important to note that different conjugations of the same lemma are considered as one type in order to ensure a comprehensive assessment of the language features. For example, e.g., 食べる taberu “eat concusive . ”; 食べている tabeteiru “eat progress .”; 食べた tabeta “eat past . ” as one type.

To incorporate these features, previous research (Suzuki, 1999 ; Watanabe et al. 1988 ; Ishioka, 2001 ; Ishioka and Kameda, 2006 ; Hirao et al. 2020 ) has identified complexity, fluency, and accuracy as crucial factors for evaluating writing quality. These criteria are assessed through various aspects, including lexical richness (lexical density, diversity, and sophistication), syntactic complexity, and cohesion (Kyle et al. 2021 ; Mizumoto and Eguchi, 2023 ; Ure, 1971 ; Halliday, 1985 ; Barkaoui and Hadidi, 2020 ; Zenker and Kyle, 2021 ; Kim et al. 2018 ; Lu, 2017 ; Ortega, 2015 ). Therefore, this study proposes five scoring categories: lexical richness, syntactic complexity, cohesion, content elaboration, and grammatical accuracy. A total of 16 measures were employed to capture these categories. The calculation process and specific details of these measures can be found in Table 2 .

T-unit, first introduced by Hunt ( 1966 ), is a measure used for evaluating speech and composition. It serves as an indicator of syntactic development and represents the shortest units into which a piece of discourse can be divided without leaving any sentence fragments. In the context of Japanese language assessment, Sakoda and Hosoi ( 2020 ) utilized T-unit as the basic unit to assess the accuracy and complexity of Japanese learners’ speaking and storytelling. The calculation of T-units in Japanese follows the following principles:

A single main clause constitutes 1 T-unit, regardless of the presence or absence of dependent clauses, e.g. (6).

ケンとマリはピクニックに行きました (main clause): 1 T-unit.

If a sentence contains a main clause along with subclauses, each subclause is considered part of the same T-unit, e.g. (7).

天気が良かった の で (subclause)、ケンとマリはピクニックに行きました (main clause): 1 T-unit.

In the case of coordinate clauses, where multiple clauses are connected, each coordinated clause is counted separately. Thus, a sentence with coordinate clauses may have 2 T-units or more, e.g. (8).

ケンは地図で場所を探して (coordinate clause)、マリはサンドイッチを作りました (coordinate clause): 2 T-units.

Lexical diversity refers to the range of words used within a text (Engber, 1995 ; Kyle et al. 2021 ) and is considered a useful measure of the breadth of vocabulary in L n production (Jarvis, 2013a , 2013b ).

The type/token ratio (TTR) is widely recognized as a straightforward measure for calculating lexical diversity and has been employed in numerous studies. These studies have demonstrated a strong correlation between TTR and other methods of measuring lexical diversity (e.g., Bentz et al. 2016 ; Čech and Miroslav, 2018 ; Çöltekin and Taraka, 2018 ). TTR is computed by considering both the number of unique words (types) and the total number of words (tokens) in a given text. Given that the length of learners’ writing texts can vary, this study employs the moving average type-token ratio (MATTR) to mitigate the influence of text length. MATTR is calculated using a 50-word moving window. Initially, a TTR is determined for words 1–50 in an essay, followed by words 2–51, 3–52, and so on until the end of the essay is reached (Díez-Ortega and Kyle, 2023 ). The final MATTR scores were obtained by averaging the TTR scores for all 50-word windows. The following formula was employed to derive MATTR:

\({\rm{MATTR}}({\rm{W}})=\frac{{\sum }_{{\rm{i}}=1}^{{\rm{N}}-{\rm{W}}+1}{{\rm{F}}}_{{\rm{i}}}}{{\rm{W}}({\rm{N}}-{\rm{W}}+1)}\)

Here, N refers to the number of tokens in the corpus. W is the randomly selected token size (W < N). \({F}_{i}\) is the number of types in each window. The \({\rm{MATTR}}({\rm{W}})\) is the mean of a series of type-token ratios (TTRs) based on the word form for all windows. It is expected that individuals with higher language proficiency will produce texts with greater lexical diversity, as indicated by higher MATTR scores.

