how to get new york times book review

Book Publicist Scott Lorenz offers Authors Book Marketing Tips and Techniques on his Blog “The Book Publicist”

How the New York Times Selects Books for Review for 2024

by Scott Lorenz | Author Advice , Blog , Book Marketing , Book Publicity , Book Publishing , Book Reviews , Marketing a Book | 4 comments

New Behind-the-Scenes Story by FOX-5 NY Sheds Light on the Meticulous Process

by Scott Lorenz Westwind Communications

As a book publicist , I talk to authors and clients on a daily basis. Many have one goal in common: To become a New York Times bestselling author. One way to do it is to get reviewed by the New York Times Book Review. This is no surprise as the New York Times Book Review is one of the most prominent book review publications out there. It’s a weekly paper magazine that comes with the Sunday New York Times, which has a circulation of 1.5 million. A one-fifth page ad in the Book Review will cost a whopping $8,830 for small presses. You can expect to dish out even more if you’re a major publisher. For more information click here .

If your book gets reviewed by the New York Times Book Review, you’re almost guaranteed an increase in sales and publicity. So, how does the New York Times Book Review select books to review? Good question! Pamela Paul, who’s been the New York Times Book Review editor since 2013 sat down with FOX 5 NY to shed some light on this very common question. Check out the terrific story here .

“We love the publishing industry, and we support what they do, but really we are here for readers.” Pamela Paul, Editor, NY Times Book Review

She explained that the New York Times receives hundreds of books that would like to get reviewed each day. Believe it or not, all the books, except for self-published books, receive some kind of look by a staff of critics and freelance reviewers. The type of look each book gets, however, varies. While one book’s look lasts a few seconds, another book gets read cover to cover.

“Only 1% of all the books we receive make the cut. We’re always on the lookout for new and interesting voices. Since we view books as a form of art, we strive to recognize innovation and diversity,” Paul explains.

Paul was asked whether critics ever get tired of looking at books. “The kind of people that work at the Book Review are always excited to check out a book. They really love books and are doing exactly what they want to be doing,” she says.

All NY Times book reviews are fact-checked for accuracy. Paul states that fact-checking is very important for them because while you can disagree with a book review, you shouldn’t distrust it. Once the reviews are fact-checked, copy editors write headlines, credits, and more before the review goes to press.

You can see that the New York Times Book Review is run by people who love books and why they take extra care to make sure what they recommend is worthy of their audience’s time. That’s why a mention in the NY Times Book Review is so powerful.

From the NY Times Website:

During the Covid-19 pandemic, The New York Times Book Review is operating remotely and will accept physical submissions by request only. If you wish to submit a book for review consideration, please email a PDF of the galley at least three months prior to scheduled publication to [email protected] . Include the publication date and any related press materials, along with links to NetGalley or Edelweiss if applicable. Due to the volume of books we receive, we cannot respond to individual requests about our plans for coverage. Thank you.

When things return to normal, if you would like to have your book considered for review, please send it to: Editor The New York Times Book Review 620 Eighth Avenue, New York, NY 10018 [email protected]

If you are sending a children’s book, please send it to the attention of the Children’s Book Editor.

The Bottom Line: While earning a spot on the New York Times Book Review is no easy feat, it’s not impossible. As long as your book has a unique twist, is well crafted, has an important message, or a new voice that must be heard, it stands a chance and is certainly worth sending in.

Final Recommendation: Watch the FOX-5 NY piece a few more times so you can really understand what the NY Times wants. https://www.fox5ny.com/news/a-day-in-the-life-inside-the-ny-times-book-review-process

You can also watch an hour-long interview with C-SPAN’s Book TV and New York Times Book Review editor Pamela Paul from 2015. https://www.c-span.org/video/?326362-1/tour-new-york-times-book-review

Click to tweet this article to your friends and followers!

About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at [email protected] or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist . Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net .

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!

This is such valuable information if you want to get your book reviewed by The New York Times. Sounds like it is a challenging goal for writers to say the least, but worth the effort if your book gets reviewed. It’s just too bad that they don’t review more self-published books.

I’m interested in learning more about this process. I’ve entered in looking for a literary agent, however, I do have a great author endorsement for my series. I’m curious if Mr. Lorenz assists authors who are just starting and are trying to navigate the ground floor of this industry?

