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What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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1. The 20-Minute Rule

If you don’t feel like you have your presentation squared away as much as you wish at the 20-minute mark before it’s time to speak, you’re not going to accomplish anything by cramming through it in your head at that point. It is too late for that. Actually, you’re just going to make things worse for yourself.

At T-20 minutes before launch, put your materials away. By now you should know that you have something of value to share with the audience. Embrace that. Put away any doubts. You’re committed to this and you need to get your brain right.

Put away any self-defeating doubts. You’re committed, so get your brain right. Click To Tweet

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2. Walk Up on Stage

It’s a big shock the first few times you get up in front of a large audience. All of those faces look a lot different from a podium than they do when you’re comfortably sitting among them.

Definitely, do this. Go up on stage, or wherever you’re going to be speaking, 20 minutes before the live presentation. That will help lessen the initial shock when you walk up there for real. Get comfortable with the room when it’s empty. Make it your room. Just stand there for a few minutes and practice your first three opening sentences.

Also get comfortable with the remote and microphone. Is there a laptop on the lectern that you need to use? Do you have both a lectern mike and a remote mike? Do you know how to use them? If you’re going to be roaming around the room, do you know what speakers not to walk in front of to avoid annoying audio feedback?

3. Just Breathe

I started doing this before my third presentation and it’s made a ton of difference to help avoid the jitters. Around 10-15 minutes before speaking, walk outside the room where you can be alone for a few minutes. Focus on your breathing. Forget about the presentation content completely. If you’ve prepared well, it’s going to be there in your brain when you need it.

The goal here is to get out of your head and relax your body. It’s a physiological shift. A live presentation is a live presentation, and you now need to start engaging with people, not just yourself. A great way to do that is by simply loosening up your body and slowing down your breathing. You’re human. Be human. Don’t be a walking, talking PowerPoint slide deck.

4. Walk Among the Audience

I spend the last 10 minutes before any presentation engaging with people who are already in the room. Say hi, get to know someone, shake some hands, or just hang out with people you already know. Smile. If you don’t feel like smiling, then change how you feel.

At the same time, think about how you want to walk among the audience during the presentation if that’s part of your plan. I prefer to move when I’m presenting so I walk around a bit before the live engagement.

5. Own the Beginning For Successful Event Presentations

You’ll read a lot of content on public speaking about how you should open with a bang, or say something funny to put your audience and yourself at ease. If you can, great. But if you try and force a joke and it goes flat, you’re digging yourself a hole right off the bat. Know your strengths, and leverage those. If you’re the chirpy type, go with that. If you’re content-driven, like I am, deliver an interesting anecdote.

Most people prefer that you skip generic platitudes like, It’s really great to be here, or How is everybody today? But you have to say something, right? You can’t just stand there silently or people are going to think you’re weird.

You have to be yourself and accept that 100 percent. I usually play it a little conservative at the beginning. The best opening lines I’ve found usually include thanking whoever asked me to present or helped me with the preparation process. You can never go wrong with that.

6. Connect With Your Audience

It’s normal when you’re just starting out at public speaking to not think about the audience. You’ve spent a lot of time working with the content alone, but you’re not alone anymore. The best advice someone ever told me about public speaking is: It’s not about what you communicate. It’s about what your audience understands.

It’s not about what you communicate. It’s about what your audience understands. Click To Tweet

So right from the start, remember to look at your audience right, left and center. Make a conscious effort to do that throughout your presentation. If you’re using an audience polling platform like Sli.do , the log-in details should be on the first slide. It also gives you something to say at the beginning, and it’s a great, interactive way to engage audiences in a collective group experience.

7. Conversation Versus Presentation

Unless it’s not appropriate for your presentation, for any number of reasons, think of this experience as a conversation. Write a note somewhere you can see that says conversation in it. A good presentation is a dialogue. You’re co-creating the takeaways.

Adrian Segar, from Conferences That Work , has built his career around this concept. He says that the collective wisdom in the crowd is usually exponentially greater than the person speaking up front. You want to tap into that throughout your presentation.

If you’re using a tech platform for audience engagement, make sure you give yourself enough time to use it. You need to schedule time to explain the process, show the polling questions, wait for the answers, facilitate conversation around the answers, and be present in the moment enough to offer your own insight on the spot.

8. Avoid: “Does Anyone Have Any Questions?”

I’ve experienced more than a few times total silence after asking, Does anyone have any questions? Instead, I’ve noticed experienced speakers ask specific questions, especially ones that have answers that you think will make someone look interesting when they answer. I first learned that when Corbin Ball was giving a presentation at an MPI event, and he asked if anyone had used Airbnb during a convention.

Another example, I was giving a presentation about the future of meetings, which included a section about the growth of interdisciplinary programming at popular events like South by Southwest (SXSW) in Austin. So I asked if anyone had been to SXSW. One woman was happy to answer. She had insight that most of the rest of the audience didn’t. That was awesome, and you want as much of that as you can get.

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9. Have a Little Fun With It

The best presenters look like they enjoy the process of public speaking. During your presentation, go off schedule. Stop. Change your body posture and connect with someone who’s really engaged with your presentation. Do or say something spontaneous to change up the rhythm and shift the overall tone. Just like you would in any conversation.

Up next, learn more about product launch event presentations .

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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15 tips on how to make a really good presentation at your event

When you hold a business event, you usually make some kind of presentation. We have put together a few tricks for how you can succeed and perhaps relieve a little of the stress that can arise. Planning and preparation are key.

Regardless of whether you are going to do it in front of hundreds of people, or just a few colleagues, or at work, you must prepare yourself for the presentation you will be giving. If you want to achieve the best results possible and really impress, you need to plan and prepare yourself, no matter if it is the first time you are giving a presentation or if you do it every day.

Then there are the nerves….there is apparently a survey that shows American CEOs are more afraid of speaking in front of people than they are of death. The brain and our imagination say that it is a matter of life and death. But even if you hesitate, show the wrong picture, sweat, lose yourself or your voice trembles, you can be quite sure that there will be a new day tomorrow. And what is HUGE in your mind is of no consequence at all to those who are listening.

1. Preparation is key

When you start planning your presentation you need to know who you are going to be speaking to – how many will be there? What do they know about the subject? Is attendance at the presentation voluntary or have they been ordered to listen to you? In that case you may need to make the presentation more casual and not too heavy. Also, think about what questions the audience may ask so you can incorporate that information in the presentation. Bounce ideas around with a colleague or friend – ”what would you ask about this?”

2. Set a goal for the presentation

When you speak at your event, dealer meeting or seminar, for example, you hopefully have a goal for it. How can your speech or lecture serve this goal? What added value can you give your audience?

Do you have five minutes or five hours? The difference can be enormous and therefore you must plan your entire presentation in line with that. What do you want to convey during your time “on stage”? Short and concise is better than too long. A long-winded presentation will kill the whole purpose of why you are speaking.

4. The content should be interesting and relevant

Does anything seem unnecessary? Get rid of it immediately! Unnecessary information takes away the focus from that which is important and the audience can miss what you really want to convey. The purpose of the presentation must be clear.

Speak slowly and clearly. Make sure that the audience is alert and take in what you say. Take breaks – both for your own sake and for those who are listening. Speak for a maximum of 45 minutes, then take a break if you need to speak any longer.

6. Practice makes perfect

Practice as much as possible so you do not have to rely on your notes. The presentation will be better if you can speak more freely. Run through your presentation several times to see that everything works. Both your material and the technology.

7. Be proud of your presentation.

If you show commitment and enthusiasm, this will usually spread to the audience. Smile and be happy when you present your material. But see point 15, as well.

8. Feedback

After completing the presentation, it can be good to make use of feedback of some kind. Ask a colleague who is attending the presentation to come up with constructive criticism afterwards – was everything good or is there anything you can improve for the next time? Or just enjoy the fact that you did it and move on.

9. PowerPoint as an aid

PowerPoint is a good aid to make use of when giving a presentation. “Damn PowerPoint”, say some, but don’t get caught up in detailed flow charts or 50 points on a page. Don’t. It’s better to have a picture that you talk around. There is other support, such as Prezi, a little cooler, a little more advanced.

10. Focus on what’s most important

The most common error many people make is to fill their PowerPoint presentations with far too much information on every slide. Such a presentation should not show everything. It should be an aid to enable you to talk freely while still having a few main points to look at for help. It also helps the audience find the most important things in your presentation.

11. Everything in moderation

Try to keep to as many points/text as each slide allows. There are pre-installed fonts and sizes for headings and the body of the text. If you stick to these, that is to say that the text does not start to shrink in size, this is a good guideline on how much information each slide should contain. Usually just a few points are enough.

12. Use images

To activate the two halves of the brain, it is important to have a good balance between the flow of text and images in the presentation. This is the best way to get your audience to understand everything. Make sure not to have more than three slides in a row with just text and facts. If possible, mix images and text on the same slides.

13. …But not just any images

Just because there should be images, it doesn’t mean they can be any image whatsoever. You can remove any Clipart image straight away. Only relevant images should be included, otherwise you may as well do without them. Decorative images serve no function.

14. Templates

Many companies have created their own templates for PowerPoint. If these exist – use them.  Otherwise you should select as simple a template as possible. What you want to get across is your message, not how cool a presentation you can show off.

Those are a few tricks that hopefully can help you get started on your preparations and in the end will result in a great presentation that you can be proud of for a long time to come. Good luck!

15. Don’t take yourself too seriously

See the introduction. Are you sick with nerves? It is quite normal. Start by saying that, then the pressure will be relieved. Don’t fall into the “Now I’m going to give everyone an energy boost and not show that I’m in the least nervous” trap .

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Delivering a successful event presentation

While not every job may require it, chances are high that you’ll be asked to give a presentation at some point in time. This exercise can involve nothing more complicated than sitting at a desk with a coworker or the more conventional model of having to stand in front of many partners or coworkers in a board room. No matter the situation, giving a presentation that engages the audience can be challenging.

In this article, we’ll look at the pointers you need to consider if you want your event presentation PPT to be successful.

The 4 Ps of delivering an effective presentation for event

The design has always been a crucial component of the presentation process as a whole. This is because delivering a strong event presentation without a solid foundation is quite a difficult undertaking. You must always consider delivery as a separate form of art and be mindful of your intonation and articulation.

Whether that’s an event proposal presentation or an event strategy presentation, the goal must be to keep your audience engaged from start to finish. Think of some outstanding presentations you’ve seen in the past. Think about the compelling features of these presentations and the reasons they were effective. Then try to copy those features while you create your own presentation.

Start your PowerPoint with a simple outline. What are the specific details that must be included? What are the top three points that you want your audience to remember? Think about the presentation’s arrangement as well. Should the information be presented alphabetically from A to Z or rearranged in any other way? For example, there are occasions when beginning at the conclusion may make your audience more interested.

Brevity must not be overlooked once you feel ready to put together the actual presentation of event. Regardless of whether you’re using visuals, remember that every type of briefing requires the same thing. So, get the words down first using a PowerPoint or any other software.

Consider adding a headline with three to four points per line. Anything more than that runs the danger of losing your audience’s interest. Choose between an interactive presentation or a strictly lecturing format. Asking questions and moving around the room might also help keep the audience engaged.

If you’re giving a presentation to a smaller group of people who don’t know one another, try to start with a quick introduction or an icebreaker (e.g., a joke, fact, or a rhetorical question) to make sure everyone is at ease before the presentation actually begins.

When it comes to visuals, simplicity is key. No matter how far back they are seated, your listeners should be able to read everything that is being displayed on the screen. Therefore, you have to choose a bold font and color scheme that will stand out against your chosen background. Also, ensure that the audience is paying attention to you and not simply reading slides.

Any backdrops or visuals you employ should improve the quality of your event presentations rather than cause confusion in the audience. Your color selection is similarly important because you might need to consider your company’s color palette.

Your content must be readable as well. According to the experts of our pitch deck design service , “noisy” colors will not necessarily make people pay attention to your presentation. In most cases, they are more likely to have the opposite effect.

It’s true that some individuals are naturally gifted with the capacity to deliver exceptional presentations, and even a virtual event presentation doesn’t faze them. These people can easily speak in large rooms, in a variety of tones, and in front of large audiences. Many others, however, find that it takes a lot of practice in addition to rounds of talking to oneself to release the tension.

If you’re giving a presentation to a small group of people in a tiny space, you don’t need to worry as much about projection, but you still need to consider how you’d maintain audience engagement, just as you would with a huge group. Pacing back and forth might be annoying, so try to keep your audience’s interest with some movement.

8 more pointers to consider when giving a PowerPoint presentation for event planning or another occasion

1. focus on what’s important.

The most frequent mistake most people make is including way too much information on each slide of their event PowerPoint presentations. This kind of presentation shouldn’t include every detail. It ought to be a tool that lets you talk freely while giving you a few key ideas to consider. It also aids the audience in locating the key points of your presentation.