Lexical density was captured by the ratio of the number of lexical words to the total number of words (Lu, 2012 ). Lexical sophistication refers to the utilization of advanced vocabulary, often evaluated through word frequency indices (Crossley et al. 2013 ; Haberman, 2008 ; Kyle and Crossley, 2015 ; Laufer and Nation, 1995 ; Lu, 2012 ; Read, 2000 ). In line of writing, lexical sophistication can be interpreted as vocabulary breadth, which entails the appropriate usage of vocabulary items across various lexicon-grammatical contexts and registers (Garner et al. 2019 ; Kim et al. 2018 ; Kyle et al. 2018 ). In Japanese specifically, words are considered lexically sophisticated if they are not included in the “Japanese Education Vocabulary List Ver 1.0”. Footnote 4 Consequently, lexical sophistication was calculated by determining the number of sophisticated word types relative to the total number of words per essay. Furthermore, it has been suggested that, in Japanese writing, sentences should ideally have a length of no more than 40 to 50 characters, as this promotes readability. Therefore, the median and maximum sentence length can be considered as useful indices for assessment (Ishioka and Kameda, 2006 ).

Syntactic complexity was assessed based on several measures, including the mean length of clauses, verb phrases per T-unit, clauses per T-unit, dependent clauses per T-unit, complex nominals per clause, adverbial clauses per clause, coordinate phrases per clause, and mean dependency distance (MDD). The MDD reflects the distance between the governor and dependent positions in a sentence. A larger dependency distance indicates a higher cognitive load and greater complexity in syntactic processing (Liu, 2008 ; Liu et al. 2017 ). The MDD has been established as an efficient metric for measuring syntactic complexity (Jiang, Quyang, and Liu, 2019 ; Li and Yan, 2021 ). To calculate the MDD, the position numbers of the governor and dependent are subtracted, assuming that words in a sentence are assigned in a linear order, such as W1 … Wi … Wn. In any dependency relationship between words Wa and Wb, Wa is the governor and Wb is the dependent. The MDD of the entire sentence was obtained by taking the absolute value of governor – dependent:

MDD = \(\frac{1}{n}{\sum }_{i=1}^{n}|{\rm{D}}{{\rm{D}}}_{i}|\)

In this formula, \(n\) represents the number of words in the sentence, and \({DD}i\) is the dependency distance of the \({i}^{{th}}\) dependency relationship of a sentence. Building on this, the annotation of sentence ‘Mary-ga-John-ni-keshigomu-o-watashita was [Mary- top -John- dat -eraser- acc -give- past] ’. The sentence’s MDD would be 2. Table 3 provides the CSV file as a prompt for GPT 4.

Cohesion (semantic similarity) and content elaboration aim to capture the ideas presented in test taker’s essays. Cohesion was assessed using three measures: Synonym overlap/paragraph (topic), Synonym overlap/paragraph (keywords), and word2vec cosine similarity. Content elaboration and development were measured as the number of metadiscourse markers (type)/number of words. To capture content closely, this study proposed a novel-distance based representation, by encoding the cosine distance between the essay (by learner) and essay task’s (topic and keyword) i -vectors. The learner’s essay is decoded into a word sequence, and aligned to the essay task’ topic and keyword for log-likelihood measurement. The cosine distance reveals the content elaboration score in the leaners’ essay. The mathematical equation of cosine similarity between target-reference vectors is shown in (11), assuming there are i essays and ( L i , …. L n ) and ( N i , …. N n ) are the vectors representing the learner and task’s topic and keyword respectively. The content elaboration distance between L i and N i was calculated as follows:

\(\cos \left(\theta \right)=\frac{{\rm{L}}\,\cdot\, {\rm{N}}}{\left|{\rm{L}}\right|{\rm{|N|}}}=\frac{\mathop{\sum }\nolimits_{i=1}^{n}{L}_{i}{N}_{i}}{\sqrt{\mathop{\sum }\nolimits_{i=1}^{n}{L}_{i}^{2}}\sqrt{\mathop{\sum }\nolimits_{i=1}^{n}{N}_{i}^{2}}}\)

A high similarity value indicates a low difference between the two recognition outcomes, which in turn suggests a high level of proficiency in content elaboration.

To evaluate the effectiveness of the proposed measures in distinguishing different proficiency levels among nonnative Japanese speakers’ writing, we conducted a multi-faceted Rasch measurement analysis (Linacre, 1994 ). This approach applies measurement models to thoroughly analyze various factors that can influence test outcomes, including test takers’ proficiency, item difficulty, and rater severity, among others. The underlying principles and functionality of multi-faceted Rasch measurement are illustrated in (12).

