Business Plan Template for University Students

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As a university student with big dreams of starting your own business, having a solid business plan is crucial to turning those dreams into reality. That's where ClickUp's Business Plan Template for University Students comes in handy!

With this template, you can:

  • Outline and develop your business idea, strategy, and financial projections
  • Create a comprehensive roadmap for your venture, ensuring you stay on track and meet your goals
  • Collaborate with teammates and mentors to refine your plan and get valuable feedback

Whether you're majoring in business or simply have an entrepreneurial spirit, this template will help you take your ideas to the next level. Start planning your path to success today!

Business Plan Template for University Students Benefits

A business plan template for university students offers a range of benefits for aspiring entrepreneurs and business-minded students. Some of the key advantages include:

  • Structured approach: Provides a clear and organized framework to develop a business idea from concept to execution.
  • Strategic planning: Helps students define their goals, objectives, and strategies for their business venture.
  • Financial projections: Allows students to create realistic financial forecasts and projections, ensuring they have a solid understanding of the financial aspects of their business.
  • Investor readiness: Prepares students to present their business ideas confidently to potential investors or lenders.
  • Risk assessment: Prompts students to identify and analyze potential risks associated with their business, enabling them to develop contingency plans.
  • Professional documentation: Creates a professional and polished business plan that can be used to showcase their ideas to mentors, professors, and potential partners.
  • Entrepreneurial mindset: Encourages students to think critically, problem-solve, and develop a mindset of innovation and entrepreneurship.

Main Elements of University Students Business Plan Template

ClickUp's Business Plan Template for University Students is the perfect tool to help aspiring entrepreneurs and business students outline and develop their ideas into a comprehensive business plan. Here are the main elements of this template:

  • Custom Statuses: Track the progress of each section of your business plan with statuses like Complete, In Progress, Needs Revision, and To Do.
  • Custom Fields: Include important details in your business plan using custom fields such as Reference, Approved, and Section to ensure all necessary information is captured.
  • Custom Views: Access different perspectives of your business plan with five different views, including Topics, Status, Timeline, Business Plan, and Getting Started Guide, allowing you to easily navigate and visualize your plan.

With ClickUp's Business Plan Template, university students can efficiently organize and collaborate on their business ideas to create a solid roadmap for their ventures.

How To Use Business Plan Template for University Students

If you're a university student looking to start your own business venture, using the Business Plan Template in ClickUp can help you get started. Follow these four steps to create a comprehensive business plan:

1. Define your business concept

Begin by clearly defining your business concept. What products or services will you offer? Who is your target audience? What problem does your business solve? This step is crucial for setting the foundation of your business plan.

Use a Doc in ClickUp to outline your business concept and brainstorm ideas for your target audience and unique selling proposition.

2. Conduct market research

To ensure the success of your business, it's important to gather information about your target market, competitors, and industry trends. Conduct thorough market research to gain insights into customer needs, market demand, pricing strategies, and potential challenges you may face.

Create tasks in ClickUp to organize your market research activities, such as analyzing industry reports, conducting surveys, and studying competitor analysis.

3. Develop a marketing strategy

A strong marketing strategy is essential for reaching your target audience and attracting customers. Outline your marketing tactics, such as social media campaigns, content marketing strategies, and advertising plans. Consider how you will position your brand and communicate your unique value proposition.

Use the Board view in ClickUp to create a visual representation of your marketing strategy, with columns for different marketing channels and tasks for each tactic.

4. Financial planning and projections

The financial aspect of your business plan is crucial for demonstrating the viability and profitability of your venture. Create a detailed financial plan that includes projected revenue, expenses, and cash flow. Consider factors such as startup costs, pricing strategies, and sales forecasts.

Utilize custom fields in ClickUp to track and calculate financial data, such as revenue projections and expense breakdowns.

By following these four steps and utilizing the Business Plan Template in ClickUp, you can create a comprehensive plan that lays the groundwork for your university student business venture. Good luck!

Get Started with ClickUp’s Business Plan Template for University Students

University students who are aspiring entrepreneurs or are involved in business-related programs can use the Business Plan Template for University Students in ClickUp to create a comprehensive roadmap for their venture.

First, hit “Add Template” to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you’d like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to develop your business plan:

  • Use the Topics View to organize your business plan into different sections such as Executive Summary, Market Analysis, Marketing Strategy, Financial Projections, etc.
  • The Status View will help you track the progress of each section, categorizing them as Complete, In Progress, Needs Revision, or To Do.
  • The Timeline View will allow you to set deadlines and milestones for each section, ensuring you stay on track.
  • Use the Business Plan View to get a comprehensive overview of your entire plan, including all sections and their statuses.
  • The Getting Started Guide View will provide you with step-by-step instructions and tips on how to use the template effectively.
  • Customize the template by adding custom fields like Reference, Approved, and Section to provide additional information and track important details.
  • Update statuses and custom fields as you work on each section to keep track of progress and ensure all necessary information is included.
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Business Plan Examples for Students

Ajay Jagtap

  • December 29, 2023

26 Min Read

business plan example for students

Do you know what’s the most common mistake students and rookie entrepreneurs make while preparing their first business plan?

Of course, it’s the first business plan we’re talking about; there’ll definitely be a few. However, overcomplicating things and failing to consider a business plan example still remains the most common one.

That’s why we decided to come up with a solution. We’ve curated this list of top business plan examples for students to help you get going.

So whether you need a business plan for a college project, start a side hustle, or win a business competition, these examples are just what you need to create business plans that stand out.

Ready to dive in? Let’s start by understanding the key elements of a business plan example:

Key Elements of a Business Plan Example

Business planning is not as complicated of a process as people think it is; they’re just overcomplicating things. (Don’t think so?)

Let’s simplify the key elements that make up a comprehensive business plan; you’ll understand it better that way.

Executive Summary:

Company overview:, market analysis:, products and services:, sales and marketing strategies:, operations plan:, management team:, financial plan:.

That’s pretty much it about the key elements of a business plan example. Next, let’s explore the best business plan examples for students.

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university students business plan

Top Business Plan Examples for Students

Now that you already know about the components of a business plan template, let’s review some of the best business plan examples for students.

1. Startup Business Plan Example

Upmetrics’ startup business plan example is the ideal solution for students planning to start up or participate in a business plan competition. This business plan template follows the SBA-approved business planning format used by thousands of successful entrepreneurs.

Whether your startup is about a new-age AI-based application, an online shopping site, or traditional IT consulting—this sample business plan is just what you need.

Unlike any traditional small business plan, this example of a startup business plan is lean and agile in approach, focuses on innovation, and emphasizes market validation.

startup business template

2. Lean Business Plan Example

Since you’re transitioning from a student to an entrepreneur, you may not have enough time to spend on creating a detailed business plan. That’s where this lean business plan template can help.

It’s a condensed version of a traditional plan summarizing all its sections with a primary focus on covering only the critical aspects of the business.

This template is best for startups or businesses uncertain about business planning and student-turned-entrepreneurs with limited time and resources to prepare a business plan.

the lean canvas template

3. SBA Business Plan Example

Following an SBA-recommended business plan format is key to securing bank loans and business grants. Since it can be time-consuming to find a template that follows a similar outline as the SBA, this SBA-approved business plan example is the way to get started.

This SBA business plan template has nine primary sections, that include executive summary, company description, market analysis, organization, product description, marketing, funding request, and financial projections.

SBA business plan examples ensure you stay on track and don’t deviate from your funding needs.

4. One-Page Business Plan Example

As you may have already guessed, a one-page business plan is a one-page version of a traditional business plan. Since it’s a condensed version of a business plan, drafting it can be quite easy and quick compared to a lean or traditional plan.

Employees, partners, and vendors often use one-page business plans as a quick overview of your company and banks and investors as a summary of your operations.

While it may not be the ideal choice for entrepreneurs seeking investment or bank loans, students with side hustles and idea-stage startups can consider this option.

one page business template

5. HBS Sample Business Plan

Harvard Business School’s new venture competition selected this sample business plan as a finalist in 2011.

This is a business plan of App Success, a collaborative web-based platform that connects low-income high school seniors with college students from top universities; this business will enable them to collaborate on college selection, college applications, and financial aid applications.

This example can be a great reference for those planning to start a mobile or web-based solution.

hbs sample business plan

6. Kean University Sample Business Plan

Kean University organizes a business plan competition every year for its students where students prepare and present business plans to compete, and this is one of the sample business plans the University provides to participants to understand the format.

It’s a business plan of Blue Water Boatworks, Inc., a boat detailing and cleaning company specializing in servicing recreational fiberglass and aluminum watercraft.

This example can be a great reference for those planning to start a business related to housekeeping, cleaning, or maintenance.

kean university sample business plan

7. UVM Sample Business Plan

If you are looking for a strategic business plan for a food business, the University of Vermont’s Fancy Foods Business Plan can be a guiding resource for you.

Despite the fact that it can be a good reference for detailed planning, it was written in 1998, so any statistics and numbers may not seem relevant to today’s market landscape. Make sure you keep that in mind.

You may closely follow this example as a reference if planning to start a food truck, restaurant, or any other business that serves food.

uvm sample business plan

That was the list of best sample business plans for students. However, there’s more to talk about. You now have a business plan example, but what about pitching to investors? Let’s explore free pitch deck examples for students.

Free Pitch Deck Example for Students

Pitching to investors as a first-time founder can be exciting but also overwhelming at times. Worry not; we’ve got a solution—investor pitch templates. We’ve prepared a set of 8 investor pitch templates and examples for students and entrepreneurs to help create winning business pitches.

Whether you need a pitch to find an opportunity, ask for subject matter knowledge, or a problem-solving pitch, these investor pitch examples have got you covered. Download now.

How to write a winning plan for a business plan competition?

Creating a business plan is no different than creating one for a real business. Similar to how entrepreneurs prepare and present business plans to investors, Students in business plan competitions pitch to judges.

In short, the business planning process remains exactly the same. Let’s discuss how you can write a winning plan to help you win a business plan competition.

  • Select a compelling business idea : everything starts with a compelling idea. Make sure you have a viable business idea to compete in the competition.
  • Refer to winning business plan examples : Once you are sure about your business concept, refer to business plan examples from previous winners and how they planned the sections of their plan.
  • Market Research & Industry Analysis : After referring to business plan examples, conduct industry research and market analysis to make your statistical and financial numbers accurate and realistic.
  • Understand business model and revenue streams : Since you are preparing a business plan for a company that doesn’t exist, be sure about the business model and how the business will generate profit.
  • Use AI business plan generator : Using an AI business plan generator like Upmetrics can be incredibly helpful in speeding up the business planning process. With industry-specific business plan templates and AI assistance to write your plan, you can write the first draft of your plan in literally no time.
  • Presentation and visuals : Prepare visuals and graphs to make your business plan visually appealing and numbers digestible. You may not need to prepare these visuals if you use business plan software manually.
  • Proofread and edit : Grammatical errors are the last thing judges want to see in a business plan. Make sure you proofread and edit your draft thoroughly before submitting it.

Easy as that, that’s the way to write a perfect business plan that can lead you to victory in any business plan competition on planet Earth. Let’s have a look at a real-life business and financial plan example.

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Business and Financial Plan Example for Students

Having learned about business planning for students, let’s quickly discuss a coffee shop sample business plan and financial statements prepared using Upmetrics.

1. Executive Summary

The Cooper’s Cup will be a new cafe in Phoenix, Arizona. The 1,500 square foot café will be located in the newly constructed Market Square Plaza on the northeast corner of 135th Street and Mission Street. The anchor tenant, the Price Chopper grocery store, has already taken occupancy, and the excellent location brings more than 10,000 shoppers weekly.

The Cooper’s Cup, aptly named for the aromatic brown liquid that will fill the cup, fills the void of original cafes in the market and stands out from its corporate peers with its fast food concepts and prompt services. The Cooper’s Cup is the alternative to fast food/commercial/coffee shops and offers a much calmer, civilized gourmet coffee experience.

There are no televisions in the cafe, the background music is subtle, and work from local artists will hang on the walls. The restaurant is well-appointed, with overstuffed leather chairs and sofas in a library-like setting. The cafe is reminiscent of times gone by – yet is cutting edge technologically with WIFI and state-of-the-art espresso machines.

The Cooper’s Cup measures its financial success in terms of increased market share and earnings. This is a tremendous opportunity with a total local market of $54 million! The keys to success will be offering quality gourmet coffees, taking advantage of its small size, and relying on an outstanding barista staff.

To achieve these goals, the cafe will present some of the area’s finest gourmet beans from local distributors. Because of its small size, the restaurant can enjoy larger margins through lower overhead. The cafe will hand-select baristas and offer salaries comparable to the chains. The baristas will be trained to cross-sell and sell higher-margin products.

The primary objectives of the business plan for Cooper’s Cup are below:

  • To increase revenues by $36,000 or 5% in Year 2 and $73,000 or 10% by Year 3
  • Achieve a profit margin of 5.2% in Year 2 and 6.90% by Year 3
  • Be the Cafe of Choice in the Phoenix area and the recipient of the Best Coffeehouse Award.

Guiding Principles

The Cooper’s Cup is committed to values such as excellence, passion, quality, integrity, and leadership, allowing them to navigate challenges and provide for future opportunities. These core beliefs start with their commitment to their products and their employees. Cooper’s Cup rewards excellence and cherishes loyalty. The cafe will work with its employees to build strong businesses and a secure future.

Mission statement

The Cooper’s Cup is committed to its products and employees, which they believe is the recipe for market success.

Key to success

The Cooper’s Cup stands out from the competition. Below are their Keys to Success:

  • Great Products : providing exemplary products at market prices – will make customers want to return again and again.
  • Hire Quality Baristas : Pay employees rates similar to the larger chains with opportunities for long-term careers and opportunities for advancement with long-term plans to open a second facility.
  • Convert Customers to Connoisseurs : Only 40% of the nation’s coffee drinkers consume premium ground and whole bean coffee – this will aid in the continued growth.

Financial Summary

financial summary

2. Business Overview

The Cooper’s Cup will be a coffee house/cafe located in Phoenix, Arizona. The cozy cafe will be located in the newly completed Market Square Plaza in the Arizona City area. The cafe will serve gourmet coffee, espresso, drip coffee, lattes, and smoothies. The simple pastry offerings may vary with seasonality, but the primary line will be muffins, bread, cookies, scones, and rolls. All pastries will be supplied daily by a local bakery.

The cafe will be owned and operated by Owen Jones, a veteran restaurateur with several years of experience running and managing chain restaurants. The cafe will be open for business Monday – Thursday 7-10, Fridays and Saturdays, 7-11, and closed Sundays.

ownership

The Cooper’s Cup will be formed as an S-Corporation owned by Mr. Doe.

Start-Up Summary

The Cooper’s Cup will have seating for 40 patrons. The rent is $2,075 a month, with a three-five-year lease available. The site comprises 1500 square feet of leased space consisting of a dining room, a coffee bar, two restrooms, and a storage room in the back.

This storefront needs to be plumbed and wired appropriately to be used as a restaurant. Painting, new floors, and countertops are also needed. A custom coffee bar needs to be built. With materials bought on sale and volunteer labor, the cost to renovate will be $71,725.

The coffeehouse equipment will consist of two commercial espresso machines, air pots and urns, a commercial blender, a commercial brewer, top-loading coffee bins, barista syrups, cold drink dispenser, frothing equipment, a commercial refrigerator, microwave, and stainless steel prep bar.

The cost of the equipment is $38,275. The furniture will consist of leather couches and chairs (purchased at auction), coffee tables, bookcases, and window treatments. The artwork will come from local artists and be sold on a consignment basis. The books were secured via donations. The total cost to furnish is $14,000. Other startup expenses will be dishes, furniture, rent deposit, and marketing.

Location and Facilities

location and facilities

The new coffeehouse is located in the highly desirable Phoenix, Arizona, area at the northeastern intersection of 135th Street and Mission Street in the Newmarket Square Plaza. The property is situated in an excellent location, with an easy 6-minute drive time to I-435 and 69 Highway. 

The property is 95% leased with Price Chopper as the Anchor Tenant. Other tenants include LifeSpring Med Spa, Jane’s Canines (Pet Store & Boarding), Pride Cleaners Kahn Dental, and Swim U. 

Price Chopper brings more than 10,000 shoppers per week to the center. The location comprises a population of 9,420 within a one-mile radius, 61,102 within a 2-mile radius, and 149,550 within a 5-mile radius – with a median household income of $120,856. Sprint / Nextel’s corporate office is within 2 miles of the site.

map

3. Market Analysis

Phoenix, Arizona, is an award-winning place to live and work and is considered the leading business community in the Midwest. National publications and organizations recognize Phoenix for its business environment and livability. Here’s a sampling: 6th Place, America’s Best Places to Live Money, Top 50 Cities to Live and Play, National Geographic Adventure, 3rd Hottest Town in the U.S., Money, Among 20 Best Places to Live & Work Employment Review, One of only 72 Sterling Tree Cities in the U.S., National Arbor Day Foundation, Top 10 best Locations to Raise a Family, Southern Business and Development, 1st Place, Kid Friendly Report Card, Population Connection, 2nd Best City in America to Live Business Development Outlook.

Phoenix is at the core of one of the most dynamic local markets in the U.S. It offers easy access to the Arizona City region’s amenities, and, as part of the Arizona City metropolitan area, it is within the most centrally located major market in the nation. I-35, I-435, I-635, and U.S. Highway 69 all pass through Phoenix, and no point in the city is more than 3.5 miles from a freeway. The city maintains an excellent arterial street network and plans to construct additional lane-miles as the area grows. Three airports serve the region. Arizona City International Airport (MCI) is just 25 interstate highway miles north of Phoenix. Johnson County Executive Airport—the second busiest in Arizona—provides complete services for private business jets and general aviation. New Century AirCenter, just 12 miles southwest of the city, offers available aviation services and accommodates cargo or passenger jets of any size.

Phoenix supplies some of the most highly educated workers in the nation, with 97% of Phoenix adults over age 25 holding at least a high school diploma. Johnson County, where Phoenix is located, ranks first among the country’s 231 counties with populations greater than 250,000. The county ranks sixth in the percentage of adults with at least a bachelor’s degree and 16th with a graduate or professional degree.

The Phoenix area has a population of 175,265, based on the 2010 census. The median household income is $77,881, and the median age is 37.9. (2010 U.S. Census)

Industry Analysis

The U.S. coffee shop industry includes about 20,000 stores with a combined annual revenue of about $10 billion. Major companies include Caribou Coffee, International Coffee & Tea (The Coffee Bean & Tea Leaf), Peet’s Coffee, and Starbucks. The industry is concentrated: the top 50 companies generate more than 70 percent of sales. Coffee shops are part of the specialty eatery industry, including retail outlets specializing in bagels, donuts, frozen yogurt, and ice cream products. (First Research)

Competitive Landscape

Consumer taste and personal income drive demand. The profitability of individual companies depends on the ability to secure prime locations, drive store traffic, and deliver high-quality products. Large companies have advantages in purchasing, finance, and marketing. Small companies can compete effectively by offering specialized products, serving a local market, or providing superior customer service. Specialty eateries, which include coffee shops, are labor-intensive: average annual revenue per worker is about $50,000. Coffee shops compete with convenience stores, gas stations, quick service, fast food restaurants, gourmet food shops, and donut shops. (First Research)

Market Size

The U.S. coffee shop industry includes about 20,000 stores with a combined annual revenue of about $10 billion. Major companies include Caribou Coffee, International Coffee & Tea (The Coffee Bean & Tea Leaf), Pet’s Coffee, and Starbucks. The industry is concentrated: the top 50 companies generate more than 70 percent of sales. (First Research)

Target Market and Segment Strategy

Most adult coffee drinkers said their lifelong habits began during their teenage years. 54% said they began drinking coffee between 13 and 19. Another 22% reported their coffee cravings started between 20 and 24. This means that 76% of adult coffee drinkers began drinking coffee by the time they were 24. So, despite a large amount of marketing and advertising directed at the younger age groups, savvy coffee shop owners will remember to cater some of their offerings to the adult and senior market. (National Coffee Drinking Study).

The Cooper’s Cup will offer a unique experience for coffee enthusiasts by providing a quiet, cozy, yet sophisticated cafe and a sense of refinement and peace in an otherwise hectic and fast-paced world. While other coffee shops cater to convenience with drive-throughs or loud music venues late into the night, the Cooper’s Cup will stand apart from its competitors with its quiet yet soothing ambiance, capturing a truly unique (and much-needed) market niche.

  • Unique products (specialized roasts, local ingredients, locally-themed or named drinks, custom drinks by the star barista, etc.)
  • Games, puzzles, mind benders, and other activities that encourage customers to linger over their coffee
  • Hosting or sponsoring local events (entertainment, readings, book clubs, etc.)
  • Using technology to creatively compete in marketing with big chains — services like FourSquare, Yelp, and Google Places can increase visibility in the local market.
  • Delivering amazing service from knowledgeable baristas — spend lots of time training staff and utilizing online services like the American Coffee & Barista School.
  • Selling coffee-related items (and tracking down any co-marketing opportunities with a local community college or another student-related group in the area)

4. Products and Services

Product/services descriptions.

The Cooper’s Cup’s primary offering is gourmet roasted coffees with mocha, carmelicious, white mocha, candy bar latte, and brewed coffee. Complementing the coffee will be a smoothie line including wild berry, strawberry, peach, mango, and lemonade. Rounding out the simple menu line will be pastries obtained from an outside supplier, freshly made and delivered daily. The pastry offerings may vary with seasonality, but the primary line will be muffins, bread, cookies, scones, and rolls.

menu

Product/Service Sourcing

The Cooper’s Cup has negotiated supplier agreements with several local food-service wholesalers and coffee wholesalers in the Phoenix area that have a reputation for quality and reliability:

  • Mean Beans Coffee Roasters
  • Phoenix Brewers
  • Healthy Harvest Bread Co.
  • Mary’s Organics

If one of the abovementioned specialty suppliers cannot meet their needs, the following national suppliers can provide all the food-service products they require. In addition, the following wholesalers will supply the cafe with general restaurant supplies:

  • Lawrence Food Products Corp.
  • Gerry Food Supply Inc.

Future Products/Services

Young families, which comprise Phoenix’s third largest market share, are often overlooked in the coffee market. Coffeehouses traditionally have not been considered ‘kid’ friendly. To overcome this hurdle, Cooper’s Cup has long-term plans (5 years) to open a 2nd coffee shop: A combination indoor play area/coffee bar. This concept allows parents and caregivers to meet and relax with other adults while the children can enjoy the indoor playground amenities.

Additional future services will include in-store sales for home purchases and an online store.

The website will have the option to purchase a prepaid gift card program – Prepaid gift cards provide immediate cash, reduce credit card transaction charges, and draw new customers to the business.

5. Sales and Marketing Strategies

Swot analysis.

swot-analysis

Unique Selling Proposition

The Cooper’s Cup stands out from a crowded sea of coffee chains and franchises. What sets it apart from the competition is primarily its smaller, cozier size combined with premium coffees served by knowledgeable baristas, providing so much energy and enthusiasm for its products.

Market Strategy and Positioning

The Cooper’s Cup utilizes a focus strategy on its Market. By specifically targeting three primary segments, they can cater specifically to their needs.

Senior Market (age 45+)

The Cooper’s Cup will target this Market simply by its well-selected location. Although this demographic group could readily drive downtown, they prefer a local cafe to unwind and relax and historically become some of the most loyal patrons.

Newly Hired Employees

The cafe will attract regular customers (weekly or more) – particularly the newly employed (first job) by providing free WIFI services and providing interesting games in the customer area.

Young Families

The third targeted Market, younger families, often find that coffeehouse is not ‘kid’ friendly. The company has long-term plans to create a combination coffee shop/play area so that parents and caregivers can meet with other adults while the children can enjoy the bounce houses, slides, and indoor playground equipment.

Pricing Strategy

The Cooper’s Cup primarily utilizes competition-based pricing. The cafe does not utilize coupons and discounts (other than opening promotions) because they believe that the most valuable customer demographic of daily coffee consumers is not influenced by discount programs or coupons.

Promotion and Advertising Strategy

  • Online Advertising – The Cooper’s Cup will advertise regularly on popular social media sites like Facebook. Compared to traditional print advertising, this is a cost-effective tactic that will allow them to reach prospects in a highly targeted way (e.g., based on criteria such as age, gender, geography, etc.).
  • Website – Cooper’s Cup will develop a simple Web site, which will provide basic information about the business, the menu, and links to their presence on the aforementioned social media channels.
  • Radio Advertising – During the first six months of operation and the busy holiday shopping season, the business will advertise on local radio stations.

Sales Strategy

The Cooper’s Cup will use the following methods to increase sales revenue (as recommended by Andrew Hetzel on Better Coffee, Better Business):

  • The menu will focus on the most profitable products sold. The cafe will always draw customer attention to the best products.
  • As warranted, the cafe will raise prices to bolster its brand image. Prices communicate the perceived value of a product, so if set too low, the customers might assume that the beverages are inferior compared to the competition.
  • Monitor flavoring inventory – Excess flavoring inventory ties up capital and valuable backroom space for storage. The cafe will utilize 4-6 varieties, including sugar-free offerings.
  • Control waste and theft – audit sales and inventory reports to evaluate ingredient waste due to inefficient preparation, returned drinks, and employee consumption. Retail locations can easily waste 20% or more of their daily sales in these three key categories, which is a substantial and unnecessary loss.
  • Monitor and evaluate hours of operation.
  • Run employee sales contests – The baristas are the salespeople and have great influence over the customer ordering process. All baristas will have some form of sales and customer service training to make each transaction active rather than passive. Sales contests will emphasize high-margin items or cross-selling.

6. Operations Plan

Staffing and training.

An ongoing training and education program will ensure that each staff member learns and implements Cooper’s Cup’s exacting service and operational procedures standards. Staff meetings will reinforce service standards and principles. The Cafe will have detailed work descriptions and training programs for each position, from entry-level employees to the ongoing development of managers and owners. New employees will undergo an extensive training program. This ensures that each guest receives a quality experience from all employees, regardless of how long they have been employed. The Cafe embraces the concept of promoting from within. Excellence in one function typically leads to excellence in another. Regular staff evaluations and training will ensure motivation and address critical issues.

Inventory controls

The founder will be responsible for hiring and training managers who, in turn, will ensure that the day-to-day operations will comply with the standards set by Restaurant policy. Weekly management meetings will provide a forum to review and discuss financial and operational performance. Critical decisions related to purchasing, human resources, marketing, capital expenditures, and customer service will also be addressed.

Purchasing cost controls

Food preparation personnel will follow standardized recipes developed by the founders to control food costs and ensure consistency. The coffee shop will offer an innovative menu with nutritious food and beverages while achieving the most significant margin yield.

Customer Service

The hospitality business recognizes the client’s support experience is the critical driver to replicate business. The direction will Offer a superior degree of Professionalism by hiring individuals who deliver the ideal attitude to work and teaching them the skills required to accommodate guests. The restaurant will keep high levels of consumer satisfaction with talented, educated, and well-trained workers who understand and implement the fundamentals of fantastic service. Ongoing training will be provided to enable staff to perform their jobs with confidence and ability. Employees are well-spoken, well-versed, and trained to provide friendly, prompt, and professional service to each customer. This practice teaches employees who, by producing an exceptional customer experience, can optimize sales and raise their reimbursement. The team will have the knowledge and service required to create excellent daily service for every customer.

Technology & Software

While the quality of the cuisine and dining experience contributes significantly to a restaurant’s profitability, attention to business and financial details can transform small changes into significant returns. Critical sales, cost of sales, labor, inventory, marketing, and overhead metrics are monitored daily. Trends are evaluated, and constructive actions will be taken where improvement is needed. The management team will have access to the restaurant’s transactions and reports available in its real-time POS (point of sale) and accounting systems. Trends will be evaluated, and corrective action will be implemented as required.

7. Organization Structure

The Cooper’s Cup is formed as an S-Corporation wholly owned by John Doe.

Management Team

The Cooper’s Cup will be owned 100% by John Doe. Mr. Doe, a graduate of Arizona State University, has an undergraduate degree in business administration. During high school, he worked as a waiter in a local hospital coffee shop that purchased its beans from a local roaster. In addition to being an avid coffee drinker, this job allowed him to learn about the business first-hand. In college, Doe worked in a campus coffeehouse for four years, eventually becoming an assistant manager. Following graduation, Doe secured a business development position for a regional restaurant chain, which provided additional first-hand exposure to the food and beverage industry—especially the steps involved in establishing new locations.

Management Team Gaps

The Cooper’s Cup will rely on its POS (Point of Sale) system to generate daily accounting and cost activity reports. Mr. Doe will supply these to an outside bookkeeper for the preparation of annual income taxes.

Personnel Plan

Initially, the cafe will hire 1 manager, 5 baristas, and 2 part-time servers. In Year 2, the cafe plans to hire 1 additional full-time barista.

8. Financial Plan

Important assumptions.

  • The sales forecast is conservative and assumes a 5% increase in Year 2 and a 10% in Year 3.
  • The analysis accounts for economic seasonality – wherein some month’s revenues peak (such as holidays ) and wane in slower months.
  • The analysis assumes the owner will not withdraw any salary till the 3rd year; at any time it is assumed that the owner’s withdrawal is available at his discretion.
  • Sales are cash basis – nonaccrual accounting
  • Moderate ramp-up in staff over the 5 years forecast
  • Barista’s salary in the forecast is $36,000 in 2023.
  • In general, most cafes have an 85% gross profit margin
  • In general, most cafes have a 3% net profit margin

Projected Balance Sheet

balance sheet

Projected Cash-Flow Statement

cash flow

Projected Profit & Loss Statement

profit and loss

Break Even Analysis

break-even

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Frequently Asked Questions

How do you write a business plan for a college project.

As mentioned earlier in the article, business planning for a college project or competition is no different than for a real business. You can write your business plan using these step-by-step instructions.