Hi Cyndi, Appreciate your comment! Yes, I can certainly help if you’re just starting. Please share more details on my email. Reach out to me via https://book-publicist.com/contact/ . Thanks!

I would be interested in your comments — I am working with Westbow Publishers but am thinking of going from their review of my manuscript to doing my own marketing do you think it is better to pay the few thousand marketing fee, or sterike out on my own? Thanks [email protected]

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The Ultimate Guide to Getting Book Reviews

March 30, 2020

In this post, we cover:

The different types of review
How to get reviews and editorial reviews
How to make the most out of your reviews
How to deal with negative reviews

Ultimate Guide to Getting Book Reviews: Main Types of Review

There are many different kinds of book reviews and publications, each one having evolved separately from one another for different purposes and different kinds of audiences.

1. Reviews in mass media

Mass media reviews in newspapers and magazines were traditionally the only way to let people know about books and are still highly influential, especially the Review sections of major publications like the New York Times, The Guardian, for example. Also influential are radio and TV book review and interview programs, like the Oprah or Richard and Judy book clubs.

2. Reviews in book trade publications

People connected with the publishing industry read book trade publications. Publishers, agents, booksellers, librarians, marketing agencies, and book reviewers all read publications and associated websites like Publishers Weekly, Foreword Reviews, Kirkus Reviews, and Library Journal, among others.

3. Reviews by book bloggers

Book bloggers are avid readers who have developed often significant online followers. They can be very influential in creating fan buzz about books.

4. Reviews by readers given an advance copy for review

Advanced Reader Copy shortened to “ARCs,” describes the process of providing a copy of your book, prior to publishing, to a select group of readers with a request that they write a review once you publish. A

5. Online customer reviews

Customer reviews appear on a book’s sales page on online retailers. Readers who have purchased a book, or who might have received advance copies of the book, write online customer reviews. Reviews on sites such as Amazon, Goodreads, and Audible can be very influential. A reader can, on the spur of the moment, choose to buy or not to buy a book based on online customer reviews.

There are many good reasons why online book reviews have become front of mind:

• Research indicates they influence readers’ decisions to buy.

• They are public and perpetual: posted for all the world to see and they don’t go away (unless the online retailer decides to remove them.)

• They are relatively accessible and democratic—anyone with an account for a particular online retail store, or with their own blog, may post a review.

• More online reviews equals greater visibility within online stores and on search engines.

6. Editorial reviews (paid and unpaid)

Let’s clarify what we’re talking about when we say “editorial reviews.” Editorial reviews, also called endorsements, are those glowing comments you find on front covers, back covers, inside in the front matter, and on your book’s page with the distributor/retailer (e.g. Amazon). These endorsements are often from people working for big-brand media outlets (New York Times Books Review, The Guardian Review); other famous, notable or clued-in authors, or others who have lots of credibility with your target reader.

Authors, both indie and traditional, can pay for editorial reviews–though you don't have to, you can also put the leg work in to build your network and reach out to influencers. It very much depends on your budget. If money is tight, there are more effective things you can do for booksales. But if time is tight and you have the money, paying for an independent review on one or more of the editorial review sites gives your book a start.

Among the most reputable fee-for-review services are ALLi Partner Members   Foreword's Clarion Reviews , BlueInk , Kirkus Indie Reviews , and Publishers Weekly’s BookLife .

As with every other aspect of publishing (and indeed of life) there are disreputable review services out there. For more on this, connect with ALLi Watchdog Desk. Sign into the allianceindependentauthors.org and then navigate to SERVICES > WATCHDOG DESK.

Ultimate Guide to Getting Book Reviews : The Principles

Depending on the type of review you're after, the principles of reach-out to reviewers are generally the same: research, well-structured pitch,

Principle 1: Research

For advance reviews, customer or blogger reviews:

Make sure the people you're contacting do actually post reviews regularly. Are there reviews on their social media? Photos of books? Shout outs to authors?
Check they review in the same genre your book is in
Search for their name and contact details. Reviewers with websites often have quirky titles like: Books and Coffee or I Love Books.com. These regular reviewers often get swamped with requests. Most requesters won't bother searching for their name and reach out with something like this: Hey, Books and Coffee, I'm the author of… will you review my book . That's not going to work. Take the time out to find their name on their about page or social media and you're way more likely to get a response when you email them. And take time to craft a pitch that explains to them why your book is a fit for them.