2. Minimize the “shop talk”

An event speaker should be a professional in their field, but it does not necessarily mean the audience must be on the same page. Too much “shop talk” or industry jargon might alienate and confuse the audience.

3. Harness technology

Technology is quite helpful when it comes to keeping any audience interested. Technology lets participants be part of the experience through polls and other interactive tools. However, a speaker should always have a backup strategy in the case of uncooperative technology.

4. Less is always more

Have you ever attended an event planning presentation only to find yourself checking your watch so frequently that it seemed like time was standing still? This is exactly how it feels when a speaker is on stage for much too long. Therefore, be mindful of the time and aim for 45 minutes at max.

5. Connect with your audience

It’s common not to consider the audience when you first begin public speaking. You’ve worked with the content on your own for a considerable time, but you’re no longer alone. So always remember to keep an eye on your audience and make an effort to maintain that throughout your presentation.

6. Don’t ad-lib too much

Derailing from the script is entertaining. Playing off the audience undoubtedly keeps a presentation interesting, but knowing when to stick to what you know is also crucial. Yes, ad-libbing gives room for the unexpected. However, it is the quickest way to blow a presentation off course.

7. Be accessible

Attendees at speaking sessions typically want more information than what the presenter provides upfront. That is why a good presenter should be accessible to the audience in a variety of ways. They should not be afraid to go into further detail and address any queries or worries the audience might have.

The ideal opportunity to interact with the audience is to hold a Q&A session at the end of the presentation.

8. Have fun with it

The most charismatic public speakers look like they enjoy giving speeches, and you can look that way too. Go off-course while giving your presentation. Stop. Adjust your body language to make eye contact with someone who is actually listening to what you are saying. Do or say something impromptu to change the rhythm and tone of the conversation, precisely as you would during a normal conversation.

Now that you know how to make an event proposal presentation, take a look at some good examples below and get inspired!

Awesome event presentation template to get you started

Final thoughts

The preparation and delivery of effective event presentations is a skill that involves time and practice to master. Therefore, practice as much as you can so you don’t have to rely on notes and can speak more freely. Think about what you’ve learned from past effective presentations you’ve had a chance to attend, and try to put those aspects into practice on your own.

Try to be concise, clearly state the main points, look your audience straight in the eyes, smile, and ask follow-up questions to keep your audience engaged. Remember, presenting less information more effectively will help set the stage for you as a presenter and build rapport with your audience.

In case you need help planning your slides and designing an effective event presentation in PowerPoint or Google Slides, contact our presentation design service today. Our friendly design team is ready to help you take your presentation to the next level, 24/7!

#ezw_tco-2 .ez-toc-widget-container ul.ez-toc-list li.active::before { background-color: #ededed; } Table of contents

• Presenting techniques
• 50 tips on how to improve PowerPoint presentations in 2022-2023 [Updated]
• Keynote VS PowerPoint
• Types of presentations
• Present financial information visually in PowerPoint to drive results

How to create a social media presentation for any business and brand (+ bonus tips for newbies)

How to create weekly status report template

Implementing equality and inclusion in presentation design

Presentation

• Written By Gregg Rosenzweig
• Updated: May 21, 2024

We’re here to help you choose the most appropriate content types to fulfill your content strategy. In this series, we’re breaking down the most popular content types to their basic fundamentals so you can start with a solid foundation — simple definitions, clarity on formats, and plenty of examples.

What is a Presentation?

A communication device that relays a topic to an audience in the form of a slide show, demonstration, lecture, or speech, where words and pictures complement each other.

Why should you think of presentations as content?

The beauty of content creation is that almost anything can become a compelling piece of content . It just depends on the creativity used to convert it and the story that brings it to life.

The long and short of it

Although the length of a presentation in terms of time can depend on the overall approach (Are you talking a lot? Are you referring to the screen in detail or not?), consider the number of informational content slides when tallying the overall presentation length. For instance, don’t include title slides in your tally when conveying length to a content creator.

A general guide to presentation length:

• Short Form (5 content slides)
• Standard Form (10 content slides)
• Long Form (20+ content slides)

Popular use cases for presentations…

Let’s consider TED Talks for a minute: one of the best examples (bar none) of how words, pictures, and a narrative can make people care about something they otherwise might not.

These “talks” pre-date podcasts and blend a compelling use of language and imagery in presentation format to spread ideas in unique ways.

TED Talks have been viewed a billion-plus times worldwide (and counting) and are worth considering when it comes to how you might use video-presentation content to connect with your customers in creative, cool, new ways.

Business types:

Any company that has a pitch deck, executive summary, sales presentation, or any kind of internal document can repurpose them into external-facing content pieces — without pain.

Presentation Examples – Short Form

Here are some short-form examples with curated to help inspire you.

Presentation Examples – Standard Form

Presentation Examples – Long Form

Understanding Content Quality in Examples

Our team has rated content type examples in three degrees of quality ( Good, Better, Best ) to help you better gauge resources needed for your content plan.

In general, the degrees of content quality correspond to our three content levels ( General, Qualified, Expert ) based on the criteria below. Remember though, multiple variables determine the cost, completion time, or content level for any content piece with a perceived degree of quality.

How to Get Exceptional Content That Elevates

If you want to impress your clients, co-workers, or leadership team with your next presentation or product demonstration, to might want to consider working with proven content creators.

At ClearVoice, we have a Talent Network of 4000+ professionals across 200+ industries. That means we can find creators with the exact skill sets and expertise you need to create content that gets results.

Talk to a content specialist today to start the conversation.

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• PRESENTATION SKILLS

Managing a Presentation Event

Search SkillsYouNeed:

Presentation Skills:

• A - Z List of Presentation Skills
• Top Tips for Effective Presentations
• General Presentation Skills
• What is a Presentation?
• Preparing for a Presentation
• Organising the Material
• Writing Your Presentation
• Deciding the Presentation Method
• Managing your Presentation Notes
• Working with Visual Aids
• Presenting Data
• Managing the Event
• Coping with Presentation Nerves
• Dealing with Questions
• How to Build Presentations Like a Consultant
• 7 Qualities of Good Speakers That Can Help You Be More Successful
• Self-Presentation in Presentations
• Specific Presentation Events
• Remote Meetings and Presentations
• Giving a Speech
• Presentations in Interviews
• Presenting to Large Groups and Conferences
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• Elsewhere on Skills You Need:
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• Question Types

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The practicalities of how you manage your presentation event can make a significant difference to its success, and to your nerves!

This page is part of our step-by-step guide to Presentation Skills, if you have not already done so then we recommend that you start by reading 'What is a Presentation?' and follow the articles through to provide you with essential information on planning and preparing your presentation.

This page highlights some ways that you can manage the actual event when you give your presentation.

If the chairs are free standing, the seating can be arranged according to the size of the room and number of people expected.

It is important to arrange seating so that everyone can see and hear you and there are no obstacles to the visual aids you are using. If you're using PowerPoint or a projector, generally, then try to make sure that even the seats towards the back can see the full screen. Often, towards the back of an audience, the bottom third of a screen can be obstructed by the people in front.

Before the event, ask for seating to be arranged as you would like. Remember, though, that sometimes you will have no control over the seating layout of the space where you will speak, and the best thing that you can do is tailor your presentation to the planned layout. For example, it is good practice to avoid putting important points towards the bottom of your slides in case people at the back of the room cannot read them.

Final Preparation

Arrive in plenty of time since being late will increase your stress levels.  If the room or hall is available before the audience arrives, check:

• The seating is suitable.
• The supply and location of electric sockets and light switches.
• Equipment and visual aids are working.
• The microphone, if one is being used. 
• The lectern or a table is suitable for your notes.
• If following a previous speaker, be prepared to set up any visuals before you begin your presentation.

If possible, plan a spare five minutes before the presentation starts to quickly review your notes and calm your nerves.

Coping with Nerves

It is essential to always be well prepared and well rehearsed in order to feel more confident.

Feeling nervous before a presentation is entirely natural, see our page Dealing With Presentation Nerves for some tips and reassurance.

Creating Rapport

If the presentation is a formal or semi-formal occasion, someone may introduce you. Take your time to get into position, make eye contact with the audience and remember to smile.

If introduced, always acknowledge the introduction with thanks.

Unless it is a very small group or very informal occasion, always stand to give a presentation or talk. Remember to keep your head up and maintain eye contact with the audience throughout. Be alert to the audience mood and reaction.

You may also find our page: Building Rapport useful for some general tips on how to build rapport with other people.

Voice and Language

Maintaining interest throughout depends not only on the content but how the talk is delivered vocally.

Remember that the following aspects of voice control are important:

Volume  - to be heard

Clarity  - to be understood

Variety  - to add interest

Do not speak too fast and remember to pause occasionally to let the audience assimilate the information.

Use easily comprehensible language and try to avoid clichés and jargon. If you are sincere and enthusiastic you will quickly develop a rapport with the audience.

Managing Sound Systems and Microphones

In a big room, you may need or have access to a sound system. This may also be used if your talk is being recorded. If so, there are a number of things to remember:

In advance, try to find out when you will be attached to the microphone, and also when the microphone will be switched on and off . Nobody wants to hear your off-stage remarks about how nervous you are, or your post-presentation comments on the awfulness of the audience. A quick chat with the sound technician could avoid a lot of embarrassment.

Also in advance, check whether the microphone is wired or wireless. Wireless means that you will be able to move around the stage, whereas wired means you’re a bit more ‘tethered’, so it does affect how you plan your presentation. If in doubt, assume wired.

It’s worth making sure that you have at least one pocket in your outfit, so that the microphone can be clipped to it. Having it attached to a smart dress or thin top with tape is not a good look. For women, it’s best to avoid dangly earrings or heavy jewellery, in case it bumps against the microphone and makes a noise.

It is tempting to speak more quietly with a microphone, but try to maintain your normal speaking voice. You still need to speak slowly and clearly, as your voice may be distorted by the sound system.

Make sure that you know how to switch the microphone on and off, in case of any problems during the presentation. When you’ve finished, switch it off yourself, then you’ll know that your private conversations will remain private.

Coughing, sneezing or blowing your nose will sound horrendous through a microphone. If you need to do any of those things, turn away from the microphone beforehand.

While wearing a microphone or in front of a camera, never say anything that you wouldn’t be happy for the whole room to hear, or to be recorded and played back publicly. That way, you will avoid any potential embarrassment.

Positioning and Body Language

Where you stand, and whether you move around, has a huge effect on the audience and its reaction to you.

For example, if you stand at a lectern, most of your body will be invisible to your audience, which means that your body language is much harder to read. As a general rule, lecterns are bad news, but sometimes essential, because that’s where the microphone and/or controls for the visual aids are located.

If you can, wander about the stage during your presentation, returning to the lectern to change slides if necessary.

However, pacing backwards and forwards like a caged lion is not good. If you need to be at a lectern for the microphone, then try angling the microphone so that you can stand to one side, and be fully visible to your audience, or better still, demand a roving microphone as a pre-condition of agreeing to present.

If the sound system or positioning is less than ideal, explain that to your audience. You may feel and look awkward rooted to the spot by a lectern, but at least they will understand why if you’ve told them that you’d prefer to be moving about.

Beware of the following bad habits that may let you down when you are nervous:

• Whilst speaking, try to keep a tall, relaxed, open stance without hanging onto a table or lectern or trying to hide behind it.  If using cue cards, do not wave them around but keep them in one hand while gesturing with the other.
• Avoid putting your hands in your pockets as usually you will start to fiddle with the contents, and this will be distracting to the audience.
• Try not to hop from one foot to the other or rock backwards and forwards on the balls of your feet. Try not to pace up and down although some movement may be useful to keep audience attention.
• Do not stare fixedly at one person in the room or pretend the audience is not there and talk to the ceiling or the floor.
• Do not fiddle with pens, buttons, jewellery, a tie or your hair.

You may also find it useful to read our pages: Nonverbal Communication and Personal Appearance for more on body language.

We also recommend you read our pages: Effective Speaking and Personal Presentation for more general but relevant tips and advice.

Continue to: Coping with Presentation Nerves

See also: Organising Your Material Deciding the Presentation Method Working with Visual Aids | Dealing with Questions

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Business Jargons

A Business Encyclopedia

Presentation

Definition : A presentation is a form of communication in which the speaker conveys information to the audience. In an organization presentations are used in various scenarios like talking to a group, addressing a meeting, demonstrating or introducing a new product, or briefing a team. It involves presenting a particular subject or issue or new ideas/thoughts to a group of people.

It is considered as the most effective form of communication because of two main reasons:

• Use of non-verbal cues.
• Facilitates instant feedback.

Business Presentations are a tool to influence people toward an intended thought or action.