\(\log \left(\frac{{P}_{{nijk}}}{{P}_{{nij}(k-1)}}\right)={B}_{n}-{D}_{i}-{C}_{j}-{F}_{k}\)

(12) defines the logarithmic transformation of the probability ratio ( P nijk /P nij(k-1) )) as a function of multiple parameters. Here, n represents the test taker, i denotes a writing proficiency measure, j corresponds to the human rater, and k represents the proficiency score. The parameter B n signifies the proficiency level of test taker n (where n ranges from 1 to N). D j represents the difficulty parameter of test item i (where i ranges from 1 to L), while C j represents the severity of rater j (where j ranges from 1 to J). Additionally, F k represents the step difficulty for a test taker to move from score ‘k-1’ to k . P nijk refers to the probability of rater j assigning score k to test taker n for test item i . P nij(k-1) represents the likelihood of test taker n being assigned score ‘k-1’ by rater j for test item i . Each facet within the test is treated as an independent parameter and estimated within the same reference framework. To evaluate the consistency of scores obtained through both human and computer analysis, we utilized the Infit mean-square statistic. This statistic is a chi-square measure divided by the degrees of freedom and is weighted with information. It demonstrates higher sensitivity to unexpected patterns in responses to items near a person’s proficiency level (Linacre, 2002 ). Fit statistics are assessed based on predefined thresholds for acceptable fit. For the Infit MNSQ, which has a mean of 1.00, different thresholds have been suggested. Some propose stricter thresholds ranging from 0.7 to 1.3 (Bond et al. 2021 ), while others suggest more lenient thresholds ranging from 0.5 to 1.5 (Eckes, 2009 ). In this study, we adopted the criterion of 0.70–1.30 for the Infit MNSQ.

Moving forward, we can now proceed to assess the effectiveness of the 16 proposed measures based on five criteria for accurately distinguishing various levels of writing proficiency among non-native Japanese speakers. To conduct this evaluation, we utilized the development dataset from the I-JAS corpus, as described in Section Dataset . Table 4 provides a measurement report that presents the performance details of the 14 metrics under consideration. The measure separation was found to be 4.02, indicating a clear differentiation among the measures. The reliability index for the measure separation was 0.891, suggesting consistency in the measurement. Similarly, the person separation reliability index was 0.802, indicating the accuracy of the assessment in distinguishing between individuals. All 16 measures demonstrated Infit mean squares within a reasonable range, ranging from 0.76 to 1.28. The Synonym overlap/paragraph (topic) measure exhibited a relatively high outfit mean square of 1.46, although the Infit mean square falls within an acceptable range. The standard error for the measures ranged from 0.13 to 0.28, indicating the precision of the estimates.

Table 5 further illustrated the weights assigned to different linguistic measures for score prediction, with higher weights indicating stronger correlations between those measures and higher scores. Specifically, the following measures exhibited higher weights compared to others: moving average type token ratio per essay has a weight of 0.0391. Mean dependency distance had a weight of 0.0388. Mean length of clause, calculated by dividing the number of words by the number of clauses, had a weight of 0.0374. Complex nominals per T-unit, calculated by dividing the number of complex nominals by the number of T-units, had a weight of 0.0379. Coordinate phrases rate, calculated by dividing the number of coordinate phrases by the number of clauses, had a weight of 0.0325. Grammatical error rate, representing the number of errors per essay, had a weight of 0.0322.

Criteria (output indicator)

The criteria used to evaluate the writing ability in this study were based on CEFR, which follows a six-point scale ranging from A1 to C2. To assess the quality of Japanese writing, the scoring criteria from Table 6 were utilized. These criteria were derived from the IELTS writing standards and served as assessment guidelines and prompts for the written output.

A prompt is a question or detailed instruction that is provided to the model to obtain a proper response. After several pilot experiments, we decided to provide the measures (Section Measures of writing proficiency for nonnative Japanese ) as the input prompt and use the criteria (Section Criteria (output indicator) ) as the output indicator. Regarding the prompt language, considering that the LLM was tasked with rating Japanese essays, would prompt in Japanese works better Footnote 5 ? We conducted experiments comparing the performance of GPT-4 using both English and Japanese prompts. Additionally, we utilized the Japanese local model OCLL with Japanese prompts. Multiple trials were conducted using the same sample. Regardless of the prompt language used, we consistently obtained the same grading results with GPT-4, which assigned a grade of B1 to the writing sample. This suggested that GPT-4 is reliable and capable of producing consistent ratings regardless of the prompt language. On the other hand, when we used Japanese prompts with the Japanese local model “OCLL”, we encountered inconsistent grading results. Out of 10 attempts with OCLL, only 6 yielded consistent grading results (B1), while the remaining 4 showed different outcomes, including A1 and B2 grades. These findings indicated that the language of the prompt was not the determining factor for reliable AES. Instead, the size of the training data and the model parameters played crucial roles in achieving consistent and reliable AES results for the language model.