Principle 2: Create a Template Email

The structure of a good endorsement review email (or letter or social media message if you are reaching out via a method other than email) goes like this:

subject line
intro tailored paragraph (Hi Mr. Tom Hanks, I know you have a keen interest in World War II history and I think you’ll be interested in a book I’ve just written titled [title]. I’m hoping you’ll agree to provide a review.)
what the book is about – this can be a modification of your blurb
links where they can access their ARC (advance review copy). Consider using a service like Prolific Works or BookFunnel and consider providing two options: an excerpt with a few sample chapters and the full manuscript. If you also have a website or webpage provide that link as well.
your requested deadline – this should be at least four weeks, and six to eight is probably better.
a line explaining that reviews received before the deadline will be considered for front or back cover treatment, and, acknowledging they are busy and that you’ll gladly accept their review even if they are unable to meet your deadline.
Some authors will attach their book cover too.
Sign off thanking them for their time

Principle 3: Be Organized

Find a method to organize the information you've collected about potential reviewers however suits you: word, excel, something more fancy like Trello or Asana. You'll want columns for name, company, email address, social media handles, mailing address, which book(s) they’ve reviewed, and a column or space to add notes about your communication. Like, when they tell you they’ll be happy to provide editorial reviews for your self-published book, and they’ll get back to you in two weeks.

Ultimate Guide to Getting Book Reviews : Influencer and Editorial Reviews

If you want review, blurb or praise quote from influencers or any kind of influential review e.g. in a mass-media newspaper or review outlet, here are some tips:

Leave a longer amount of time for contacting potential influencers. They have busy schedules and will likely need a longer period of time to review the book.
Make sure they do review books. You can always check their website to see if they have a no review policy. Also check that they review in your genre.
If you write nonfiction, you'll need to research influencers and leaders in your sector. Make sure whoever you're asking to review is actually relevant. Also if you've quoted an influencer in your book, consider asking them to review it. Most people are honored when they're quoted, so this is a great way in.
Expect a lot of no's. Influencers are busy people and will often get asked to review or praise dozens of books a week. You are not going to get 100 % yeses, but likewise, you're unlikely to get 100% nos. But when you purposefully go out and ask for editorial reviews for self-published books, good things happen. You might get an invitation to write a guest blog on a high-traffic blog site, or to be a guest on a podcast, or something else you already had on your book marketing to-do list anyway. It’s a win-win.
Resist the temptation to follow up with them, except perhaps once if you haven’t heard within two to three weeks. Be polite, don’t badger, never make them feel like you assume they have an obligation to do anything. A simple outreach to tell them you’re just checking to be sure they received your original message, and that’s it.

The Ultimate Guide to Getting Book Reviews : How to Get Reviews

We've already mentioned the better paid review outlets:   Foreword's Clarion Reviews , BlueInk , Kirkus Indie Reviews , and Publishers Weekly’s BookLife .

Do a Google for ‘ book review bloggers ‘ you'll get pages of listing and reviewers. These listings are fabulous, yes. But to actually get the reviews, you're going to have to do the work and pitch the reviewers.

Search for Book Reviewer Listings: such as this huge list of review sites from Reedsy . Or what about this one from Dave Chesson at Kindlepreneur. Check out the list by genre. One more: Top 100 Book Review blogs

Free Downloads: Over time, doing selective giveaways will increase the amount of reviews you get. Estimates reckon that for every 100 completed reads, .06 people will review. Not even one. Tough stats. Giving away copies to the right people (not willy nilly) and asking for an independent review in return will help.

Newsletter swaps: If you have a mailing list you have the ability to swap recommendations in your emails with other authors. Your mileage may vary, and always make sure the person you're asking to read and review your book is reputable and trustworthy.

Ask on social media: If someone tells you they've read your book, politely ask if they would leave a short review. You may find this uncomfortable, but it works.

Schedule messages, memes and posts: how many times have you posted on your Facebook page or instagram story asking for reviews? If you feel uncomfortable ask indirectly. Put up memes about how much they mean to an author, or how important they are in general rather than asking directly, though the latter works better! Point is, schedule a reminder in once a week for the next year and I bet you see a huge increase in reviews.

#Bookstagram: Bookstagram is a movement on Instagram uniting all book reviewers and social media users. Typically a Bookstagrammer will post a gorgeous picture of your book and / or leave reviews. Some double up as book review bloggers. This is a time-intensive method of getting reviews, but it does pay off as you often get stunning photos of your books in the process. And if you ask whether you can repost them or use them, they'll often say yes.