Parts of Presentation

• Introduction : It is meant to make the listeners ready to receive the message and draw their interest. For that, the speaker can narrate some story or a humorous piece of joke, an interesting fact, a question, stating a problem, and so forth. They can also use some surprising statistics.
• Body : It is the essence of the presentation. It requires the sequencing of facts in a logical order. This is the part where the speaker explains the topic and relevant information. It has to be critically arranged, as the audience must be able to grasp what the speaker presents.
• Conclusion : It needs to be short and precise. It should sum up or outline the key points that you have presented. It could also contain what the audience should have gained out of the presentation.

Purpose of Presentation

• To inform : Organizations can use presentations to inform the audience about new schemes, products or proposals. The aim is to inform the new entrant about the policies and procedures of the organization.
• To persuade : Presentations are also given to persuade the audience to take the intended action.
• To build goodwill : They can also help in building a good reputation

Factors Affecting Presentation

Audience Analysis

Communication environment, personal appearance, use of visuals, opening and closing presentation, organization of presentation, language and words, voice quality, body language, answering questions, a word from business jargons.

Presentation is a mode of conveying information to a selected group of people live. An ideal presentation is one that identifies and matches the needs, interests and understanding level of the audience. It also represents the facts, and figures in the form of tables, charts, and graphs and uses multiple colours.

Related terms:

• Verbal Communication
• Visual Communication
• Non-Verbal Communication
• Communication
• 7 C’s of Communication

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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What is an Ignite presentation, and why should you try it?

What if there was a template you could use to help you with all of these decisions? There is such a template, and it is growing in popularity. Read on to find out more about Ignite!

What is Ignite?

Promoted under the slogan, “Enlighten us, but make it quick,” Ignite is a presentation format where a presenter speaks while slides advance automatically to support them. An Ignite presentation is exactly 5 minutes, and contains exactly 20 slides. The slides advance automatically after each slide is displayed for 15 seconds.

With fixed timing and clear constraints, the Ignite style is suitable for many situations , including classroom presentations, Toastmasters meetings, and both corporate and conference events.

History of Ignite Presentations

Brady Forrest, technology specialist for O’Reilly Media, and Bre Pettis of MAKE magazine developed Ignite in 2006 as a way for the Seattle tech community to get together, socialize, and share their personal and professional passions. Ignite was born out of this desire to combine amazing, big ideas with networking. After the initial event in Seattle, Ignite has gone global in over 100 cities.

Examples of Ignite Presentations

Though Ignite began in the tech community, not all presentations must be tech-based. Three of my favorite Ignite presentations are shown below:

• Great Designers Steal, by Jeff Veen
• Jane the Concussion Slayer, by Jane McGonigal
• The Doodle Revolution, by Sunni Brown

Benefits of Ignite talks

“ A good Ignite presentation — like all good presentations — should leave an audience satisfied but still hungry for more. ”

There are several benefits inherent in the Ignite method which will aid you and your audience.

1. The Ignite style can prove much more fulfilling for an audience than the standard free-form presentation.

Garr Reynolds wrote, “One secret to a healthy life (and a great presentation).” In his article , Reynolds defined the concept hara hachi bu – to eat until you are 80% full. Reynolds believes we should apply this concept both to our meals and to our presentations. The Ignite presentation format is so short that it gives the audience just a taste; the presenter isn’t stuffing them full of information. A good Ignite presentation — like all good presentations — should leave an audience satisfied but still hungry for more.

2. The Ignite format emphasizes content decisions, not numbers of visuals or timing.

While the idea of speaking under such strict constraints may seem intimidating, the Ignite format helps a presenter eliminate some tough decisions about the execution of his or her speech. The speaker can instead spend time on making content-based choices. Spending much more time on speech content allows a speaker to pinpoint and explain the main idea as opposed to rambling aimlessly.

3. Preparation is mandatory.

Preparation is essential for any great presentation. Most of us, however, aren’t actually willing to put in the amount of preparation time it takes to resonate with our audiences. Even presenters who believe they can “wing it” are forced to prepare with the Ignite format . The extra practice and preparation leads to stronger speeches.

4. Ignite presentations respect audience time.

Many presenters ignore time limits. With a self-playing format that requires the extra element of practice and preparation, speakers are more likely to remain on track for time .

For example, I teach the Ignite format in my public speaking class. During non-Ignite presentations, students are likely to speak longer than the time allotted, but during Ignite presentations, students rarely go much longer than 5 minutes. The Ignite format does not guarantee that a speaker will finish at exactly 5:00; for example, the students who go over on time speak after the presentation has finished.

“ If done properly, an Ignite presentation will do just that: ignite an audience to support your idea, event, or cause. ”

5. The Ignite format encourages concision.

With only 20 slides, a presenter must make important decisions about introduction, body, and conclusion. There is an emphasis on cutting and reducing, and this is always a good thing when it comes to presentations. The age-old advice of Sir Arthur Quiller-Couch also applies to presentations: we must learn to “murder our darlings.” The act of cutting and reducing adds to the effectiveness of the speech. Why? Strong presenters know that refining a presentation allows the audience to receive, hear, and digest only the most important information.

There are drawbacks to the Ignite format:

• The fixed timing can be a drawback if your message cannot be communicated within 5 minutes. For example, the Ignite style probably wouldn’t work for a lecture on the composition of the human brain. If your topic is complex, an Ignite may serve as an introduction, but the format isn’t conducive for all of those intricate and dense details.
• If you need to use multimedia , Ignite won’t work for your presentation. Video doesn’t fit well into the format. Additionally, transitions and animations aren’t recommended because of the simplicity emphasized by the automatically-playing format. Remember, you don’t have a clicker, so you can’t control the slides while you present.
• Additionally, since the presentation runs automatically, the speaker doesn’t have time for extensive audience interaction   during the presentation. However, since the presentation is short, the time after the speech works well for Q&A or discussion.

Though there are drawbacks to this presentation format, the benefits are much stronger, and I encourage you to try out Ignite for yourself. If done properly, an Ignite presentation will do just that: ignite an audience to support your idea, event, or cause.

Next in this series…

In future articles, I’ll examine how to prepare and deliver an Ignite talk and how to organize an Ignite event.

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This format is nearly the same as the Pacha Kucha format, of 20 slides of 20 seconds each. Wikipedia states that pechakucha started in 2003, so the ignite format seems a sped-up version. http://en.wikipedia.org/wiki/PechaKucha

Nichol, you are right. Pecha Kucha and Ignite are similar formats with similar goals (brevity, dynamic, up-tempo, visual, …)

I really like the idea of ignite presentations. Too often we get caught up in slides and wordiness.

There’s a chance I could be speaking at an event soon and I think this would be a terrific time to try this out.

In Phoenix Arizona, we have hosted 13 large events of 18 Ignite Presentations in theaters of 800+ people. Having hosted over 200 presenters in the past few years – including a 10yr old presenter – I believe that anyone can deliver a clear passionate message in Ignite style.

http://www.youtube.com/user/IgnitePhoenix

Thanks Alex. Nice examples in the videos you chose, too.

I did an Ignite talk back in March here in Sydney, and it was a great learning experience. The talks that went down best on the night were the quirky or funny ones – which mine wasn’t!

That was perhaps the biggest takeaway for me: Once again, it comes down to knowing your audience. Ironically, I’d had some humour in my talk to begin with, but took it out because it felt a bit forced. That’s probably for the best.

I also took out the brief audience interactions I’d planned, because of the risk they wouldn’t work or would make me stumble. So the end result was a drier talk than I’d hoed for.

After reading Alex’s post, if you’re thinking of doing an Ignite talk, I’d highly recommend it. My advice is to pick a quirky, witty or impassioned topic. I also found this tip really helpful as a way to reduce nerves – whether you’re male or female: http://remotepossibilities.wordpress.com/2012/01/12/boost-testosterone-present-better/

Alex, I’m looking forward to your later posts in this series. It’s a great topic!

I loved this article on Ignite. I just did my first Ignite presentation at the American Evaluation Association (AEA) conference last month and loved the format. Learning to be concise and prioritize content are key.

Alex, this is brilliant – thanks for sharing. It’s good to let Ignite presenters know up-front they need to spend some serious time preparing, and your method is very sensible. There aren’t no good reasons for doing it in a “normal” presentation, but it’s a major part of the fun of Ignite. The main idea, in my opinion, is to make presentations enjoyable again, as an antidote to all the boring, death-by-powerpoint sessions we’re used to. Making the slides auto-advance adds an extra challenge and an element of danger to the presentations – once they start, there’s no going back.

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Home Blog Business Event Planning Made Simple: A Guide on Event Planning Templates + Examples

Event Planning Made Simple: A Guide on Event Planning Templates + Examples

According to Allied Market Research , the events industry is projected to reach a staggering $1,552.9 billion by 2028. As the industry continues to thrive, event planners face the challenge of delivering memorable experiences while efficiently managing various aspects of the planning process. 

Whether you organize a corporate conference, a manufacturing tradeshow, or a leadership seminar, the key to success lies in effective event planning. And one tool that has proven invaluable in achieving this success is event plan templates.

In this guide, we delve into the world of event planning while exploring the vital role that event plan templates play in supporting and streamlining the planning process. 

Regardless of the nature or scale of your event, incorporating these templates into your workflow can enhance your productivity, ensure consistency, and mitigate potential risks.

Table of Contents

Types of Business Events

Purpose, goal, and objectives, timeline and processes, the event planning team, budget + logistics planning, branding, marketing, and promotion.

• Sponsorship Opportunities

Event Program and Agenda

Evaluation and feedback, what are event planning templates, case study: business conference event plan, design and plan successful events every time, what is event planning .

Event planning is the process of conceptualizing and designing an event. The practice consists of coordinating all the details for an event of any type; meetings, conventions, trade shows, ceremonies, etc.

Event planning is part of event management and focuses on all pre-event stages, including strategy, concept development, and detailed planning. In contrast, event management itself deals primarily with the execution and operational aspect during the event itself.

The primary output of an event planning process is an event plan that will guide the event management team to prepare and coordinate a successful event. Sometimes, the first output is an event plan proposal that needs approval before becoming a complete event plan. 

The case study at the end of this article is an event plan proposal.

Business events are either internal for the company’s employees and stakeholders or external and aimed at other businesses or potential clients.

Here are some of the most common types of business events.

Business Conferences

Conferences bring together professionals to exchange knowledge and discuss a particular subject in panel discussions and workshops.

Trade Shows

Trade shows allow companies to showcase products or services to a targeted audience in specialized booths. 

Seminars are educational events focused on specific topics or industries through expert presentations and interactive discussions.

Product Launches

Product launches are events introducing new products or services to the market, creating buzz, and generating media coverage.

Team-Building Activities

Team-building events strengthen bonds and enhance employee collaboration with games and problem-solving challenges.

Networking Events

Networking events provide a platform for professionals to connect, build relationships, and expand their professional network.

Award Ceremonies

Award ceremonies recognize and celebrate the excellence of individuals or teams in various fields by acknowledging outstanding achievements.

Charity Functions

A charity function primarily aims to raise funds, create awareness, and support charitable causes by gathering donations.

What Constitutes Event Planning?

Event planning involves a comprehensive approach that starts with defining an event purpose and culminates in an event plan proposal or event plan. 

Along every step of the event planning process, event planners use PowerPoint templates to help the team stay on track and plan effectively.

An event’s purpose is the overarching reason why the event will take place. The goal fulfills the purpose, and the objectives achieve the goal.

To determine the event purpose, answer the 5W1H; Who, What, When, Where, Why, and How. Define a SMART event goal using the SMART framework , and write the objectives precisely as they will fulfill the event goal. 

Here are two templates to help you:

You’ll see how all three (purpose, goal, and objectives) work together in the case study at the end of this article.

Answering the 5W1H also helps identify the target audience for the event. Use a persona analysis template to define how to conceptualize the event in a way that will positively impact them.

The event planning process needs transparent processes to keep everything on track. These processes all have templates you can use:

• A roadmap to define key milestones and deadlines. 
• A work breakdown structure to outline all the tasks and action items.
• A communication plan for transparent communication processes between team members or the team and the client.
• Schedules and agendas to organize all event planning meetings.

Here are two Event Planning PPT templates to help you:

All events need a team to cover all planning tasks effectively. Depending on the event’s magnitude, some roles listed below will require a subteam.

• An Event Director with ultimate decision power.
• An Event Coordinator is responsible for day-to-day admin work.
• A Financial Coordinator in charge of the budget and allocation of monetary resources.
• A Marketing/Communications Director in charge of marketing campaigns.
• A Technical Director to oversee all audio, video, and media tasks.
• A Creative Director oversees all visual aspects like a website, invitations, signage, and more.

Budget and logistics in event planning consist of minute details that must be tracked, confirmed, and completed. Typically, budget and logistics are managed with spreadsheet and checklist templates.