  • Select a compelling business idea
  • Refer to business plan examples
  • Prepare a business plan outline
  • Create a company description section
  • Conduct market research and industry analysis
  • Describe your product and services
  • Outline sales and marketing strategies
  • Create an operations plan
  • Introduce management team
  • Prepare financial projections
  • Summarize your plan with an executive summary

What is a business plan for students?

A business plan is a necessary business document that highlights its purpose,  business goals, product/service offerings, go-to marketing strategies, operations and financial plan, key people involved in the business operations, and other necessary details.

As a student, consider a business plan example as a document that helps you better understand business and industry dynamics and learn how a business operates inside out.

What is a business plan competition for students?

Business plan competitions are competitions mostly organized by universities for students passionate about entrepreneurship and the business world. These competitions offer students a platform to showcase their entrepreneurial skills while also providing opportunities for mentorship and networking.

How can I increase my chances of winning a business plan competition?

There cannot be a straightforward answer to this question, but there’s surely a method that can increase your chances of winning a competition—Using AI-powered business plan software.

Why? An AI tool will make you 10X more productive while writing a business plan and preparing financial forecasts. So you can spend more time researching the market and brainstorming business ideas.

Where can I find more business plan examples for students?

Upmetrics’ library of 400+ business plan examples could be an incredible source for students to find more industry-specific business plan examples. There are examples for almost every small business category, including real estate, retail, entertainment and media, food & beverages, and more.

About the Author

university students business plan

Ajay is a SaaS writer and personal finance blogger who has been active in the space for over three years, writing about startups, business planning, budgeting, credit cards, and other topics related to personal finance. If not writing, he’s probably having a power nap. Read more

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When you are a high school or college student, you generally have huge batches of free time. There's no better way to spend them than becoming a student entrepreneur...

In the past decade, the world has seen many incredible businesses being started by college students (Facebook, just to name one).

Is it Possible to Start a Business While Being a Student?

The internet has removed many barriers that once prevented students from starting businesses. These days, there are no legal, financial, or knowledge restrictions holding you back from launching a side hustle while in school.

School and university demand many of your hours, but if you stay organized and make the best use of your hours, you will find time to both study and run your startup.

Best 36 Business Ideas for Students

1) sell used books.

Sell Used Books

Difficulty : Low

Investment : Low

Description : You finished your academic year, congratulations! Now check your desk… you have a pile of used books, right? In many cases, they end up in your house’s trash bins. However, there’s something better to do with them: sell them to younger students at a cheaper price than what a new copy is.

You'll probably, at least, make enough money to purchase the books needed for your next semester. The best of this idea is that it doesn’t require either any investment or much time.

Resources : Here’s an article on the 6 best places to re-sell old books and some tips on how to do it.

2) Flip Websites

Difficulty : Medium

Investment : High

Description : You buy websites that are exiting for a low price, grow them in 6 months to 2 years, and sell them at a much higher price for a profit. There are people who work full-time on this and make millions per year with their sites.

The key here is to buy a high-quality website at a low price. There’s a ton of information on what you should consider and check when doing it. At the same time, there are all kinds of free digital marketing courses that you will find useful if growing one of these websites.

Resources : Flippa , Empire Flippers, and Micro Acquire are three website marketplaces. Besides that, you should check out this article on how to find, evaluate and buy websites , as well as this review we've written about Micro Acquisitions course , which goes all about buying, growing, and selling sites.

3) Re-Selling

Investment : Medium

Description : There’s an ethical unresolved issue around re-selling sneakers, tickets, or whatever, but I’ve personally seen many people make loads of money buying items at a low price and selling them at a higher one. Re-selling works best with limited items (such as the mentioned tickets and some exclusive sneakers), as those who haven’t been able to purchase them are willing to pay more than their original price to have them once the item is out of stock.

The key when re-selling is understanding the market and anticipating which items will people be more willing to pay for once they run out. Note that it can be pretty risky; I know of a guy who bought 10 tickets for a concert and couldn’t re-sell them. He ended up inviting all of his friends for free with a huge loss.

Resources : This is a really inspirational article on how to re-sell sneakers and make a profit.

4) Writing Services

Description : Start a website that offers all kinds of writing services to students or businesses. It could be anything from sales & marketing copy, SEO content, essay writing, academic papers, or even simple proofreading.

There are already many trustworthy services online, and before starting out your own writing service, it is a good idea to work as a professional essay writer for a top website. After you have gained some valuable experience doing this, you can move on to creating your own essay-writing service. You could charge per hour or project.

+1 if the website invites other fellow students to offer such writing services and you charge a fee ;)

Resources : This article will help you decide whether you should or should not start freelance writing. If yes, make sure to check this one, which teaches you how to do it.

5) Play Cupid

#5 business idea for students

Description : Set up a website or an app, exclusively for your college campus or local area, to let the singles meet. This will be much appreciated by the community and, with a small fee, the app could kick-off and be the Tinder of your campus or neighbourhood.

The app could, instead, be focused around networking. People could use it to meet other people and make new friends.

Alternatively, the app could also be focused around professional networking.

Resources : This Bubble template is a great and cheap point to start a dating app.

6) Motivational Apps

#6 business idea for college students

Difficulty : Hard

Investment : Medium 

Description : Motivational apps have a broad scope range. They could be for anything from academics to mental health.

Consider academics. The app could show events, seminars, or lectures and let the user log the attendance to these, getting award points in exchange. Such apps encourage improved productivity among students in a positive and fun way.

These rewards could be in the form of vouchers, coupons, or deals for any local service. For the sponsors, this would be a worthwhile advertisement option among the clientele too.

Similar apps could be designed for fitness, gym attendance, and other activities too.

The easiest way to monetize such an idea would be through ads.

Resources : There are many tools out there to build apps cheaply and fastly (even without coding). Check our Tools page .

7) Babysitting

#7 startup idea for students

Description : There will always be demand for babysitters and nannies. With both parents working and maternity and paternity leave shrinking in length, the market for this is only widening. If you have a knack with babies and have a pleasing personality, you are already good to go.

Resources : Here is a detailed article on how to properly set up your babysitting business and make the most of it.

8) Babysitting Network

Babysitting Network Business Idea

‍ Difficulty : Medium

Description : You can create a sort of marketplace for babysitting. Other prospective babysitters could sign up for it and offer their babysitting services. Parents could select between the available babysitters and hire them through the platform. You could keep a commission.

Even if you are not able to do the babysitting job due to lack of time, you'll still make a commission from fellow babysitters who have signed up for the program.

Resources : Here is a long article on how to build and grow a nanny app.

9) Pet Sitting

#9 business to start in college

Description : What’s better than babysitting? Pet sitting! Who doesn’t want to spend the whole day playing with dogs? There are busy workers and families taking holidays who need someone to take care of their loved pets.

There are two main ways to face this business idea. The most common one is to take pets for a one/two-hour walk every day/every two days. The second one would be to take care of pets of people taking holidays, for one to four weeks.

Resources : The Balance Careers has a huge series of resources for pet sitters.

10) Local Reviewer

#10 business for students

Description : Every time we want to buy a product, the first thing we do is to look online for product reviews. Sure enough, all big cities have their own dedicated websites for such reviews from multiple sources. But what about small places or even campuses? There’s a huge opportunity there.

Start a website that reviews the local accommodations. You can make this exclusive for the campus itself or other accommodations in the area that students could rent out. This would work as a credible source rather than just word of mouth. There could also be options added to include listings and discussion forums. You can monetize this through advertising.

Resources : WPBeginner has a long article on how to build a review site using WordPress, which would probably be the cheapest and fastest way to do it.

11) Swap Website

Description : Swap websites are used to swap, sell, and borrow goods and services. For example, if a person needs something but only for a single use, it is best to rent it out rather than buy one.

On campus, there is more than one person who is willing to do that, but it is lacking a way to find that person. Such a website would simplify this while enabling people to save a few bucks.

Call it a new age barter system; especially on campus, there would be a lot of demand for this. Start this locally and then expand it later. There are loads to borrow and exchange from academic services, bikes, books, and even clothes. You can monetize it through advertising.

Resources : Here’s a list of 36 bartering and swapping websites to get some inspiration. We’ve also interviewed the founder of a shutdown swapping site who shared all the mistakes he made throughout his journey.

There are loads to borrow and exchange from academic services, bikes, books, and even clothes. You can monetize it through advertising.

12) Design Services

Description : All kinds of businesses have design tasks. So, you can create a site that offers different types of design services, such as logos, flyers, packaging, or even websites, and niche down to local businesses or even other students starting their own startups. This is a great startup idea for students and you could charge per hour or per project.

When you are a student, it can be hard to get businesses to trust you. There are many ways to achieve it, such as showing them previous high-quality work, offering one free project, and connecting them with your previous clients.

Resources : You may be asking how to build a portfolio if you’re just starting and have never had clients, right? Here’s a tool that generates fake client briefs for you to design and showcase in your site.

13) Digital Marketing Services

Digital Marketing business dea

‍ Difficulty : Hard

Description : Digital marketing has grown a lot in the last decade, with the emergence of eCommerce and online businesses. The businesses that don’t digitalize themself and ignore working on their internet profile and presence are missing a huge percentage of clients.

There probably are many local businesses looking for help on their digital marketing strategies. You can reach their owners and provide them with a free consultation to show you know about the subject. You could help them with local SEO , social media management , and Google Ads / Facebook Ads campaigns, among other strategies.

Resources : Make sure to check out Acadium , a tool connecting businesses looking for digital marketing work to be done, and students who are willing to learn and do that work. They provide great free digital marketing courses on different topics.

14) Development Services

Description : Having a website is a must for any kind of business, and most local ones tend not to have one. There’s a huge opportunity there.

Learning to code is super accessible for everyone. There are thousands of free development courses, books, articles, and videos, so “I don’t know how to code” is definitely no longer an excuse. And if you don’t want to learn, you can even build a website without coding. This site was built with Webflow , a powerful visual web design tool.

Resources : Google “free web development course” and you will get 3.2B results… I think that’s enough ;) You should also check this complete guide on web development freelancing.

15) Cleaning Services

#15 business ideas for students in university

Description : Publish an online ad offering cleaning services in your neighborhood. Do a great cleaning job and build trust with your clients. Ask your clients for a referral and you will soon be cleaning the houses of all your neighbors.

That’s actually what Kisten Hadeed did and the origins of Student Maid, a really successful cleaning company in Florida. You can charge per hour and keep initial investment really low by asking clients to supply you with the needed equipment. 

Resources : This article from Entrepreneur.com teaches how to get started in this industry.

90% of startups fail. Learn how to not to with our weekly guides and stories. Join 40,000+ founders.

16) Pool Cleaning Services

#16 business ideas for students without investment

Description : Cleaning pools is an alternative to the already mentioned cleaning neighbor’s houses business idea. It’s definitely not as easy, as it requires to be educated on what you’re doing. You might even need legal permissions to work on it, depending on where you are based. On the side, it requires some investment in equipment and products to be able to carry out the job.

Both the difficulty and investment issues come with a big chance of making great money. You can easily get paid $40-60/hour. Note that the business would mainly run during the summer seasons.

Resources : This article provides detailed information on how to set up and grow a pool cleaning business.

17) Moving Service

#17 business ideas for students in school

Description : Both neighbors and students need moving services eventually, whether it's because the academic year has finished and the student is moving back to their homes, or because a neighbor has rented a new house. You can make money (at least $200/moving) if you find it easy to pack items and move boxes.

Resources : Here’s a long article on how to start a moving company, some tips for growing it, and the recommended price you might want to charge.

18) Transcription Services

Transcription services business idea

‍ Difficulty : Low

Description : Transcription services are needed in all kinds of fields, such as law, medicine, and businesses. It also doesn’t require either fixed hours or many skills. On the side, there are many forms of transcription, including video podcasts and recorded lectures, so you will probably be able to select the niche that interests you.

No formal training is needed in order to be able to do transcription services. Good listening abilities, great knowledge of English grammar rules, and fast typing skills would be a perfect combination to get high-quality work done fast.

Resources : Here’s a motivational story on how Benjamin Walker grew a transcription business to +$1M/year.

19) Translation Services

Translation services business idea

‍ Difficulty : High

Description : Offering translation services isn’t as easy as offering transcription ones. You will need to be bilingual in both languages and know the grammar rules of the two of them. Businesses may not be really willing to offer advanced translation work to students, but they might be if it is basic and unimportant translations.

You could start by translating lectures, books, and articles for professors. There’s a ton of high-quality content in other languages - professors might want to share it with their students but they can’t as it isn’t in the student’s native language. That’s where you can help and charge per word translated.

Resources : Here’s a whole content site dedicated to the business of translation.

20) Photography Services

Description : If you love taking photographs, you can take your hobby and talent into a photography freelancing business. Both students and local businesses may need your services whether because they want to update their Tinder profiles or because they are looking to promote their recently-launched products.

In the beginning, you can start offering all kinds of services, but as you grow the business, you will probably realize there’s a ton of competition and you will need to niche and focus on one segment or one specific photography service in order to be different than the rest.

The biggest issue for this kind of business is the cost of the photography equipment, which, if you’re moving from one place to another, can break and make it even more expensive.

Resources : Make sure to check this guide from Bplans on how to start a successful photography business.

21) Photography Portfolios

Description : Good photography skills need to be appreciated before they get lost in that Instagram page. Any campus will have a few fellows with exceptional skills in photography and videography. It would be easy to make a database of students who are interested in and create a platform to sell their work to others.

The platform could charge a fee to either the photographer or the customer. On the side, it could also work hand in hand with a photography club giving more chances and connections to both sellers and buyers by offering more exposure.

Resources : Here’s a no-code template to build such an app.

22) Food Delivery Services

#22 business ideas for students at home

Description : Create a platform to deliver quick eatables, like sandwiches and smoothies, made by local businesses. Start by targeting firms with employees in younger age groups, who often go out to grab a meal during lunch breaks. This is a gold mine, with food deliveries for simple items that don't break their wallet, the business would be exponential. With options to schedule deliveries made earlier to arrive at lunchtime, this could actually be a problem solver for the firms.

Take a step further and make these homemade too. This way, it is not necessary to rely on multiple third-party services. The food will be authentic, tasty, and have a personal touch to the service.

Resources : Steven Long was the founder of Chowdy, a Toronto-based food delivery startup making $110k/month which had to shut down due to some legal issues. Ali Jiwani is the founder of MealSurfers, a Canadian food startup that made an exit when it was making $7k/month. Make sure to check those two stories and learn from both the wins and mistakes of each.

23) Deliver Food Hampers

#23 startup business ideas for college students

Description : How often have you thought about that mac and cheese your mom makes so deliciously. Or even wondered when you are finally going to eat something healthy?

Well, the lack of time or will to go to a grocery store and cook something is in the least probable category. And the parents are well aware of this too. So design an app where parents can make such orders for kids that would be delivered to them. 

This will have the personal touch and love of a package coming from home itself. You could monetize it by taking a shipping fee.

Resources : Entrepreneur.com has a complete article about food hamper businesses. You should check it out!

24) Blogging

#24 small business ideas for students

Description : Is there anything you really enjoy talking about? Are your friends tired of listening to you talk about it? Then start a blog about that topic, build an audience, and monetize it through ads and premium content.

 The startup costs of building a blog are super low nowadays (with a domain and hosting would be enough, so less than $50/year) and the information to grow such a site is free all over the internet.

When we started this site, we had 0 knowledge of how to grow it. Nowadays, it receives +150k users every month from all over the world. Note that it took us 3 years to build such an audience. Consistency is key when blogging.

Resources : GrowandConvert is a content marketing agency that has an amazing blog related to creating and publishing content on the internet. Backlinko is another blog that publishes content-related articles, particularly about the search engine optimization of these. 

25) Video Classes

#25 business ideas for students

Description : Visual media often makes things easier. That is precisely the reason why we are all so hooked up on Youtube, without having a clue why we are watching a cat playing piano at 3 am. The thought is simple, won’t lectures be so easy to understand with such visuals? With a creative mind and some graphic design skills, it could be put to use for this.

The idea is to make a visual representation of any lectures and offer them to tutors and students. It would make studying so much better and more straightforward. You could monetize it by pricing every video or through a monthly subscription.

Resources : Here’s a great guide on how to make videos look professional without investing much money.

26) Class Notes

Description : We all know those students who are pretty lazy to actually take notes or those others who tend to miss classes under any kind of excuse, right? Those students would be your niche market if you set up a class note business.

There are some people who are really great at taking lecture notes, being able to summarize the information in a nice-looking and concise way. If you are that kind of person, you should consider re-selling your notes to other students. You could sell them independently per class or in packages of all the notes related to one exam or to one semester.

Resources : Make sure to check this well-known book , in which Sönke Ahrens shares his unique technique to take smart notes that are easy to study and learn from.

#27 business plan ideas for students

Description : Where there are students, there are tutors. If you stand out in one subject, you can probably teach it to someone else who struggles to understand it. A common trouble-maker subject is Maths, but note that there are many math tutors as well.

Schools and professors tend to be helpful with students starting their tutor businesses. Some schools even have a database of tutor students, so make sure to check if there is one in your school. The monetization model would be per hour; you can charge anything between $10-$100, depending on the subject, the concepts taught (how advanced they are), etc.

Resources : This article is super inspiring for anyone starting a tutoring business. The writer shares how he is making $1,000/week as well as lots of recommendations and mistakes you should avoid.

28) Organize Trips

#28 innovative business ideas for students

Description : It is a known fact that most of the group plans for a trip but never happens. The WhatsApp groups have seen hundreds of failed plans. It is the time that someone takes responsibility and get things done.

Organize trips to various destinations which could be for events, festivals, or even just weekend trips. You can charge a commission or a fixed amount for an all-inclusive deal.

Resources : Here’s a detailed guide from Bplans on how to start a travel agency.

29) Event Organizer

#29 innovative business ideas for students

Description : Lots of students enjoy parties and socializing, so why not capitalize on it? Everyone is willing to spend $10, $30, or even much more on a great party. These can take all forms and shapes, from organizing a small meetup at a nightclub to running Project X 2.

What will you need? Excellent communication skills to convince everyone they can’t miss such a party (social media is a MUST to promote it!) and advanced organization abilities to make sure everything is in the right place at the right time.

Resources : Here’s a long article from Capterra explaining how to turn those small parties/events you have maybe carried out in the past, into a profitable business.

30) Campus Newsletter

#30 business idea for students

Description : This is quite a unique business idea for students. If your campus doesn't have a newsletter already, it is time to start one. The source of money from this could come from advertisements from local businesses or even other student startups.

The newsletter could be sent as emails rather than printed versions or both. As a third party, a student can even make a deal with the college to create brand awareness among potential students using the letter. It could be used for promotional purposes, branding, and lead generations outside the campus too.

Resources : Here’s an article on 7 tips to create a school newsletter.

31) Campus Podcast

#31 ideas for college students

Description : Instead of a campus newsletter, you could do a podcast. It could be an interview podcast, talking with students and professors, or more like a solo podcast, talking about the news, events, and things going on in the campus.

The equipment needed is pretty cheap, with the possibility of recording even with your phone. As for monetization, it could be done through sponsorships from local businesses or premium content for those who love the podcast.

I haven’t personally seen this on many campuses, which makes me think this is one of the most innovative and unique business ideas for students on the list.

Resources : Here’s an article on the 5 steps required to start a school podcast.

32) Language Course

Description : Do you excel in any language? Do you enjoy teaching other people? Then you should set up a Skype language course and sell classes to people from anywhere in the world while staying in your home. You could easily charge $20-$60/hour and work part-time on it.

Growing your client base is all about building an online presence and getting referrals from your existing customers. In the beginning, you could boost your initial customers by providing them with a free 1-hour call.

Resources : Here’s a long guide for beginners on how to make $30/hour teaching languages and 6 places to get your first clients.

33) Bookkeeping

#33 business ideas for students

Description : You don’t need to have a finance degree in order to be able to manage a local business’s bookkeeping records. An online course or even just some Youtube videos would be more than enough to start with. As all businesses require such work to be done, you probably won’t have big issues finding your first customers.

The initial investment costs are super low, as you can ask the business owner to supply you with the needed tools. As for monetization, most bookkeepers charge per hour and the amount depends on the complexity of the tasks ($30-$100 or more).

Resources : Here’s a detailed video on how to start a bookkeeping business in 2021.

34) Jewelry Business

#34 business ideas for college students

Description : This is a great startup idea for students because jewelry making isn’t as hard as it sounds. You can easily learn about it through online courses and Youtube tutorials. You will then need to practice a lot until you start getting great results. Profit margins can be really high when you achieve a nice looking product.

There’s a ton of competition in the jewelry space so you will have to identify a niche. Social media (particularly influencers) are among the most usual strategies carried out by this kind of businesses.

Resources : Shopify has a detailed guide on how to start such businesses. Besides that, a few years ago we interviewed , on this site, the founder of a jewelry business that shut down and then emerged again with a new business model just to start making +10k/month.

35) Baking Business

#35 businesses to start in college

Description : Selling cakes, cookies, bread or other baked goods can be another startup business idea for students. You can easily post an online ad or some leaflets around your campus. Make a client happy, and you will have 3 new ones. The food industry works a lot with word of mouth.

There are two main ways to monetize this. The first would be to prepare the goods based on requests from customers. The second could be to produce 100 cookies, rent a bike, and wander around the campus and neighborhood looking for hungry people. The chosen price for the cookies would be cheaper than if it’s a requested job.

Resources : Here’s a detailed article on how to set up and grow such a business. You should also watch this video from the founder of a “late-night cookie delivery service” in his college city.

36) Youtuber

#3 business ideas for students

Description : Becoming a YouTuber looks like a easy and lucrative career. Many see it as a great business plan idea for students because you make videos on a niche that you enjoy and then make money off them through ads and sponsorships. But the reality is that becoming a well-known YouTuber is not an easy feat. 

Behind every famous one, there is a long, painful journey of hard work. Start by creating content and keep iterating from there with the help of your audience. It won't be an overnight success, but if you keep going for some time, you'll see amazing results.

Resources : Here’s an article about a checklist to become a successful Youtuber.

How Can a Student Start a Business?

Or in other words, how do you become a student entrepreneur?

The list of business plan ideas for college students mentioned above is nonsense if you don’t now take action toward the chosen business.

If you are a Business student, you probably have an idea of what are the steps that involve setting up and launching a business. However, all kinds of students read this article, so here are some common steps that entrepreneurs carry out:

1) Decide on the idea

All of the business ideas for college students on the list are really interesting ways of making money, but you definitely can’t work on them all.

To decide which to focus on, make sure to think about what you enjoy doing in your free time, what you excel in, and what would you be willing to keep doing even if it doesn’t bring money (or it means negative numbers). We have compiled a list of both online business ideas and offline business ideas so you can pick the one that best suit your needs and skills. We hope we came up with some innovative startup business ideas for students that you would have never imagined.

Make sure to also consider your initial investment. Some featured in the list are business ideas for college students without investment or little resources, while some others will require a few hundred or thousands to start.

Note that some of the above are business ideas for students in university (or would work better with them) and others are business ideas for students in school (those that don’t require much money and getting physically involved).

2) Decide on a niche

Nowadays, there are businesses of all sizes and shapes. Building one has become so easy that the internet is full of websites, millions of videos are uploaded to Youtube every second, and thousands of LLCs are formed every day.

This means that there’s a lot of competition in any industry. The best solution for students who don’t have enough resources to invest in research and development and build a unique product or don’t have the capital required to set up a huge factory and win over competitors through economies of scale (= low pricing), is to focus on a niche.

A common niche could be to geographically limit the business so that you just focus on people within your neighborhood or your college campus. Another could be to focus on people with certain interests and likes.

3) Choose a name and a brand style

Here’s a detailed article on how to choose a name for your startup. The key is to brainstorm many, evaluate each option, and ask for feedback from your partners.

As for branding, here’s another article on how to build the brand of a business. There are free tools to do it. Don’t spend much money/time on it, at least at the beginning.

4) Launch the business

It’s now time to push the LIVE button for your business.

This needs to happen as fast as possible so that you quickly validate whether it is worth it to keep pushing towards that business idea or it’s better to move to a new one from the above list of entrepreneurship ideas for students.

There’s a common issue entrepreneurs face when launching new startups that’s called “ paralysis by analysis ”. They keep improving the product, adding features, changing the design, etc, and spend months and months without launching it.

This is exactly what you need to avoid, especially if this is your first business. 90% of startups fail (I’m sorry to be the one to tell you this), so you need to launch fast, validate early, and move to another business if it didn’t work.

5) Market your business

You pushed the LIVE button and you didn't get any sales, right?

The “build it and they will come” phrase is a completely unreal myth . It will take you blood, sweat, and tears to get your first clients.

Do some advertising, go outside your home and deliver leaflets (there actually are some unique business ideas for students at home above, in case you’re too lazy), knock on your neighbor’s doors, send cold messages to potential customers that you found on Facebook groups, etc.

6) Make sure your customer is happy

Many of the college business ideas tend to market themselves by word of mouth and referrals. That is why it’s essential to make sure that each of your clients is happy with the results.

Interact with your customers, ask them what they think you could do better next time, provide them with a discount if any parts of the job were done incorrectly… there are so many ways to make your client happy, even if the price of the service is high or the quality of the work wasn’t the best.

If the business is going well, you will soon find yourself with many tasks under your belt and little time to work on them, along with studies and extracurricular activities.

That’s when you might start considering hiring your first employee. In order to avoid the risks of going into negative numbers during a bad month, you can work on a commission-based wage.

In this stage, the selection of new team members is essential. Remember that word of mouth can be a key way of promotion and marketing. If you hire someone who has zero knowledge of the tasks they are required for, delivers low-quality work, or mistreats clients, you will soon find yourself ceasing operations.

Now It’s Your Turn!

There is no direct and simple answer to the question of how to start a business in college.

As smooth as the above startup ideas for students may sound, they will all inevitably require a lot of dedication and perseverance.

There is an abundance of resources at your fingertips, from valuable classes to school technologies, and access to professors. So make use of them in the best way possible, and if the idea still doesn’t seem feasible, lay the groundwork for it.

You would be getting practical knowledge and work experience before finishing the course. Even if it fails. Remember that college is the time to blossom and experiment, and it is only the beginning of your life journey.

If you have any questions, have other small business ideas for students you think we’re missing, or want us to help you with your new startup, make sure to reach us at [email protected] !

Which Business is Best For Students?

Here are some of the best businesses: flip websites, re-sell sneakers or tickets, baby or pet sitting, deliver writing, design or development services, start a blog, sell your class notes, become a tutor, organize others’ trips, organize parties, and create a campus newsletter or podcast.

What Kind Of Business Can a Student Start?

Students can start all kinds of businesses, but it’s really common that they start a service-based one, such as house cleaning, pool cleaning, food delivery, content writing, content transcription, graphic design, and website development, among others.

First, decide your business idea and choose the segment of the market that you’ll be serving. Then, choose a business name and design your business’ brand. Once it is launched, market your business in your neighborhood or campus. Finally, hire employees and scale it!

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BUSINESS STRATEGIES

12 business ideas for students to start at college

  • Nirit Braun
  • Dec 10, 2023
  • 10 min read

business ideas for students

A student business idea is an entrepreneurial endeavor initiated by a college student. College students may start businesses for various reasons and these ventures can range from small side hustles to full-fledged startups.

Learn more: How to choose a business idea

Why might students need to start a business?

There are many reasons why college students might choose to start a business . Some of the main ones include:

College students often face financial challenges, including high tuition fees, living expenses and student loan repayments. Starting a business can provide an additional income source and financial stability. Read more about how to make money as a student or how to make money as a teenager .

Entrepreneurship allows students to gain real-world job experience and build their resumes or portfolios. This practical experience and gained expertise can be valuable when seeking employment after graduation.

Running a business can offer flexibility in terms of work hours, which can be beneficial for students with irregular class schedules or other academic commitments.

Students may have unique talents, skills, or interests they want to pursue as a business. Entrepreneurship allows them to turn their passions and college studies into profitable ventures.

12 best business ideas for students to start while at college

Students at college can explore a range of business opportunities that fit into their busy schedules. Ideas like freelancing, dropshipping, tutoring, blogging and others offer them the chance to earn and learn simultaneously. Service businesses like pet care, landscaping and cleaning are great for part-time ventures that can accommodate academic commitments.

Freelancing

Dropshipping

Craft business

Start and monetize a blog

Marketing services

Pet sitting and care

Landscaping

Bookkeeping

Delivery services

01. Freelancing

Freelancing involves offering your skills and services to clients or businesses on a project-by-project basis. Freelancers work independently, often remotely and may provide services such as writing, graphic design, web development, social media management or digital marketing.

Learn more: Freelance ideas , how to make money as a graphic designer

Why is freelancing a good business idea for students?

Freelancing offers students the flexibility to work around their class schedules and other commitments, much like other side business ideas do. Students can leverage their skills and expertise to earn income in areas they are passionate about. Freelancing allows students to gain real-world experience, build a portfolio and network with potential clients. All of which can help them in their professional careers post-graduation.

What are some good freelancing businesses for students to start?

Content writing : this could be writing blog posts or freelance copywriting services for businesses.

Graphic design : creating logos, infographics or marketing materials for clients.

Web creation and development : build websites for individuals or businesses. You can use a website builder like Wix to easily build websites for clients.

Social media management : manage and grow social media profiles for small businesses. This can include creating posts and content, tracking users and building engagement.

02. Dropshipping

Dropshipping is an eCommerce business model where students can set up online stores and sell products without holding inventory. When a customer places an order, the products are shipped directly from the supplier to the customer.

Learn more: eCommerce business ideas , Dropshipping business ideas

Why is dropshipping a good business idea for students?

Dropshipping requires minimal upfront investment, making it accessible to students on a tight budget.

Learn more: Low-cost business ideas , How to sell online

The e-Commerce industry is continuously growing and dropshipping allows students to tap into this market without the hassles of inventory management. In 2022 global retail m-commerce sales topped $431.4 billion and are expected to top $511.8 billion in 2023.