To find bookstagrammers:

Go to Instagram
Search for #bookstagram #booklover and or any other variation of ‘book' something in the search bar.
Go to each profile, and check if they have an 'email me' button OR a link to their website on their bio. If they do, bingo!

The Ultimate Guide to Getting Book Reviews: What if You Get a Negative Review?

Negative reviews – we will all get them at some point, no matter how great we think our books are. Indeed, some writers even see it as a badge of honor to get a savage 1*, because it demonstrates to the world that your reviews aren’t all from your friends. But that doesn’t stop it hurting, at least for a little while – especially if the reason for the review feels unfair.

Don't respond. Ever. Professionals don't get into public spats about things that are opinions. You'll come off looking worse and only antagonist the reviewer. walk away, get a cup of coffee, and move on with the more important things in your day (which is everything else).

Put a positive spin on it. If you've received a number of reviews all saying the same thing, such as: needed more worldbuilding. use it as a learning opportunity to develop your craft. It's a gift really, to be told where to direct your attention so you can focus your development in the right areas.

If you're getting predominantly one-star reviews, then you've either marketed to the wrong genre or the quality of your book isn't what it should be.

Remember reviews aren't for authors, they're for readers. Though it's nice to see praise of our work, reviews aren't for the author. Reviews are there to help other customers decide whether or not they would like to purchase your book. Don't be afraid of bad reviews either. If someone wrote, “didn't like it, far too Steampunk heavy” don't worry. That's going to be a steampunk lover's dream. So just as much as you might lose one reader, bad reviews help other readers buy books. If they’re a serious potential customer for your book, they won’t be put off by the odd crazy, and they’ll be smart enough to realize which reviews are credible.

Ultimately, if reading reviews—be they positive or negative— affects you or your mental health or your motivation to write in any way, then you should probably stop reading them. Lots of authors do this. The alternative response–if you can do it–is to read, learn if there's any learning in it, then forget about it. This means treating the good reviews as dispassionately as you treat the bad.

The Ultimate Guide to Getting Book Reviews: H ow to USE Your Reviews

Once you've got reviews, use them! So many writers secure a review and then do nothing with it. If you've managed to get ARC reviews or reviews from influencers, use them.

Great one-liners also lend themselves well to:

Endorsement quotes for your book covers. Have your designer add the quotes to the cover.
“What Readers Say” pages at the start of your books. Go to a bookstore and have a look inside the cover of a few books to see how these are styled and laid out and how many quotes you might need.
Information sheets for booksellers if you're trying to sell selective rights.
Social media graphics for potential new customers. Here's one I've created for an upcoming release:

I used Canva to create the graphic and the elements in my book cover to create the background and colour scheme. Canva is a free program and you can upload your own book cover images to their site.

Two Notes of Caution

If you are in any doubt that any reviewer may not be happy to see you share their review, then ask permission first. This particularly applies to bookbloggers, who are reviewing in their own space and under their own copyright – unlike Amazon reviewers, which Amazon actively encourages you to share (though reviewers may not realise this). Alienating a bookblogger by violating their copyright is a bad idea, especially if you are hoping they will review your future books.

If quoting an extract rather than the full review, the conventional – and ethical – practice is to indicate what you’ve omitted with an ellipsis […] to show that you’re quoting out of context, and alerts the reader to check the rest of the review, which may not be so flattering, if they wish to. (Most won’t.)

DON'T FORGET

How to get your first 50 book reviews: the guidebook.

Our Quick & Easy Guide to getting reviews is based on the experience of ALLi members and on ALLi’s Ethical Author policy.

ALLi’s latest Quick & Easy Guidebook focusses on how to get your first 50 book reviews (available for sale on the ALLi bookshop or free to members in the Member Zone: log in –>go to Advice –>Quick & Easy Guides). This is the ultimate guide to getting book reviews.

I did pay for membership. I may have used a different email: [email protected] or [email protected]

I gave my copy of my membership to my husband, the hoarder in chief and tax accountant. We live in PR. It is cold here now. That means I can wear long pants. Donna S. Cohen RN newest book: A Nurse’s Guide to Plastic Surgery—Loving Yourself While Loving Your Wallet. I would like someone else to handle the marketing!!!!