The following is the utilized prompt, which details all measures and requires the LLM to score the essays using holistic and trait scores.

Please evaluate Japanese essays written by Japanese learners and assign a score to each essay on a six-point scale, ranging from A1, A2, B1, B2, C1 to C2. Additionally, please provide trait scores and display the calculation process for each trait score. The scoring should be based on the following criteria:

Moving average type-token ratio.

Number of lexical words (token) divided by the total number of words per essay.

Number of sophisticated word types divided by the total number of words per essay.

Mean length of clause.

Verb phrases per T-unit.

Clauses per T-unit.

Dependent clauses per T-unit.

Complex nominals per clause.

Adverbial clauses per clause.

Coordinate phrases per clause.

Mean dependency distance.

Synonym overlap paragraph (topic and keywords).

Word2vec cosine similarity.

Connectives per essay.

Conjunctions per essay.

Number of metadiscourse markers (types) divided by the total number of words.

Number of errors per essay.

Japanese essay text

出かける前に二人が地図を見ている間に、サンドイッチを入れたバスケットに犬が入ってしまいました。それに気づかずに二人は楽しそうに出かけて行きました。やがて突然犬がバスケットから飛び出し、二人は驚きました。バスケット の 中を見ると、食べ物はすべて犬に食べられていて、二人は困ってしまいました。(ID_JJJ01_SW1)

The score of the example above was B1. Figure 3 provides an example of holistic and trait scores provided by GPT-4 (with a prompt indicating all measures) via Bing Footnote 6 .

Example of GPT-4 AES and feedback (with a prompt indicating all measures).

Statistical analysis

The aim of this study is to investigate the potential use of LLM for nonnative Japanese AES. It seeks to compare the scoring outcomes obtained from feature-based AES tools, which rely on conventional machine learning technology (i.e. Jess, JWriter), with those generated by AI-driven AES tools utilizing deep learning technology (BERT, GPT, OCLL). To assess the reliability of a computer-assisted annotation tool, the study initially established human-human agreement as the benchmark measure. Subsequently, the performance of the LLM-based method was evaluated by comparing it to human-human agreement.

To assess annotation agreement, the study employed standard measures such as precision, recall, and F-score (Brants 2000 ; Lu 2010 ), along with the quadratically weighted kappa (QWK) to evaluate the consistency and agreement in the annotation process. Assume A and B represent human annotators. When comparing the annotations of the two annotators, the following results are obtained. The evaluation of precision, recall, and F-score metrics was illustrated in equations (13) to (15).

\({\rm{Recall}}(A,B)=\frac{{\rm{Number}}\,{\rm{of}}\,{\rm{identical}}\,{\rm{nodes}}\,{\rm{in}}\,A\,{\rm{and}}\,B}{{\rm{Number}}\,{\rm{of}}\,{\rm{nodes}}\,{\rm{in}}\,A}\)

\({\rm{Precision}}(A,\,B)=\frac{{\rm{Number}}\,{\rm{of}}\,{\rm{identical}}\,{\rm{nodes}}\,{\rm{in}}\,A\,{\rm{and}}\,B}{{\rm{Number}}\,{\rm{of}}\,{\rm{nodes}}\,{\rm{in}}\,B}\)

The F-score is the harmonic mean of recall and precision:

\({\rm{F}}-{\rm{score}}=\frac{2* ({\rm{Precision}}* {\rm{Recall}})}{{\rm{Precision}}+{\rm{Recall}}}\)

The highest possible value of an F-score is 1.0, indicating perfect precision and recall, and the lowest possible value is 0, if either precision or recall are zero.

In accordance with Taghipour and Ng ( 2016 ), the calculation of QWK involves two steps:

Step 1: Construct a weight matrix W as follows:

\({W}_{{ij}}=\frac{{(i-j)}^{2}}{{(N-1)}^{2}}\)

i represents the annotation made by the tool, while j represents the annotation made by a human rater. N denotes the total number of possible annotations. Matrix O is subsequently computed, where O_( i, j ) represents the count of data annotated by the tool ( i ) and the human annotator ( j ). On the other hand, E refers to the expected count matrix, which undergoes normalization to ensure that the sum of elements in E matches the sum of elements in O.