Budget planning includes the following analyses:

• A budget forecast with a projection of fixed and variable costs. Fixed costs are the ones that won’t change, and variable costs will go up or down depending on the circumstances. 
• The expenses sheet includes food & beverage, team, staff, decor, travel, marketing, venue rental, streaming flatforms, tech, etc.
• Revenue sources sheet including advertising revenues, concession, booth rental fees, registration, and sponsorship.
• A contingency fund in case of unforeseen circumstances.

Logistics planning includes:

• Finding a venue.
• Hiring vendors.
• Negotiatinsterms and signing contracts.
• Defining speaker availability.
• Organizing flights, transport, and accommodation.
• Receiving booth applications.
• Minding health & safety protocols

Internal and external events have different branding, marketing, and promotion requirements. It all depends on the event’s purpose and magnitude.

Event branding uses company brand guidelines to direct all visual communication and assets for the event. These include simple elements like the logo, colors, and fonts to what style of imagery to use or what type of messaging is incorporated. Typically, event branding is used for both internal and external business events.

Event marketing and promotion are generally used for external events that sell tickets, sponsorship opportunities, and other marketable event aspects. But occasionally, an internal event will use promotion techniques to remind employees about the event weeks or days beforehand.

Some events offer sponsorship opportunities for businesses to provide funds in exchange for something valuable that will benefit both the sponsor and the event attendees. 

These are the most common types of event sponsorship:

• Financial: Purely monetary help offered as a deposit to the event planning committee or payment of one of the event logistic necessities; food, wifi, venue.
• In-Kind: The sponsor offers their services or products for free.
• Media: Promotional help about the event on different media outlets; social media, television, radio, etc.
• Promotional: Influencers, bloggers, writers, and others promoting the event on communication channels.
• Packages: Businesses pay a set amount for several brand highlight opportunities in the event; a logo in the poster, a banner in the venue, a speaking slot, etc.

The event program and agenda detail all the activities during the event. Your event program can be designed as a schedule with detailed times, presenter or facilitator details, or more creative compositions that inspire attendees throughout the day.

The evaluation and feedback process after an event is critical to give you insights into what worked and what didn’t. You can send attendees forms or surveys after the event or ask attendees to leave feedback while at the event.

Regarding event performance indicators, more than 80% of event planners consider attendee satisfaction and engagement an important KPI.

Event planning templates are predesigned resources that serve as frameworks for organizing an event. There isn’t just one event planning event template but a collection of them, each with its own purpose. 

Industry-standard templates will save you and your team tons of time and significantly reduce the possibility of forgetting or skipping essential details.

In the section above, we suggested some templates that aren’t precisely event related but can help in the process nonetheless.

Event Planning Checklist Template

The event planning checklist template is where the event planner tracks all the necessary actions toward planning a successful event. These templates consist of a list that applies to all event types, plus other detailed activities that different events might need. You can add or remove what you need concerning your circumstance.

Event Planning Timeline Templates

Planning an event takes time; you need an event planning timeline template to use that time effectively. Show the team what’s expected at every milestone and when tasks and actions must be done.

Event planning timeline templates can be roadmaps, schedules, or Gantt charts . It all depends on your planning style.

Event Plan Presentation Template

An event plan presentation template is a slide deck on which the event planner shares critical information about an event concept, event plan, budget, logistics, and more with an audience of investors, decision-makers, or sponsors.

Event Plan Proposal Presentation Template

Much like an event plan presentation, an event plan proposal highlights all the same concepts but as a proposal. This slide deck template pitches the event to the decision-makers who will say yes or no to the event going ahead.

This template will help with both an event plan and the event plan proposal:

Event Budget Templates

With an event budget template, you can forecast costs efficiently, always keeping track of fixed and variable costs and managing a contingency fund. These templates look like spreadsheets or tables that make it easy to see costs per item and the difference between the projected amount and the final cost.

Event Venue and Vendor Templates

Event venue and vendor templates cover all key elements, actions, and information about the event venue (the location) and the vendors hired to supply their services.

Event Registration Template

Some events, especially public ones, must be registered with local officials. Sometimes, the authorities will supply an event registration template for you to fill in, but occasionally you’ll have to create your own. An event registration template includes all key data about your event, like who is organizing it, how many people will attend, and who will clean up.

Attendee Registration Templates

Attendee registration differs per event type. Paid in-person events involve attendance fees and costs, free events might only need a signup list, and online events use digital forms for attendees to reserve a spot in the virtual meeting room.

Event Speaker Checklist

An event speaker checklist can be internal for the event planning team or created specially for the speaker.

Internal event speaker checklists track all critical information like travel details and unique requirements. Use a list per speaker to ensure everything runs smoothly for them.

Checklists for the speaker ensure that they know what to expect and come prepared for their presentation.

Event Tech Checklist

All events involve tech of some sort, and to ensure everything is ready and working, you need an event tech checklist. Your specifics will differ according to what type of event you’re planning, but the idea is to keep track of all tech necessities on time for your event to succeed.

Event Agenda Template

Event agendas in your event plan match the overall presentation design, but the event agendas you give attendees are another story altogether. The agenda slide template for your plan or plan proposal covers what will happen during the event. The audience for that template is your team, decision-makers, sponsors, or partners. 

The agenda template for your attendees is different. These agenda templates are eye-catching, inspiring, and worth taking home. Add your event brand assets along with your content to finish the design.

Event Sponsorship Templates

Event sponsorship templates will help your event planning team create a proposal that matches your event needs and style. You can use a simple proposal template that includes sections where you can specify the type of sponsorship per sponsor.

Another type of sponsorship template includes sponsorship packages with different price tags that contain lists of detailed items or opportunities included in each package.

Event Feedback and Evaluation Templates

Event feedback and evaluation templates can be both internal and external. You can poll your event planning team and ask attendees for their feedback. Likewise, you can ask speakers, vendors, sponsors, and partners how they felt about the event.

StellarCorp, a multinational manufacturing company with offices in three major cities, wishes to organize a leadership summit. Their in-house event management team has prepared an event plan proposal for StellarCorp CEOs to approve.

Discover the event plan proposal presentation that sealed the deal. 

Cover: Key Event Details

The cover is a welcome mat to the presentation and highlights the event name and key details. 

StellarCorp Leadership Summit

Potential dates: June 12-15 or October 10-14, 2024

Location: New York 

Attendees: Senior managers from New York, Los Angeles, and Miami offices. From HR, marketing, sales, and innovation departments.

Interested presenters and key speakers: Corporate leadership guru Kristine M. and Communication specialist Jack S.

Introduction: Purpose, Goal, and Objectives

The presentation’s first slide highlights the event concept, purpose, goal, and objectives.

By sharing a clear hierarchy of purpose>goal>objectives in a pyramid design, the event planning team sets the stage for the rest of the presentation.

This leadership retreat aims to empower senior managers with the professional skills, insights, and necessary relationship-building techniques to lead effectively and positively in a dynamic business environment.

The goal of the leadership retreat is to strengthen and inspire efficient and positive leadership in senior management through interpersonal communication, strategic thinking, and the right skills to drive organizational success.

3 Objectives:

• To enhance leadership skills through interactive workshops and coaching sessions focusing on refining leadership capabilities, decision-making, and innovation.
• To foster strategic thinking through facilitated discussions where attendees will develop a shared strategic vision and craft actionable goals to learn how to navigate challenges and leverage opportunities.
• To strengthen interpersonal communication by conducting networking activities and team-building exercises to cultivate trust, communication, and collaboration.

Event Plan Schedule with Milestones

The following section in the event plan proposal is the event plan schedule highlighting key milestones. Showing this information to CEOs will give them an idea of how long the planning stage will take and if it’s feasible and aligned with their organizational goals.

Since the team has already done much of the work to create a plan proposal, the timeline starts with the CEOs signing off and covers the next two months of the planning activities.org chart.

• Conduct a kickoff meeting with the event planning team to review the Leadership Summit’s purpose, objectives, and goals.
• Review the budget projection and financial plan.
• Confirm the target audience and expected number of attendees.
• Research and select suitable venues in each of the three major cities.
• Delegate venue negotiations and contract signing tasks to team members.
• Review and approve the selected venues.
• Develop a comprehensive agenda and program for the Leadership Summit.
• Identify and invite keynote speakers and workshop facilitators.
• Create a registration system and launch the website or registration platform.
• Initiate promotional activities to generate awareness about the event with senior management.
• Review and approve the design and distribution of formal invitations.
• Confirm speaker availability and finalize their session topics.
• Arrange audiovisual equipment, staging, and decor based on the venue requirements.
• Coordinate with catering services to plan meals and refreshments during the event.
• Design and produce event materials, badges, signage, and handouts.
• Develop a communication plan.
• Organize transportation arrangements for attendees, if needed.
• Finalize logistics, including room setups, seating arrangements, and technical requirements.
• Coordinate with vendors for additional services, such as event security or photography.
• Conduct a comprehensive team run-through of the event schedule and logistics.
• Conduct a final review of all event materials and attendee lists.
• Prepare an event-day checklist and distribute it among the planning team.
• Handoff to the event management team for on-event activities.

The next slide is all about presenting the event planning team. Team members and their roles are displayed using a hierarchical organizational chart, with the event director at the top and the other directors and coordinators on the second level. Team members for each section go below their leader’s column.

• Event Director (top of the org chart)
• Event Coordinator (second level)
• Financial Coordinator (second level)
• Marketing/Communications Director (second level)
• Technical Director (second level)
• Creative Director (second level)

Logistics Overview

Across one or two slides, the team shares a logistics overview, including all the event’s top-level details. All items are listed in a table separated into horizontal sections that cover details for the venue, f&b (food and beverages), and tech requirements.

Venue: NY Hotel Chain Conference Room

Attendee Registration: Online

Seating arrangements for seminars: audience

Seating arrangements for workshops: table groups

Parking facilities: Superpark

Accessibility: AccesNY

Accommodation: NY Hotel

Transportation: Uber

Tech: eventtech NY

Catering and Refreshments: Cater NY

• Allergies and dietary restrictions forms

Event materials and signage: NY design

Health and Safety measures: EventSafe

Budget Projection and Forecast

Next is the budget breakdown, with which the team shares a budget forecast and projection for all event costs. The budget table or sheets show prices for all the details, referencing whether the cost is fixed or variable. It also includes a contingency plan and a final estimated budget.

• Rental fees for event spaces: $10,000
• Additional charges for breakout rooms or meeting rooms: $3,000
• AV equipment rental and setup costs: $5,000
• Hotel accommodations for attendees and speakers: $15,000
• Group rates or negotiated prices: $2,000
• Transportation services, including airport transfers and shuttles: $4,000
• AV equipment rental, such as projectors, screens, and sound systems: $8,000
• Technical support and on-site technicians: $3,000
• Internet and wifi services: $2,000
• Food and beverage catering for meals, snacks, and refreshments: $20,000
• Special dietary requirements or customized menu options: $3,000
• Coffee breaks and beverage stations: $2,000
• Online registration platform or software: $2,000
• Ticketing services and payment processing fees: $1,000
• Badge printing and lanyards: $1,500
• Printing and production of event materials (badges, programs, handouts): $3,000
• Signage and banners for venue branding and directional guidance: $2,000
• Promotional items or giveaways: $2,500
• Promotional campaigns: $5,000
• Design and production of promotional materials: $3,000
• Sanitization stations and supplies: $1,500
• Health and safety signage and communication materials: $1,000
• Insurance coverage for the event: $1,500
• Permits and licenses: $1,000
• Staff and volunteer expenses: $2,500
• Allocate a portion (10%) of the total budget for unexpected expenses or changes: $10,000
• Total Estimated Budget: $115,500

The Event Program

The final slide in the event plan proposal is a draft of the event program. As of the day of the proposal, the team brings a short list of topics chosen with the HR team:

• “Leadership in the Digital Age”
• “Building High-Performing Teams”
• “Effective Communication Strategies for Leaders”
• “Innovation and Disruptive Leadership”
• “Leadership in Crisis Management”
• “Developing Emotional Intelligence for Leaders”
• “Leading with Purpose and Authenticity”
• “The Future of Leadership: Trends and Insights”
• “Driving Innovation and Change in Organizations”
• “Strategic Leadership for Business Growth”

Event Program for Stellar Corp Leadership Summit:

Morning Session:

– 8:00 AM – 9:00 AM: Registration and Welcome Refreshments

– 9:00 AM – 9:30 AM: Opening Ceremony and Welcome Address by CEO

– 9:30 AM – 10:30 AM: Keynote Speaker 1

– 10:30 AM – 11:00 AM: Networking Break

Mid-Morning Session:

– 11:00 AM – 12:00 PM: Panel Discussion

– 12:00 PM – 1:30 PM: Lunch Break

Afternoon Session:

– 1:30 PM – 2:30 PM: Interactive Workshop

– 2:30 PM – 3:30 PM: Keynote Speaker 2

– 3:30 PM – 4:00 PM: Networking Break

Late Afternoon Session:

– 4:00 PM – 5:30 PM: Breakout Sessions:

– 6:00 PM – 8:00 PM: Networking Reception and Dinner

– 8:00 AM – 9:00 AM: Registration and Networking Breakfast

– 9:00 AM – 10:00 AM: Keynote Speaker 3

– 10:00 AM – 11:00 AM: Panel Discussion

– 11:00 AM – 11:30 AM: Networking Break

– 11:30 AM – 12:30 PM: Interactive Workshop

– 12:30 PM – 2:00 PM: Lunch Break

– 2:00 PM – 3:00 PM: Keynote Speaker 4

– 3:00 PM – 4:00 PM: Panel Discussion

– 4:00 PM – 4:30 PM: Networking Break

– 4:30 PM – 6:00 PM: Breakout Sessions:

-6:30 PM – 8:30 PM: Gala Dinner and Awards Ceremony

– 8:30 AM – 9:30 AM: Networking Breakfast

– 9:30 AM – 10:30 AM: Keynote Speaker 5

– 10:30 AM – 11:30 AM: Panel Discussion

– 11:30 AM – 12:00 PM: Networking Break

– 12:00 PM – 1:00 PM: Interactive Workshop

– 1:00 PM – 2:30 PM: Lunch Break

– 2:30 PM – 3:30 PM: Keynote Speaker 6

– 3:30 PM – 4:30 PM: Closing Keynote Speaker

– 4:30 PM – 5:00 PM: Closing Ceremony and Recap

– 5:00 PM onwards: Optional Networking Sessions and Farewell

Creative and Design 

The event plan proposal ends with a draft of the creative and design material for the event itself and the promotional material to be sent out beforehand. 