Very comprehensive and well done article on how to get your book reviewed. Thank you. Team Golfwell are retired people in New Zealand and they do free book reviews > https://www.teamgolfwell.com/free-book-reviews.html

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Help With Books How do I subscribe to the printed version of The New York Times on the Web Book Review? The New York Times Book Review is available separately from the Sunday newspaper. It contains reviews of new releases, author interviews and coverage of the book world, as well as bestseller lists for fiction, non-fiction and paperbacks. A one-year mail subscription (52 weeks) is $65 to a U.S. address, US $98.80 to a Canadian address, and $119.60 for all other foreign addresses. To order, call 1-800-631-2580, Monday to Friday, 8 A.M. to 8 P.M. ET or visit www.homedelivery.nytimes.com . Outside the U.S. call (201) 750-5200 or send a fax to (201) 750-5390. How do I submit a book to be reviewed by the Times Book Review? If you would like to have your book considered for review, please send it to: Editor The New York Times Book Review 229 W. 43rd Street New York, New York 10036 If you are sending a children's book, please send it to the attention of the Children's Book Editor. How do I send a letter to the editor of the Book Review? Send letters to the editor to: Letters to the Editor The New York Times Book Review 229 W. 43rd Street New York, New York 10036 What do I need to listen to the audio clips on the Books site? You can download the Real Player free of charge.

Training Authors with CJ and Shelley Hitz

We help Christian writers take a step of faith and finally finish your book!

How to Increase Your Chances of a New York Times Book Review

June 16, 2014 By Heather Hart 6 Comments Click here for FREE training for Christian writers

Now, not every author would want to consider this as part of their marketing strategy, in fact, I am not currently interested, but wanted to share it with you. So, if you are interested in having your book reviewed by them, here’s what you need to know.

The New York Times Book Review Submission Guidelines

1. You must send in a review copy 4 months before the official release date

The New York Times Book Review prefers to receive pre-release galleys from book publishers 4 months prior to the books publication date. However, they will accepted a finished book if a galley is not available. This does not mean you can send a book that is already published, just that if your book is finalized (yet still 3-4 months from actual publication) you can still send them the final copy.

Not familiar with a pre-release galley? Find out more in our book, “ How to Get Honest Reviews .”

2. There is No Guarantee, Returns, or Updates

You can send your book in, but they do not promise to review it, return it, or even update you on the status. They admittedly only review a small percentage of the books they receive and do not say what they do with the review copies they are sent other than that they will not return them. Likewise, they are very clear that they won’t respond to questions about the status of reviews, or notify authors if they

3. You Must be Published within the United States of America

The New York Times Book Review will only review books that are published in the US. If you are published through a Canadian, European or otherwise non-US publisher, as a US newspaper, The New York Times Book Review isn’t open to you.

4. Your Book Must be Available in Bookstores

Their rules also state that your book has to be made available to general-interest bookstores. Obviously if they are asking for pre-release galleys, it doesn’t have to be currently on a bookstore shelf. However, making your book available to bookstores must be part of your marketing plan, and it needs to be available to them by the time of your scheduled release (usually through a distributor such as Ingram).

Those are all of the qualifications they have listed on their website , but don’t go sticking your book in the mail just yet. Before sending your book off for their consideration, you will want to take some steps towards success.

1. Read the New York Times Book Reviews

This should go without saying, but if you want your book to be reviewed by the New York Times Book Review, you should actually read it. See what kinds of books they review, get a feel for what they like and don’t like. Basically, if this is your target audience, know what they want to read. You shouldn’t write a book just for them, but if you’ve written a book, reading what professional reviewers say about other books can help you fine-tune your own. If you’re not already subscribed, you can find out how to get a subscription mailed to you (separate from the Sunday paper) here .

2. Establish Yourself in Your Niche

If you have never before published a book and are virtually unknown, your book is likely to get lost in the high percentage of books that the New York Times Book Review doesn’t have time for. If this is something you are interested in, I recommend building yourself up first. Publish a book or two, build an online following, make some noise!! If you become a household name in your niche, you are more likely to be recognized and picked up by the editor.

3. Have Your Book Professionally Edited

The New York Times Book Review is the big leagues. Just because it’s free to send them a book, doesn’t mean that you should skimp on the costs of publishing. Make sure that you put forth your best work by having it professionally edited (maybe even by two or three different editors). You can find a list of editors we recommend here .