Step 2: With matrices O and E, the QWK is obtained as follows:

K = 1- \(\frac{\sum i,j{W}_{i,j}\,{O}_{i,j}}{\sum i,j{W}_{i,j}\,{E}_{i,j}}\)

The value of the quadratic weighted kappa increases as the level of agreement improves. Further, to assess the accuracy of LLM scoring, the proportional reductive mean square error (PRMSE) was employed. The PRMSE approach takes into account the variability observed in human ratings to estimate the rater error, which is then subtracted from the variance of the human labels. This calculation provides an overall measure of agreement between the automated scores and true scores (Haberman et al. 2015 ; Loukina et al. 2020 ; Taghipour and Ng, 2016 ). The computation of PRMSE involves the following steps:

Step 1: Calculate the mean squared errors (MSEs) for the scoring outcomes of the computer-assisted tool (MSE tool) and the human scoring outcomes (MSE human).

Step 2: Determine the PRMSE by comparing the MSE of the computer-assisted tool (MSE tool) with the MSE from human raters (MSE human), using the following formula:

\({\rm{PRMSE}}=1-\frac{({\rm{MSE}}\,{\rm{tool}})\,}{({\rm{MSE}}\,{\rm{human}})\,}=1-\,\frac{{\sum }_{i}^{n}=1{({{\rm{y}}}_{i}-{\hat{{\rm{y}}}}_{{\rm{i}}})}^{2}}{{\sum }_{i}^{n}=1{({{\rm{y}}}_{i}-\hat{{\rm{y}}})}^{2}}\)

In the numerator, ŷi represents the scoring outcome predicted by a specific LLM-driven AES system for a given sample. The term y i − ŷ i represents the difference between this predicted outcome and the mean value of all LLM-driven AES systems’ scoring outcomes. It quantifies the deviation of the specific LLM-driven AES system’s prediction from the average prediction of all LLM-driven AES systems. In the denominator, y i − ŷ represents the difference between the scoring outcome provided by a specific human rater for a given sample and the mean value of all human raters’ scoring outcomes. It measures the discrepancy between the specific human rater’s score and the average score given by all human raters. The PRMSE is then calculated by subtracting the ratio of the MSE tool to the MSE human from 1. PRMSE falls within the range of 0 to 1, with larger values indicating reduced errors in LLM’s scoring compared to those of human raters. In other words, a higher PRMSE implies that LLM’s scoring demonstrates greater accuracy in predicting the true scores (Loukina et al. 2020 ). The interpretation of kappa values, ranging from 0 to 1, is based on the work of Landis and Koch ( 1977 ). Specifically, the following categories are assigned to different ranges of kappa values: −1 indicates complete inconsistency, 0 indicates random agreement, 0.0 ~ 0.20 indicates extremely low level of agreement (slight), 0.21 ~ 0.40 indicates moderate level of agreement (fair), 0.41 ~ 0.60 indicates medium level of agreement (moderate), 0.61 ~ 0.80 indicates high level of agreement (substantial), 0.81 ~ 1 indicates almost perfect level of agreement. All statistical analyses were executed using Python script.

Results and discussion

Annotation reliability of the llm.

This section focuses on assessing the reliability of the LLM’s annotation and scoring capabilities. To evaluate the reliability, several tests were conducted simultaneously, aiming to achieve the following objectives:

Assess the LLM’s ability to differentiate between test takers with varying levels of oral proficiency.

Determine the level of agreement between the annotations and scoring performed by the LLM and those done by human raters.

The evaluation of the results encompassed several metrics, including: precision, recall, F-Score, quadratically-weighted kappa, proportional reduction of mean squared error, Pearson correlation, and multi-faceted Rasch measurement.

Inter-annotator agreement (human–human annotator agreement)

We started with an agreement test of the two human annotators. Two trained annotators were recruited to determine the writing task data measures. A total of 714 scripts, as the test data, was utilized. Each analysis lasted 300–360 min. Inter-annotator agreement was evaluated using the standard measures of precision, recall, and F-score and QWK. Table 7 presents the inter-annotator agreement for the various indicators. As shown, the inter-annotator agreement was fairly high, with F-scores ranging from 1.0 for sentence and word number to 0.666 for grammatical errors.

The findings from the QWK analysis provided further confirmation of the inter-annotator agreement. The QWK values covered a range from 0.950 ( p  = 0.000) for sentence and word number to 0.695 for synonym overlap number (keyword) and grammatical errors ( p  = 0.001).