Learn more: How to start a dropshipping business

What are some good dropshipping businesses for students to start?

Online clothing store: sell clothing, accessories, or niche-specific fashion items. Learn more: How to start a clothing business .

Electronics and gadgets: offer a range of tech gadgets and accessories.

Home decor: sell decorative items, furniture or interior design products.

Health and wellness: focus on products like supplements, fitness equipment or eco-friendly products.

03. Reselling

Reselling involves buying products at a lower price and reselling them at a profit. This can be done through various channels, including online marketplaces, thrift stores, or even college flea markets.

Why is reselling a good business idea for students?

Reselling can be started with a small investment, which is suitable for students. It provides students with valuable experience in sales, marketing and negotiation all of which are important professional skills to learn. Students can engage in reselling part-time or during breaks so it doesn’t conflict with their studies.

Learn more: Best businesses to start with little money

What are some good reselling businesses for students to start?

Thrift store finds: resell vintage clothing , collectibles or antiques.

Online bookstore: sell used or rare books through online marketplaces.

Tech accessories: offer phone cases, chargers, or tech gadgets.

Home decor: resell furniture, artwork or other decorative items.

04. Craft business

A craft business involves creating and selling handmade crafts and products. This can include jewelry , candles , artwork, hand-knit scarves or personalized gifts.

Why is crafting a good business idea for students?

Craft businesses allow students to express their creativity and turn their hobbies into income. Operating from a dorm room or small workspace minimizes overhead costs.

Learn more: Home-based business ideas

Handcrafted items have a unique, artisanal appeal that can attract regular customers. Learn how to sell crafts online .

Learn more: Unique business ideas

What are some good crafting business ideas for students to start?

Handmade jewelry: create custom jewelry pieces or unique designs.

Candle making : craft scented or decorative candles.

Art and illustrations : sell original artwork, prints, or digital designs.

Personalized gifts : offer custom-made gifts, such as mugs, T-shirts or home decor.

05. Tutoring

Tutoring involves providing educational support to students or learners in specific subjects or skills. This can be done in person or online and subjects can range from math and science to languages and test preparation.

Learn more: How to start a tutoring business

Why is tutoring a good business idea for students?

Students can leverage their knowledge in subjects they’re passionate about and in turn, share them with other students. Tutors can schedule sessions around their class schedule and availability which makes this a flexible business idea to start. It can also be a great business idea for students looking to enter teaching or lecturing as a professional post-graduation.

Learn more: Business ideas for teachers

What are some good tutoring businesses for students to start?

Academic tutoring: offer assistance in subjects like math, science, or history.

Language lessons : teach foreign languages or provide English as a Second Language (ESL) lessons.

Test prep: help students prepare for standardized tests like the SAT or GRE.

Music or art lessons: provide music instruction or art lessons to aspiring learners.

06. Start and monetize a blog

Blogging involves creating and regularly updating an online platform where you share information, opinions, or expertise on a specific topic or niche. Monetizing a blog means earning income from it through various methods like advertising, affiliate marketing, sponsored content or selling digital products.

Learn more: How to start a blog

Why is a blog a good business idea for students?

Blogging allows students to work on their own schedules, making it easy to balance with classes. All you need to blog is a computer and an internet connection, making it possible to do from anywhere. It's an opportunity to express ideas, passions and knowledge. These are all important skills for a college student. Over time, a well-monetized blog can generate passive income.

Learn more: Passive income ideas .

What are some good blog ideas for students to start?

Travel blog : share travel experiences, tips and affiliate links to booking platforms.

Fitness blog : Discuss fitness nutrition and promote related products.

Tech blog: write reviews and recommendations for tech products.

Finance blog : offer financial advice, budgeting tips and promote financial tools.

Get started with the Wix blog maker and make your own blog.

07. Marketing services

These services encompass a wide range of activities, such as social media marketing, content creation, SEO and advertising, to help businesses reach and engage their target audience.

Learn more: How to start a marketing business

Why is marketing a good business idea for students?

Students often possess digital marketing skills, either from their studies or from their own use of social media and can leverage them to help businesses improve theirg online presence. Marketing is essential for businesses and there's a consistent demand for marketing services that students can tap intoStudents can offer marketing services on a freelance basis, which provides flexibility around their studies and extracurricular commitments..

What are some good marketing businesses for students to start?

Social media management : help businesses grow and manage their social media profiles.

Content creation : provide blog posts, articles or video content for companies.

Email marketing: helping to create the assets and strategy for email marketing campaigns.

08. Pet sitting and care

Pet sitting and care services involve taking care of pets when their owners are away. This includes pet sitting, dog walking, feeding and providing companionship or even boarding.

Why is pet care a good business idea for students?

Students who love animals can earn income doing what they enjoy. Pet sitting can be done part-time, at the weekend, in the evenings or during breaks. Minimal investment is needed for pet sitting and dog walking which suits most students' budgets.

What are some good pet-related businesses for students to start?

Dog walking: offering daily dog-walking services for pet owners.

In-home pet sitting : care for pets at the owner's home while they're away.

Pet boarding: provide boarding services for pets in your home or a rented space.

Pet grooming: offer grooming and spa services for pets.

09. Landscaping

Landscaping services involve tasks like lawn maintenance and gardening. This can include mowing, weeding, planting and landscape design.

Why is gardening a good business idea for students?

Landscaping provides a physical workout, which can be appealing to students who want to keep fit as part of their business. Landscaping can be seasonal, allowing students to work during breaks and avoiding conflict with their studies. The startup costs for basic landscaping services are relatively low, some lawn care services can be done with the lawn owner's tools or equipment.

Learn more: Business ideas for teens , Recession-proof business ideas

What are some good landscaping-related businesses for students to start?

Lawn care: offer services like mowing, edging and lawn treatment.

Gardening and planting: assist homeowners with garden design and planting.

Tree care: prune, trim and care for trees on residential properties.

Landscape design: create landscape plans and implement them for clients.

10. Cleaning services

Cleaning services involve cleaning and maintaining residential or commercial spaces. This can include house cleaning, office cleaning and specialized cleaning services.

Why is cleaning a good business idea for students?

Cleaning businesses can start with basic cleaning supplies, keeping initial costs low for students. Cleaning can be scheduled around classes and other commitments, a flexibility that is ideal for college students as a part-time business idea .

What are some good cleaning businesses for students to start?

House cleaning: offer regular house cleaning services for homeowners.

Office cleaning: provide cleaning services for small businesses or offices.

Specialized cleaning: focus on niche cleaning services like carpet cleaning, window washing, or post-construction cleaning.

Janitorial services: offer cleaning and maintenance services to commercial properties.

11. Bookkeeping

A bookkeeping business involves maintaining financial records and ensuring the accuracy of financial transactions for businesses. This includes tasks like data entry, reconciling accounts and preparing financial reports.

Why is bookkeeping a good business idea for students?

Students with accounting or finance knowledge can offer bookkeeping services to businesses who need it, this can be done on a freelance basis, providing flexibility for students. It’s also a great way for students to learn how to manage a business themselves.

What are some good bookkeeping businesses for students to start?

Small business: assist small businesses with their financial record-keeping.

Virtual services : provide remote and online bookkeeping services to clients.

Tax preparation : expand services to include tax preparation and filing.

Financial consulting: offer financial advice and consultation in addition to bookkeeping. Make sure you understand the risks and liabilities involved in providing businesses with financial advice that they may then act on.

12. Delivery services

Delivery services involve transporting goods or packages from one location to another. This can include food delivery, courier services or package delivery.

Why are delivery services a good business idea for students?

Delivery services can be scheduled around class hours and student availability. Basic delivery services can be started with a vehicle or even a bicycle, meaning minimal startup costs.

What are some good delivery services for students to start?

Food delivery: partner with local restaurants for food delivery services.

Package delivery : delivering parcels for courier companies or retailers.

How to turn a student business idea into a successful business?

Choose a business idea that aligns with your skills, interests and market demand. For example, if you have a special talent for animation, then you can learn how to make money as an animator . Conduct market research to identify unmet needs or niches within your target industry. You can also consider choosing from recession-proof business ideas , to ensure no matter what you're able to maintain your business.

Create a detailed business plan outlining your business goals, target market, competition, financial projections and marketing strategy.

Explore funding options, such as personal savings, grants, loans or crowdfunding, to finance your business.

Effectively manage your time to balance coursework, business operations and personal life. Create a schedule that accommodates your class schedule and business needs.

Build a network of mentors, peers and potential clients. Networking can provide valuable guidance and opportunities for collaboration.

Establish a strong online presence through a business website , social media and e-Commerce platforms (you can do this by making an eCommerce website of your own) if applicable. Online visibility is essential for attracting customers and clients via an eCommerce model.

Prioritize the quality of your products or services and provide excellent customer service. Satisfied customers are more likely to return and refer your business.

Ensure your business complies with all relevant laws and regulations. This includes registering your business and applying for business licenses, permits, taxes and intellectual property considerations.

Develop effective marketing strategies to reach your target audience. Consider digital marketing, social media, content marketing and traditional advertising methods too.

Be prepared to adapt to changes and challenges in the business landscape. Flexibility and the ability to pivot when necessary are key to success.

Keep accurate financial records and budget your expenses wisely. Monitor your business's financial health regularly.

Seek feedback from customers to identify areas for improvement. Be open to making necessary changes and enhancements to your business.

Consider seeking mentorship from experienced entrepreneurs or professors who can provide guidance and support. They can provide invaluable advice, such as this from Anegl Gregorio, Founder of the Spice Suite , "The best advice that I give to people is always 'Start now, perfect later,'” she says. “I never got so tied up in the need to perfect it all. I'm here to say, 'Just start it. You can fix it along the way. If you build your tribe and your community, they will go along the journey with you.’"

Explore more business ideas

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How to write a simple business plan for students.

Business Plan

A business plan always has the same structure. Of course, if you plan to sell coffee, not to produce it, you will skip the “production” part, but other than that – you can’t skip anything.

Writing a business plan as a student , as a part of your college or university project, the best thing you can do is just to go into too many details. You have to save the structure, but you can describe your competitors in one abstract, not in five pages, with numbers and poll data.

Basic Business Plan Structure

Mostly, students are asked to make a marketing analysis and marketing plan more professionally than other parts, so we give more details about them.

Description of your business

Here is a brief overview of the experience of the entrepreneur, the date of creation of the company, the field of business, goals, and objectives of the work, available base, and resources.

Market analysis

List of competitors and their offers, estimation of demand, options of promotion and sale.

  • Evaluation of the market. It is necessary to estimate the capacity of the market, the population, the number of potential customers. It is difficult to do this without complete marketing research. Therefore, you should look for the results of this assessment for your region. As a last resort, you can predict the estimated demand.
  • Competitors. Make a list of your competitors who are already working in this market. Not only direct competitors that offer similar products and services but also those companies that produce alternative services should be considered. If you do not have a specialized tea boutique in your city, this does not mean that the market is free from competitors: you have to fight for customers with those department stores and supermarkets that also sell different types of tea.

Production plan

List of products (services provided) and their volumes, technological processes, necessary equipment and materials, cost calculation.

  • Business processes. Write down the list of equipment, tools, raw materials, and materials needed to create your chosen range of products and services. Calculate the optimum production volumes your equipment can handle. Specify which employees and what kind of downloads you will need.
  • Products. List the products, services, and work that you will offer your customers. Costs for the organization of business processes will allow you to find out the cost and to make a price list.
  • Start-up investment. Calculate how much money it will take to start a project. Sum up the cost of all assets, fixed assets, repairs, materials, and other expenses that will be required to start production.

Organizational plan

List of necessary staff, organization of work, distribution of functions and tasks in the team, involvement of third-party organizations and specialists, personnel costs — calendar of activities for launching the project.

Marketing plan

Advertising channels and costs, ways to promote a company and its products (services), estimated marketing impact – sales volume, number of customers, and transactions.

  • Promotion channels. Newspaper ads, radio and TV commercials, online advertising, creating your own site and group on social networks, advertising in local publics and forums, participating in trade shows .
  • Target audience. Who to focus on when organizing sales. Who your client is by age, gender, occupation, income level. Where to find them and how to reach.
  • Promotion cost. How much will it cost to find and engage? How often you will have to run ads, what are the appropriate options to choose?

Financial indicators

This is where the financial side of your business is reflected, namely: future costs (product purchases, rentals, hiring, etc.), revenue, net profit, profitability, and return on the project.

Risk assessment

A list of major issues that a company may face, their potential consequences, and a plan of measures to minimize them.

Project summary

The most important part is a compact presentation of the contents of the entire document on several pages, it is important here to place the accents correctly, taking into account the addressee and the purpose of preparing the business plan.

Even though it is only a business plan for students, not the one you would present to a real investor, try to make it look realistic.

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The Ultimate Guide to Starting a Business as a Student Entrepreneur

Nic Redfern

You’re currently studying at university (it’s expensive), and you believe you’ve spotted a gap in the market for an innovative new product or service that can help you make money. You’re certain you have what it takes to realise your vision and make a success of your idea.

However, you’re unsure what support is available from your university to get your idea off the ground. In this article we’ll guide you to taking advantage of the support available for your fledgling business from grants to incubator programmes and student entrepreneurship competitions.

What is entrepreneurship?

The problem is, entrepreneurship is a very broad term, and some definitions can serve to put off those best suited to running their own business with flair and originality. Entrepreneurship shouldn’t necessarily put you in the mind of Dragons’ Den , lengthy funding meetings with investors and grant applications, but for many it does, and this perspective can be off-putting to potential student entrepreneurs, the demographic most likely to drive innovation when they bring fresh energy and enthusiasm to the job market.

“A misconception is that the term ‘entrepreneur’ may not resonate with students and they do not see themselves as an entrepreneurial person.” Kirsty Badrock, Entrepreneurship Co-ordinator, Careers and Employability, University of Chester

In fact, entrepreneurship can apply to any way an individual makes money on their own; that is, not through traditional employment as an employee of a business.

Investopedia defines an entrepreneur as “An individual who creates a new business, bearing most of the risks and enjoying most of the rewards. They are commonly seen as an innovator, a source of new ideas, goods, services and business or procedures.”

“If you have ever made money – from babysitting to making greeting cards, Etsy or eBay – then you’ve been entrepreneurial, and if you can do it once you can do it again!” Joseph Buglass, Enterprise & Incubation Manager at University of Central Lancashire

There is a myth that you either have the entrepreneurial drive and skill set required to run a small business or you don’t. We want to dispel this belief and drive more student enterprise. We believe students should be encouraged and supported on their path to entrepreneurship.

Whether you have a unique idea that you think will make you millions and make the world a better place or you have a particular set of skills and ambition and would prefer to strike out on your own and hold your own destiny in your hands, you can become an entrepreneur.

Is there a typical student entrepreneur?

Santander Universities’ report reveals there is a strong entrepreneurial spirit among university students, with over 450,000 students currently running or planning to set up a business while at university. But what type of venture could you start during your degree, and can you secure investor attention and funding for your big idea?

  • A third of student entrepreneurs plan to turn their business into a career when they graduate
  • Student entrepreneurship generates £1 billion every year

What are the most common student ventures?

So it seems that student entrepreneurship is relatively healthy. But what fields do students favour?

  • Technology – 27%
  • Arts and crafts – 17%
  • Clothing and textiles – 9%
  • Administration and business services – 9%
  • Tutoring – 8%
  • Charity, voluntary and social work – 7%

Unsurprisingly, the most popular student entrepreneurial ventures are technology-based. All students have access to computers and the internet and, with a little entrepreneurial spark, students can set up their own businesses.

Likewise, arts and crafts businesses are popular, possibly because designing crafts can easily be undertaken from student accommodation without the need for business premises, and it’s an activity that can easily fit into leisure time. Examples of students’ arts and crafts companies are greetings card designers, homemade jewellery enterprises, and art and design services.

Can your student business turn into a career?

Santander Universities’ report shows positive trends across the country for many student entrepreneurs. As many as 33% of the student business owners surveyed said they plan to turn their business into their long-term career.

52 % said they will continue their business as a second job for additional income or run it as a hobby alongside full-time employment. 9% said their business would continue with guidance and support from others, and only 4% said they would close their business down on graduation.

What support can universities provide to student entrepreneurs?

There’s a wide variety of support available from most universities. You certainly aren’t on your own when starting a new business! All entrepreneurs need help, support and guidance; no business owner is an island.

The University of Chester for instance through its Venture Programme develops the entrepreneurial capabilities of students across all fields of study, and The University of Bristol were one of the first Russell Group universities to start such a programme with their Centre for Innovation and Entrepreneurship . They do this through enterprise skill development, creating a local entrepreneurial community to connect students with mentors and encouraging collaboration between student entrepreneurs and more.

Challenges bring out the best in an entrepreneur

A challenging environment brings out the best qualities in a would-be entrepreneur. Words such as innovation , problem-solving and creativity are synonymous with what we imagine an entrepreneur to be in the modern day. That’s why many university educators believe in giving students the tools necessary to become entrepreneurs, but not in giving only advice or judging an idea to be right or wrong.

“In fact, we avoid giving advice as much as we can. For example, we never tell a student that their idea won’t work, or that it is a bad idea. However, we ask them difficult questions like what problem are you solving? Every answer they give we disagree with or challenge them on further, irrespective of our opinion.” Simon Best, Programme Leader Msc Innovation Management and Entrepreneurship – Middlesex University London

By learning the skills needed to be an entrepreneur, students can apply their knowledge to the field wish to enter. It’s important that young entrepreneurs learn that it’s important to think creatively and be flexible if they are going to be successful running their own venture. That’s why learning to overcome challenges is vital to creating a thriving business.

What skills help entrepreneurs overcome challenges?

  • Leadership skills
  • Strategic thinking

Mentorship and networking

Some of the greatest entrepreneurs of our time believe they wouldn’t have achieved what they have without the close mentorship of someone they looked up to. A report by the Federation of Small Businesses revealed that 70% of entrepreneurs with a mentor remain in business for at least five years, while 45% of new businesses fail in the first five years .

Bill Gates considers Warren Buffett to be his mentor, and Steve Jobs thought of Ed Woolard – the Apple board member who encouraged Apple’s cofounder to return to the company after several years in the wilderness – as his mentor.

As a student entrepreneur, it’s a good idea to check if your university has a student entrepreneur mentorship programme. Many do. The university programme will connect students with local successful business people, perhaps even successful alumni of the university, demonstrating to young entrepreneurs that their visions of success are achievable.

“Although all aspects are important, I believe the one-to-one support provides the most value to start-up founders.” Marek Tokarski, Senior Enterprise Manager, Durham University

Incubator programmes

An incubator programme can help kickstart student-run businesses. Incubator programmes are structured programmes that provide support to startup companies through office space, training and networking opportunities. Incubator programmes are used as catalysts to drive growth and establish successful companies.

Many university business schools have incubator programmes; however, entry may be restricted, so check application deadlines as early as you can to avoid disappointment. Most student applications will be cut off before the beginning of each academic year.

If your university doesn’t have a startup incubator programme they may be able to recommend local incubators in the area that you can apply to.

You may be able to apply for grants from various bodies. Your university may have a grants programme for entrepreneurs.

The Prince’s Trust was set up to provide support for young people. They’ve been providing grants to young entrepreneurs since 1976. The Prince’s Trust Enterprise Programme provides funding and support for your business, including connecting you with a suitable mentor.

Other grant programmes for young people

  • Enterprise Nation Student Startup of the Year
  • Mayor’s Entrepreneur (London)
  • Santander Universities Entrepreneurship Awards

Entrepreneurship competitions

There are many entrepreneurship competitions sponsored by businesses and various other bodies. Lots of these competitions offer significant prize money and provide the seed capital that many new ventures need to get off the ground, expand and set their sights higher.

  • Unilever Young Entrepreneurs Award – environmental and social change businesses
  • Baldwin’s KickStart Young Entrepreneur Awards
  • Shell LiveWIRE Smarter Future Award

» MORE:  Should I register as a sole trader or limited company?

Business ideas and execution

When most people think of an entrepreneur, they think of someone starting a tech business. The term has become closely linked to Silicon Valley tech entrepreneurs in recent years. Many people’s reply to the statement “Name the first entrepreneur that you can think of” would be either Steve Jobs or Mark Zuckerberg.

But the range of business ideas and fields developed by entrepreneurs is extremely wide. A more recent development is an individual monetising their online presence, such as bloggers and social media influencers. However, competition is fierce online, and this form of entrepreneurship isn’t necessarily as easy as some might believe.

Young entrepreneurs can be successful in many other areas, from hospitality to entertainment.

“Tech isn’t going to solve all our problems” Dave Jarman, Senior Lecturer in Entrepreneurship, Centre for Innovation and Entrepreneurship, Bristol

The hospitality and entertainment industries have been some of the hardest-hit by the Coronavirus pandemic . These and other industries that have been financially impacted as a result of lockdown measures could represent an opportunity to new businesses looking to pick up the slack and provide essential services to Brits.

This brings into focus the purpose of your entrepreneurship. Some people start a small business at university as a means to an end, to boost their employability. For others, it’s a route to a full-time career, in which case it’s important that your business will have requisite demand and that it is scalable, so it can expand and develop throughout your working life.

“It’s those students who are developing knowledge or skills at University within a particular area who are more likely to be enterprising, for example, those studying within the Faculty of Arts and Media, the Faculty of Humanities and the Faculty of Science and Engineering.” Kirsty Badrock, Entrepreneurship Coordinator, Careers and Employability, University of Chester

As stated earlier, it’s not necessary to be an expert in your field. The most successful entrepreneurs, while talented and well informed in their industry, combine knowledge with hard work and constant personal development. One of the most valuable traits an entrepreneur can have is to learn from experience and apply hard-learnt lessons to future strategic planning.

“For an idea to be successful it requires four things. Desirability – will other people want it enough to use it and pay for it? Feasibility – does it actually work (well enough)? Viability – is there a business model that makes enough profit to sustain the enterprise? And credibility – does the founder have the competence and determination to persuade others they can make it happen? Dave Jarman, Senior Lecturer in Entrepreneurship, Centre for Innovation and Entrepreneurship, Bristol

Disruptive has been a big buzzword in the entrepreneurial community since the mid-00s. But does your idea really have to be wholly unique or disruptive to established industry norms to be successful and scalable?

It’s an easy trap to fall into with all the discourse around disruptive technology. Take the rise of challenger banks, which has revolutionised the banking industry. Rather than focusing on how original or disruptive your idea is, a more valuable action is comparing your idea to what’s already available through rigorous competitive analysis.

Through market analysis you’ll be able to objectively assess the feasibility of your idea. This is such a vital process for any entrepreneur because, if you wish to grow your company, perhaps by seeking investment funds, you’re going to need to be able to provide powerful evidence of the demand in the market for your product, service, and brand.

» MORE:  How to grow your small business online

Access to funding

For many entrepreneurs, raising capital is essential to bringing their vision to life. Funding might be needed for product manufacture, marketing and hiring employees.

Recognising your own strengths and weaknesses and being able to market yourself to stakeholders and decision makers are invaluable skills. Even if they don’t lead to a successful funding application, they will sharpen your pitching skills and understanding of all the functions of your business.

Aside from getting a firm grasp on your business’s feasibility, knowing your market also involves identifying whom you want to approach for capital. There is serious research work in identifying your potential investors.

The network you establish at university will help you get started. By making connections with local business people and your lecturers, you will have the support you need to identify the right investors for your business, and at the same time gain invaluable advice from experienced entrepreneurs. This is also where having a strong mentor can come in handy, because they’ll be able to give you firsthand advice on how they secured funding for their own businesses.

When approaching investors with your pitch, it can be invaluable to know whether they are likely to be receptive to your business model. You’ll understand this by approaching investors at the earliest possible stage. Before you make a formal approach for capital, it’s crucial to ensure your approach is correctly targeted when asking for capital by gauging the interest level of different investors. You can also investigate the track record of potential investors to see where their interests lie, and then ask yourself what the companies that have successfully won investment capital have done well. Take apart their business plan and apply it to your own where relevant.

“It’s good to get on investors’ radars early. It means that they can guide you on where you need to be before they’ll seriously consider giving you the investment you need.” Marek Tokarski, Senior Enterprise Manager, Durham University
“Do some research on your investors and ask yourself the following questions. What is their reputation like? What are they offering? Just money, or do they offer more support in the form of business expertise and mentoring? Do they have the same or similar values to yourself?” Joseph Buglass, Enterprise & Incubation Manager at University of Central Lancashire

Investment capital isn’t everything

Don’t despair if you cannot secure investment capital. There are other ways of securing funding, whether you pursue a grant or even put your own money into your business.

There is something to say for investing in your own business. It demonstrates that you believe in yourself and the strength of your ideas. Consider investing your savings in your own business, either as an alternative to securing capital or as a prudent capital injection into your business, which will both help it get off the ground and prove to investors your seriousness in making your enterprise work.

“Student entrepreneurs should also be able to demonstrate exactly what they are putting into their startup idea. Do they have enough faith in their idea to put in their own money? Their own time and resources?” Joseph Buglass, Enterprise & Incubation Manager at University of Central Lancashire

Grants and competitions are an alternative form of investment worth pursuing. However, you’ll still need to firmly prove the efficacy of your business plan. Check with your university the grants that are available to students either looking to start or already running their own businesses.

University grants will usually be available in much smaller amounts than those possible from venture capitalists or small business loans. The benefit of grants, however, is that they are generally not repayable and they will be easier to secure than venture capital, as investors bear a lot of risk should your business fail.

“Not getting venture capital isn’t the death knell of a startup that many assume” Dave Jarman, Senior Lecturer in Entrepreneurship, Centre for Innovation and Entrepreneurship, Bristol

You might be thinking, what about business and startup loans? Business loans can be a valuable source of funding for a student entrepreneur. With a business loan, you could secure anywhere from a few thousand to millions of pounds. However, when researching loans it’s important to assess risks, evaluate the feasibility of repayment schedules and understand all the conditions of the loan before making yourself responsible for repayment.

Remember, if you’re considering applying for a business loan, you will need a dedicated business bank account .

Comparing business loans

As a student running your own business or as a prospective business owner, you’ll now be aware of the support available and the funding options open to you.

If you’re ready to invest in your business to enable scaling and are considering a small business loan, why not read our business loan guide.

We wish you luck with your venture. Small business owners are so important to a healthy economy, as you drive innovations, create jobs and fulfil consumer demand.

» MORE:  What is business continuity planning?

About the Author

Nic Redfern is Finance Director at NerdWallet and an accomplished business and finance strategist with over 26 years' experience. Nic has been instrumental in the growth of several regional and…

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46 Best Startup Ideas for Students

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Last Updated: January 12, 2024 By TRUiC Team

Whether you’re in high school, community college, or university, it can prove challenging to juggle a 9-to-5 job while finishing school. Launching your own startup company as a student offers the flexibility of creating your work schedule to align with a busy school schedule.

The first step involves selecting the right business idea for you based on your interests, the overall startup costs, and the amount of time you can dedicate to your business. This guide highlights the most unique and innovative startup business ideas for students to help you find the right one for you.

Recommended: Find more inspiration by checking out our list of the best startup ideas and top startups to watch in 2024 !

Startup Business Ideas for Students

Some of the most successful startups in history were created by students. Even if you are only looking for a little side-hustle income while you study, an innovative concept will undoubtedly set you apart from the get-go. Here are some of the best startup ideas for students we've sourced.

1. Tutoring

Are you proficient in a specific subject or do you have a unique skill? If yes, you can help other students by starting your own tutoring business. Any subject in which you excel — like math, English, or science — can provide a potential tutoring opportunity.

Tutoring businesses can charge by the session or the hour. You can easily market this type of business within your school, at the public library, or in community centers. Best of all, this startup idea has virtually no startup costs. 

2. App Development

While it might seem like there’s already an app for everything, the potential to create millions of apps for entertainment purposes or to solve everyday problems still exists. This startup idea can ideally suit tech-savvy students, but anyone can create a popular app with the right support during production and a great idea.

If you don’t currently have an app idea, don’t worry. Start brainstorming ideas by conducting an audit of daily tasks or problems an app could simplify or solve. Many of the most popular apps solve a common problem, making them more likely to have widespread appeal.

3. Freelance Writing

If you’re a skilled or talented writer, freelance writing might provide a great way for you to make money as you pursue your education. Freelance writers of all kinds are in demand by businesses and publications looking for temporary employees to write blog posts, articles, and other content.

One of the biggest benefits of freelance writing at a younger age is that you’ll gain experience that can help you later on as you establish a career. Sites like Upwork® and Writer Access® provide a secure platform for businesses and freelancers to connect.

4. Podcasting

Next up on our list of business ideas for students is podcasting. As the popularity of podcasts continues to grow , it’s an ideal time to start a podcast of your own. In fact, the podcast industry was valued at $18.52 billion in 2022 . The most successful podcasts feature engaging hosts and a specific topic that can attract interested listeners. You also must feel comfortable with interviewing and public speaking before you start a podcast.

Moreover, it’s best to choose a topic for which you have a passion and can see yourself dedicating a good amount of time to researching. For example, if you’re passionate about sustainability, your podcast could focus on interviewing other entrepreneurs who currently work to fight climate change.

Launching your own company? Build your startup website today with GoDaddy !

5. Tech Support

Do you have a knack for solving technical problems? If so, you may want to consider launching a tech support startup. You can run these types of online businesses entirely from your home and market it by posting flyers at schools, coffee shops, and libraries. You just need a phone, a website, and some technical experience. You also can charge by the job, the hour, or the type of device.

In this type of business, customers typically call or email with a technical issue and you, the tech support person, walk them through how to fix that issue. Alternatively, you can request your customers drop their computers off so you can take a first-hand look.

Check out our full list of tech startup ideas .

6. Digital Textbook

Digital textbooks are educational ebooks that provide a much-needed alternative to traditional textbooks in terms of both price and sustainability. With the introduction of ereaders and other devices, the market for digital alternatives to educational materials continues to grow. Whether you plan to write a digital textbook or start a website that’ll house popular digital textbooks, this startup idea can enable you to earn a profit while you provide a service to students and the educational system.