4. Get a Killer Cover Designed

You’ve heard the saying, “don’t judge a book by its cover,” right? Well, it’s a saying because all of us do it. If we see a poorly designed cover, we assume that the book itself will be just as crummy. It’s not always true, but without an eye-catching cover, your book is likely to be tossed aside. Most authors are just that, authors; not graphic designers. So get some help from someone who knows what they are doing and really make a great first impression.

If you are interested in submitting your book, you can mail a copy to the following address:

Editor The New York Times Book Review 620 Eighth Avenue, 5th Floor New York, NY 10018

Note: If you are sending a children’s book to them, you should address it to the “Children’s Book Editor”

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About Heather Hart

Connect With Heather Online: Instagram | Twitter | Facebook | Pinterest For close to a decade, Heather Hart has been helping other writers make their dreams come true. As an internationally best-selling and award-winning author, with well over a dozen books in print, she knows what works and what doesn’t. Furthermore, she knows it’s possible to be a successful author without launching your own business. Her desire is to help writers keep writing… and have fun doing it. Find out more at ToolsForAuthors.com Love What You Read? Check This Out! Get Heather's FREE report and learn how to make small tweaks to your book marketing that lead to big changes here .

December 18, 2014 at 10:15 pm

Would you consider reviewing a book that has already been self-published? It is called “Love, Blood, & Honor” and it is on Amazon and Kindle.

December 20, 2014 at 9:25 am

We don’t offer review services. However, many reviewers will review books that are already published. The New York Times Book Review will not. I highly recommend checking out Readers’ Favorite: https://www.trainingauthors.com/readersfavorite

April 10, 2019 at 4:06 pm

How long should you wait to publish your book after it has been submitted to NY Times? They are looking for galleys and unpublished works, right. Do you continue with the publishing process or wait four months in hopes of hearing from the NY Times?

May 11, 2022 at 3:25 pm

It seems to be a Catch-22 system glitch. Book sales rise if a book is reviewed and books are reviewed if selling. Is it possible to get pre-publication reviews?

May 18, 2022 at 8:47 pm

If you are self-published or independently published you can begin inviting people to read an advanced review copy (ARC) prior to publication and then send them the link when it goes live. However, no one is able to post a review until your book is published.

December 13, 2023 at 10:36 am

i wrote a book call Jesus poems of deliverance

How to get your book reviewed in the New York Times, if your name isn’t David McCullough

In an hour-long C-SPAN interview, book review editor Pamela Paul weighs in on what it takes to get noticed by the Times.

If you want The New York Times to review your book, it helps to be named David McCullough. Also, try magic.

In an hour-long interview with C-SPAN’s Book TV , New York Times Book Review editor Pamela Paul and preview editor Parul Seghal recently explained how the staff puts together the weekly section and — the question all authors and publishers want answered — how they choose, among countless titles, the few books that merit review. Paul, who became editor in April 2013, weighs in on whether big-name authors get special consideration, how she deals with books by colleagues and what it feels like to get a bad review. Highlights:

On turning books down:

“A long time ago it was said that 1 percent of books that come in get assigned. So it’s small, we have such small space. . . . Every time we skip a book, we have to write up a reason. A couple of sentences saying that ‘you know what, [this is] an incredibly worthy book but I just assigned something very similar,’ or ‘this is rehashing arguments that we’ve seen,’ or some sort of justification. So it’s not sort of a summary process.” (Parul Sehgal)

On whether The New York Times automatically reviews certain high-profile writers (in response to a question about David McCullough):

“There are some authors who are pretty automatic, because even if we don’t necessarily think, for example, the latest thriller by X Big Name is necessarily his best, we know that our readers are going to want to know that. So, it’s worthy of review not necessarily because of the quality — and I’m not speaking of David McCullough here, I think everything he writes is pretty terrific — but we know that it’s going to be of interest. So we’ll assign a review and the review might not be positive, but it’s worthy of attention.” (Pamela Paul)

On how a single issue of the review comes together:

“There’s are a lot of factors that go into figuring out what books are going to be in an issue. The most obvious is pub date — the date of publication, because we’re a newspaper so it should be a relatively new book. But then we think about the mix in terms of fiction vs. nonfiction, all the genres within both of those categories. Within fiction you want to have, let’s say, science fiction, you might want to have a British novel, something in translation, include poetry. And then on nonfiction you want to have a mix of biography, foreign policy, science, hard science, mathematics. We’re kind of balancing in so many different ways. . .” (Paul)