Agreement of annotation outcomes between human and LLM

To evaluate the consistency between human annotators and LLM annotators (BERT, GPT, OCLL) across the indices, the same test was conducted. The results of the inter-annotator agreement (F-score) between LLM and human annotation are provided in Appendix B-D. The F-scores ranged from 0.706 for Grammatical error # for OCLL-human to a perfect 1.000 for GPT-human, for sentences, clauses, T-units, and words. These findings were further supported by the QWK analysis, which showed agreement levels ranging from 0.807 ( p  = 0.001) for metadiscourse markers for OCLL-human to 0.962 for words ( p  = 0.000) for GPT-human. The findings demonstrated that the LLM annotation achieved a significant level of accuracy in identifying measurement units and counts.

Reliability of LLM-driven AES’s scoring and discriminating proficiency levels

This section examines the reliability of the LLM-driven AES scoring through a comparison of the scoring outcomes produced by human raters and the LLM ( Reliability of LLM-driven AES scoring ). It also assesses the effectiveness of the LLM-based AES system in differentiating participants with varying proficiency levels ( Reliability of LLM-driven AES discriminating proficiency levels ).

Reliability of LLM-driven AES scoring

Table 8 summarizes the QWK coefficient analysis between the scores computed by the human raters and the GPT-4 for the individual essays from I-JAS Footnote 7 . As shown, the QWK of all measures ranged from k  = 0.819 for lexical density (number of lexical words (tokens)/number of words per essay) to k  = 0.644 for word2vec cosine similarity. Table 9 further presents the Pearson correlations between the 16 writing proficiency measures scored by human raters and GPT 4 for the individual essays. The correlations ranged from 0.672 for syntactic complexity to 0.734 for grammatical accuracy. The correlations between the writing proficiency scores assigned by human raters and the BERT-based AES system were found to range from 0.661 for syntactic complexity to 0.713 for grammatical accuracy. The correlations between the writing proficiency scores given by human raters and the OCLL-based AES system ranged from 0.654 for cohesion to 0.721 for grammatical accuracy. These findings indicated an alignment between the assessments made by human raters and both the BERT-based and OCLL-based AES systems in terms of various aspects of writing proficiency.

Reliability of LLM-driven AES discriminating proficiency levels

After validating the reliability of the LLM’s annotation and scoring, the subsequent objective was to evaluate its ability to distinguish between various proficiency levels. For this analysis, a dataset of 686 individual essays was utilized. Table 10 presents a sample of the results, summarizing the means, standard deviations, and the outcomes of the one-way ANOVAs based on the measures assessed by the GPT-4 model. A post hoc multiple comparison test, specifically the Bonferroni test, was conducted to identify any potential differences between pairs of levels.

As the results reveal, seven measures presented linear upward or downward progress across the three proficiency levels. These were marked in bold in Table 10 and comprise one measure of lexical richness, i.e. MATTR (lexical diversity); four measures of syntactic complexity, i.e. MDD (mean dependency distance), MLC (mean length of clause), CNT (complex nominals per T-unit), CPC (coordinate phrases rate); one cohesion measure, i.e. word2vec cosine similarity and GER (grammatical error rate). Regarding the ability of the sixteen measures to distinguish adjacent proficiency levels, the Bonferroni tests indicated that statistically significant differences exist between the primary level and the intermediate level for MLC and GER. One measure of lexical richness, namely LD, along with three measures of syntactic complexity (VPT, CT, DCT, ACC), two measures of cohesion (SOPT, SOPK), and one measure of content elaboration (IMM), exhibited statistically significant differences between proficiency levels. However, these differences did not demonstrate a linear progression between adjacent proficiency levels. No significant difference was observed in lexical sophistication between proficiency levels.

To summarize, our study aimed to evaluate the reliability and differentiation capabilities of the LLM-driven AES method. For the first objective, we assessed the LLM’s ability to differentiate between test takers with varying levels of oral proficiency using precision, recall, F-Score, and quadratically-weighted kappa. Regarding the second objective, we compared the scoring outcomes generated by human raters and the LLM to determine the level of agreement. We employed quadratically-weighted kappa and Pearson correlations to compare the 16 writing proficiency measures for the individual essays. The results confirmed the feasibility of using the LLM for annotation and scoring in AES for nonnative Japanese. As a result, Research Question 1 has been addressed.