Online learning continued to gain popularity in the past year. Providing additional tools for students — or people who just want to brush up on a subject — by developing an educational technology (edtech) startup can make education more accessible to a larger fraction of society. Startup costs for this business idea can range from $12 to $27,209 , depending on the business model. 

Whether you plan to develop an app, create online courses, or build an online tutoring resource for students, you must first identify your target subject and platform. Additionally, successful edtech startups tend to offer a product that’s both effective and intuitive. Remember to consider those criteria during your product development process.

See our interview below with the co-founders of edtech startup Trashbots !

8. Meal Delivery Service

Faced with fewer dine-in options, people increasingly turned to food delivery services in the past year. In fact, the market is expected to experience a 14.5% compound annual growth rate (CAGR) from 2023 to 2032. Starting your own meal delivery service can help small local businesses meet delivery demand, enable customers to enjoy their favorite restaurants, and provide a business opportunity that’ll work with your busy schedule.

To compete with the big names in meal delivery, connect with your local restaurant owners. Many popular food delivery apps and websites charge a substantial fee to deliver for restaurants. Your business can gain a competitive edge by offering quick delivery times and lower fees.

Check out our full list of  startup ideas for food lovers .

9. College Care Package Business

Going away to college often represents an exciting adventure. For families and friends seeking to support their favorite college students, a college care package business can take the guesswork out of what to send them with thoughtfully curated packages.

One benefit of starting this type of business is that you can operate it completely online. That’ll reduce your overhead costs and give you more freedom for your busy schedule. Offering a variety of packages for different types of students with customizable options will set your college care package business apart from the competition.

10. Ebook Writing

Today, you can accomplish almost everything virtually — even publishing a book. Ebooks provide an alternative to traditional publishing, making them cheaper for both authors and readers. Moreover, ebooks are far more sustainable than paper books.

To get started, you’ll need writing experience and a topic idea for your ebook. Whether you choose to write a novel or a cookbook, the ebook market offers a huge profit potential while requiring minimal startup and overhead costs. Especially considering that ebooks made up over 10% of book sales in 2022 . That makes this type of business a great choice for aspiring entrepreneurs.

11. Social Media Influencer

A successful social media influencer almost always understands how to create and effectively market a brand. If you think you’re up to the challenge, this can make a lucrative and exciting startup idea. Social media influencers with between 10,000 and 25,000 followers make $100-$250 per post , on average. 

Influencers earn money through brand deals. Because every industry has influencers, you’re more likely to generate a large viewership and build a strong brand if you focus on a specific industry or niche for which you have a passion. In addition, you’ll need to feel comfortable with public speaking and connecting with your audience in order to attract brands that want to work with you.

12. Mobile Coffee Cart

Many students work in coffee shops and cafes while pursuing their education. A mobile coffee cart offers a flexible schedule and the opportunity to network within your community. It also provides a relatively low-cost alternative to opening a brick-and-mortar cafe with many mobile coffee carts costing between $2,000-$5,000 to start. 

Customers typically hire mobile coffee carts to work events like corporate retreats, school events, and even weddings. Make your business stand out by offering a customizable drink menu that can complement customers’ event themes.

Feeling inspired? Learn how to launch your own company with our guide on how to start a startup .

13. YouTube Channel

Launching a YouTube channel is next up on our list of startup business ideas for students. YouTube has billions of subscribers worldwide, which means the platform offers a great opportunity for new channels and video content. Starting your own video channel can represent another form of blogging (called “vlogging”) or provide a space for you to teach a skill or share a hobby. If you have a passion for ceramics, for example, you could start an entire channel about your process from clay to kiln.

Social media platforms focus on making connections, and YouTube is no exception. Every industry or hobby has the potential to connect with thousands of YouTube subscribers, which you could parlay into a lucrative business venture. Especially considering the average YouTuber in the US makes $33 per hour on average. 

14. Review Website

Like most people, you probably search online for reviews before you spend your money at an unfamiliar business. Review websites hold businesses accountable by giving people insights about them so potential customers can make an informed decision.

You can easily start and manage this kind of website with a minimal budget, making it perfect for student entrepreneurs. In order to run a successful review website, you’ll need to gain credibility with customers and differentiate your site from larger review sites like Yelp.

15. Social Media Platform

Many social media users seek new platforms to explore so they can connect with others. Starting your own social media platform can provide a space to foster a sense of community as well as a potentially lucrative business venture. Moreover, it offers a flexible schedule — especially during the initial stages of operating your site.

To entice users to join your social media platform, focus on developing ideas that’ll make your site feel distinct from other platforms. For example, you could opt to cater to a specific demographic like gamers or musicians.

16. Livestreaming

If you already spend a lot of time playing video games, why not make it a business venture? Livestreaming essentially involves broadcasting live footage of your game as you play, using a platform like Twitch or Smashcast. Once you obtain the minimum number of followers (e.g., 500 on TWITCH), you can become a partner of the livestreaming site and begin to make money based on the traffic your streams generate.

17. Graphic Design

Many businesses and organizations need graphic designers to create visual branding for use on everything from signage to marketing materials. Because graphic design is a fairly broad industry, having a multifaceted skill set can prove extremely beneficial. For example, proficiency in logo design as well as typography or web design can help you book more clients and build your portfolio.

18. Dropshipping

If you like the idea of an ecommerce startup but don’t have the room to store items to sell, dropshipping could be the perfect solution. Dropshipping startups simply take customer’s orders online, but instead of filling orders themselves, they are sent to a third-party retailer for fulfillment. Essentially, your startup consists of customer experience management, marketing, and curating items for your dropshipping business. On average, dropshippers make $3,414 per month , according to ZipRecruiter. 

19. Affiliate Marketing

Affiliate marketing is a popular side hustle , but it can be a profitable business idea if you do it right. Through affiliate marketing, you will earn a commission on sales you drive for brands you partner with. What makes this idea particularly good for college students is that there is a relatively low barrier to entry. Be sure to pick products you're already known for, associated with, and to which you have market access. 

20. Website Development

Building websites can be a great way to make money as a student, particularly if you're studying something related. Almost everyone, from businesses to individual entrepreneurs, needs a website, and if you do a great job on the first few projects, you'll start getting business through word of mouth. This is another space with a pretty low barrier to entry as there are many open source tools available for developers.

21. Virtual Assistant

You don’t have to be in an office to help businesses and fellow entrepreneurs get organized. A virtual assistant startup is a great business idea for organized, task-oriented individuals. If this sounds like you, it is easy to get started by utilizing sites that can help you find work you’re interested in. Get a competitive edge by diversifying your skill set to make yourself eligible for a litany of job opportunities. Plus, this flexible position brings in $24 per hour on average in the US, according to ZipRecruiter.

22. Web Design

Web designers focus predominantly on the user experience aspect of web pages. If your field of study relates to design (or even if this is just a passion for you), a web design startup might be your best bet for a student business. To really hook the clients, pair up with a friend in the development space and offer your services as a package.

23. Handcrafted Products

Handmade, artisanal goods never go out of style. Plus, the market for handmade goods is expected to see moderate growth from 2023 to 2030 at a CAGR of 4.7% . Selling handcrafted products offers you the flexibility of selling your goods online, in established retailers, or at local markets. The first step involves determining the product(s) you’ll make. This could include food products, pet toys, wooden furniture, or many other items. To successfully sell handcrafted products, remember to focus on product quality and cater to the right niche market.

24. Cleaning Services

Next on our list of the best business ideas for students is cleaning services. You can start a successful cleaning startup in several ways. For example, you could start a house-cleaning business, an office-cleaning business, or a graffiti-cleaning business, among others. 

This type of startup has low initial costs and flexible hours. You can schedule as many clients as you can manage based on your availability. Overhead costs for cleaning services include marketing materials, cleaning supplies, and vehicle expenses, which means it'll cost very little to launch your cleaning startup. Notably, in the US, cleaning business owners make $127,973 per year on average , making this a lucrative business for students. 

25. Moving Company

If you ask people if they enjoy moving, most will answer with a firm “no.” That can make a moving company startup a potentially lucrative business idea. Not to mention, the industry has grown by 11.4% in 2022, meaning the demand for moving companies is increasing. You’ll need to hire a team and purchase a vehicle large enough to move furniture so this type of business has higher startup costs than other business ideas. But, that initial investment can pay off once you start booking jobs and generating positive reviews.

26. Planner and Journal Business

The right planner or journal can help even the most disorganized people manage their time more effectively. Journals also can serve multiple purposes, making them a valuable tool for many. Starting a planner and journal business can help fulfill the demand for these products while offering you a potentially lucrative business venture.

Planner and journal businesses can sell their products online or in established retailers like bookstores and novelty shops. To make your products stand out, consider giving them distinctive features like including time-management tips inside your planners or manufacturing your journals from recycled materials.

27. Social Media Marketing

If you're already spending a lot of time on social media platforms and you have a good understanding of the marketing end, why not turn that into a startup? Anyone with a product or service, especially local businesses, to sell today needs to be on social media, and many business people do not have the skills or the time to pull it off well. The multiple free scheduling and design tools available today also make this a pretty low-cost industry to enter.

28. Website Flipping 

Another website-based startup you can try is website flipping. People often allow their websites to go dormant either because they've closed their business or just aren't interested anymore. This is an opportunity for you to purchase this website at a relatively low cost, optimize it, increase the traffic, and flip it at an excellent profit when it is worth far more than it was.  

29. Motivational Apps

Mobile apps are really popular, and if they make you feel good and improve your life, all the better. Apps geared toward motivation do very well in most app stores, and they're relatively simple to build and maintain. You will need to come up with an innovative idea, though, but thankfully, there are many spaces to work within — meditation, mindfulness, inspiration, and productivity, to name a few. If you plan to develop an app of your own, you can also take advantage of university-led incubators or startup accelerators such as Techstars Mobility or Plug and Play Tech Center. 

30. Organization Service

Few people naturally possess strong organizational skills. If you’re one of those few, an organization service may represent the perfect startup idea for you. Professional organizing services not only help customers tidy up cluttered spaces, but also help them develop the organizational skills they need to maintain order going forward. One of the benefits of starting this type of business is you can operate it either in person by visiting customers’ homes and offices or virtually by conducting video consultations.

31. Errand-Running Service

Busy professionals, small businesses, and seniors typically need help running errands they can’t get to themselves. This could involve going to the post office, picking up dry cleaning, or taking a pet to a vet appointment.

To get started, you just need a vehicle, a phone, and some spare time. You can operate your errand-running business from home and market your services on bulletin boards at community centers, senior centers, or anywhere you can post a flier with your information. While this business idea isn’t the most lucrative, on average, errand runners make $15 per hour . If you can manage a fleet of errand runners, the earnings can add up. 

32. Language Learning Startup

If you’ve learned a foreign language, you know it’s difficult, especially for adults. However, knowing a second language is not only a fun pastime, but it opens up job opportunities and helps people connect with other communities. A language learning startup can be any product or service that helps people learn a new language, such as an app, instructional website, or written guides.

To make your startup stand out, focus on making learning a new language fun for users so that they want to reach for your product or resources again and again. If you opt for a tech-related language learning model, consider utilizing an edtech incubator to help develop your idea such as Berkeley SkyDeck, FasterCapital, or ASU Venture Devils. 

33. Virtual Event Planning

With businesses and organizations grappling with social distancing requirements in the last few years, the virtual events space has exploded, and hosting events online has actually become a game-changer for many businesses. As a result, a new critical skill has emerged: the need to plan these events. If you have great digital skills and you're pretty good at organizing people, look into virtual event planning as a startup. Again, there are many open-source tools available that make breaking into this space relatively cheap.

34. Clean Beauty Products

Green or “clean” beauty products are increasing in popularity across the US as we learn more and more about the harmful effects of some ingredients in traditional beauty products. In fact, the global clean beauty market is currently valued at $8.3 billion in 2023 and is expected to reach $15.3 billion by 2028 . A green beauty product startup provides a better alternative, whether it’s clean skincare or cosmetics — the key is to create a product that is as effective as traditional products without the same damaging ingredients.

35. Software Startup

A software development startup is responsible for creating, distributing, and maintaining the programs that businesses use every day. This industry is experiencing exciting growth with annual revenue of $238 billion per year and an annual growth rate of 3.9% , which means this startup idea holds a tremendous amount of opportunity for entrepreneurs.

36. Snack Company

Do you have a go-to homemade snack that you know other people would love as well? If so, take your tasty treats to the next level by starting a snack company . Consumers are always looking for delicious new snack options with special ingredients or a twist on a classic snack. Growing your audience can be done by going to farmers' markets or local events and letting people try your delicious new snack!

37. Robotics Startup

It's not uncommon for robotics startups to be founded by students or recent graduates, especially if they are studying in the field at one of the more prestigious colleges with well-backed programs and grants for research. College can be an amazing place to discover new technology and brainstorm with fellow students, but you also want to ensure that you understand the industry you're trying to get into before you get too far ahead of yourself. 

With that said, definitely use the resources at your disposal if you're in a great robotics program and see where it can take you and your startup. Or, consider joining an incubator or accelerator such as AlleyCorp, MARL 5G Accelerator, or Buildit Accelerator to help develop your startup. 

38. Fintech

If you have a good understanding of both the financial and technology spaces, you may want to consider a fintech startup as your niche. Historically, student fintech startups that have focused predominantly on student financial issues have done really well. It's vital to understand your market, after all. When you start to delve into the world of finance, though, you'll need to ensure that you are complying with any state laws that govern the industry. After you've ticked that box, your fintech startup will be ready to go. For a startup idea like this, you may want to consider seed stage venture capital firms such as Precursor Ventures that have a history of deploying capital into promising fintech companies. 

39. Marketplace Website

Become the platform your community uses to sell and exchange goods and services by creating a marketplace website startup. Elevate the startup idea by prioritizing user experience and safety protocols. The key to a successful marketplace website is to create a positive experience for users that makes buying and selling items seamless and safe.

40. Sustainable Clothing Line

Fashion is one of the most wasteful industries on the planet. If you’re thinking about starting a clothing line, consider making it a sustainable one! Plus, the demand for these businesses is growing and is projected to continue that trajectory, forecasted to grow from $7.8 billion in 2023 to $33.05 in 2030 . A sustainable clothing line can make an impact by creating thoughtful garments that are long-lasting and ethically made out of sustainable materials such as linen or hemp.

41. Virtual Meeting Platform

With the virtual events space growing so considerably, the need for virtual meeting services has increased proportionately. This might mean anything from scheduling software for end-to-end management or perhaps even add-on apps that assist large companies with the management of various meetings simultaneously. There are several open-source tools available to help you break into this space.

42. Beverage Startup

If you have a great drink recipe or an idea for a special ingredient or function that will entice customers, start a beverage company ! A competitive edge in this industry is well-designed packaging that is catered to a target demographic and, of course, a delicious beverage inside. If you’re more of a connoisseur of beverages, a beverage distribution company is another lucrative startup idea that can be focused on a specific type of beverage such as beer, soda, or wine. Keep in mind that if you start a beverage company, you may benefit from a founder community such as Foodbevy to connect with other entrepreneurs in the space and grow together. 

43. SEO Services

Search engine optimization ( SEO ) is an essential tool for online marketing. However, to achieve a successful SEO service, you need to dedicate time and effort to creating content and staying on top of changes in search trends. Starting an SEO services startup offers customers an opportunity to cash in on this powerful internet marketing tool without spending too much of their own. To create a successful SEO services startup, you will need a deep understanding of SEO tactics and the software to do effective research. 

Looking for more inspiration? Check out our list of the top startups to watch in 2024 !

44. Online Courses

Online courses are a great way to use your existing knowledge to help college students, professionals, or anyone looking to expand their skill set in a niche market. This startup idea, on average, can bring in roughly $82,500 per year , according to ZipRecruiter. To create an online course, you will likely want to join an online course platform such as Udemy or Skillshare and utilize digital marketing strategies to get the word out about your course. However, a great online course can be one of the less laborious but still profitable business ideas for students.

45. Translation Services

If you speak more than one language, offering translation services can be a great way to leverage your skills to start your own business. A translation services business is often responsible for translating various documents while maintaining client confidentiality. This can be done to either provide grammatical and spelling help or to ensure the content of the translation matches the original document.

46. Become a Reseller

With the rise of apps such as Poshmark, Vinted, and Depop, reselling clothing, shoes, and even home goods has become a popular side hustle for students. While some sellers opt to resell items from their own closets, others choose to upcycle garments or scour local thrift stores for deals on items. This idea involves keeping an eye on trends as well as offering items seasonally to ensure you are selling an item when demand is at its peak. 

How to Choose a Business Idea

Starting your own business as a student can mean additional cash and valuable experience. However, choosing a profitable business idea can be challenging, here's a few tips to find the right business idea for you.

Research Time Dedication

Whether you're in high school or college, school is your number one priority. Therefore, you need to seek business ideas that will be doable with your current school load. Many online business ideas for students provide time flexibility and allow you to work on your entrepreneurial goals during spare moments.

Pull From Your Skill Set

What are you already well versed in? Pulling from your skill set allows you to build a strong foundation early on and capitalize on your existing knowledge. This could mean launching a tutoring business if you're highly educated in one subject or doing freelance work doing strategy for other local businesses getting started on social media platforms.

Follow Your Passion

Above all, when you're starting your own business you should choose business ideas that you're excited and passionate about. If you are passionate about your business idea, there is a higher chance you will dedicate the time and effort necessary to make it a profitable, sustainable startup. 

Explore More Startup Ideas

  • Online Startup Ideas
  • Startup Ideas for Social Entrepreneurs
  • Sustainable Startup Ideas
  • Startup Ideas for Education Entrepreneurs
  • Startup Ideas for Teens
  • Startup Ideas for Animal Lovers
  • Tech Startup Ideas
  • Startup Ideas for Food Lovers
  • Side Hustle Startup Ideas
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Business Idea Insight

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17 Business Ideas for College Students for 2022

17 Business Ideas for College Students for 2022

Startup and business ideas for college students.

Starting a business in college can be a great way to make a living and pay for your way through school, if you do it right. Or, if you’re inspired by other great entrepreneurs who met their co-founders and launched the next biggest fortune 500 company, then starting a business in University may be your calling.

The great thing about business ideas for college students is that campuses can be the perfect place to validate a product or service offering too.

We are going to go over 17 business ideas. There is also both a range of small and large scale business ideas.

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1. Voice-enhancement app

The voice-enhancement app would be a fun and cool app that people could download and use to enhance their voices for voice messaging. It would utilize their already installed messaging app, such as iMessage, and allow people to enhance their voices in cool and interesting ways, clip their audio files, and other fun features. They say audio is the next big thing as more and more people use it to type out texts, send regular voice messages, and use voice devices like the Amazon Alexa.

One co-founder would need to have a strong background in coding and software development, but this could easily be developed and launched from a college dorm room. If you wanted to take a different route, this could also be possibly created into an app that people could use. This idea would be worth validating if you want to try and create the next big social business idea!

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2. Dorm cleaning service

Some people in college and university really miss having their parents or home maids clean their rooms. Now that they are at university, they may not want to clean their dorms by themselves. Leaving the perfect opportunity for you to charge them a fee to clean up the room.

It would be easy to do as you can simply market the business by going door to door in dorm buildings. Startup costs would also be very low since it costs could consist of cleaning supplies and a business license. After a while, and if you have a consistent clientele base, you could look into hiring other students to do the cleaning for you. The great thing about this idea is that it could be started from almost any college or university, and has the opportunity for expansion.

3. On-campus delivery service

There are many delivery services established that will delivery goods, packages, and food around cities, however, there are no or very few services that will deliver goods across campus. A professor may need a suit from the school dry cleaner delivered to the lecture hall. Or a group of students may need a bunch of food delivered to their dorms from the cafeteria. Saving them time so they can study. This would also be another business idea for college students that would be low-cost to start . You’d only need a bike, a strong bag for transporting things, and potentially a GPS if it was a large campus. This business idea could easily be expanded across other schools if you wanted to grow this idea beyond your own college.

4. Add-on online courses for college classes

If you have a strong interest and specialty in a set of college courses, you could create an online and easy to follow set of video courses that others could watch and learn from. Sometimes students need to hear the course information in different ways than the professor presents it, to fully understand the material.

Be careful though that you don’t copy the courses you just took, otherwise you could end up in legal trouble with the college. Your courses would have to have a different spin on how the material is taught. They could pay a simple fee for each course or a package deal if there were multiple courses. A background in video editing and course creation would come in very handy.

“Our extremely conservative estimate for the global tutoring industry is that it’s worth $100 billion (annually),” said Julian Dierkes, a professor with the Institute of Asian Research at the University of British Columbia (Source).

5. language transcription service.

If you are at a college or university abroad in a different country where they speak different languages, and you know both your home language and the native language in that country, you can start a transcription service.

By setting up a website where other people or companies can upload documents in one language, you could have an online portal of work that you can do in your dorm. When they upload it to your website, you could work on it, transcribe the document to their needs, and then send it back to them over your portal and a fee would be taken. This would be a great way to set it up so you don’t spend your precious time dealing with mail and hardcopy documents.

Again, this idea can grow into a large company if you hired other students to expand your workforce.

6. Research paper writing company

If you love to write and have a strength in writing research papers, this business idea for college could be perfect for you. Similar to the idea above, you could setup a website where other students from different universities around the state or country could send in their research paper requests, along with deposits for the work.

Then you could write the paper from the comfort of your dorm room and charge a fee for the end work. Many of these students will pay big money for a great finished product as it means they get a good grade when they really needed it.

However, one thing to watch out for is that some colleges and universities have policies about helping students in this manner. This is another idea that could grow with the help of other students.

7. Furniture Lending Service

Many college and university students move to their dorms with furniture specifically designed for their new room. But after a year they often end up throwing it out or selling it for pennies on the dollar as it usually does not accommodate other places well, and students don’t have time to sell the furniture. This means the students or their parents have wasted a lot of money on custom furniture of their dorm.

This college business idea would help stop that by allowing students to rent their dorm furniture. By working with local furniture shops around each campus, you can design furniture for each room and then charge a monthly or yearly fee to students. You could advertise to them online through Facebook or Instagram or Google to get them to know about your service before they come to the school.

Planned-Back-to-College-Spending-USA

8. Virtual assistant – professor niche

The virtual assistant is a great business model for college students as you can operate this business from your dorm room or house. As a virtual assistant, you would help other businesses and professionals with their online needs. This may be converting datasets in excel, transcribing audio, or simple data entry.

However, due to the current market competition for general virtual assistants, you could change your offerings to fit professors and college teachers. You could provide marking services, presentation preparation and development, and other tasks a professor would need done.

9. University/ College entrance consultant

As a new college or university student, you may now be qualified to help others get accepted into the schools you got accepted to when you were in high school. If you applied to several schools and got into them all, this will broaden your credibility.

For this business idea, you could set up a consulting service for wealthy families to coach their teen through the process of applying and getting accepted to their school of choice. A deposit for the work done, and a fee for the acceptance could be a good way to setup the payment systems. This could also be done online if you have the email packages and a great video calling system.

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10. Senior companion service

There is no doubt that the 65+ community is growing around the globe. In some areas of the world, that group is poised to be the fastest growing demographic in the area! Meaning they will have a huge impact on business. If you are attending school in a place with a high senior’s population, this could be a great fit for you.

By advertising to the local communities about your service, you could charge a monthly fee to go and hangout with a single or group of seniors for the afternoon or evening. Possibly running chores for them in case they can’t or their family couldn’t anymore. This service would also have great potential to expand, as you can hire other students to take various shifts, and it would be a great way for them to meet others in the community while getting paid.

11. Textbook exchange service

The textbook exchange service is a classic college business idea that is hard to start and grow, but if done right, can have major rewards. This service would involve setting up an app or website where people from a certain school could upload their used textbooks for others to be able to buy or rent them.

Where this idea usually fails is that at the launch due to low stocks of the needed textbooks, and then the textbook buying season buys and the company runs out of money to sustain until the next semester.

If you are able to set up this website or exchange in advance with a great stock of textbooks, this would increase your chances of success. Similarly, if you chatted with the professors and teachers to confirm older versions of the textbook could be used for class, it would give students confidence that they can get the used book and still succeed.

This would be a great business to run as most of the work would be needed before the new semester, before any large assignments in class.

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12. Notes Digitization service

If you can type fast, you could offer a note digitization service to other students, teachers, or university staff. This service could be charged on a per-word basis for you to type up handwritten notes into word documents, excel sheets, or even powerpoints.

If you like dealing with people in person and don’t want to run a business that is completely based online, this may be a great service for you to run. There would be a human interaction component, as you would always need to pick up the notes since they are a hard copy.

13. Dorm room greens service

I’m talking greens.

Many students want to have plants in their dorm, but may fail to keep them healthy, or simply throw them out after. Instead, you could offer a service where you can deliver and water the plants for them. Every few weeks or months, the plants could be switched out to a different plant at the student’s preference. You could also see if you could get help from the school to fund this since, as it would be costlier to startup with all the costs of plants, containers, soil, etc. Payments could be set up on a one-time or monthly subscription.

14. Campus electric scooter rentals

Campus committing doesn’t have to be boring and with this service, it won’t. The campus electric scooter rental would have 5-10 electric and push scooter racks located at various strategic points on campus. Students could then rent them for a per minute or single-use fee to get to their classes.

This is another larger scale business idea as the scooters would an expensive initial investment, but it has the potential to grow as you can expand to large cities with huge campuses.

15. Care-package subscription service

Many new university and college students miss home when they first move to school. And their parents miss taking care of them! This service would help solve that problem as parents could buy their kids care packages that could be delivered at certain times of the year. That way, the students don’t get as home-sick and they also get a great and healthy packed box of goods.

This business could partner with local food chains and suppliers as it would help them get their name out as well, so supplies could be cheaper or even free. Secondly, the willingness to pay by many families may be quite high, so the price point could be higher than most other subscription box services.

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16. New grad employment consulting service

Graduating from college or university can be very intimidating. Especially for those whos programs didn’t prepare them to get a job when they left their studies. This is a nightmare reality that many new grads face, and many of them end up getting a job completely unrelated to their studies just to pay the bills.

This is another college business idea that could be potentially funded by the university, as it gives the institution a good reputation of helping their students and their alumni landing job opportunities. To start this, you could put together a resume and cover letter training packages, as well as mock interviews and other classes related to getting the job in the field they want. A single class-fee could be charged here.

Although the employment rates have returned to their 2007 average, there are millions of graduates every year, so 2% to 4% of 10 million is a healthy market size of around 300,000 people that could use your help. This idea could also be adjusted for high school students that need a job, as that market is larger and would be a good place to expand.

Unemployment-Rate-for-College-Students-and-High-School-Students

17. The ethical phone company

The large phone producers like Apple, Samsung, and Google continue to push the boundaries of what is acceptable for a company to do to its consumers. From purposefully draining and gaming the batteries phone life around the launch time of new phones, and the unethical pricing you’ll pay to get your device repaired, it is time someone start an ethical phone company.

This company would involve creating a phone that is not $1,000, but instead around $300-$500, with parts that can be interchanged and replaced as needed. Additionally, parts wouldn’t be made for the purpose to break in 6 months either. This phone company would be ethical, and that could appeal to a very large mass market across the world.

It would also be a great business idea to start in college because you may have access to students in other programs like computer science and engineering so they could help you make this a reality.

If you liked these college business ideas, be sure to subscribe below so you can accelerate your entrepreneurial journey to the fullest.

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university students business plan

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Business Plan Development Guide

(6 reviews)

university students business plan

Lee Swanson, University of Saskatchewan

Copyright Year: 2017

Publisher: OPENPRESS.USASK.CA

Language: English

Formats Available

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Reviewed by Kevin Heupel, Affiliate Faculty, Metropolitan State University of Denver on 3/4/20

The text does a good job of providing a general outline about writing and developing a written business plan. All of the important steps and components are included. However, the text is light on details, examples, and rationale for each element... read more

Comprehensiveness rating: 3 see less

The text does a good job of providing a general outline about writing and developing a written business plan. All of the important steps and components are included. However, the text is light on details, examples, and rationale for each element of the business plan. Some examples from actual business plans would be helpful.

Content Accuracy rating: 4

For the most part, the content is accurate. The content covers all important aspects of drafting a business plan. I thought the industry analysis could use more information about collecting primary and secondary sources; instead, this information was referenced in the marketing plan section.

Relevance/Longevity rating: 5

Most of the content relies on cites as far back as 2006; however, when it comes to developing and writing a business plan nothing has changed. Thus, the content is current and there is no concern about it becoming obsolete in the near future.

Clarity rating: 4

The text is clear. There are no difficult terms used and the writing is simple. The text uses a lot of bullet points though, which gets tedious to read for a few pages.

Consistency rating: 5

The text does a good job of maintaining consistency in terms of framework and terminology. The text is organized where it's easy to find the information you want in a quick manner.

Modularity rating: 3

The text has a lot of bullet points and the paragraphs are dense. However, the use of subheading is excellent.

Organization/Structure/Flow rating: 5

The book is organized as if you're writing a business plan from start to finish, which is helpful as a practical guide.

Interface rating: 5

There are no navigation problems, distortion of images/charts, or any other display features that may distract or confuse the reader.

Grammatical Errors rating: 5

The text is free of grammatical errors. The sentence structure is simple with many bullet points, which helps to avoid any grammatical issues.

Cultural Relevance rating: 5

This book was written by a Canadian professor and provides references to Canadian sources. However, the information in this text can be used for U.S. schools.