The mood board that served as inspiration for the event’s graphics is also listed in the presentation since it captures the ideas that CEOs must be in touch with to check if they represent the core values behind this event.

The event planner reminds the CEOs that the Leadership Summit is vital for the company because when you take care of your people, your people take care of you.

The presentation ends on a high note with a thank you slide and a quote by Judy Allen, author of The Executive’s Guide to Corporate Events & Business Entertaining, “What sets your business function apart is not the amount of money you have to spend but how creatively you tap into your customers’ senses.” 

In this guide, you learned just how essential event plan templates are when planning an event. There’s no reason to reinvent the wheel when all the resources are at your fingertips. 

There’s one for every aspect of the planning process, from event plan checklist templates to registration form templates. Use SlideModel templates to plan, organize, present, and pitch amazing events every time.

1. Event Planning PowerPoint Template

A slide deck tailored to present an event action plan. This selection of slides is not designed to fit any particular industry, making them ideal for different sectors like corporate events, private events, academic events, and charity events.

Inside this slide deck you can find:

• Agenda Slide
• Event Goals
• Event Main Details
• About the Event
• Event Funnel
• Marketing Plan
• Timeline Template
• Project Status & Completion Rate

A versatile slide with bold graphics in a delicate color palette. Fully customizable to meet the branding requirements of your project or your styling preferences. Check it out!

Use This Template

2. Onboarding Checklist PowerPoint Template

Although onboarding templates are commonly associated with hiring and coaching new employees into organizations, in this case, the Onboarding Checklist PowerPoint template is relevant to track the activities assigned per specific time slot. We can arrange tasks by day, week, month, quarter, or even year. The checkmark icons help us signal which tasks are completed and which are in process, which in turn can give us an estimation of the event’s task completion rate.

3. 8-Week Event Planning Timeline Template for PowerPoint

If your event requires a carefully planned agenda, but you don’t want to fall into a traditional Gantt Chart template, be sure to check this 8-Week Event Planning Timeline Template for PowerPoint. In two different color schemes, we find two slides showing a calendar format similar to Google Calendar, arranged in weekly blocks by column. Sort out your tasks by creating blocks spanning multiple columns or staying bounded in the same week.

4. Event Management PowerPoint Template

We don’t want you to stick to simple diagrams for your event presentation slides: get ready to incorporate professionally designed vector images themed for event planning presentations.

A slide deck containing a broad range of vector art illustrations, including human figures, graphs, checklists, calendars, and other relevant figures that help you create an engaging event planning presentation. Check it out now!

5. Virtual Festival Event PowerPoint Template

If you are planning a virtual event, this is the slide deck you should check. With colorful slides and custom-made festive graphics, these placeholder images help to introduce speakers in a fashionable way, as well as promote your event with an event hashtag slide (ideal for social media engagement).

Be sure to implement these slides in your next virtual event advertisement for maximum engagement. Check them out!

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Event Management

10+ Awesome Event Presentations for Eventprofs (2020 Edition)

Skift Meetings Studio Team

February 12th, 2018 at 10:00 AM EST

No one wants to recreate the wheel, yet so many templates for event presentation ppt slides look like something out of the 90s. If you’re nervous about your next event presentation or proposal, we hear you. We’re here to help.

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Want design tips to make your event slides stand out?

Or maybe you just don’t want the extra trouble of putting it all together, and you want an event presentation template so you can get to work right away.

Done and done.

We not only have professional information for you on what makes a winning presentation design, but we’ve also compiled this handy information in examples of slide deck using the best practice tips we have discussed and introducing useful content for eventprofs.

Free Event Presentation Templates and Guides

As an event planner, you often have to sell clients and stakeholders on your ideas. Sometimes, you need to get buy-in and top-down support for the things you want to implement, and other times, you just need to bring people up to speed quickly.

Ideally, this article will make you feel confident in creating your own presentation templates, but we know you’re busy. Alternatively, you can download ours for free.

We’ve bundled 3 ppt template packages into one free download to help you prepare for some of the most common event presentations you’ll need to make. These professional templates are here to take the stress and worry of template design off your plate, so you can focus on the content of your presentation.

Here’s a preview of what’s in store:

Event Proposal PPT Package

Have a big event proposal coming up? This package includes the following:

• Sequoia style pitch deck to help you communicate your vision in your presentation
• Keynote proposal template to let you pitch in Keynote instead of Powerpoint
• Event proposal template to help you formulate your ideas concisely and persuasively
• 13 Secrets for a Winning Event Proposal to give you a leg-up on your proposal

Event Marketing Plan PPT Package

Need to create and present a marketing plan to your clients or stakeholders? This package includes the following:

• Event marketing plan to help you create a winning marketing plan
• Event marketing ppt download to help you present it to your stakeholders and clients

Event Management System PPT

Need buy-in to change your event management system?

• Event management system ppt template to help you sell your boss on your favorite pick

3 Elements of Event Presentation

Creating good event management ppt slides is a lot like cooking. Ingredients matter. Technique is also important. And presentation is what makes it appealing. All of these things go into a delicious dish.

The same is true of your event slide presentation. In this case, your ingredient is your content. Your technique is the way you present: your mannerisms, your confidence, the language you use, etc. And your presentation slides are the appearance of the dish. If any of those are lacking, you’ll have a disengaged audience.

Stellar event presentations concentrate on

• Slide Design

In this article, we’ll help you with all three of the key ingredients to a winning event presentation sample, breaking them down into digestible bites that will help you create your best presentation to date. Whether it’s just an introduction to event management ppt creation you’re after, or you’re honing your already excellent presentation skills, we’ve got it covered.

Master The Components Of A Great Event Presentation PPT

When it comes to PowerPoints, most people know by this time that tons of text is an audience excitement killer. But there are several other things you should know about creating a great slide presentation. Before we get into design, let’s cover the basics:

Concentrate On Content. Slides Come Last.

With the stress on images, many event professionals worry too much about what the slides will look like. But content, technique, and design are all equally important.

You can’t create awesome slides until you have the content of your presentation completed. As important as images are, don’t look for images first and then build a presentation around them. Doing so will make your event proposal ppt disjointed and unintelligible (although it may good).

Best Practices for Creating Event Management PPT Slides:

Make an outline of what you want to say, and keep it in point-form. This will help you assess the flow and logic of your argumentation without saddling your points with segues that you’ll want to keep regardless of flow quality.

Add tweetable content highlights of the most powerful information. Giving attendees “tweetable” bits will encourage them to share the slide content.

Select images that capture the emotion of what you’re saying (but avoid ones that distract from or compete with your presentation).

Presentation Technique Is Crucial To Engagement.

Just as the content is important, your presenter (or your presentation) is more important than clever fade-ins and video accompaniments. Those things are nice, but try to limit them or you’ll train your audience to look for the shiniest object. In a fancy presentation, that won’t be you.

Ensure that your presenters:

Are more dynamic than the slides. A mediocre speaker can make an audience happy through some cool tech, but an awesome speaker can also get lost in the shuffle if they try to do too much in their slide deck. Advise your speakers you still want attendees to pay attention to them and the discussion at hand.

Add video sparingly, and don’t set them to autoplay. If the video takes moment to load and play, a panicked speaker may misinterpret that as a lack of functionality and click the slide deck again without thinking. But in Powerpoint, this will advance to the next slide. Instead, set the video to play on click, or, establish cues with the AV tech and let them handle it.

Recommend that speakers can confidently present without their slide deck, or have a back-up on their smartphone. Technology sometimes fails.

Maintain Consistency And Design Integrity.

Don’t create an inconsistent PowerPoint presentation. For some events, it may make sense to offer presenters event presentation templates, logos, or color schemes. You want consistent presentations, not one speaker who’s a PowerPoint savant and another using Clip Art and pixelated images.

Maintain slide quality:

Offer a template for your presenters to use. (More about what it should contain in the design section.) You can find some great ones in the downloadable template package in this article.

If you don’t want to inhibit creativity, insist that the event hashtag or logo/watermark be on every slide. This helps with branding.

Ask to review presenter’s slides to ensure they are all of the same quality.

Test the links and embedded videos your presenter is using.

One Main Concept Per Slide

Don’t try to do too much on one slide. It’s better to have a big slide deck than a small one with dense text on each slide. Keep it to one main idea and 2-5 supporting points or key takeaways. Plus, frequently changing images holds audience interest.

Make the message clear:

Shoot for one big concept per slide.

Showcase your concept with a Tweetable fact or quote.

Bring emotion to your story or concept using an evocative image.

20 Design Tips For More Memorable Event Presentation PPTs

A presenter may be a subject matter expert who gives a lot of talks, but don’t assume they are a good slide designer. For this reason, some event planners will offer to adjust slides by using an in-house designer to ensure all presentations are of the same ppt quality. Your own designer gives you the power to implement a number of slide improvements across the board.

If you don’t issue event presentation samples or templates, and you don’t have a dedicated slide designer, at least make sure your presenters know the basics of good slide design. If they don’t, you could end up with a lot of confusing, boring slides.

1. Add a poll or survey to a deck. Adding engagement to the beginning shows the audience they are an integral part of the presentation, and that you value their input.

2. Use bolder images in larger spaces. An eye-catching title background image is a good way to set the session energy.

3. Test any background images against your font , and use a font colour with a high contrast for whatever image it appears in front of. You don’t want black text disappearing against a dark background image.

4. Use consistent design and images . Funny images mixed with historical images, different fonts, and other mismatched things will be distracting.

5. Fonts should be easy to read from a distance . Keep your font large and clear. Sans serif fonts are often easiest to read. Cool fonts like Rock Salt can be hard to make out at some sizes. But…

6. Play with font and style associations . You can use fonts to grab attention and remind your attendees of something else. We all know what the Star Wars font looks like, for example. Sometimes fonts can help you to keep with a theme.

7. Keep slides simple , with only a few lines of text. They should supplement the discussion not contain the script. Minimalism is in. Similarly…

8. One chart per slide.  This one seems pretty intuitive, right? Your slides should contain bites of presentation information. Don’t try to accomplish too much on a single one.

9. Add questions . A question in the center of a slide is a great way to provoke thought or begin discussion, and can serve as a useful interactive break in your talk. Let people take a moment to apply what you’ve said before you move onto the next thing.

10. Use animations sparingly , and only in anticipation of a big reveal. For instance, you could ask the audience a question and then animate the answer. Don’t use animations or fly-ins for regular sentences with no build up.

11. Use quality images . Nothing says ‘new at this’ quite like ClipArt, so make sure your presenters are using good quality and interesting images. Sites like Unsplash, Pixabay, Canva, and StockSnap.io are good resources. You can also join a membership site (for a fee), which allows you to download a specified number of images based on your membership level. Learn the basics about quality images in the next section.

12. Select images that convey emotion . Use evocative images strategically to control the pace, convey tone, and set expectations for your presentation. You can find some great examples of this in architectural TED talks, where images of large spaces, intriguing shapes, and innovative design give the talks a sense of grandeur and artistry.

13. Don’t “steal” simple graphs and charts . Graphs and charts are amazing, but if they’re branded or famously belong to someone else, they can be jarring to encounter. If the data is easy to recreate, do so in your own theme, fonts, color, and branding. This also allows you to leave off any data that isn’t applicable to your audience. Just make sure you give proper attribution.