On picking a single book for review among several similar titles:

“It’s voice; it’s perspective, it’s a very subjective thing, it’s a very imperfect art, you know? If it’s a subject that’s been really explored, you’re looking for somebody who has some kind of unique twist, some kind of different argument, something sort of magical or exciting happening in the voice or the prose.” (Sehgal)

On the right mix of authors to review:

“We try to bear in mind that the books that are of interest to our readers are multifaceted. . . There are so many distinctions that you could choose. Some people think of it very much just in terms of gender. We try to keep an eye on gender but that’s just one of the factors. I would say that ethnicity and country of origin are something we pay a lot of attention to.” (Paul)

On reviewing books by New York Times journalists:

“We don’t review all of them at The New York Times Book Review; we review a lot of them. Also, as you know, The New York Times has its Sunday book review, which is what I work on, and we also have our daily reviews, where we have our daily critics. And they can’t, obviously, review The New York Times reporters, but the daily section will often get an outside reviewer to write about them. . . I can’t tell you that people won’t be annoyed if we don’t, that I won’t get looks from other staffers if we pass over their books. We review those books when we think they’re worthy.” (Paul)

On how to review political books:

“There are two easy ways to do a book review that’s political in nature. One is, you get someone who is going to agree with that person 100 percent, and that’s very boring in terms of the review, because they’re just going to say ‘yes, yes, yes, this person is right!’ — especially if the book is a polemic or polemic in nature. Or you can get someone who is on the opposite side of the political spectrum, and then they just make fun of the book and the author and take it down, and that’s a set-up. And neither of them, I think, is interesting, they’re both very predictable. So what we try to do with books that are political in nature is get someone who we think will honestly and in an interesting way engage with the subject matter, as opposed to just do a take-down or a rah-rah.” (Paul)

On the purpose of negative reviews:

It feels terrible when it’s happening to you. But, you know what, I remind myself when we have negative reviews, is that we’re not a service arm for the publishing industry — I mean, we love the publishing industry, we support what they do — but really we’re here for readers. And readers are trying to make a decision about what they should spend their time reading and their money buying if they’re buying a book, and it’s important for us to tell [them] if it’s worth their time. So, negative reviews serve a function.” (Paul)

On self-published books:

We get them, and we don’t review them. We review about 1 percent of the books that come out in print from a publisher every year. So 99 percent of those books are being discarded. At some point you kind of have to say “okay, we’re just going to look at these books.” Otherwise we would be here 24 hours.” (Paul)

The full interview is worth watching — especially by desperate authors hoping to glimpse their titles among the piles of might-be-reviewed books all over the office.

The Book Review The New York Times

4.1 • 3.4K Ratings
MAY 10, 2024

Fantasy Superstar Leigh Bardugo on Her New Novel

In the world of fantasy fiction, Leigh Bardugo is royalty: Her Grishaverse novels are mainstays on the young adult best-seller list and her adult novels “Ninth House” and “Hell Bent” established her as a force to reckon with in dark academia. This week on the podcast, Gilbert Cruz talks with Bardugo about her first work of historical fiction, "The Familiar."

MAY 3, 2024

Colm Toibin on His Sequel to 'Brooklyn'

Colm Tóibín’s 2009 novel “Brooklyn” told the story of a meek young Irishwoman, Eilis Lacey, who emigrates to New York in the 1950s and slowly begins building a new life for herself. On this week’s podcast, Tóibín talks to Sarah Lyall about the sequel, "Long Island," and how he came to write it.

APR 26, 2024

Book Club: Dolly Alderton's 'Good Material'

In this week’s episode, MJ Franklin discusses Dolly Alderton's hit book "Good Material" with his colleagues Emily Eakin and Leah Greenblatt. (Caution: Spoilers abound!)

APR 12, 2024

100 Years of Simon & Schuster

The publisher has gone through a lot of changes since its founding in 1924. Its current chief executive, Jonathan Karp, talks about the company’s history and its hopes for the future.

APR 5, 2024

Looking Back at 50 Years of Stephen King

This month marks the 50th anniversary of the publication of Stephen King’s first novel, “Carrie.” On this week’s episode, host Gilbert Cruz talks to the novelist Grady Hendrix, who read and re-read many of King’s books over several years for a writing project, as well as King superfan Damon Lindelof, the TV showrunner behind shows such as “Lost” and “The Leftovers.”