This book is very short and provides a good, general overview about the process of creating and writing a business plan. It won't help a reader if he/she is confused about a certain part of the business plan. The reader will have to find another source, such as "Preparing Effective Business Plans" by Bruce Barringer, Ph.D. The book provides links to good resources and a finished business plan that the reader can reference. I would recommend the book for undergraduate courses.

university students business plan

Reviewed by Kenneth Lacho, Professor of Management, The University of New Orleans on 6/19/18

1. Text is relevant to Canada. Not the United States 2. Needs to cover resources available to entrepreneur, e.g., federal government agencies, trade associations, chambers of commerce, economic development agencies. 3. Discuss local economy or... read more

1. Text is relevant to Canada. Not the United States 2. Needs to cover resources available to entrepreneur, e.g., federal government agencies, trade associations, chambers of commerce, economic development agencies. 3. Discuss local economy or economic area relevant to this proposed business. 4. Business model ok as a guide. 5. Suggested mission statement to cover: product/business, target customer, geographical area covered. 6. Need detailed promotion plan, e.g., personal selling, advertising, sales promotion, networking publicity, and social media. 7. How do you find the target market? 8. Chapter 6 too much detail on debt and equity financing. 9. Discuss how to find sources of financing, e.g., angels. 10. Expand coverage of bootstring, crowdfunding. 11. Chapter 4 – good checklist. 12. Chapter 3 - overlaps. 13. Chapter 7 – 3 pages of executive summary – double or single spaced typing. Number all tables, graphs. 14. Some references out-of-date, mostly academic. Bring in trade magazines such as Entrepreneur.

Content Accuracy rating: 5

In my opinion, the content is accurate and error free.

Relevance/Longevity rating: 4

The material is relevant to writing a business plan. I wonder if the Porter, SWOT VRIO, etc. material is too high level for students who may not be seniors or have non-business degrees (e.g., liberal arts). Porter has been around for a while and does have longevity. The author has to be more alert to changes in promotion, e.g., social media and sources of financing, e.g., crowdfunding.

Clarity rating: 3

As noted in No. 9, the tone of the writing is too academic, thus making the material difficult to understand. Paragraphs are too long. Need to define: Porter, TOWS Matrix, VRIO, PESTEL. A student less from a senior or a non-business major would not be familiar with these terms.

Consistency rating: 4

The text is internally consistent. The model approach helps keep the process consistent.

Modularity rating: 4

The process of developing a business plan is divided into blocks which are parts of the business plan. Paragraphs tend to be too long in some spots.

Organization/Structure/Flow rating: 4

The topics are presented in a logical step-wise flow. The language style is too academic in parts, paragraphs too long. Leaves out the citations. Provides excellent check lists.

There are no display features which confuse the reader.

Grammatical Errors rating: 4

The text has no grammatical errors. On the other hand, I found the writing to be too academic in nature. Some paragraphs are too long. The material is more like an academic conference paper or journal submission. Academic citations references are not needed. The material is not exciting to read.

The text is culturally neutral. There are no examples which are inclusive of a variety of races, ethnicities, and backgrounds.

This book best for a graduate class.

Reviewed by Louis Bruneau, Part Time Faculty, Portland Community College on 6/19/18

The text provides appropriate discussion and illustration of all major concepts and useful references to source and resource materials. read more

Comprehensiveness rating: 5 see less

The text provides appropriate discussion and illustration of all major concepts and useful references to source and resource materials.

Contents of the book were accurate, although it could have benefited from editing/proofreading; there was no evidence of bias. As to editing/proofreading, a couple of examples: A. “Figure 1 – Business Plan… “ is shown at the top of the page following the diagram vs. the bottom of the page the diagram is on. (There are other problems with what is placed on each page.) B. First paragraph under heading “Essential Initial Research” there is reference to pages 21 to 30 though page numbering is missing from the book. (Page numbers are used in the Table of Contents.)

The book is current in that business planning has been stable for sometime. The references and resources will age in time, but are limited and look easy to update.

Clarity rating: 5

The book is written in a straightforward way, technical terms that needed explanations got them, jargon was avoided and generally it was an easy read.

The text is internally consistent in terms of terminology and framework.

Modularity rating: 5

The book lends itself to a multi-week course. A chapter could be presented and students could work on that stage of Plan development. It could also be pre-meeting reading for a workshop presentation. Reorganizing the book would be inappropriate.

The topics in the text are presented in a logical, clear fashion.

Generally, the book is free of interface problems. The financial tables in the Sample Plan were turned 90° to maintain legibility. One potential problem was with Figure 6 – Business Model Canvas. The print within the cells was too small to read; the author mitigated the problem by presenting the information, following Figure 6, in the type font of the text.

I found no grammatical errors.

The text is not culturally insensitive or offensive in any way.

I require a business plan in a course I teach; for most of the students the assignment is a course project that they do not intend to pursue in real life. I shared the book with five students that intended to develop an actual start-up business; three of them found it helpful while the other two decided not to do that much work on their plans. If I were planning a start-up, I would use/follow the book.

Reviewed by Todd Johnson, Faculty of Business, North Hennepin Community College on 5/21/18

The text is a thorough overview of all elements of a business plan. read more

Comprehensiveness rating: 4 see less

The text is a thorough overview of all elements of a business plan.

The content is accurate and seems to lack bias.

Content seems relevant and useful . It does not help an entrepreneur generate ideas, and is very light on crowdfunding and other novel funding source content. It is more traditional. This can be easily updated in future versions, however. "Social Media" appears once in the book, as does "Crowd Funding".

The book is comprehensive, but perhaps not written in the most lucid, accessible prose. I am not sure any college student could pick this up and just read and learn. It would be best used as a "teach along guide" for students to process with an instructor.

The text seems consistent. The author does a nice job of consistently staying on task and using bullets and brevity.

Here I am not so certain. The table of contents is not a good guide for this book. It does make the book look nicely laid out, but there is a lot of complexity within these sections. I read it uncertain that it was well organized. Yes there are many good bits of information, however it is not as if I could spend time on one swathe of text at a time. I would need to go back and forth throughout the text.

Organization/Structure/Flow rating: 2

Similar to the above. I did not like the flow and organization of this. An editor would help things be in a more logical order.

Interface rating: 2

The interface is just OK. It is not an attractice interface, as it presents text in a very dense manner. The images and charts are hard to follow.

I did not find any grammatical errors.

Cultural Relevance rating: 4

I a not certain of the origins of Saskatchewan, but I do feel this is a different read. It is more formal and dense than it has to be. This would be a difficult read for my students. I do not feel it is insensitive in any way, or offensive in any way.

I would not adopt this book if given the chance. It is too dense, and not organized very well, even though the information is very good. The density and lack of modularity are barriers to understanding what is obviously very good information.

Reviewed by Mariana Mitova, Lecturer, Bowling Green State University on 2/1/18

Though this textbook has a prescriptive nature, it is quite comprehensive. The author strikes a good balance between presenting concepts in a concise way and providing enough information to explain them. Many every-day examples and live links to... read more

Though this textbook has a prescriptive nature, it is quite comprehensive. The author strikes a good balance between presenting concepts in a concise way and providing enough information to explain them. Many every-day examples and live links to other resources add to the completeness of the textbook.

Content seems accurate.

Since the content is somewhat conceptual, the text will not become obsolete quickly. In addition, the author seems to be updating and editing content often hence the relevance to current developments is on target.

The text is very clear, written in clear and straight-to-the point language.

The organization of content is consistent throughout the entire text.

The textbook is organized by chapters, beginning with overview of the model used and followed by chapters for each concept within the model. Nicely done.

The flow is clear, logical and easy to follow.

Overall, images, links, and text are well organized. Some headlines were misaligned but still easy to follow.

No concerns for grammar.

No concerns for cultural irrelevance.

Reviewed by Darlene Weibye, Cosmetology Instructor, Minnesota State Community and Technical College on 2/1/18

The text is comprehensive and covers the information needed to develop a business plan. The book provides all the means necessary in business planning. read more

The text is comprehensive and covers the information needed to develop a business plan. The book provides all the means necessary in business planning.

The text was accurate, and error-free. I did not find the book to be biased.

The content is up-to-date. I am reviewing the book in 2017, the same year the book was published.

The content was very clear. A business plan sample included operation timelines, start up costs, and all relevant material in starting a business.

The book is very consistent and is well organized.

The book has a table of contents and is broken down into specific chapters. The chapters are not divided into sub topics. I do not feel it is necessary for sub topics because the chapters are brief and to the point.

There is a great flow from chapter to chapter. One topic clearly leads into the next without repeating.

The table of contents has direct links to each chapter. The appearance of the chapters are easy to read and the charts are very beneficial.

Does not appear to have any grammatical errors.

The text is not culturally insensitive or offensive.

I am incorporating some of the text into the salon business course. Very well written book.

Table of Contents

Introduction

  • Chapter 1 – Developing a Business Plan
  • Chapter 2 – Essential Initial Research
  • Chapter 3 – Business Models
  • Chapter 4 – Initial Business Plan Draft
  • Chapter 5 – Making the Business Plan Realistic
  • Chapter 6 – Making the Plan Appeal to Stakeholders and Desirable to the Entrepreneur
  • Chapter 7 – Finishing the Business Plan
  • Chapter 8 – Business Plan Pitches

References Appendix A – Business Plan Development Checklist and Project Planner Appendix B – Fashion Importers Inc. Business Plan Business Plan Excel Template

Ancillary Material

About the book.

This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.

About the Contributors

Dr. Lee Swanson is an Associate Professor of Management and Marketing at the Edwards School of Business at the University of Saskatchewan. His research focuses on entrepreneurship, social entrepreneurship, Aboriginal entrepreneurship, community capacity-building through entrepreneurship, and institutional-stakeholder engagement. Dr. Swanson’s current research is funded through a Social Sciences Humanities Research Council grant and focuses on social and economic capacity building in Northern Saskatchewan and Northern Scandinavia. He is also actively studying Aboriginal community partnerships with resource based companies, entrepreneurship centres at universities, community-based entrepreneurship, and entrepreneurial attitudes and intentions. He teaches upper-year and MBA entrepreneurship classes and conducts seminars on business planning and business development.

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Student business plan competitions

Top 20 Student Business-Plan Competitions

Say you have an awesome idea for a startup, something with real potential. There is, however, a pretty big problem: launching a business isn’t cheap, and as a student or recent graduate, it’s difficult to finance a business on your own. But, your idea is good. So what happens next? We’ve compiled a list of the top competitions aimed at current college undergraduates, graduate students, recent alumni, and high school students from all over the world to not only help you test your business model against what your peers are doing (and gain meaningful experience in the process), but also transform your idea into a reality.

1. High School Utah Entrepreneur Challenge

Hosted by the Lassonde Entrepreneur Institute at the University of Utah with sponsorship from Zions Bank, this competition is targeted at high schoolers with big ideas.

  • What you need : A business idea that includes the following: a problem, a proposed solution, a targeted audience/customer and a prototype.
  • Who can apply : Any Utah high-schooler aged 14-18. Teams are not required but can include up to 5 members.
  • Where: This year’s events are expected to be virtual due to the COVID-19 pandemic.
  • What you could win : Prizes vary in amount and type based on award received.
  • 2020-21 Deadline : Apply by Feb. 17, 2021.
  • Website : https://lassonde.utah.edu/hsuec/

2.  Blue Ocean High School Entrepreneurial Leaders

A global, virtual pitch competition for high school students aimed to provide feedback, advance ideas, and launch students’ futures.

  • What you need : A 3-5 minute pitch for a big idea.
  • Who can apply : Any student currently in high school.
  • Where: This is a virtual event conducted through video submissions.
  • What you could win : The grand prize winner receives $1,000, with other awards receiving up to $750. There are also opportunities for high schools to receive grant money, too.
  • 2020-21 Deadline : Apply by Feb. 19, 2021.
  • Website : https://blueoceancompetition.org/

3.  Get Seeded

Designed to help get ideas off the ground, this two-part milestone grant funding program seeks out students with measurable goals and helps fund the entrepreneurial process. This program is managed by the Lassonde Entrepreneur Institute at the University of Utah and sponsored by Chad and Kristen Anselmo and doxy.me.

  • What you need : A startup with short-term measurable milestones (prototyping, marketing, etc.) that can be achieved within 30-90 days.
  • Who can apply : Any college student in Utah.
  • Where: The University of Utah in Salt Lake City, Utah, though location is subject to change due to the COVID-19 pandemic.
  • What you could win : There are two grants opportunities: a microgrant of up to $500, and a Seed Grant for $501-1,500.
  • 2020-21 Deadline : Regular grant intervals. See website for details.
  • Website : https://lassonde.utah.edu/getseeded/

4. TechCrunch’s Startup Battlefield

A competition for early-stage startups to receive equity-free prize money, as well as general investors and media attention.

  • What you need : A mid-stage startup with clear ideas and product or service in the development stages.
  • Who can apply : Anyone with a startup idea is invited to participate.
  • Where: The first round of competition is regional, and is subject to change due to the ongoing COVID-19 pandemic.
  • What you could win : Global competition winners receive $100,000 in prize money.
  • 2020-21 Deadline : Application dates have not yet been updated, as they vary by region.
  • Website : https://techcrunch.com/

 5.  Hatch Pitch

Hosted with SXSW in Austin, Texas, until 2016, this is a competition focused on startups with information technology angles.

  • What you need : A company in which the founders retain some portion of ownership, as well as a product or service that launched sometime in the past 2 years (or within 6 months after the Hatch Pitch event.)
  • Who can apply : Anyone who meets the above criteria. There is no specific age limit or education requirement.
  • Where: Houston, Texas, though location is subject to change due to the COVID-19 pandemic.
  • What you could win : Winners can receive any amount of funding based on investors’ interest. All contestants receive active coaching and mentoring, as well as publicity for their concepts.
  • 2020-21 Deadline : Applications are received on a rolling basis.
  • Website : https://www.hatchpitch.com/apply-full-form

6. Rice University Business Plan Competition

A virtual three-day competition that accounts for pitches, feedback, and judge interaction, designed to give entrepreneurs real-world experience.

  • What you need : A business in the seed, startup, or early growth stages
  • Who can apply : Any full-time or part-time U.S. graduate students. Teams must have at least one graduate student and a faculty advisor, but only students can present.
  • Where: Rice University in Houston, Texas.
  • What you could win : The grand prize winner receives $125,000 in equity capital from a Houston investment group as well as $20,000 in cash and about $80,000 in services. This includes a year’s worth of office space.
  • 2020-21 Deadline : Apply by Feb. 2, 2021, for the April 5-9, 2021 competition.
  • Website : https://rbpc.rice.edu/

7. New Venture Championship, University of Oregon

This virtual competition attracts students who want to “create something extraordinary,” and can bridge the gap between a market need and a real solution.

  • What you need : A business majorly owned by students that has a faculty advisor, looking for seed capital.
  • Who can apply : Teams of 2-5 students who created, manage, and own their ventures and who are allocated at least 50% of the startup’s equity. At least one member of the team is required to be enrolled in a graduate program from any field.
  • Where : Portland, Oregon.
  • What you could win : Up to $50,000 in prize money is up for grabs. If you don’t make it to the top round, you can still compete in a lightning round for prize money during the finals.
  • 2020-21 Deadline : Applications are due by Feb. 14, 2021, to compete in the qualifying round (Feb. 15 – March 20).
  • Website : https://business.uoregon.edu/nvc/details

8. ClimateTech & Energy Prize @ MIT

A competition aimed at any student who wants to change the way we handle energy.

  • What you need : A business focused on one of four categories: Generating Energy, Delivering Energy, Improving Energy Usage or Energy for Developing Economies.
  • Who can apply : University teams from across the United States.
  • Where : Cambridge, Massachusetts.
  • What you could win : The top two teams in each category go on to compete for a $100,000 Grand Prize and other monetary prizes.
  • 2020-21 Deadlines : Applications due on Feb. 5, 2021.
  • Website : https://cep.mit.edu/intro

9. Baylor Business New Venture Competition

Hosted by Baylor University, this two-track competition is nationwide.

  • What you need : A business in one of two competition tracks: Internet and Consumer Technology and Non-Internet and Consumer Technology Companies. Internet and Consumer Technology companies must aim to impact one of the following industries: Internet Services, Internet Security, Info Tech, Software Cloud, Mobile Tech, Mobile Apps, Mobile Commerce, Web/e-Commerce, Social Commerce, Social Networking, Social Media, Social Gaming, Video Gaming.
  • Who can apply : Current students or recent alumni (within the last 15 months) in teams with 2-4 members.
  • Where : Baylor University in Waco, Texas.
  • What you could win: All prizes are in cash and range from a grand prize of $60,000 to $1,500 for second and third-round winners.
  • 2021-2022 Deadlines : Dates have not yet been updated for the following year. The 2021 competition can be streamed from Mar. 25-27, 2021.
  • Website : https://www.baylor.edu/business/newventurecompetition/

10. Innovation World Cup Series

This is a global competition split into categories where participants connect and compete in a convention setting.

  • What you need : A business that is involved in the internet of things or wearable technology in the fields of Home, City, Lifestyle, Industrial, Transportation, Healthcare, and Retail.
  • Who can apply : If you are 18 or older and in no way affiliated with Navispace, the host, you can apply.
  • Where : Munich, Germany.
  • What you could win: Prize pool of $500,000, with networking and exposure included
  • 2020-21 Deadlines : Applications are open now, and due by Sept. 22, 2021.
  • Website : https://www.innovationworldcup.com/13th-iot-wt-innovation-world-cup/

11.  Utah Entrepreneur Challenge

A business-model competition for all college students in Utah. This competition is hosted by the Lassonde Entrepreneur Institute at the University of Utah and sponsored by Zions Bank.

  • What you need : A business model of any type.
  • Who can apply : University students currently enrolled in Utah colleges.
  • Where : The University of Utah in Salt Lake City, Utah, though location is subject to change due to the COVID-19 pandemic.
  • What you could win : Grand prize is up to $40,000 in cash, with additional prizes, like Best Speed Pitch, ranging in dollar amounts
  • 2020-21 Deadlines : Applications close on Feb. 8, 2021.
  • Website : http://lassonde.utah.edu/uec/

12. Postcode Lottery Green Challenge

One of the largest sustainable entrepreneurship competitions, participants compete with international entrepreneurs for the best green business plan.

  • What you need : A business must have the potential to reduce greenhouse-gas emissions by a measurable amount, should be developed enough to execute should be realizable as a usable product or service within the next two years.
  • Who can apply : Anyone 18 years or older whose business is located in Germany, Great Britain, the Netherlands, Norway, or Sweden.
  • Where : The finals are hosted in Amsterdam, where you will present your idea to the jury (reasonable expenses covered for one person).
  • What you could win : Grand prize winner receives €500,000. Second place receives €200,000, and other finalists receive €100,000.
  • 2020-21 Deadlines : Dates have not yet been updated.
  • Website : http://www.greenchallenge.info/entry-criteria

13. University Startup World Cup

This competition is hosted and organized by a Danish non-profit, Venture Cup. Their mission is to establish connections among student entrepreneurs internationally, as well as teach and advise young people about the world of business.

  • What you need : Preferably, a business that fits into one of the following categories: Healthtech, Greentec, Fintech, Hightec & Robotics, or Information Communication technology. However, if your idea is cool enough, they’ll accept anything.
  • Who can apply: Only student startups may enter. Therefore, all teams must have at least one person who is a student, faculty member, or recent graduate (within the year they’re applying). However, if you’re looking for team members, Venture Cup can help connect you to people with similar ideas.
  • Where: The location is not certain due to the COVID-19 pandemic.
  • What you could win : Grand prize is $15,000.
  • Website : https://venturecup.dk/uswc/

14. Get in the Ring  

One-on-one, regional, and global face-off between startups that takes place in a literal ring.

  • What you need : A “high potential” startup that is 8 years or younger with an innovative and scalable business idea or model.
  • Who can apply : Anyone with a business fitting the above-described model.
  • Where : The beginning stages of the competition are regional, and vary based on your location. Finals are hosted in a different location internationally every year. Travel cost to finals is covered.
  • What you could win : GITR offers immense exposure for your business by placing you in a ring where you “battle” other entrepreneurs using your business pitch in front of investors and businesspeople. Grand prize winners receive a seat at the table with hand-picked advisors and investors, and title.
  • 2020-21 Deadlines : Dates vary by region.
  • Website : https://getinthering.co/gm2021/

15. U. Pitch

This national competition brings university students from all disciplines together to contend for the best 90-second pitch.

  • What you need: A company or idea to start a for-profit company with headquarters in the U.S.
  • Who can apply : Current university students or graduates within the last six months.
  • Where : 100% virtual.
  • What you could win : Up to $10,000 in prizes and cash.
  • 2020-21 Deadlines : Applications open in the fall of 2021. You can sign up to get notified here .
  • Website : https://futurefounders.com/startup/upitch/

16. Cartier Women’s Initiative Awards

This competition brings women from six regions of the world to showcase their ideas.

  • What you need : A for-profit startup with at least one year of revenue.
  • Who can apply : Only women may apply for this competition.
  • Where : Finalists attend awards week in Singapore, where the final round commences.
  • What you could win : Grand prize is $100,000. All runner ups receive $30,000.
  • 2020-21 Deadlines : Application deadlines have not yet been updated.
  • Website : https://application-form.cartierwomensinitiative.com/new-application

17. G-Startup Worldwide  

This is a global competition that supports young entrepreneurs in the early stages of a startup with funding and a network of investors.

  • What you need : A product that is making a positive impact, showing traction in the market, and is involved in AI, Mobile, IoT, Wearables, FinTech, Cyber Security, Smart Cars, AR/VR, Space, Robotics/Drones, Education, Enterprise, Health, AggTech, or Social and eCommerce.
  • Who can apply : Any startup meeting the previous requirement that is registered as a company.
  • Where : First rounds are regional. Finalists compete in Silicon Valley.
  • What you could win : Winners of regional competitions receive cash prizes, travel opportunities, and networking invites.
  • Website : http://g-startup.net/

18. Axel Springer Plug and Play

While competitive, this 100-day program is more of an accelerator than an out-right competition. They require 5% equity in exchange for participation.

  • What you need : A business model for digital entrepreneurship.
  • Who can apply : Anyone with an early-stage company and a Pitch-Deck.
  • Where : Location varies. Check the website below for more details.
  • What you could win : €50,000, valuable time to pitch in front of investors, and experience.
  • 2020-21 Deadlines : Deadlines vary based on location and stage of company.
  • Website : http://www.axelspringerplugandplay.com/#home-section

19. Citizen Entrepreneurship Competition

Inspired and promoted by the United Nations, this competition takes place through three stages of online submission and selection.

  • What you need : Innovative ideas and projects with a societal impact. Must involve one or more of the United Nations’ 17 Sustainable Development Goals .
  • Who can apply : Anyone aged 13-29 (or 30+ in the Adult Citizen Entrepreneurship category).
  • Where: Winners are invited to the Summit in Berlin in October of every year.
  • What you could win : Recognition at the Summit and the UN’s acknowledgement.
  • 2020-21 Deadlines : Applications open in Spring 2021.
  • Website : https://www.entrepreneurship-campus.org/about-the-competition/

20. CodeLaunch

Annual seed accelerator for people and groups with ideas for “apps” who are seeking seed funding. Entries are submitted online.

  • What you need : Any software ideas are taken, even just having an idea for an app is acceptable.
  • Who can apply : Anyone that fits the previous criteria.
  • Where : Finals are hosted in Texas, dates change every year and might be impacted by COVID-19.
  • What you could win : Applicants chosen to attend CodeLaunch pitch day compete in front of judges poised to invest. Overall winner receives custom software design, development, and/or website development, hosting services, and a partnership with Code Authority. Winners may also judge the following year’s competition.
  • Website : https://www.codelaunch.com/

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About the author: jacqueline mumford, 2 thoughts on “ top 20 student business-plan competitions ”.

Thanks Jacqueline for this comprehensive list. I wish I had this information 15 years ago. Had a great idea, pitched it to some venture firms and was turned down and saw the same idea skyrocket to the top two years later when someone else came with the same idea and presented it in a much more convincing way to the investors.

The Draper Competition for Collegiate Women Entrepreneurs is another event that provides microfinancing for undergraduate women-led ventures. Total cash prize pool is $100,000. http://www.smith.edu/draper

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How to Write the Perfect Business Plan

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Created by Henry Steele

By Henry Steele - January 8, 2018

university students business plan

Are you planning to start a business or do you already own one ?

Sponsored School(s)

If the answer is yes, then you need a business plan .

This seems like an extremely daunting task, but if you understand your business, it won’t be hard at all. It’s simply a matter of organizing the information in a clear, concise manner.

The following article discusses how to write the perfect business plan, including the types of business plans most commonly used, top 10 do’s and don’ts, what goes into a business plan, the structure of your business, marketing and sales, your organizational and operational plan and much more.

What is a Business Plan?

What is a Business Plan

To help you write the perfect business plan, we’ll provide you with an exact outline of everything you’ll need to include, so even if you think you’re too young, you’ll have no problem starting out.

The reason many business owners first decide to put together a business plan is that they simply have to. If you want to apply for a business loan, attract investors, or obtain any necessary licensing, business plans are a prerequisite.

Even if you don’t need financing or licensing, however, it’s still a good idea to have a well-thought-out business plan. If you need to hire any key employees, a strong business plan will help attract strong talent. Whenever you need to deal with professionals, such as a consultant or an accountant, your business plan gives them invaluable insight.

Finally, it’s a good idea to put a business plan together for your own sake . As you put the business plan together, you’ll have the chance to really conceptualize and evaluate your strategy. You’ll build proof that your idea makes both financial and logistic sense. Once you start working to get your business off of the ground, a strong business plan guides and helps you stay on-track.

Types of Business Plans

Business plans come in all shapes and sizes, but you can generally whittle them down to three key versions.

Shortened Business Plan

This is an easily digestible, much shorter version of your normal business plan. Typically, it will be between three and five pages. You should include your executive summary, financials, and any information pertinent to the person/s to whom you are presenting the plan. A shortened business plan is usually made with a specific purpose or recipient in mind, so it will be easy to figure out exactly what is and isn’t important enough to make the cut.

In-depth Business Plan

Your standard business plan, and the one we will be teaching you to write . Again, these come in handy when seeking to fund your business, attract employees or work with professionals, or simply to act as a guide.

Operational Business Plan

Unlike the other two business plans we have discussed, an operational business plan is meant for internal use only. This will not be distributed to anybody except for employees or professionals working on your company’s behalf. An operational business plan focuses on the company’s overarching goals, mission, and vision so that all department stay aligned. Your Marketing and Sales, Operational Plan, and Financial sections will be key here.

What Language Should I Use?

What Language Should I Use

Top 10 Do’s and Don’ts

Before we dive into our business plan outline and describe each section, let’s go over some general do’s and don’ts you’ll want to keep in mind as you write your business plan:

Do: Provide Examples

Do Provide Examples

Don’t: Overload the Reader

An in-depth business plan will contain lots of useful information and will likely end up being much more than ten pages. Because it’s so long by nature, you need to make sure to only include the most useful information in each section. Format everything carefully and correctly. Don’t use language that confuses or intimidates readers outside of your industry. The easier it is for the reader to absorb everything you’re presenting them, the more effective your business plan is.

Do: Proper Research

Do Proper Research

Don’t: Leave Any Stone Uncovered

Somebody who reads your business plan shouldn’t have any major questions left unanswered. Include complete information about what you are aiming to do, how you are going to do it, how much money is needed, etc. Use our full outline below to ensure everything is covered.

Do: Be Honest

Do Be Honest

Don’t: Hustle Just to ‘Get it Done’

Writing a business plan isn’t a task you’re completing and checking off your to-do list. Everything must be accurate, thoughtful, and well-articulated. Keep in mind: this will guide you as you operate your business and is the key to obtaining financing and/or pitching your business.

Do: Make it a Living Document

Do Make It a Living Document

Don’t: Focus Solely on Your Product

You might think your business revolves around your particular product/s or service/s, but there’s so much more to it than that. Your business plan talks about how the actual business is run, so you might want to leave the technical specifications and granular details for another time.

Do: Show Your Passion

In the end, your business plan and your business are about you. While it’s important to maintain a professional tone, don’t be afraid to let your enthusiasm about your business seep through every page.

Don’t: Write Alone

Do Show Your Passion

How to Write a Business Plan

How to Write a Business Plan

  • Keep it concise.
  • Know your audience.
  • Perfect your executive summary.
  • Focus and refine constantly.
  • Gather and check all of your data.
  • Be confident, but don’t go overboard.
  • Be as clear and in-depth as possible.
  • Enhance with graphics.
  • Share and gather feedback from trusted advisors.

What Goes into a Business Plan?

When writing your business plan, you will need to put in a lot of time and research. Luckily, we’re here to walk you through all of that. A winning business plan contains the below sections, and you can use our sidebar to navigate to each of these:

  • Introduction

Executive Summary

  • Information About Your Business
  • Industry Analysis

Marketing and Sales

  • Operational Plan

Your Business Plan Introduction

Introduction

Cover Letter

A cover letter is essential whenever you are presenting the business plan to somebody for a specific reason and should be tailored to each individual. Like any other letter, it should include names, dates, and a cordial greeting. In the first paragraph, explain exactly why you are presenting the business plan to the recipient. Take one or two paragraphs to discuss your business (an even more condensed executive summary, as we will cover in the next section). Finally, let the reader know you appreciate their consideration and would be happy to address any questions or concerns. Include any necessary contact information below your name and signature.

Your title page should be clean and simple. Here’s what to include in it:

  • The title of the document (i.e. Business Plan, Business Proposal, Summary Business Plan).
  • The name of your company.
  • A sub-heading, if necessary (i.e. ‘Presented to ABC Investing Company’).
  • Who the business plan was prepared by.
  • The name of any other owners or key partners.
  • Basic contact information.

Table of Contents

A table of contents is essential to make your business plan transparent and easy to navigate. It is unlikely that a serious potential partner or investor will read through your plan once and toss it aside, so you want to make it easy for them to return and pick up where they left off or revisit any key bits of information. If you are providing a digital copy, include clickable links to each section for the reader’s benefit.

Executive Summary

The executive summary is exactly what it sounds like – a brief summary that describes the essence of what your business is and what it aims to do. Here’s how to write a winning executive summary:

  • Begin with a single sentence that sums your business up. This is otherwise known as your value proposition.
  • Describe what niche or problem your business fills or solves.
  • Explain exactly how your business solves this problem in a way that the rest of the competition does not or cannot.
  • A very brief (one or two sentences) summary of any other information from the following sections that would be critical to your business’ success.