14. Use a theme to tie your slides together . That does not mean use the exact same design for every slide. Make them similar and united in design but not the exact same.

15. Same = snooze . Vary your slides using things like image quotes, bullet points, and other layouts. Again, having slides with bullet point after bullet point puts your audience to sleep. In fact, Google execs are shunning bullets in their slide decks .

16. Use charts to display figures and data . Stats are impressive but showing numbers in relation to others in a visual way will make your point quicker than merely listing numbers.

17. Choose your color scheme carefully . If you’re working in PowerPoint, Microsoft has made it easy with preselected schemes of colors that work well together. If you’re unsatisfied with their options, you can add colors to the list. Be selective in how you use these colors. Even dandelions would  admit that yellow doesn’t make a good font color on a screen.

18. Add some video or audio , but also be prepared if it doesn’t work. Especially if it’s a critical part of the presentation, have a backup option. Test it thoroughly and at the event space.

19. Pan rather than resize large images . If you have a large image you want to include, don’t resize it to the point that it is unrecognizable. This is incredibly helpful when showing some of those long website homepages that are popular right now.

20. Don’t feel like you have to show the whole image all at once . More on this tip in the next section.

The Ultimate Secret Tool For Memorable Slide Presentations

One of the most engaging tactics you can use in slide design is ‘the tease’. Sometimes, in presentations, you want a big reveal or you only want to show part of an image until you’re ready to talk about it.

Now, if you don’t want people to see it, you could just not mention it, right? But that does nothing to build suspense. Allowing your audience to see just a little builds anticipation and keeps them on the edge of their seats. You can do this a few ways:

Add a timed fade-in or fly-in on Powerpoint. With a click your content appears or flies in. But… this technique looks a little dated.

Use technology that allows you to write the missing data, stat, or info directly on the screen as your audience watches.

Mask your hidden content by layering identical images and then adjusting the transparency of the bottom image.To do this, copy your slide.

The bottom image should be set to something less than 100. This is a preference as to how masked you want to make it. Do you want your audience to be able to see everything only slightly shaded or completely blurred out? Next, ensure the top image’s transparency is at 100%. At the end you will have created something that looks like a peep hole over the content you want everyone to focus on.

Sure, you can use a giant arrow or highlight to draw attention to the area of your content you want to highlight but it’s not the same as covering some of the content only to share it in a big reveal later.

The tease will keep people interested and has great social media appeal. This process will prepare them for a big reveal and tells them to get ready for something “share worthy.”

Putting It All Together In An Amazing Event Presentation

So now we’ve addressed the three main areas you need to think about in a top-notch event presentation:

• Presentation Technique

And we’ve given you some expert event presentation design tips. Let’s put it all together and show you some of our favorite slide decks for event planners, and why each one is so effective:

Use Images that Enhance the Content

Okay, this first one isn’t a slide deck, but a single slide, because we wanted to show you something about design and a successful teaching technique: creating a pattern.

What we love:

As mentioned above, an image should enhance the message behind the slide.

In this slide content, the obvious choice for an image would be a cityscape. After all, the content is about cities becoming event playgrounds. However, we decided to emphasize the ‘play’ aspect, and went with an image that is whimsical but still ties into the idea of professionals at play – not children or spring breakers.

You want to give the same thought to the images you select. They should enhance your message yet remain slightly unexpected to hook the audience’s attention.

Inspiring Quotes for Event Planners

SpeakerHub created a fun slide deck if you love quotes. Even if you don’t, you’re bound to find some inspiration here.

This is the type of deck that you can go through again and again. The visuals are interesting, and the quotes are pertinent to the life of an event planner. It’s also a good example of simple, varied layout.

The Definitive Guide to Event Marketing

Marketo put together a solid resource on event marketing, including topics such as event technology and public relationships.

If you have a long slide deck, consider adding a table of contents (TOC). It’s not needed in the presentation but can really help when people are looking it over later. In this case, the slide collection is 122 slides. The TOC is a good call that makes navigating and using it as a reference much easier.

Successful Fundraising Events

Bloomerang shares study results of what makes the difference between a good fundraising event and a great one.

Have you ever heard the old adage about learning presentations, “Tell them what you’re going to tell them. Then tell them. Then tell them what you told them.”

The idea is that repetition is often the key to learning. This slide deck starts off with 3 key points listeners should come away with. It’s a simple reminder that activates their brains early on.

20 Signs Your Event Is From 1999

Indulge us as we share another one of our presentations, but this one is just plain fun – like driving a little red corvette, you might say.

This slide deck is all about connecting with the audience and invoking a feeling of nostalgia about the 90s. We use 90s colors and a pop culture reference to a famous Prince song. Pop culture references and time-period themes can be a great way to grab and hold audience attention.

Education Disruptors for Conferences

Jeff Hurt explains how to shake things up with your conference education sessions.

This one just sets a great tone from the very first slide.

This slide deck uses another pattern technique by reusing the same image throughout (the one of the pointed finger) whenever it asks a question that it is about to answer. Viewers know this introduces a new moment of learning and it conditions them to pay attention to the new concept.

21 Ways to Boost Your Event

Very cool presentation by Cyriel Kortleven. He is a top master of ceremony. The emphasis here is on boosting the engagement of your audience. Cyriel shares practical tips that everyone can use to improve the audience experience.

While this slide deck is best viewed offscreen (the layout is clean and easy to understand, but some of the font is too small from in the back row), his helpful tips earned him a spot here.

34 Essential Content Marketing Statistics to Guide You to Success in 2017

Maria Milenkova give us 34 excellent reasons/statistics of why content marketing is important.

Her stats are easy-to-read, tweetable, and have well-documented sources, and each slide is branded. If someone takes a picture and shares it with others, it can be traced back to Maria.

Secrets to an Award-Winning Marketing Strategy for Events

This event management ppt slideshare by Krista Hauritz matches great visuals with content for good retention.

It gives digestible bites of content so they can be absorbed easily by the audience.

20 Event Planning Fails Our Guests Hate

In this one, we created a pattern of putting a bold idea on a title slide, followed by a meatier explanation.

It conditions the audience to first hear the idea, then pay attention to receive more information about it. This “dramatic pause” between idea and deeper explanation improves retention because it allows for smaller concepts to be processed first and then elaborated on.

EXTRA EXCITING BONUS SLIDE DECKS FOR EVENT PLANNERS

If you’re feeling a bit overwhelmed, here are some more awesome resources we’ve put together to help you plan and deliver presentations, proposals, and corporate events.

This bundle includes the following:

Free Downloadable Event Presentation Templates

The event management presentation sample is a great standalone design that you can use as a template for creating something personalized to your audience.

Corporate Event Planning Checklists

For corporate event planners, this slide deck covers each step in a successful corporate event. It’s a behemoth of a slide deck (probably the most complete in the industry).

We know it is because we based it on our corporate event planning checklist. This corporate event planning slideshow will keep you on track every step of the way.

This collection of slides is more than just a regular sales ppt. It’s an event management company presentation ppt, an event planning process ppt, and an event marketing ppt.

And finally…

Creating Winning Event Proposals Checklist

For those of you looking for winning event proposals, this bundle includes a template in both powerpoint and keynote.

ABIDE BY THE LAW WHEN CHOOSING IMAGES

We mention using evocative images in presentations a lot, but an evocative picture is the easy part. Let’s take a moment to talk about copyright. For your images, you can’t just surf the web, find one, and add it to your presentation.

Wait. What?

Images are covered under several different types of copyrights, and if you don’t know which one you have, you could be in trouble with the owner of that image.

Royalty-free. This means the image is free and clear to use. There are no royalties or license fees to pay. Royalty-free images are often available across multiple sites. For instance, you may find the same image on Pixabay and UnSplash. Some sites will ask you to credit them. If they do, you can add a small credit line directly under the picture or at the end of your presentation.

Creative Commons License. This photographer or designer has made the image available to the world for free. But you should still check the publishing terms behind using it. Often, they ask for a credit or require the image to be used in a particular way (i.e. no edits).

Public-domain. If an image is over 70 years old, it may be available to use under the public-domain. However, these restrictions vary by country. In the US, most photos taken prior to 1923 are part of the public domain, but don’t assume old photos can be used free and clear.

Always check the permissions. There are many ‘historical’ and ‘memory’ projects you can tap into, particularly if you’re looking for a particular time period, event, or place.

Now that we’ve gone over the types of licenses you should look for, let’s touch on a few phrases you may encounter:

Attribution. This is the credit you give to the photographer or artist. When someone gives you use of their photo, they may ask for a specific attribution. They may even ask for a link. If you want to use the image, you need to give credit in the way they ask.

Commercial Use. Some visual artists do not want their images to be used for commercial use. If they say the image is available for commercial use, you can use it to make money. If they tell you for non-commercial use only, you may only use it in ways that you would not derive money from it directly.

Some will stipulate non-commercial, non-editing, which means you can’t edit the image either. No changes may be made to it when using. This can include altering the colors to align with your theme.

DON’T KILL YOUR EVENT PRESENTATIONS WITH BULLETS

Recently, presenters at Google have made a switch: no more bullets.

Bullet points turn visual draws for the audience into speaker cue cards.

Google CEO Sundar Pichai announced at the 2017 developer’s conference that ”…stories are best told with pictures. Bullet points and text-heavy slides are increasingly avoided at Google.”

SUNDAR PICHAI

So what are they doing instead? If bullets are bad, what do Google execs suggest?

Lots of white space. It provides for a dramatic backdrop and makes things easier to read.

Bite-sized concepts or phrases are easier to digest and make a larger impression than long paragraphs. Don’t lose your audience in the words.

Evocative images. A photo conveys emotion in a much stronger more memorable way than words.

Animation or video. These options have all the engagement hype of images, but they entertain as well.

Less than average. The average person uses 40 words per slide. (This point is only 16.)

Bullets Require Multitasking

Bullets require multitasking (reading slides and listening to the presenter).

And guess what? Turns out, we’re not that good at that.

On the other hand, if you use slides as the emotional cues behind your presentation, your slides won’t be competing for attention with your speaker. The images will set the stage for the emotion you’re trying to evoke, and the bite-sized bits will give the general idea behind each concept.

Once the attendee grasps those, they are free to listen to what the speaker has to say. Their brains won’t need to choose between reading or listening.

Boost Retention (And More) With Images

In addition to giving our brains a break, it turns out images have a second benefit in presentations. They improve retention.

“If someone hears a piece of information, three days later they’ll remember 10% of it. However, if there was an accompanying picture, they’ll recall 65%.”

JOHN MEDINA

Brain Rules

Cognitive psychologists have tested recall after presentations that put lots of info on each slide and those that put only key takeaways.

Viewers who saw slides with fewer words recalled more than twice as many key points as those who were given more text.

Those are big retention differences.

But that’s not all…

According to research from 3M (the Post-it Note people) visuals process 60,000 times faster than text. Finally, according to the Social Science Network, 65% of people are visual learners. So giving them something to look at will improve what they get from your presentation.

Move Your Presenters Away From Bullets

We mentioned earlier what Google was pushing instead of bullets, but how can you help your speakers make the transition? Here are a few quick tips:

Give each point a slide. They deserve it. Bullets denote major points, right? Why not give them each their own slide? Yes, that means more slides but it also means more visual interest and faster slide changes, which will keep the audience involved with their eyes on your screen.

Kill your darlings. Writers will tell you the hardest part of editing is removing your favorite pieces (“killing your darlings”), but if they’re not absolutely necessary, get rid of them. They’re just taking up space and detracting from your message.

Be unique. Bullet points are so boring. Everyone does them. And let’s face it, they’re easy. Who doesn’t love their entire presentation scripted for them so they can just read it right off the screen?

The audience, that’s who! Instead, try minimal words that engage the minds of your audience.

Find a TED talk in your industry. If you watch TED talks, you’ll notice there’s no reading off of Powerpoint cue cards. It’s all about the stage presence. Share a favorite talk with presenters so they understand what you’re looking for.

Remind them bullets don’t build rapport. If someone makes you laugh or feel at ease, you respond favorably to them. This can’t be done with a fat, floating period. If your presenters want to connect with the audience, a lot of words on screen isn’t the way to do it.

Use slides as jumping off points. Encourage your speakers to use commanding visuals on their slides as jumping off points for conversation.

Help presenters be the best they can be. Offer templates. Be open to discuss design with them, or put them in touch with someone who can help. Remember, your presenters may be subject matter experts, but they may need a little help when it comes to the features of Powerpoint or the aspects of design. They may have a creative idea but are afraid to try the tech behind it.

IN CONCLUSION

There’s a lot that goes into a good event presentation and we’ve given you plenty to think about and some handy templates and examples to start you off.