Comparison of BERT-, GPT-, OCLL-based AES, and linguistic-feature-based computation methods

This section aims to compare the effectiveness of five AES methods for nonnative Japanese writing, i.e. LLM-driven approaches utilizing BERT, GPT, and OCLL, linguistic feature-based approaches using Jess and JWriter. The comparison was conducted by comparing the ratings obtained from each approach with human ratings. All ratings were derived from the dataset introduced in Dataset . To facilitate the comparison, the agreement between the automated methods and human ratings was assessed using QWK and PRMSE. The performance of each approach was summarized in Table 11 .

The QWK coefficient values indicate that LLMs (GPT, BERT, OCLL) and human rating outcomes demonstrated higher agreement compared to feature-based AES methods (Jess and JWriter) in assessing writing proficiency criteria, including lexical richness, syntactic complexity, content, and grammatical accuracy. Among the LLMs, the GPT-4 driven AES and human rating outcomes showed the highest agreement in all criteria, except for syntactic complexity. The PRMSE values suggest that the GPT-based method outperformed linguistic feature-based methods and other LLM-based approaches. Moreover, an interesting finding emerged during the study: the agreement coefficient between GPT-4 and human scoring was even higher than the agreement between different human raters themselves. This discovery highlights the advantage of GPT-based AES over human rating. Ratings involve a series of processes, including reading the learners’ writing, evaluating the content and language, and assigning scores. Within this chain of processes, various biases can be introduced, stemming from factors such as rater biases, test design, and rating scales. These biases can impact the consistency and objectivity of human ratings. GPT-based AES may benefit from its ability to apply consistent and objective evaluation criteria. By prompting the GPT model with detailed writing scoring rubrics and linguistic features, potential biases in human ratings can be mitigated. The model follows a predefined set of guidelines and does not possess the same subjective biases that human raters may exhibit. This standardization in the evaluation process contributes to the higher agreement observed between GPT-4 and human scoring. Section Prompt strategy of the study delves further into the role of prompts in the application of LLMs to AES. It explores how the choice and implementation of prompts can impact the performance and reliability of LLM-based AES methods. Furthermore, it is important to acknowledge the strengths of the local model, i.e. the Japanese local model OCLL, which excels in processing certain idiomatic expressions. Nevertheless, our analysis indicated that GPT-4 surpasses local models in AES. This superior performance can be attributed to the larger parameter size of GPT-4, estimated to be between 500 billion and 1 trillion, which exceeds the sizes of both BERT and the local model OCLL.

Prompt strategy

In the context of prompt strategy, Mizumoto and Eguchi ( 2023 ) conducted a study where they applied the GPT-3 model to automatically score English essays in the TOEFL test. They found that the accuracy of the GPT model alone was moderate to fair. However, when they incorporated linguistic measures such as cohesion, syntactic complexity, and lexical features alongside the GPT model, the accuracy significantly improved. This highlights the importance of prompt engineering and providing the model with specific instructions to enhance its performance. In this study, a similar approach was taken to optimize the performance of LLMs. GPT-4, which outperformed BERT and OCLL, was selected as the candidate model. Model 1 was used as the baseline, representing GPT-4 without any additional prompting. Model 2, on the other hand, involved GPT-4 prompted with 16 measures that included scoring criteria, efficient linguistic features for writing assessment, and detailed measurement units and calculation formulas. The remaining models (Models 3 to 18) utilized GPT-4 prompted with individual measures. The performance of these 18 different models was assessed using the output indicators described in Section Criteria (output indicator) . By comparing the performances of these models, the study aimed to understand the impact of prompt engineering on the accuracy and effectiveness of GPT-4 in AES tasks.

Based on the PRMSE scores presented in Fig. 4 , it was observed that Model 1, representing GPT-4 without any additional prompting, achieved a fair level of performance. However, Model 2, which utilized GPT-4 prompted with all measures, outperformed all other models in terms of PRMSE score, achieving a score of 0.681. These results indicate that the inclusion of specific measures and prompts significantly enhanced the performance of GPT-4 in AES. Among the measures, syntactic complexity was found to play a particularly significant role in improving the accuracy of GPT-4 in assessing writing quality. Following that, lexical diversity emerged as another important factor contributing to the model’s effectiveness. The study suggests that a well-prompted GPT-4 can serve as a valuable tool to support human assessors in evaluating writing quality. By utilizing GPT-4 as an automated scoring tool, the evaluation biases associated with human raters can be minimized. This has the potential to empower teachers by allowing them to focus on designing writing tasks and guiding writing strategies, while leveraging the capabilities of GPT-4 for efficient and reliable scoring.

PRMSE scores of the 18 AES models.