Your Business / Company

Information About Your Business

Structure of Your Business

First and foremost, you’ll need to discuss the legal structure of your business:

  • Sole-proprietorship: simple to set-up, but the owner is fully liable for any debts or obligations.
  • Partnership: a general partnership is also simple to set-up, but all partners would be liable. Limited partnerships, or LPs, are a bit more complicated.
  • Corporation: a corporation is owned by stockholders, so it is unlikely you will either want or need to structure as one. There are two types of corporations, which vary in terms of shareholder limitations and tax liabilities: S corporations and C corporations.
  • Limited liability corporation (LLC): an LLC is generally the best of both worlds for small businesses. The owner’s’ liability is limited, and taxation is that of a partnership, which provides better flexibility over a corporation.

Once the legal structure is determined, you’ll need to break down the ownership of the business. Are you the sole owner? Do you have business partners? Has anybody purchased a share of the business in exchange for funding? Provide a brief introduction to any key executives or owners, outlining what strengths they have and how they will impact the business.

Finally, include a brief history (if any) of your business, and any pertinent location details.

Business Vision, Mission, and Values

This is one of the most important sections of your business plan. Here, you need to impart your passion for the business and really describe what you’re trying to achieve.

Business Vision

Your vision statement is all about the company’s goals. It serves as a template for exactly what you’re trying to achieve, both short-term and long-term. Don’t hold back when it comes to your vision: if your goal is to eventually dominate the Northeastern coffee shop scene, say that. A vision statement is your chance to think big.

Where a vision statement thinks big, a mission statement is more practical. Your mission statement should discuss your company’s purpose. Why does it even exist in the first place? This mission statement will act to provide organizational direction and help you achieve your vision.

The values are all about how you plan to operate your business in relation to the stakeholders. This includes investors, customers, and members of the local community. How do you plan to treat them? What are you doing to make their lives and the world they live in better?

Analyzing the Industry

Analyzing the Industry

Market Size

Here, you’ll describe exactly how large the market is. You should be able to find national figures with relatively little research. If you’re not serving a national or international market, discuss how large the population you plan to serve is. Extrapolating from the national information, how big do you expect your actual market size to be?

In addition, you should discuss any important trends. Is your market growing or retracting? If your market is growing, discuss how you project to fit into that growth and seize your market share. If your market is shrinking, discuss why you think entering the marketplace is worthwhile, and whether or not you project growth in the future.

Industry Focus and Trends

Industry Analysis

First, you’ll want to talk about the industry in general. This includes looping back to the market size and discussing whether it is growing, stagnant, or shrinking. Are there any overarching trends or cycles that will affect your business?

This is also a good opportunity to discuss pricing. What type of money does your average customer spend in your industry? What price point are you aiming for, and why is that a good strategy? If you aren’t competing on price, what reasons do you have to believe that somebody will be willing to spend more on your business?

Below, we will discuss two valuable business models you can and should use to discuss your industry further.

PEST Analysis

PEST Analysis

  • Political: what impact could the government have on your business. Is there any pending legislation that could change how you operate? Would tax changes or tariffs cause a financial strain?
  • Economic: would an economic downturn cause sales to tumble, or is your business relatively immune to economic factors? Furthermore, what do current economic trends (inflation, consumer demand, etc.) say about your short-term potential?
  • Social: are there any relevant social or cultural trends that are shaping the industry? Is there a distinct seasonality to your business? Consider, for example, the impact of the Christmas season to retailers in the United States.
  • Technological: how has technology shaped your industry over the past decade? Take a look at the future and make an educated guess on where the industry is headed, and how you’ll fit into that future.

Sometimes PEST is lengthened to PESTLE to include any legal or environmental factors as well. If you believe either will have a significant impact on your business, make sure to include it as well.

Porter’s 5 Forces Analysis

Porter 5 Forces

  • Competition: we will go into this in more detail next, but for this model you should discuss how much competition there is, and how profitable they might be.
  • Threat of new entrants: how easy is it for somebody to enter your industry? For a casino, it would be quite difficult (extensive significant licensing and upfront costs), but for a food truck, it would be quite minimal. The easier it is to enter your industry, the greater the threat is of somebody else entering and stealing your market share.
  • Power of suppliers : if your industry has a low number of suppliers or suppliers that are dominated by much larger companies, you will have a problem sourcing on-budget and on-time. If you aren’t reliant on very specific suppliers, however, or if there is competition among suppliers, you can find yourself in an advantageous position.
  • Power of customers: specifically, do your customers have the ability to drive prices down? If you expect to have a large number of small customers, your price will remain relatively stable. However, if you plan on having a small number of very important customers, they maintain the power to dramatically impact your pricing and profitability.
  • Threat of substitutes: how likely is it that somebody will forego your offering for a comparable substitute. If you’re a restaurant, for example, Amazon’s grocery delivery business would be a substitute, since people may decide to stay home and cook for themselves.

Competition

It’s just as important to discuss how your competition is navigating the industry you plan on dominating. With a strong idea of where your competition is positioned and the strategic decisions they are making you will be able to determine where your own business fits in.

To begin, discuss what your competition looks like. Are there many small businesses vying for the same customers or are you competing against a couple of whales? List your most important competitors and summarize them. Discuss their location, products, pricing, market share, and any important strategic decisions they have made. Use this information to create a list of their strengths and weaknesses.

After discussing the competition, it’s time to think about where you fit among them. SWOT Analysis is the perfect model to do just that.

SWOT Analysis

SWOT Analysis

Here is what a complete SWOT Analysis looks like:

  • Strengths:  Exactly as it sounds. What do you do best? What do you do that the competition absolutely cannot?
  • Weaknesses:  Be honest. Are there any resources you lack? Any skillsets that are missing? What isn’t as efficient as it could be?
  • Opportunities:  Improving any of your weaknesses is a major opportunity. In addition to that, consider internal or external factors that might change and present a new business opportunity. Finally, are there any complementary products or services that you could consider offering to your customers?
  • Threats:  What potential is there for your business to be damaged? Are there any industry or economic trends? Could your competition change strategies and harm you? Do any obstacles to success stand in your way?

Once you have completed the SWOT analysis, wrap this section up by talking about your own competitive strategy. Given your industry, the competition, and your own SWOT analysis, what decisions are you making to position the company to succeed?

Readers of your business plan definitely need to know how you’ll be marketing and selling your product or service.There are going to be three key elements of your marketing plan.

Customer Segmentation

Customer Segmentation

  • Demographic information – age, gender.
  • Psychographic profile – what do they care about? What motivates them? What do they value? Where do they get their information?
  • Socioeconomic profile – income, lifestyle preference.

Describe your target audience in great detail. The more you know about your customer, the easier it will be to market to them.

Advertising and Promotion Plan

After building a strong customer profile of your target audience, you should know what your customer cares about. Think about how your business fits into that, and strategize how you’re going to market to them. Use their demographic and behavioral information to determine the most appropriate channels to focus on.

Branding

Your brand should seep into all aspects of your business – the website, advertisements, and even the tone of communications with customers. Whatever strategies you have for these elements, make sure to lay them out.

Finally, include your company logo and slogan, if they already exist. If not, you should begin to think about them and use the rest of this section as a guide.

Sales Distribution Plan

How exactly do you plan on getting your goods or services into somebody’s hands? Do you plan on hiring a sales staff or will you handle it all yourself initially? Do you plan on doing inbound or outbound sales? What does the sales process look at each step of the marketing funnel?

You’ll also need to think about and discuss pricing. Discuss your pricing strategy and why it’s a good value for your customers. If you are going low or moderately priced, discuss how you can stay profitable and remain differentiated from the competition. If you are a luxury brand, discuss why somebody will be willing to pay more for your business than the competition.

Lastly, consider distribution. Are you going to allow customers to purchase directly from you? Will they have to go through distributors? Do you have any retail partnerships to leverage? These are important decisions that have a profound impact on a business.

Organizational and Operational Plan

Operational Plan

Production Process

Production Process

Here are some ideas of what you’ll need to outline:

  • Raw materials – how much do they cost? Do prices fluctuate? Is supply limited in quantity or how quickly it can be obtained in a pinch?
  • What machines, technologies, etc., do you use for production? What costs are involved in these? Are you renting or do you own them?
  • What is your estimated daily output?
  • How easy is it to scale up or down as necessary? How does this impact the cost per unit?
  • Which methods of quality control do you employ, both pre- and post-production?

Supply Chain Management

If you’re a service business, you might not have any physical inventory, but your employees should be considered as your supply. After all, without them, you won’t be able to provide your services to your customers. What strategies do you have to recruit and retain the best talent possible? Can you scale quickly through recruiting and training, overtime, or an increase in part-time help?

You should also look back at your sales distribution plan and consider the logistics of shipping any physical products. How often will orders be fulfilled? Do you have the ability to rush orders if necessary? How will returns or incorrect shipments be handled in a way that keeps everybody happy?

Financials

Here are the components you must include in your business plan’s financial information:

Forecasted Sales

Use all of the marketing data you’ve put together to determine what a reasonable sales forecast looks like. Project your sales for a period of two or three years, going one month at a time. Include seasonality whenever applicable. As you forecast sales, include exactly how much revenue you expect to earn from those sales, and the total direct cost of those sales. You’ll be able to use these figures to determine revenue and gross margin, which you should use to compare to industry and competitive standards.

Projected Expenses

Forecasted Sales

Fixed costs are going to stay the same whether you sell one widget or twenty. For example, rent, electricity, insurance, marketing costs, and payroll (with the exception of commission and bonuses), will mostly stay the same no matter what sales look like.

Variable costs, on the other hand, will vary by each unit sold. This includes the cost of materials, shipping, coupons, taxes, etc. Most of this should already be covered in your forecasted sales report, but make sure that nothing is overlooked.

Make sure to consider that as you scale, some fixed costs may become variable. As sales increase, you may have to hire more employees, or move into a bigger office. Keep this in mind by always referring back to your forecasted sales and estimating your business needs as best you can.

Balance Sheet

Everything comes together on your balance sheet. This includes your projected sales and expenses, but also deals with assets and liabilities.For example, if you take out a loan, you’ll need to include the capital in your assets and the repayments, including interest, in your liabilities. Non-monetary assets, such as the property and machinery must also be included.

You can find a sample balance sheet here .

Cash Flow Statement

Cash Flow Statememt

Month by month, you’ll track exactly how much cash you expect to leave your hands and how much will come in. Keep in mind that not all sales are paid fully right away. Consider how many sales will be paid in full at the time of sale, how many will be paid in 30 days, 60 days, or go completely delinquent.

Once you have your cash flow statement completed, run some quick analysis. Compare your projected expenses each month to the projected cash coming in each month. For any months that project to have a negative cash flow, ensure you have enough money on hand to cover the difference.

You may find two examples of completed cash flow statements here and here .

Customer Lifetime Value

Customer Lifetime Value is an estimate of exactly how much each customer you acquire will be worth total. A simple way to calculate this is by determining how many purchases a customer makes before churning, and multiplying it by the average amount of their purchase. In other words, how many purchases will they make before moving on from your business, and how much will those purchases be worth?

Let’s take a look at a real-world example. Let’s assume you’re running an oil change business, and you know your average customer gets three oil changes per year. With premium options and add-ons, your average sale is $38.50. Each customer spends an average of three years with you before churning (perhaps they have moved away or found another service they prefer).

In this example, your expected CLV would be $346.50. You know each average customer will make 3 purchases per year, for 3 years, at $38.50 each. 3 x 3 x $38.50 = $346.50, which is your CLV.

Why is CLV so important? Let’s take a look at unit economics.

Unit Economics

Unit Economics

The formula for cost of acquisition is simple. Divide your total marketing spend by the number of customers you have acquired through all marketing channels. If you spend $25,000 across all marketing channels and acquire 1,000 customers, your average cost per acquisition is $25.00.

Tracking your marketing expenses isn’t the tricky part. Attributing each user to a specific campaign, however, can be. If somebody walks into your store after seeing a TV ad, for example, it can be hard to properly attribute them. Digital campaigns are a bit easier, as there are typically tracking links that make everything easy to calculate. You’ll have to do your due diligence and make your best-educated guesses here, using industry standards whenever necessary and possible.

You should also take the time to break out your unit economics into each marketing channel. This allows you to track which channels are performing well and which ones aren’t. If Facebook is attracting lots of customers but you’re spending so much that your cost of acquisition is higher than expected CLV, you might actually need to stop spending money there.

It’s important to be very clear about exactly how your business has been funded so far. This includes what you have received through investments, series rounds, or personal loans. You will also need to mention any personal funds that you have put into the business, and how much you have saved that you are willing to put into it in the future.

Once you have discussed the funding your business has received, it is appropriate to lay out exactly how much you’ll need. Make sure to also discuss exactly what any loans or investments will be used for and how that spending will be tracked.

Business Plan Resources

Business plan samples.

To reinforce everything we’ve discussed above, let’s take a look at some sample business plans that have already been put together for your review. We’ll discuss some key takeaways from each plan, helping you consider how your business is unique and what you’ll need to emphasize.

Coffee Shop Business Plan

A coffee shop is a nice, simple business to start our samples with. A coffee shop requires a small storefront, and the location is critical. Most people will gladly stop in for a nice cup of coffee but are unlikely to drive miles out of their way for one. Notice that because of this, the sales forecast is relatively stagnant, even after several years.

Click here for the sample business plan.

Restaurant Business Plan

A restaurant business plan will be similar to a coffee shop, but is a little more involved. Start-up costs are higher as it requires a larger storefront and a larger variety of equipment. Variable costs are higher as a quality meal costs much more than a cup of coffee. The sales forecast shows more growth, as people are more willing to travel for a good meal than they are a simple cup of coffee.

Food Truck Business Plan

Let’s consider a third food-based business to really drive home how businesses that appear similar will have important differences. Food trucks have a much different fixed cost structure than a coffee shop or restaurant, as they don’t have a physical location. Seasonality and location will have a huge impact on salespeople won’t want to stand outside for a burrito when it’s cold and snowy outside. With a much smaller staff, a food truck is also more likely to be open for lunch only, or closed a couple days per week.

Startup Business Plan

It’s good to take a look at a general startup business plan to get an idea of how to estimate costs, sales, etc. This sample plan is a take-out pizza joint. Notice that trends are important, as the business plan notes their market is a growing area and they are aiming to fill a niche for low to middle-income families, which comprise the majority of residents in their service area. They use a mixture of studies and geographic data to make conservative estimates, giving potential investors confidence that the business can be profitable if the strategies are successfully executed.

Photography Business Plan

A photography business is a great example of a company that is minimal to the extreme. Mostly, you will be relying on your own skills and experience. Minus initial equipment and the cost of your own time, expenses are minimal. Still, you see that it’s important to have a strong plan in place so that you understand how to position your services and who exactly you’re aiming to serve.

Business Plan Tools

Here are a variety of tools that make both writing a business plan and getting your business off the ground much easier:

If you want to quickly build your idea into a business plan to validate its value or just to get started, LivePlan is perfect. The business planning process is made simple, as you simply need to answer questions and are given plenty of examples, videos, and tutorials along the way. You can even use LivePlan to collaborate with partners or investors, testing ideas on the fly and seeing its impact on your business’ health.

Click here to take a look at LivePlan.

Rocket Lawyer

When you’re starting a business, it’s extremely likely you’ll need quick legal help. You might need advice on licensing, permits, or zoning. Or perhaps you want to discuss how to structure your business as an LLC. Rocket Lawyer can help. You’ll have access to their services for a monthly fee that’s less than a cup of coffee each day. There’s an even option to help incorporate your business by filling out a couple of quick forms.

Click here to take a look at Rocket Lawyer.

Like LivePlan, StratPad offers a cloud-based chance to build your business plan and strategy on the fly. StratPad offers a demo for their services and if you’re looking for funding will even match you up automatically with a financial institution that makes sense for your business. Our suggestion is to take a look at both LivePlan and StratPad and select the one that you like best.

Click here to take a look at StratPad.

If you’re looking for a simple way to create a professional business plan without all the bells and whistles, BizPlan is perfect for you. You’ll be able to create a stylish, professional business plan using intuitive drag-and-drop templates. Financials are easy to create using a user-friendly dashboard.

Click here to take a look at BizPlan.

A typo can derail your business plan and make you look sloppy and unprepared, no matter how much effort you put into it. Grammarly is a world-class spell checker that also checks for many of the most common grammatical error for free. There’s even a browser-based version that you can use no matter where you are. For a fee, you can subscribe to Grammarly Premium, which provides an even more granular check.

Click here to take a look at Grammarly.

Business Plan Templates

Now that we have an idea of everything you need to include in your business plan and which tools you’ll need to get started, it’s time to get started. Here are some websites with sample business plan templates you may use to make writing the perfect business plan a bit easier:

  • Score.org has a variety of business plan and financial statement templates, including ones for both start-ups and established businesses.
  • Microsoft Office’s website has many valuable business plan templates, including a checklist and PowerPoint Presentation templates for pitching your business plan.
  • The S. Small Business Administration allows you to create a business plan with a free account that you can download and distribute as a PDF.
  • Santa Clara University provides a 15-section business plan that can be downloaded one section at a time or all at once.
  • Law Depot offers a business plan template tailored for you. Simply answer some quick questions and your template is instantly ready to download.

How to Write a Business Plan Conclusion

In the end, a business plan is a highly unique and personalized document. A business plan that is right for your business won’t be right for any other business in the world. By closely following the outline and strategies above, however, you’ll have a great base to begin crafting your own perfect business plan.

Bibliography:

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  • CBM Group. What Is The Right Tone And Writing Style For A Business Plan? Retrieved from http://www.cbmgroup.co.uk/blog/business-plan-writing/what-is-the-right-tone-and-writing-style-for-a-business-plan.
  • Discover Business. How to Write a Business Plan. Retrieved from https://www.discoverbusiness.us/business-plans/.
  • Fontinelle, A.How To Write A Business Plan. Investopedia. Retrieved from http://www.investopedia.com/university/business-plan/.
  • Franklin, B. The Three General Types of Business Plans. Business Power Tools. Retrieved from http://www.businesspowertools.com/2016/06/management-2/the-three-general-types-of-business-plans/.
  • Gregory, A. Comprehensive Business Plan Outline for Small Business. The Balance. Retrieved from https://www.thebalance.com/a-comprehensive-business-plan-outline-for-small-business-2951557.
  • Gregory, A. How to Conduct a SWOT Analysis for Your Small Business. The Balance. Retrieved from https://www.thebalance.com/swot-analysis-for-small-business-2951706.
  • Hazlett, M. Basics of Unit Economics. Medium. Retrieved from https://medium.com/@markhazlett/basic-of-unit-economics-79f1d6cae085.
  • Investopedia. Porter’s 5 Forces. Retrieved from http://www.investopedia.com/terms/p/porter.asp.
  • Johnson, J. How to Write a Cover Letter for a Business Plan. Small Business Chronicle. Retrieved from http://smallbusiness.chron.com/write-cover-letter-business-plan-43209.html.
  • Katz, A. Determining the Best Legal Structure for Your Business. Entrepreneur. Retrieved from https://www.entrepreneur.com/article/236450.
  • Kolowich, A. How to Write a Business Plan: A Bookmarkable Guide (With Examples). HubSpot. Retrieved from https://blog.hubspot.com/marketing/how-to-write-a-business-plan.
  • Lavinsky, D. Marketing Plan Template: Exactly What To Include. Forbes. Retrieved from https://www.forbes.com/sites/davelavinsky/2013/09/30/marketing-plan-template-exactly-what-to-include/#1ddaeeb43503.
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  • Parsons, N. How to Write a Business Plan [Updated for 2017]. Bplans. Retrieved from http://articles.bplans.com/how-to-write-a-business-plan/.
  • PESTLE Analysis. What is PESTLE Analysis? A Tool for Business Analysis. Retrieved from http://pestleanalysis.com/what-is-pestle-analysis/,
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  • Shopify. The Ultimate Guide to Business Plans, Chapter 3: The Company. Retrieved from https://www.shopify.com/guides/businessplan/the-company.
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Top Best business Plans for Students (University and College Students)

  • April 12, 2022

Top Best business plans for Students

Top Best Business Plans for Students (University and College Students): Top Best business plans for Students: What is the top best business plan that any entrepreneur should make and follow? There are some top best business plans that you have to put in place if you want to succeed in your business and this can only be achieved by putting the necessary business plans in place.

What is a Student business plan?

A business plan can be said to be a laid down strategy on how a particular business will be managed. Having a business plan is very important for entrepreneurs who want to start up a very profitable business. This plan will help you to compare, estimate, measure, and scale your available resources with the kind of business you want to run.

Top Best business plans for Students

It is not advisable to just jump up and start a business without having a plan that will guide the affairs of that business. There are some top best business plans that worth taking into considerations when starting up a business. In fact, some of the top best business plans listed here are such that you should never do without.

Who should read this article?

This article/page is strictly for those that are searching for the business ideas for students in the university, lucrative business a student can do, business ideas for students in college, the best business to start near a university, business ideas for high school students, business ideas for students with low investment, business ideas for students without investment…

How to Set Up A business

Before you start up a business, you must set up some plans that will help you to estimate how, when, and where your business will be in the nearest time. Some of the best plans to put in place when planning to start up a business should include the following:

1. Make proper research first:

This is very necessary. This step is essential for those who don’t know which business to venture into and those who want to know the deeper secrets of scaling through in the business which they have chosen already. Before you start any business, make sure you ask some questions about the business. The best key research you should make about a business should include:

  • The environment and kind of people patronize such business.
  • How much profit you can make from the business
  • The required amount to start the business
  • Challenges involved in running such business
  • Top entrepreneurs in that business and how they made it.

2. Plan every step of your business before launching it:

Putting down a good business plan is as good as succeeding in the business. Nothing works better without planning. For your business to run very smoothly, you must put some plans in place. Some of the best plans to put in place should include:

  • The amount of money you will use to start your business.
  • How you will register your business and legalize it
  • When exactly you want your business to kick-off
  • How and where you will get patronizes
  • How you will advertise and grow your business.

When all necessary plans are made effectively, then you can start executing the plans and make them a reality.

3. Keep a satisfying amount of money at hand:

This you should know by now. You need money to start and succeed in your business. Before you start up a business, make sure you keep a satisfying amount of money that will be able to drive you from the beginning of the business to success.

4. Brand your business and register it:

Nothing is as sweet as having a sweet business name that will turn to a brand in the nearest future. If you have arrived at the particular business that you will be running, then it’s time for you to choose and give your business a name.

Business registration: In some countries, it is mandatory that a business must be registered before such a business can start any operation. So if it is the same in your country, then I highly recommend you to register your business and get your operational license and permit from an authorized body.

5. Adopt a Business Structure and choose your business Location:

It is also very nice to run a business in a very unique way. What will help you to beat down your competitors is setting up a business structure that is very different and satisfying than theirs. The next thing you need to do is to assign your business to a particular location where your customers can easily meet you to get your goods and services. You can even create a free business website here

6. Focus more on Promoting Your Business:

This is where your business success is laid. The more your business is promoted, the more it expands. In this post, there are 2 stages to carry out a successful business promotion. The first is at the early stage of your business while the second is at the latter stage of your business.

How to promote and grow your business

Like I said up there, the promotion of your business is where your business success is. The more your business is promoted, the more it expands. Below are the two stages to carry out a successful business promotion. The first is growing your business at a stage while the second is at the latter stage of your business.

Growing your Business At an early stage

1. Study and know your customers better:

Your customers are the pride of your business. The more you study your customers, the more you will serve them better, and the more you will grow your business with them. Understand all your customers and try to cope with them.

2. Provide excellence and satisfying customer service:

This is very important in business. How you treat your customer determines if he or she will return to patronize you. How will you know if your customer’s service is satisfying? You will know this by asking each of your customers how satisfied they are with your good and services.

3. Work hard to keep and maintain existing customers while looking for new ones:

There is a wise saying that “a bird at hand is better than thousands in the sky”. The customer you see now is yours while those you are hoping on are probabilities. Treat your existing customers very well while expecting other customers.

4. Ask for your customer’s recommendations and service rating:

There is nothing bad if you request your customer to make a little contribution of idea on how he or she sees your business and how you can improve it. This will help you to improve your goods and service qualities.

5. Use social media and forums:

Social media platforms are good for businesses. There are millions of people on social media and many of them engage in daily business transactions. Introduce your business to your social media’s fans and friends. Create a convenient way that you can extend your goods or service to them if they demand any.

6. Acknowledge, appreciate, and be friendly with your customers:

When I say “appreciate your customers”, I don’t mean you should start giving your customers your goods for free; NO! That is not what I am talking about. Just acknowledge them, get to know their names and call them by names, and always ask them how their own life, family, and business are doing. This sense of customer’s concerns is highly valuable to some customers.

7. Take note of what works better for your business:

As you carry on your business, keep track of what strategy is working very fine and which is not, and refine your approach as you go. This will help you to adopt a good business strategy.

8. Sell only original and quality goods and services:

Do not care much about profit and then get lured into buying inferior goods. Make sure you buy quality goods and sell them at a moderate price that will still make you profits.

More Promoting business ideas at a grown-up stage

1. Value Your Existing Market:

Growing your business at a grown-up stage is not as difficult as that of the early stage. When you think about how to grow your business, the first thing that probably comes to mind is getting new customers, but the customers you have already are your best alternative for increasing your sales. It’s easier and more cost-effective to get people who are already buying from you to buy more than to find new customers and persuade them to buy from you. So focus on ways to get customers coming back.

2. Ask for Referrals:

Of course, attracting new customers to your business is never a bad approach. But one of the easiest ways to do it is to ask your current customers to help you refer their friends to your business. This is the point where a customer’s friendliness plays a greater role. This might not be totally free. So you can decide to pay the people that refer new customers to you a token commission. Just Affiliate your customers and other marketers.

3. Improve Your Goods and Services:

Your business tactics and services should never remain the same all the time. Learn to improve the quality of your goods and services as your business grows.

4. Extend your business area:

The more geographical location your cover, the better sales you make. If you notice that your business or services are highly demanded, then feel free to extend it. Extend your business to cover more geographical locations. Just spray your business all over. Open branches globally and extend yourself and your business.

5. Meet your competitors:

At least you have grown to a level that you can be noticed. If your business has grown so popular, then it may be of greater value to meet with your competitors. This can open new business opportunities for you as your competitors may want to pay to learn more from you on how you grow your business so fast. This will also help you to stay updated on new developments that come into your business fie

6. Advertise your business on air:

The more you spend money to advertise your business, the more the business grows to give your triple of that which you spent. The best ways to advertise your business at this stage include:

  • Through Facebook ads
  • Through Google Adsense
  • Through radios and TVs
  • Through forums and top websites/blogs etc

7. Give something away:

There is nothing bad if you should give your top customers some takeaway. You can set up a sales goal for your marketers or a purchase goal for your buyers and anyone that meets the goal gets awarded awesomely. You can also achieve through organizing engaging business programs, bonanza, and discounts promos.

8.  Don’t work alone:

As your business grows, the rate of demand on you becomes greater which you may not be able to run it and satisfy your customers by yourself alone. This is where employment comes in. You can employ marketers and services providers to help you extend your business with speed and on time.

9. Move your business online:

Making your business available both online and offline is a very good idea. Making your business available online will aid in globalizing your business. Some of the benefits of bringing your business online include:

  • People can contact you on your website very easily.
  • You can serve a whole range of people at the same time.
  • Provide a delivery service:

This is not mandatory. I just recommend it because it is one of the best ways to provide a very convenient service for your customers. If you can provide this to your customer, then you also have to charge them for it during purchase.

Other ways to grow and promote your business for free

  • Make your customers your marketers by requesting them to refer their friends to your business.
  • Cover more customers need: There are some goods and services that customers may always request from you which you may not sell. If such demand is high, then you should also introduce the goods or services and start offering them.
  • Let your business be seen and heard everywhere.
  • Let your quality goods and services speak for you.
  • Be available all the time to customers and give ears to your customers’ complaints.

How to Expand Your Business Globally

  • Consult global business experts: These are the set of people that will coach you well on how to start your expansion process and make it work.
  • Make sure your business foundation is firm and ready to serve a larger number of consumers
  • Weigh your financial status before taking a step in expanding your business globally.
  • Do geographical studies: you must Understand Language Barriers and Cultural Challenges, believes, etc. Also, get to understand what sells better at a particular location. This is why I recommended you Consult global business experts.
  • Get your global service providers ready.
  • Share your profit: Don’t be too stingy. Reward your team when they meet or exceed expectations

What you should take away.

I bet you, there is no other top best business plan guide that will be very satisfying like this. If you followed this top best business plan guide very well, then you will accept it with me that running your business with my top best business plan will be a 99.99% success guarantee.

Ruining a business is very simple but you need to have some top best business plan in place before kicking off. Let your business plan be a skeleton of your business from its starting point to a point it will yield so many profits.

If you found this top best business plan guide very helpful, THEN we plead with you to recommend us to the world by sharing this with your friends all over the internet. Please feel free to ask any question, make any contribution, suggestion, complaint or request using the comment box below ↓

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Harriet Stephenson Business Plan Competition

One of the IEC's largest programs, the HSBPC provides a platform for all SU students and alumni to pitch their ideas and launch their businesses.  Video created by Nils  Gollersrud , Bridge MBA '20.

Ready to launch your new venture?

  • Team Registration
  • Judge Sign-Up
  • Team Coach Sign-Up
  • See Past Winners

The Legacy of Harriet Stephenson

The Business Plan Competition was started in 1998 by Dr. Harriet Stephenson, a Seattle University faculty member who began teaching in 1967. It is designed to help students and alumni in launching new business ventures, including for-profit businesses, not-for-profit businesses, corporate entrepreneurship, and social enterprise. Participants enhance their Seattle University learning experience, gain feedback on ideas, develop networks, and expose their ideas to potential investors.