Now onto you:

• Do you have a tip to make this page better? Send an email to [email protected] .
• Do you have more tips and advice to add about creating awesome presentations? Comment below.
• Do you have a colleague who may benefit from reading this page? Share it with them.

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How to Plan Event Planner Presentations that Inspire

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Your incredible abilities and creativity as an event planner won’t matter if you can’t land new clients . And sometimes, even the savviest event professionals struggle with some of the sales aspects of the business. One area of improvement you can explore is your presentation. And there are tips to know best practices to leverage when it comes to presenting your proposal. Here’s how to strategize and plan for your next big client meeting, so you can dazzle your prospect with an inspirational and wow-factor-infused presentation.

Carefully Plan Your Pitch

What you have to offer needs to address your potential client’s precise pain points. And you’ll have uncovered these pains during your discovery conversations prior to this official presentation meeting. To develop a strong outline for your presentation, lead with information you gathered from them and structure working with you as the only obvious solution. 

Key Takeaway: The presentation should be all about them, not you. The cover or opening slide should have their logo and details. Make sure every supporting slide or page speaks to the client.

Create a Presentation Experience

Much like you plan for an event experience, you should make sitting through your presentation its own unique experience. Use visuals to tell your story and help clients envision what event elements you can create. The human brain will process visual data 60,000 times faster than text alone. And it’s the visual and creative aesthetics of your presentation that will engage your client.

Key Takeaway: Get just as creative about your presentation as you would with planning the event itself. Clients will be sold on big ideas, stories, and visuals.

Make Your Presentation Conversational

Be mindful as you draft your presentation language that this meeting is intended to be a conversation. Use text and incorporate slides that encourage clients to ask questions and respond to your presented information. Keep the conversation open, so you can address sticking points and maintain dialogue as you go.

Key Takeaway: The presentation should showcase your itinerary, allowing you to control the conversation. But remember, it’s a conversation, meaning you need elements of pause, allowing your clients to respond.

Transparency in the Details

Avoid fine print in your presentation. Your clients will need to clearly understand the value you have to offer in your event planning services, your timelines to deliver the momentous experience and your anticipated costs. Dedicate a slide to explaining your costs and vendor budgets. Create a visual outlining your communication strategy during the planning, including an accountability timeline you’ll both follow. 

Key Takeaway: Transparency builds trust. Be upfront with your clients about anticipated challenges, expected costs, and realistic timelines.

Position Your Services As the Homerun

Toward the end of your presentation, but before the call to action slide, you’ll want to spend a few minutes talking about your event planning services. Demonstrate your business as the homerun solution, precisely positioned to meet your client’s every need and expectation. Use proof points to back up your claims, too, including testimonials and past event data. This will put your client at ease, knowing that partnering with you for their upcoming event is the absolute best decision they can make.

Key Takeaway: Show your clients what makes you unique and back it up with proof, showcasing you’re the best-fit event planner for the job.

A Clear Call to Action Step

Don’t presume your potential clients know what you want them to do next. Reserve the final slide or portion of your presentation as the call to action. Position this step as an action verb, positively reinforcing the decision to work with you. Make it easy to take the final step by using language like, “if ABC sounds incredible, then all you need to do is XYZ.” This is your chance to address any final questions or concerns. 

Key Takeaway: Don’t forget to ask for the business and instruct your client what it is you want them to do next.

As a New York event planner, you know how to dazzle clients with your event experiences. Bring the same level of enthusiasm, organization, and intention to your presentation skills, too. And start closing more deals!

For more inspiration for improving your presentations or other marketing aspects of your business, learn from the best at The Event Planner Expo! And contact our team or follow our ongoing blog series to keep up with the latest event industry trends.

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Google I/O 2024: Here’s everything Google just announced

It’s that moment you’ve been waiting for all year: Google I/O keynote day! Google kicked off its developer conference each year with a rapid-fire stream of announcements, including many unveilings of recent things it’s been working on. Brian already kicked us off by sharing what we are expecting .

Since you might not have had time to watch the whole two-hour presentation Tuesday, we took that on and delivered quick hits of the biggest news from the keynote as they were announced, all in an easy-to-digest, easy-to-skim list.

Google I/O takeaways

It was an ai evolution, not revolution.

The company made its case to developers — and to some extent, consumers — why its bets on AI are ahead of rivals. At the event, the company unveiled a revamped   AI-powered search engine , an AI model with  an expanded context window of 2 million tokens , AI helpers across its suite of  Workspace  apps, like  Gmail , Drive and Docs, tools to integrate its AI into  developers’ apps  and even a future vision for AI, codenamed  Project Astra , which can respond to sight, sounds, voice and text combined. 

While each advance on its own was promising, the onslaught of AI news was  overwhelming . Though obviously aimed at developers, these big events are also an opportunity to wow end users about the technology. But after the flood of news, even somewhat tech-savvy consumers may be asking themselves, wait, what’s  Astra  again? Is it the thing powering  Gemini Live ? Is Gemini Live sort of like Google  Lens ? How is it different from  Gemini Flash ? Is Google  actually making AI glasses  or is that  vaporware ? What’s  Gemma , what’s  LearnLM …what are  Gems ? When is Gemini coming to your  inbox , your  docs ? Read more

The top new AI products and features unveiled

From generative AI to accessibility, Kyle Wiggers takes you on a journey of all of Google’s AI announcements. Read more

Privacy concerns over AI voice call scans

Google showcased a demo of a call scam detection feature during I/O, which it says will be added to a future version of Android. The feature scans voice calls as they’re happening with AI, which effectively is client-side scanning, which has already sparked such a backlash on iOS that Apple abandoned its plans to adopt it in 2021. And as expected, a number of privacy advocates and experts voiced concerns over Google’s use of the technology, which they say could swiftly expand beyond applying just to scams and be used in more malicious ways. Read more

Updated security features

On Wednesday, Google announced it is adding new security and privacy protections to Android, including on-device live threat detection to catch malicious apps, new safeguards for screen sharing, and better security against cell site simulators.

The company said it is increasing the on-device capability of its Google Play Protect system to detect fraudulent apps trying to breach sensitive permissions. It also uses AI to detect if apps are trying to interact with other services and apps in an unauthorized manner.

Google said if the system is certain about malicious behavior, it disables the app automatically. Otherwise, it alerts the company for a review and then alerts users. Read more

And to protect devices in the real world, Google also announced Theft Detection Lock , an AI-powered addition that identifies motion commonly associated with theft, like a swift movement in an opposite direction. Once detected, the phone screen automatically locks, preventing future usage of the device without clearing whatever safeguards you’ve put in place. Read more

Google worked its Gemini into its Google TV smart TV operating system so it can generate descriptions for movies and TV shows. When a description is missing on the home screen, the AI will fill it in automatically to ensure that viewers never have to wonder what a title is about. It’ll also translate descriptions into the viewer’s native language, making the content more discoverable to a wider audience. The best part? The AI-generated descriptions are also personalized based on a viewer’s genre and actor preferences. Read more

Private Space feature

Now here’s a fun one. Private Space is a new Android feature that lets users silo a portion of the operating system for sensitive information. It’s a bit like Incognito mode for the mobile operating system, sectioning designated apps into a “container.”

The space is available from the launcher and can be locked as a second layer of authentication. Apps in Private Space will be hidden from notifications, settings and recents. Users can still access the apps through a system sharesheet and photo picker in the main space, so long as the private space has been unlocked.

Developers can play around with it now, but there is a caveat — there is a bug. Google says it expects to address the bug in the coming days. Read more

Google Maps gets geospatial AR

Google Maps users will soon have a new layer of content on their phones — they will have access to geospatial augmented reality content. The feature will first appear in Singapore and Paris as part of a pilot program launching later this year.

Users will be able to access the AR content by first searching for a location in Google Maps. If the location has AR content and the user is near the place, they will have to tap on the image that says “AR Experience” and then lift their phone. 

If someone is exploring a place remotely, they can see the same AR experience in Street View. After exploring the AR content, users can share the experience through a deep link URL or QR code on social media. Read more

Google gave a developer preview of the new version of its smartwatch operating system, Wear OS 5. The latest release focuses on improved battery life and other performance improvements, like more efficient workout tracking. Developers are also getting updated tools for creating watch faces, as well as new versions of Wear OS tiles and Jetpack Compose for building watch apps. Read more

TechCrunch Minute

As we note all over this post, the Google I/O developer conference came with a big dose of AI. See how Anthony Ha summed it up Wednesday. Read more

Even Elon Musk took note

👌 https://t.co/I83VTEPBMy — Elon Musk (@elonmusk) May 15, 2024

“Web” search filter

We’ve launched a new “Web” filter that shows only text-based links, just like you might filter to show other types of results, such as images or videos. The filter appears on the top of the results page alongside other filters or as part of the “More” option, rolling out today… pic.twitter.com/tIUy9LNCy5 — Google SearchLiaison (@searchliaison) May 14, 2024

Google introduced a new way to filter for just text-based links. The new “Web” filter appears at the top of the results page and enables users to filter for text links the way they can today filter for images, video, news or shopping.

As Sarah Perez reports, the launch is an admission that sometimes people will want to just surface text-based links to web pages, aka the classic blue links, that today are often of secondary importance as Google either answers the question in its informational Knowledge Panels or, now, through AI experiments. Read more

Firebase Genkit

There’s a new addition to the Firebase platform, called Firebase Genkit, that aims to make it easier for developers to build AI-powered applications in JavaScript/TypeScript, with Go support coming soon. It’s an open source framework, using the Apache 2.0 license, that enables developers to quickly build AI into new and existing applications.

Some of the use cases for Genkit the company is highlighting Tuesday include many of the standard GenAI use cases: content generation and summarization, text translation and generating images. Read more

AI ad nauseam

Of course Google used Gemini to count AI mentions during today's AI-filled #GoogleIO . And there was even one more after this. pic.twitter.com/ajL7JYPQVE — TechCrunch (@TechCrunch) May 14, 2024

Tuesday’s Google I/O ran for 110 minutes, but Google managed to reference AI a whopping 121 times during (by its own count) the event. CEO Sundar Pichai referenced the figure to wrap up the presentation, cheekily stating that the company was doing the “hard work” of counting for us. Again, it was no surprise — we were ready for it. Read more

Generative AI for learning

Also today, Google unveiled LearnLM, a new family of generative AI models “fine-tuned” for learning. It’s a collaboration between Google’s DeepMind AI research division and Google Research. LearnLM models are designed to “conversationally” tutor students on a range of subjects, Google says.

Though it is already available on several of Google’s platforms, the company is taking LearnLM through a pilot program in Google Classroom. It is also working with educators to see how LearnLM might simplify and improve the process of lesson planning. LearnLM could help teachers discover new ideas, content and activities, Google says, or find materials tailored to the needs of specific student cohorts.  Read more

Quiz master

Speaking of education, new to YouTube are AI-generated quizzes. This new conversational AI tool allows users to figuratively “raise their hand” when watching educational videos. Viewers can ask clarifying questions, get helpful explanations or take a quiz on the subject matter. 

This is going to be some relief for those who have to watch longer educational videos, such as lectures or seminars, due to the Gemini model’s long-context capabilities. These new features are rolling out to select Android users in the U.S. Read more

Gemma 2 updates

One of the top requests Google heard from developers is for a bigger Gemma model, so Google will be adding a new 27-billion-parameter model to Gemma 2. This next generation of Google’s Gemma models will launch in June. This size is optimized by Nvidia to run on next-generation GPU and can run efficiently on a single TPU host and vertex AI, Google said. Read more

Google Play

Google Play is getting some attention with a new discovery feature for apps, new ways to acquire users, updates to Play Points and other enhancements to developer-facing tools like the Google Play SDK Console and Play Integrity API, among other things.

Of particular interest to developers is something called the Engage SDK, which will introduce a way for app makers to showcase their content to users in a full-screen, immersive experience that’s personalized to the individual user. Google says this isn’t a surface that users can see at this time, however. Read more

Detecting scams during calls

Tuesday, Google previewed a feature it believes will alert users to potential scams during the call. 

The feature, which will be built into a future version of Android, utilizes Gemini Nano, the smallest version of Google’s generative AI offering, which can be run entirely on-device. The system effectively listens for “conversation patterns commonly associated with scams” in real time. 

Google gives the example of someone pretending to be a “bank representative.” Common scammer tactics like password requests and gift cards will also trigger the system. These are all pretty well understood to be ways of extracting your money from you, but plenty of people in the world are still vulnerable to these sorts of scams. Once set off, it will pop up a notification that the user may be falling prey to unsavory characters.  Read more

Google Photos is getting an AI infusion with the launch of an experimental feature, Ask Photos, powered by Google’s Gemini AI model. The new addition, which rolls out later this summer, will allow users to search across their Google Photos collection using natural language queries that leverage an AI’s understanding of their photo’s content and other metadata.

While before users could search for specific people, places, or things in their photos, thanks to natural language processing, the AI upgrade will make finding the right content more intuitive and less of a manual search process.