This study aimed to investigate two main research questions: the feasibility of utilizing LLMs for AES and the impact of prompt engineering on the application of LLMs in AES.

To address the first objective, the study compared the effectiveness of five different models: GPT, BERT, the Japanese local LLM (OCLL), and two conventional machine learning-based AES tools (Jess and JWriter). The PRMSE values indicated that the GPT-4-based method outperformed other LLMs (BERT, OCLL) and linguistic feature-based computational methods (Jess and JWriter) across various writing proficiency criteria. Furthermore, the agreement coefficient between GPT-4 and human scoring surpassed the agreement among human raters themselves, highlighting the potential of using the GPT-4 tool to enhance AES by reducing biases and subjectivity, saving time, labor, and cost, and providing valuable feedback for self-study. Regarding the second goal, the role of prompt design was investigated by comparing 18 models, including a baseline model, a model prompted with all measures, and 16 models prompted with one measure at a time. GPT-4, which outperformed BERT and OCLL, was selected as the candidate model. The PRMSE scores of the models showed that GPT-4 prompted with all measures achieved the best performance, surpassing the baseline and other models.

In conclusion, this study has demonstrated the potential of LLMs in supporting human rating in assessments. By incorporating automation, we can save time and resources while reducing biases and subjectivity inherent in human rating processes. Automated language assessments offer the advantage of accessibility, providing equal opportunities and economic feasibility for individuals who lack access to traditional assessment centers or necessary resources. LLM-based language assessments provide valuable feedback and support to learners, aiding in the enhancement of their language proficiency and the achievement of their goals. This personalized feedback can cater to individual learner needs, facilitating a more tailored and effective language-learning experience.

There are three important areas that merit further exploration. First, prompt engineering requires attention to ensure optimal performance of LLM-based AES across different language types. This study revealed that GPT-4, when prompted with all measures, outperformed models prompted with fewer measures. Therefore, investigating and refining prompt strategies can enhance the effectiveness of LLMs in automated language assessments. Second, it is crucial to explore the application of LLMs in second-language assessment and learning for oral proficiency, as well as their potential in under-resourced languages. Recent advancements in self-supervised machine learning techniques have significantly improved automatic speech recognition (ASR) systems, opening up new possibilities for creating reliable ASR systems, particularly for under-resourced languages with limited data. However, challenges persist in the field of ASR. First, ASR assumes correct word pronunciation for automatic pronunciation evaluation, which proves challenging for learners in the early stages of language acquisition due to diverse accents influenced by their native languages. Accurately segmenting short words becomes problematic in such cases. Second, developing precise audio-text transcriptions for languages with non-native accented speech poses a formidable task. Last, assessing oral proficiency levels involves capturing various linguistic features, including fluency, pronunciation, accuracy, and complexity, which are not easily captured by current NLP technology.

Data availability

The dataset utilized was obtained from the International Corpus of Japanese as a Second Language (I-JAS). The data URLs: [ https://www2.ninjal.ac.jp/jll/lsaj/ihome2.html ].

J-CAT and TTBJ are two computerized adaptive tests used to assess Japanese language proficiency.

SPOT is a specific component of the TTBJ test.

J-CAT: https://www.j-cat2.org/html/ja/pages/interpret.html

SPOT: https://ttbj.cegloc.tsukuba.ac.jp/p1.html#SPOT .

The study utilized a prompt-based GPT-4 model, developed by OpenAI, which has an impressive architecture with 1.8 trillion parameters across 120 layers. GPT-4 was trained on a vast dataset of 13 trillion tokens, using two stages: initial training on internet text datasets to predict the next token, and subsequent fine-tuning through reinforcement learning from human feedback.

https://www2.ninjal.ac.jp/jll/lsaj/ihome2-en.html .

http://jhlee.sakura.ne.jp/JEV/ by Japanese Learning Dictionary Support Group 2015.

We express our sincere gratitude to the reviewer for bringing this matter to our attention.

On February 7, 2023, Microsoft began rolling out a major overhaul to Bing that included a new chatbot feature based on OpenAI’s GPT-4 (Bing.com).

Appendix E-F present the analysis results of the QWK coefficient between the scores computed by the human raters and the BERT, OCLL models.

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This research was funded by National Foundation of Social Sciences (22BYY186) to Wenchao Li.

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Li, W., Liu, H. Applying large language models for automated essay scoring for non-native Japanese. Humanit Soc Sci Commun 11 , 723 (2024). https://doi.org/10.1057/s41599-024-03209-9

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