Seattle University,  Innovation & Entrepreneurship Center (IEC) at the Albers School of Business and Economics hosts the annual Harriet Stephenson Business Plan Competition (HSBPC) – teams led by Seattle University students and alumni advance through three rounds of judging and feedback to see who will take home the $20,000 Grand Prize .

The HSBPC is a public event and draws hundreds of investors, advisors, business leaders, community members, students, alumni, and faculty as audience members. The IEC has launched entrepreneurial leaders for 30 years, providing students and supporters experiential engagement opportunities and life-long connections.

university students business plan

2024 HSBPC Dates

  • Jan 17, Jan 31, Feb 14, Feb 28, Mar 13: Wednesday Workshops (12-1PM)
  • March 19: Entry Deadline (11:59PM)
  • March 20-24: Screening Round Judging
  • March 26: Announce Semi-Finalists
  • April 14: Pitch Retreat for Semi-Finalists (12-4PM)
  • May 3: Semi-Finals (3-6PM)
  • Mid-May: Finalist Team Coaching
  • May 31: Finals & Awards (5-8PM)

Key Resources

Preparation & Resources

HSBPC Wednesday Workshops: Hybrid workshops to prepare your screening round entry are held every other Wednesday 12-1pm in-person in the Pigott Puget Sound Energy Room (PIGT 416) and via zoom ( click here to join the zoom ):

  • 12-1pm Hybrid: January 17, January 31, February 14, February 28, and March 13

HSBPC Office Hours:  Drop in for a one-on-one conversation with IEC staff to ask questions and get feedback on your business plan, every other Wednesday 12-1pm via zoom ( click here to join the zoom )

  • 12-1pm via Zoom: January 24, February 7, February 21, and March 6

See below for templates, examples, and additional resources.

Suggested Resources:

Washington Technology Industry Association (WTIA) Resources:

  • Access presentations, webinars, white papers, and more on the WTIA website here .

CoMotion Fundamentals for Startups series:

  • View recording of past presentations on YouTube here and register for upcoming presentations on the CoMotion website here .

UW Buerk Center Startup Resources:

  • View recommended resources for local startups on the Buerk Center website here .
  • Also note: The Buerk Center's Dempsey Startup Competition is a regional business plan competition open to all Seattle University students!

Team Registration & Team Coach

Team Registration: 

  • Register your team and members online using the link at the top of this page. Team registration must be received before submitting your screening round entry.
  • Submission includes team/business name, team member names, contact information, and very brief description of your business idea.

Team Coach Application

  • Team coaches are assigned to all Semi-Finalist Teams. If you feel that you are ready for a team coach before they are assigned, you may email the IEC Director with a draft of your business plan summary to apply for a teach coach. You should not apply for a team coach until you have a very clear idea for the business you will submit and have a draft of your business plan summary. 
  • Coaches will help you refine your business plan, but they should NOT be asked to help you brainstorm business ideas, decide between two ideas, write the plan summary for you, work with you before you have started to draft your plan, or otherwise share their time if you are not prepared to use it respectfully.
  • Coaches are all local volunteers - many are entrepreneurs, investors, startup consultants, business leaders, and engaged professionals. 
  • You should plan to meet with your team coach every week or every other week (ideally in person, at a location convenient for them, but Zoom video calls may suffice) as long as you remain in the competition.

Rules and Eligibility

  • The Seattle University Business Plan Competition is limited to teams that include active SU students or alumni as defined below:
  • Seattle University students enrolled either full-time or part-time in degree programs during one or more of the following academic periods: Summer 2023, Fall 2023, Winter 2024, or Spring 2024 at Seattle University.
  • Seattle University alumni who have graduated from SU prior to the Summer 2023 academic period. SU Alumni from any school or college within the university are eligible to participate in the competition.
  • Non-student business professionals are allowed as team members, but there must be a Seattle University student or alum on the team.
  • The business plan must be developed during the current school year and the student/alumnus must have played a major role in writing the plan.
  • Working with outside entrepreneurs with existing businesses/business ideas is permissible but as noted in #3 above, the student/alumnus must write the plan.
  • Total company revenues cannot exceed $500K (for existing businesses without a business plan).
  • In the Trade Show Round, no more than four team members, including both students/alumni and nonstudents, may present their business concept to the judges at their booth.
  • In the final presentation round of the competition, only students or alumni will present.
  • The Director of the Entrepreneurship Center reserves the right to make the final determination of the appropriateness of submitted business ventures. Not all prizes may be awarded depending on the quality of submissions.
  • Eligible teams must not have previously pitched their idea to an angel or venture investing group.  This ensures a more equitable playing ground for competitors. 

How many people should be on a team?

  • There is no set number of participants per team, but recommend teams of 2-4 people. Doing the competition as a team of one or as a team of more than four people are difficult to do, but not impossible.

Can I have non-students on my team?

  • Yes! Each team only needs one member who is a student or alum. However, this SU student or alum much present the pitches in Rounds 2 and 3, and must be actively involved in developing the business plan

Do I have to use the prize money for the business?

  • No! You can use the prize money for  anything  your team decides - to launch the business, pay for tuition, go on vacation, or pay it forward for future teams! Whatever person or business that accepts the prize money is obligated to pay any required taxes.

ROUND 1: Screening Round

The Screening Round is the first round of the competition! Teams submit a 2-3 page summary of their business plan, which are then read, reviewed, and scored by Screening Round Judges. The 12 top-scoring teams (or the number of qualified teams as determined by the IEC Director) will progress to the second round, the Semi-Finals (Elevator Fast Pitch and Trade Show).

You must first complete the Team Registration Form. Then, email your plans to Peter Rowan ( [email protected] )   by   11:59pm!   Your Screening Round Entry business plan summary should be 2-3 pages, plus appendices, and submitted in a PDF format.

See below for:

Business Plan Summary Template 

Round 1 Judging Rubric 

Past Submission Examples 

Judges & Scoring

  • Each business plan is reviewed online by 12-15 individual judges who will score each plan according to the Screen Round Judge Scoring Rubric below. 
  • The Judges comment on each of the scoring sections and provide a score 1-5 (note: scoring sections are weighted). All teams will receive the judges' comments, but not their scores.
  • Judges are all volunteers with a business degree or relevant work experience.
  • Business Plan Overall (20%)
  • Market Opportunity & Customers (20%)
  • Products and/or Services (10%)
  • Competitive Strategy (10%)
  • Business Model, Financial Projections, Funding (20%)
  • Management Team (5%)
  • Sustainability/Triple Bottom Line (5%)

ROUND 2: Semi-Finals

The Semi-Finals Round are held in person on the Seattle University campus. It includes two separately judged (but equally weighted) scoring sections - the Elevator Fast Pitch and the Trade Show. 

Part A: Elevator Fast Pitch

The Elevator Pitch Round consists of a two-minute pitch of the team’s business plan, presented by the active SU student or SU alum team member, in front of a panel of judges. 

  • Pitch Judge Scoring Rubric
  • Pitch Outline

Part B: Trade Show

The Trade Show is a giant fair where teams have a "booth" space to set up a display and present their business idea. You may have a total of four members of your team, including the student/alumni member, working your booth. Teams are scored by two constituents:

  • Tradeshow Judge Scoring Rubric (mentioned below)
  • Audience Choice Judges will receive 'funny money' slips at the event to distribute to their favorite team(s).

Executive Summary Sheet

Each team will create a one-page Executive Summary sheet that will be provided to the Pitch Judges, Trade Show Judges, Audience Choice Judges, and event attendees. The executive summary sheet is due three days before the Trade Show.

  • Executive Summary Template
  • Executive Summary Examples

ROUND 3: Finals & Awards

The Final Presentation Round is where the final teams present their complete business plan to a panel of judges. Normally, four teams will proceed to the Final Presentation round (exceptions to this number may be made based on the quality of business plans submitted). The Final Presentations focus on the complete business plan where teams present their plans to a group of judges and field questions. Presentations are open to investors, Seattle University faculty, staff, alumni, students, and Seattle University friends.

Teams must submit a full (10-15 page) business plan by 11:59pm on the Monday before the Finals event. These plans will be reviewed and scored by the Finals Judges. At the Finals event, teams will give a maximum 10 minute presentation followed by 5 minutes of questions and answers. The judges will meet after the presentations to make final award decisions. Winners will not be announced until the Awards Reception. 

The finalist teams will receive special coaching sessions prior to their final presentations. If teams choose to revise their final plan before the final coaching session, the business plan will be due back three days prior to the coaching session to give the coaches time to review it. The finalist teams will also be required to create a Power Point presentation for the Final Presentation.

Cash Prizes

Harriet stephenson business plan competition prize sponsors.

Grand Prize - $20,000: The Herbert B. Jones Foundation   & The Madeline Haydon Award for Entrepreneurship

2nd Place Prize - $10,000: John Meisenbach & The Madeline Haydon Award for Entrepreneurship

3rd Place Price - $3,000: In Memory of Don Leuthold & Friends of the IEC

4th Place Prize - $2,000: Lindsey McGrew '16

John Castle Award for Grit & Resilience - $2,000: John Castle Family & Ro Health

Social Innovation Award - $1,000: Elaine Baylor & Friends of the IEC

Pitch Judge Award - $500: Kurt Wedgwood

Tradeshow Judge Award - $250: Friends of the IEC

Semi-Finals Audience Choice Award - $250: Friends of the IEC

Peter Rowan

Lawrence K. Johnson Endowed Chair of Entrepreneurship

[email protected]

Amelia Marckworth

Director of Community

[email protected]

Templates and Resources

Round 1: Screening Round

Round 1: Screening Round

  • Round 1 Business Plan Summary Template
  • Round 1 Judging Rubric
  • Past Submission Examples

Round 2: Executive Summary Resources

Round 2: Executive Summary Resources

Round 2: Semi-Finals Round

Round 2: Semi-Finals Round

  • Round 2: Elevator Pitch Scoring Rubric
  • Round 2: HSBPC Pitch Outline Guide
  • Round 2: Trade Show Judging Form

Wednesday Workshop #1: Ideation and Problem Discovery

Wednesday Workshop #1: Ideation and Problem Discovery

  • Wednesday Workshop 1: Ideation Lab Handout
  • Wednesday Workshop 1: Slide Deck

Wednesday Workshop #2: Customers and Value Proposition

Wednesday Workshop #2: Customers and Value Proposition

  • Wednesday Workshop 2: The Business Model Canvas
  • Wednesday Workshop 2: The Value Proposition Canvas
  • Wednesday Workshop 2: Slide Deck

Wednesday Workshop #3: Go to Market Strategy

Wednesday Workshop #3: Go to Market Strategy

  • Wednesday Workshop 3: Go to Market Strategy Handout
  • Wednesday Workshop 3: Slide Deck

Wednesday Workshop #4: Legal and Financial Basics

Wednesday Workshop #4: Legal and Financial Basics

  • Wednesday Workshop 4: Legal Structures Matrix
  • Wednesday Workshop 4: Financial Projections for Start Ups
  • Wednesday Workshop 4: Slide Deck

Wednesday Workshop #5: The Pitch Deck Formula

Wednesday Workshop #5: The Pitch Deck Formula

  • Wednesday Workshop 5: Business Plan Template
  • Wednesday Workshop 5: Neck Pitch Deck Template
  • Wednesday Workshop 5: Slide Deck

If you are already a student entrepreneur, or aspire to be an entrepreneur, you should participate in the Harriet Stephenson Business Plan Competition as many times as possible. The competition is a free program that most students take for granted. I've learned so much through the competition, and it leaves me with the desire to learn so much more.

Grand Prize ($20,000)

The Herbert B. Jones Foundation & The Madeline Haydon Award for Entrepreneurship

2nd Place Prize ($10,000)

John Meisenbach & The Madeline Haydon Award for Entrepreneurship

3rd Place Price ($3,000)

In Memory of Don Leuthold

4th Place Prize ($2,000)

Lindsey McGrew '16

John Castle Award for Grit & Resilience ($2,000)

John Castle Family & Ro Health

Social Innovation Award ($1,000)

Elaine Baylor & Friends of the IEC

Pitch Judge Award ($500)

Kurt Wedgwood

Tradeshow Judge Award ($250)

Friends of the IEC

Semi-Finals Audience Choice Award ($250)

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20+ SAMPLE University Business Plan in PDF

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What is a university business plan      , common marketing strategies used by universities    , 1. executive summary, 2. market analysis, 3. university offerings, 4. marketing strategy, 5. financial planning, share this post on your network, file formats, word templates, google docs templates, excel templates, powerpoint templates, google sheets templates, google slides templates, pdf templates, publisher templates, psd templates, indesign templates, illustrator templates, pages templates, keynote templates, numbers templates, outlook templates, you may also like these articles, 5+ sample investment company business plan in pdf.

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Business Plan Examples and Sample For Students

Business Plan Examples For Students. Business Proposal Examples for Students. Also, Business Plan Sample pdf for Students. Business Plan Examples For Students Entrepreneurship PDF.

Business Plan

The business plan refers to the company’s written statement explaining the company’s background and business details. This plan includes the executive summary of the company, product and service, operation, marketing, and financial plan.

The employee creates the business plan to represent and improve the organization’s image to stakeholders, customers, and affiliates. It proposes the business strategy entirely mentioning how the company profits and survives in markets. So, a business plan is also known as a business proposal that is crucial for corporate branding. The business plan is essential for every company to build rapport with stakeholders and business partners as well as achieve competitiveness.

The key elements of a business plan or proposal are an executive summary, background, product and service, organizational structure , sales and marketing strategy, financial and operational plan, and more.

Business Plan Examples For Students

A business plan example refers to a business proposal sample that thoroughly explains the organization, including the executive summary of the financial statement. It also indicates the business report example or business proposal format. An example of a business plan certainly includes the executive summary of the business, operating strategy, start-up financial projections, financial projections, etc. The business plan example for students is also known as the business report format.

Business plan writing is a mandatory assignment for students in entrepreneurship. It is also a compulsory assignment for business students. The importance of a business plan is growing day by day for selling products on digital platforms and managing the organization virtually.

The business proposal is also compulsory for getting a bank loan. The organization needs it to make agreements with other organizations. The bank authority surely asks the organization to submit a business plan with the bank loan application. The other names of a business plan are business proposal, report, profile, and more. A business plan example is also known as an example of a company profile , business proposal example, sample, and format.

Business Plan Examples For Student Entrepreneurship

Today, the authors present a business plan example for students. They wrote it while they were students in entrepreneurship courses at the Faculty of Economics and Management University Putra Malaysia (UPM). The lecturer sets group assignments for the students; therefore, the students make the business plan example to complete the group assignment. Thus, this business plan or proposal example for students certainly assists business administration students. It also assists students in BBA, MBA, economics, finance, and business communication courses and researchers.

The author also wrote business plan examples for students about food .

Example of Business Report

Business Plan Examples For Students

The students set the company name “BambooS.” It sells reusable and eco-friendly bamboo straws. Straws are a unique product in Malaysia that can be customized for length and diameter. Besides, the company offers engraving services for customers. So, customers can customize a meaningful word on the bamboo straw for engraving. In addition, it provides a designed pouch as packaging for our straw that looks smart.

Business Plan Example and Sample For Students

BUSINESS PLAN TABLE OF CONTENTS

1.0 Executive Summary Of Business Plan

BambooS Sdn. Bhd. company was created by a group of 10 students in the Basic Entrepreneurship course. This company is named BambooS. It produces and sells bamboo-based products. The capital S in the company’s name stands for straw. The original idea came from a student. And we chose Bamboo as the main ingredient of the products. Currently, we focus on producing eco-friendly straws to serve our customers. The products are the best quality yet affordable straws.

Our product is also biodegradable as it is made from Bamboo. We also guarantee that customers can use our products many times. It is reusable and easy to wash and carry. The straw size is customizable. So customers choose the size based on their preferences. In addition, our specialty is not only in our product but also in our packaging.

There are ten members in a group and each member will contribute RM 100. The total paid-up capital is RM 1000. We set up our warehouse in the Serdang area to produce, package, and store our products. We are making the straw as per the customer’s demand and request. For the marketing part, we are advertising and promoting our product through social media sites, such as WhatsApp, Instagram, and Facebook, and e-commerce, such as Shopee. We adopt the lean canvas business model tool to assess the outcome of the business.

2.0 Background of the Company

Product Introduction of Business Plan Examples For Students

2.2 Company overview

Company Overview

2.3 Vision And Mission Statement

2.3.1 vision statement.

To become the most notable company in Malaysia for producing eco-friendly bamboo straws.

2.3.2    Mission Statement

We want to fulfill the objective of satisfying customers with our eco-friendly products. We want to reduce pollution by using reusable straws anywhere and anytime.

2.4 Keys To Success

The Keys to Success for BambooS Include the following: 

Table: 4 Keys of Success

2.5 Organizational Chart

Organizational Structure- Business Template

3.0 Administration anD Human Resource Plan

3.1 business strategies.

Business strategy is crucial to maintain business growth.

The personal preferences of corporate management do not influence good business strategies. We emphasize every department’s function. It ensures the plans run smoothly to meet goals. We need to achieve them. We have put as much emphasis on the efficiency of each Department.

Our company has set several strategies to achieve the company objectives. However, these strategies have been made based on every Department’s suggestion.

a. Administration and Human Resources Department

  • The admin and human resource department monitors all the business operations. It manages employees’ and management problems.
  • It also solves problems that affect people management programs in the long run.
  • Moreover, it follows the five-gap model of service quality to ensure service quality.

b. Marketing Department

  • This department handles marketing of the product and promotional activities in order to reach the products to a vast amount of potential clients.
  • It also promotes the business and mission of an organization through social media.

c. Operational Department

  • This department ensures that all the equipment and material are ready to run the operation smoothly. It ensures that all products are of good quality. This department follows the eight principles of TQM to ensure product and service quality.
  • Additionally, this department has the ultimate accountability for profit and loss and seeks to maximize shareholder return on investment.

3.2 Management Team

M M Kobiruzzaman

3.3 Job Descriptions

Job Description in Business Proposal

4.0  Market Plan

4.1  introduction.

BambooS Sdn. Bhd. support the “Save The Earth” campaign by producing eco-friendly Bamboo straws. These straws are environmentally friendly products. Therefore, these products are alternatives to plastic straws. The government has imposed restrictions on the use of plastic straws. They also create social awareness of to use of natural products.

Hence,  It is an important driving factor of our market strategy. In addition, the surging demand for drinking beverages, including juices and Boba drinks and then the save the turtle campaign, is also propelling the demand for bamboo straws across the globe. Bamboo straws are reusable compared to plastic; they are better for health, durable & robust, and it is an environmentally friendly product. The products will contribute to reducing global warming and preventing climate change globally .

4.2 Objective of Marketing

Our objective in producing Bamboo straws is to encourage consumers to use natural, eco-friendly products. Why are bamboo straws better than metal? Firstly, Bamboo comes from a natural source. So it is naturally sturdy and easy to collect. We do not need to use chemicals to make straws.

Additionally, metal straws are not pocket-friendly compared to Bamboo. Moreover, metal will rust when in contact with water and oxygen. Bamboo stock is much cheaper, less work, and easy to collect. Our marketing strategy will focus mainly on reusable principles and are much more trendy to youngsters because we have an engraving service to attract them.

4.3 Analysis of Marketing

4.3.1 market trend.

The demand for bamboo straws has risen due to growing environmental attention. Additionally, plastic straws have been reduced due to state restrictions. However, the bamboo straw market is expected to achieve high growth shortly. In addition, BambooS Sdn. Bhd is a unique company in Malaysia. We produce our straw ourselves, and we provide safety and hygiene assurance. The buyer can engrave their name on the straw. Nowadays, customers want recognition for something they buy or support. They are also sincere about ‘Save the Earth’ and deserve to flex.

4.3.2 External Environment Analysis

Our first demographic psychographic and geographic target market is the University Putra Malaysia (UPM). Since we are students of UPM, it is easier to approach our target customers, including students and staff. Students tend to bring their water bottles or flasks to classes. It is one step toward being environmentally friendly; thus, we promote their effort by selling bamboo straws. In addition, we will promote our product at cafes or food courts at the faculty and library. We also establish a booth at super shops.

4.3.3 Internal Environment Analysis

(SWOT ANALYSIS)

SWOT Analysis For Business Plan

4.3.4 Market Opportunities

Our bamboo straw comes with a pouch; thus, it is hygienic and easy to bring everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product is able to be used again and again. So students and staff can save money. They do not need to bring straws in large volumes. The structure of our bamboo straw is strong and sturdy; thus, it will not break if soaked in water for a long time, unlike paper straws.

4.4 Target Market

4.4.1    segmentation.

  • S size is fit for ordinary drinks, fully liquid
  • L size is suited for Boba drink or any drink that has topping.
  • People use straws for drinking tea, juice, frappe, and Boba.
  • Restaurants, cafes, food court, canteen, food stalls, super shops around UPM

4.4.2 Consumer Market and Buyer Behaviour

(i) Students and staff at UPM (ii) Cafe and Restaurant at UPM

4.4.3 Positioning

  • New business strategy for eco-friendly products in the market.
  • Our production, process, and packaging materials match zero pollution.
  • Providing Engraved service
  • Customized and Eco-friendly bamboo straws of different sizes
  • Made of organic material
  • Unique punch made by the jute bag.

4.5 4 P’s Marketing Strategy

4.5.1 product strategy.

To make our product unique, we ensure the quality and safety of our products always satisfy our customers.

Our product comes neatly packaged in a unique eco-friendly punch. It is made of a jute bag. The natural bag is designed to make people use bamboo straws every day.

Labeling/Customised

Our company provides customized products. We resize and engrave the bamboo straws to attract more customers. So, our customers can request any size and imprint their straw with any logo or design they like. Our product comes in two sizes: the regular size for the standard drink, fully liquid, and the large size for the Boba drink or drink that has topped. Customers can send us their logo or name on social media sites. Personalized bamboo straws look fantastic across social media.

4.5.2 Price Strategy

Price is the payment given by one party to the other in order to get the return for goods or services. It is necessary as it determines our profit and business survival. Two factors affect our pricing strategy to increase our profits. The internal factor that affects our pricing strategy is production and management cost. At the same time, the external factor is the competitive environment.

Our management team decided to sell the straw in four sets: A, B, C, and D. Our company decided to set the price at RM 10.00 for set A. This set includes the common Bamboo straw, brush, and pouch. Then SET B cost RM 12.00, including the Boba size straw, brush, and pouch. SET C and SET D are more special because they include the engraving service. The engraving cost is RM 8.00 for each Set. As we mentioned before, we resize products for clients. So our customers can personally request to resize the straw. We charge it costs RM 9.00 per set.

4.5.3 Place Strategy

Place strategy is also known as distribution strategy, wherein the organization decides the mode of distribution for the product. The pacing strategy plays an important role in selling the products. We have chosen the market, cafe, or restaurant adjacent to the University Putra Malaysia. Our main target market is UPM staff and students.

Furthermore, we also decided to make it easy for our customers to find our product by using the shopping app, Shopee apps. We chose these apps because Shopee is the best option if you want to start selling online at a low cost and big money.

4.5.4  Promotion Strategy

Promotion is the advertising process to provide information to different parties about the products. It is a communication process that influences the customer to buy products. In order to get customers’ attention and obtain a more significant market share, Bamboos Sdn. Bhd uses digital and internet marketing.

We have set up social media accounts, Instagram, Facebook, Shopee, and Blogspot, to promote our business. The marketing team will upload the promotional content to social media sites. This is because most people stay on social media sites mostly. With that, social media sites are the easiest way to buy anything we want without going out. Moreover, online shopping has become popular in this era, and all these social media sites have become the hottest sites, especially Instagram, which has a high rating in advertisements. Many companies use social media to sell their products and services by putting corporate information in their accounts.

Social Media Advantages

Social media are free sites where we can reach a large number of customers. Hence, we use social media to do hard and soft selling.

We fully develop every post to attract customers. In addition, we will always update our posts and story feeds. We ensure that customers are more exposed to our product. Next, we also use social media hashtags. We use hashtags such as #Bamboos, #SafeTheEarth, and more to make it easier for customers. The marketing team uses social media for the ordering process.

Similarly, we will place the generated links on each social media to encourage the product ordering process. Our company also makes sure transactions with our customers are easy. Finally, we also produce videos to promote our sales. The video will achieve the highest social media reach for views and engagement.

We tend to focus more on WhatsApp groups, Shopee, and Instagram since our target audience is UPM students. Many students are involved in WhatsApp groups, such as on faculty, college, hostels, and clubs. WhatsApp and Instagram are more popular among students as the places they spend most of their time. WhatsApp is the most popular social media site in Malaysia.

5.0 operations planning

5.1  location and address.

We will mainly sell the straw on social media sites. The production team will handle the production process. They resize and wash the Bamboo at the warehouse in Selangor, Malaysia. The social media sites are Instagram, Facebook, Shopee, Blogspot, and WhatsApp. Supplies will be directly delivered to the responsible members for further processing based on our buyer’s order.

5.2 Objective of Operations

We aim to produce and deliver good quality Bamboo Straw. Our team ensures that all products are effective and attractive. We also must gain customers’ trust and happiness with our service, including price and delivery. We also make sure our products are cleaned and safe for use. Our team is very responsive to making good-quality straws. In addition, our company has ultimate responsibility for profit and loss. However, we seek partners for more investment.

5.3 Operation Strategies

A few strategies have been set up to ensure that our business runs smoothly throughout the week and meets our objectives.

Business sample

5.4 Supplier

The bamboo stock was from a supplier via the Shopee platform, and the pouch supplies were from Giftstalk Sdn. Bhd. The company logo’s printing service was also included when we ordered the pouch from suppliers. Moreover, we order coconut fiber cleaning brush stock and packing Boxes from Shopee. We also surveyed purchasing and made sure that our supplies were reasonable. All the supplies are ordered online and delivered to our company via specialized courier due to the Covid- 19 pandemic.

The bamboo straw will be customized and delivered to the customer using J&T Express, Ninja Van, and cash-on-delivery service, which will ease our delivery.

Thus, we have decided on the following suppliers as our supply providers:

  • Wing.DIY – Shopee- For Bamboo Stock
  • GIFTSTALK SDN BHD)- For Pouch Supplies
  • Gd. Pack -Shopee)- For Paper Boxes Stock – Sandpaper Holder with Plastic.

5.5 Process Planning

 Process Planning

5.6 Implementation Schedule

Implementation Schedule

5.7 Machinery and Equipment Including GST

Machinery and Equipment Including GST

6.0 Financial Plan

6.1 introduction.

A financial plan can be defined as a process of framing procedures and budgets regarding the financial activities of concern. This is done to ensure good financial and investment procedures.

Generally, the financial plan is used to know an investor’s current pay and future financial state by using current known variables to predict future income, asset values, and withdrawal plans.

A financial plan is one of the most crucial parts of a business. Some of the importance of a financial plan are:

  • A financial plan provides the direction of one’s business.
  • It also helps understand how finances impact one’s business.
  • Additionally, it helps to manage income better.

6.2 Purpose of the Financial Department

A few purposes are as below:

  • Firstly, it determines capital conditions.
  • Secondly, it operates the fund nicely for different purposes.
  • Finally, it maintains proper cash flow.

6.3 Project Implementation Cost

Project Implementation Cost

Source of Fund

Our money is used as the start-up capital with a contribution of RM100.00 per shareholder, bringing the total investment to RM 1000.00.

6.4 List of Expenses

business proposal List of Expenses

Twelve partners funded a total of RM1000.00 to cover all business costs, which is RM 617.29. Expenses are in terms of buying raw materials, equipment, and delivery fees. We will not invest all amount to the business.

The equipment is counted as fixed cost as they are bought in bulk. Refer to 6.4 (List of Expenses) for detailed information.

6.5 Record of List of Sales

Business Record of List Sales

6.6 Income Statement

 Income Statement

After one month of business, BambooS ended up with RM 1600.00 from 7 different products. This includes selling 15 units of Set 1, 25 of Set 2, 35 of Set 3, and 30 of Set 4. Leftovers for bamboo straws are found. The income statement shows that the business’s net profit after one month of operation is RM 988.39, approximately 98.8% of capital invested into the business.

6.7 Cash Flow Statement

Cash Flow Statement

The case flow statement shows that the initial capital on hand is RM 1000.00, and at the end of the business, the total surplus (after deducting all expenses) is RM 1982.71.

The RM 1982.71 includes RM 100 capital invested by every shareholder at the beginning of the business. By dividing the remaining money after deduction, each shareholder would find themselves receiving an extra RM 98.27. Hence, every

6.8 Balance Sheet

Balance Sheet of Business

At the start of the business (22 March 2021), the initial capital share is RM 300.00. There is no liability such as a loan.

At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to RM 1982.71, as well as the owner’s equity. The firm’s net worth is RM 1982.71, done by subtracting liabilities from assets.

6.9 Financial Analysis

Financial Analysis Chart of Business Plan Examples For Student

BambooS has a net profit margin of 61.42%. BambooS also has a break-even point of RM 126.50. Sales passing this break-even point means that BambooS can start making profits.

Set 1 has a break-even point of RM 11.90, and set 2 have it at RM 23.72. The break-even point for set 3 is RM 55.34, while set 4 has a break-even point of RM 35.58.

The interest for the business is 0.9827 or 98.27%. This means for every RM 1 capital invested in the business; the shareholders can get back RM 0.98 as profit.

7.0 Conclusion

  Based on the business plan template or business proposal example that we have made, BambooS will give us profitable returns. The assumptions we made for these three months are conservative as we know that our company is still in the beginning, and the marketing and promotion are still in the early phase. The company sets systematic planning to reach the target. Thus, BambooS are very confident that our company will be able to grow in the future and become the most popular brand in the world.

We will always ensure that everyone in the company cooperates well in order to achieve the business target profit. We hope that BambooS will be the best company for producing eco-friendly straws in Malaysia. Our company assists UPM students and staff in reducing plastic usage.