And the example was cute, too. Who doesn’t love a tiger stuffed animal/Golden Retriever band duo called “Golden Stripes?” Read more

All About Gemini

Gemini in Gmail

Gmail users will be able to search, summarize, and draft their emails using its Gemini AI technology. It will also be able to take action on emails for more complex tasks, like helping you process an e-commerce return by searching your inbox, finding the receipt and filling out an online form. Read more

Gemini 1.5 Pro

Another upgrade to the generative AI is that Gemini can now analyze longer documents, codebases, videos and audio recordings than before.

In a private preview of a new version of Gemini 1.5 Pro, the company’s current flagship model, it was revealed that it can take in up to 2 million tokens. That’s double the previous maximum amount. With that level, the new version of Gemini 1.5 Pro supports the largest input of any commercially available model. Read more

Gemini Live

The company previewed a new experience in Gemini called Gemini Live, which lets users have “in-depth” voice chats with Gemini on their smartphones. Users can interrupt Gemini while the chatbot’s speaking to ask clarifying questions, and it’ll adapt to their speech patterns in real time. And Gemini can see and respond to users’ surroundings, either via photos or video captured by their smartphones’ cameras.

At first glance, Live doesn’t seem like a drastic upgrade over existing tech. But Google claims it taps newer techniques from the generative AI field to deliver superior, less error-prone image analysis — and combines these techniques with an enhanced speech engine for more consistent, emotionally expressive and realistic multi-turn dialogue. Read more

Gemini Nano

Now for a tiny announcement. Google is also building Gemini Nano, the smallest of its AI models, directly into the Chrome desktop client, starting with Chrome 126. This, the company says, will enable developers to use the on-device model to power their own AI features. Google plans to use this new capability to power features like the existing “help me write” tool from Workspace Lab in Gmail, for example. Read more

Gemini on Android

Google’s Gemini on Android, its AI replacement for Google Assistant, will soon be taking advantage of its ability to deeply integrate with Android’s mobile operating system and Google’s apps. Users will be able to drag and drop AI-generated images directly into their Gmail, Google Messages and other apps. Meanwhile, YouTube users will be able to tap “Ask this video” to find specific information from within that YouTube video, Google says. Read more

Gemini on Google Maps

Gemini model capabilities are coming to the Google Maps platform for developers, starting with the Places API. Developers can show generative AI summaries of places and areas in their own apps and websites. The summaries are created based on Gemini’s analysis of insights from Google Maps’ community of more than 300 million contributors. What’s better? Developers will no longer have to write their own custom descriptions of places. Read more

Tensor Processing Units get a performance boost

Google unveiled its next generation — the sixth, to be exact — of its Tensor Processing Units (TPU) AI chips. Dubbed Trillium, they will launch later this year. If you recall, announcing the next generation of TPUs is something of a tradition at I/O, even as the chips only roll out later in the year. 

These new TPUs will feature a 4.7x performance boost in compute performance per chip when compared to the fifth generation. What’s maybe even more important, though, is that Trillium features the third generation of SparseCore, which Google describes as “a specialized accelerator for processing ultra-large embeddings common in advanced ranking and recommendation workloads.” Read more

AI in search

Google is adding more AI to its search, assuaging doubts that the company is losing market share to competitors like ChatGPT and Perplexity. It is rolling out AI-powered overviews to users in the U.S. Additionally, the company is also looking to use Gemini as an agent for things like trip planning. Read more

Google plans to use generative AI to organize the entire search results page for some search results. That’s in addition to the existing AI Overview feature, which creates a short snippet with aggregate information about a topic you were searching for. The AI Overview feature becomes generally available Tuesday, after a stint in Google’s AI Labs program. Read more

Generative AI upgrades

Google announced Imagen 3, the latest in the tech giant’s Imagen generative AI model family.

Demis Hassabis, CEO of DeepMind, Google’s AI research division, said that Imagen 3 more accurately understands the text prompts that it translates into images versus its predecessor, Imagen 2, and is more “creative and detailed” in its generations. In addition, the model produces fewer “distracting artifacts” and errors, he said.

“This is [also] our best model yet for rendering text, which has been a challenge for image generation models,” Hassabis added. Read more

Project IDX

Project IDX, the company’s next-gen, AI-centric browser-based development environment, is now in open beta. With this update comes an integration with the Google Maps Platform into the IDE, helping add geolocation features to its apps, as well as integrations with the Chrome Dev Tools and Lighthouse to help debug applications. Soon, Google will also enable deploying apps to Cloud Run, Google Cloud’s serverless platform for running front- and back-end services. Read more

Google’s gunning for OpenAI’s Sora with Veo, an AI model that can create 1080p video clips around a minute long given a text prompt. Veo can capture different visual and cinematic styles, including shots of landscapes and time lapses, and make edits and adjustments to already-generated footage.

It also builds on Google’s preliminary commercial work in video generation, previewed in April, which tapped the company’s Imagen 2 family of image-generating models to create looping video clips. Read more

Circle to Search

The AI-powered Circle to Search feature, which allows Android users to get instant answers using gestures like circling, will now be able to solve more complex problems across psychics and math word problems. It’s designed to make it more natural to engage with Google Search from anywhere on the phone by taking some action — like circling, highlighting, scribbling or tapping. Oh, and it’s also better to help kids with their homework directly from supported Android phones and tablets. Read more

Google couldn’t wait until I/O to show off the latest addition to the Pixel line and announced the new Pixel 8a last week. The handset starts at $499 and ships Tuesday. The updates, too, are what we’ve come to expect from these refreshes. At the top of the list is the addition of the Tensor G3 chip. Read more

Pixel Slate

Google’s Pixel Tablet, called Slate, is now available. If you recall, Brian reviewed the Pixel Tablet around this time last year, and all he talked about was the base. Interestingly enough, the tablet is available without it. Read more

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An account called “Biden’s Wins,” with more than 362,000 followers, reposted the video saying, “Donald Trump just glitched out and froze at his rally tonight. He is clearly unfit for office. Retweet so every American knows Trump is senile.”

The Biden-Harris HQ account attacked Trump’s entire address, alleging the dramatic music playing in the background during Trump’s pause is a song favored by QAnon .

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Sign up for Your Vote:  Text USA TODAY reporters and the elections team by  joining our SMS service.

Trump says glitch story is “made up”

Social media users speculated Trump’s pause was due to a problem with his teleprompter, but Trump said that was not the case.

Trump said that the 30-second “period of silence” is a standard part of his speeches and that the Biden-Harris campaign was to blame for the “fake story” that he froze in a post on Truth Social .

“The reason they came up with this Disinformation is that Biden freezes all the time, can’t put two sentences together, and can rarely find his way off the stage without help,” Trump wrote. “Donald Trump doesn’t freeze!”

During his address Saturday, Trump promised to undo gun regulations passed during the Biden administration.

“In my second term, we will roll back every Biden attack on the Second Amendment,” Trump said. “Starting the minute that crooked Joe shuffles his way out of the White House.”

Rachel Barber is a 2024 election fellow at USA TODAY, focusing on politics and education. Follow her on X, formerly Twitter, as @rachelbarber_

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Press Releases

Tonix pharmaceuticals to deliver an oral presentation and present two posters at the american society of clinical psychopharmacology (ascp) annual meeting.

Oral Presentation of Tonmya™ (TNX-102 SL) for Fibromyalgia; NDA preparation in progress

Posters Highlighting Other TNX-102 SL Programs In Clinical Development; Long COVID and Acute Stress Disorder

CHATHAM, N.J., May 22, 2024 (GLOBE NEWSWIRE) -- Tonix Pharmaceuticals Holding Corp. (Nasdaq: TNXP) (Tonix or the Company), a fully-integrated biopharmaceutical company with marketed products and a pipeline of development candidates, today announced that the Company will deliver an oral presentation and present two posters at the American Society of Clinical Psychopharmacology (ASCP) Annual Meeting being held May 28-31, 2024 at the Loews Miami Beach Hotel in Miami Beach, Fla.

The oral presentation will detail findings of studies of Tonmya (TNX-102 SL, sublingual cyclobenzaprine HCl) in fibromyalgia. One poster will describe the Phase 2 proof of concept study of TNX-102 SL in fibromyalgia-type Long COVID. The second poster will describe the upcoming investigator-initiated Phase 2 trial of TNX-102 SL in treating acute stress disorder and preventing posttraumatic stress disorder after motor vehicle collision, which will be conducted by the University of North Carolina, the sponsor of the study.

TNX-102 SL is a centrally acting, non-opioid medication, which is trade named Tonmya™ for the management of fibromyalgia. As previously announced, the second statistically significant Phase 3 study of Tonmya, RESILIENT, met its pre-specified primary endpoint, significantly reducing daily pain compared to placebo in participants with fibromyalgia (p=0.00005). Statistically significant and clinically meaningful results (p=0.001 or better) were also seen in all key secondary endpoints related to improving sleep quality, reducing fatigue, and improving overall fibromyalgia symptoms and function.

Tonix plans to submit a New Drug Application (NDA) to the U.S. Food and Drug Administration (FDA) in the second half of 2024 for Tonmya for the management of fibromyalgia and has scheduled a Type B pre-NDA meeting with FDA for the second quarter of 2024.

Copies of the Company’s presentation and posters will be available under the Scientific Presentations tab of the Tonix website at www.tonixpharma.com following the conference. Additional meeting information can be found on the ASCP website here .

Oral Presentation Details

Poster Presentation Details

Tonix Pharmaceuticals Holding Corp. *

Tonix is a fully-integrated biopharmaceutical company focused on developing, licensing and commercializing therapeutics to treat and prevent human disease and alleviate suffering. Tonix’s development portfolio is focused on central nervous system (CNS) disorders. Tonix’s priority is to submit a New Drug Application (NDA) to the FDA in the second half of 2024 for Tonmya 1 , a product candidate for which two statistically significant Phase 3 studies have been completed for the management of fibromyalgia. TNX-102 SL is also being developed to treat acute stress reaction as well as fibromyalgia-type Long COVID. Tonix’s CNS portfolio includes TNX-1300 (cocaine esterase), a biologic designed to treat cocaine intoxication that has Breakthrough Therapy designation. Tonix’s immunology development portfolio consists of biologics to address organ transplant rejection, autoimmunity and cancer, including TNX-1500, which is a humanized monoclonal antibody targeting CD40-ligand (CD40L or CD154) being developed for the prevention of allograft rejection and for the treatment of autoimmune diseases. Tonix also has product candidates in development in the areas of rare disease and infectious disease. Tonix Medicines, our commercial subsidiary, markets Zembrace ® SymTouch ® (sumatriptan injection) 3 mg and Tosymra ® (sumatriptan nasal spray) 10 mg for the treatment of acute migraine with or without aura in adults.

*Tonix’s product development candidates are investigational new drugs or biologics and have not been approved for any indication.

1 Tonmya™ is conditionally accepted by the U.S. Food and Drug Administration (FDA) as the tradename for TNX-102 SL for the management of fibromyalgia. Tonmya has not been approved for any indication.

Zembrace SymTouch and Tosymra are registered trademarks of Tonix Medicines. All other marks are property of their respective owners.

This press release and further information about Tonix can be found at www.tonixpharma.com .

Forward Looking Statements

Certain statements in this press release are forward-looking within the meaning of the Private Securities Litigation Reform Act of 1995. These statements may be identified by the use of forward-looking words such as “anticipate,” “believe,” “forecast,” “estimate,” “expect,” and “intend,” among others. These forward-looking statements are based on Tonix's current expectations and actual results could differ materially. There are a number of factors that could cause actual events to differ materially from those indicated by such forward-looking statements. These factors include, but are not limited to, risks related to the failure to obtain FDA clearances or approvals and noncompliance with FDA regulations; risks related to the failure to successfully market any of our products; risks related to the timing and progress of clinical development of our product candidates; our need for additional financing; uncertainties of patent protection and litigation; uncertainties of government or third party payor reimbursement; limited research and development efforts and dependence upon third parties; and substantial competition. As with any pharmaceutical under development, there are significant risks in the development, regulatory approval and commercialization of new products. Tonix does not undertake an obligation to update or revise any forward-looking statement. Investors should read the risk factors set forth in the Annual Report on Form 10-K for the year ended December 31, 2023, as filed with the Securities and Exchange Commission (the “SEC”) on April 1, 2024, and periodic reports filed with the SEC on or after the date thereof. All of Tonix's forward-looking statements are expressly qualified by all such risk factors and other cautionary statements. The information set forth herein speaks only as of the date thereof.

Investor Contact

Jessica Morris Tonix Pharmaceuticals [email protected] (862) 904-8182

Peter Vozzo ICR Westwicke [email protected] (443) 213-0505

Media Contact

Katie Dodge LaVoieHealthScience [email protected] (978) 360-3151

Released May 22, 2024