MAR 29, 2024

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Dwight Garner, Alexandra Jacobs and Jennifer Szalai weigh in on 22 of the funniest novels since “Catch-22.”

Customer Reviews

3.4K Ratings

I like the new book club feature (tho MJs speaking voice for radio needs oomph) but they would need to be more frequent to up the chance of even occasionally having read the book in question. And please at least 2x a month bring back the classic episodes with several books covered, author interview, etc.

Downhill slide REPLACE EVERYONE

This podcast certainly has gone downhill fast. Would like to see everyone replaced on this.

I prefer the old format. I’ve just about stopped listening to the new one. Seems like a hodgepodge no coherence.

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Your current subscription allows you to be actively logged in on up to three (3) devices simultaneously. click on continue below to log out of other sessions and log in on this device., new york times book review reveals top 10 books of 2021 | book pulse.

The New York Times Book Review revealed their top 10 books of the year in a virtual event for subscribers . Dava Shastri's Last Day by Kirthana Ramisetti is the December GMA Book Club pick. More Best of the Year lists arrive. Small Things Like These by Claire Keegan gets reviewed. LJ posts the May 2022 Prepub Alert complete list. Bernardine Evaristo will preside over the Royal Society of Literature. Interviews arrive with Faith Jones, Raekwon of the Wu-Tang Clan, Mel Brooks, and Mario Vargas Llosa. Stephen Graham Jones’ forthcoming novel, Don't Fear the Reaper is due out in August 2022. Plus, authors Anne Helen Petersen and Charlie Warzel reconsider the future of work.

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Book clubs, awards, & best of the year.

Editors at The New York Times Book Review revealed their top 10 books of the year in a virtual event for subscribers .The list will be published later today.

Dava Shastri's Last Day by Kirthana Ramisetti (Grand Central) is the December GMA Book Club pick .

Time releases the 100 must-read books of 2021.

The Chicago Tribune picks its top 10 books of the year.

Book Page delivers its Best Books of the Year lists.

Merlin Sheldrake wins Royal Society Science Book Prize for Entangled Life: How Fungi Make Our Worlds, Change Our Minds & Shape Our Futures . The Bookseller reports.

The Guardian reviews Renegades: Born in the USA by Bruce Springsteen and Barack Obama (Crown): “if that person in your life who has everything deserves a reminder of how rock’n’roll can be more moral than its enemies, of how, sometimes, the arc of history bends towards justice a little more noticeably, Renegades will stuff that stocking amply.”

Briefly Noted

Bernardine Evaristo will preside over the Royal Society of Literature . The Guardian reports.

Salon has a conversation with Faith Jones , Sex Cult Nun: Breaking Away from the Children of God, a Wild, Radical Religious Cult (Morrow; LJ starred review), about “leaving a religious cult and re-discovering who she was.”

People talks with Alfonso Ribeiro about whether or not he will read his friend’s memoir, Will , by Will Smith (Penguin Random House).

Bustle explores the question, “Is There A Better Way To Write About Interracial Friendship?” with co-authors of the novel, We Are Not Like Them (Atria), Christine Pride and Jo Piazza.

FoxNews share s details from Brothers and Wives: Inside the Private Lives of William, Kate, Harry, and Meghan by Christopher Andersen (Gallery Books).

The LA Times has 6 books for December .

LitHub shares 12 books out this week .

Bustle has 10 new books for the week.

Jakucho Setouchi, Buddhist nun and best-selling Japanese author, dies at 99 . The Washington Post has an obituary.

Authors On Air

Mel Brooks talks to Good Morning America about his remarkable life in show business and his new memoir, All About Me! (Ballantine: Penguin Random House).

NPR has an interview with Mario Vargas Llosa about his new book , Harsh Times , trans. by Adrian Nathan West (Farrar).

Netflix will no longer produce the adaptation of Alice Sebold memoir. The Guardian reports.

LitHub shares a clip of Chadwick Boseman reading Narrative of the Life of Frederick Douglass .

Vanessa Lachey, Life from Scratch: Family Traditions That Start with You , written with Dina Gachman (HarperOne) will be on with Drew Barrymore tomorrow, and Andy Cohen, Glitter Every Day: 365 Quotes from Women I Love (Holt), will be on The Real.

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