Problem Faced and Solutions in Business

Every business will need to face many challenges to sustain success. As a new business, we also must face many things to achieve our business goal.

Firstly, we confirmed the product we would sell; everyone gave their opinions and ideas. This leads to 10 different products and services on the list. So we need to vote for the best one. We had faced a healthy argument on picking the best product. After discussion, we finally came out with the idea of producing an eco-friendly product. We focused on global warming issues and finally decided to produce and sell bamboo straws.

Moreover, we also have to face a conflict in fixing the vendors. We need to find the best vendors that offer the most reasonable price for us to produce the bamboo straw. The cost must be tele with our starting capital. In order to solve this, everyone has done their research on all the possible suppliers until we find the best one to choose from.

To avoid extreme market competitors, our team chose a blue ocean strategy to create a new market to achieve competitive advantages.

Business Proposal Examples For Students PDF

A business proposal is a short business plan. The business proposal describes the business process. However, a business proposal includes an executive summary, problem statements, product, finance, and solution. The example of a business proposal for students certainly guides others to create a business plan. This business plan sample teaches how to write business plan assignments for students. Students might learn how to write a simple business plan and proposal.

The importance of a business plan is crucial to stakeholders, employees, students, and entrepreneurs.   Additionally, the business plan example assists employees in creating a professional business proposal.

university students business plan

Author: M M Kobiruzzaman

M M Kobiruzzaman is a researcher, lecturer, and academic & creative content writer. He studied for a Master of Management By Research at the School of Business and Economics Faculty, Universiti Putra Malaysia. Previously, he graduated from the Department of Communication, Universiti Putra Malaysia. His research interests contained Journalism, Social Media Communication, Information and Communication Technology (ICT), and Corporate Communication. He has published several journal articles globally. He prefers to impart academic knowledge to other people through content writing.  View all posts by M M Kobiruzzaman

16 thoughts on “Business Plan Examples and Sample For Students”

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Apr. 8, 2024

Protein ice cream company wins 2024 rice business plan competition, rice university hosts world’s largest and richest student startup competition.

Protein Pints RBPC

Ice cream company Protein Pints took home the grand prize at the 2024  Rice Business Plan Competition  (RBPC) April 6 as the best student ventures from top universities across the world competed for prizes in front of nearly 350 angel, venture capital and corporate investors and members of the business community.

During his acceptance speech, Founder and CEO of Protein Pints Paul Reiss said, “"The love and support that we've been shown during our time here at Rice, and the relationships and the friends that we've made, is something that I know I and every other student here is going to remember for the rest of our lives."

Hosted annually by the  Rice Alliance for Technology and Entrepreneurship  and Rice University’s  Jones Graduate School of Business , the RBPC is the world’s largest and richest student startup competition.

The RBPC offers real-world opportunities to learn what’s required to successfully launch a new business. In addition to the substantial cash, investment and in-kind prizes, the heart of the competition is the mentoring from investors and experienced entrepreneurs. RBPC alumni have raised more than $6.1 billion in capital and 288 are in business or have had successful exits.

The winners were announced at the conclusion of the three-day pitching, mentoring and networking event, which included an elevator pitch competition, practice round, semifinals, wildcard and final round. At the award celebration, more than 80 prizes were announced totaling $1.5M in investment and non-dilutive cash prizes. Every team took home cash.

Protein Pints RBPC

“We award the competitors $1 million in prizes, prizes that serve as foundational capital to launch their startup,” said RBPC Director Catherine Santamaria in her welcome speech at the awards gala April 6.

“That’s a large number of prizes, but the biggest thing our startups leave with is a feeling of generosity and community from this room. This community is always ready and willing to help our founders and support our vision for the competition by investing time, money and resources in these student innovators.”

The 42 competing startups represented 35 universities from four countries. They were chosen from more than 450 applicants to compete in one of five categories: energy, cleantech and sustainability; life sciences and health care solutions; consumer products and services; hard tech; and digital enterprise. Learn more about all of the startups  here .

The seven finalists based on the judges’ overall scores were:

Protein Pints, Michigan State University  — first place and the $150,000 GOOSE Capital Investment Grand Prize.

  • Protein Pints is a high-protein, low-sugar, ice cream product designed for people who would benefit from having access to a functional ice cream and/or better tasting and more enjoyable protein options.

Somnair, Johns Hopkins University — second place and the $100,000 Investment Prize, sponsored by David Anderson, Jon Finger, Anderson Family Fund, Finger Interests, Greg Novak and Tracy Druce.  

  • Somnair is a Novel Non-Invasive Neurostimulation device for the treatment of obstructive sleep apnea.

Power2Polymers, RWTH Aachen University — third place and the $50,000 Rice University investment, provided by the Rice Alliance for Technology and Entrepreneurship and sponsored by Finger Interests, the Anderson Family Fund at the Greater Houston Community Foundation, Greg Novak and Tracy Druce.

  • Power2Polymers tackles the pressing issue of "forever chemicals," which have been linked to over 6.5 million deaths in the U.S. alone, by offering safe alternatives free of forever chemicals.

Informuta, Tulane University — fourth place and the $5,000 prize, sponsored by Norton Rose Fulbright.

  • Informuta's proprietary technology leverages DNA sequencing to predict if bacteria will respond to different antibiotics or, for the very first time, develop future resistance thus causing treatment failure.

Icorium Engineering Company, University of Kansas — fifth place and the $5,000 prize, sponsored by EY.

  • Icorium Engineering Company is a chemical engineering startup and University of Kansas spinout developing technologies to make sustainable, circular economies a reality for refrigerants and other complex chemical mixtures.

EndoShunt Medical, Harvard University  — sixth place and the $5,000 prize, sponsored by Chevron Technology Ventures.

  • EndoShunt is transforming trauma surgery with a rapid, targeted blood flow control device.

D.Sole, Carnegie Mellon University — seventh place and the $5,000 prize, sponsored by Shell Ventures.

  • D. Sole is advancing the development of remote patient monitoring in podiatry with foot insoles designed for the early detection and monitoring of diabetic foot complications, such as ulcers and deformities.

The fourth through seventh place startups were also awarded an additional investment prize of $25,000 each provided by Rice Alliance and sponsored by David Anderson, Jon Finger, Anderson Family Fund, Finger Interests, Greg Novak and Tracy Druce, bringing their finalist prize totals up to $30,000. 

Other significant prizes this year and the teams that won them include:

  • $200,000 Goose Capital Investment Prize — Osphim, RWTH Aachen University
  • $250,000 OWL Investment Prizes — MesaQuantum, Harvard University
  • $100,000 OWL Investment Prizes — Icorium Engineering Company, University of Kansas
  • $100,000 Houston Angel Network Investment Prize — Somnair, Johns Hopkins University
  • $100,000 The Indus Entrepreneurs (TiE) Texas Angels Investment Prize — Protein Pints, Michigan State University
  • $60,000 nCourage Courageous Women Entrepreneur Investment Prize — MesaQuantum, Harvard University
  • $40,000 nCourage Courageous Women Entrepreneur Investment Prize — Icorium Engineering Company, University of Kansas
  • $40,000 Pearland EDC Spirit of Entrepreneurship Cash Prize — Informuta, Tulane University
  • $25,000 New Climate Ventures Sustainable Investment Prize — Oxylus Energy, Yale University
  • $25,000 Dream Big Ventures Latino Entrepreneur Investment Prize — Dendritic Health AI, Northwestern University
  • $25,000 NOV Energy Technology Innovation Cash Prize — LiQuidium, University of Houston
  • $25,000 Urban Capital Network Diversity Investment Prize in Partnership with South Loop Ventures Investment Prize — TouchStone, University of California, Berkeley
  • $25,000 Southwest National Pediatric Device Consortium Pediatric Device Cash Prize — EndoShunt Medical, Harvard University
  • $25,000 Jacobs, Intuitive Machines and WRX Companies Rising Stars Space Technology and Commercial Aerospace Cash Prize — MesaQuantum, Harvard University

For more information about the 2024 Rice Business Plan Competition, visit  rbpc.rice.edu .

What to know about Biden’s new student loan forgiveness plan

university students business plan

President Biden is forging a new path to reduce or eliminate federal student loan balances for tens of millions of borrowers, holding firm to a campaign promise to ease the burden of college debt.

The proposed forgiveness plan announced Monday is an alternative to the sweeping $400 billion debt relief program that Biden announced in 2022 and the Supreme Court blocked last summer. Since that court defeat, the Biden administration has worked through a negotiated rulemaking process to craft a regulation that achieves large-scale debt cancellation, albeit with a much more targeted approach than the last plan.

The Education Department will release a draft rule on the forgiveness plan to solicit public comment in the coming months. But the Biden administration is releasing more details of how the proposal will accomplish the president’s goal of sweeping debt reduction.

Here’s what we know.

What does Biden’s student loan relief plan do?

The new plan will expand federal student loan relief to several categories of borrowers. It will eliminate up to $20,000 in accrued interest for borrowers who owe far more than they originally borrowed because of unpaid interest. Borrowers could get all of their interest wiped away if they are enrolled in an income-driven repayment plan and have an annual income under $120,000 for an individual or under $240,000 for couples. The White House estimates that 25 million people will benefit from this feature of the new plan, including 23 million who could have their unpaid interest completely forgiven.

Once the plan is finalized, another 2 million borrowers could automatically have their loans canceled because they’re eligible for existing forgiveness programs, such as Public Service Loan Forgiveness , but never applied. The proposed plan will also automatically cancel the loans of people who have been in repayment on undergraduate loans for at least 20 years, and graduate loans for 25 years or more. It would also forgive the debt of borrowers who attended career training programs that led to high debt loads or low earnings.

A fifth category of borrowers would receive debt relief if they are facing hardships , such as high medical debt or child-care expenses, that prevent them from repaying their student loans. The specific terms of each category will be fleshed out in the formal rule due out soon.

The administration plans to roll out the interest education feature this fall, and the remaining features could be implemented next summer.

Who is eligible for student loan forgiveness?

The majority of Americans with federally held student loans will qualify for some level of relief under the new plan. People with privately held federal loans originated through the defunct Federal Family Education Loan (FFEL) program would also benefit from some aspects of the proposal.

Those commercial FFEL borrowers would receive forgiveness if they entered repayment on or before July 1, 2000, or are eligible but have not yet applied for a closed school discharge — a form of debt cancellation for borrowers whose schools abruptly close. Such borrowers would also be eligible for debt relief if they have loans associated with a college that lost access to federal student aid because of high loan default rates, according to the Education Department.

Do I need to apply for this loan forgiveness?

While the specifics of the plan are still being hashed out at the Education Department, the Biden administration said the goal is for the vast majority of the relief to be automatic.

I was approved for loan forgiveness in the old plan. Will I qualify this time?

It depends on whether you fit any of the five categories for loan forgiveness.

How is this different from the plan rejected by the Supreme Court?

Biden’s 2022 student loan forgiveness plan relied on the Higher Education Relief Opportunities for Students (Heroes) Act of 2003, which lets the secretary of education “alleviate the hardship that federal student loan recipients may suffer as a result of national emergencies.” The president argued that the coronavirus pandemic created economic hardship for borrowers that required government intervention of up to $20,000 in loan cancellation for 40 million borrowers. But in striking down the debt plan , a majority of Supreme Court justices said the Heroes statute was not designed for policy with such a “staggering” economic impact.

This time, instead of the 2003 law, the Biden administration anchored its new plan with authority in the 1965 Higher Education Act, which allows the education secretary to compromise, waive or release loans under certain circumstances. Critics of Biden’s plan question whether the 1965 law permits expansive debt relief envisioned by the administration, and note that Chief Justice John G. Roberts Jr. said in his opinion last year that the act can be used to cancel debt in “certain limited circumstances.”

The Biden administration said the new plan is composed of interventions that address specific circumstances in ways that are covered by the Higher Education Act. The president is confident he is acting within the scope of the law, according to the White House.

Are private loans eligible?

Loans originated and held by banks and other private entities are not eligible for the new forgiveness plan. But federal loans held by private companies are eligible for some components.

Student loans

The impact of student loan repayments : A technical loophole is helping some parents lower their student loan payments . The ending of the student loan payment pause has left some borrowers anxious and confused .

What are my student loan repayment options? Personal finance columnist Michelle Singletary shares what to focus on as student loan payments resume and why she says President Biden’s new SAVE student loan income-driven plan is a game changer .

What’s next for student loan debt relief? Biden is forging ahead on a new path to narrower student loan relief after the Supreme Court rejected his earlier loan forgiveness plan . Meanwhile, conservative groups sued to block Biden’s effort to provide $39 billion in forgiveness to longtime borrowers.

university students business plan

Watch CBS News

Biden's new student loan forgiveness plan could help 30 million borrowers. Here's who would qualify.

By Aimee Picchi

Edited By Anne Marie Lee

Updated on: April 10, 2024 / 11:28 AM EDT / CBS News

President Joe Biden once again is trying to deliver widespread student debt forgiveness, with a new plan unveiled on Monday that could help about 30 million borrowers erase some or all of their college loans. 

The latest attempt at broad debt relief comes less than a year after the Supreme Court blocked Biden's previous attempt to help student borrowers, when the court's  June 2023 ruling denied up to $20,000 in forgiveness to roughly 40 million Americans. 

Biden, who had made student loan relief a major campaign pledge, unveiled the new plan on Monday, describing it as potentially "life changing" for millions of Americans. About 43 million people are carrying $1.7 trillion in student debt, a burden that some borrowers and their advocates say hampers their ability to buy a home or achieve other financial milestones. 

"While a college degree still is a ticket to the middle class, that ticket is becoming much too expensive. Much too expensive," Biden said an event at Madison College in Madison, Wisconsin. "The ability for working and middle-class folks to repay their student loans has become so burdensome that a lot can't repay it for even decades after being in school."

Here's what to know about Biden's new plan and who would qualify. 

How is this plan different from the one struck down by the Supreme Court?

The new plan relies on a different law to provide debt relief to student borrowers. 

The previous plan relied on the Health and Economic Recovery Omnibus Emergency Solutions Act, or HEROES Act, a pandemic-era stimulus package. The Supreme Court ruled that law didn't provide the Biden administration with the authority to forgive student debt. 

The new plan turns to an older law, the Higher Education Act, which allows the Secretary of Education to "compromise, waive or release" federal student loans. It's through this mechanism that the Biden administration is tackling its new debt relief program. 

Who will qualify for debt forgiveness under the new plan?

There are 5 major groups of borrowers who could benefit under the new plan. 

  • 2.5 million borrowers who have been in repayment for 20 years or more. 

The Biden administration said people with only undergraduate debt could qualify for forgiveness if they first began repaying their loans at least 20 years ago, or on or before July 1, 2005. Borrowers with graduate school debt would qualify if they first began repaying their loans 25 years ago, or on or before July 1, 2000. 

Borrowers don't have to be enrolled in an income-driven repayment plan to qualify, the White House said. Both direct loans and direct consolidation loans would be covered.

  • People with debt who attended "low-financial-value programs"

College is supposed to provide its graduates with the skills to achieve higher-income careers, but there are some programs that have left people in debt but without a marketable degree, such as some offered by for-profit colleges like the now-defunct Corinthian Colleges .

The new plan would cancel student debt for loans from colleges or programs that lost their eligibility to participate in the Federal student aid program or were denied recertification because they cheated students, the White House said. Borrowers who also attended colleges that don't provide "sufficient value," such as leaving grads without the ability to earn more than a high school grad, would also be eligible for relief. 

  • People experiencing hardship in paying back their loans.

Borrowers who are experiencing hardship that hampers their ability to repay their loans could also qualify for forgiveness. Although the White House didn't specify the financial threshold for qualifying under this pathway, it said this could cover borrowers at high risk of defaulting on their student loans or who are grappling with issues like medical debt.

  • 25 million borrowers whose balances ballooned because of interest.

Some borrowers have seen their balances grow due to a financial issue called "negative amortization," in which a person's loan balance keeps growing despite their consistently making payments. Under the plan, roughly 25 million people who have experienced this issue could get up to $20,000 of their interest canceled. 

  • 2 million low- and middle-income borrowers who qualify for forgiveness but haven't applied.

The plan would also provide debt relief for about 2 million low- and middle-income borrowers who qualify for programs like Public Service Loan Forgiveness or income-driven repayment plans but haven't applied for them.

"No application will be needed for borrowers to receive this relief if the plan is implemented as proposed," the White House said.

What are the next steps to getting the plan approved? 

The Education Department said it plans to release a formal proposal in the "coming months." That would usually be followed by a public comment period of 60 days. Then if the rule is finalized by November 1, it would usually take effect the following July — in this case, July 2025.

But the Higher Education Act authorizes the education secretary to fast-track rules for "early implementation" in some cases. The Biden administration recently  used that power  to accelerate student loan cancellation offered through a new federal repayment plan. Invoking that authority could allow Biden to start canceling debt later this year.

When could the new plan go into effect?

That's not known yet because the plan has to get pass some additional hurdles before becoming effective, as noted above. Asked by reporters when U.S. student loan recipients might see their interest balances canceled, officials said the forgiveness could happen starting "early this fall."

Could the plan be challenged in court?

Yes, conservative opponents are expected to challenge Biden's plan in court.

Republicans have repeatedly fought Biden's plan for student loan cancellation, saying it's an unfair benefit shouldered by taxpayers who repaid their loans or didn't go to college. Opponents say the Supreme Court was clear that widespread loan cancellation must come from Congress.

Separately, seven states, led by Missouri, filed a federal lawsuit Tuesday challenging Biden's  SAVE Plan, an income-based repayment program that was introduced last year. The new lawsuit largely mirrors another suit  filed last month  by Republican attorneys general in 11 states, led by Kansas.

The suit doesn't directly challenge Biden's newest plan for cancellation, but its architect, Missouri's attorney general, separately threatened to bring action against that plan, too.

If Biden's plan faces a lawsuit, courts could order the administration to halt cancellation until legal questions are sorted out. That scenario could leave the plan on hold beyond the November presidential election. Even if it survives legal challenges, a Donald Trump victory would spell almost certain doom for Biden's plan.

— With reporting by the Associated Press.

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Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports.

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President Biden announces new student loan forgiveness plans that could benefit 23 million Americans

Borrowers who don't complete their degrees often face worse student loan debt burden.

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Biden's new plan would provide $5,000 in debt relief for 10 million borrowers.  ( iStock )

President Biden just announced his new plan to provide student loan debt relief. When paired with the other cancellations the Biden Administration has provided, this relief would apply to more than 30 million Americans.

The President traveled to Madison, Wisconsin to reveal his plans. If implemented, these plans would eliminate accrued interest for 23 million borrowers and would cancel the debt for more than four million borrowers. An additional 10 million borrowers would receive at least $5,000 in debt relief, a slight adjustment to Biden’s original student loan debt cancellation that would have provided $10,000 in forgiveness for many borrowers. The original plan was struck down by the Supreme Court last year.

"Today, too many Americans — especially young people — are saddled with sustainable debts in exchange for college," Biden told a crowd while visiting Madison Area Technical College. "The ability for working and middle class folks to repay their student loans has become so burdensome that a lot can’t repay, even decades after being in school."

Under the new plan, certain borrowers could receive $20,000 in debt cancellation if the borrower’s balance has grown due to unpaid interest. There are no income limits for this potential forgiveness. For low and middle-income borrowers currently enrolled in the SAVE plan or other income-driven repayment plans, Biden’s plan may provide complete forgiveness of their entire debt balance.  

If you have private student loans, federal forgiveness and relief doesn't apply to you. If you're looking to lower monthly payments, consider refinancing your student loans. Lock in some of the lowest interest rates ever via the online marketplace Credible .

MILLIONS OF BORROWERS TO SEE STUDENT LOAN PAYMENTS DROP IN JULY AFTER SAVE ADJUSTMENT

Students who don’t complete college often deal with worse debt

Students who take out student loans but never finish their degree, struggle to pay their debt down more often than those who complete their degrees. This occurs because the payments are higher than the income provided by the jobs non-graduates secure.

Borrowers who didn’t complete their degrees now owe $918 million overall, which is 6% more than they borrowed in the first place, a study from the HEA Group revealed. The group of borrowers who did complete their degrees owe a combined $3.2 billion — 6% less than the amount they borrowed.

The study found that the degree level also made a difference in repayment timelines. Borrowers who complete four-year degrees owe 8% less on their federal student loans. Those who didn’t complete their four-year degrees now owe 6% more than what they originally took out.

To save on your monthly student loan payments, you may want to consider refinancing. An online tool like Credible can be handy for comparing student loan refinancing rates from multiple lenders without affecting your credit score.

SOME STUDENT LOAN BORROWERS ARE GETTING REFUNDS ON TOP OF LOAN FORGIVENESS, HERE’S WHO QUALIFIES

Student loan debt makes saving for retirement difficult for many

The burden of student loan debt is making saving for retirement a difficult goal for many borrowers. Balancing high-cost payments with retirement contributions is difficult for those already struggling to make ends meet.

For employees with incomes of less than $55,000 who make regular student loan payments, the average percentage the employee contributes toward retirement is 5.3%, the Employee Benefit Research Institute found . Employees without student loan payments contribute 5.7%, on average, to their retirement accounts, the study said.

The difference grows for workers with higher incomes. Employees that make student loan payments and earn $55,000 or more each year contribute 6.1% to their retirement accounts, on average, compared to the 7.3% those without student loans contribute.

If you can qualify for a student loan refinance at a lower rate than you're currently paying, there are often few downsides to refinancing. You can use Credible to compare student loan refinancing rates from multiple private lenders at once .

REPUBLICAN STATES FILE SUIT TO STOP BIDEN'S SAVE STUDENT LOAN REPAYMENT PLAN

Have a finance-related question, but don't know who to ask? Email The Credible Money Expert at [email protected] and your question might be answered by Credible in our Money Expert column.

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What to Know About Biden’s New Student Debt Relief Plan

The proposal would affect nearly 30 million people and would target groups that have had hardships in repaying their loans.

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Biden Announces New Plan for Student Debt Relief

President biden announced a large-scale effort to help pay off federal student loans for more than 20 million borrowers..

Today, I’m proud to announce five major actions to continue to relieve student debt for more than 30 million Americans since I started my administration. And starting this fall, we plan to deliver up to $20,000 in interest relief to over 20 million borrowers and full forgiveness for millions more. [applause] I will never stop to deliver student debt relief and hardworking Americans. And it’s only in the interest of America that we do it. And again, it’s for the good of our economy that’s growing stronger and stronger, and it is, by freeing millions of Americans from this crushing debt of student debt. It means they can finally get on with their lives instead of being put — their lives being put on hold.

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By Erica L. Green

Reporting from Washington

President Biden released details on Monday of his new student loan debt forgiveness plan for nearly 30 million borrowers.

The proposal still needs to be finalized and will have to withstand expected legal challenges, like the ones that doomed Mr. Biden’s first attempt to wipe out student debt on a large scale last year.

Biden administration officials said they could begin handing out some of the debt relief — including the canceling of up to $20,000 in interest — as soon as this fall if the new effort moves forward after the required, monthslong comment period.

Here’s what is known so far about the program:

Who would benefit from the new plan?

The plan would reduce payments for 25 million borrowers and erase all debt for more than four million Americans. Altogether, 10 million borrowers would see debt relief of $5,000 or more, officials said.

The groups affected include:

— Borrowers whose loan balances have ballooned because of interest would have up to $20,000 of their interest balance canceled. The plan would waive the entire interest balance for borrowers considered “low- and middle-income” who are enrolled in the administration’s income-driven repayment plans.

The interest forgiveness would be a one-time benefit, but would be the largest relief valve in the plan. The administration estimates that of the 25 million borrowers that could see relief under this waiver, 23 million would see their entire interest balance wiped out.

— Borrowers who are eligible for, but have not yet applied for, loan forgiveness under existing programs like Public Service Loan Forgiveness or the administration’s new repayment program, called SAVE, would have their debts automatically canceled.

— Borrowers with undergraduate student debt who started repaying their loans more than 20 years ago, and graduate students who started paying their debt 25 or more years ago, would have their debts canceled.

— Borrowers who enrolled in programs or colleges that lost federal funding because they cheated or defrauded students would have their debts waived. Students who attended institutions or programs that left them with mounds of debt but bleak earning or job prospects would also be eligible for relief.

— Borrowers who are experiencing “hardship” paying back their loans because of medical or child care costs would also be eligible for some type of relief. The administration has not yet determined how these borrowers would be identified, but is considering automatic forgiveness for those at risk of defaulting.

How is this different from the last plan?

Mr. Biden initially tried to grant $400 billion in debt relief for 40 million borrowers by using the Higher Education Relief Opportunities for Students Act of 2003, or HEROES Act, which the administration argued allowed the government to waive student debt during a national emergency like the Covid-19 pandemic.

The Supreme Court blocked that move , saying that Mr. Biden had exceeded his authority.

The new plan would forgive some or all loan debt for nearly 30 million borrowers under the Higher Education Act, the federal law that regulates student loan and grant programs. By targeting specific groups of borrowers — instead of offering broad loan forgiveness — the administration believes it can act within the narrower confines of that law.

The Biden administration said lawyers for the White House and the Education Department studied last year’s Supreme Court ruling and designed the new program to make sure it did not violate the principles laid out by the justices.

Still, there could be questions about whether the borrowers under the latest plan would be considered “limited,” as the Supreme Court said the Higher Education Act requires, or whether the administration again overstepped its authority.

What’s the timeline?

The new plan still needs to be published in the Federal Register, which then will start a monthslong public comment period. Administration officials have said they hoped some of the provisions would begin going into effect in “early fall.”

That could leave the debt relief plan unresolved as voters go to the polls in November to choose between Mr. Biden and former President Donald J. Trump.

But Biden campaign officials hope the latest effort will help rally voters who were sorely disappointed by the Supreme Court’s decision last year.

Erica L. Green is a White House correspondent, covering President Biden and his administration. More about Erica L. Green

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25 million student loan borrowers could see their balances shrink under Biden’s new forgiveness plan

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President Joe Biden and his administration are moving forward with plans to provide student debt relief to as many people as possible.

The administration announced Monday the details of its new plan to reduce student debt balances for millions of borrowers. The proposed regulations — which were drafted as part of the months-long negotiated rulemaking process — feature several different ways for borrowers to see their debt balances reduced, if not eliminated entirely. 

The provisions of the plan include forgiving excessive interest that has accrued, discharging balances that have been in repayment for 20 years or more and relief for borrowers who attended now-closed or insolvent institutions.

"[The] plan is focused on the reasons that people are struggling with their student loan debt," James Kvaal, Under Secretary of Education, told CNBC Make It. 

"People who are upside down on their student loans because interest has racked up faster than they could pay it, people who have been making payments on their loans for decades and still owe those loans — it's a sign of how aggressive the President is [being] in tackling the student loan crisis," he said.

The relief provisions will soon be open for a public comment period where the administration will consider revisions to its proposal before it goes into effect. Some provisions are expected to roll out as early as this fall, the administration said.

As with Biden's previous student debt forgiveness proposals, it's possible this plan will come under legal scrutiny if challenged by opponents. But this plan differs from his previous action by using a different legal authority — the Higher Education Act — and narrowing the scope of borrowers eligible for relief.

In the event this plan is enacted and a future presidential administration wanted to repeal it, it would need to go through the same lengthy rulemaking process, Kvaal said.

Here's the relief borrowers may expect to see in the coming months.

Up to $20,000 of accrued interest forgiven

Interest accrues daily on student loans and some borrowers have interest rates as high as 8%. As a result, many borrowers wind up with balances higher than what they initially took out for school, despite making regular payments.

Biden's plan aims to address that "runaway interest" by canceling up to $20,000 of the amount a borrower's balance has grown due to unpaid interest after entering repayment. Single borrowers who earn $120,000 or less and married borrowers earning $240,000 or less who enroll in an income-driven repayment plan would be eligible to have their entire excess interest balances discharged, the administration said. 

Some 25 million borrowers stand to benefit from their interest balances being reduced if the plan goes into effect as proposed. An estimated 23 million of those borrowers will have their entire balance growth forgiven, according to the administration.

Automatic loan discharge for forgiveness-eligible borrowers

The Biden administration has canceled debt for over 1 million borrowers through existing forgiveness programs, including Public Service Loan Forgiveness , income-driven repayment and closed school loan discharges.

The administration estimates another 2 million borrowers are eligible to have their debt forgiven under these programs, but have not yet applied .

The new plan will allow the administration to use available data to identify and automatically clear balances for these borrowers as they are eligible, without borrower action.

Debt forgiveness for long-term borrowers

Another 2 million borrowers could benefit from a provision that will clear debt balances that are at least 20 years old for undergraduate borrowers and 25 years for graduate borrowers. It will apply to undergraduate borrowers with direct loans or direct consolidation loans who entered repayment on or before July 1, 2005, and graduate school borrowers who entered repayment on or before or July 1, 2000.

Currently, borrowers enrolled in the Saving on a Valuable Education plan or other income-driven repayment plans are eligible to have their remaining balances discharged after 20 or 25 years, but the new regulation would eliminate the IDR requirement.

Relief for attendees of 'low-financial-value' programs

The Biden administration has made a concerted effort to "hold colleges accountable when they leave students with mountains of debt and without good job prospects," it said in its statement. 

As such, the new plan would waive loans for borrowers who attended institutions or programs the administration identifies as "low-financial-value."

That includes schools that have lost eligibility to receive federal student aid or were denied recertification due to cheating or taking advantage of students, as well as programs that have since closed or have a history of leaving students with high debt loads and poor earnings outcomes.

Help for borrowers facing financial hardship

The administration says it is committed to pursuing a "specific action" for student loan borrowers experiencing a variety of financial hardships , although it's not yet clear who may receive relief and to what degree their balances will be reduced.

"This could include delivering automatic forgiveness to borrowers predicted to be likely to default on their loans, or through an individualized applications where borrowers could detail their financial hardship that is preventing them from being able to fully pay back their loan, such as a child care or medical expense," the administration said in its statement.

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